CN107169094A - information aggregation method and device - Google Patents

information aggregation method and device Download PDF

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Publication number
CN107169094A
CN107169094A CN201710334706.5A CN201710334706A CN107169094A CN 107169094 A CN107169094 A CN 107169094A CN 201710334706 A CN201710334706 A CN 201710334706A CN 107169094 A CN107169094 A CN 107169094A
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China
Prior art keywords
identity
mark
map
major key
record
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CN201710334706.5A
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CN107169094B (en
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赵硕
嵇鹏飞
王丰田
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Beijing Xiaomi Mobile Software Co Ltd
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Beijing Xiaomi Mobile Software Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/20Information retrieval; Database structures therefor; File system structures therefor of structured data, e.g. relational data
    • G06F16/28Databases characterised by their database models, e.g. relational or object models
    • G06F16/284Relational databases
    • G06F16/285Clustering or classification
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9535Search customisation based on user profiles and personalisation

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  • Engineering & Computer Science (AREA)
  • Databases & Information Systems (AREA)
  • Theoretical Computer Science (AREA)
  • Data Mining & Analysis (AREA)
  • Physics & Mathematics (AREA)
  • General Engineering & Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Information Transfer Between Computers (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

Present disclose provides a kind of information aggregation method and device, belong to network technique field.Methods described includes:Multiple mapping data sources are obtained, each mapping data source is recorded including a plurality of identity map, each identity map records the mapping relations for indicating same equipment different type mark;According at least one default identity type, the major key mark of each identity map record included by multiple mapping data sources is extracted;The identity map record that in multiple mapping data sources there is identical major key to identify is merged, a plurality of polymerization map record is obtained, to polymerize using the user profile that different identification is gathered in each polymerization map record.The major key recorded by extracting each identity map of multiple mapping data sources is identified, and then different identity map records is merged according to major key mark, enable and polymerize using the user profile that different identification is gathered in each polymerization map record, improve the comprehensive and accuracy of information fusion.

Description

Information aggregation method and device
Technical field
This disclosure relates to network technique field, more particularly to a kind of information aggregation method and device.
Background technology
When by internet to user's advertisement, in order to improve the precision of advertisement pushing, it usually needs will use The user profile that different identification is gathered from same terminal is polymerize, to be entered according to comprehensive user profile corresponding with the terminal Row is pushed.
In correlation technique, ((personal computer, personal computer) end is generally using the cookie of browser by PC For mark collection user profile, the different cookie of different website correspondences, when browser is sent to Website server 1 During cookie1, the Website server 1 can forward the cookie1 to Website server 2, and Website server 2 is to Website server 1 Cookie2 is returned, so that Website server 1 and Website server 2 obtain cookie1 and cookie2 mapping relations, according to It is secondary to analogize, the multiple cookie in PC ends mapping relations can be obtained, so that the corresponding user profile of difference cookie is obtained Polymerization.
The content of the invention
To overcome problem present in correlation technique, the disclosure provides a kind of information aggregation method and device, the technology Scheme is as follows:
According to the first aspect of the embodiment of the present disclosure there is provided a kind of information aggregation method, including:
Multiple mapping data sources are obtained, each mapping data source is recorded including a plurality of identity map, each identity map The mapping relations for indicating same equipment different type mark are recorded, the identity map record of different mappings data source is included The type of mark is incomplete same;
According at least one default identity type, each identity map included by the multiple mapping data source is extracted The major key mark of record, the major key is designated the mark that identity type is matched with least one described default identity type;
The identity map record that in the multiple mapping data source there is identical major key to identify is merged, obtains a plurality of It polymerize map record, to polymerize using the user profile that different identification is gathered in each polymerization map record.
In a kind of possible implementation, the information of dispatching from the factory that the multiple mapping data source is respectively used to instruction equipment is reflected At least two mappings penetrated in relation, the mapping relations associated with designated identification and the mapping relations associated with account number are closed System, the designated identification is the mark generated according to the multidate information of equipment, and the multidate information is used to indicate the strong phase of non-equipment The information of pass.
It is described according at least one default identity type in a kind of possible implementation, extract the multiple mapping The major key mark of each identity map record included by data source, including:
For each identity map record of the multiple map source, according at least one described default identity type, Determine the major key identity type of the identity map record;
According to the major key identity type, the major key mark of the identity map record is extracted.
In a kind of possible implementation, each identity map for the multiple map source is recorded, root According at least one described default identity type, the major key identity type of the identity map record is determined, including:
According at least one described default identity type, indicated multiple identity types are recorded from the identity map In, it is determined that the number of the identity type matched with least one described default identity type;
If the number is more than 1, according to the priority of at least one default identity type, by the matching The identity type of highest priority is defined as the major key identity type in identity type.
It is described according to the major key identity type in a kind of possible implementation, extract the identity map record Major key mark, including:
From the identity map records the multiple marks included, it is determined that belonging to the first mark of the major key identity type Know, the number of first mark is one or more;
The major key mark that described first mark is recorded as the identity map.
It is described to there is the mark that identical major key is identified in the multiple mapping data source in a kind of possible implementation Know map record to merge, including:
For the wantonly two identity maps record identified with identical major key, the second mark is determined, described second is designated Identical is identified in two identity maps record;
The major key mark and the described second mark recorded according to two identity maps, remembers to two identity maps Record carries out duplicate removal merging.
