CN108280128A - A kind of method and apparatus of displaying personal page - Google Patents

A kind of method and apparatus of displaying personal page Download PDF

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Publication number
CN108280128A
CN108280128A CN201711373869.0A CN201711373869A CN108280128A CN 108280128 A CN108280128 A CN 108280128A CN 201711373869 A CN201711373869 A CN 201711373869A CN 108280128 A CN108280128 A CN 108280128A
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China
Prior art keywords
page
module
user
current accessed
decision
Prior art date
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CN201711373869.0A
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Chinese (zh)
Inventor
黄学巍
谢伟
朱进
朱珂瑶
黄玉华
辛浪
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Suning Commerce Group Co Ltd
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Suning Commerce Group Co Ltd
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Priority to CN201711373869.0A priority Critical patent/CN108280128A/en
Publication of CN108280128A publication Critical patent/CN108280128A/en
Pending legal-status Critical Current

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/957Browsing optimisation, e.g. caching or content distillation
    • G06F16/9577Optimising the visualization of content, e.g. distillation of HTML documents
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9535Search customisation based on user profiles and personalisation
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/01Protocols
    • H04L67/02Protocols based on web technology, e.g. hypertext transfer protocol [HTTP]

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  • Engineering & Computer Science (AREA)
  • Databases & Information Systems (AREA)
  • Theoretical Computer Science (AREA)
  • Data Mining & Analysis (AREA)
  • Physics & Mathematics (AREA)
  • General Engineering & Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Signal Processing (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

The embodiment of the invention discloses a kind of method and apparatus of displaying personal page, are related to Internet technical field, can reduce the human cost in the maintenance of the page.The present invention includes:After the user for identifying the current accessed page, obtains the types of decision-making of the user and read the material database of the current accessed page, the material database includes:Module material, official documents and correspondence material and the template material of the current accessed page;Using the types of decision-making of the user, the exhibition method of the material in the page is adjusted, which includes:Adjust the official documents and correspondence content in exhibition method of the module material of the current accessed page in template material, and the module material of the adjustment current accessed page;The page after having adjusted from exhibition method to user terminal displaying.The present invention is suitable for the processing of personal page.

Description

A kind of method and apparatus of displaying personal page
Technical field
The present invention relates to Internet technical field more particularly to a kind of method and apparatus of displaying personal page.
Background technology
With becoming increasingly popular for consumption on network, each electric business platform on the basis of universal shopping need on meeting user's line, The service of various personalizations is gradually provided.Electric business platform then can push personalized battalion from trend user by big data system Short message is sold, or according to the browsing situation of user, shows that user may interested commodity in the scrolling bar in the page.
Since business gradually increases on all kinds of lines, the marketing message launched and advertising information is needed also to increase therewith, and it is every The scrolling bar that can be supported of a page is limited.Before massive promotional campaign each time, it is required for operation maintenance personnel to prepare a large amount of Market content, so as to aprowl by refreshing to scrolling bar in so that the maintenance cost of the page is higher and higher, improves operation Cost.And the quantity of scrolling bar again limits the market content quantity that can be once delivered to user, results in through the page The effect of marketing is difficult to further be promoted, so that electric business platform starts the form pushed using traditional short message to user into one Step push marketing and advertising information, it is easy to cause the dislike of user even to complain, to further improve electric business platform Operating cost.
Invention content
The embodiment of the present invention provides a kind of method and apparatus of displaying personal page, in the maintenance that can reduce the page Human cost.
In order to achieve the above objectives, the embodiment of the present invention adopts the following technical scheme that:
Present embodiments provide it is a kind of can be based on the comprehensive descision of user decision predisposition, decision custom and acts and efforts for expediency Personal page template generation technology.So that the Page Template seen of the user of the different types of decision-making, page module content are all Different.Personal page is spliced by multiple modules, and different module datas is presented in different users, in addition to screening Other than the label information for summarizing user, user can also be helped to extract most associated content in mass data information.
Further, it is described by acquired official documents and correspondence content include in corresponding page module, including:
According to the commodity that the official documents and correspondence content is directed toward, image data is obtained;
Using business activity information, official documents and correspondence content and image data, exhibiting pictures are generated;
Include in page module by the exhibiting pictures generated.
