CN107786895B - A kind of method for evaluating quality and device of broadcast page video recommendations - Google Patents
A kind of method for evaluating quality and device of broadcast page video recommendations Download PDFInfo
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- CN107786895B CN107786895B CN201710970952.XA CN201710970952A CN107786895B CN 107786895 B CN107786895 B CN 107786895B CN 201710970952 A CN201710970952 A CN 201710970952A CN 107786895 B CN107786895 B CN 107786895B
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/442—Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
- H04N21/44213—Monitoring of end-user related data
- H04N21/44222—Analytics of user selections, e.g. selection of programs or purchase activity
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N17/00—Diagnosis, testing or measuring for television systems or their details
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
- H04N21/4508—Management of client data or end-user data
- H04N21/4532—Management of client data or end-user data involving end-user characteristics, e.g. viewer profile, preferences
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/482—End-user interface for program selection
- H04N21/4826—End-user interface for program selection using recommendation lists, e.g. of programs or channels sorted out according to their score
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N17/00—Diagnosis, testing or measuring for television systems or their details
- H04N2017/008—Diagnosis, testing or measuring for television systems or their details for television teletext
Abstract
The embodiment of the invention provides the method for evaluating quality and device of a kind of broadcast page video recommendations.A kind of method for evaluating quality of broadcast page video recommendations is applied to server, which comprises obtains the video playing page to be assessed comprising video recommendations information；It obtains each user and browses the complete playing flow generated when the video playing page to be assessed；In each complete playing flow, statistics is each clicked and plays on the video playing page to be assessed the playing duration summation of video by the video recommendations information；According to the playing duration summation counted in each complete playing flow.Determine the corresponding assessment score of each user；According to the corresponding assessment score of each user, the quality evaluation score of the video playing page video recommendations is calculated by preset algorithm.Compared with prior art, the application can more accurately measure user to the engagement for recommending video, to more accurately assess the service quality of broadcast page video recommendations.
Description
Technical field
The present invention relates to network video play-back technology field, in particular to a kind of quality evaluation side of broadcast page video recommendations
Method and device.
Background technique
The associated video that recommendation can be usually shown in the video playing page of network, for example, user is in video jukebox software
Homepage clicks the video for oneself wanting to see, then will pop up a video playing page, starts to play the video that above-mentioned user wants to see, broadcast
It puts while state video, can show video recommendations information on the right side of the broadcast page, the usually video with thumbnail push away
Recommend link.
User can click above-mentioned video recommendations information when watching video, then broadcast page can start to play video recommendations letter
Corresponding video is ceased, user can continue to click video recommendations information to watch different videos, until user closes above-mentioned broadcast
Put page.
In general, our above process are referred to as the complete playing flow that a user browses a certain video playing page.User
The video length summation browsed in above-mentioned complete playing flow can embody the user to the investment of above-mentioned video playing page
Degree.
The quality evaluation of traditional broadcast page video recommendations is all server by pushing away to video in current video broadcast page
Recommend what the clicking rate of information was assessed, however user jumps to another clicking video recommendations information in many cases,
After video, it may continue to click video recommendations information to watch different videos.It is regarded in the current video page as it can be seen that only counting
The clicking rate of frequency recommendation information cannot analyze the complete watching process of user, prevent the result of assessment is from accurately anti-
Reflect the service quality of recommendation.
Summary of the invention
A kind of method for evaluating quality for being designed to provide broadcast page video recommendations of the embodiment of the present invention, with realize to
The complete watching process in family is counted, so that the service quality that the more acurrate reflection of the result of assessment is recommended.Particular technique
Scheme is as follows:
A kind of method for evaluating quality of broadcast page video recommendations provided by the invention, which comprises
Obtain the video playing page to be assessed comprising video recommendations information；
It obtains each user and browses the complete playing flow generated when the video playing page to be assessed；
In each complete playing flow, statistics each by the video recommendations information be clicked and described to be evaluated
Estimate the playing duration summation that video is played on video playing page；
According to the playing duration summation counted in each complete playing flow, the corresponding assessment of each user is determined
Score；
According to the corresponding assessment score of each user, the quality of the video playing page video recommendations is calculated by preset algorithm
Assess score.
