CN107316207A - A kind of method and apparatus for obtaining bandwagon effect information - Google Patents

A kind of method and apparatus for obtaining bandwagon effect information Download PDF

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Publication number
CN107316207A
CN107316207A CN201710465382.9A CN201710465382A CN107316207A CN 107316207 A CN107316207 A CN 107316207A CN 201710465382 A CN201710465382 A CN 201710465382A CN 107316207 A CN107316207 A CN 107316207A
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information
bandwagon effect
effect information
eigenvalue
intended display
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CN107316207B (en
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顾大伟
谭安率
吕新浩
孙善禄
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Beijing Xiaomi Mobile Software Co Ltd
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Beijing Xiaomi Mobile Software Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L65/00Network arrangements, protocols or services for supporting real-time applications in data packet communication
    • H04L65/40Support for services or applications

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  • Business, Economics & Management (AREA)
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  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Multimedia (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Signal Processing (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

The disclosure is directed to a kind of method and apparatus for obtaining bandwagon effect information, belong to field of computer technology.Methods described includes:Obtain the bandwagon effect information of intended display information currently stored in media server, and the corresponding the First Eigenvalue of the bandwagon effect information stored in node server, the characteristic value is determined by the bandwagon effect information of default feature value-based algorithm and the intended display information obtained in advance;According to the bandwagon effect information got and the feature value-based algorithm prestored, Second Eigenvalue is determined, is effective bandwagon effect information by the bandwagon effect information record got if the Second Eigenvalue is identical with the First Eigenvalue.Using the disclosure, the reliability for obtaining bandwagon effect information can be improved.

Description

A kind of method and apparatus for obtaining bandwagon effect information
Technical field
The disclosure is directed to field of computer technology, especially with respect to a kind of method and dress for obtaining bandwagon effect information Put.
Background technology
At present, the increasing production marketing chamber of commerce is shown by various display platforms (such as certain application program) to user The exhibition information (such as advertisement) of its product.For example, production marketing business can pass through certain application program (such as microblogging or wechat Deng) background server, push the advertisement of its product to the user terminal for installing the application program.User terminal can show this The corresponding prompt message of exhibition information, user can click on the prompt message, to check the exhibition information.Wherein, the exhibition is checked Show that the user of information can be described as participating in user.
In practice, in order that production marketing business can know the bandwagon effect of the exhibition information, the backstage of display platform Server (can be described as media server) can feed back the exhibition information to the equipment (can be described as asking equipment) of production marketing business Bandwagon effect.Specifically processing procedure is:Media server can count the corresponding bandwagon effect information of the exhibition information, displaying effect Fruit information can include the exhibition information it is corresponding participate in the mark of user terminal of user, the number of clicks of the exhibition information and Bandwagon effect information can be sent to request equipment by broadcasting time etc., media server.
During the disclosure is realized, inventor has found at least there is problems with:
Request equipment obtains the corresponding bandwagon effect information of exhibition information from media server, if in media server Bandwagon effect information distorted by criminal, background server can then get the bandwagon effect information after distorting, and cause to obtain Take the reliability of bandwagon effect information relatively low.
The content of the invention
In order to overcome problem present in correlation technique, present disclose provides it is a kind of obtain bandwagon effect information method and Device.The technical scheme is as follows:
According to the first aspect of the embodiment of the present disclosure, there is provided a kind of method for obtaining bandwagon effect information, methods described bag Include:
The bandwagon effect information of intended display information currently stored in media server is obtained, and in node server Storage the corresponding the First Eigenvalue of the bandwagon effect information, the characteristic value be by default feature value-based algorithm and in advance What the bandwagon effect information of the intended display information obtained was determined;
According to the bandwagon effect information got and the feature value-based algorithm prestored, Second Eigenvalue is determined, such as Really described Second Eigenvalue is identical with the First Eigenvalue, then is effective exhibition by the bandwagon effect information record got Show effect information.
Optionally, methods described also includes:
If the Second Eigenvalue is differed with the First Eigenvalue, the displaying effect got described in output correspondence The alert message of fruit information.
Optionally, the bandwagon effect information for obtaining intended display information currently stored in media server, including:
First is sent to media server and obtains request, and the intended display information is carried in the first acquisition request Mark and the corresponding temporal information of the bandwagon effect information;
Receive the bandwagon effect information that the media server is sent;
The corresponding the First Eigenvalue of the intended display information stored in the acquisition node server, including:
Second is sent to node server and obtains request, and the intended display information is carried in the second acquisition request Mark and the corresponding temporal information of the bandwagon effect information so that the node server is according to the intended display information Mark and the corresponding temporal information of the bandwagon effect information, determine the corresponding the First Eigenvalue of the bandwagon effect information;
Receive the First Eigenvalue that the node server is sent.
According to the second aspect of the embodiment of the present disclosure, there is provided a kind of method for obtaining bandwagon effect information, methods described bag Include:
During intended display information is shown, the bandwagon effect information of the intended display information is obtained;
According to the bandwagon effect information got and the feature value-based algorithm prestored, the bandwagon effect information pair is determined The First Eigenvalue answered;
The First Eigenvalue is sent to node server, so that the node server enters to the First Eigenvalue Row storage.
Optionally, the bandwagon effect information for obtaining the intended display information, including:
Obtain bandwagon effect information of the intended display information in default measurement period.
Optionally, methods described also includes:
Obtain the corresponding very first time information of the bandwagon effect information;
The mark of the intended display information and the very first time information are sent to node server, so that the section The identifying of the intended display information, the very first time information and the First Eigenvalue are carried out corresponding deposit by point server Storage.
Optionally, methods described also includes:
The first acquisition request that reception request equipment is sent, carries the intended display letter in the first acquisition request Mark second temporal information corresponding with bandwagon effect information to be obtained of breath;
In the bandwagon effect information of the intended display information, the corresponding bandwagon effect of second temporal information is obtained Information;
The bandwagon effect information got is sent to the request equipment.