By the way that different types of decision-making users are taken with different page presentation strategies, the efficient change of page presentation is realized Change, the automatic personalized optimization of content genres is carried out for different user, is realized automatically by system, reduces mistake when operation Accidentally rate saves the time that the page is built, eventually reduces the human cost in the maintenance of the page.
Description of the drawings
It to describe the technical solutions in the embodiments of the present invention more clearly, below will be to needed in the embodiment Attached drawing is briefly described, it should be apparent that, drawings in the following description are only some embodiments of the invention, for ability For the those of ordinary skill of domain, without creative efforts, it can also be obtained according to these attached drawings other attached Figure.
Fig. 1 is system architecture schematic diagram provided in an embodiment of the present invention;
Fig. 2 is a kind of method flow schematic diagram provided in an embodiment of the present invention;
Fig. 3 a, Fig. 3 b are the schematic diagram of specific example provided in an embodiment of the present invention;
Fig. 4 is the flow diagram of specific example provided in an embodiment of the present invention;
Fig. 5 is another method flow schematic diagram provided in an embodiment of the present invention.
Specific implementation mode
To make those skilled in the art more fully understand technical scheme of the present invention, below in conjunction with the accompanying drawings and specific embodiment party Present invention is further described in detail for formula.Embodiments of the present invention are described in more detail below, the embodiment is shown Example is shown in the accompanying drawings, and in which the same or similar labels are throughly indicated same or similar element or has identical or class Like the element of function.It is exemplary below with reference to the embodiment of attached drawing description, is only used for explaining the present invention, and cannot It is construed to limitation of the present invention.Those skilled in the art of the present technique are appreciated that unless expressly stated, odd number shape used herein Formula " one ", "one", " described " and "the" may also comprise plural form.It is to be further understood that the specification of the present invention The middle wording " comprising " used refers to that there are the feature, integer, step, operation, element and/or component, but it is not excluded that Other one or more features of presence or addition, integer, step, operation, element, component and/or their group.It should be understood that When we say that an element is " connected " or " coupled " to another element, it can be directly connected or coupled to other elements, or There may also be intermediary elements.In addition, " connection " used herein or " coupling " may include being wirelessly connected or coupling.Here make Wording "and/or" includes any cell of one or more associated list items and all combines.The art Technical staff is appreciated that unless otherwise defined all terms (including technical terms and scientific terms) used herein have Meaning identical with the general understanding of the those of ordinary skill in fields of the present invention.It should also be understood that such as general Term, which should be understood that, those of defined in dictionary has a meaning that is consistent with the meaning in the context of the prior art, and Unless being defined as here, will not be explained with the meaning of idealization or too formal.
The embodiment of the present invention specifically may be implemented in a kind of system as shown in Figure 1, wherein:
Server apparatus can be specifically the server apparatus being individually made, such as:Rack, blade, tower or machine Cabinet type server apparatus can also use work station, mainframe computer etc. to have stronger computing capability hardware device;It can also The server cluster being made of multiple server apparatus.
User terminal can specifically make an independent system in fact, or be integrated in a variety of different media datas and play system In system, such as smart mobile phone, tablet computer (Tablet Personal Computer), laptop computer (Laptop ) or personal digital assistant (personal digital assistant, abbreviation PDA) etc. Computer.It can on user terminal With by the application program of installation (such as browser) or APP, to load and show webpage, by the net of user terminal access Page can be specifically the page that operation system (such as net purchase platform, promotion website, financial marketing platform etc.) is shown to user, These pages can be by the server system operation of operation operation system, can also be by the server in system as shown in Figure 1 Equipment is run, i.e., the described server apparatus can be integrated in the server system of operation operation system.
Operation problem library in Database Systems, for store the simultaneously material database of administration page, user historical data (such as Browse data, order data etc.).Database Systems specifically can be individually made, the service of management, storage for data Device equipment can also be the server cluster being made of multiple server apparatus.It is run on the hardware device of Database Systems The database of corresponding server equipment, the data for managing simultaneously storage server equipment.It specifically may be used common netted Database (Network Database), relational database (Relational Database), tree shaped data library (Hierarchical Database), object-oriented database (Object-oriented Database) and a new generation are big Data system framework.