A kind of specific embodiment provided according to the present invention, each user's browsing video to be assessed that obtains are broadcast
The step of complete playing flow generated when putting page, comprising:
The video playing page to be assessed is determined as currently to show page；
Obtain the user identifier of the user of the current display page；
After the video recommendations information in the current display page is clicked, the next stage comprising video recommendations information is generated
Recommend video playing page；The next stage recommends video playing page for playing the corresponding recommendation of video recommendations information being clicked
Video；
By the user identifier, the mark of current display page and the corresponding mark for recommending video of the video recommendations information
It is added in the tracking table record of the preset user；
Next stage recommendation video playing page is pushed into the user；
Judge that the next stage recommends whether video playing page is closed；
If the next stage recommends video playing page to be closed, records the next stage and recommend to recommend in video playing page
The playing duration of video is simultaneously added in the tracking table record of the user and completes tracking process；
Alternatively, detecting whether terminal receives the use if the next stage recommends video playing page not to be closed
Recommend the next stage click of video recommendations information in video playing page in family；
If detecting that terminal receives the user and recommends video recommendations information in video playing page to the next stage
Click, then record the next stage recommend the playing duration for recommending video in video playing page and be added to the user with
It is determined as currently showing page in track record sheet and by next stage recommendation video playing page, returns described when in the current display page
Video recommendations information be clicked after, generate include video recommendations information next stage recommendation video playing page the step of；
Alternatively, recommending video in video playing page to push away the next stage if terminal is not detected and receives the user
The click of information is recommended, then returns and described judges that the next stage recommends the whether pent step of video playing page.
A kind of specific embodiment provided according to the present invention, described in each complete playing flow, statistics is every
A playing duration summation for being clicked and playing on the video playing page to be assessed video by the video recommendations information
Step, comprising:
Each playing duration for recommending video is obtained from the tracking table record of the user；
All playing durations for recommending video are added, playing duration summation is obtained.
A kind of specific embodiment provided according to the present invention, it is described to be counted according in each complete playing flow
Playing duration summation, the step of determining each user corresponding assessment score, comprising:
For the playing duration summation of each user, according to the corresponding relationship of preset playing duration and assessment score, really
Fixed corresponding assessment score of video playing duration summation, as the corresponding assessment score of the user.
A kind of specific embodiment provided according to the present invention, it is described according to the corresponding assessment score of each user, by pre-
Imputation method calculates the step of quality evaluation score of the video playing page video recommendations, comprising:
The corresponding assessment score of user is averaged, the quality evaluation score of broadcast page plane video recommendation is obtained；Or,
The corresponding assessment score of extraction section user is averaged, and obtains the quality evaluation score of broadcast page plane video recommendation.
A kind of quality assessment device of broadcast page video recommendations provided by the invention, described device include:
Video playing page to be assessed obtains module, for obtaining the video playing page to be assessed comprising video recommendations information；
Playing flow obtains module, for obtaining each user's browsing video to be assessed comprising video recommendations information
The complete playing flow generated when broadcast page；
Duration statistical module, for counting each by the video recommendations information in each complete playing flow
It is clicked and plays on the video playing page to be assessed the playing duration summation of video；
User assesses score determining module, for total according to the playing duration counted in each complete playing flow
With determine the corresponding assessment score of each user；
Quality evaluation points calculating module, for being calculated by preset algorithm according to the corresponding assessment score of each user
The quality evaluation score of the video playing page video recommendations.
A kind of specific embodiment provided according to the present invention, the playing flow obtain module and include:
It determines submodule, currently shows page for the video playing page to be assessed to be determined as；
User identifier obtains submodule, the user identifier of the user for obtaining the current display page；
Next stage recommends video playing page to generate submodule, for when the video recommendations information quilt in the current display page
After click, generates the next stage comprising video recommendations information and recommend video playing page；The next stage recommends video playing page to use
In the corresponding recommendation video of video recommendations information that broadcasting is clicked；
Submodule is added, for the user identifier, the mark of current display page and the video recommendations information is corresponding
The mark of recommendation video be added in the tracking table record of the preset user；
Submodule is pushed, for next stage recommendation video playing page to be pushed to the user；
First judging submodule, for judging that the next stage recommends whether video playing page is closed；
If the next stage recommends video playing page to be closed, records the next stage and recommend to recommend in video playing page
The playing duration of video is added in the tracking table record of the user and completes tracking process；
Alternatively, detecting whether terminal receives the use if the next stage recommends video playing page not to be closed
Recommend the next stage click of video recommendations information in video playing page in family；
If detecting that terminal receives the user and recommends video recommendations information in video playing page to the next stage
Click, then record the next stage and recommend the tracking for recommending the playing duration of video to be added to the user in video playing page
It is determined as currently showing page in record sheet and by next stage recommendation video playing page, triggers the next stage and recommend video playing page
Generate submodule；
Alternatively, recommending video recommendations in video page to believe the next stage if terminal is not detected and receives the user
The click of breath then triggers first judging submodule.
A kind of specific embodiment provided according to the present invention, the duration statistical module, is specifically used for:
Each playing duration for recommending video is obtained from the tracking table record of the user；
All playing durations for recommending video are added, playing duration summation is obtained.
