CN107861674A - Financial Information method for pushing, display device and computer-readable recording medium - Google Patents

Financial Information method for pushing, display device and computer-readable recording medium Download PDF

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CN107861674A
CN107861674A CN201710504346.9A CN201710504346A CN107861674A CN 107861674 A CN107861674 A CN 107861674A CN 201710504346 A CN201710504346 A CN 201710504346A CN 107861674 A CN107861674 A CN 107861674A
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financial information
information
financial
slide
user
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陆林轩
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Lu Jin (shanghai) Science And Technology Services Co Ltd
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Lu Jin (shanghai) Science And Technology Services Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F3/00Input arrangements for transferring data to be processed into a form capable of being handled by the computer; Output arrangements for transferring data from processing unit to output unit, e.g. interface arrangements
    • G06F3/01Input arrangements or combined input and output arrangements for interaction between user and computer
    • G06F3/048Interaction techniques based on graphical user interfaces [GUI]
    • G06F3/0484Interaction techniques based on graphical user interfaces [GUI] for the control of specific functions or operations, e.g. selecting or manipulating an object, an image or a displayed text element, setting a parameter value or selecting a range
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0269Targeted advertisements based on user profile or attribute
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q40/00Finance; Insurance; Tax strategies; Processing of corporate or income taxes
    • G06Q40/06Asset management; Financial planning or analysis

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  • Human Resources & Organizations (AREA)
  • Operations Research (AREA)
  • Technology Law (AREA)
  • Financial Or Insurance-Related Operations Such As Payment And Settlement (AREA)

Abstract

The invention discloses a kind of Financial Information method for pushing, display device and computer-readable recording medium, the Financial Information method for pushing includes:Slide of the user in destination financial information is gathered, and the target information classification of destination financial information is obtained according to slide;When the glide direction of slide is first direction, increase belongs to the push frequency of other Financial Informations of target information classification;And when the glide direction of slide is second direction, reduce the push frequency for other Financial Informations for belonging to target information classification.Operating characteristics of the present invention according to user to Financial Information, intelligently analyze the use habit and information hobby of user, and carry out targetedly Financial Information and push, the customization for realizing Financial Information precisely pushes, improve information pushing efficiency, allow users to obtain oneself Financial Information interested simultaneously, improve the usage experience of user.

Description

Financial Information method for pushing, display device and computer-readable recording medium
Technical field
The present invention relates to information advancing technique field, more particularly to a kind of Financial Information method for pushing, display device and meter Calculation machine readable storage medium storing program for executing.
Background technology
Nowadays, most people can view various Financial Informations in financial system or financial platform, as product pushes away Deliver letters breath, message push information etc..
But current information push-mechanism is excessively blindly, according to the relative recording that user once operated or can only be The real-time release for information of uniting carries out rough information push, and use feature or use habit that can not be to user be carried out targetedly Accurate push, while user also can not autonomic influence to Financial Information push-mechanism.This will cause Financial Information real Now intelligently flexibly push, user can not also get the Financial Information of customization, greatly injure the usage experience of user.
The content of the invention
It is a primary object of the present invention to provide a kind of Financial Information method for pushing, display device and computer-readable storage Medium, it is intended to which the push-mechanism for solving Financial Information can not be according to using feature intelligent the being customized Push Service of user Technical problem.
To achieve the above object, the embodiment of the present invention provides a kind of Financial Information method for pushing, the Financial Information push Method includes:
Slide of the user in destination financial information is gathered, and the mesh of destination financial information is obtained according to slide Mark information category;
When the glide direction of slide is first direction, increase belongs to other Financial Informations of target information classification Push frequency;
When the glide direction of slide is second direction, reduction belongs to other Financial Informations of target information classification Push frequency.
Preferably, slide of the collection user in destination financial information, and target is obtained according to slide Also include after the step of target information classification of Financial Information:
When the glide direction of slide is third direction, vanishing target Financial Information and reduce belong to target information class The push frequency of other other Financial Informations.
Preferably, slide of the collection user in destination financial information, and target is obtained according to slide Also include after the step of target information classification of Financial Information:
When the glide direction of slide is fourth direction, vanishing target Financial Information and no longer display belong to target letter Cease all Financial Informations of classification.
Preferably, slide of the collection user in destination financial information, and target is obtained according to slide Also include after the step of target information classification of Financial Information:
When detecting double click operation of the user based on destination financial information, destination financial information is collected, increase belongs to mesh Mark the push frequency of other Financial Informations of information category.
Preferably, the Financial Information method for pushing also includes:
Instruction is set when user triggers push, the push time set according to user based on target information classification, mesh is set Mark the push time of all Financial Informations of information category.
