CN108696419A - Investing tip method for pushing, apparatus and system based on paces sound - Google Patents
Investing tip method for pushing, apparatus and system based on paces sound Download PDFInfo
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- CN108696419A CN108696419A CN201710221768.5A CN201710221768A CN108696419A CN 108696419 A CN108696419 A CN 108696419A CN 201710221768 A CN201710221768 A CN 201710221768A CN 108696419 A CN108696419 A CN 108696419A
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
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- H04L51/00—User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail
- H04L51/21—Monitoring or handling of messages
- H04L51/214—Monitoring or handling of messages using selective forwarding
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/55—Push-based network services
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Abstract
The invention discloses a kind of investing tip method for pushing, apparatus and systems based on paces sound, belong to internet financial information technology field.Wherein, this method comprises the following steps:According to the paces sound feature of old user, paces sound database is established;The history investing tip of the paces sound database and old user is combined, is established with reference to investment custom model;It obtains the paces sound feature of new user and matches it with reference to investment custom model with described, confirm the potential investment custom of new user;The investing tip for meeting potential investment custom described in new user is pushed.The present invention establishes in such a way that history investment custom is combined with reference to investment model by the paces sound feature of old user, and the paces sound feature of new user is matched with reference to investment model, the potential investment custom of new user can accurately be analyzed, and then relevant investing tip is subjected to automatic push, the experience sense of user is promoted, efficiency of service is improved.
Description
Technical field
The present invention relates to internet financial information technology field more particularly to a kind of investing tip push based on paces sound
Method, apparatus and system.
Background technology
With being constantly progressive for mobile Internet, finance service develops various APP (Appication, using),
The demand of various familiar financial business can be completed by meeting user and staying indoors, such as stock opens an account, manages money matters etc., passes through it
Operation interface simple and with affinity, has attracted a large amount of user on the network, meanwhile, finance service can also pass through
The corresponding function of APP pushes investing tip to these users on the network.
The investing tip that existing finance service is pushed is often to pre-set, and each user is obtained
Product information is essentially identical, or some the basic user informations provided in registration according to user, such as gender, year
Age, condition of assets, and the correlative investment information clicked during using APP, to push corresponding investing tip.
However, existing Financial Information push mode can not obtain the potential investment custom of new user, Jin Ergen in advance
According to potential investment custom targetedly interested investing tip is pushed to new user.
Invention content
In order to solve problems in the prior art, the investing tip push based on paces sound that an embodiment of the present invention provides a kind of
Method, apparatus and system.The technical solution is as follows:
On the one hand, a kind of investing tip method for pushing based on paces sound is provided, is included the following steps:
According to the paces sound feature of old user, paces sound database is established;
The history investing tip of the paces sound database and old user is combined, is established with reference to investment custom mould
Type;
It obtains the paces sound feature of new user and matches it with reference to investment custom model with described, confirm new user
Potential investment custom;
The investing tip for meeting potential investment custom described in new user is pushed.
Further, the paces sound feature according to old user, the step of establishing paces sound database, specifically include:
The paces sound in old user's set period of time is obtained, and measures paces frequency and the time of contact of the paces sound;
According to the paces frequency and the time of contact, paces sound database is established.
Further, the history investing tip by the paces sound database and old user is combined, and establishes ginseng
The step of examining investment custom model specifically includes:
According to the history investing tip of old user, the investment custom of old user is obtained;
The paces sound database is matched with the investment of old user custom, is established described with reference to investment custom
Model.
Further, it the paces sound feature for obtaining new user and by it and described is carried out with reference to investment custom model
Match, confirms that the step of potential investment of new user is accustomed to specifically includes:
Obtain the paces frequency of new user and the time of contact;
The paces frequency of new user and the time of contact are matched with reference to investment custom model respectively, obtained
Go out first reference investment custom and the time of contact of the paces frequency under the custom model with reference to investment described
The second reference investment custom being accustomed to reference to investment under model;
It is accustomed to the weighted value with described second with reference to investment custom with reference to investment according to described first, confirms the institute of new user
State potential investment custom.
Further, described the step of pushing the investing tip for meeting potential investment custom described in new user, is specific
For:
In conjunction with steady coefficient and earning rate, the investing tip for meeting potential investment custom described in new user is individually pushed away
Send or combine push.
On the other hand, a kind of investing tip pusher based on paces sound is provided, including:
Database module establishes paces sound database for the paces sound feature according to old user;
Modeling module establishes ginseng for the history investing tip of the paces sound database and old user to be combined
Examine investment custom model;
Confirmation module, paces sound feature for obtaining new user simultaneously by it and described carry out with reference to investment custom model
Match, confirms the potential investment custom of new user;
Pushing module, for pushing the investing tip for meeting potential investment custom described in new user.
