CN108540857A - TV audience rating and user preference control method based on handset remote controller and system - Google Patents
TV audience rating and user preference control method based on handset remote controller and system Download PDFInfo
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- CN108540857A CN108540857A CN201810331307.8A CN201810331307A CN108540857A CN 108540857 A CN108540857 A CN 108540857A CN 201810331307 A CN201810331307 A CN 201810331307A CN 108540857 A CN108540857 A CN 108540857A
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/442—Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
- H04N21/44204—Monitoring of content usage, e.g. the number of times a movie has been viewed, copied or the amount which has been watched
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04M—TELEPHONIC COMMUNICATION
- H04M1/00—Substation equipment, e.g. for use by subscribers
- H04M1/72—Mobile telephones; Cordless telephones, i.e. devices for establishing wireless links to base stations without route selection
- H04M1/724—User interfaces specially adapted for cordless or mobile telephones
- H04M1/72403—User interfaces specially adapted for cordless or mobile telephones with means for local support of applications that increase the functionality
- H04M1/72409—User interfaces specially adapted for cordless or mobile telephones with means for local support of applications that increase the functionality by interfacing with external accessories
- H04M1/72415—User interfaces specially adapted for cordless or mobile telephones with means for local support of applications that increase the functionality by interfacing with external accessories for remote control of appliances
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/251—Learning process for intelligent management, e.g. learning user preferences for recommending movies
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/442—Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
- H04N21/44213—Monitoring of end-user related data
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
- H04N21/466—Learning process for intelligent management, e.g. learning user preferences for recommending movies
- H04N21/4667—Processing of monitored end-user data, e.g. trend analysis based on the log file of viewer selections
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
- H04N21/466—Learning process for intelligent management, e.g. learning user preferences for recommending movies
- H04N21/4668—Learning process for intelligent management, e.g. learning user preferences for recommending movies for recommending content, e.g. movies
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- Engineering & Computer Science (AREA)
- Databases & Information Systems (AREA)
- Signal Processing (AREA)
- Multimedia (AREA)
- Computer Networks & Wireless Communication (AREA)
- Computing Systems (AREA)
- Health & Medical Sciences (AREA)
- General Health & Medical Sciences (AREA)
- Social Psychology (AREA)
- Human Computer Interaction (AREA)
- Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
- Testing, Inspecting, Measuring Of Stereoscopic Televisions And Televisions (AREA)
Abstract
The present invention provides a kind of TV audience ratings based on handset remote controller and user preference control method and system, it is connected to the property of cable TV network and internet simultaneously using handset remote controller, it records user and watches viewing duration and the viewing section of target program, and judge to watch whether duration is effective time；Invalid duration is excluded, is target programming statistics audience ratings only with effective time, it can effectively improve the accuracy and reference value of audience ratings result, audience measurement data that is detailed, being accurate to specific program and specific node can be both provided, the producer and publisher that can make TV programme again understand the preference profile of spectators, and can provide effective reference information for the making of TV programme and the Promgramming of TV station；Server can also according to the investigation of the rating preference of user itself and audience ratings, select program to be pushed for user, or user selects program to carry out watching offer reference.
Description
Technical field
The invention belongs to TV audience rating statistical technique field, more particularly to a kind of television program receiving based on handset remote controller
Rate and user preference control method and system.
Background technology
TV audience rating refers to that the number (or family's amount) of certain television channel (or certain TV programme) is watched in a certain period
Account for the percentage of televiewer's total number of persons (or family's amount).As the important quantizating index in " attention economy " epoch, it is deep
The scientific basic for entering to analyze television program receiving market is the important references of program making, layout and adjustment, is the main of program evaluation
Index is to formulate the powerful that benefit is launched with assessment media-planning, raising advertisement.
Currently used statistical method has two kinds of diary block-regulations and people meter's method.Diary block-regulations needs that sample is selected to use
Family, and diary card is voluntarily filled in by user；Although such method reduces sample size, but subjectivity is too big, easily misses
Difference so that the limited accuracy of investigation result, and human cost is higher.Measuring instrument method includes mainly DFM (Direct
Frequency Measurement), Si-code (channel system message code) and Sound Match (Audio Matching)
Three kinds of methods have the advantages that accuracy is high, real-time is good, but due to needing special measuring apparatus, cost is higher, uncomfortable
It is preferably a wide range of to use.