Preferably, the Financial Information method for pushing also includes:
Residence time of the user on the display interface of destination financial information is analyzed, to obtain the first analysis result;
The push frequency of Financial Information is adjusted according to the first analysis result.
Preferably, the Financial Information method for pushing also includes:
Click frequency of the user in the function choosing-item of destination financial information is analyzed, to obtain the second analysis result;
The push frequency of Financial Information is adjusted according to the second analysis result.
Preferably, the Financial Information method for pushing also includes:
When analyzing user and switching the information content of different destination financial information, the information content before the handover after association journey Degree, to obtain the 3rd analysis result;
The push frequency of Financial Information is adjusted according to the 3rd analysis result.
The present invention also provides a kind of display device, and the display device includes:Memory, processor, communication bus and The Financial Information push products being stored on the memory,
The communication bus is used to realize the communication connection between processor and memory;
The processor is used to perform the Financial Information push products, to realize following steps:
Slide of the user in destination financial information is gathered, and the mesh of destination financial information is obtained according to slide Mark information category;
When the glide direction of slide is first direction, increase belongs to other Financial Informations of target information classification Push frequency;
When the glide direction of slide is second direction, reduction belongs to other Financial Informations of target information classification Push frequency.
Preferably, slide of the collection user in destination financial information, and target is obtained according to slide Also include after the step of target information classification of Financial Information:
When the glide direction of slide is third direction, vanishing target Financial Information and reduce belong to target information class The push frequency of other other Financial Informations.
Preferably, slide of the collection user in destination financial information, and target is obtained according to slide Also include after the step of target information classification of Financial Information:
When the glide direction of slide is fourth direction, vanishing target Financial Information and no longer display belong to target letter Cease all Financial Informations of classification.
Preferably, slide of the collection user in destination financial information, and target is obtained according to slide Also include after the step of target information classification of Financial Information:
When detecting double click operation of the user based on destination financial information, destination financial information is collected, increase belongs to mesh Mark the push frequency of other Financial Informations of information category.
Preferably, the Financial Information method for pushing also includes:
Instruction is set when user triggers push, the push time set according to user based on target information classification, mesh is set Mark the push time of all Financial Informations of information category.
Preferably, the Financial Information method for pushing also includes:
Residence time of the user on the display interface of destination financial information is analyzed, to obtain the first analysis result;
The push frequency of Financial Information is adjusted according to the first analysis result.
Preferably, the Financial Information method for pushing also includes:
Click frequency of the user in the function choosing-item of destination financial information is analyzed, to obtain the second analysis result;
The push frequency of Financial Information is adjusted according to the second analysis result.
Preferably, the Financial Information method for pushing also includes:
When analyzing user and switching the information content of different destination financial information, the information content before the handover after association journey Degree, to obtain the 3rd analysis result;
The push frequency of Financial Information is adjusted according to the 3rd analysis result.
In addition, to achieve the above object, the present invention also provides a kind of computer-readable recording medium, described computer-readable Storage medium is stored with one or more than one program, one either more than one program can by one or one with On computing device for:
Slide of the user in destination financial information is gathered, and the mesh of destination financial information is obtained according to slide Mark information category;
When the glide direction of slide is first direction, increase belongs to other Financial Informations of target information classification Push frequency;
When the glide direction of slide is second direction, reduction belongs to other Financial Informations of target information classification Push frequency.
In technical scheme, slide of the collection user in destination financial information, and according to slide Obtain the target information classification of destination financial information;When the glide direction of slide is first direction, increase belongs to target The push frequency of other Financial Informations of information category;And when the glide direction of slide is second direction, reduction belongs to The push frequency of other Financial Informations of target information classification.Operating characteristics of the present invention according to user to Financial Information, intelligence Ground analyzes the use habit and information hobby of user, and carries out targetedly Financial Information and push, and realizes Financial Information Precisely push is customized, improves information pushing efficiency, while allows users to obtain oneself Financial Information interested, is carried The usage experience of user is risen.
Brief description of the drawings
Fig. 1 is a schematic diagram of a scenario in Financial Information method for pushing of the present invention;
Fig. 2 is the schematic flow sheet of Financial Information method for pushing first embodiment of the present invention;
Fig. 3 is the schematic flow sheet of Financial Information method for pushing second embodiment of the present invention;
Fig. 4 is the schematic flow sheet of Financial Information method for pushing 3rd embodiment of the present invention;
Fig. 5 is the schematic flow sheet of Financial Information method for pushing fourth embodiment of the present invention;
Fig. 6 is the schematic flow sheet of Financial Information method for pushing sixth embodiment of the present invention;
Fig. 7 is the schematic flow sheet of the embodiment of Financial Information method for pushing the 7th of the present invention;
Fig. 8 is the schematic flow sheet of the embodiment of Financial Information method for pushing the 8th of the present invention;
Fig. 9 is the device structure schematic diagram for the hardware running environment that present invention method is related to.