The embodiment of the present invention provides a kind of method of displaying personal page, can specifically be realized by server apparatus, As shown in Fig. 2, including:
S11, after the user for identifying the current accessed page, obtain the types of decision-making of the user and read described current The material database of accession page.
Wherein, server apparatus identifies the user equipment, by looking into after the access request for receiving user equipment transmission Ask I P address, the user account that logs in (such as:Account information can be carried to be sent out to server apparatus together in access request Send) or the device number etc. of user equipment can be used to indicate that the information of user identity, to confirm the user of the current accessed page Identity.
The material database includes:Module material, official documents and correspondence material and the template material of the current accessed page.Server Equipment obtains the page iden-tity of user's current accessed, by page iden-tity from passing through CMS (Content Management System, Content Management System) element of the page, such as official documents and correspondence, template, module are obtained in the material database established.
Wherein, template material, it can be understood as:A certain number of " holes are arranged in the bottom frame of the page in bottom frame Position ", these " hole positions " are used to fill corresponding module material, such as shown in Fig. 3 a.It should be noted that the specific table of template Existing form can according to specific circumstances be designed by technical staff, showed only in the present embodiment attached drawing by a variety of It is one such possibility.
Module material, it can be understood as:A kind of user loads and shows that specific official documents and correspondence data are (such as word, picture, dynamic The data such as state figure, audio, video) display window, such as shown in Fig. 3 b.Wherein, display window can be according to being loaded Data type, be set as the window of different function, such as:According to the difference of service class in Fig. 3 b, difference can be divided into The module of function, wherein being useful for display, the module for the preferential commodity recommended based on user tag, for showing price less than together The module of the commodity of the competing product of class, for showing the historical behavior data according to user, the module for the commodity excavated, for showing There are the module, the module for showing advertising campaign special show and the module for showing bargain goods of the commodity of preferential combined set meal Deng.It should be noted that the specific manifestation form of module can be by a variety of, it can be by technical staff according to specific business, battalion Situation design is sold, what is showed in the present embodiment attached drawing is only one such possible block combiner.
Official documents and correspondence material, it can be understood as:The official documents and correspondences data such as word, picture, Dynamic Graph, audio, the video of storage are classified, Server apparatus can extract these data, and load into module according to specific user identity from material database, to real The display of existing official documents and correspondence data.Specifically, the display mode of mould official documents and correspondence data in the block specifically can there are many, for example roll aobvious Show, display reminding word, display of commodity sectional drawing etc..It should be noted that the display mode of mould official documents and correspondence data in the block, Ke Yiyou Technical staff is according to specific business, marketing situation design.
S12, using the types of decision-making of the user, adjust the exhibition method of the material in the page.
Wherein, server apparatus can obtain the identity information of current accessed user, and determine the use according to identity information Family it is customized or with the matched types of decision-making of the user, at least have recorded in the types of decision-making module material, official documents and correspondence material and The selection mode of template material, such as:The pattern of template, the size of module, pattern, display order, the content etc. of official documents and correspondence.
Specifically it can determine the data for needing preferentially to show, and arrange module according to the types of decision-making of the user Sequence is improved for showing the priority of the module of the data for needing preferentially to show in the ranking.Such as:If user is The types of decision-making of " follower type " user can preferentially show that the popular seniority among brothers and sisters that polymerization displaying is carried out by big data is single in module sequence Product data.Again for example:User is the types of decision-making of " cost sensitive " user, can preferentially be shown in module sequence logical by runing Cross the commodity sales promotion type of businessman's registration of active rule collection.Again for example:User is the types of decision-making of " type of having a taste of a delicacy " user, It can be preferentially shown according to the newest publication timeliness and Time To Market of user preference category in module sequence.
S12 has specifically included two aspect of S121 and S122:S121, the module material of the current accessed page is adjusted in mould Exhibition method in laminin material.With S122, the adjustment current accessed page module material in official documents and correspondence content.For example, such as It is shown in Fig. 4:
Server apparatus obtains module material, official documents and correspondence material and the template element of the page according to the types of decision-making of the user Material;According to the self-defined decision predisposition and the types of decision-making of the user, the final sequence of module in the page is determined;According to the user's Shopping preferences determine the access logic of page module.If there is shopping preferences obtain display according to personalized screening logic Official documents and correspondence data in the module;If without shopping preferences, the official documents and correspondence data of acquiescence are obtained from CMS system;
S13, the page after exhibition method is had adjusted to user terminal displaying.