According to the third aspect of the embodiment of the present disclosure, there is provided a kind of device for obtaining bandwagon effect information, described device bag Include:
Acquisition module, the bandwagon effect information for obtaining intended display information currently stored in media server, with And the corresponding the First Eigenvalue of the bandwagon effect information stored in node server, the characteristic value is by default spy What the bandwagon effect information of value indicative algorithm and the intended display information obtained in advance was determined;
Determining module, the bandwagon effect information got for basis and the feature value-based algorithm prestored, it is determined that Second Eigenvalue, if the Second Eigenvalue is identical with the First Eigenvalue, the bandwagon effect got is believed Breath is recorded as effective bandwagon effect information.
Optionally, described device also includes:
Output module, if differed for the Second Eigenvalue with the First Eigenvalue, output correspondence is described The alert message of the bandwagon effect information got.
Optionally, the acquisition module, including:
First sending module, obtains request for sending first to media server, is carried in the first acquisition request There are the mark and the corresponding temporal information of the bandwagon effect information of the intended display information;
First receiving module, for receiving the bandwagon effect information that the media server is sent;
The acquisition module, in addition to:
Second sending module, obtains request for sending second to node server, is carried in the second acquisition request There are the mark and the corresponding temporal information of the bandwagon effect information of the intended display information, so that the node server root According to the mark and the corresponding temporal information of the bandwagon effect information of the intended display information, the bandwagon effect information is determined Corresponding the First Eigenvalue;
Second receiving module, for receiving the First Eigenvalue that the node server is sent.
According to the fourth aspect of the embodiment of the present disclosure, there is provided a kind of device for obtaining bandwagon effect information, described device bag Include:
First acquisition module, for during intended display information is shown, obtaining the exhibition of the intended display information Show effect information;
Determining module, for according to the bandwagon effect information got and the feature value-based algorithm prestored, it is determined that described The corresponding the First Eigenvalue of bandwagon effect information;
First sending module, for the First Eigenvalue to be sent into node server, so that the node server The First Eigenvalue is stored.
Optionally, first acquisition module, is used for:
Obtain bandwagon effect information of the intended display information in default measurement period.
Optionally, described device also includes:
Second acquisition module, for obtaining the corresponding very first time information of the bandwagon effect information;
Second sending module, for the mark of the intended display information and the very first time information to be sent into node Server, so that the node server is by the identifying of the intended display information, the very first time information and described first Characteristic value carries out corresponding storage.
Optionally, described device also includes:
Receiving module, obtains request for reception request equipment is sent first, is carried in the first acquisition request Mark second temporal information corresponding with bandwagon effect information to be obtained of the intended display information;
3rd acquisition module, in the bandwagon effect information of the intended display information, obtaining second time The corresponding bandwagon effect information of information;
3rd sending module, for the bandwagon effect got information to be sent into the request equipment.
According to the 5th of the embodiment of the present disclosure the aspect, there is provided a kind of device for obtaining bandwagon effect information, described device bag Include:
Processor;
Memory for storing processor-executable instruction;
Wherein, the processor is configured as:
The bandwagon effect information of intended display information currently stored in media server is obtained, and in node server Storage the corresponding the First Eigenvalue of the bandwagon effect information, the characteristic value be by default feature value-based algorithm and in advance What the bandwagon effect information of the intended display information obtained was determined;
According to the bandwagon effect information got and the feature value-based algorithm prestored, Second Eigenvalue is determined, such as Really described Second Eigenvalue is identical with the First Eigenvalue, then is effective exhibition by the bandwagon effect information record got Show effect information.
According to the 6th of the embodiment of the present disclosure the aspect, there is provided a kind of device for obtaining bandwagon effect information, described device bag Include:
Processor;
Memory for storing processor-executable instruction;
Wherein, the processor is configured as:
During intended display information is shown, the bandwagon effect information of the intended display information is obtained;
According to the bandwagon effect information got and the feature value-based algorithm prestored, the bandwagon effect information pair is determined The First Eigenvalue answered;
The First Eigenvalue is sent to node server, so that the node server enters to the First Eigenvalue Row storage.
According to the 7th of the embodiment of the present disclosure the aspect there is provided a kind of computer-readable recording medium, calculating is stored thereon with Machine program, it is characterised in that the computer program realizes the step of any methods describeds of claim 1-3 when being executed by processor Suddenly.
According to the eighth aspect of the embodiment of the present disclosure there is provided a kind of computer-readable recording medium, calculating is stored thereon with Machine program, it is characterised in that the computer program realizes the step of any methods describeds of claim 4-7 when being executed by processor Suddenly.
The technical scheme provided by this disclosed embodiment can include the following benefits:
In the embodiment of the present disclosure, the bandwagon effect information of intended display information currently stored in media server is obtained, And the corresponding the First Eigenvalue of bandwagon effect information stored in node server, characteristic value is calculated by default characteristic value What the bandwagon effect information of method and the intended display information obtained in advance was determined, according to the bandwagon effect information got and in advance The feature value-based algorithm first stored, determines Second Eigenvalue, if Second Eigenvalue is identical with the First Eigenvalue, by what is got Bandwagon effect information record is effective bandwagon effect information, so, it can be determined that it is current get bandwagon effect information whether by Distort, so as to improve the reliability for obtaining bandwagon effect information.
It should be appreciated that the general description of the above and detailed description hereinafter are only exemplary and explanatory, not The disclosure can be limited.