Further, the database module includes the first measuring unit and Database unit;
First measuring unit for obtaining the paces sound in old user's set period of time, and measures the paces sound
Paces frequency and time of contact;
The Database unit, for according to the paces frequency and the time of contact, establishing paces sound data
Library.
Further, the modeling module includes analytic unit and model foundation unit;
The analytic unit obtains the investment custom of old user for the history investing tip according to old user;
The model foundation unit, for progress to be accustomed in the investment of the paces sound database and the old user
Match, establishes described with reference to investment custom model.
Further, the confirmation module includes the second measuring unit, reference unit and judging unit;
Second measuring unit, the paces frequency for obtaining new user and the time of contact;
The reference unit, for practising the paces frequency of new user and the time of contact with reference to investment respectively
Used model is matched, and obtains first reference investment custom and institute of the paces frequency under the custom model with reference to investment
State second reference investment custom of the time of contact under the custom model with reference to investment;
The judging unit, for being accustomed to described second with reference to the weight for investing custom according to the first reference investment
Value confirms the potential investment custom of new user;
Further, the pushing module is additionally operable to combine steady coefficient and earning rate, will meet potential described in new user
The investing tip of investment custom carries out individually pushing or combining push.
In another aspect, provide a kind of investing tip supplying system based on paces sound, including at least one client and
Investing tip pusher based on paces sound, the client and the investing tip pusher based on paces sound pass through
Network connection.
The advantageous effect that technical solution provided in an embodiment of the present invention is brought is:
It is established with reference to investment model in such a way that history investment custom is combined by the paces sound feature of old user, and
The paces sound feature of new user is matched with reference to investment model, can accurately analyze the potential investment custom of new user,
And then relevant investing tip is subjected to automatic push, the experience sense of user is promoted, efficiency of service is improved.
Description of the drawings
To describe the technical solutions in the embodiments of the present invention more clearly, make required in being described below to embodiment
Attached drawing is briefly described, it should be apparent that, drawings in the following description are only some embodiments of the invention, for
For those of ordinary skill in the art, without creative efforts, other are can also be obtained according to these attached drawings
Attached drawing.
Fig. 1 is the investing tip method for pushing flow chart based on paces sound that the embodiment of the present invention one provides;
Fig. 2 is the detailed substeps flow chart for the step S101 that the embodiment of the present invention one provides;
Fig. 3 is the detailed substeps flow chart for the step S102 that the embodiment of the present invention one provides;
Fig. 4 is the detailed substeps flow chart for the step S103 that the embodiment of the present invention one provides;
Fig. 5 is the investing tip pusher schematic diagram provided by Embodiment 2 of the present invention based on paces sound;
Fig. 6 is database module schematic diagram provided by Embodiment 2 of the present invention;
Fig. 7 is modeling module schematic diagram provided by Embodiment 2 of the present invention;
Fig. 8 is confirmation module schematic diagram provided by Embodiment 2 of the present invention.
Specific implementation mode
To make the object, technical solutions and advantages of the present invention clearer, below in conjunction with attached drawing to embodiment party of the present invention
Formula is described in further detail.
Embodiment one
An embodiment of the present invention provides a kind of investing tip method for pushing based on paces sound, referring to Fig. 1, including walk as follows
Suddenly:
S101:According to the paces sound feature of old user, paces sound database is established.
The old user's investing tip largely invested by mechanism is stored in the database of finance service, these
Information is a valuable data in fact, can therefrom excavate many valuable information, such as the user of different age group,
It, which invests custom, has the characteristics that the age bracket, and the investment custom of man and Ms are also not quite similar, but these are all big
It obtains on the basis of data statistic analysis, with some user, is not necessarily applicable in.
The paces sound of people is the same with biological characteristics such as fingerprint, the irises of people, has certain stability and specificity, although
Not as good as fingerprint, iris accurate stable, individual can be uniquely characterized, but it has acquisition convenience, need not additionally increase complexity
The advantages of hardware.For example, by the sound-recording function of mobile phone, the sound-recording function of smartwatch, it can facilitate and obtain paces sound.
Referring to Fig. 2, in the present embodiment, the paces sound feature according to old user establishes the step of paces sound database
Suddenly two sub-steps of S1011-S1012 are specifically included.
S1011:The paces sound in old user's set period of time is obtained, and measures paces frequency and the contact of the paces sound
Time.
In the present embodiment, above-mentioned set period of time can flexibly be set, such as be set as ten one points to ten two points of the morning,
Or it is set as 5 PM to 6 points, it is not limited at this.
