CN107948328B - Information pushing method and device and electronic equipment - Google Patents

Information pushing method and device and electronic equipment Download PDF

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Publication number
CN107948328B
CN107948328B CN201810003931.5A CN201810003931A CN107948328B CN 107948328 B CN107948328 B CN 107948328B CN 201810003931 A CN201810003931 A CN 201810003931A CN 107948328 B CN107948328 B CN 107948328B
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side terminal
information
user
user side
access request
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CN107948328A (en
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宋敏杰
王萍红
陈振瑞
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Midea Group Co Ltd
Midea Smart Home Technology Co Ltd
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Midea Group Co Ltd
Midea Smart Home Technology Co Ltd
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/50Network services
    • H04L67/55Push-based network services
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements

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  • Business, Economics & Management (AREA)
  • Finance (AREA)
  • Strategic Management (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Signal Processing (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

The invention discloses an information pushing method and device, electronic equipment and a computer readable storage medium, wherein the scheme comprises the following steps: receiving an access request sent by a user side terminal through analyzing a product two-dimensional code image; responding to the access request, and establishing an information transmission channel between the user side terminal and the user side terminal; and pushing recommendation information of the product indicated by the access request to the user side terminal through the information transmission channel. According to the technical scheme provided by the invention, the recommendation information of the scanned two-dimensional code image corresponding to the product is pushed to the user side terminal, so that the recommendation information is ensured to be information which is interesting to the user, the validity of the recommendation information is ensured, and the waste of communication resources caused by blindly pushing the information is avoided.