Brief description of the drawings
Accompanying drawing herein is merged in specification and constitutes the part of this specification, shows the implementation for meeting the disclosure Example, and be used to together with specification to explain the principle of the disclosure.In the accompanying drawings:
Fig. 1 is a kind of system framework figure according to an exemplary embodiment;
Fig. 2 is a kind of flow chart of the method for acquisition bandwagon effect information according to an exemplary embodiment;
Fig. 3 is a kind of flow chart of the method for acquisition bandwagon effect information according to an exemplary embodiment;
Fig. 4 is a kind of schematic diagram of the device of acquisition bandwagon effect information according to an exemplary embodiment;
Fig. 5 is a kind of schematic diagram of the device of acquisition bandwagon effect information according to an exemplary embodiment;
Fig. 6 is a kind of schematic diagram of the device of acquisition bandwagon effect information according to an exemplary embodiment;
Fig. 7 is a kind of schematic diagram of the device of acquisition bandwagon effect information according to an exemplary embodiment;
Fig. 8 is a kind of schematic diagram of the device of acquisition bandwagon effect information according to an exemplary embodiment;
Fig. 9 is a kind of schematic diagram of the device of acquisition bandwagon effect information according to an exemplary embodiment;
Figure 10 is a kind of structural representation of request equipment according to an exemplary embodiment;
Figure 11 is a kind of structural representation of media server according to an exemplary embodiment.
Pass through above-mentioned accompanying drawing, it has been shown that the clear and definite embodiment of the disclosure, will hereinafter be described in more detail.These accompanying drawings It is not intended to limit the scope that the disclosure is conceived by any mode with word description, but is by reference to specific embodiment Those skilled in the art illustrate the concept of the disclosure.
Embodiment
Here exemplary embodiment will be illustrated in detail, its example is illustrated in the accompanying drawings.Following description is related to During accompanying drawing, unless otherwise indicated, the same numbers in different accompanying drawings represent same or analogous key element.Following exemplary embodiment Described in embodiment do not represent all embodiments consistent with the disclosure.On the contrary, they be only with it is such as appended The example of the consistent apparatus and method of some aspects be described in detail in claims, the disclosure.
The embodiment of the present disclosure provide it is a kind of obtain bandwagon effect information method, this method can by media server, Equipment and node server is asked to be realized jointly, wherein, media server can be the background server of certain display platform, such as The background server of microblogging or the background server of wechat etc.;It can be that terminal can also be server, the request to ask equipment Equipment can be the equipment or third-party equipment of certain production marketing business.Third party can obtain intended display information Bandwagon effect information, carry out statistical analysis processing, the equipment that then result is sent to production marketing business, so that product Retailer can intuitively see the bandwagon effect of intended display information;Node server can be any node in block chain Server.Node server can be set up with request equipment and media server and be connected respectively.As shown in figure 1, being the present embodiment The system framework figure of offer, including media server, request equipment and node server.
Below in conjunction with embodiment, the handling process shown in Fig. 2 is described in detail, the processing procedure is media Server is by the characteristic value storage of bandwagon effect information to the process of block chain, and particular content can be as follows:
In step 201, media server obtains the exhibition of intended display information during intended display information is shown Show effect information.
Wherein, intended display information can be the exhibition information (such as advertisement) of certain product, and intended display information can be wrapped Include the one or more in picture, word and video.
In force, media server can be in certain default duration (can be described as a show activity), to target exhibition Show that information is shown, for example, media server can be within 15-May 20 May, periodically to being provided with micro-blog The user terminal at family end pushes intended display information.User terminal is received after intended display information, can be shown with display target Information, or the corresponding prompt message of display target exhibition information.With the corresponding prompting letter of user terminal displays intended display information Exemplified by breath, user is seen after the prompt message, can be clicked on the prompt message and be checked intended display information, or, it can click on The off option, user terminal can then close the prompt message, not display target prompt message.User terminal can be by user's Operation information (such as click on prompt message, close prompt message and duration etc. of user's viewing intended display information) and locally The mark of user terminal be sent to media server in real time, media server can be stored to the operation information of user, To determine the bandwagon effect information of intended display information.Click on target prompting information or click on the user of intended display information It is properly termed as the participation user of intended display information.
Media server can obtain the bandwagon effect letter of intended display information during intended display information is shown Breath.Bandwagon effect information can include the mark of the corresponding user terminal for participating in user of intended display information, intended display letter The number of clicks of breath, the corresponding temporal information of each clicking operation, the displaying number of times of intended display information, the exhibition of intended display information Show one or more in positional information, bandwagon effect information can also include the exhibition of other information, such as intended display information Show duration etc..Wherein, the number of clicks of intended display information can be that user clicks on target prompting information or clicks on target exhibition Show the number of times of information;When the corresponding temporal information of each clicking operation can be that user terminal detects the clicking operation of user, obtain The temporal information got;It is default that the displaying number of times of intended display information can refer to that the duration that intended display information is demonstrated exceedes The number of times of duration threshold value, displaying number of times can be less than or equal to number of clicks.Statistics shows that the processing procedure of number of times can be:With When clicking operation of the family terminal based on user shows intended display information, timing can be carried out, is until detecting shutoff operation Only, so as to obtain the displaying duration of intended display information, if the displaying duration is more than or equal to default duration threshold value, mesh The displaying number of times of mark exhibition information can add one.The display location of intended display information can include displaying intended display information The mark of application program, such as microblogging, wechat etc., can also include displaying position of the intended display information in the application program Put, such as pop-up for opening interface or application program of application program etc..Media server gets the exhibition of intended display information Show after effect information, can be by the mark of intended display information, storage corresponding with the bandwagon effect information progress got.
Optionally, the measurement period (presetting measurement period) for the bandwagon effect information that can be stored with media server, Media server can count the bandwagon effect information of intended display information when reaching the default measurement period, or, media Server can also count the bandwagon effect information of intended display information when receiving the statistics instruction of technical staff's input; Or, media server after show activity terminates, can also count the bandwagon effect information of intended display information.
In step 202., media server is according to the bandwagon effect information that gets and the feature value-based algorithm prestored, Determine the corresponding the First Eigenvalue of bandwagon effect information.