The realization, functional characteristics and advantage of the object of the invention will be described further referring to the drawings in conjunction with the embodiments.
Embodiment
It should be appreciated that the specific embodiments described herein are merely illustrative of the present invention, it is not intended to limit the present invention.
The present invention provides a kind of Financial Information method for pushing, in Financial Information method for pushing first embodiment, reference picture 2, the Financial Information method for pushing includes:
Step S10, slide of the collection user in destination financial information, and destination financial is obtained according to slide The target information classification of information;
Present invention introduces operation judges mechanism, user, can be to the destination financial currently checked when checking Financial Information Information carries out slide, and the operation rule of user is recorded by display device.Analyzed according to the preset rules of operation rule The direction of user's Financial Information interested, change the recommended frequency of Financial Information.
The enterprising line slip operation of destination financial information that user can show on the display apparatus.Set in the present embodiment Corresponding operation rules, different slides have mapped the different operational requirements of user.Such as slide and represent to a direction User and like such Financial Information, and represent user to opposite direction slip and do not like such Financial Information.Display device meeting Slide of the user in destination financial information is first gathered, then obtains the target information classification of destination financial information.The mesh Mark Financial Information refers to the citing for (1) and (2) that user carries out targeted operation object during slide, in reference picture 1, The arrangement mode of all Financial Informations shown in display device can be flattening arrangement or card form arrangement etc. Deng being not especially limited herein.The target information classification refers to background system institute of the destination financial information in display device The information category of definition, target information classification can be set according to actual conditions in the background system of display device, such as The plurality of classes such as gold stock, gold futures, the purchase of national debt reverse back, stock, fund can be divided into.Each Financial Information all correspond to Respective information category, and a plurality of Financial Information with identical information attribute can be included in an information category.Such as letter Breath classification has tri- kinds of A, B, C, and the Financial Information of A information categories has A1 and A2 in Fig. 1 (1), and the Financial Information of B information categories has B1 And the Financial Information of B2, C information category has C1;The Financial Information of A information categories has A1, A2 and A3, B information categories in Fig. 1 (2) Financial Information have B1 and B2, the Financial Information of C information categories has C1, such.Destination financial information also correspond to oneself Target information classification, and also contains under target information classification a large amount of with the Financial Information with identical information attribute.
Step S20, when the glide direction of slide is first direction, increase belongs to other gold of target information classification Melt the push frequency of information;
Step S30, when the glide direction of slide is second direction, reduce other gold for belonging to target information classification Melt the push frequency of information.
After getting destination financial information and corresponding target information classification, to cunning of the user based on destination financial information Dynamic operation carries out discriminatory analysis.The slip attribute of slide is detected, the slip attribute refers to the behaviour of slide in itself Make classification, class of operation is to operate direction as reference.Operating direction can be pre- by display device or user according to actual conditions First set, in the present embodiment, operation direction is referred to general term.When the glide direction for detecting slip behaviour is first party Xiang Shi, and the slide of first direction represents user and likes the destination financial information, the slide of second direction represents User and do not like the destination financial information.And for user's operation representated by first direction and the slide of second direction Wish, the present embodiment are respectively provided with two kinds of processing modes, and glide direction means user couple for the slide of first direction Destination financial information is interested, then display device can increase the push frequency for other Financial Informations for belonging to target information classification Rate, so as to user it can be seen that such more Financial Informations;Conversely, glide direction means for the slide of second direction User does not want to see that destination financial information, and the destination financial information for belonging to the information category is lost interest in, and display device is reduced Belong to the push frequency of other Financial Informations of target information classification, avoid user from repeating to be disturbed by such Financial Information.
Specifically, it is assumed that the slide of first direction is slides to the left, and the slide of second direction is to slide to the right It is dynamic, if user checks Financial Information on the display apparatus, and wherein one Financial Information on monetary fund is performed to the left Slide, then this is destination financial information on the Financial Information of monetary fund, and display device gets the entry The target information classification of Financial Information is marked, if its target information classification is " monetary fund ", can be analyzed by slide to the left User is more interested in the Financial Information of " monetary fund " classification, then display device increase belongs to " monetary fund " information category Financial Information push frequency, user will not be frequently seen the Financial Information on monetary fund;Or user is to display Wherein one Financial Information on gold futures on device carries out slide to the right, then this is on gold futures Financial Information is destination financial information, and display Zhang Zhi gets the target information classification of this destination financial information, if its mesh It is " gold futures " to mark information category, and user can be analyzed to the Financial Information of " gold futures " classification not by slide to the right Interested, then display device reduces the push frequency for the Financial Information for belonging to " gold futures " information category, and user will often connect Receive the Financial Information on monetary fund.