It is described to there is the mark that identical major key is identified in the multiple mapping data source in a kind of possible implementation Know map record to merge, obtain after a plurality of polymerization map record, methods described also includes:
When receiving new logo map record, according at least one described default identity type, the new logo is obtained The major key mark of map record;
Identified, obtained and described new from a plurality of polymerization map record according to the major key of the new logo map record The target polymerization map record of the major key mark matching of identity map record;
When the 4th in the 3rd mark and the target polymerization map record in the new logo map record identifies not When identical, then in the target polymerization map record, the described 4th mark is updated according to the described 3rd mark, it is described 3rd mark and the described 4th is designated identity type identical mark.
According to the second aspect of the embodiment of the present disclosure there is provided a kind of information fusion device, including:
First acquisition module, for obtaining multiple mapping data sources, each mapping data source is remembered including a plurality of identity map Record, each identity map records the mapping relations for indicating same equipment different type mark, different mappings data source The type that identity map record includes mark is incomplete same;
Extraction module, for according at least one default identity type, extracting included by the multiple mapping data source The major key mark of each identity map record, the major key is designated identity type and at least one described default identity type The mark of matching;
Merging module, is carried out for the identity map that in the multiple mapping data source there is identical major key to identify to be recorded Merge, obtain a plurality of polymerization map record, believed with polymerizeing using the user that different identification is gathered in each polymerization map record Breath.
In a kind of possible implementation, the information of dispatching from the factory that the multiple mapping data source is respectively used to instruction equipment is reflected At least two mappings penetrated in relation, the mapping relations associated with designated identification and the mapping relations associated with account number are closed System, the designated identification is the mark generated according to the multidate information of equipment, and the multidate information is used to indicate the strong phase of non-equipment The information of pass.
In a kind of possible implementation, the extraction module, including:
Determining unit, for the multiple map source each identity map record, according to it is described at least one preset Identity type, determines the major key identity type of the identity map record;
Extraction unit, according to the major key identity type, extracts the major key mark of the identity map record.
In a kind of possible implementation, the determining unit is used for:
According at least one described default identity type, indicated multiple identity types are recorded from the identity map In, it is determined that the number of the identity type matched with least one described default identity type;
If the number is more than 1, according to the priority of at least one default identity type, by the matching The identity type of highest priority is defined as the major key identity type in identity type.
In a kind of possible implementation, the extraction unit is used for:
From the identity map records the multiple marks included, it is determined that belonging to the first mark of the major key identity type Know, the number of first mark is one or more;
The major key mark that described first mark is recorded as the identity map.
In a kind of possible implementation, the merging module is used for:
For the wantonly two identity maps record identified with identical major key, the second mark is determined, described second is designated Identical is identified in two identity maps record;
The major key mark and the described second mark recorded according to two identity maps, remembers to two identity maps Record carries out duplicate removal merging.
In a kind of possible implementation, described device also includes:
Second acquisition module, for when receiving new logo map record, according at least one described default mark class Type, obtains the major key mark of the new logo map record;
3rd acquisition module, for being identified according to the major key of the new logo map record, from a plurality of polymerization mapping The target polymerization map record matched with the major key mark of the new logo map record is obtained in record;
Update module, for when in the 3rd mark and the target polymerization map record in the new logo map record The 4th mark when differing, then in the target polymerization map record, identified according to the described 3rd mark to the described 4th It is updated, the 3rd mark and the described 4th is designated identity type identical mark.
According to the third aspect of the embodiment of the present disclosure there is provided a kind of information fusion device, including:
Processor;
Memory for storing processor-executable instruction;
Wherein, the processor is configured as:Multiple mapping data sources are obtained, each mapping data source includes a plurality of mark Map record, each identity map records the mapping relations for indicating same equipment different type mark, different mappings number The type for including mark according to the identity map record in source is incomplete same;According at least one default identity type, institute is extracted State it is multiple mapping data sources included by each identity maps record major key mark, the major key be designated identity type with The mark of at least one default identity type matching;To there is the mark that identical major key is identified in the multiple mapping data source Know map record to merge, obtain a plurality of polymerization map record, marked with polymerizeing using different in each polymerization map record Know the user profile of collection.
It is described computer-readable according to the fourth aspect of the embodiment of the present disclosure there is provided a kind of computer-readable recording medium Be stored with computer program on storage medium, realizes that first aspect and first aspect are any when described program is executed by processor Plant the information aggregation method described in possible implementation.
The technical scheme provided by this disclosed embodiment can include the following benefits:
By collecting multiple mapping data sources, and according to default identity type, extract the every of the plurality of mapping data source The major key mark of one identity map record, and then different identity map records is merged according to major key mark so that The user profile gathered using different identification in each polymerization map record can be polymerize, and improve the complete of information fusion Face property and accuracy.
It should be appreciated that the general description of the above and detailed description hereinafter are only exemplary and explanatory, not The disclosure can be limited.
Brief description of the drawings
Accompanying drawing herein is merged in specification and constitutes the part of this specification, shows the implementation for meeting the disclosure Example, and be used to together with specification to explain the principle of the disclosure.
Fig. 1 is a kind of flow chart of information aggregation method according to an exemplary embodiment.
Fig. 2A is a kind of flow chart of information aggregation method according to an exemplary embodiment.
Fig. 2 B are a kind of method schematic diagrams of information fusion according to an exemplary embodiment.
Fig. 2 C are a kind of schematic flow sheets of information updating according to an exemplary embodiment.
Fig. 3 is a kind of block diagram of information fusion device according to an exemplary embodiment.
Fig. 4 is a kind of block diagram of information fusion device according to an exemplary embodiment.
Embodiment
To make the purpose, technical scheme and advantage of the disclosure clearer, below in conjunction with accompanying drawing to disclosure embodiment party Formula is described in further detail.