In force, feature value-based algorithm can be prestored in media server, this feature value-based algorithm can be that Hash is calculated Method (such as SHA256) or other feature value-based algorithms, the present embodiment are not limited.Media server gets target exhibition Show after the bandwagon effect information of information, the bandwagon effect information got can be calculated by the feature value-based algorithm that prestores Corresponding the First Eigenvalue.For example, using SHA256, the bandwagon effect information of 0 to 264 bits can be inputted, 256 are obtained The characteristic value of bit.For the above-mentioned situation based on default measurement period, periodically statistics bandwagon effect information, media services Device can be based on this feature value-based algorithm, and the characteristic value of the bandwagon effect information in each default measurement period is calculated respectively.
In step 203, the First Eigenvalue is sent to node server by media server, so that node server is to One characteristic value is stored.
In force, media server is determined after the corresponding the First Eigenvalue of bandwagon effect information, can be into block chain Node server send data storage request, the mark and the of intended display information can be carried in the data storage request One characteristic value.Node server is received after the data storage request, and the data storage request can be parsed, and obtains target The mark and the First Eigenvalue of exhibition information, then the mark to intended display information and the First Eigenvalue carry out storage processing.
Optionally, when the above-mentioned acquisition bandwagon effect information according to default measurement period, media server may be used also It is corresponding to distinguish different default measurement periods so that the corresponding temporal information of bandwagon effect information is sent into node server Characteristic value, corresponding processing procedure can be as follows:Corresponding processing procedure can be as follows:Obtain bandwagon effect information corresponding the One temporal information;The mark of intended display information and very first time information are sent to node server, so that node server The mark of intended display information, very first time information and the First Eigenvalue are subjected to corresponding storage.
In force, for the above-mentioned situation based on default measurement period, periodically statistics bandwagon effect information, media Server calculates the feature of the bandwagon effect information in each default measurement period except that can be based on this feature value-based algorithm, respectively Beyond value, the corresponding temporal information of bandwagon effect information (i.e. very first time information) can also be obtained, for example, default measurement period For 2 minutes, the bandwagon effect information was 15 days 8 May:10~8:Statistics is obtained in 12 periods, then the bandwagon effect is believed Corresponding very first time information is ceased for 15 days 8 May:10~8:12.Media server can carry very first time information upper State in data storage request, be sent to node server.Node server is received after the data storage request, can be to the data Storage request is parsed, and mark, the First Eigenvalue and the very first time information of intended display information is obtained, then by target exhibition Show that the mark, very first time information and the First Eigenvalue of information carry out corresponding storage.In addition, media server can also be by mesh The mark, very first time information and the bandwagon effect information for marking exhibition information carry out corresponding storage.
Below in conjunction with embodiment, the handling process shown in Fig. 3 is described in detail, the processing procedure is request Equipment obtains the process of bandwagon effect information, and particular content can be as follows:
In step 301, request equipment obtains the bandwagon effect of intended display information currently stored in media server The corresponding the First Eigenvalue of bandwagon effect information stored in information, and node server.
Wherein, this feature value can be that media server passes through default feature value-based algorithm and the intended display obtained in advance What the bandwagon effect information of information was determined.
In force, when needing to obtain the bandwagon effect information of intended display information, request equipment can take to media Business device sends first and obtains request, and first acquisition can carry the mark and the request equipment of intended display information in asking Mark, media server receive this first obtain request after, can to first obtain request parse, obtain it is therein The mark of intended display information, then can the exhibition information prestored mark and the corresponding relation of bandwagon effect information In, the corresponding bandwagon effect information of mark of intended display information is searched, then the bandwagon effect information got can be sent out Give the request equipment.Ask equipment to send second to node server and obtain to ask, second obtain can be with request The mark of intended display information and the mark of the request equipment are carried, node server is received after the second acquisition request, Request can be obtained to second parse, obtain the mark of intended display information therein, then can prestore In the mark of exhibition information and the corresponding relation of characteristic value, the corresponding the First Eigenvalue of mark of intended display information is searched, so The First Eigenvalue got can be sent to the request equipment afterwards.
Optionally, for the above-mentioned situation based on default measurement period, periodically statistics bandwagon effect information, request is set It is standby that the corresponding temporal information of bandwagon effect information for needing to inquire about can also be sent to media server and node server, accordingly Processing procedure can be as follows:First is sent to media server and obtains request, and intended display is carried in the first acquisition request The mark and the corresponding temporal information of bandwagon effect information of information;Receive the bandwagon effect information that media server is sent;Xiang Jie Point server sends second and obtains request, and second obtains the mark and bandwagon effect information that intended display information is carried in request Corresponding temporal information, so that node server is believed according to mark and bandwagon effect the information corresponding time of intended display information Breath, determines the corresponding the First Eigenvalue of bandwagon effect information;The First Eigenvalue that receiving node server is sent.
In force, request equipment can also obtain the temporal information for the bandwagon effect information for needing to inquire about (when i.e. second Between information), second temporal information can be inputted by technical staff, or, request equipment in can also prestore inquiry week Phase, request equipment can obtain the bandwagon effect information in the polling cycle, and the duration of second temporal information can include one The duration of individual or multiple very first time information.Ask equipment to obtain after the second temporal information, the can be sent to media server One obtains request, and the bandwagon effect information pair that the mark and needs of intended display information are inquired about is carried in the first acquisition request The second temporal information answered.Media server is received after the first acquisition request that request equipment is sent, and can be obtained to first please Ask and parsed, obtain mark the second temporal information corresponding with the bandwagon effect information for needing to inquire about of intended display information. Media server can be closed according to the correspondence of the mark, temporal information and bandwagon effect information of the intended display information prestored System, and intended display information mark and the second temporal information, determine corresponding bandwagon effect information, then will can determine The bandwagon effect information gone out is sent to request equipment.For example, it is desired to corresponding second temporal information of bandwagon effect information of inquiry For 15 days 8 May:10~8:16, then media server can be in the corresponding bandwagon effect information of intended display information, acquisition 5 On the moon 15 8:10~8:Bandwagon effect information in 12,8:12~8:Bandwagon effect information and 8 in 14:14~8:In 16 Bandwagon effect information, the bandwagon effect information got is then sent to request equipment.