Description

Information pushing method and device and electronic equipment
Technical Field
The present invention relates to the field of internet technologies, and in particular, to an information pushing method and apparatus, an electronic device, and a computer-readable storage medium.
Background
With the development of communication technology, new services are continuously emerging. For example: in the prior art, short message service of a communication terminal (mobile terminal) is rapidly developed. In the face of a huge mobile user group, a new form of information push service, namely short message based advertising, has been used in practice.
However, most of the related art sms messages are mass texting without audience separation. Namely: the users are not distinguished according to the interests and hobbies, and the short message advertisement group is sent to all the users. This way of mass texting has the following obvious disadvantages: (1) the specific requirements of the user cannot be met, and the expected advertising effect is difficult to achieve; (2) a lot of spam short messages are generated, so that not only are public communication resources wasted, but also common objections of users are caused; (3) the user who really needs may not receive the corresponding short message advertisement.
In summary, the correlation degree between the pushed advertisement and the user requirement is low, and the advertisement which is not needed by the user is pushed to the user, which results in the waste of communication resources.
Disclosure of Invention
The invention provides an information pushing method and device, and aims to solve the problems that in the prior art, the association degree between pushed advertisements and user requirements is low, and unnecessary advertisements are pushed to a user, so that communication resources are wasted.
In one aspect, the present invention provides an information pushing method, where the method includes:
receiving an access request sent by a user side terminal through analyzing a product two-dimensional code image;
responding to the access request, and establishing an information transmission channel between the user side terminal and the user side terminal;
and pushing recommendation information of the product indicated by the access request to the user side terminal through the information transmission channel.
In an exemplary embodiment, before the pushing recommendation information of a product indicated by the access request to the user-side terminal through an information transmission channel, the method further includes:
and generating recommendation information containing the resource acquisition address according to the resource acquisition address indicated by the access request.
In an exemplary embodiment, after the pushing recommendation information of a product indicated by the access request to the user-side terminal through an information transmission channel, the method further includes:
receiving a resource acquisition request sent by a user side terminal through triggering of the recommendation information;
and responding to the resource acquisition request, and generating and returning a resource acquisition success message for the user side terminal.
In an exemplary embodiment, the establishing, in response to the access request, an information transmission channel with the ue includes:
generating order payment information for the access user according to the access user indicated by the access request;
and responding to a payment completion message returned by sending the order payment message, and establishing an information transmission channel between the access user and the payment completion message.
In an exemplary embodiment, the recommendation information includes resource feedback, and before the pushing recommendation information of a product indicated by the access request to the user-side terminal through an information transmission channel, the method further includes:
and generating resource feedback matched with the payment amount according to the payment amount carried by the order payment message.
In an exemplary embodiment, after the pushing recommendation information of a product indicated by the access request to the user-side terminal through an information transmission channel, the method further includes:
and if the resource acquisition request sent by the user side terminal according to the recommendation information is not received after a preset time, sending an expiration reminding message to the user side terminal.
In another aspect, the present invention provides an information pushing apparatus, where the apparatus includes:
the request receiving module is used for receiving an access request sent by a user side terminal through analyzing a product two-dimensional code image;
a channel establishing module, configured to respond to the access request and establish an information transmission channel with the user side terminal;
and the information pushing module is used for pushing the recommendation information of the product indicated by the access request to the user side terminal through the information transmission channel.
In an exemplary embodiment, the apparatus further comprises:
and the information generation module is used for generating recommendation information containing the resource acquisition address according to the resource acquisition address indicated by the access request.
Further, the present invention also provides an electronic device, including:
a processor;
a memory for storing processor-executable instructions;
wherein the processor is configured to execute any one of the above information push methods.
Furthermore, the present invention also provides a computer-readable storage medium, where a computer program is stored, and the computer program is executable by a processor to perform any one of the above information push methods.
The technical scheme provided by the embodiment of the invention can have the following beneficial effects:
according to the technical scheme provided by the invention, the information transmission channel between the user side terminal and the user side terminal is established according to the access request sent by the user side terminal for analyzing the product two-dimensional code image, and the recommendation information of the product corresponding to the two-dimensional code image is pushed to the user side terminal through the information transmission channel, so that the recommendation information is the information which is interested by the user, the validity of the recommendation information is ensured, and the waste of communication resources caused by blindly pushing the information is avoided.
It is to be understood that both the foregoing general description and the following detailed description are exemplary and explanatory only and are not restrictive of the invention, as claimed.
Drawings
The accompanying drawings, which are incorporated in and constitute a part of this specification, illustrate embodiments consistent with the invention and together with the description, serve to explain the principles of the invention.
FIG. 1 is a schematic illustration of an implementation environment in accordance with the present invention;
FIG. 2 is a block diagram illustrating a server in accordance with an exemplary embodiment;
FIG. 3 is a flow diagram illustrating a method of pushing information in accordance with an example embodiment;
fig. 4 is a flowchart of an information pushing method according to another exemplary embodiment based on the corresponding embodiment in fig. 3;
FIG. 5 is a detailed flowchart of step 350 in the corresponding embodiment of FIG. 4;
FIG. 6 is a flow chart illustrating the practical application of a method for pushing information according to an exemplary embodiment;
FIG. 7 is a block diagram illustrating an information push device in accordance with an exemplary embodiment;
fig. 8 is a detailed block diagram of the channel establishing module in the corresponding embodiment of fig. 7.