Here exemplary embodiment will be illustrated in detail, its example is illustrated in the accompanying drawings.Following description is related to During accompanying drawing, unless otherwise indicated, the same numbers in different accompanying drawings represent same or analogous key element.Following exemplary embodiment Described in embodiment do not represent all embodiments consistent with the disclosure.On the contrary, they be only with it is such as appended The example of the consistent apparatus and method of some aspects be described in detail in claims, the disclosure.
Fig. 1 is a kind of flow chart of information aggregation method according to an exemplary embodiment, as shown in figure 1, the party Method is used in server, comprises the following steps:
In a step 101, multiple mapping data sources are obtained.
Wherein, each mapping data source is recorded including a plurality of identity map, and each identity map records same for indicating The mapping relations of one equipment different type mark, it is endless that the identity map of different mappings data source records the type for including mark It is exactly the same.
In a step 102, according at least one default identity type, extract each included by the plurality of mapping data source The major key mark of bar identity map record, the major key is designated identity type and this, and at least one presets the mark that identity type is matched Know.
In step 103, the identity map record that in the plurality of mapping data source there is identical major key to identify is closed And, a plurality of polymerization map record is obtained, to polymerize using the user profile that different identification is gathered in each polymerization map record.
The method that the embodiment of the present disclosure is provided, by collecting multiple mapping data sources, and according to default identity type, is carried The major key mark of each identity map record of the plurality of mapping data source is taken, and then according to major key mark to different marks Map record is merged so that the user profile gathered using different identification in each polymerization map record can be gathered Close, improve the comprehensive and accuracy of information fusion.
In a kind of possible implementation, the plurality of mapping data source is respectively used to the information MAP that dispatches from the factory of instruction equipment At least two mapping relations in relation, the mapping relations associated with designated identification and the mapping relations associated with account number, The designated identification is the mark generated according to the multidate information of equipment, and the multidate information is used for the letter for indicating non-equipment strong correlation Breath.
In a kind of possible implementation, this extracts the plurality of mapping data according at least one default identity type The major key mark of each identity map record included by source, including:
For each identity map record of the plurality of map source, at least one default identity type according to this, it is determined that The major key identity type of identity map record;
According to the major key identity type, the major key mark of identity map record is extracted.
In a kind of possible implementation, it should be recorded for each identity map of the plurality of map source, according to this At least one default identity type, determines the major key identity type of identity map record, including:
At least one default identity type according to this, during indicated multiple identity types are recorded from the identity map, really The number of fixed identity type that at least one default identity type is matched with this;
If the number is more than 1, priority of at least one default identity type according to this, by the mark class of the matching The identity type of highest priority is defined as the major key identity type in type.
In a kind of possible implementation, this extracts the major key of identity map record according to the major key identity type Mark, including:
From the identity map records the multiple marks included, it is determined that belong to the first mark of the major key identity type, The number of first mark is one or more;
The major key mark that first mark is recorded as the identity map.
In a kind of possible implementation, this reflects the mark that in the plurality of mapping data source there is identical major key to identify Record is penetrated to merge, including:
For the wantonly two identity maps record identified with identical major key, the second mark is determined, this second is designated this Identical is identified in two identity map records;
Two identity map records are carried out by the major key mark and second mark recorded according to two identity maps Duplicate removal merges.
In a kind of possible implementation, this reflects the mark that in the plurality of mapping data source there is identical major key to identify Penetrate record to merge, obtain after a plurality of polymerization map record, this method also includes:
When receiving new logo map record, according to this, at least one default identity type, obtains new logo mapping The major key mark of record;
Identified according to the major key of the new logo map record, obtain and reflected with the new logo from a plurality of polymerization map record Penetrate the target polymerization map record of the major key mark matching of record;
When the 4th mark in the 3rd mark and the target polymerization map record in the new logo map record is differed When, then in the target polymerization map record, the 4th mark is updated according to the 3rd mark, the 3rd identifies and be somebody's turn to do 4th is designated identity type identical mark.
Above-mentioned all optional technical schemes, can form the alternative embodiment of the disclosure, herein no longer using any combination Repeat one by one.
Before the detailed process of the embodiment of the present disclosure is introduced, the application scenarios of the embodiment of the present disclosure are entered first Row general introduction.In the disclosed embodiments, same equipment can be by different marks to server report of user information, server The different mark of correspondence stores corresponding user profile, and the orientation that the user profile can enter row information with user to terminal is pushed, The information for such as orienting push can be advertising message, service provider's business handling information, medical advice information etc..When equipment is to move During dynamic terminal, device-to-server reports the mark of information to be no longer cookie, but the different application of correspondence is using equipment Static identity, designated identification or account number etc..Therefore, the cookie for setting up browser for PC ends in the prior art maps Relation is no longer applicable in the way of carrying out information fusion.Wherein, user profile can include the internet behavior information of user, Such as terminal applies browse record, shopping record, collection record, interest preference setting etc..
Wherein, the static identity of equipment refer to equipment strong correlation (will not change under normal circumstances), can be unique The mark of positioning terminal, for example, the IMEI of terminal (move by International Mobile Equipment Identity, the world Dynamic device identity), MEID (Mobile Equipment Identifier, mobile device identification code), Android Id or Person MAC (Media Access Control, media access control) address etc..
Wherein, designated identification refers to that server generates and is handed down to the mark of equipment, and the mark is managed collectively by server. For example, server can be the mark that equipment generates a unique and non-equipment strong correlation according to the multidate information of equipment. Wherein, the multidate information of equipment refers to the information in addition to the static identity of equipment.For example, the multidate information of equipment can include Some facility informations and environmental information of equipment etc., wherein, facility information can include time of making the product of equipment, unit type, Manufacturer's information, Local system info etc..Environmental information can include equipment position and Internet service provider's mark etc. can The information of change.Wherein, the Local system info of terminal can first power on time and system version (such as Android including equipment System version etc.) etc. information outside equipment static identity.