Specifically, the paces sound obtained includes a large amount of acoustic feature, but wherein there are many acoustic features not steady enough
It is fixed, such as the shoes that the height of tone and user are worn are related with pavement structure, thus tone can not steadily reflect user's
Biological characteristic.
In the present embodiment, two features of paces frequency and time of contact chosen in paces sound measure, paces frequency
Rate and time of contact have higher stability in paces phonematics feature.Paces frequency refers to of paces in the unit interval
Number, such as paces number is 120 in one minute, then paces frequency is 120HZ.Time of contact be each paces contact ground when
Between, such as paces landing arrives the time lifted, and measurement method has very much, such as while contacting local by measuring hind paw generates
The pulse of peak swing when leaving ground to forefoot amplitude pulse be reduced to the time used when 0, measurement method is existing
There is technology, does not elaborate herein.
It should be noted that when being measured to time of contact, the time of contact measured is the contact of single paces
Time, thus a large amount of measurement data is had, this just needs to carry out data processing to these single times of contact, such as chooses
Some data wherein continuous and be not much different are averaged, and obtain final time of contact, for example exist in measurement data
0.25,0.26,0.35,0.26,0.28,0.27,0.26,0.33,0.26 continuous data value, choose 0.26,0.28,0.27,
0.26 this four data that are continuous and being not much different, it is 0.2675 that average value, which is calculated,.Or starting is divided into the secondary measurement
Then section, steady section, ending segment obtain each section of statistics by counting the average value of time of contact respectively to each section
Average value assigns different weights, and then obtains final time of contact, such as the average value that the initial segment is calculated is 0.31,
Steady section is 0.28, and end is 0.33, and the weighted value in each stage is the initial segment 10%, steady section 70%, ending segment
20%, then calculation formula is 0.31*10%+0.28*70%+0.33*20%=0.293, i.e., final time of contact is
0.293, the unit of time of contact is the second.
Calculating to paces frequency, also there are many mode, the paces frequency that can be walked by calculating full section can also be only
The paces frequency of steady section is calculated, calculation is various, is not limited herein.
Further, the paces sound of acquisition can also be taken multiple measurements, then will repeatedly measures the paces frequency obtained
It is averaged with time of contact, obtains final paces frequency and time of contact.
Further, different phase can also be divided according to travel distance to the paces sound obtained in set period of time,
The measurement of paces frequency and time of contact is carried out to the paces sound in different phase again.
Such as it is divided into short distance paces sound and long range paces sound.Specifically, since same person is in travel distance
In the case of difference, paces sound has difference, such as when long range is walked, general stride is larger, and paces frequency is very fast, short
When distance walking, general stride is smaller, and paces frequency is relatively low.Can judge it is short distance step by the duration of paces sound
Sound or long range paces sound are cut down, such as paces sound of the duration within three minutes is short distance paces sound, when paces sound
Then it is long range paces sound when being continued above three minutes.The paces frequency of measurement paces sound, such as paces frequency can also be passed through
Then it is short distance paces sound when relatively low, is then long range paces sound when paces frequency is higher.
S1012:According to the paces frequency and the time of contact, paces sound database is established.
In the present embodiment, the paces frequency for measuring obtained each user and time of contact are counted first, is obtained
To the paces sound feature of each user, then further according to the paces sound feature of each user counted on, paces sound data are established
Library.
S102:The history investing tip of the paces sound database and old user is combined, establishes and is practised with reference to investment
Used model.
The behavior of each user can be come out by some subconscious movement displayings, therefore it is reasonable to obtain each
The investment custom of user and the paces sound of the user are related, and by accordingly being counted to a large amount of old user, obtain paces
Inner link between sound and customer investment custom.
It is in the present embodiment, described to carry out the paces sound database and the history investing tip of old user referring to Fig. 3
In conjunction with foundation specifically includes two sub-steps of S1021-S1022 with reference to the step of investment custom model.
S1021:According to the history investing tip of old user, the investment custom of old user is obtained.
History investing tip includes but not limited to the investing tip that each user is carrying out or carrying out, specific to wrap
The investing tips such as investment number, investment amount, investment time limit, investment yield are included, are also stored with each registration user's phase certainly
The user informations such as the user information of pass, such as gender, age.
By carrying out analysis and arrangement to above-mentioned investing tip, the investment custom of these old users can be derived that, such as invest
Amount of money range, pre- investment yield range, single investment time limit etc. investments custom or R1 (cautious style), R2 (steady type),
R3 (balanced type), R4 (type of keeping forging ahead) etc. have the investment custom of different steady ranks, referring to following table one.