With popularizing for smart mobile phone, replaces traditional remote controller to carry out TV remote using smart mobile phone and gradually risen.
Since smart mobile phone can be communicated as mobile terminal with Internet Server, if intelligent hand can be obtained by network
The remote information of machine will can substantially reduce research cost, while can ensure to investigate to investigate TV audience rating
As a result accuracy.
Invention content
In order to solve the above technical problem, the present invention provides a kind of TV audience rating based on handset remote controller and users
Preference control method and system.
Specific technical solution of the present invention is as follows：
One aspect of the present invention provides a kind of TV audience rating based on handset remote controller and user preference control method, packet
Include following steps：
S1：Cable television operators are that each program launched adds at least one statistics node；User is distant by mobile phone
It controls device and searches target program, and record the viewing duration t for watching the target program, and viewing part is located at the target section
Initial time stamp T in meshAWith ending time stamp TB, record viewing section TAB；
S2：Judge whether the viewing duration is effective time, if it is, being included in the audience information of the target program
In；If it is not, then ignoring；
S3：The audience ratings of the target program is counted according to the audience information, the audience ratings includes average viewership
With node audience ratings；
S4：According to the TV program watching situation of audience rating statistical situation and user, is made for the user and recommend program
List is simultaneously pushed, and described recommendation the rendition list includes high viewed programs and related-program.
Further, step S1 includes the following steps：
S1.1：Cable television operators are designed according to the plot of TV programme or Promgramming, are selected from each program
At least one node is added to statistics node；
S1.2：Target program is searched by handset remote controller, switches to the corresponding channel of the target program, and record and cut
Change the time t of channel1And the corresponding time stamp T A of the target program at this time；
S1.3：When the handset remote controller switching channels again, the time t of switching channels again is recorded2And at this time
The corresponding time stamp T of the target programB；
S1.4：According to formula t=t2-t1Calculate the viewing duration t of the viewing part.
Further, step S2 includes the following steps：
S2.1：One viewing duration threshold value t of setting0, it is compared with the viewing duration t；
S2.2：As t >=t0When, it is believed that a length of effective time when the viewing；
S2.3：As t ＜ t0When, if the viewing section TABIt is covered at least one statistics node, then it is assumed that the sight
A length of effective time when seeing；If the viewing section TABAny one statistics node is not covered, then it is assumed that the viewing duration
In vain.
Further, step S3 includes the following steps：
S3.1：Count the quantity N of the user of all access cable television operators；
S3.2：The corresponding user of effective time for counting each statistics node in the target program, will repeat
Existing user obtains the quantity n of effective node users after merging, according to formulaIt calculates separately each described
Count the node audience ratings r of node；
S3.3：The corresponding user of effective time for not covering the statistics node in the target program is counted, will be repeated
The user of appearance obtains the quantity n of validated user after merging0, according to formulaCalculate separately each institute
State the average viewership R of target program.
Further, step S4 includes the following steps：
S4.1：According to the audience rating statistical situation in a period of time, selects the highest several program making height of audience ratings and receive
Depending on the rendition list；
S4.2：According to the TV program watching situation of the user in same time, the section with user viewing is searched
Mesh contains the program of relevant information, makes related-program list；The relevant information includes identical program subject matter, identical section
Mesh type and identical creator in chief；
S4.3：The high viewed programs list is merged with the related-program list, makes pushing away for the client
The rendition list is recommended, and is pushed on the handset remote controller of the client.
Further, when there are identical programs in the high viewed programs list and the related-program list, then will
The identical program is as keypoint recommendation program, and top set is recommended in described recommendation the rendition list.
Another aspect of the present invention provides a kind of TV audience rating based on handset remote controller and user preference control system,
Including the cable TV servers and handset remote controller being electrically connected to each other, the cable TV servers provide wired TV Festival
Mesh, and add at least one statistics node for each program；The handset remote controller includes such as lower part：
Target program module for searching target program, and records the viewing duration t for watching the target program,
And viewing part is located at the initial time stamp T in the target programAWith ending time stamp TB, record viewing section TAB；
Effective time judgment module, for judging whether the viewing duration is effective time, if it is, being included in described
In the audience information of target program；If it is not, then ignoring；
Audience rating statistical module, the audience ratings for counting the target program according to the audience information, the rating
Rate includes average viewership and node audience ratings；
Pushing module is user's system for the TV program watching situation according to audience rating statistical situation and user
Make to recommend the rendition list and be pushed, described recommendation the rendition list includes high viewed programs and related-program.