Wherein, account number can by equipment system account or be in equipment install application application account.
It should be noted that because designated identification is generated according to the multidate information of equipment, and the dynamic letter of equipment Breath is non-equipment strong correlation, therefore, using designated identification come the user profile of collecting device, and is oriented information to equipment Push, even if the designated identification and corresponding user profile are stolen, equipment can not also be positioned by the designated identification, Unlikely fallacious message is sent using user profile to equipment so that the user profile being stolen does not have any value, It ensure that the personal secrets of user profile.It can be seen that, information gathering is carried out using designated identification and push serves one and hidden The designated identification, in actual applications, can be referred to as AAID (Anonymous Advertising by the effect of name Identifier, blind advertisement identifier), the AAID based on each equipment, which can set up an AAID information gathering and push, is Server is responsible for AAID unified generation and managed in system, the system.
When same equipment possesses distinct device using different identification progress information gathering, or same user, Dan Dangen Enter row information according to the corresponding user profile of a mark to push, it is impossible to comprehensively reflect the real information of user, so as to can lead Cause the information pushed not accurate enough.Therefore, the embodiment of the present disclosure provides a kind of information aggregation method, can will belong to same set Information that is standby or belonging to same user is polymerize, the embodiment that detailed process is provided referring to Fig. 2A.
Fig. 2A is a kind of flow chart of information aggregation method according to an exemplary embodiment, as shown in Figure 2 A, should Method is used in server, comprises the following steps:
In step 201, multiple mapping data sources are obtained.
Wherein, each mapping data source is recorded including a plurality of identity map, and each identity map records same for indicating The mapping relations of one equipment different type mark.
In the disclosed embodiments, server can get multiple mapping data sources from multiple support channels, such as:
(1) slave unit manufacturer obtains the information MAP relation of dispatching from the factory of distinct device.
The information MAP relation of dispatching from the factory can include IMEI, MAC Address, MEID, SN (the Serial Number, production of equipment Product sequence number) and the information such as time of making the product.Wherein, when equipment is mobile terminal, IMEI can include IMEI1, and (single deck tape-recorder is moved Terminal), or IMEI1 and IMEI2 (dual-SIM-card dual-standby mobile terminal) can be included.For each information MAP relation of dispatching from the factory, The mapping relations are stored as an identity map record by server.In actual applications, the information MAP relation of dispatching from the factory can be with Flexibly changed according to the actual functional capability of equipment, such as when equipment is the tablet personal computer without telephony feature, the equipment is dispatched from the factory The IMEI and MEID of equipment are not included in information MAP relation.
(2) in use, the mapping relations associated with designated identification of distinct device are obtained.
For same equipment, the mapping relations associated with designated identification can be reported to server, server by the equipment The mapping relations are recorded as identity map record.
Wherein, the mapping relations associated with designated identification of the equipment can refer to the designated identification of the equipment, equipment Static identity, account number and on the corresponding relation of information such as call time.For example, the mapping relations can for single deck tape-recorder mobile terminal Think the corresponding relation between AAID, IMEI1, UserID and Date, or for the dual-SIM-card dual-standby mobile terminal mapping relations Can be the corresponding relation between AAID, IMEI1, IMEI2, UserID and Date, or for flat without telephony feature Plate computer, the mapping relations can be AAID, MAC Address, UserID and Date corresponding relation.Wherein, when the equipment is not stepped on When record has any account number, account number can also not included in the mapping relations.
(2) in use, the mapping relations associated with account number of distinct device are obtained.
For same account, the mapping relations associated with account number can be reported by the equipment for being logged in the account number To server, the mapping relations are recorded as mapping identification record by server.
Wherein, the mapping relations associated with account number can refer to account number, be logged in the account equipment it is quiet The corresponding relation of the information such as state mark.For example, the mapping relations can be between UserID and IMEI1 for single deck tape-recorder mobile terminal Corresponding relation, or for the dual-SIM-card dual-standby mobile terminal mapping relations can be pair between UserID, IMEI1, IMEI2 It should be related to, or for the tablet personal computer without telephony feature, the mapping relations can be between UserID and MAC Address Corresponding relation.
It should be noted that in the embodiment of the present disclosure, mark is divided into different identity types, for example, AAID types, IMEI types, MAC types, UserID types, SN types etc..Wherein, IMEI1, IMEI2 and MEID can belong to IMEI classes Type.
In step 202., recorded for each identity map of the plurality of map source, according at least one default mark Type, determines the major key identity type of the identity map record.
Wherein, at least one default identity type according to polymerization demand can be preset or changed, this reality by server Example is applied to be not construed as limiting this.Such as, at least one default identity type can include IMEI types, MAC types, UserID classes Type.
Wherein, according at least one default identity type, the target major key identity type of identity map record is determined Process can be:According at least one default identity type, during indicated multiple identity types are recorded from identity map, it is determined that The number of the identity type matched with least one default identity type;It is default according at least one if the number is more than 1 The priority of identity type, the major key identity type is defined as by the identity type of highest priority in the identity type of matching; If the number is equal to 1, the identity type of the matching is defined as the major key identity type.Wherein, at least one pre- bidding Knowing the priority of type can be preset or be changed by server, and the present embodiment is not construed as limiting to this.