Currently, due on all kinds of lines business gradually increase, need the marketing message launched and advertising information also to increase therewith, And the scrolling bar that can be supported of each page is limited.And the hole position of each channel page is limited, therefore be all at present manually to tie up Protect each channel page, and the content safeguarded, mainly replace mould official documents and correspondence data in the block manually, and page itself be without It changes
Present embodiments provide it is a kind of can be based on the comprehensive descision of user decision predisposition, decision custom and acts and efforts for expediency Personal page template generation technology.So that the Page Template seen of the user of the different types of decision-making, page module content are all Different.The page that such as follower type client sees is to rank class, everybody recommendation, and cost sensitive client is it is seen that promote Pin or price reduction module information, type of having a taste of a delicacy client preferentially see the contents such as starting, on probation.By taking different types of decision-making users Different page presentation strategies can effectively promote the sale changing effect of electric business list page, be truly realized for different user Different sales tactics is taken to show its personalized commodity.
The specific big data algorithm that may be used determines that each user uses those modules actually, by adjusting each in the page A module so that the page that different users sees is different, and assembling can be changed by realizing the module in the page.Such as:It can According to the browsing situation of number and user, to select the module preferentially shown, the sequence of modules exhibit is dynamic.Such as:A is seen To be 1,2,3,4,5 modules, B is it is seen that 2,4,5,6 modules.It realizes and the page is divided into different display modules, root According to different users, selection show/is not shown, or the sequence that selection is shown.It can also will be used according to the purchase situation of user The module of family concern is shown forward.
It can be built in the prior art by the CMS Content Management Systems progress page and content displaying, big data also may be used Commodity data presentation is completed in a manner of by user search, but can not efficient changing content pattern and Automatic Optimal in page presentation Content displaying.
In the present embodiment, the efficient variation of page presentation is realized, automatic of content genres is carried out for different user Propertyization optimizes, and is realized automatically by system, reduces error rate when operation, saves the time that the page is built, the quantity of generation It is also significantly improved with quality, will safeguard the time required for the page, be reduced to second grade as unit of day from manual maintenance. This patent can also hold personalized displaying by dynamic energy, the effect of optimization information displaying, improve commodity and touch and reach hit rate, allow use The faster product purchase conversion in family, improves running income.
In the present embodiment, personal page is spliced by multiple modules, and different modules is presented in different users Data can also help user to be extracted in mass data information and most close other than the label information of user is summarized in screening The content of connection.And the personalized page is assembled for user, the effect of marketing is also further promoted, it is improper due to marketing to have extenuated Caused by the dislike of user even complain, to further reduced the operating cost of electric business platform.
Specifically, S121 includes:
From the material database, the associated module material of the types of decision-making and template material of the user are extracted;
The self-defined decision predisposition for reading the user, according to the self-defined decision predisposition and the types of decision-making, really Fixed position of the current accessed page module in the current accessed Page Template, and by the current accessed page module It is assembled into the current accessed Page Template.
It is described according to the self-defined decision predisposition and the types of decision-making, determine the current accessed page module in institute The concrete mode of the position in current accessed Page Template is stated, including:
The position for the page module for needing to be anchored is determined in the current accessed Page Template, wherein described self-defined Decision predisposition is directed toward the page module for needing to be anchored;
According to the order history data of the user, the page module displaying sequence that the types of decision-making is directed toward is adjusted, and It distributes to unappropriated position.
Specifically, S122 includes:Access logic is determined according to the shopping preferences of the user, and is patrolled according to the access Volume, obtain the official documents and correspondence content in each page module.Include in corresponding page module by acquired official documents and correspondence content.
Wherein, access logic refers to the extraction logic of official documents and correspondence data, can be patrolled by large data center by running access Volume, corresponding official documents and correspondence content is extracted from Database Systems.Specifically, the official documents and correspondence content obtained in each page module, packet It includes:It determines the corresponding business activity of each page module, obtains official documents and correspondence content associated with the business activity currently carried out.