A kind of specific embodiment provided according to the present invention, the user assess score determining module, are specifically used for:
For the playing duration summation of each user, according to the corresponding relationship of preset playing duration and assessment score, really
Fixed corresponding assessment score of video playing duration summation, as the corresponding assessment score of the user.
A kind of specific embodiment provided according to the present invention, the quality evaluation points calculating module, is specifically used for:
The corresponding scoring of user is averaged, the quality evaluation score of broadcast page plane video recommendation is obtained；Or, extracting
The corresponding scoring of certain customers is averaged, and obtains the quality evaluation score of broadcast page plane video recommendation.
A kind of server provided by the invention, which is characterized in that total including processor, communication interface, memory and communication
Line, wherein processor, communication interface, memory complete mutual communication by bus.
Memory, for storing computer program；
Processor when for executing the program stored on memory, realizes any method step of claim 1-5
Suddenly.
A kind of computer readable storage medium provided by the invention, which is characterized in that the computer readable storage medium
It is inside stored with computer program, claim 1-5 any method is realized when the computer program is executed by processor
Step.
Compared with prior art, the method for evaluating quality and system of broadcast page video recommendations provided in an embodiment of the present invention,
Can counting user browse the video length summation watched in the complete playing flow of video playing page to be assessed, according to statistics
Duration summation determine the assessment score of each user, then final quality evaluation is calculated by the assessment score of each user and is obtained
Point.It can be seen that the embodiment of the present invention is the angle from user's operation, for the complete playing flow of each user, first obtain
The assessment score of one user obtains final quality evaluation score, therefore, Ke Yigeng further according to the assessment score of each user
Add and accurately measures user to the satisfaction and engagement for recommending video, thus the more accurately service to broadcast page video recommendations
Quality is assessed.Certainly, it implements any of the products of the present invention or method must be not necessarily required to reach above-described institute simultaneously
There is advantage.
Detailed description of the invention
In order to more clearly explain the embodiment of the invention or the technical proposal in the existing technology, to embodiment or will show below
There is attached drawing needed in technical description to be briefly described.
Fig. 1 is a kind of flow chart of the method for evaluating quality of broadcast page video recommendations provided in an embodiment of the present invention；
Fig. 2 is to obtain user in another embodiment and browse the complete broadcasting stream generated when the video playing page to be assessed
A kind of specific flow chart of journey；
Fig. 3 a- Fig. 3 c is video playing page and next stage recommendation video playing page to be assessed involved in the embodiment of the present invention
Display schematic diagram；
Fig. 4 is a kind of structural schematic diagram of the quality assessment device of broadcast page video recommendations provided in an embodiment of the present invention；
Fig. 5 is in another embodiment, and playing flow obtains a kind of concrete structure schematic diagram of module；
Fig. 6 is the structural schematic diagram of server described in the embodiment of the present invention.
Specific embodiment
Following will be combined with the drawings in the embodiments of the present invention, and technical solution in the embodiment of the present invention is described.
Referring to Fig. 1, the embodiment of the present invention one provides a kind of method for evaluating quality of broadcast page video recommendations, the method
The following steps are included:
Step S101: the video playing page to be assessed comprising video recommendations information is obtained；
The video playing page to be assessed is the non-video playing page for being clicked by video recommendations information and being shown.For example,
In the broadcast page that video software homepage clicks certain video to generate.Rather than by clicking video recommendations information in certain broadcast page
And the broadcast page generated.
Step S102: it obtains each user and browses the complete playing flow generated when the video playing page to be assessed；
The video recommendations information for recommending relevant videos can be usually shown in the video playing page of network.For example, with
The video for oneself wanting to see is clicked at family in video jukebox software homepage, then will pop up a video playing page, starts to play above-mentioned use
The video seen is wanted at family, while playing above-mentioned video, can show video recommendations information, usually band on the right side of the broadcast page
There are the video recommendations of thumbnail to link.User can click above-mentioned video recommendations information when watching video, then broadcast page can be held
Begin to play the corresponding video of video recommendations information, user can continue to click video recommendations information to watch different videos, directly
Above-mentioned broadcast page is closed to user.The above process is exactly the complete playing flow that a user browses a certain video playing page.
In the above process, user clicks the video for oneself wanting to see in video jukebox software homepage, pops up a video playing
Page is the video playing page to be assessed obtained in step S101.In this step, server can obtain user and browse view to be assessed
The complete playing flow generated when frequency broadcast page.
Step S103, in each complete playing flow, statistics be each clicked by the video recommendations information and
The playing duration summation of the video played on the video playing page to be assessed；
In step s 102, the playing duration for the corresponding video of video recommendations information that server can click user is all
It is recorded in the tracking table record of the user.