Request equipment is got after the second temporal information, can also be sent second to node server and is obtained and ask, this Two obtain mark the second time letter corresponding with the bandwagon effect information for needing to inquire about that intended display information is carried in request Breath.Node server is received after the second acquisition request that request equipment is sent, and can be obtained request to second and be parsed, obtain Mark second temporal information corresponding with bandwagon effect information to be obtained of intended display information.Node server can be determined The very first time information that second temporal information is included, and then believed according to the mark of the intended display information prestored, time Breath and characteristic value corresponding relation, and intended display information mark and the second temporal information, determine corresponding characteristic value, so The characteristic value determined can be sent to request equipment afterwards.For example, the second temporal information is on May 15 8:10~8:16, then Node server can obtain on May 15 8 in the corresponding bandwagon effect information of intended display information:10~8:12 is corresponding Characteristic value, 8:12~8:14 corresponding characteristic values and 8:14~8:16 corresponding characteristic values, then by the characteristic value got It is sent to request equipment.
In step 302, request equipment is according to the bandwagon effect information that gets and the feature value-based algorithm prestored, really Determine Second Eigenvalue, be to have by the bandwagon effect information record got if Second Eigenvalue is identical with the First Eigenvalue Imitate bandwagon effect information.
In force, feature value-based algorithm can be prestored in request equipment, this feature value-based algorithm can be hash algorithm (such as SHA256) or other feature value-based algorithms, the present embodiment is not limited.The characteristic value stored in request equipment is calculated Method can be identical with the feature value-based algorithm stored in media server.Request equipment gets what is stored in media server After the bandwagon effect information of intended display information, the bandwagon effect information pair got can be calculated by this feature value-based algorithm The Second Eigenvalue answered.For example, using SHA256, the bandwagon effect information got can be inputted, the spy of 256 bits is obtained Value indicative.
Request equipment can be contrasted Second Eigenvalue with the First Eigenvalue, if request equipment judges fisrt feature Value is identical with Second Eigenvalue, then illustrates that the bandwagon effect information got is not tampered with, can imitate the displaying got Fruit information record is effective bandwagon effect information.If request equipment judges that Second Eigenvalue is differed with the First Eigenvalue, The alert message for the bandwagon effect information that correspondence is got, such as " the bandwagon effect information has risk " can be exported.Technology Personnel are seen after the alert message, can be contacted with the related personnel of display platform, confirm whether the bandwagon effect information is correct.
In the embodiment of the present disclosure, the bandwagon effect information of intended display information currently stored in media server is obtained, And the corresponding the First Eigenvalue of bandwagon effect information stored in node server, characteristic value is calculated by default characteristic value What the bandwagon effect information of method and the intended display information obtained in advance was determined, according to the bandwagon effect information got and in advance The feature value-based algorithm first stored, determines Second Eigenvalue, if Second Eigenvalue is identical with the First Eigenvalue, by what is got Bandwagon effect information record is effective bandwagon effect information, so, it can be determined that it is current get bandwagon effect information whether by Distort, so as to improve the reliability for obtaining bandwagon effect information.
Based on identical technical concept, the embodiment of the present disclosure additionally provides a kind of device for obtaining bandwagon effect information, such as Shown in Fig. 4, the device includes:
Acquisition module 410, the bandwagon effect information for obtaining intended display information currently stored in media server, And the corresponding the First Eigenvalue of the bandwagon effect information stored in node server, the characteristic value is by default What the bandwagon effect information of feature value-based algorithm and the intended display information obtained in advance was determined;
Determining module 420, the bandwagon effect information got for basis and the feature value-based algorithm prestored, really Second Eigenvalue is determined, if the Second Eigenvalue is identical with the First Eigenvalue, by the bandwagon effect got Information record is effective bandwagon effect information.
Optionally, as shown in figure 5, described device also includes:
Output module 430, if differed for the Second Eigenvalue with the First Eigenvalue, output correspondence institute State the alert message of the bandwagon effect information got.
Optionally, as shown in fig. 6, the acquisition module 410, including:
First sending module 411, obtains request for sending first to media server, is taken in the first acquisition request Mark and the corresponding temporal information of the bandwagon effect information with the intended display information;
First receiving module 412, for receiving the bandwagon effect information that the media server is sent;
The acquisition module 410, in addition to:
Second sending module 413, obtains request for sending second to node server, is taken in the second acquisition request Mark and the corresponding temporal information of the bandwagon effect information with the intended display information, so that the node server According to the mark of the intended display information and the corresponding temporal information of the bandwagon effect information, the bandwagon effect letter is determined Cease corresponding the First Eigenvalue;
Second receiving module 414, for receiving the First Eigenvalue that the node server is sent.
Based on identical technical concept, the embodiment of the present disclosure additionally provides a kind of device for obtaining bandwagon effect information, such as Shown in Fig. 7, the device includes:
First acquisition module 710, for during intended display information is shown, obtaining the intended display information Bandwagon effect information;
Determining module 720, for according to the bandwagon effect information got and the feature value-based algorithm prestored, determining institute State the corresponding the First Eigenvalue of bandwagon effect information;
First sending module 730, for the First Eigenvalue to be sent into node server, so that the node serve Device is stored to the First Eigenvalue.
Optionally, first acquisition module 710, is used for:
Obtain bandwagon effect information of the intended display information in default measurement period.
Optionally, as shown in figure 8, described device also includes:
Second acquisition module 740, for obtaining the corresponding very first time information of the bandwagon effect information;
Second sending module 750, for the mark of the intended display information and the very first time information to be sent to Node server, so that the node server is by the identifying of the intended display information, the very first time information and described The First Eigenvalue carries out corresponding storage.