Table one
By the integration of the history investing tip to old user, and then the investment custom of each old user is obtained, is next
Step combines paces sound to establish and provides data basis with reference to investment custom model.
S1022:The paces sound database is matched with the investment of old user custom, is established described with reference to throwing
Money custom model.
Collection and arrangement based on above-mentioned paces sound feature and history investing tip, have obtained the paces sound of each old user
Feature and investment are accustomed to, and in the present embodiment, will further match the paces sound data of old user and investment custom, build
Be based on paces sound reference investment custom model.
The paces sound feature distribution under different investment customs is calculated first, obtains the paces frequency point under different investment customs
Cloth and time of contact distribution, are distributed according to paces frequency distribution and time of contact, obtain and cover most users under the custom
Paces frequency distribution section and time of contact distributed area, these distributed areas may be continuous, it is also possible to and it is discrete, when
These distributed areas are consecutive hours, choose the continuum for wherein covering most of user as characteristic interval, such as section
0.265-0.325 covers 70% user, chooses section 0.265-0.325 as characteristic interval;When these sections are discrete
When, highest two sections of ratio are wherein covered in selection, for example section 0.265-0.285 covers 40% user, section
0.315-0.325 covers 30% user, chooses section 0.265-0.285 and section 0.315-0.325 as characteristic interval.
For example, under R2 grades (steady type) investment custom, the time of contact distribution under investment custom is calculated, is computed
Go out section 0.265-0.325 and cover most users, then section 0.265-0.325 being labeled as to, there is R2 grades (steady type) to throw
The time of contact characteristic interval of money custom attribute.
By calculating the paces sound feature distribution under above-mentioned different investment customs, can obtain being accustomed to belonging to specific investment
Property paces frequecy characteristic section and time of contact characteristic interval, these characteristic intervals be based on paces sound reference investment habit
Used model.It is of course possible to which there are same characteristic intervals to have the case where attribute is accustomed in multiple investment, at this point, this feature section is
More attribute sections.
S103:It obtains the paces sound feature of new user and matches it with reference to investment custom model with described, confirm
The potential investment custom of new user.
In the present embodiment, it is matched with reference to investment custom model by substituting into the paces sound feature of new user, into
And obtain the potential investment custom of the new user.
Referring to Fig. 4, in the present embodiment, the paces sound feature for obtaining new user simultaneously practises it with described with reference to investment
The step of used model is matched, the potential investment custom for confirming new user specifically includes tri- sub-steps of S1031-S1033.
S1031:Obtain the paces frequency of new user and the time of contact.
In the present embodiment, the paces sound feature for obtaining new user is having the same with the paces sound feature for obtaining old user
Mode, reference can be made to the corresponding embodiment contents of step S101, details are not described herein.
S1032:The paces frequency of new user and the time of contact are carried out with reference to investment custom model respectively
Matching obtains first reference investment custom and the time of contact of the paces frequency under the custom model with reference to investment
The second reference investment custom under the custom model with reference to investment.
Specifically, first will the obtained new step of user frequency of detection and time of contact with reference to investment custom model into
Row investment custom matches, and show that the first reference investment custom of the new user and the second reference invest custom.For example, new user
Paces frequecy characteristic belongs to the paces frequecy characteristic section that custom attribute is invested with R2 grades (steady type), when the contact of new user
Between feature belong to the time of contact characteristic interval that custom attribute is invested with R1 grades (cautious style), and then obtain the of the new user
One invests custom with reference to investment custom for R2 grades (steady type), and second is accustomed to reference to investment as R1 grades (cautious style) investment custom.
For another example the paces frequecy characteristic of new user belongs to R2 grades (steady type) investment custom and R1 grades (cautious style) investment custom
The paces frequecy characteristic section of double-attribute, the time of contact feature of new user belongs to invests custom attribute with R1 grades (cautious style)
Time of contact characteristic interval, and then obtain the first of the new user with reference to investment custom be R2 grade (steady type) investment custom with
R1 grades (cautious style) investment custom, second is accustomed to being R1 grades (cautious style) investment custom with reference to investment.
S1033:It is accustomed to the weighted value with described second with reference to investment custom with reference to investment according to described first, confirmation is newly used
The potential investment custom at family.