Specifically, it is described by acquired official documents and correspondence content include in corresponding page module, including:According to described The commodity that official documents and correspondence content is directed toward obtain image data;Using business activity information, official documents and correspondence content and image data, displaying is generated Picture;Include in page module by the exhibiting pictures generated.Such as:
(1) user basic information is obtained according to user login information, judges page presentation frame by browsing scene information Research content obtains corresponding official documents and correspondence material by CMS;
(2) content information for obtaining preference in real time is operated according to behaviors such as user's displaying live view, collection, purchases;
(3) it is generated about personal member's label by preference information, screens pass from official documents and correspondence material according to member's label The official documents and correspondence data of connection;
(4) multigroup association content is subjected to optimal collocation using existing big data intelligent algorithm, wherein believing comprising picture Intelligent processing (cutting, sharpening etc.) is ceased, official documents and correspondence information combines (semantic analysis Optimum Matching etc.), then by pusher, will Official documents and correspondence data that treated return to foreground system displaying;
(5) according to preset tuning strategy, assembling processing, the increase and decrease of Dependency Specification label weight are carried out to module, then lead to Re-scheduling and sequencing are crossed, the module contents information for summarizing extraction generates the personal page of corresponding number;
(6) behavior is recorded by user's real-time operation, the multigroup page of dynamic generation is adjusted so as to do response in a short time It is whole.
With the development that internet makes rapid progress, consumer is increasingly dependent on the letter done shopping by network, and daily What breath displaying used is all the machine-made promotional advertisement picture of operation, and too fat to move official documents and correspondence piles up full page, and user can not Easily obtain information.Page info is shown in order to better improve, and major electric business platform also releases the personal marketing of oneself Product and advertising campaign attract user, but the whole page is all similar.Although although existing electric business platform has used one A little personalization exhibition schemes are met the needs of users, but in the page presentations such as website homepage, channel page and promotion page nothing Method is dynamically adjusted according to the preference of user, and provide information service it is also fairly limited, be forced can only by manual maintenance, Human cost is higher.
In the present embodiment, the processing method of the dynamic picture of Engineering drawing is devised, can utilize and have element circular profit Picture is generated with automatic batch, such as:Base map, commodity figure, official documents and correspondence, promotion label are separation, reusable, such as: One commodity participates in 2 advertising campaigns, then replaces base map and promotion label, for another example:Record can be searched by search engine Word, and static images are searched and are not recorded word, for another example:Commodity, activity have adjustment, then can be with real-time update.Different Element can utilize existing material database in platform from different material databases, material database.It is static images to compare existing, is needed Will each time by manual maintenance the case where, the present embodiment can further reduce maintenance cost.
The embodiment of the present invention provides a kind of method of displaying personal page, specifically can be by user terminal, such as Fig. 5 institutes Show, including:
S21, accessing page request is sent to server.
S22, display are by the page after server adjustment.
Wherein, the server obtains the types of decision-making of the user simultaneously after the user for identifying the current accessed page The material database of the current accessed page is read, and adjusts the material in the current accessed page, includes:Work as described in adjustment In exhibition method of the module material of preceding accession page in template material, and the module material of the adjustment current accessed page Official documents and correspondence content, the material database includes:Module material, official documents and correspondence material and the template material of the current accessed page.
In the present embodiment, the efficient variation of page presentation is realized, automatic of content genres is carried out for different user Propertyization optimizes, and is realized automatically by system, reduces error rate when operation, saves the time that the page is built, the quantity of generation It is also significantly improved with quality, will safeguard the time required for the page, be reduced to second grade as unit of day from manual maintenance. This patent can also hold personalized displaying by dynamic energy, the effect of optimization information displaying, improve commodity and touch and reach hit rate, allow use The faster product purchase conversion in family, improves running income.
Further, further include:According to the self-defined decision predisposition of user described in the operation note of the user, and according to The self-defined decision predisposition of the user generates setting message, and is sent to the server.
It is described that setting message is generated according to the self-defined decision predisposition of the user, including:Record at least one page mould The position that block is anchored in the current accessed Page Template, and the setting message is written.
In the present embodiment, personal page is spliced by multiple modules, and different modules is presented in different users Data can also help user to be extracted in mass data information and most close other than the label information of user is summarized in screening The content of connection.And the personalized page is assembled for user, the effect of marketing is also further promoted, it is improper due to marketing to have extenuated Caused by the dislike of user even complain, to further reduced the operating cost of electric business platform.