Detailed Description
Reference will now be made in detail to the exemplary embodiments, examples of which are illustrated in the accompanying drawings. When the following description refers to the accompanying drawings, like numbers in different drawings represent the same or similar elements unless otherwise indicated. The embodiments described in the following exemplary embodiments do not represent all embodiments consistent with the present invention. Rather, they are merely examples of apparatus and methods consistent with certain aspects of the invention, as detailed in the appended claims.
FIG. 1 is a schematic illustration of an implementation environment in accordance with the present invention. The implementation environment includes: at least one mobile terminal 110 and a server 120.
The association between the mobile terminal 110 and the server 120 includes a network association and/or a protocol of hardware and a data association therebetween. The mobile terminal 110 establishes an information transmission channel with the server 120 by scanning the two-dimensional code on a certain product, and then the server 120 issues recommendation information corresponding to the product to the mobile terminal 110 through the information transmission channel. Therefore, the sent recommendation information is guaranteed to be information which is interested by the user to which the mobile terminal 110 belongs, and waste of communication resources caused by transmission of information which is not valuable to the user is avoided.
Referring to fig. 2, fig. 2 is a schematic diagram of a server structure according to an embodiment of the present invention. The server 200 may vary significantly depending on configuration or performance, and may include one or more Central Processing Units (CPUs) 222 (e.g., one or more processors) and memory 232, one or more storage media 230 (e.g., one or more mass storage devices) storing applications 242 or data 244. Memory 232 and storage medium 230 may be, among other things, transient or persistent storage. The program stored in the storage medium 230 may include one or more modules (not shown), each of which may include a series of instruction operations for the server 200. Still further, the central processor 222 may be configured to communicate with the storage medium 230 to execute a series of instruction operations in the storage medium 230 on the server 200. Server 200 may also include one or more power supplies 226, one or more wired or wireless network interfaces 250, one or more input-output interfaces 258, and/or one or more operating systems 241, such as Windows Server, Mac OS XTM, UnixTM, LinuxTM, FreeBSDTM, and so forth. The steps performed by the server described in the embodiments of fig. 3, 4, 5 below may be based on the server architecture shown in fig. 2.
It will be understood by those skilled in the art that all or part of the steps for implementing the following embodiments may be implemented by hardware, or may be implemented by a program instructing relevant hardware, and the program may be stored in a computer-readable storage medium, and the above-mentioned storage medium may be a read-only memory, a magnetic disk or an optical disk, etc.
Fig. 3 is a flow chart illustrating an information pushing method according to an example embodiment. The scope of applicability and execution body of this information push method, for example, the method is used for the server 120 of the implementation environment shown in fig. 1. As shown in fig. 3, the information method may be performed by the server 120 and may include the following steps.
In step 310, an access request sent by the user side terminal through analyzing the product two-dimensional code image is received.
The user-side terminal refers to a terminal device with a code scanning function used by a user, and the terminal device may be the mobile terminal 110 in the implementation environment shown in fig. 1, and the mobile terminal may be, for example, a smart phone, a tablet, or the like. For example, the product two-dimensional code image may be a two-dimensional code image on an existing rental product in an actual scene. For example, the rental product may be a portable power source, a shared bicycle, or the like. In the prior art, a user scans two-dimensional code images on products such as a mobile power supply and a sharing bicycle through terminal equipment with a code scanning function, and then the products can be rented in a free or paid mode. The product two-dimensional code image can carry product information (product name, serial number, purchase address and the like), a server access address and the like.
Specifically, the user side terminal calls the designated software APP to scan the product two-dimensional code image, decodes the two-dimensional code image, and sends an access request to the server 120 according to the server access address carried by the product two-dimensional code image. The server 120 receives an access request sent by the user-side terminal. The access request carried information may include product information and user information; the user information refers to the terminal information of the user side for scanning the code.
In step 330, an information transmission channel with the ue is established in response to the access request.
Specifically, the server 120 responds to an access request sent by the user side terminal, and establishes an information transmission channel between itself and the user side terminal according to user information carried in the access request. For example, the specific process of establishing the information transmission channel with the ue is as follows: after a user side terminal scans a product two-dimensional code image, a public account terminal is automatically concerned, the public account terminal is a terminal or a server applying for a public account and used for issuing (namely one-to-many) information, if the two-dimensional code of the public account terminal is successfully scanned, the user can set and pay attention to the public account terminal on an instant messaging server, and therefore when the public account terminal transmits information to be issued to the instant messaging server, the instant messaging server can push the information to be issued by the public account terminal to the user, and an information transmission channel between the user side terminal and the user side terminal is established.
The public account terminal and the instant messaging server may be integrated as a whole, and serve as the server 120, so that the user-side terminal establishes an information transmission channel with the server 120. The server 120 can then push messages to the user-side terminal through the information transmission channel.
In step 350, the recommendation information of the product indicated by the access request is pushed to the user-side terminal through the information transmission channel.
The recommendation information may be a coupon, an advertisement, etc. of a product corresponding to the two-dimensional code image. The server 120 pushes a coupon or an advertisement of a product corresponding to the scanned two-dimensional image to the user-side terminal through the information transmission channel according to the product indicated by the access request. Specifically, the user-side terminal automatically pays attention to the wechat public number after scanning the two-dimensional code image on the rental device, that is, an information transmission channel with the server 120 is established. In turn, server 120 may push rental device-related coupons or advertisements to the user in the WeChat public number.
It should be noted that the user side terminal scans the product two-dimensional code image to indicate that the user is interested in the product to which the two-dimensional code image belongs, so that recommendation information of the interested product is pushed to the user, and waste of communication resources caused by blind pushing of information can be avoided.