After server completes the tracking process to user, each push away can be obtained from the tracking table record of the user
The playing duration of video is recommended, and all playing durations for recommending video are added, obtains playing duration summation.
Step S104 determines each user according to the playing duration summation counted in each complete playing flow
Corresponding assessment score；
In this step, the corresponding assessment score of the user is to be believed comprising video recommendations based on a user some
The assessment score of the video recommendations of the video playing page to be assessed of breath.
In this step, it can be directed to the playing duration summation of each user, according to preset playing duration and assessed
The corresponding relationship divided, determines the corresponding assessment score of video playing duration summation, as the corresponding assessment score of the user.
Specifically, in the present embodiment, will directly can be pushed away in complete playing flow that S102 step obtains by video
It recommends the playing duration summation that information is clicked and plays video on the video playing page to be assessed and is used as assessment score.Example
Such as, for some video playing page to be assessed, statistics obtains certain user and browses in the complete playing flow of the video playing page, by
The playing duration summation of video that video recommendations information is clicked and plays is 150 minutes, then corresponding as the user by 150
Assess score.The assessment score can intuitively embody user to the investment degree for recommending video, to reflect the broadcasting page
The quality of video recommendations.
In another embodiment, specific scoring process can be converted into hundred-mark system, can according to it is preset some when
It is long to be used as 100 points, the corresponding score of duration is then calculated according to proportional relation.For example, preset duration 10 hours are used as full marks
100 points, then if statistics obtain some playing flow be clicked by video recommendations information and the playing duration of video that plays
Summation be 6 hours, then can calculate the playing flow it is corresponding assessment be scored at 60 points.Specific preset duration is how many conduct
100 points of benchmark can be determined according to the data got are largely counted.The present embodiment does not limit this.In this embodiment,
Obtained assessment score is convenient for statistics, is compared, and administrative staff's statistics is facilitated to preset video recommendation page of score lower than some, from
And carry out the adjustment of recommendation.
Step S105 calculates the video playing page video by preset algorithm according to the corresponding assessment score of each user
The quality evaluation score of recommendation.
In this step, the corresponding assessment score of user can be averaged, obtains broadcast page plane video recommendation
Quality evaluation score；It can also be averaged with the corresponding assessment score of extraction section user, obtain broadcast page plane video recommendation
Quality evaluation score.
Specifically, for some above-mentioned video playing page to be assessed comprising video recommendations information, institute can be taken
There is the corresponding scoring of user, be then averaged, obtains the quality evaluation score of the video playing page video recommendations to be assessed.It examines
Considering number of users may be very huge, so can also be averaged with the corresponding scoring of extraction section user, for example, removing
The lowest score of the highest scoring and preset quantity user of preset quantity user, the corresponding scoring of remaining user is carried out flat
It calculates, here presetting at quantity can according to need setting.It, can also be to user in other embodiments provided by the invention
Scoring be weighted, such as weight corresponding for member user be higher than the corresponding weight of ordinary user, illustratively,
The corresponding weight of member user is 0.6, and the corresponding weight of ordinary user (non-member user) is 0.4 etc..Due to member user one
As belong to loyal user, scoring may have more reasonability, can may more reflect user to the favorable rating etc. of video, therefore
By the scoring of different user according to whether being weighted and averaged for member, obtained score can preferably assess associated video.
Compared with prior art, the embodiment of the present invention is considered to believe only by the video recommendations to current video broadcast page
The not can completely that counts for ceasing clicking rate obtains user to the investment degree for recommending video, therefore the embodiment of the present invention sees user
See that the entire flow of video is counted, the duration that can obtain the recommendation video that the user in the complete process watches is total
With the assessment score of each user is determined according to the duration summation of statistics, then calculated finally by the assessment score of each user
Quality evaluation score.It can be seen that the embodiment of the present invention is the angle from user's operation, for the complete broadcasting of each user
Process first obtains the assessment score of a user, obtains final quality evaluation score further according to the assessment score of each user,
Therefore, user can more accurately be measured to the engagement for recommending video, thus more accurately to broadcast page video recommendations
Service quality is assessed.