Further, the effective time judgment module includes such as lower part：
Duration judging unit, for a viewing duration threshold value t to be arranged0, and be compared with the viewing duration t；Work as t
≥t0When, it is believed that a length of effective time when the viewing；As t ＜ t0When, then it is transmitted to the node determination module and is judged；
Node judging unit, in t ＜ t0When to the viewing section TABIt is analyzed, if the viewing section TAB
It is covered at least one statistics node, then it is assumed that a length of effective time when the viewing；If the viewing section TABIt does not cover
Any one statistics node, then it is assumed that the viewing duration is invalid.
Further, the audience rating statistical module includes such as lower part：
Number of users statistic unit, it is the quantity N of the users for counting all accesses cable television operators, described
The system is not covered in the corresponding user of effective time of each statistics node and the target program in target program
The corresponding user of effective time of node is counted, and obtains the quantity of effective node users after the user repeated is merged
N and quantity n to validated user0；
Node audience rating statistical unit, for according to formulaCalculate separately each statistics node
Node audience ratings r；
Average viewership statistic unit, for according to formulaCalculate separately each target program
Average viewership R.
Further, the pushing module includes such as lower part：
High viewed programs administrative unit, for according to the audience rating statistical situation in a period of time, selecting audience ratings highest
The high viewed programs list of several program makings；
Related-program administrative unit, for according to the TV program watching situation of the user in same time, search with
The program of user's viewing contains the program of relevant information, makes related-program list；The relevant information includes identical
Program subject matter, identical program category and identical creator in chief；
Pushed information production unit makes for merging the high viewed programs list with the related-program list
For recommendation the rendition list of the client, and it is pushed on the handset remote controller of the client；
Keypoint recommendation program unit, for existing with the related-program list in the high viewed programs list
When identical program, using the identical program as keypoint recommendation program, top set is recommended in described recommendation the rendition list.
Beneficial effects of the present invention are as follows：The present invention provides a kind of TV audience rating based on handset remote controller and users
Preference control method and system are connected to the property of cable TV network and internet using handset remote controller simultaneously, record user
Viewing duration and the viewing section of target program are watched, and judges to watch whether duration is effective time；Invalid duration is excluded,
It is target programming statistics audience ratings only with effective time, can effectively improve the accuracy and reference value of audience ratings result.
Audience ratings includes average viewership and node audience ratings, can both provide it is detailed, be accurate to specific program and specific node
Audience measurement data, and the preference profile of the producer and publisher understanding spectators of TV programme can be made, and can be TV
The making of program and the Promgramming of TV station provide effective reference information；For a user, server can also basis
The rating preference of user itself and the investigation of audience ratings select program to be pushed for user, or user selects
Program carries out watching offer reference.
Description of the drawings
Fig. 1 is a kind of TV audience rating and user preference control method based on handset remote controller described in embodiment 1
Schematic diagram；
Fig. 2 is in a kind of TV audience rating and user preference control method based on handset remote controller described in embodiment 2
The determination method schematic diagram of effective time；
Fig. 3 is in a kind of TV audience rating and user preference control method based on handset remote controller described in embodiment 3
Program push method schematic diagram；
Fig. 4 is a kind of TV audience rating and user preference control system based on handset remote controller described in embodiment 4
Structural schematic diagram；
Fig. 5 is in a kind of TV audience rating and user preference control system based on handset remote controller described in embodiment 5
The structural schematic diagram of effective time judgment module and audience rating statistical module；
Fig. 6 is in a kind of TV audience rating and user preference control system based on handset remote controller described in embodiment 6
The structural schematic diagram of pushing module.
Specific implementation mode
Invention is further described in detail with following embodiment below in conjunction with the accompanying drawings.