It in the present embodiment, can be to the two paces sounds in order to distinguish the reference value of paces frequency and time of contact
Weighted value is arranged in feature, i.e., is accustomed to reference to investment first and second with reference to investment custom setting weighted value, and then obtain just new use
The potential investment at family is accustomed to.For example, the first of new user is R2 grades (steady type) investment custom, the second reference with reference to investment custom
It is that R3 grades (balanced type) investment is accustomed to invest custom, and the weighted value of the first reference investment custom is 60%, and the second reference, which is invested, to be practised
Used weighted value is 40%, is computed and obtains, which has 60%R2 grades (steady type) investment custom and 40%R3 grades
(balanced type) investment custom, then the potential investment custom of new user is 60%R2 grades (steady types) and 40%R3 grades (balanced type)
Investment custom.For another example the first of new user is that R2 grades (steady type) invests custom volume and R3 grades of (balances with reference to investment custom
Type) investment custom, it is that R3 grades (balanced type) investment is accustomed to that custom is invested in the second reference, and the weighted value of the first reference investment custom is
60%, the weighted value of the second reference investment custom is 40%, is computed and obtains, which throws with 60%R2 grades (steady type)
Money custom, 60%R3 grades (balanced type) investment custom and 40%R3 grades (balanced type) investment custom, i.e. 60%R2 grades (steady
Type) investment is accustomed to and 100%R3 grades (balanced type) investment custom, then and the potential investment custom of new user is 60%R2 grades (steady
Type) and 100%R3 grades (balanced type) investment custom.
S104:The investing tip for meeting potential investment custom described in new user is pushed.
Financial institution can be accustomed to after the potential investment custom for obtaining new user according to the potential investment of new user,
The corresponding investing tip of personalized push.The investing tip includes the different finance product of steady coefficient, such as fund, stock.
In the present embodiment, described the step of pushing the investing tip for meeting potential investment custom described in new user
Specifically, in conjunction with steady coefficient and earning rate, the investing tip for meeting potential investment custom described in new user is individually pushed away
Send or combine push.
Message push includes two kinds, and one is independent push, single only pushes a piece of news, and another kind is combination push,
Single pushes multiple messages.For individually pushing, it is desirable that the investing tip of push is to best suit the potential investment custom of new user
Investing tip, thus be merely able to meet a kind of investment custom, such as R2 grades (steady type) investment custom or R3 grades (balanced types)
Investment custom.Combination is pushed, the investing tip of push can meet a variety of investment customs, also, will also be to not when push
It gives priority to investment custom.Thus, when push, needs the potential investment to above-mentioned acquisition to be accustomed to further being segmented.
Specifically, steady coefficient can be identified for that the safety of different investment customs, such as R2 grades (steady type) investment are practised
Used steady coefficient is that the steady coefficient of 0.3, R3 grades (balanced type) investment custom is 0.2, referring to following table two.
Table two
In push, potential investment custom is carried out after further segmenting using steady coefficient, pushes corresponding investment letter
Breath.For example, the investment that the potential investment custom of user is 60%R2 grades (steady types) and 40%R3 grades (balanced type) is accustomed to, calculate
After steady coefficient, 18%R2 grade (steady types) and 8%R3 grades (balanced types) are obtained, independent when pushing, proportionally high R2 grades
(steady type) investment custom carries out investing tip push, when combination pushes, the side in R2 grades (steady types) and R3 grades (balanced type)
High R2 grades (steady type) the investment custom push investing tip of weight ratio, such as according to 18%:8% message pushes quantity ratio
Example pushes the investing tip of R2 grades (steady types) and R3 grades (balanced type).
Further, after calculating steady coefficient, two kinds of investment customs account for ratio value it is identical when, preferentially according to steady system
The high investment custom of number is pushed.
Further, when meeting the investing tip of investment custom according to investment of the same race custom push, according to investing tip
In earning rate rule from high to low, it is preferential to push the highest investing tip of earning rate.
It should be noted that above-mentioned paces sound database has the function of continuous updating, and after new user completes to invest, energy
It is enough to update the paces sound feature of new user and investment custom into paces sound database, invest new number of users when increased
After reaching threshold value, such as 1000 new users recalculate paces sound feature distribution according to updated paces sound database,
Adjustment refers to investment model.
The embodiment of the present invention in such a way that history investment custom is combined by the paces sound feature of old user establishing ginseng
Investment model is examined, and the paces sound feature of new user is matched with reference to investment model, can accurately analyze new user's
Potential investment custom, and then relevant investing tip is subjected to automatic push, the experience sense of user is promoted, efficiency of service is improved.
Embodiment two
Referring to Fig. 5, an embodiment of the present invention provides a kind of investing tip pushers based on paces sound, can execute reality
The investing tip method for pushing based on paces sound provided in example one is provided, including:
Database module 51 establishes paces sound database for the paces sound feature according to old user;
Modeling module 52 is established for the history investing tip of the paces sound database and old user to be combined
It is accustomed to model with reference to investment;
Confirmation module 53, paces sound feature for obtaining new user simultaneously described are carried out it and with reference to investment custom model
Matching confirms the potential investment custom of new user;
Pushing module 54, for pushing the investing tip for meeting potential investment custom described in new user.