For example, at least one default identity type includes IMEI types, MAC types, UserID types, wherein, preferentially Level order from high to low is IMEI types, MAC types, UserID types, if an identity map record include it is many The identity type of individual mark is respectively IMEI types, MAC types, SN types, then is identified in this identity map record with default The identity type of type matching has two, respectively IMEI types and MAC types, because the priority of IMEI types is higher than MAC IMEI types, then be defined as the major key identity type of this identity map record by the priority of type.
In step 203, the major key identity type recorded according to the identity map, extracts the major key of identity map record Mark.
Wherein, the major key identity type recorded according to the identity map, carries out major key mark to identity map record and carries The process taken can be:From the identity map records multiple marks for being included, it is determined that belonging to the of the major key identity type One mark;The major key mark that first mark is recorded as identity map.
Wherein, the number of the first mark can be one or more, that is to say in identity map record and belong to the major key The identified number of identity type is can be with one or more.For example, when the major key identity type is IMEI types, the identity map When being identified in record including IMEI1 marks and IMEI2 simultaneously, the number of first mark is 2.
It should be noted that when the first mark number for it is multiple when, in one embodiment, can be by the plurality of the The major key that one mark is recorded as the identity map is identified;In another embodiment, can be according to pre-set priority Just, the first mark of highest priority is chosen from the plurality of first identity map record as the of identity map record One major key is identified, and other relatively low first marks of priority are identified as the second major key that the identity map is recorded, and sets up First major key identifies the mapping relations identified with the second major key.Wherein, pre-set priority can be preset by server Or change, the present embodiment is not construed as limiting to this.For example, when 2 first marks are respectively IMEI1 marks and IMEI2 marks, can It is higher than the priority that IMEI2 is identified to set the priority of IMEI1 marks, then IMEI1 marks is defined as identity map note The first major key mark of record, IMEI2 is identified the second major key recorded as the identity map and identified, and set up IMEI1 marks The mapping relations identified with IMEI2.
It should be noted that server can also be when obtaining the plurality of mapping data source, just to each mark of acquisition Know map record carry out major key marker extraction, can also get it is multiple mapping data sources after, according to practical application request, Major key marker extraction is carried out again to each identity map record of the plurality of data source, the present embodiment is not construed as limiting to this.
Above-mentioned steps 202 and step 203 are, according at least one default identity type, to extract multiple mapping data sources and wrapped The process of the major key mark of each identity map record included.
In step 204, the identity map record that in multiple mapping data sources there is identical major key to identify is merged, A plurality of polymerization map record is obtained, to polymerize using the user profile that different identification is gathered in each polymerization map record.
Wherein, the process identity map record that in multiple mapping data sources there is identical major key to identify merged can Think:For the wantonly two identity maps record identified with identical major key, the second mark is determined, second is designated this two marks Know identical in map record to identify;The major key mark and the second mark recorded according to two identity maps, is identified to two Map record carries out duplicate removal merging.
Wherein, recorded in the present embodiment for wantonly two identity maps in multiple mapping data sources, server is determined should Two there is identity map record identical major key mark to include following two situations:
The first situation, the major key identity type of two identity map records is identical, and the number of major key mark is 1。
In that case, if the primary key of two identity map records is sensible same, it is determined that this two marks are reflected Penetrating record has identical major key mark.
Second of situation, when the major key identity type of two map records is identical, and wherein at least one identity map The number of the major key mark of record is more than 1.
In that case, there is identical major key mark in two identity maps are recorded, it is determined that this two marks Knowing map record has identical major key mark.For example, the major key of identity map record 1 is designated IMEI1 (A) and IMEI2 (B), and identity map record 2 major key be designated IMEI1 (A), it is determined that the identity map record 1 and identity map record 2 With identical major key mark IMEI1 (A).
Wherein, the major key mark and the second mark recorded according to two identity maps, two identity maps are recorded into The process that row duplicate removal merges includes:With two identity map record identical major key marks for main key, this two marks are reflected Penetrate record to merge, identified for identical second in two identity map records, portion second is only retained after merging Mark, is deleted another second mark repeated.
It should be noted that for AAID marks, user can reset AAID marks in equipment selection, that is to say, one Individual equipment can correspond to multiple AAID marks, when the corresponding IMEI of multiple AAID marks is identical, be identified map record During merging, server can polymerize in identity map record at one records the plurality of AAID marks simultaneously, such as, polymerization mark is reflected Penetrating record includes an AAID list to record the plurality of AAID marks.Wherein, called time by near system time AAID marks are defined as the currently used AAID marks of equipment.
In the embodiment of the present disclosure, by the way that the different identification for belonging to same equipment (or user) is mapped, it will can adopt The user profile gathered with the different identification is polymerize, so as to more comprehensively and accurately reflect user's truth, and When entering row information push according to the user profile of the polymerization, it is possible to increase the precision of pushed information.
For the process that more figuratively bright above- mentioned information polymerize, said process is carried out with reference to Fig. 2 B to illustrate It is bright.
For example, identity map record 1 dispatches from the factory information MAP relation for instruction, such as be IMEI1 (A), IMEI2 (B), MAC1、SN1、FactoryTime1.Identity map record 2 is used to indicate the mapping relations that associate with AAID, such as:IMEI1 (A)、AAID1、UserID1、Date1.Identity map record 2 is used to indicate the mapping relations that associate with account identification, such as: UserID1、IMEI1(A)。
Using IMEI as major key identity type, major key marker extraction is carried out to three identity map records, mark is obtained and reflects The major key for penetrating record 1 is designated [IMEI1 (A), IMEI2 (B)], and the major key of identity map record 2 is designated IMEI1 (A), identifies The major key of map record 3 is designated IMEI1 (A).Therefore, polymerization mark can be obtained by three identity map records being merged Know map record:[IMEI1(A)]、IMEI2(B)、MAC1、SN1、FactoryTime1、AAID1、UserID1、Date1.Its In, [IMEI1 (A)] represents that the major key of polymerization identity map record is designated IMEI1 (A).Remembered according to the polymerization identity map Record understands that the user profile that any one mark recorded using the polymerization identity map is collected can be polymerize.