Embodiment 1
As shown in Figure 1, the embodiment of the present invention 1 provides a kind of TV audience rating and user preference based on handset remote controller
Control method includes the following steps：
S1：Cable television operators are that each program launched adds at least one statistics node；User is distant by mobile phone
It controls device and searches target program, and record the viewing duration t for watching the target program, and viewing part is located at the target section
Initial time stamp T in meshAWith ending time stamp TB, record viewing section TAB；
S2：Judge whether the viewing duration is effective time, if it is, being included in the audience information of the target program
In；If it is not, then ignoring；
S3：The audience ratings of the target program is counted according to the audience information, the audience ratings includes average viewership
With node audience ratings；
S4：According to the TV program watching situation of audience rating statistical situation and user, is made for the user and recommend program
List is simultaneously pushed, and described recommendation the rendition list includes high viewed programs and related-program.
TV audience rating and user preference control method provided in this embodiment based on handset remote controller, it is distant using mobile phone
Control device is connected to the property of cable TV network and internet simultaneously, and record user watches viewing duration and the viewing area of target program
Between, and judge to watch whether duration is effective time；Invalid duration is excluded, is received for target programming statistics only with effective time
Depending on rate, the accuracy and reference value of audience ratings result can effectively improve.Audience ratings includes average viewership and node rating
Rate can not only provide audience measurement data that is detailed, being accurate to specific program and specific node, but also can make TV programme
Producer and publisher understand the preference profile of spectators, and can be provided for the making of TV programme and the Promgramming of TV station
Effective reference information；For a user, server can also be according to the rating preference of user itself and the investigation of audience ratings
Situation selects program to be pushed for user, or user selects program to carry out watching offer reference.
Embodiment 2
As shown in Fig. 2, the present embodiment 2 provides a kind of TV receipts based on handset remote controller on the basis of embodiment 1
Depending on rate and user preference control method, which further defines step S1 and includes the following steps：
S1.1：Cable television operators are designed according to the plot of TV programme or Promgramming, are selected from each program
At least one node is added to statistics node；
Statistics node is independently selected by cable television operators, should be important in program or representational node,
Such as certain welcome guest appears on the scene in variety show, plot occurs to solve a problem in turnover, science and education program and answer questions in TV play；
S1.2：Target program is searched by handset remote controller, switches to the corresponding channel of the target program, and record and cut
Change the time t of channel1And the corresponding time stamp T of the target program at this timeA；
S1.3：When the handset remote controller switching channels again, the record time t2 of switching channels and at this time again
The corresponding time stamp T of the target programB；
S1.4：According to formula t=t2-t1Calculate the viewing duration t of the viewing part.
Target program is searched by handset remote controller first, and shifts to the corresponding channel of the program, record at this time when
Between and time of zapping next time, and the viewing duration of target program and viewing period are recorded.For example, target program A
Total duration 60min broadcasts the platform time 20:20, initial time stamp 10min15s；The zapping time 20 next time:50, ending time stamp
For 40min15s, then duration t=30min is watched, viewing time section is 10min15s~40min15s.By the above method, together
When viewing is recorded by natural time and Pgmtime, so as to more accurately judge effective time, statistics receive
Depending on rate.
Step S2 includes the following steps：
S2.1：One viewing duration threshold value t of setting0, it is compared with the viewing duration t；
S2.2：As t >=t0When, it is believed that a length of effective time when the viewing；
S2.3：As t ＜ t0When, if the viewing section TABIt is covered at least one statistics node, then it is assumed that the sight
A length of effective time when seeing；If the viewing section TABAny one statistics node is not covered, then it is assumed that the viewing duration
In vain.
For example, setting viewing duration threshold value is 10min, when viewing of target video A a length of 30min, the sight of target video B
A length of 5min when seeing, when viewing of target video C a length of 7min20s, then it is assumed that when a length of effective when the viewing of target video A
It is long, target video B and C are also needed to further be judged.
The initial time stamp of the viewing of target video B is 11min30s, ending time stamp 16min30s, at 14min
There are one node is counted, then the viewing duration of target video B covers a statistics node, therefore, it is considered that when the viewing with
Effect；The initial time stamp of the viewing of target video C is 1min20s, ending time stamp 8min40s, and there are one systems at 11min
Node is counted, then the viewing duration of target video C does not cover any statistics node, therefore, it is considered that the viewing duration is invalid.