Specifically, the paces sound of people is the same with biological characteristics such as fingerprint, the irises of people, there is certain stability and spy
It is qualitative, although not as good as fingerprint, iris accurate stable, individual can be uniquely characterized, it has, and acquisition is convenient, it is additional not need
The advantages of increasing complex hardware.For example, by the sound-recording function of mobile phone, the sound-recording function of smartwatch, acquisition can be facilitated to walk
Cut down sound.
Referring to Fig. 6, in the present embodiment, the database module 51 includes the first measuring unit 511 and Database
Unit 512.
First measuring unit 511 for obtaining the paces sound in old user's set period of time, and measures the paces
The paces frequency of sound and time of contact.
The Database unit 512, for according to the paces frequency and the time of contact, establishing paces sound number
According to library.
In the present embodiment, the paces frequency for measuring obtained each user and time of contact are counted first, is obtained
To the paces sound feature of each user, then further according to the paces sound feature of each user counted on, paces sound data are established
Library.
It should be noted that above-mentioned set period of time can flexibly be set, such as be set as ten one points to ten two points of the morning,
Or it is set as 5 PM to 6 points, it does not limit herein.
Referring to Fig. 7, in the present embodiment, the modeling module 52 includes analytic unit 521 and model foundation unit 522.
The analytic unit 521 obtains the investment custom of old user for the history investing tip according to old user.
The model foundation unit 522, for the investment of the paces sound database and the old user to be accustomed to carrying out
Matching is established described with reference to investment custom model.
Specifically, the investment letter that history investing tip, which includes but not limited to each user, to carry out or carrying out
Breath specifically includes the investing tips such as investment number, investment amount, investment time limit, investment yield, is also stored with each note certainly
The user informations such as volume user relevant user information, such as gender, age.
By carrying out analysis and arrangement to above-mentioned investing tip, the investment custom of these old users can be derived that, such as invest
Amount of money range, pre- investment yield range, single investment time limit etc. investments custom or R1 (cautious style), R2 (steady type),
There is the investment custom of different steady ranks to pass through the history investing tip to old user by R3 (balanced type), R4 (type of keeping forging ahead) etc.
It integrates, and then obtains the investment custom of each old user, combine paces sound to establish for next step and provided with reference to investment custom model
Data basis.
Collection and arrangement based on above-mentioned paces sound feature and history investing tip, have obtained the paces sound of each old user
Feature and investment are accustomed to, and in the present embodiment, will further match the paces sound data of old user and investment custom, build
Be based on paces sound reference investment custom model.
The paces sound feature distribution under different investment customs is calculated first, obtains the paces frequency point under different investment customs
Cloth and time of contact distribution, are distributed according to paces frequency distribution and time of contact, obtain and cover most users under the custom
Paces frequency distribution section and time of contact distributed area, these distributed areas may be continuous, it is also possible to and it is discrete, when
These distributed areas are consecutive hours, choose the continuum for wherein covering most of user as characteristic interval, such as section
0.265-0.325 covers 70% user, chooses section 0.265-0.325 as characteristic interval;When these sections are discrete
When, highest two sections of ratio are wherein covered in selection, for example section 0.265-0.285 covers 40% user, section
0.315-0.325 covers 30% user, chooses section 0.265-0.285 and section 0.315-0.325 as characteristic interval.
By calculating the paces sound feature distribution under above-mentioned different investment customs, can obtain being accustomed to belonging to specific investment
Property paces frequecy characteristic section and time of contact characteristic interval, these characteristic intervals be based on paces sound reference investment habit
Used model.It is of course possible to which there are same characteristic intervals to have the case where attribute is accustomed in multiple investment, at this point, this feature section is
More attribute sections.
Referring to Fig. 8, in the present embodiment, the confirmation module 53 includes the second measuring unit 531,532 and of reference unit
Judging unit 533;
Second measuring unit 531, the paces frequency for obtaining new user and the time of contact;
The reference unit 532, for throwing the paces frequency of new user and the time of contact with reference respectively
Money custom model is matched, and show that the paces frequency is invested first under custom model in the reference and is accustomed to reference to investment
With second reference investment custom of the time of contact under the custom model with reference to investment;
The judging unit 533, for being accustomed to described second with reference to investment custom with reference to investment according to described first
Weighted value confirms the potential investment custom of new user.