Optionally, as shown in figure 9, described device also includes:
Receiving module 760, obtains request, described first obtains carrying in request for receiving the first of request equipment transmission There is mark second temporal information corresponding with bandwagon effect information to be obtained of the intended display information;
3rd acquisition module 770, in the bandwagon effect information of the intended display information, when obtaining described second Between the corresponding bandwagon effect information of information;
3rd sending module 780, for the bandwagon effect got information to be sent into the request equipment.
On the device in above-described embodiment, wherein modules perform the concrete mode of operation in relevant this method Embodiment in be described in detail, explanation will be not set forth in detail herein.
In the embodiment of the present disclosure, the bandwagon effect information of intended display information currently stored in media server is obtained, And the corresponding the First Eigenvalue of bandwagon effect information stored in node server, characteristic value is calculated by default characteristic value What the bandwagon effect information of method and the intended display information obtained in advance was determined, according to the bandwagon effect information got and in advance The feature value-based algorithm first stored, determines Second Eigenvalue, if Second Eigenvalue is identical with the First Eigenvalue, by what is got Bandwagon effect information record is effective bandwagon effect information, so, it can be determined that it is current get bandwagon effect information whether by Distort, so as to improve the reliability for obtaining bandwagon effect information.
It should be noted that:The device for the acquisition bandwagon effect information that above-described embodiment is provided is obtaining bandwagon effect information When, only with the division progress of above-mentioned each functional module for example, in practical application, as needed can divide above-mentioned functions With by different functional module completions, i.e., the internal structure of equipment is divided into different functional modules, to complete above description All or part of function.In addition, the device for the acquisition bandwagon effect information that above-described embodiment is provided is with obtaining bandwagon effect The embodiment of the method for information belongs to same design, and it implements process and refers to embodiment of the method, repeats no more here.
A kind of structural representation for terminal that the embodiment of the present disclosure is also illustrated.The terminal can be mobile phone or tablet personal computer etc. Mobile terminal.Reference picture 10, terminal 800 can include following one or more assemblies:Processing assembly 802, memory 804, electricity Source component 806, multimedia groupware 808, audio-frequency assembly 810, the interface 812 of input/output (I/O), sensor cluster 814, with And communication component 816.
The integrated operation of the usual control terminal 800 of processing assembly 802, such as with display, call, data communication, phase Machine operates the operation associated with record operation.Treatment element 802 can refer to including one or more processors 820 to perform Order, to complete all or part of step of above-mentioned method.In addition, processing assembly 802 can include one or more modules, just Interaction between processing assembly 802 and other assemblies.For example, processing component 802 can include multi-media module, it is many to facilitate Interaction between media component 808 and processing assembly 802.
Memory 804 is configured as storing various types of data supporting the operation in terminal 800.These data are shown Example includes the instruction of any application program or method for being operated in terminal 800, and contact data, telephone book data disappears Breath, picture, video etc..Memory 804 can be by any kind of volatibility or non-volatile memory device or their group Close and realize, such as static RAM (SRAM), Electrically Erasable Read Only Memory (EEPROM) is erasable to compile Journey read-only storage (EPROM), programmable read only memory (PROM), read-only storage (ROM), magnetic memory, flash Device, disk or CD.
Electric power assembly 806 provides electric power for the various assemblies of terminal 800.Electric power assembly 806 can include power management system System, one or more power supplys, and other components associated with generating, managing and distributing electric power for audio output apparatus 800.
Multimedia groupware 808 is included in the screen of one output interface of offer between the terminal 800 and user.One In a little embodiments, screen can include liquid crystal display (LCD) and touch panel (TP).If screen includes touch panel, screen Curtain may be implemented as touch-screen, to receive the input signal from user.Touch panel includes one or more touch sensings Device is with the gesture on sensing touch, slip and touch panel.The touch sensor can not only sensing touch or sliding action Border, but also detection touches or slide related duration and pressure with described.In certain embodiments, many matchmakers Body component 808 includes a front camera and/or rear camera.When terminal 800 be in operator scheme, such as screening-mode or During video mode, front camera and/or rear camera can receive the multi-medium data of outside.Each front camera and Rear camera can be a fixed optical lens system or with focusing and optical zoom capabilities.
Audio-frequency assembly 810 is configured as output and/or input audio signal.For example, audio-frequency assembly 810 includes a Mike Wind (MIC), when audio output apparatus 800 is in operator scheme, when such as call model, logging mode and speech recognition mode, wheat Gram wind is configured as receiving external audio signal.The audio signal received can be further stored in memory 804 or warp Sent by communication component 816.
I/O interfaces 812 is provide interface between processing assembly 802 and peripheral interface module, above-mentioned peripheral interface module can To be keyboard, click wheel, button etc..These buttons may include but be not limited to:Home button, volume button, start button and lock Determine button.
Sensor cluster 814 includes one or more sensors, and the state for providing various aspects for terminal 800 is commented Estimate.For example, sensor cluster 814 can detect opening/closed mode of terminal 800, the relative positioning of component is for example described Component is the display and keypad of terminal 800, and sensor cluster 814 can also detect 800 1 components of terminal 800 or terminal Position change, the existence or non-existence that user contacts with terminal 800, the orientation of terminal 800 or acceleration/deceleration and terminal 800 Temperature change.Sensor cluster 814 can include proximity transducer, be configured to detect in not any physical contact The presence of neighbouring object.Sensor cluster 814 can also include optical sensor, such as CMOS or ccd image sensor, for into As being used in application.In certain embodiments, the sensor cluster 814 can also include acceleration transducer, gyro sensors Device, Magnetic Sensor, pressure sensor or temperature sensor.