Embodiment 3
As shown in figure 3, the present embodiment 3 provides a kind of TV receipts based on handset remote controller on the basis of embodiment 1
Depending on rate and user preference control method, which further defines step S3 and includes the following steps：
S3.1：Count the quantity N of the user of all access cable television operators；
S3.2：The corresponding user of effective time for counting each statistics node in the target program, will repeat
Existing user obtains the quantity n of effective node users after merging, according to formulaIt calculates separately each described
Count the node audience ratings r of node；
S3.3：The corresponding user of effective time for not covering the statistics node in the target program is counted, will be repeated
The user of appearance obtains the quantity n of validated user after merging0, according to formulaCalculate separately each institute
State the average viewership R of target program.
According to above-mentioned formula, the node rating of the average viewership and each statistics node of each target program is calculated separately
On the one hand rate can provide detailed audience measurement data, the producer of TV programme and publisher is made to understand the preference of spectators
Situation；On the other hand effective reference information can be provided for the making of TV programme and the Promgramming of TV station, so as to
More targetedly it is improved.
Step S4 includes the following steps：
S4.1：According to the audience rating statistical situation in a period of time, selects the highest several program making height of audience ratings and receive
Depending on the rendition list；
S4.2：According to the TV program watching situation of the user in same time, the section with user viewing is searched
Mesh contains the program of relevant information, makes related-program list；The relevant information includes identical program subject matter, identical section
Mesh type and identical creator in chief；
S4.3：The high viewed programs list is merged with the related-program list, makes pushing away for the client
The rendition list is recommended, and is pushed on the handset remote controller of the client.
The final purpose for carrying out audience rating investigating is to provide program that is more excellent, more meeting user preferences to the user, because
This can push high viewed programs list, to improve user's receipts according to viewership information after obtaining audience rating data to user
See the probability of popular program；Simultaneously as it is substantially the behavior of a subjectivity that user, which watches TV, therefore can be with root
According to the viewing of user be recorded as user recommend may interested program, can carry out personalized watching row thereby using family
For.
It, then will be described identical when there are identical programs in the high viewed programs list and the related-program list
Program is as keypoint recommendation program, and top set is recommended in described recommendation the rendition list, and heat is watched to can further improve user
The probability of door program.
Embodiment 4
As shown in figure 4, the present embodiment 4 provides a kind of TV audience rating based on handset remote controller and user preference control
System, including the cable TV servers and handset remote controller that are electrically connected to each other, the cable TV servers provide wired electricity
At least one statistics node is added depending on program, and for each program；The handset remote controller includes such as lower part：
Target program module 1 for searching target program, and records the viewing duration t for watching the target program,
And viewing part is located at the initial time stamp T in the target programAWith ending time stamp TB, record viewing section TAB；
Effective time judgment module 2, for judging whether the viewing duration is effective time, if it is, being included in institute
In the audience information for stating target program；If it is not, then ignoring；
Audience rating statistical module 3, the audience ratings for counting the target program according to the audience information, the rating
Rate includes average viewership and node audience ratings；
Pushing module 4 is user's system for the TV program watching situation according to audience rating statistical situation and user
Make to recommend the rendition list and be pushed, described recommendation the rendition list includes high viewed programs and related-program.
Embodiment 5
As shown in figure 5, the present embodiment 5 provides a kind of TV receipts based on handset remote controller on the basis of embodiment 4
Depending on the control method of rate and user preference control method, which further defines the effective time judgment module 2 and wraps
It includes such as lower part：
Duration judging unit 21, for a viewing duration threshold value t to be arranged0, and be compared with the viewing duration t；
As t >=t0When, it is believed that a length of effective time when the viewing；As t ＜ t0When, then it is transmitted to the node determination module and is sentenced
It is fixed；
Node judging unit 22, in t ＜ t0When to the viewing section TABIt is analyzed, if the viewing section
TABIt is covered at least one statistics node, then it is assumed that a length of effective time when the viewing；If the viewing section TABIt does not cover
Cover any one statistics node, then it is assumed that the viewing duration is invalid.