Certainly, in the present embodiment, glide direction is not a thoroughly direction vector, as the slip of first direction is grasped As sliding to the left, the operation of user can not possibly standard compliant level slip, therefore glide direction has a tolerance to the left Scope, such as slide represent main body glide direction as to the left, the operation can show one with the horizontal line of standard to the left Default error angle, in the range of this error angle, all it is regarded as belonging to the category slided to the left.Similarly, second direction Slide and the slide of first direction there is identical attributive character.
In technical scheme, slide of the collection user in destination financial information, and according to slide Obtain the target information classification of destination financial information;When the glide direction of slide is first direction, increase belongs to target The push frequency of other Financial Informations of information category;And when the glide direction of slide is second direction, reduction belongs to The push frequency of other Financial Informations of target information classification.Operating characteristics of the present invention according to user to Financial Information, intelligence Ground analyzes the use habit and information hobby of user, and carries out targetedly Financial Information and push, and realizes Financial Information Precisely push is customized, improves information pushing efficiency, while allows users to obtain oneself Financial Information interested, is carried The usage experience of user is risen.
Further, on the basis of Financial Information method for pushing first embodiment of the present invention, Financial Information push is proposed Method second embodiment, reference picture 3, the difference between the second embodiment and first embodiment be, the collection user Slide in destination financial information, and according to slide obtain destination financial information target information classification the step of Also include afterwards:
Step S40, when the glide direction of slide is third direction, vanishing target Financial Information and reduce belong to mesh Mark the push frequency of other Financial Informations of information category.
User except the slide using first direction and second direction with represent to the hobby of destination financial information it Outside, can also be by being hidden operation to destination financial information.For example, all Financial Informations that active user is checked are basic Belong to the Financial Information of same information category, and occupy substantial amounts of display space on the display apparatus.Assuming that user is to the letter The Financial Information for ceasing classification is not interested, it is desirable to checks the Financial Information of other information classification, but is needed by slide Sliding for a long time can just see the Financial Information for the other information classification for wanting to see, this will be unable to the use for being supplied to user good Experience.
The present embodiment provides a kind of slide mode to solve the above problems, by the slip that glide direction is third direction Operation as user a kind of function feedback, when it is third direction to detect the glide direction of slide of user, to The destination financial information that family performs the slide of third direction performs hiding operation.The hiding operation is referred to target gold Melt information to be no longer present in the display interface in display device, it can be the slide with third direction that it, which hides process, Tendency toward sliding be gradually backed out display interface or died down in the slide of third direction or its He hides process.
Before completing to the hiding operation of destination financial information, the target information of the destination financial information is equally first obtained Classification, and after the hiding operation of destination financial information is completed, reduction belongs to other Financial Informations of target information classification Push frequency.So, when the uninterested Financial Information of a large number of users on the display interface of display device be present, user can be with The destination financial information is hidden by making the slide of third direction to one of destination financial information, so as to change The recommended frequency of other Financial Informations of the target information classification of destination financial information is belonged to, solves pushing away for such Financial Information Recommend the problem of excessive usage experience for causing user is bad.
Preferably, the slide of third direction can be upper sliding operation, with the first direction in first embodiment and second Similarly, in the present embodiment, third direction is not a thoroughly direction vector in direction.
Further, on the basis of Financial Information method for pushing second embodiment of the present invention, Financial Information push is proposed Method 3rd embodiment, reference picture 4, the difference between the 3rd embodiment and second embodiment be, the collection user Slide in destination financial information, and according to slide obtain destination financial information target information classification the step of Also include afterwards:
Step S50, when the glide direction of slide is fourth direction, vanishing target Financial Information simultaneously no longer shows category In all Financial Informations of target information classification.
On the basis of second embodiment, user may completely lose interest in destination financial information or even be not desired to contact this All Financial Informations of kind target information classification.The present embodiment provides a kind of slide mode, is four directions by glide direction To slide fed back as a kind of new function of user, to lose interest in completely to stock Financial Information as user or Person resists the shielding processing of the Financial Information of stock class completely
When it is fourth direction to detect the glide direction of slide of the user based on destination financial information, user is held Row hides operation, and the efficacy for hiding operation is equal to the efficacy of the slide of third direction, with third direction The different function of slide be, before completing to the hiding operation of destination financial information, first obtain target gold Melt the target information classification of information, and after the hiding operation of destination financial information is completed, for belonging to target information classification All Financial Informations carry out filtering screening.For example, active user performs slip side to the destination financial information on stock To the slide for fourth direction, then it is " stock " to get its target information classification, and destination financial information is hidden, And every other all Financial Informations for belonging to " stock " information category, display device will no longer be shown, so, user can not Any Financial Information not being inconsistent completely with oneself interest is received again.