The embodiment of the present disclosure can also be when device identification be changed, and polymerization map record corresponding to the equipment is carried out Update, the newest mark of equipment can really be reflected with the polymerization map record for ensureing server storage, referring to Fig. 2 C, this is more New process may comprise steps of:
Step 1:When receiving new logo map record, according at least one default identity type, the new logo is obtained The major key mark of map record.
Similarly, therefore not to repeat here for the process that the step is identified with the extraction major key of above-mentioned steps 203.
Step 2:Identified, obtained and new logo from a plurality of polymerization map record according to the major key of the new logo map record The target polymerization map record of the major key mark matching of map record.
In the step, it a plurality of will polymerize with the primary key knowledge identical of the new logo map record to polymerize in map record and reflect Record is penetrated, is defined as the target polymerization map record.
For example, when the major key of the new logo map record is designated IMEI1 (A), major key is designated into IMEI1's (A) Polymerization map record is used as target polymerization map record.
Step 3:When the 4th in the 3rd mark and target polymerization map record in new logo map record identifies not phase Meanwhile, then in target polymerization map record, the 4th mark is updated according to the 3rd mark.
Wherein, the 3rd mark and the 4th is designated identity type identical mark.
In this step, when the 3rd mark and the 4th mark are differed, illustrate indicated by the target polymerization map record Equipment or the correlated identities of user changed, need to record the change in the present embodiment, that is, in the target polymerization In map record, the 4th mark is updated according to the 3rd mark.In one embodiment, the renewal process can be The 4th mark is replaced with into the 3rd mark in the target polymerization map record.For example, when MAC Address changes, Old MAC Address can be replaced with new MAC Address.In another embodiment, the renewal process can be by the 3rd mark Knowledge is added in the target polymerization map record.For example, when the AAID of equipment changes, new AAID being added into target and gathered In the AAID lists for closing map record, and determine that the new AAID is the currently used AAID marks of equipment.
It should be noted that server can be updated according to predetermined period to the polymerization map record of storage, this is pre- If the cycle can be preset or be changed by server based on data real-time demand, such as, the predetermined period be one day, One week etc..
It should be noted that in order to prevent mark from forging, the primary key in the identity map record that server is received It is suspicious by the identity map recording mark when knowledge is mismatched with multiple major keys marks for polymerizeing identity map record of storage Record, subsequent server can be analyzed suspicious record, to position forgery mode and fake equipment, by fake equipment Limited and forge hidden danger to eliminate mark.
It should be noted that the information aggregation method that the embodiment of the present disclosure is provided, according to the major key identity type of polymerization Difference can realize the polymerization of the user profile of polymerization and the association of same user account of the user profile of same equipment. Such as, when major key identity type is IMEI, the user profile of same equipment can be polymerize, now, the equipment is entered The mark of row information collection can be the one or more in IMEI marks, AAID marks, MAC Address, SN codes or UserID. When major key identity type is UserID, the related user profile of same user can be polymerize, now, user, which possesses, to be set Standby 1 and equipment 2, identical account is logged in the equipment 1 and equipment 2, then equipment 1 and equipment 2 are even using different AAID marks carry out information gathering, and also the user profile of the equipment 1 and equipment 2 can be condensed together using UserID, from And realize the information fusion of striding equipment.
In the disclosed embodiments, due to comprehensive user profile can be obtained by polymerizeing map record, therefore, in order to Ensure the security of user profile, storage is encrypted to polymerization map record in server, and to the visit of the polymerization map record It is highest to ask priority assignation, to reduce the security risk of user profile.During actual information is pushed, server is according to depositing The a plurality of polymerization map record of storage, externally provides two kinds of information processing services, online processing service and processed offline service.Its In, online processing service, which is used to handle to push the information of a small amount of equipment, asks, and is carried for example, the AAID of a small amount of equipment is identified In information pushes request, server according to the AAID of reception by after line Processing Interface receives information push request, marking Know, from the polymerization map record of storage determine with the AAID mark match polymerize map record so that the polymerization to matching User profile indicated by map record is analyzed, and returns to the pushed information matched with the user profile.Wherein, processed offline Take in enter row information push batch processing, for example by HDFS (Hadoop Distributed File System, Hadoop distributed file systems) offline batch processing service is provided.
The method that the embodiment of the present disclosure is provided, by collecting multiple mapping data sources, and according to default identity type, is carried The major key mark of each identity map record of the plurality of mapping data source is taken, and then according to major key mark to different marks Map record is merged so that the user profile gathered using different identification in each polymerization map record can be gathered Close, improve the comprehensive and accuracy of information fusion.
Fig. 3 is a kind of block diagram of information fusion device according to an exemplary embodiment.Reference picture 3, the device bag Include the first acquisition module 301, extraction module 302 and merging module 303.
Wherein, the first acquisition module 301, for obtaining multiple mapping data sources, each mapping data source includes a plurality of mark Know map record, each identity map records the mapping relations for indicating same equipment different type mark, different mappings The type that the identity map record of data source includes mark is incomplete same.
Extraction module 302, for according at least one default identity type, extracting included by the plurality of mapping data source The major key mark of each identity map record, the major key is designated identity type and this, and at least one is preset identity type and matched Mark.