Communication component 816 is configured to facilitate the communication of wired or wireless way between terminal 800 and other equipment.Terminal 800 can access the wireless network based on communication standard, such as WiFi, 2G or 3G, or combinations thereof.In an exemplary implementation In example, communication component 816 receives broadcast singal or broadcast related information from external broadcasting management system via broadcast channel. In one exemplary embodiment, the communication component 816 also includes near-field communication (NFC) module, to promote junction service.Example Such as, NFC module can be based on radio frequency identification (RFID) technology, Infrared Data Association (IrDA) technology, ultra wide band (UWB) technology, Bluetooth (BT) technology and other technologies are realized.
In the exemplary embodiment, terminal 800 can be believed by one or more application specific integrated circuits (ASIC), numeral Number processor (DSP), digital signal processing appts (DSPD), PLD (PLD), field programmable gate array (FPGA), controller, microcontroller, microprocessor or other electronic components are realized, for performing above-mentioned acquisition bandwagon effect letter The method of breath.
In the exemplary embodiment, a kind of non-transitorycomputer readable storage medium including instructing, example are additionally provided Such as include the memory 804 of instruction, above-mentioned instruction can be performed to complete above-mentioned acquisition displaying effect by the processor 820 of terminal 800 The method of fruit information.For example, the non-transitorycomputer readable storage medium can be ROM, random access memory (RAM), CD-ROM, tape, floppy disk and optical data storage devices etc..
In the embodiment of the present disclosure, the bandwagon effect information of intended display information currently stored in media server is obtained, And the corresponding the First Eigenvalue of bandwagon effect information stored in node server, characteristic value is calculated by default characteristic value What the bandwagon effect information of method and the intended display information obtained in advance was determined, according to the bandwagon effect information got and in advance The feature value-based algorithm first stored, determines Second Eigenvalue, if Second Eigenvalue is identical with the First Eigenvalue, by what is got Bandwagon effect information record is effective bandwagon effect information, so, it can be determined that it is current get bandwagon effect information whether by Distort, so as to improve the reliability for obtaining bandwagon effect information.
The another exemplary embodiment of the disclosure provides a kind of block diagram for being used to obtain the device 1900 of bandwagon effect information. For example, device 1900 may be provided in a media server.Reference picture 11, device 1900 includes processing assembly 1922, and it enters One step includes one or more processors, and as the memory resource representated by memory 1932, can be by handling for storing The instruction of the execution of part 1922, such as application program.The application program stored in memory 1932 can include one or one Individual above each corresponds to the module of one group of instruction.In addition, processing assembly 1922 is configured as execute instruction, with execution State the method being controlled to equipment.
Device 1900 can also include the power management that a power supply module 1926 is configured as performs device 1900, one Wired or wireless network interface 1950 is configured as device 1900 being connected to network, and input and output (I/O) interface 1958.Device 1900 can be operated based on the operating system for being stored in memory 1932, such as Windows ServerTM, Mac OS XTM, UnixTM, LinuxTM, FreeBSDTM or similar.
Device 1900 can include memory, and one or more than one program, one of them or one Procedure above is stored in memory, and is configured to one or one by one or more than one computing device Procedure above, which is included, is used for the instruction for the method that media server carries out above-mentioned acquisition bandwagon effect information.
In the embodiment of the present disclosure, the bandwagon effect information of intended display information currently stored in media server is obtained, And the corresponding the First Eigenvalue of bandwagon effect information stored in node server, characteristic value is calculated by default characteristic value What the bandwagon effect information of method and the intended display information obtained in advance was determined, according to the bandwagon effect information got and in advance The feature value-based algorithm first stored, determines Second Eigenvalue, if Second Eigenvalue is identical with the First Eigenvalue, by what is got Bandwagon effect information record is effective bandwagon effect information, so, it can be determined that it is current get bandwagon effect information whether by Distort, so as to improve the reliability for obtaining bandwagon effect information.
Those skilled in the art will readily occur to its of the disclosure after considering specification and putting into practice disclosure disclosed herein Its embodiment.The application is intended to any modification, purposes or the adaptations of the disclosure, these modifications, purposes or Person's adaptations follow the general principle of the disclosure and including the undocumented common knowledge in the art of the disclosure Or conventional techniques.Description and embodiments are considered only as exemplary, and the true scope of the disclosure and spirit are by following Claim is pointed out.
It should be appreciated that the precision architecture that the disclosure is not limited to be described above and is shown in the drawings, and And various modifications and changes can be being carried out without departing from the scope.The scope of the present disclosure is only limited by appended claim.

Claims (18)

1. a kind of method for obtaining bandwagon effect information, it is characterised in that methods described includes:
The bandwagon effect information of intended display information currently stored in media server is obtained, and is stored in node server The corresponding the First Eigenvalue of the bandwagon effect information, the characteristic value be by default feature value-based algorithm and in advance acquisition The bandwagon effect information of the intended display information determine;
According to the bandwagon effect information got and the feature value-based algorithm prestored, Second Eigenvalue is determined, if institute State that Second Eigenvalue is identical with the First Eigenvalue, then imitate the bandwagon effect information record got for effectively displaying Fruit information.
2. according to the method described in claim 1, it is characterised in that methods described also includes:
If the Second Eigenvalue is differed with the First Eigenvalue, the bandwagon effect letter got described in output correspondence The alert message of breath.
3. according to the method described in claim 1, it is characterised in that described to obtain target exhibition currently stored in media server Show the bandwagon effect information of information, including:
First is sent to media server and obtains request, and described first obtains the mark that the intended display information is carried in request Know temporal information corresponding with the bandwagon effect information;
Receive the bandwagon effect information that the media server is sent;
The corresponding the First Eigenvalue of the intended display information stored in the acquisition node server, including:
Second is sent to node server and obtains request, and described second obtains the mark that the intended display information is carried in request Temporal information corresponding with the bandwagon effect information is known, so that mark of the node server according to the intended display information Know temporal information corresponding with the bandwagon effect information, determine the corresponding the First Eigenvalue of the bandwagon effect information;
Receive the First Eigenvalue that the node server is sent.