Preferably, the slide of fourth direction can be operation of gliding, with the first direction in first embodiment and second Similarly, in the present embodiment, fourth direction is not a thoroughly direction vector in direction.
Further, on the basis of Financial Information method for pushing 3rd embodiment of the present invention, Financial Information push is proposed Method fourth embodiment, reference picture 5, the difference between the fourth embodiment and 3rd embodiment be, the collection user Slide in destination financial information, and according to slide obtain destination financial information target information classification the step of Also include afterwards:
Step S60, when detecting double click operation of the user based on destination financial information, destination financial information is collected, is increased Add the push frequency for other Financial Informations for belonging to target information classification.
In reality scene, if user is very interested in destination financial information, or in the destination financial information Appearance is extremely praised highly, and can be collected by double-clicking the destination financial information, be checked to browse at any time in the future;Also, collecting On the basis of the destination financial information, the push frequency of other Financial Informations of target information classification can be belonged to by increase, is entered One step pays close attention to the information dynamic of the target information classification.For example, user is in a display device to certain to stock market at present point The destination financial information content of analysis is extremely praised highly, and user can carry out information collection by double-clicking this destination financial information.Simultaneously The target information classification of this destination financial information is " superstock owner ", i.e., it by an ID account is " stock that this destination financial information, which is, What the editor of god " delivered.Display device will increase the push frequency for other Financial Informations delivered by account " superstock owner ", user It can receive and view the Financial Research information that more " superstock owner " accounts are delivered.
Further, on the basis of Financial Information method for pushing fourth embodiment of the present invention, Financial Information push is proposed The embodiment of method the 5th, the difference between the 5th embodiment and fourth embodiment be, the Financial Information method for pushing Also include:
Instruction is set when user triggers push, the push time set according to user based on target information classification, mesh is set Mark the push time of all Financial Informations of information category.
In the financial transaction of reality, user may be interested in the type of financial information of certain in special time, or user Need just to receive specific Financial Information in special time, and certain type of financial information need not be received in other times.That User can set the push time of Financial Information corresponding to a certain information category in a display device.So display device base Push the Financial Information of certain category information classification within the specific time in the push time that user is set, and the specific time it In outer time range, the Financial Information of the information category is not pushed.
Supplemented by assistant solve the present embodiment, will be explained by way of example below:
Assuming that user wants the Financial Information in annual concern in June national debt product, and it is not desired in other months pay close attention to national debt Product, then instruction can be set by triggering to push, finance corresponding to " national debt " is set under the target information classification of " national debt " The push time of information, it is annual June such as to set the push time.Display device will carry out function according to the setting of user and match somebody with somebody Put, in annual push in June and all Financial Informations under " national debt " target information classification, and outside annual June Time range, all Financial Informations under " national debt " target information classification will not push to display device.So, user can be with The push for customizing Financial Information is set, so that the financial of specific objective information category required for being paid close attention in special time is believed Breath.
Further, on the basis of the embodiment of Financial Information method for pushing the 5th of the present invention, Financial Information push is proposed Method sixth embodiment, reference picture 6, the difference between the sixth embodiment and the 5th embodiment be, the Financial Information Method for pushing also includes:
Step S70, residence time of the analysis user on the display interface of destination financial information, tied with obtaining the first analysis Fruit;
Step S80, the push frequency of Financial Information is adjusted according to the first analysis result.
The intelligence flexibly push of Financial Information is realized, can be with addition to being judged according to the slide of user Realize by other means and accurately customize push.User is also that reflection is used in the mode of operation of the display interface of Financial Information The references object of family interest characteristics custom.Due to user be by the display interface of Financial Information realize the information content input and Output, therefore, user can also carry out other operations in display interface.And all modes of operation can be shown device reality When record, its record information can as the present embodiment mode of operation record, by analyzing the mode of operation of user, together Sample can obtain the investment willingness of user or Financial Information interested, so as to cater to the investment willingness of user or interest direction, Push frequency to Financial Information is adjusted.