In the prior art, the server 120 does not purposefully push the required information to the user according to the user requirement, thereby causing a waste of a large amount of communication resources. According to the above exemplary embodiment of the invention, an information transmission channel between the user side terminal and the user side terminal is established according to an access request sent by the user side terminal for analyzing the product two-dimensional code image, and then the recommended information of the product corresponding to the two-dimensional code image is pushed to the user side terminal through the information transmission channel, so that the recommended information is information which the user is interested in, the effectiveness of the recommended information is ensured, and the waste of communication resources caused by blindly pushing the information is avoided.
Further, before the step 350 pushes the recommendation information of the product indicated by the access request to the user-side terminal through the information transmission channel, the information pushing method according to the exemplary embodiment of the present invention further includes the following steps:
and generating recommendation information containing the resource acquisition address according to the resource acquisition address indicated by the access request.
The resource acquisition address can be an address link of a product corresponding to the two-dimensional code image scanned by the purchasing user. The resource acquisition address can be obtained by analyzing the product two-dimensional code image. The user side terminal generates an access request containing product information and user information by analyzing the product two-dimensional code image, wherein the product information comprises a resource acquisition address, and then the server 120 generates recommendation information containing the resource acquisition address according to the resource acquisition address carried in the access request. For example, the recommendation information may be a product coupon, and the user may access a product mall page according to the resource acquisition address and use the product coupon when purchasing the product.
Further, as shown in fig. 4, after the step 350 of pushing recommendation information of a product indicated by the access request to the user-side terminal through an information transmission channel, the information pushing method provided in the exemplary embodiment of the present invention further includes the following steps:
in step 401, receiving a resource acquisition request sent by a user side terminal triggered by the recommendation information;
specifically, the user clicks the recommendation information displayed by the user side terminal, and the user side terminal receives the instruction that the recommendation information is triggered, and sends a resource acquisition request to the server 120. The recommendation information may include a resource acquisition address, and the user-side terminal sends a resource acquisition request to the server 120 by accessing the resource acquisition address. For example, in an actual application scenario, the resource obtaining request may be an order request, the user triggers to purchase a product link (i.e., a resource obtaining address), and the user-side terminal sends the order request to the server 120.
In step 402, a resource acquisition success message is generated and returned for the ue in response to the resource acquisition request.
Specifically, the server 120 receives the resource acquisition request sent by the user side terminal and responds, generates a resource acquisition success message, and returns the resource acquisition success message to the user side terminal. The resource acquisition success message may be, for example, an order success message or an order generation message. The product supplier may then ship the order.
In an exemplary embodiment, as shown in fig. 5, the step 330 of establishing, in response to the access request, an information transmission channel with the ue specifically includes:
in step 331, generating an order payment message for the access user according to the access user indicated by the access request;
the access user refers to a user performing a code scanning operation, and the user-side terminal sends an access request to the server 120 through the code scanning, where the access request includes user information for performing the code scanning. The user information may be, for example, a user number, a nickname, or the like.
Specifically, after receiving the access request, the server 120 generates an order payment message for the access user according to the access user indicated by the access request. The order payment message may be generated according to the time of accessing the product rented by the user, the product renting is started when the user side terminal scans the two-dimensional code of the product for the first time, the server 120 starts to record the time of renting the product, when the user side terminal scans the two-dimensional code of the product for the second time, the renting is finished, the access request is sent to the server 120, the server 120 determines the time of renting the product according to the time of scanning the code twice, then the order payment message is generated according to the renting time, and the order payment message is sent to the user side terminal.
In step 332, in response to the payment completion message returned by sending the order payment message, an information transmission channel is established with the access user.
Specifically, the user-side terminal receives the order payment message sent by the server 120, performs an order payment operation, and returns a payment completion message to the server 120 after the payment is completed. The server 120 receives the payment completion message, responds, and establishes an information transmission channel with the user side terminal. For example, after the user finishes the code scanning payment, the user pays attention to the WeChat public number to establish an information transmission channel with the user.
Further, the recommendation information in the above example includes resource feedback, and before the step 350 pushes the recommendation information of the product indicated by the access request to the user-side terminal through an information transmission channel, the method further includes:
and generating resource feedback matched with the payment amount according to the payment amount carried by the order payment message.
In particular, the resource feedback may be a coupon, a reward fee, or the like. The server 120 generates a resource feedback matched with the payment amount according to the payment amount carried by the order payment message. That is, how much resource feedback is related to the payment amount in the order payment message, the larger the payment amount is, the more resource feedback is. For example, the amount of the coupon and the bonus can be determined by the amount of code scanning payment of the user, and the more the payment amount, the larger the coupon amount. The amount of the coupons can be distinguished by several grades according to the amount paid by the user by scanning the codes, such as 2 yuan paid by the user, 20 yuan given away for the coupons, 10 yuan paid by the user, 200 yuan given away for the coupons, and the like.
In an exemplary embodiment, after the step 350 pushes recommendation information of a product indicated by the access request to the user-side terminal through an information transmission channel, the information pushing method provided in the exemplary embodiment of the present invention further includes the following steps:
and if the resource acquisition request sent by the user side terminal according to the recommendation information is not received after a preset time, sending an expiration reminding message to the user side terminal.