In an alternative embodiment of the invention, it is described obtain each user and browse generated when the video playing page to be assessed
The process of complete playing flow, can be as shown in Fig. 2, include the following steps:
Step S201: the video playing page to be assessed is determined as currently to show page；
Step S202: the user identifier of the user of the current display page is obtained；
Step S203: it after the video recommendations information in the current display page is clicked, generates and believes comprising video recommendations
The next stage of breath recommends video playing page；The next stage recommends video playing page for playing the video recommendations information being clicked
Corresponding recommendation video；
Step S204: by the user identifier, the mark and the corresponding recommendation of the video recommendations information of current display page
The mark of video is added in the tracking table record of the preset user；
Step S205: next stage recommendation video playing page is pushed into the user；
Step S206: judge that the next stage recommends whether video playing page is closed, if the next stage recommends view
Frequency broadcast page is closed, and thens follow the steps S207, no to then follow the steps S208；
Step S207: it records the next stage and recommends the playing duration for recommending video in video playing page and be added to described
In the tracking table record of user and complete tracking process；
Step S208: whether detection terminal, which receives the user, is recommended video in video playing page to push away the next stage
Recommend the click of information；
If detecting that terminal receives the user and recommends video recommendations information in video playing page to the next stage
Click, then follow the steps S209；
Video recommendations in video playing page are recommended to believe the next stage if terminal is not detected and receives the user
The click of breath, then return step S206；
Step S209: it records the next stage and recommends the playing duration for recommending video in video playing page and be added to described
It is determined as currently showing page, return step S203 in the tracking table record of user and by next stage recommendation video playing page.
With reference to the accompanying drawings of the specification, the above process is described in detail with specific example:
Assuming that a user opens certain video software, video A is clicked in video software homepage, then video software starts to play view
Frequency A, playing in the broadcast page of video A includes video recommendations information a, b, c, and as shown in Figure 3a, which is view to be assessed
Frequency broadcast page.
In general, user is when video playing page watches video, server will record the identification information of active user, for example,
The account that user logs in, or the unique mark distributed with server when tourist's identity logs for user.
In embodiments of the present invention, above-mentioned video playing page to be assessed is first determined as currently showing page by server, then
The user identifier for obtaining the user of the current display page, for example, server obtains the identification information of active user Z.
User Z is when watching above-mentioned video A, if interested in a video recommendations information to click a video recommendations letter
Breath.Then server can detect the click of a video recommendations information in current display page, to generate comprising video recommendations information
Next stage recommends video playing page, as shown in Fig. 3 (b)；The next stage recommends video playing page for playing a video recommendations letter
Corresponding recommendation video is ceased, and includes new video recommendations information d, e, f.
Meanwhile in the present embodiment, server can preset a tracking table record for user Z, clear for recording user Z
The various information look at during above-mentioned video playing page to be assessed, may include: the identification information of user Z, user Z open to
Assess the identification information of video playing page, the corresponding mark for recommending video of the video recommendations information that user Z is clicked.Then, it takes
The next stage of above-mentioned generation is recommended video playing page to be pushed to user Z by business device.
User Z may watch always the video of the broadcast page broadcasting during browsing next stage recommendation video playing page,
It is closed until by broadcast page.In this case, server is after judging that the next stage recommends video playing page to be closed,
It will record the playing duration of the corresponding video of a video recommendations information in the broadcast page and be added to the track record of the user Z
In table, and complete the tracking process to user Z.
User Z is in the corresponding video of the above-mentioned video recommendations information a of viewing, it is also possible to click video recommendations in the broadcast page
One of information d, e, f, to watch corresponding video.As shown in Fig. 3 (c), after user Z clicks video recommendations information d, broadcast page
Start to play the corresponding video of video recommendations information d, while also believing comprising newly-generated m, n, p video recommendations in the broadcast page
Breath.
In the above case said, server is able to detect that user Z recommends video in video playing page to push away the next stage
Recommend the click of information d, server will record the playing duration of the corresponding video of video recommendations information a, and be added to user Z with
In track record sheet；Meanwhile the next stage can be recommended video playing page to be determined as currently showing page by server, and will be newly-generated
The broadcast page comprising video recommendations information m, n, p be determined as next stage recommend video playing page；The next stage is continued to test to push away
Recommend whether the video recommendations information in video playing page is clicked or whether the broadcast page is closed.
As it can be seen that in embodiments of the present invention, the every click primary video recommendation information of user Z, server just will record last
The duration of video playing, and be added in the tracking table record of user Z；Newly-generated video playing page is determined as simultaneously next
Grade recommends video playing page；It continues to test the next stage and recommends whether the video recommendations information in video playing page is clicked.On
The process of stating can carry out always, and until server detects that the broadcast page is closed, then server will record the last one video and broadcast
The duration put, and be added in the tracking table record of user Z, complete the tracking process to user Z.
To sum up, in embodiments of the present invention, server is when obtaining each user's browsing video playing page to be assessed
When the complete playing flow generated, each video length that user watches can be added to the tracking table record of the user
In, it can completely record the whole process that user browses the broadcast page to be assessed.Make in this way process it is relatively simple,
It is easily achieved.And can more accurately reflect that user watches the investment degree that broadcast page recommends video, thus more accurately right
Broadcast page recommends quality to be assessed.