The present embodiment introduces this mode of operation of residence time as analysis factor.Display device during normal operation, Currently displayed interface can be recorded automatically, and display interface is correspondingly changed according to the operation of user.For example, user is in A A buttons are clicked in interface, and a buttons are linked in B interfaces, then, show that A interfaces are pressed to user by a from display device The link of button is transformed into the process duration at B interfaces, as residence time of the user at A interfaces.And from display device When the initial time point at display A interfaces shows the stop at the A interfaces passed through the initial time point centre at B interfaces to display device Between, shown device is recorded.User's residence time on the display interface of destination financial information is longer, it was demonstrated that user Interested in current destination financial information, otherwise user should close the display interface of current goal Financial Information.Cause This, the residence time can largely reflect interest purpose of the user to destination financial information.
Preferably, the residence time can classify to reflect user's degree interested in destination financial information.For example, will Residence time is recorded, by judging compared with multiple different preset time thresholds.Preset time threshold is divided into Three, respectively 3 minutes, 5 minutes, 10 minutes etc..If the residence time, within 3 minutes, interest purpose is common;If stop Between less than 5 minutes more than 3 minutes, interest purpose is slightly interest;If the residence time is emerging less than 10 minutes more than 5 minutes Interesting purpose is very interested.According to different grade classifications, the first analysis result is obtained, display device is based on the first analysis and tied Fruit increases or decreases the push frequency of the destination financial information, if user keeps stable interest to a certain destination financial information Purpose, then next user still can check the destination financial information, so as to realize the accurate push of Financial Information.
Certainly, it is for example, not as the illustration for limiting the present embodiment agent technology scheme above, only illustrates The technical thought of the present embodiment.
Further, on the basis of Financial Information method for pushing sixth embodiment of the present invention, Financial Information push is proposed The embodiment of method the 7th, reference picture 7, the difference between the 7th embodiment and sixth embodiment be, the Financial Information Method for pushing also includes:
Step S90, click frequency of the user in the function choosing-item of destination financial information is analyzed, tied with obtaining the second analysis Fruit;
Step S100, the push frequency of Financial Information is adjusted according to the second analysis result.
The present embodiment introduces the click frequency of function choosing-item as analysis factor.User checks the mistake of destination financial information Cheng Zhong, if user repeatedly click on same function choosing-item enter a certain target information classification destination financial information when, it was demonstrated that user Often pay close attention to the Financial Information of the target information classification.By analyze click frequency number, and based on default threshold value carry out Compare, grade distinguishing can be realized by graduate form, and obtain the second analysis result.Display device is based on the second analysis As a result Financial Information is adjusted, increases or decreases the push frequency of such Financial Information, so as to realize the essence of Financial Information Quasi- push.
Further, on the basis of the embodiment of Financial Information method for pushing the 7th of the present invention, Financial Information push is proposed The embodiment of method the 8th, reference picture 8, the difference between the 8th embodiment and the 7th embodiment be, the Financial Information Method for pushing also includes:
Step S110, when analysis user switches the information content of different destination financial information, the information content is before the handover Correlation degree afterwards, to obtain the 3rd analysis result;
Step S120, the push frequency of Financial Information is adjusted according to the 3rd analysis result.
User can check different destination financial information in display device, thus finish watching a destination financial information it Afterwards, next destination financial information can be switched to.Switching the information content of different destination financial information by obtaining user, Analyze the correlation degree of the information content of different target Financial Information.Carry out side derivation user with the correlation degree of the information content to work as The preceding interest preference to Financial Information, derive the 3rd analysis result.Display device is based on the 3rd analysis result to Financial Information It is adjusted, increases or decreases the push frequency of such Financial Information, so as to realizes the accurate push of Financial Information.Correlation degree Height strong and weak determined by the content association of the different information contents.Financial Information is due to existence information classification, so different gold The territory melted involved by the information category of information may be the same, for example, user switches over the A Financial Informations before operation It is the analysis report on gold history tendency, and the B Financial Informations after handover operation are the market tune on gold futures Report is ground, because the information category of A Financial Informations and B Financial Informations belongs to gold field, that is to say, that the two presence is higher Correlation degree.And when user is switched to C Financial Informations, and the information content of C Financial Informations belongs to fund field, then C gold It is then not high with the correlation degree of A Financial Informations and B Financial Informations to melt information.
For convenience of the technical scheme of the present embodiment is understood, will be explained below by specific example:
Assuming that user, during switching different target Financial Information is browsed, the information content that user is switched to is directed to A product information for being called " A funds ", its correlation degree are very high, it was demonstrated that user wants to understand the various contents of A funds very much Information.It is compared by analyzing and associating degree, and based on default threshold value, grade area can be realized by graduate form Point, and obtain the 3rd analysis result.Display device is improved based on the 3rd analysis result to be believed the finance of A funds this product correlation The push frequency of breath, so that the product information of A funds is appreciated more fully in user.
Certainly, it is for example, not as the illustration for limiting the present embodiment agent technology scheme above, only illustrates The technical thought of the present embodiment.