That is, after the server 120 pushes the recommendation information to the user-side terminal, if the server 120 does not receive the resource acquisition request sent by the user-side terminal according to the recommendation information after the preset time, it sends an expiration reminding message to the user-side terminal. For example, after the server 120 sends the coupon to the user-side terminal through the wechat public number, if the resource acquisition request sent by the user-side terminal due to the use of the coupon is not received after the expiration, a message for reminding that the coupon is about to expire is sent to the user-side terminal. Therefore, waste of communication resources caused by overdue recommendation information is avoided.
Fig. 6 is a flowchart of an application of the information pushing method according to an exemplary embodiment of the present invention, as shown in fig. 6, first, a rental device is installed for free or for payment by a device owner (see step 0); then, the terminal equipment at the user side scans codes to pay the rental fee (see step 1); after the code scanning payment is completed, the server 120 automatically focuses on the WeChat public number, and an information transmission channel with the server 120 is established (see step 2); the server 120 dispatches the coupon to the user via the public number (see step 3). The coupon is issued according to the amount paid by the user (see step 4). The coupon includes device owner information including the resource acquisition address, i.e., the address link to purchase the rental device (see step 5). When the resource acquisition request is not received after the expiration, the server 120 pushes a coupon expiration reminder to the user through the public number (see step 6). Thereafter, the user side sends a resource acquisition request to the server 120 using the coupon (see step 7), and the server 120 generates a resource acquisition success message, i.e., generates a rental equipment owner order (see step 8). The equipment owner receives the order and ships (see step 9).
The following is an embodiment of the apparatus of the present invention, which can be used to execute an embodiment of the information push method executed by the server 120 of the present invention. For details that are not disclosed in the embodiments of the apparatus of the present invention, refer to the embodiments of the information push method of the present invention.
Fig. 7 is a block diagram illustrating an information pushing apparatus according to an exemplary embodiment, which may be used in the server 120 of the implementation environment shown in fig. 1 to perform all or part of the steps of the information pushing method shown in any one of fig. 3, 4, and 5. As shown in fig. 7, the information pushing device includes but is not limited to: a request receiving module 710, a channel establishing module 730, and an information pushing module 750.
A request receiving module 710, configured to receive an access request sent by a user side terminal through analyzing a product two-dimensional code image;
a channel establishing module 730, configured to respond to the access request and establish an information transmission channel with the ue;
and an information pushing module 750, configured to push recommendation information of a product indicated by the access request to the user-side terminal through the information transmission channel.
The implementation process of the functions and actions of each module in the above device is specifically described in the implementation process of the corresponding step in the above information pushing method, and is not described herein again.
The request receiving module 710 may be, for example, one of the physical structure input/output interfaces 258 in fig. 2.
The channel establishing module 730 and the information pushing module 750 may also be functional modules for executing corresponding steps in the information pushing method. It is understood that these modules may be implemented in hardware, software, or a combination of both. When implemented in hardware, these modules may be implemented as one or more hardware modules, such as one or more application specific integrated circuits. When implemented in software, the modules may be implemented as one or more computer programs executing on one or more processors, such as programs stored in memory 232 for execution by central processor 222 of FIG. 2.
In an exemplary embodiment, the information pushing apparatus provided by the present invention may further include, but is not limited to:
and the information generation module is used for generating recommendation information containing the resource acquisition address according to the resource acquisition address indicated by the access request.
In an exemplary embodiment, the information pushing apparatus provided by the present invention may further include, but is not limited to:
an acquisition request receiving module, configured to receive a resource acquisition request sent by a user side terminal through triggering of the recommendation information;
and the acquisition success returning module is used for responding to the resource acquisition request and generating and returning a resource acquisition success message for the user side terminal.
In an exemplary embodiment, as shown in fig. 8, the channel establishing module 730 includes, but is not limited to:
a payment message generating unit 731, configured to generate an order payment message for an access user according to the access user indicated by the access request;
a channel establishing unit 732, configured to establish an information transmission channel with the access user in response to the payment completion message returned by sending the order payment message.
In an exemplary embodiment, the recommendation information includes resource feedback, and the information pushing apparatus provided by the present invention may further include, but is not limited to:
and the feedback generation module is used for generating resource feedback matched with the payment amount according to the payment amount carried by the order payment message.
In an exemplary embodiment, the information pushing apparatus provided by the present invention may further include, but is not limited to:
and the reminding sending module is used for sending an expiration reminding message to the user side terminal when the resource obtaining request sent by the user side terminal according to the recommendation information is not received after the preset time.
Optionally, the present invention further provides an electronic device, which can be used in the server 120 in the implementation environment shown in fig. 1 to execute all or part of the steps of the information pushing method shown in any one of fig. 3, fig. 4, and fig. 5. The electronic device includes:
a processor;
a memory for storing processor-executable instructions;
wherein the processor is configured to execute the information pushing method according to the above exemplary embodiment.
The specific manner in which the processor of the electronic device performs the operation in this embodiment has been described in detail in the embodiment related to the information pushing method, and will not be elaborated here.
In an exemplary embodiment, a storage medium is also provided that is a computer-readable storage medium, such as may be transitory and non-transitory computer-readable storage media, including instructions. The storage medium stores a computer program that can be executed by the central processing unit 222 of the server 200 to implement the information push method.
It will be understood that the invention is not limited to the precise arrangements described above and shown in the drawings and that various modifications and changes may be made without departing from the scope thereof. The scope of the invention is limited only by the appended claims.