Corresponding to above method embodiment, the embodiment of the invention also provides a kind of quality of broadcast page video recommendations to comment
Estimate device, shown in Figure 4, the apparatus may include with lower module:
Video playing page to be assessed obtains module 401: for obtaining the video playing to be assessed comprising video recommendations information
Page.
Playing flow obtains module 402: described to be assessed comprising video recommendations information for obtaining each user's browsing
The complete playing flow generated when video playing page.
Duration statistical module 403: in each complete playing flow, statistics each to be believed by the video recommendations
Breath is clicked and plays on the video playing page to be assessed the playing duration summation of video.
User assesses score determining module 404: when for according to the broadcasting counted in each complete playing flow
Long summation determines the corresponding assessment score of each user.
Quality evaluation points calculating module 405: for being calculated by preset algorithm according to the corresponding assessment score of each user
The quality evaluation score of the video playing page video recommendations out.
It can be seen that the quality assessment device of broadcast page video recommendations provided by the invention, can obtain and push away comprising video
Recommend the video playing page to be assessed of information；It obtains each user and browses the complete broadcasting generated when the video playing page to be assessed
Process；In each complete playing flow, statistics each by the video recommendations information be clicked and described to be assessed
The playing duration summation of video is played on video playing page；According to the playing duration counted in each complete playing flow
Summation.Determine the corresponding assessment score of each user；According to the corresponding assessment score of each user, this is calculated by preset algorithm
The quality evaluation score of video playing page video recommendations.
Compared with prior art, the embodiment of the present invention is considered to believe only by the video recommendations to current video broadcast page
The not can completely analysis user that counts for ceasing clicking rate watches user and regards to the investment degree for recommending video, the embodiment of the present invention
The entire flow of frequency is counted, and the duration summation for the recommendation video that the user in the complete process watches can be obtained,
Therefore, user can more accurately be measured to the engagement for recommending video, thus more accurately to broadcast page video recommendations
Service quality is assessed.
Optionally, in another embodiment of the present invention, the playing flow obtains module 402, specifically may include with
Lower module:
It determines submodule 501, currently shows page for the video playing page to be assessed to be determined as；
User identifier obtains submodule 502, the user identifier of the user for obtaining the current display page；
Next stage recommends video playing page to generate submodule 503, for when the video recommendations letter in the current display page
After breath is clicked, generates the next stage comprising video recommendations information and recommend video playing page；The next stage recommends video playing
Page is for playing the corresponding recommendation video of video recommendations information being clicked；
Submodule 504 is added, for by the mark and the video recommendations information pair of the user identifier, current display page
The mark for the recommendation video answered is added in the tracking table record of the preset user；
Submodule 505 is pushed, for next stage recommendation video playing page to be pushed to the user；
First judging submodule 506, for judging that the next stage recommends whether video playing page is closed；
If the next stage recommends video playing page to be closed, records the next stage and recommend to recommend in video playing page
The playing duration of video is added in the tracking table record of the user and completes tracking process；
Alternatively, detecting whether terminal receives the use if the next stage recommends video playing page not to be closed
Recommend the next stage click of video recommendations information in video playing page in family；
If detecting that terminal receives the user and recommends video recommendations information in video playing page to the next stage
Click, then record the next stage and recommend the tracking for recommending the playing duration of video to be added to the user in video playing page
It is determined as currently showing page in record sheet and by next stage recommendation video playing page, triggers the next stage and recommend video playing page
Generate submodule；
Alternatively, recommending video recommendations in video page to believe the next stage if terminal is not detected and receives the user
The click of breath then triggers first judging submodule.
Optionally, in another embodiment of the present invention, the duration statistical module 403, specifically can be used for:
Each playing duration for recommending video is obtained from the tracking table record of the user；
All playing durations for recommending video are added, playing duration summation is obtained.
Optionally, in another embodiment of the present invention, the user assesses score determining module 404, specifically can be with
For:
For the playing duration summation of each user, according to the corresponding relationship of preset playing duration and assessment score, really
Fixed corresponding assessment score of video playing duration summation, as the corresponding assessment score of the user.
Optionally, in another embodiment of the present invention, the quality evaluation points calculating module 405, specifically can be with
For:
The corresponding scoring of user is averaged, the quality evaluation score of broadcast page plane video recommendation is obtained；Or, extracting
The corresponding scoring of certain customers is averaged, and obtains the quality evaluation score of broadcast page plane video recommendation.
For device embodiment, since it is substantially similar to the method embodiment, all to be described relatively simple, it is related
Place illustrates referring to the part of embodiment of the method.