Reference picture 9, Fig. 9 are the device structure schematic diagrams for the hardware running environment that present invention method is related to.
Display device in the embodiment of the present invention can be PC or smart mobile phone, tablet personal computer, e-book reading Device, dynamic image expert's compression standard audio aspect 3) player, MP4 (Moving Picture Experts Group Audio Layer IV, dynamic image expert's compression standard audio aspect 3) terminal device such as player, pocket computer, and it is aobvious Showing device can exist in the form of mobile terminal in itself, can also exist in the form of fixed terminal.
As shown in figure 9, the display device can include:Processor 1001, such as CPU, memory 1005, communication bus 1002.Wherein, communication bus 1002 is used to realize the connection communication between processor 1001 and memory 1005.Memory 1005 Can be high-speed RAM memory or stable memory (non-volatile memory), such as magnetic disk storage. Memory 1005 optionally can also be the storage device independently of aforementioned processor 1001.
Alternatively, the display device can also include user interface, network interface, camera, RF (Radio Frequency, radio frequency) circuit, sensor, voicefrequency circuit, WiFi module etc..User interface can include display screen (Display), input block such as keyboard (Keyboard), optional user interface can also include wireline interface, the nothing of standard Line interface.Network interface can optionally include wireline interface, the wave point (such as WI-FI interfaces) of standard.
It will be understood by those skilled in the art that the display device structure shown in Fig. 9 does not form the limit to display device It is fixed, it can include than illustrating more or less parts, either combine some parts or different parts arrangement.
As shown in figure 9, it can lead to as in a kind of memory 1005 of computer-readable storage medium including operating system, network Believe module and Financial Information push products.Operating system is the program of management and control display device hardware and software resource, Support the operation of Financial Information push products and other softwares and/or program.Network communication module is used to realize memory Communication between the 1005 each components in inside, and with being communicated in display device between other hardware and softwares.
In the display device shown in Fig. 9, processor 1001 pushes away for performing the Financial Information stored in memory 1005 Program is sent, realizes following steps:
Slide of the user in destination financial information is gathered, and the mesh of destination financial information is obtained according to slide Mark information category;
When the glide direction of slide is first direction, increase belongs to other Financial Informations of target information classification Push frequency;
When the glide direction of slide is second direction, reduction belongs to other Financial Informations of target information classification Push frequency.
Further, slide of the collection user in destination financial information, and mesh is obtained according to slide Also include after the step of marking the target information classification of Financial Information:
When the glide direction of slide is third direction, vanishing target Financial Information and reduce belong to target information class The push frequency of other other Financial Informations.
Further, slide of the collection user in destination financial information, and mesh is obtained according to slide Also include after the step of marking the target information classification of Financial Information:
When the glide direction of slide is fourth direction, vanishing target Financial Information and no longer display belong to target letter Cease all Financial Informations of classification.
Further, the Financial Information method for pushing also includes:
Instruction is set when user triggers push, the push time set according to user based on target information classification, mesh is set Mark the push time of all Financial Informations of information category.
Further, slide of the collection user in destination financial information, and mesh is obtained according to slide Also include after the step of marking the target information classification of Financial Information:
When detecting double click operation of the user based on destination financial information, destination financial information is collected, increase belongs to mesh Mark the push frequency of other Financial Informations of information category.
Further, the Financial Information method for pushing also includes:
Residence time of the user on the display interface of destination financial information is analyzed, to obtain the first analysis result;
The push frequency of Financial Information is adjusted according to the first analysis result.
Further, the Financial Information method for pushing also includes:
Click frequency of the user in the function choosing-item of destination financial information is analyzed, to obtain the second analysis result;
The push frequency of Financial Information is adjusted according to the second analysis result.
Further, the Financial Information method for pushing also includes:
When analyzing user and switching the information content of different destination financial information, the information content before the handover after association journey Degree, to obtain the 3rd analysis result;
The push frequency of Financial Information is adjusted according to the 3rd analysis result.
The embodiment of display device of the present invention and above-mentioned each embodiment of Financial Information method for pushing are essentially identical, This is repeated no more.
Present invention also offers a kind of computer-readable recording medium, the computer-readable recording medium storage has one Or more than one program, one either more than one program can also by one or more than one computing device with For:
Slide of the user in destination financial information is gathered, and the mesh of destination financial information is obtained according to slide Mark information category;
When the glide direction of slide is first direction, increase belongs to other Financial Informations of target information classification Push frequency;
When the glide direction of slide is second direction, reduction belongs to other Financial Informations of target information classification Push frequency.