Claims (10)

1. An information pushing method, comprising:
receiving an access request sent by a user side terminal through analyzing a two-dimensional code image on rental equipment;
responding to the access request, and establishing an information transmission channel between the user side terminal and the user side terminal by enabling the user side terminal to concern a public account according to user information carried in the access request;
and pushing recommendation information for purchasing the rental equipment to the user side terminal through the information transmission channel.
2. The method of claim 1, wherein before the pushing recommendation information for purchasing the rental device to the user-side terminal through the information transmission channel, the method further comprises:
and generating recommendation information containing the resource acquisition address according to the resource acquisition address indicated by the access request.
3. The method of claim 1, wherein after pushing the recommendation information for purchasing the rental device to the user-side terminal through the information transmission channel, the method further comprises:
receiving a resource acquisition request sent by a user side terminal through triggering of the recommendation information;
and responding to the resource acquisition request, and generating and returning a resource acquisition success message for the user side terminal.
4. The method according to claim 1, wherein the establishing, in response to the access request, an information transmission channel with the user-side terminal by making the user-side terminal focus on public accounts comprises:
generating order payment information for the access user according to the access user indicated by the access request;
and responding to a payment completion message returned by sending the order payment message, and establishing an information transmission channel between the user side terminal and the access user by making the user side terminal focus on the public account.
5. The method of claim 4, wherein the recommendation information comprises resource feedback, and before the pushing the recommendation information for purchasing the rental device to the user-side terminal through the information transmission channel, the method further comprises:
and generating resource feedback matched with the payment amount according to the payment amount carried by the order payment message.
6. The method of claim 1, wherein after the pushing recommendation information for purchasing the rental device to the user-side terminal through the information transmission channel, the method further comprises:
and if the resource acquisition request sent by the user side terminal according to the recommendation information is not received after a preset time, sending an expiration reminding message to the user side terminal.
7. An information pushing apparatus, comprising:
the request receiving module is used for receiving an access request sent by a user side terminal through analyzing a two-dimensional code image on the leasing equipment;
a channel establishing module, configured to respond to the access request, and establish an information transmission channel between the user side terminal and the user side terminal by making the user side terminal focus on a public account according to user information carried in the access request;
and the information pushing module is used for pushing recommendation information for purchasing the rental equipment to the user side terminal through the information transmission channel.
8. The apparatus of claim 7, further comprising:
and the information generation module is used for generating recommendation information containing the resource acquisition address according to the resource acquisition address indicated by the access request.
9. An electronic device, characterized in that the electronic device comprises:
a processor;
a memory for storing processor-executable instructions;
wherein the processor is configured to perform the information push method of any one of claims 1-6.
10. A computer-readable storage medium, characterized in that the computer-readable storage medium stores a computer program, the computer program being executable by a processor to perform the information pushing method according to any one of claims 1 to 6.
CN201810003931.5A 2018-01-03 2018-01-03 Information pushing method and device and electronic equipment Expired - Fee Related CN107948328B (en)

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Application Number Priority Date Filing Date Title
CN201810003931.5A CN107948328B (en) 2018-01-03 2018-01-03 Information pushing method and device and electronic equipment

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CN111027044A (en) * 2018-10-10 2020-04-17 深圳市金佳和珠宝有限公司 Message transmission method and device and metal ornament
CN109785922A (en) * 2018-12-14 2019-05-21 平安万家医疗投资管理有限责任公司 A kind of method for uploading and system of medical history information
CN113158031B (en) * 2021-03-15 2024-04-23 北京水滴科技集团有限公司 Method and device for determining user resource information, computer storage medium and terminal

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