Merging module 303, for by it is the plurality of mapping data source in have identical major key identify identity map record into Row merges, and obtains a plurality of polymerization map record, to polymerize using the user that different identification is gathered in each polymerization map record Information.
In a kind of possible implementation, the plurality of mapping data source is respectively used to the information MAP that dispatches from the factory of instruction equipment At least two mapping relations in relation, the mapping relations associated with designated identification and the mapping relations associated with account number, The designated identification is the mark generated according to the multidate information of equipment, and the multidate information is used for the letter for indicating non-equipment strong correlation Breath.
In a kind of possible implementation, the extraction module, including:
Determining unit, is recorded for each identity map of the plurality of map source, at least one default mark according to this Type, determines the major key identity type of identity map record;
Extraction unit, according to the major key identity type, extracts the major key mark of identity map record.
In a kind of possible implementation, the determining unit is used for:
At least one default identity type according to this, during indicated multiple identity types are recorded from the identity map, really The number of fixed identity type that at least one default identity type is matched with this;
If the number is more than 1, priority of at least one default identity type according to this, by the mark class of the matching The identity type of highest priority is defined as the major key identity type in type.
In a kind of possible implementation, the extraction unit is used for:
From the identity map records the multiple marks included, it is determined that belong to the first mark of the major key identity type, The number of first mark is one or more;
The major key mark that first mark is recorded as the identity map.
In a kind of possible implementation, the merging module is used for:
For the wantonly two identity maps record identified with identical major key, the second mark is determined, this second is designated this Identical is identified in two identity map records;
Two identity map records are carried out by the major key mark and second mark recorded according to two identity maps Duplicate removal merges.
In a kind of possible implementation, the device also includes:
Second acquisition module, for when receiving new logo map record, at least one default identity type according to this, Obtain the major key mark of the new logo map record;
3rd acquisition module, for being identified according to the major key of the new logo map record, from a plurality of polymerization map record The target polymerization map record that middle acquisition is matched with the major key mark of the new logo map record;
Update module, for when the in the 3rd mark and the target polymerization map record in the new logo map record When four marks are differed, then in the target polymerization map record, the 4th mark is updated according to the 3rd mark, should 3rd mark and the 4th is designated identity type identical mark.
The device that the embodiment of the present disclosure is provided, by collecting multiple mapping data sources, and according to default identity type, is carried The major key mark of each identity map record of the plurality of mapping data source is taken, and then according to major key mark to different marks Map record is merged so that the user profile gathered using different identification in each polymerization map record can be gathered Close, improve the comprehensive and accuracy of information fusion.
On the device in above-described embodiment, wherein modules perform the concrete mode of operation in relevant this method Embodiment in be described in detail, explanation will be not set forth in detail herein.
Fig. 4 is a kind of block diagram of information collecting device according to an exemplary embodiment.For example, device 400 can be with It is provided as a server.Reference picture 4, device 400 includes processing assembly 422, and it further comprises one or more processors, And as the memory resource representated by memory 432, for store can by the execution of processing assembly 422 instruction, for example should Use program.The application program stored in memory 432 can include it is one or more each correspond to one group of instruction Module.In addition, processing assembly 422 is configured as execute instruction, to perform server in above- mentioned information polymerization embodiment Performed method.
Device 400 can also include the power management that a power supply module 426 is configured as performs device 400, and one has Line or radio network interface 450 are configured as device 400 being connected to network, and input and output (I/O) interface 458.Dress Putting 400 can operate based on the operating system for being stored in memory 432, such as Windows ServerTM, Mac OS XTM, UnixTM,LinuxTM, FreeBSDTMOr it is similar.
In the exemplary embodiment, a kind of non-transitorycomputer readable storage medium is additionally provided, when the storage is situated between Instruction in matter by the computing device of server when so that server is able to carry out above- mentioned information polymerization.
Those skilled in the art will readily occur to its of the disclosure after considering specification and putting into practice invention disclosed herein Its embodiment.The application is intended to any modification, purposes or the adaptations of the disclosure, these modifications, purposes or Person's adaptations follow the general principle of the disclosure and including the undocumented common knowledge in the art of the disclosure Or conventional techniques.Description and embodiments are considered only as exemplary, and the true scope of the disclosure and spirit are by following Claim is pointed out.
It should be appreciated that the precision architecture that the disclosure is not limited to be described above and is shown in the drawings, and And various modifications and changes can be being carried out without departing from the scope.The scope of the present disclosure is only limited by appended claim.

Claims (16)

1. a kind of information aggregation method, it is characterised in that methods described includes:
Multiple mapping data sources are obtained, each mapping data source is recorded including a plurality of identity map, each identity map record Mapping relations for indicating same equipment different type mark, the identity map record of different mappings data source includes mark Type it is incomplete same;
According at least one default identity type, each identity map record included by the multiple mapping data source is extracted Major key mark, the major key be designated identity type with it is described at least one preset the mark that matches of identity type;
The identity map record that in the multiple mapping data source there is identical major key to identify is merged, a plurality of polymerization is obtained Map record, to polymerize using the user profile that different identification is gathered in each polymerization map record.
2. according to the method described in claim 1, it is characterised in that the multiple mapping data source is respectively used to instruction equipment At least two in information MAP relation, the mapping relations associated with designated identification and the mapping relations associated with account number of dispatching from the factory Mapping relations are planted, the designated identification is the mark generated according to the multidate information of equipment, and the multidate information is non-for indicating The information of equipment strong correlation.