The embodiment of the present invention provides a kind of equipment of displaying personal page, can be specifically in system as shown in Figure 1 Server apparatus, including:
Processor, network interface, memory, communication bus, the communication bus are used for the connection communication between each component;
Storage is used for the computer program that the processor executes, the calculating performed by the processor in the memory Machine program includes:
Preprocessing module, for after the user for identifying the current accessed page, obtaining the types of decision-making of the user simultaneously The material database of the current accessed page is read, the material database includes:Module material, the official documents and correspondence of the current accessed page Material and template material;
Page management module adjusts the material in the current accessed page for the types of decision-making using the user, Which includes:Exhibition method of the module material of the current accessed page in template material is adjusted, and is worked as described in adjustment Official documents and correspondence content in the module material of preceding accession page;
Display module, for the page after being adjusted to user terminal displaying.
In the present embodiment, the efficient variation of page presentation is realized, automatic of content genres is carried out for different user Propertyization optimizes, and is realized automatically by system, reduces error rate when operation, saves the time that the page is built, the quantity of generation It is also significantly improved with quality, will safeguard the time required for the page, be reduced to second grade as unit of day from manual maintenance. This patent can also hold personalized displaying by dynamic energy, the effect of optimization information displaying, improve commodity and touch and reach hit rate, allow use The faster product purchase conversion in family, improves running income.In the present embodiment, personal page is by multiple modules are spliced At different module datas is presented in different users, other than the label information of user is summarized in screening, can also help user Most associated content is extracted in mass data information.And the personalized page is assembled for user, also further promote battalion The effect of pin, extenuated due to market it is improper caused by the dislike of user even complain, it is flat to further reduced electric business The operating cost of platform.
The embodiment of the present invention also provides a kind of equipment of displaying personal page, can be specifically in system as shown in Figure 1 User terminal, include at least:
Processor, network interface, memory, communication bus, the communication bus are used for the connection communication between each component;
Storage is used for the computer program that the processor executes, the calculating performed by the processor in the memory Machine program includes:
Sending module, for sending accessing page request to server;
Display module, for showing the page after being adjusted by the server, wherein the server is identifying currently After the user of accession page, obtains the types of decision-making of the user and read the material database of the current accessed page, and adjust Material in the current accessed page includes:The module material of the current accessed page is adjusted in template material Official documents and correspondence content in exhibition method, and the module material of the adjustment current accessed page, the material database include:It is described to work as Module material, official documents and correspondence material and the template material of preceding accession page.
In the present embodiment, the efficient variation of page presentation is realized, automatic of content genres is carried out for different user Propertyization optimizes, and is realized automatically by system, reduces error rate when operation, saves the time that the page is built, the quantity of generation It is also significantly improved with quality, will safeguard the time required for the page, be reduced to second grade as unit of day from manual maintenance. This patent can also hold personalized displaying by dynamic energy, the effect of optimization information displaying, improve commodity and touch and reach hit rate, allow use The faster product purchase conversion in family, improves running income.In the present embodiment, personal page is by multiple modules are spliced At different module datas is presented in different users, other than the label information of user is summarized in screening, can also help user Most associated content is extracted in mass data information.And the personalized page is assembled for user, also further promote battalion The effect of pin, extenuated due to market it is improper caused by the dislike of user even complain, it is flat to further reduced electric business The operating cost of platform.
Each embodiment in this specification is described in a progressive manner, identical similar portion between each embodiment Point just to refer each other, and each embodiment focuses on the differences from other embodiments.Especially for equipment reality For applying example, since it is substantially similar to the method embodiment, so describing fairly simple, related place is referring to embodiment of the method Part explanation.The above description is merely a specific embodiment, but protection scope of the present invention is not limited to This, any one skilled in the art in the technical scope disclosed by the present invention, the variation that can readily occur in or replaces It changes, should be covered by the protection scope of the present invention.Therefore, protection scope of the present invention should be with the protection model of claim Subject to enclosing.