It may include that processor, communication connect the present invention also provides a kind of server corresponding to above method embodiment
Mouth, memory and communication bus, wherein processor, communication interface, memory complete mutual communication by bus.
Memory, user store computer program；
Processor, user execute the program stored on memory, realize the method and step in above-described embodiment.
Corresponding to above method embodiment, the present invention also provides a kind of computer readable storage medium, the calculating
Computer program is stored in machine readable storage medium storing program for executing, the computer program is realized in above-described embodiment when being executed by processor
Method and step.
It should be noted that, in this document, relational terms such as first and second and the like are used merely to a reality
Body or operation are distinguished with another entity or operation, are deposited without necessarily requiring or implying between these entities or operation
In any actual relationship or order or sequence.Moreover, the terms "include", "comprise" or its any other variant are intended to
Non-exclusive inclusion, so that the process, method, article or equipment including a series of elements is not only wanted including those
Element, but also including other elements that are not explicitly listed, or further include for this process, method, article or equipment
Intrinsic element.In the absence of more restrictions, the element limited by sentence "including a ...", it is not excluded that
There is also other identical elements in process, method, article or equipment including the element.
Each embodiment in this specification is all made of relevant mode and describes, same and similar portion between each embodiment
Dividing may refer to each other, and each embodiment focuses on the differences from other embodiments.Especially for system reality
For applying example, since it is substantially similar to the method embodiment, so being described relatively simple, related place is referring to embodiment of the method
Part explanation.
The foregoing is merely illustrative of the preferred embodiments of the present invention, is not intended to limit the scope of the present invention.It is all
Any modification, equivalent replacement, improvement and so within the spirit and principles in the present invention, are all contained in protection scope of the present invention
It is interior.
Claims (12)
1. a kind of method for evaluating quality of broadcast page video recommendations, which is characterized in that the described method includes:
The video playing page to be assessed comprising video recommendations information is obtained, the video playing page to be assessed is non-by video recommendations
Information is clicked and the video playing page that shows；
It obtains each user and browses the complete playing flow generated when the video playing page to be assessed, the complete playing flow
Are as follows: from being ejected into the process for closing the video playing page；
In each complete playing flow, statistics each by the video recommendations information be clicked and in the view to be assessed
The playing duration summation of video is played on frequency broadcast page；
According to the playing duration summation counted in each complete playing flow, determines that each user is corresponding and assess
Point；
According to the corresponding assessment score of each user, the quality evaluation of the video playing page video recommendations is calculated by preset algorithm
Score.
2. the method according to claim 1, wherein each user's browsing video to be assessed that obtains is broadcast
The step of complete playing flow generated when putting page, comprising:
The video playing page to be assessed is determined as currently to show page；
Obtain the user identifier of the user of the current display page；
After the video recommendations information in the current display page is clicked, generates the next stage comprising video recommendations information and recommend
Video playing page；The next stage recommends video playing page to be used to play the corresponding recommendation view of the video recommendations information being clicked
Frequently；
By the user identifier, the mark of current display page and the corresponding mark addition for recommending video of the video recommendations information
Into the tracking table record of the preset user；
Next stage recommendation video playing page is pushed into the user；
Judge that the next stage recommends whether video playing page is closed；
If the next stage recommends video playing page to be closed, records the next stage and recommend to recommend video in video playing page
Playing duration and be added in the tracking table record of the user and complete tracking process；
Alternatively, whether detection terminal receives the user to institute if the next stage recommends video playing page not to be closed
State the click that next stage recommends video recommendations information in video playing page；
If detecting that terminal receives the point that the user recommends the next stage video recommendations information in video playing page
It hits, then records the tracking note that the next stage recommends the playing duration for recommending video in video playing page and is added to the user
It is determined as currently showing page in record table and by next stage recommendation video playing page, returns to the view when in the current display page
After frequency recommendation information is clicked, generation includes the step of next stage of video recommendations information recommends video playing page；
Alternatively, recommending video recommendations in video playing page to believe the next stage if terminal is not detected and receives the user
The click of breath then returns and described judges that the next stage recommends the whether pent step of video playing page.
3. the method according to claim 1, wherein in each complete playing flow, statistics each by
The video recommendations information be clicked and on the video playing page to be assessed play video playing duration summation the step of,
Include:
Each playing duration for recommending video is obtained from the tracking table record of the user；
All playing durations for recommending video are added, playing duration summation is obtained.
4. the method according to claim 1, wherein described counted according in each complete playing flow
Playing duration summation, the step of determining each user corresponding assessment score, comprising:
For the playing duration summation of each user, according to the corresponding relationship of preset playing duration and assessment score, determining should
The corresponding assessment score of video playing duration summation, as the corresponding assessment score of the user.