4. a kind of method for obtaining bandwagon effect information, it is characterised in that methods described includes:
During intended display information is shown, the bandwagon effect information of the intended display information is obtained;
According to the bandwagon effect information got and the feature value-based algorithm prestored, determine that the bandwagon effect information is corresponding The First Eigenvalue;
The First Eigenvalue is sent to node server, so that the node server is deposited to the First Eigenvalue Storage.
5. method according to claim 4, it is characterised in that the bandwagon effect letter of the acquisition intended display information Breath, including:
Obtain bandwagon effect information of the intended display information in default measurement period.
6. method according to claim 4, it is characterised in that methods described also includes:
Obtain the corresponding very first time information of the bandwagon effect information;
The mark of the intended display information and the very first time information are sent to node server, so that the node takes The identifying of the intended display information, the very first time information and the First Eigenvalue are carried out corresponding storage by business device.
7. method according to claim 6, it is characterised in that methods described also includes:
The first acquisition request that reception request equipment is sent, the intended display information is carried in the first acquisition request Mark second temporal information corresponding with bandwagon effect information to be obtained;
In the bandwagon effect information of the intended display information, the corresponding bandwagon effect letter of second temporal information is obtained Breath;
The bandwagon effect information got is sent to the request equipment.
8. a kind of device for obtaining bandwagon effect information, it is characterised in that described device includes:
Acquisition module, the bandwagon effect information for obtaining intended display information currently stored in media server, Yi Jijie The corresponding the First Eigenvalue of the bandwagon effect information stored in point server, the characteristic value is by default characteristic value What the bandwagon effect information of algorithm and the intended display information obtained in advance was determined;
Determining module, for according to the bandwagon effect information got and the feature value-based algorithm prestored, determining second Characteristic value, if the Second Eigenvalue is identical with the First Eigenvalue, the bandwagon effect information got is remembered Record as effective bandwagon effect information.
9. device according to claim 8, it is characterised in that described device also includes:
Output module, if differed for the Second Eigenvalue with the First Eigenvalue, output correspondence is described to be obtained The alert message of the bandwagon effect information arrived.
10. device according to claim 8, it is characterised in that the acquisition module, including:
First sending module, obtains request for sending first to media server, is carried in the first acquisition request State the mark and the corresponding temporal information of the bandwagon effect information of intended display information;
First receiving module, for receiving the bandwagon effect information that the media server is sent;
The acquisition module, in addition to:
Second sending module, obtains request for sending second to node server, is carried in the second acquisition request The mark and the corresponding temporal information of the bandwagon effect information of intended display information are stated, so that the node server is according to institute The mark and the corresponding temporal information of the bandwagon effect information of intended display information are stated, the bandwagon effect information correspondence is determined The First Eigenvalue;
Second receiving module, for receiving the First Eigenvalue that the node server is sent.
11. a kind of device for obtaining bandwagon effect information, it is characterised in that described device includes:
First acquisition module, the displaying effect for during intended display information is shown, obtaining the intended display information Fruit information;
Determining module, for according to the bandwagon effect information got and the feature value-based algorithm prestored, determining the displaying The corresponding the First Eigenvalue of effect information;
First sending module, for the First Eigenvalue to be sent into node server, so that the node server is to institute The First Eigenvalue is stated to be stored.
12. device according to claim 11, it is characterised in that first acquisition module, is used for:
Obtain bandwagon effect information of the intended display information in default measurement period.
13. device according to claim 11, it is characterised in that described device also includes:
Second acquisition module, for obtaining the corresponding very first time information of the bandwagon effect information;
Second sending module, for the mark of the intended display information and the very first time information to be sent into node serve Device, so that the node server is by the identifying of the intended display information, the very first time information and the fisrt feature Value carries out corresponding storage.
14. device according to claim 13, it is characterised in that described device also includes:
Receiving module, obtains request for reception request equipment is sent first, is carried in the first acquisition request described Mark second temporal information corresponding with bandwagon effect information to be obtained of intended display information;
3rd acquisition module, in the bandwagon effect information of the intended display information, obtaining second temporal information Corresponding bandwagon effect information;
3rd sending module, for the bandwagon effect got information to be sent into the request equipment.
15. a kind of device for obtaining bandwagon effect information, it is characterised in that including:
Processor;
Memory for storing processor-executable instruction;
Wherein, the processor is configured as:
The bandwagon effect information of intended display information currently stored in media server is obtained, and is stored in node server The corresponding the First Eigenvalue of the bandwagon effect information, the characteristic value be by default feature value-based algorithm and in advance acquisition The bandwagon effect information of the intended display information determine;
According to the bandwagon effect information got and the feature value-based algorithm prestored, Second Eigenvalue is determined, if institute State that Second Eigenvalue is identical with the First Eigenvalue, then imitate the bandwagon effect information record got for effectively displaying Fruit information.
16. a kind of device for obtaining bandwagon effect information, it is characterised in that including:
Processor;
Memory for storing processor-executable instruction;
Wherein, the processor is configured as:
During intended display information is shown, the bandwagon effect information of the intended display information is obtained;
According to the bandwagon effect information got and the feature value-based algorithm prestored, determine that the bandwagon effect information is corresponding The First Eigenvalue;
The First Eigenvalue is sent to node server, so that the node server is deposited to the First Eigenvalue Storage.
17. a kind of computer-readable recording medium, is stored thereon with computer program, it is characterised in that the computer program The step of claim 1-3 any methods describeds are realized when being executed by processor.
18. a kind of computer-readable recording medium, is stored thereon with computer program, it is characterised in that the computer program The step of claim 4-7 any methods describeds are realized when being executed by processor.
CN201710465382.9A 2017-06-19 2017-06-19 Method and device for acquiring display effect information Active CN107316207B (en)

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