Computer-readable recording medium embodiment of the present invention and above-mentioned Financial Information method for pushing and display device Each embodiment is essentially identical, will not be repeated here.
It should be noted that herein, term " comprising ", "comprising" or its any other variant are intended to non-row His property includes, so that process, method, article or device including a series of elements not only include those key elements, and And also include the other element being not expressly set out, or also include for this process, method, article or device institute inherently Key element.In the absence of more restrictions, the key element limited by sentence "including a ...", it is not excluded that including this Other identical element also be present in the process of key element, method, article or device.
The embodiments of the present invention are for illustration only, do not represent the quality of embodiment.
Through the above description of the embodiments, those skilled in the art can be understood that above-described embodiment side Method can add the mode of required general hardware platform to realize by software, naturally it is also possible to by hardware, but in many cases The former is more preferably embodiment.Based on such understanding, technical scheme is substantially done to prior art in other words Going out the part of contribution can be embodied in the form of software product, and the computer software product is stored in a storage medium In (such as ROM/RAM, magnetic disc, CD), including some instructions to cause a station terminal equipment (can be mobile phone, computer, clothes Be engaged in device, air conditioner, or network equipment etc.) perform method described in each embodiment of the present invention.
The preferred embodiments of the present invention are these are only, are not intended to limit the scope of the invention, it is every to utilize this hair The equivalent structure or equivalent flow conversion that bright specification and accompanying drawing content are made, or directly or indirectly it is used in other related skills Art field, is included within the scope of the present invention.

Claims (10)

1. a kind of Financial Information method for pushing, it is characterised in that the Financial Information method for pushing includes:
Slide of the user in destination financial information is gathered, and the target letter of destination financial information is obtained according to slide Cease classification;
When the glide direction of slide is first direction, increase belongs to the push of other Financial Informations of target information classification Frequency;
When the glide direction of slide is second direction, the push for other Financial Informations for belonging to target information classification is reduced Frequency.
2. Financial Information method for pushing as claimed in claim 1, it is characterised in that the collection user is in destination financial information On slide, and according to slide obtain destination financial information target information classification the step of after also include:
When the glide direction of slide is third direction, vanishing target Financial Information and reduce belong to target information classification The push frequency of other Financial Informations.
3. Financial Information method for pushing as claimed in claim 2, it is characterised in that the collection user is in destination financial information On slide, and according to slide obtain destination financial information target information classification the step of after also include:
When the glide direction of slide is fourth direction, vanishing target Financial Information and no longer display belong to target information class Other all Financial Informations.
4. Financial Information method for pushing as claimed in claim 3, it is characterised in that the collection user is in destination financial information On slide, and according to slide obtain destination financial information target information classification the step of after also include:
When detecting double click operation of the user based on destination financial information, destination financial information is collected, increase belongs to target letter Cease the push frequency of other Financial Informations of classification.
5. Financial Information method for pushing as claimed in claim 4, it is characterised in that the Financial Information method for pushing also wraps Include:
Instruction is set when user triggers push, the push time set according to user based on target information classification, sets target to believe Cease the push time of all Financial Informations of classification.
6. Financial Information method for pushing as claimed in claim 5, it is characterised in that the Financial Information method for pushing also wraps Include:
Residence time of the user on the display interface of destination financial information is analyzed, to obtain the first analysis result;
The push frequency of Financial Information is adjusted according to the first analysis result.
7. Financial Information method for pushing as claimed in claim 6, it is characterised in that the Financial Information method for pushing also wraps Include:
Click frequency of the user in the function choosing-item of destination financial information is analyzed, to obtain the second analysis result;
The push frequency of Financial Information is adjusted according to the second analysis result.
8. Financial Information method for pushing as claimed in claim 7, it is characterised in that the Financial Information method for pushing also wraps Include:
When analyzing user and switching the information content of different destination financial information, the information content before the handover after correlation degree, To obtain the 3rd analysis result;
The push frequency of Financial Information is adjusted according to the 3rd analysis result.
9. a kind of display device, it is characterised in that the display device includes:Memory, processor, communication bus and storage Financial Information push products on the memory,
The communication bus is used to realize the communication connection between processor and memory;
The processor is used to perform the Financial Information push products based on internet, to realize as in claim 1 to 8 The step of Financial Information method for pushing described in any one.
10. a kind of computer-readable recording medium, it is characterised in that financial letter is stored with the computer-readable recording medium Push products is ceased, is realized when the Financial Information push products is executed by processor as any one of claim 1 to 8 The step of Financial Information method for pushing.
CN201710504346.9A 2017-06-27 2017-06-27 Financial Information method for pushing, display device and computer-readable recording medium Pending CN107861674A (en)

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Application publication date: 20180330