5. the method according to claim 1, wherein described according to the corresponding assessment score of each user, by pre-
Imputation method calculates the step of quality evaluation score of the video playing page video recommendations, comprising:
The corresponding assessment score of user is averaged, the quality evaluation score of broadcast page plane video recommendation is obtained；
Or, the corresponding assessment score of extraction section user is averaged, the quality evaluation for obtaining broadcast page plane video recommendation is obtained
Point.
6. a kind of quality assessment device of broadcast page video recommendations, which is characterized in that described device includes:
Video playing page to be assessed obtains module, described for obtaining the video playing page to be assessed comprising video recommendations information
Video playing page to be assessed is the non-video playing page for being clicked by video recommendations information and being shown；
Playing flow obtains module, for obtaining each user's browsing video playing to be assessed comprising video recommendations information
The complete playing flow that generates when page, the complete playing flow are as follows: from being ejected into the process for closing the video playing page；
Duration statistical module, for counting each by the video recommendations information by point in each complete playing flow
Hit and play on the video playing page to be assessed the playing duration summation of video；
User assesses score determining module, for according to the playing duration summation counted in each complete playing flow,
Determine the corresponding assessment score of each user；
Quality evaluation points calculating module, for calculating the view by preset algorithm according to the corresponding assessment score of each user
The quality evaluation score of frequency broadcast page video recommendations.
7. device according to claim 6, which is characterized in that the playing flow obtains module and includes:
It determines submodule, currently shows page for the video playing page to be assessed to be determined as；
User identifier obtains submodule, the user identifier of the user for obtaining the current display page；
Next stage recommends video playing page to generate submodule, for being clicked when the video recommendations information in the current display page
Afterwards, it generates the next stage comprising video recommendations information and recommends video playing page；The next stage recommends video playing page for broadcasting
Put the corresponding recommendation video of the video recommendations information being clicked；
Submodule is added, for by the mark of the user identifier, current display page and the video recommendations information is corresponding pushes away
The mark for recommending video is added in the tracking table record of the preset user；
Submodule is pushed, for next stage recommendation video playing page to be pushed to the user；
First judging submodule, for judging that the next stage recommends whether video playing page is closed；
If the next stage recommends video playing page to be closed, records the next stage and recommend to recommend video in video playing page
Playing duration be added in the tracking table record of the user and complete tracking process；
Alternatively, detecting whether terminal receives the user couple if the next stage recommends video playing page not to be closed
The next stage recommends the click of video recommendations information in video playing page；
If detecting that terminal receives the point that the user recommends the next stage video recommendations information in video playing page
It hits, then records the next stage and recommend the track record for recommending the playing duration of video to be added to the user in video playing page
It is determined as currently showing page in table and by next stage recommendation video playing page, triggers the next stage and video playing page is recommended to generate
Submodule；
Alternatively, recommending video recommendations in video playing page to believe the next stage if terminal is not detected and receives the user
The click of breath then triggers first judging submodule.
8. device according to claim 6, which is characterized in that the duration statistical module is specifically used for:
Each playing duration for recommending video is obtained from the tracking table record of the user；
All playing durations for recommending video are added, playing duration summation is obtained.
9. device according to claim 6, which is characterized in that the user assesses score determining module, is specifically used for:
For the playing duration summation of each user, according to the corresponding relationship of preset playing duration and assessment score, determining should
The corresponding assessment score of video playing duration summation, as the corresponding assessment score of the user.
10. device according to claim 6, which is characterized in that the quality evaluation points calculating module is specifically used for:
The corresponding scoring of user is averaged, the quality evaluation score of broadcast page plane video recommendation is obtained；Or, extraction section
The corresponding scoring of user is averaged, and obtains the quality evaluation score of broadcast page plane video recommendation.
11. a kind of server, which is characterized in that including processor, communication interface, memory and communication bus, wherein processing
Device, communication interface, memory complete mutual communication by bus；
Memory, for storing computer program；
Processor when for executing the program stored on memory, realizes any method and step of claim 1-5.
12. a kind of computer readable storage medium, which is characterized in that be stored with computer in the computer readable storage medium
Program realizes claim 1-5 any method and step when the computer program is executed by processor.
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| CN109600641B (en) * | 2018-12-18 | 2021-08-10 | 北京字节跳动网络技术有限公司 | Method and apparatus for processing information |
| CN109862429A (en) * | 2019-01-03 | 2019-06-07 | 百度在线网络技术（北京）有限公司 | Video playing control method, device, equipment and storage medium |
| CN116744060B (en) * | 2023-08-15 | 2023-11-07 | 厦门互量科技有限公司 | Short video management method and system based on Internet |
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