Specifically, first will the obtained new step of user frequency of detection and time of contact with reference to investment custom model into
Row investment custom matches, and show that the first reference investment custom of the new user and the second reference invest custom.For example, new user
Paces frequecy characteristic belongs to the paces frequecy characteristic section that custom attribute is invested with R2 grades (steady type), when the contact of new user
Between feature belong to the time of contact characteristic interval that custom attribute is invested with R1 grades (cautious style), and then obtain the of the new user
One invests custom with reference to investment custom for R2 grades (steady type), and second is accustomed to reference to investment as R1 grades (cautious style) investment custom.
It in the present embodiment, can be to the two paces sounds in order to distinguish the reference value of paces frequency and time of contact
Weighted value is arranged in feature, i.e., is accustomed to reference to investment first and second with reference to investment custom setting weighted value, and then obtain just new use
The potential investment at family is accustomed to.For example, the first of new user is R2 grades (steady type) investment custom, the second reference with reference to investment custom
It is that R3 grades (balanced type) investment is accustomed to invest custom, and the weighted value of the first reference investment custom is 60%, and the second reference, which is invested, to be practised
Used weighted value is 40%, is computed and obtains, which has 60%R2 grades (steady type) investment custom and 40%R3 grades
(balanced type) investment custom, then the potential investment custom of new user is 60%R2 grades (steady types) and 40%R3 grades (balanced type)
Investment custom.
In the present embodiment, the pushing module 54 is additionally operable to combine steady coefficient and earning rate, will meet new user institute
The investing tip for stating potential investment custom carries out individually pushing or combining push.
Financial institution can be accustomed to after the potential investment custom for obtaining new user according to the potential investment of new user,
The corresponding investing tip of personalized push.
Message push is divided to two kinds, and one is independent push, single only pushes a piece of news, and another kind is combination push, single
Secondary push multiple messages.For individually pushing, it is desirable that the investing tip of push is the throwing for best suiting the potential investment custom of new user
Standing ceases, thus is merely able to meet a kind of investment custom, such as R2 grades (steady type) investment custom or R3 grades (balanced type) are thrown
Money custom.Combination is pushed, the investing tip of push can meet a variety of investment customs, also, will also be to difference when push
Investment custom is given priority to.Thus, when push, needs the potential investment to above-mentioned acquisition to be accustomed to further being segmented.It is pushing
When, potential investment custom is further segmented using steady coefficient, pushes corresponding investing tip.
It should be noted that above-mentioned paces sound database has the function of continuous updating, and after new user completes to invest, energy
It is enough to update the paces sound feature of new user and investment custom into paces sound database, invest new number of users when increased
After reaching threshold value, such as 1000 new users, according to updated paces sound database, adjustment refers to investment model.
It is established with reference to investment model in such a way that history investment custom is combined by the paces sound feature of old user, and
The paces sound feature of new user is matched with reference to investment model, can accurately analyze the potential investment custom of new user,
And then relevant investing tip is subjected to automatic push, the experience sense of user is promoted, efficiency of service is improved.
Embodiment three
An embodiment of the present invention provides a kind of investing tip supplying systems based on paces sound, including at least one client
With the investing tip pusher based on paces sound in embodiment two, the client and the investment letter based on paces sound
Breath pusher passes through network connection.
The embodiments of the present invention are for illustration only, can not represent the quality of embodiment.
The apparatus embodiments described above are merely exemplary, wherein the unit illustrated as separating component can
It is physically separated with being or may not be, the component shown as unit may or may not be physics list
Member, you can be located at a place, or may be distributed over multiple network units.It can be selected according to the actual needs
In some or all of module achieve the purpose of the solution of this embodiment.Those of ordinary skill in the art are not paying creativeness
Labour in the case of, you can to understand and implement.
Through the above description of the embodiments, those skilled in the art can be understood that each embodiment can
It is realized by the mode of software plus required general hardware platform, naturally it is also possible to pass through hardware.Based on this understanding, on
Stating technical solution, substantially the part that contributes to existing technology can be expressed in the form of software products in other words, should
Computer software product can store in a computer-readable storage medium, such as ROM/RAM, magnetic disc, CD, including several fingers
It enables and using so that a computer equipment (can be personal computer, server or the network equipment etc.) executes each implementation
Method described in certain parts of example or embodiment.
The foregoing is merely presently preferred embodiments of the present invention, is not intended to limit the invention, it is all the present invention spirit and
Within principle, any modification, equivalent replacement, improvement and so on should all be included in the protection scope of the present invention.