The audience rating statistical module 3 includes such as lower part：
Number of users statistic unit 31, the quantity N of the user for counting all access cable television operators, institute
It states each corresponding user of effective time for counting node in target program and is not covered in the target program described
The corresponding user of effective time of node is counted, and obtains the number of effective node users after the user repeated is merged
Measure the n and quantity n to validated user0；
Node audience rating statistical unit 32, for according to formulaCalculate separately each statistics node
Node audience ratings r；
Average viewership statistic unit 33, for according to formulaCalculate separately each target section
Purpose average viewership R.
Embodiment 6
As shown in fig. 6, the present embodiment 6 provides a kind of TV receipts based on handset remote controller on the basis of embodiment 5
Depending on the control method of rate and user preference control method, it includes such as lower part which, which further defines the pushing module 4,
Point：
High viewed programs administrative unit 41, for according to the audience rating statistical situation in a period of time, selecting audience ratings most
The high viewed programs list of high several program makings；
Related-program administrative unit 42 is searched for the TV program watching situation according to the user in same time
The program for containing relevant information with the program of user viewing, makes related-program list；The relevant information includes identical
Program subject matter, identical program category and identical creator in chief；
Pushed information production unit 43 is made for merging the high viewed programs list with the related-program list
Make recommendation the rendition list for the client, and is pushed on the handset remote controller of the client；
Keypoint recommendation program unit 44, for being deposited with the related-program list in the high viewed programs list
In identical program, using the identical program as keypoint recommendation program, top set is recommended in described recommendation the rendition list.
Several embodiments of the invention above described embodiment only expresses, the description thereof is more specific and detailed, but simultaneously
Cannot the limitation to the scope of the claims of the present invention therefore be interpreted as.It should be pointed out that for those of ordinary skill in the art
For, without departing from the inventive concept of the premise, various modifications and improvements can be made, these belong to the guarantor of the present invention
Protect range.Therefore, the protection domain of patent of the present invention should be determined by the appended claims.
Claims (10)
1. a kind of TV audience rating and user preference control method based on handset remote controller, which is characterized in that including walking as follows
Suddenly：
S1：Cable television operators are that each program launched adds at least one statistics node；User passes through handset remote controller
Target program is searched, and records the viewing duration t for watching the target program, and viewing part is located in the target program
Initial time stamp TAWith ending time stamp TB, record viewing section TAB；
S2：Judge whether the viewing duration is effective time, if it is, being included in the audience information of the target program；
If it is not, then ignoring；
S3：The audience ratings of the target program is counted according to the audience information, the audience ratings includes average viewership and section
Point audience ratings；
S4：According to the TV program watching situation of audience rating statistical situation and user, is made for the user and recommend the rendition list
And pushed, described recommendation the rendition list includes high viewed programs and related-program.
2. the TV audience rating based on handset remote controller and user preference control method, feature exist as described in claim 1
In step S1 includes the following steps：
S1.1：Cable television operators are designed according to the plot of TV programme or Promgramming, are selected at least from each program
One node, is added to statistics node；
S1.2：Target program is searched by handset remote controller, switches to the corresponding channel of the target program, and records switching frequency
The time t in road1And the corresponding time stamp T of the target program at this timeA；
S1.3：When the handset remote controller switching channels again, the time t of switching channels again is recorded2And the mesh at this time
Mark the corresponding time stamp T of programB；
S1.4：According to formula t=t2-t1Calculate the viewing duration t of the viewing part.
3. the TV audience rating based on handset remote controller and user preference control method, feature exist as described in claim 1
In step S2 includes the following steps：
S2.1：One viewing duration threshold value t of setting0, it is compared with the viewing duration t；
S2.2：As t >=t0When, it is believed that a length of effective time when the viewing；
S2.3：As t ＜ t0When, if the viewing section TABIt is covered at least one statistics node, then it is assumed that when the viewing
A length of effective time；If the viewing section TABAny one statistics node is not covered, then it is assumed that the viewing duration is invalid.
4. the TV audience rating based on handset remote controller and user preference control method, feature exist as described in claim 1
In step S3 includes the following steps：
S3.1：Count the quantity N of the user of all access cable television operators；
S3.2：The corresponding user of effective time for counting each statistics node in the target program, by what is repeated
User obtains the quantity n of effective node users after merging, according to formulaCalculate separately each statistics
The node audience ratings r of node；
S3.3：The corresponding user of effective time for not covering the statistics node in the target program is counted, will be repeated
User merge after obtain the quantity n of validated user0, according to formulaCalculate separately each mesh
Mark the average viewership R of program.