3. according to the method described in claim 1, it is characterised in that described according at least one default identity type, extract institute The major key mark of each identity map record included by multiple mapping data sources is stated, including:
For each identity map record of the multiple map source, according at least one described default identity type, it is determined that The major key identity type of the identity map record;
According to the major key identity type, the major key mark of the identity map record is extracted.
4. method according to claim 3, it is characterised in that each mark for the multiple map source is reflected Record is penetrated, according at least one described default identity type, the major key identity type of the identity map record is determined, including:
According at least one described default identity type, during indicated multiple identity types are recorded from the identity map, really The number of the fixed identity type matched with least one described default identity type;
If the number is more than 1, according to the priority of at least one default identity type, by the mark of the matching The identity type of highest priority is defined as the major key identity type in type.
5. method according to claim 3, it is characterised in that described according to the major key identity type, extracts the mark Know the major key mark of map record, including:
From the identity map records the multiple marks included, it is determined that belong to the first mark of the major key identity type, The number of first mark is one or more;
The major key mark that described first mark is recorded as the identity map.
6. according to the method described in claim 1, it is characterised in that described to there is identical master in the multiple mapping data source The identity map record of key mark is merged, including:
For the wantonly two identity maps record identified with identical major key, determine the second mark, described second be designated it is described Identical is identified in two identity map records;
According to two identity maps record major key mark and described second mark, two identity maps are recorded into Row duplicate removal merges.
7. according to the method described in claim 1, it is characterised in that described to there is identical master in the multiple mapping data source The identity map record of key mark is merged, and is obtained after a plurality of polymerization map record, methods described also includes:
When receiving new logo map record, according at least one described default identity type, the new logo mapping is obtained The major key mark of record;
Identified, obtained and the new logo from a plurality of polymerization map record according to the major key of the new logo map record The target polymerization map record of the major key mark matching of map record;
When the 4th mark in the 3rd mark and the target polymerization map record in the new logo map record is differed When, then in the target polymerization map record, the described 4th mark is updated according to the described 3rd mark, the described 3rd Mark and the described 4th is designated identity type identical mark.
8. a kind of information fusion device, it is characterised in that described device includes:
First acquisition module, for obtaining multiple mapping data sources, each mapping data source is recorded including a plurality of identity map, often One identity map records the mapping relations for indicating same equipment different type mark, and the mark of different mappings data source is reflected Penetrate record include identify type it is incomplete same;
Extraction module, for according at least one default identity type, extracting each included by the multiple mapping data source The major key mark of bar identity map record, the major key is designated identity type and matched with least one described default identity type Mark;
Merging module, for the identity map record that in the multiple mapping data source there is identical major key to identify to be closed And, a plurality of polymerization map record is obtained, to polymerize using the user profile that different identification is gathered in each polymerization map record.
9. device according to claim 8, it is characterised in that the multiple mapping data source is respectively used to instruction equipment At least two in information MAP relation, the mapping relations associated with designated identification and the mapping relations associated with account number of dispatching from the factory Mapping relations are planted, the designated identification is the mark generated according to the multidate information of equipment, and the multidate information is non-for indicating The information of equipment strong correlation.
10. device according to claim 8, it is characterised in that the extraction module, including:
Determining unit, is recorded for each identity map of the multiple map source, according at least one described default mark Type, determines the major key identity type of the identity map record;
Extraction unit, according to the major key identity type, extracts the major key mark of the identity map record.
11. device according to claim 10, it is characterised in that the determining unit, is used for:
According at least one described default identity type, during indicated multiple identity types are recorded from the identity map, really The number of the fixed identity type matched with least one described default identity type;
If the number is more than 1, according to the priority of at least one default identity type, by the mark of the matching The identity type of highest priority is defined as the major key identity type in type.
12. device according to claim 10, it is characterised in that the extraction unit, is used for:
From the identity map records the multiple marks included, it is determined that belong to the first mark of the major key identity type, The number of first mark is one or more;
The major key mark that described first mark is recorded as the identity map.
13. device according to claim 8, it is characterised in that the merging module, is used for:
For the wantonly two identity maps record identified with identical major key, determine the second mark, described second be designated it is described Identical is identified in two identity map records;
According to two identity maps record major key mark and described second mark, two identity maps are recorded into Row duplicate removal merges.
14. device according to claim 8, it is characterised in that described device also includes:
Second acquisition module, for when receiving new logo map record, according at least one described default identity type, obtaining The major key of the new logo map record is taken to identify;
3rd acquisition module, for being identified according to the major key of the new logo map record, from a plurality of polymerization map record The target polymerization map record that middle acquisition is matched with the major key mark of the new logo map record;
Update module, for when the in the 3rd mark and the target polymerization map record in the new logo map record When four marks are differed, then in the target polymerization map record, the described 4th mark is carried out according to the described 3rd mark Update, the 3rd mark and the described 4th is designated identity type identical mark.
15. a kind of information fusion device, it is characterised in that including:
Processor;
Memory for storing processor-executable instruction;
Wherein, the processor is configured as:Multiple mapping data sources are obtained, each mapping data source includes a plurality of identity map Record, each identity map records the mapping relations for indicating same equipment different type mark, different mappings data source Identity map record include identify type it is incomplete same;According at least one default identity type, extract described many Included by individual mapping data source each identity map record major key mark, the major key be designated identity type with it is described The mark of at least one default identity type matching;The mark that in the multiple mapping data source there is identical major key to identify is reflected Penetrate record to merge, obtain a plurality of polymerization map record, adopted with polymerizeing using different identification in each polymerization map record The user profile of collection.
16. be stored with computer program, its feature on a kind of computer-readable recording medium, the computer-readable recording medium It is, claim 1-7 any described information aggregation methods is realized when described program is executed by processor.
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