Claims (10)

1. a kind of method of displaying personal page, which is characterized in that including:
After the user for identifying the current accessed page, obtains the types of decision-making of the user and read the current accessed page Material database, the material database includes:Module material, official documents and correspondence material and the template material of the current accessed page;
Using the types of decision-making of the user, the exhibition method of the material in the page is adjusted, which includes:Described in adjustment Exhibition method of the module material of the current accessed page in template material, and adjust the module material of the current accessed page In official documents and correspondence content;
The page after having adjusted from exhibition method to user terminal displaying.
2. according to the method described in claim 1, it is characterized in that, the module material of the adjustment current accessed page exists Exhibition method in template material, including:
From the material database, the associated module material of the types of decision-making and template material of the user are extracted;
The self-defined decision predisposition for reading the user determines institute according to the self-defined decision predisposition and the types of decision-making Position of the current accessed page module in the current accessed Page Template is stated, and the current accessed page module is assembled Into in the current accessed Page Template.
3. according to the method described in claim 2, it is characterized in that, described according to the self-defined decision predisposition and the decision Type determines position of the current accessed page module in the current accessed Page Template, including:
The position for the page module for needing to be anchored is determined in the current accessed Page Template, wherein the self-defined decision Preference is directed toward the page module for needing to be anchored;
According to the order history data of the user, the page module displaying sequence that the types of decision-making is directed toward is adjusted, and distribute To unappropriated position.
4. according to the method in claim 2 or 3, which is characterized in that the module element of the adjustment current accessed page Official documents and correspondence content in material, including:
Access logic is determined according to the shopping preferences of the user, and according to the access logic, is obtained in each page module Official documents and correspondence content;
Include in corresponding page module by acquired official documents and correspondence content.
5. according to the method described in claim 4, it is characterized in that, the official documents and correspondence content obtained in each page module, including:
It determines the corresponding business activity of each page module, obtains official documents and correspondence content associated with the business activity currently carried out.
6. a kind of method of displaying personal page, which is characterized in that including:
Accessing page request is sent to server;
Display by the server adjust after the page, wherein the server after the user for identifying the current accessed page, It obtains the types of decision-making of the user and reads the material database of the current accessed page, and adjust in the current accessed page Material, include:Exhibition method of the module material of the current accessed page in template material is adjusted, and described in adjustment Official documents and correspondence content in the module material of the current accessed page, the material database include:The module element of the current accessed page Material, official documents and correspondence material and template material.
7. according to the method described in claim 6, it is characterized in that, further including:
According to the self-defined decision predisposition of user described in the operation note of the user, and according to the self-defined decision of the user Preference generates setting message, and is sent to the server.
8. the method according to the description of claim 7 is characterized in that described generate according to the self-defined decision predisposition of the user Message is set, including:
The position that at least one page module is anchored in the current accessed Page Template is recorded, and the setting is written and disappears Breath.
9. a kind of server apparatus, which is characterized in that including:
Processor, network interface, memory, communication bus, the communication bus are used for the connection communication between each component;
Storage is used for the computer program that the processor executes, the computer journey performed by the processor in the memory Sequence includes:
Preprocessing module, for after the user for identifying the current accessed page, obtaining the types of decision-making of the user and reading The material database of the current accessed page, the material database include:Module material, the official documents and correspondence material of the current accessed page With template material;
Page management module adjusts the material in the current accessed page for the types of decision-making using the user, wherein Include:Adjust exhibition method of the module material of the current accessed page in template material, and the adjustment current visit Ask the official documents and correspondence content in the module material of the page;
Display module, for the page after being adjusted to user terminal displaying.
10. a kind of user terminal, which is characterized in that include at least:
Processor, network interface, memory, communication bus, the communication bus are used for the connection communication between each component;
Storage is used for the computer program that the processor executes, the computer journey performed by the processor in the memory Sequence includes:
Sending module, for sending accessing page request to server;
Display module, for showing the page after being adjusted by the server, wherein the server is identifying current accessed It after the user of the page, obtains the types of decision-making of the user and reads the material database of the current accessed page, and described in adjustment Material in the current accessed page includes:Adjust displaying of the module material of the current accessed page in template material Official documents and correspondence content in mode, and the module material of the adjustment current accessed page, the material database include:The current visit Ask the module material, official documents and correspondence material and template material of the page.
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Application publication date: 20180713