Claims (10)
1. a kind of investing tip method for pushing based on paces sound, which is characterized in that include the following steps:
According to the paces sound feature of old user, paces sound database is established;
The history investing tip of the paces sound database and old user is combined, is established with reference to investment custom model;
It obtains the paces sound feature of new user and matches it with reference to investment custom model with described, confirm that new user's is latent
It is accustomed in investment;
The investing tip for meeting potential investment custom described in new user is pushed.
2. the investing tip method for pushing according to claim 1 based on paces sound, which is characterized in that the basis is used always
The paces sound feature at family, the step of establishing paces sound database, specifically include:
The paces sound in old user's set period of time is obtained, and measures paces frequency and the time of contact of the paces sound;
According to the paces frequency and the time of contact, paces sound database is established.
3. the investing tip method for pushing according to claim 2 based on paces sound, which is characterized in that described by the step
The history investing tip for cutting down sound database and old user is combined, and is established and is specifically included with reference to the step of investment custom model:
According to the history investing tip of old user, the investment custom of old user is obtained;
The paces sound database is matched with the investment of old user custom, is established described with reference to investment custom mould
Type.
4. the investing tip method for pushing according to claim 3 based on paces sound, which is characterized in that the acquisition is new to be used
The paces sound feature at family simultaneously matches it with described with reference to investment custom model, confirms the potential investment custom of new user
Step specifically includes:
Obtain the paces frequency of new user and the time of contact;
The paces frequency of new user and the time of contact are matched with reference to investment custom model respectively, obtain institute
First reference investment custom and the time of contact of the paces frequency under the custom model with reference to investment are stated in the reference
Second under investment custom model is accustomed to reference to investment;
It is accustomed to the weighted value with described second with reference to investment custom with reference to investment according to described first, confirms that the described of new user is dived
It is accustomed in investment.
5. the investing tip method for pushing according to claim 4 based on paces sound, which is characterized in that described to meet newly
Investing tip the step of pushing of potential investment custom described in user is specially:
In conjunction with steady coefficient and earning rate, will meet potential investment custom described in new user investing tip carry out individually push or
Person combines push.
6. a kind of investing tip pusher based on paces sound, which is characterized in that including:
Database module establishes paces sound database for the paces sound feature according to old user;
Modeling module is established for the history investing tip of the paces sound database and old user to be combined with reference to throwing
Money custom model;
Confirmation module, paces sound feature for obtaining new user simultaneously match it with described with reference to investment custom model,
Confirm the potential investment custom of new user;
Pushing module, for pushing the investing tip for meeting potential investment custom described in new user.
7. the investing tip pusher according to claim 6 based on paces sound, which is characterized in that the database mould
Block includes the first measuring unit and Database unit;
First measuring unit for obtaining the paces sound in old user's set period of time, and measures the step of the paces sound
Cut down frequency and time of contact;
The Database unit, for according to the paces frequency and the time of contact, establishing paces sound database.
8. the investing tip pusher according to claim 7 based on paces sound, which is characterized in that the modeling module
Including analytic unit and model foundation unit;
The analytic unit obtains the investment custom of old user for the history investing tip according to old user;
The model foundation unit is built for matching the paces sound database with the investment of old user custom
It is vertical described with reference to investment custom model.
9. the investing tip pusher according to claim 8 based on paces sound, which is characterized in that the confirmation module
Including the second measuring unit, reference unit and judging unit;
Second measuring unit, the paces frequency for obtaining new user and the time of contact;
The reference unit, for the paces frequency of new user and the time of contact to be accustomed to mould with reference to investment respectively
Type is matched, and show that the paces frequency connects with reference to investment custom with described described with reference to invest under custom model first
Touch second reference investment custom of the time under the custom model with reference to investment;
The judging unit, for being accustomed to the weighted value with described second with reference to investment custom with reference to investment according to described first,
Confirm the potential investment custom of new user;
The pushing module is additionally operable to combine steady coefficient and earning rate, will meet the investment of potential investment custom described in new user
Information carries out individually pushing or combining push.
10. a kind of investing tip supplying system based on paces sound, which is characterized in that including at least one client and such as right
It is required that the investing tip pusher based on paces sound described in any one of 6 to 9, the client and described it is based on paces
The investing tip pusher of sound passes through network connection.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201710221768.5A CN108696419A (en) | 2017-04-06 | 2017-04-06 | Investing tip method for pushing, apparatus and system based on paces sound |
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| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201710221768.5A CN108696419A (en) | 2017-04-06 | 2017-04-06 | Investing tip method for pushing, apparatus and system based on paces sound |
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| CN108696419A true CN108696419A (en) | 2018-10-23 |
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| CN201710221768.5A Pending CN108696419A (en) | 2017-04-06 | 2017-04-06 | Investing tip method for pushing, apparatus and system based on paces sound |
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