5. the TV audience rating based on handset remote controller and user preference control method, feature exist as described in claim 1
In step S4 includes the following steps：
S4.1：According to the audience rating statistical situation in a period of time, the highest several high rating sections of program making of audience ratings are selected
Mesh list；
S4.2：According to the TV program watching situation of the user in same time, searches the program watched with the user and contain
There is the program of relevant information, makes related-program list；The relevant information includes identical program subject matter, identical program class
Type and identical creator in chief；
S4.3：The high viewed programs list is merged with the related-program list, makes the recommendation section for the client
Mesh list, and be pushed on the handset remote controller of the client.
6. the TV audience rating based on handset remote controller and user preference control method, feature exist as claimed in claim 5
In when there are identical programs in the high viewed programs list and the related-program list, then by the identical program
As keypoint recommendation program, top set is recommended in described recommendation the rendition list.
7. a kind of TV audience rating and user preference control system based on handset remote controller, which is characterized in that including mutually electricity
The cable TV servers and handset remote controller of connection, the cable TV servers provide cable television program, and are each
Program adds at least one statistics node；The handset remote controller includes such as lower part：
Target program module (1) for searching target program, and records the viewing duration t for watching the target program, with
And viewing part is located at the initial time stamp T in the target programAWith ending time stamp TB, record viewing section TAB；
Effective time judgment module (2), for judging whether the viewing duration is effective time, if it is, being included in described
In the audience information of target program；If it is not, then ignoring；Audience rating statistical module (3), for being believed according to the rating
Breath counts the audience ratings of the target program, and the audience ratings includes average viewership and node audience ratings；
Pushing module (4) makes for the TV program watching situation according to audience rating statistical situation and user for the user
Recommend the rendition list and pushed, described recommendation the rendition list includes high viewed programs and related-program.
8. the TV audience rating based on handset remote controller and user preference control system, feature exist as claimed in claim 7
In the effective time judgment module (2) includes such as lower part：
Duration judging unit (21), for a viewing duration threshold value t to be arranged0, and be compared with the viewing duration t；Work as t
≥t0When, it is believed that a length of effective time when the viewing；As t ＜ t0When, then it is transmitted to the node determination module and is judged；
Node judging unit (22), in t ＜ t0When to the viewing section TABIt is analyzed, if the viewing section TAB
It is covered at least one statistics node, then it is assumed that a length of effective time when the viewing；If the viewing section TABIt does not cover
Any one statistics node, then it is assumed that the viewing duration is invalid.
9. the TV audience rating based on handset remote controller and user preference control system, feature exist as claimed in claim 7
In the audience rating statistical module (3) includes such as lower part：
Number of users statistic unit (31), it is the quantity N of the users for counting all accesses cable television operators, described
The system is not covered in the corresponding user of effective time of each statistics node and the target program in target program
The corresponding user of effective time of node is counted, and obtains the quantity of effective node users after the user repeated is merged
N and quantity n to validated user0；
Node audience rating statistical unit (32), for according to formulaCalculate separately each statistics node
Node audience ratings r；
Average viewership statistic unit (33), for according to formulaCalculate separately each target program
Average viewership R.
10. the TV audience rating based on handset remote controller and user preference control system, feature exist as claimed in claim 7
In the pushing module (4) includes such as lower part：High viewed programs administrative unit (41), for according to the receipts in a period of time
Depending on rate statistical conditions, the highest several high viewed programs lists of program making of audience ratings are selected；
Related-program administrative unit (42), for according to the TV program watching situation of the user in same time, search with
The program of user's viewing contains the program of relevant information, makes related-program list；The relevant information includes identical
Program subject matter, identical program category and identical creator in chief；
Pushed information production unit (43) makes for merging the high viewed programs list with the related-program list
For recommendation the rendition list of the client, and it is pushed on the handset remote controller of the client；
Keypoint recommendation program unit (44), for existing with the related-program list in the high viewed programs list
When identical program, using the identical program as keypoint recommendation program, top set is recommended in described recommendation the rendition list.
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