CN107067290A - Data processing method and device - Google Patents
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- CN107067290A CN107067290A CN201710023592.2A CN201710023592A CN107067290A CN 107067290 A CN107067290 A CN 107067290A CN 201710023592 A CN201710023592 A CN 201710023592A CN 107067290 A CN107067290 A CN 107067290A
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- G06Q30/00—Commerce
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Abstract
The invention discloses a kind of data processing method, including：The image that the camera is shot is obtained in real time；Corresponding first product information of product that active user checks is determined based on described image, and obtains the facial image in described image；Determine whether the facial image meets preparatory condition；When the facial image meets preparatory condition, sending includes the prompt message of the first product information to default mobile terminal.The invention also discloses a kind of data processing equipment.The present invention, which is realized, sends prompt message when facial image meets preparatory condition to default mobile terminal, the holder of the default mobile terminal is enabled to know currently have user interested in the corresponding product of the first product information in time, so that the holder carries out the introduction of relevant information to user as early as possible, and then improve the marketing efficiency of product, the quantity of the sales force set in display platform can be reduced simultaneously, and then reduces the selling cost of the display platform corresponding merchant.
Description
Technical field
The present invention relates to technical field of data processing, more particularly to a kind of data processing method and device.
Background technology
Jewellery are the decorations played role in decoration being made of materials such as various metals, jewel, jade and other valuables
Product, the material such as metal, jewel, jade and other valuables can increase aesthetic feeling, color and the value of jewellery.The whole world each
The people of age bracket are using jewellery for decoration and the purpose celebrated.
At present, selling in the display platform in shop for various jewellery is corresponded to, each display platform is required to configuration one and arrives many
Name shop-assistant, to carry out the sale of product and carry out detailed answer the problem of to user etc..But, due to shop-assistant and do not know
Know the product interested to client, cause shop-assistant's situation that often client does not buy after the i.e. explanation that flogs a dead horse, sale
Efficiency is low, and the wage of shop-assistant causes the selling cost of businessman higher.
The content of the invention
The present invention provides a kind of data processing method and device, it is intended to solves by shop-assistant and is unaware of client and feels emerging
Interest product and cause marketing efficiency low and the higher technical problem of businessman selling cost.
To achieve the above object, a kind of data processing method that the present invention is provided, applied to display platform, the displaying is put down
Platform is provided with the camera for being used for shooting user images, and the data processing method comprises the following steps：
The image that the camera is shot is obtained in real time；
Corresponding first product information of product that active user checks is determined based on described image, and obtained in described image
Facial image；
Determine whether the facial image meets preparatory condition；
When the facial image meets preparatory condition, sending includes the prompt message of the first product information to default movement
Terminal.
Preferably, after the step of whether the determination facial image meets preparatory condition, the data processing side
Method also includes：
When the facial image is unsatisfactory for preparatory condition, the face figure that whether is stored with presetting database is determined
Picture；
Be stored with the presetting database facial image when, obtain corresponding second product of the facial image
Information；
When second product information includes first product information, sending includes the prompting letter of the first product information
Cease to default mobile terminal.
Preferably, the data processing method also includes：
The facial image or second product information of not being stored with the presetting database do not include described
During the first product information, facial image described in associated storage and first product information to the presetting database.
Preferably, the facial image and first product information of being stored with the presetting database are checked time
Number；After the step of transmission includes prompt message to the default mobile terminal of the first product information, the data processing method
Also include：
Number of times is checked described in updating.
Preferably, corresponding first product information of product for determining that active user checks based on described image, and obtaining
The step of taking the facial image in described image includes：
Obtain the corresponding product information of product in the display platform；
Corresponding first product information of product that active user checks is determined based on described image and the product information；
Image recognition is carried out to described image, to obtain the facial image in described image.
In addition, to achieve the above object, the present invention also provides a kind of data processing equipment, described applied to display platform
Display platform is provided with the camera for being used for shooting user images, and the data processing equipment includes：
First acquisition module, for obtaining the image that the camera is shot in real time；
First determining module, for determining that corresponding first product of product that active user checks is believed based on described image
Breath, and obtain the facial image in described image；
Second determining module, for determining whether the facial image meets preparatory condition；
First sending module, for when the facial image meets preparatory condition, transmission to include the first product information
Prompt message is to default mobile terminal.
Preferably, the data processing equipment also includes：
3rd determining module, for when the facial image is unsatisfactory for preparatory condition, determine in presetting database whether
Be stored with the facial image；
Second acquisition module, for be stored with the presetting database facial image when, obtain the face
Corresponding second product information of image；
Second sending module, for when second product information includes first product information, transmission to include the
The prompt message of one product information is to default mobile terminal.
Preferably, the data processing equipment also includes：
Memory module, for the facial image or second product letter of not being stored with the presetting database
When breath does not include first product information, facial image described in associated storage and first product information to the present count
According to storehouse.
Preferably, the facial image and first product information of being stored with the presetting database are checked time
Number；The data processing equipment also includes：
Update module, described number of times is checked for updating.
Preferably, first determining module includes：
Acquiring unit, for obtaining the corresponding product information of product in the display platform；
Determining unit, for determining that the product that active user checks is corresponding based on described image and the product information
First product information；
Recognition unit, for carrying out image recognition to described image, to obtain the facial image in described image.
The present invention is next based on described image and determines that active user looks into by obtaining the image that the camera is shot in real time
Corresponding first product information of product seen, and the facial image in described image is obtained, then determine that the facial image is
No to meet preparatory condition, finally when the facial image meets preparatory condition, sending includes the prompting letter of the first product information
Breath realizes and prompt message is sent when facial image meets preparatory condition to default mobile terminal, make to default mobile terminal
Obtaining the holder of the default mobile terminal can know currently have user emerging to the corresponding product sense of first product information in time
Interest, so that the holder carries out the introduction of relevant information to user as early as possible, and then improves the marketing efficiency of product, while can subtract
The quantity of few sales force set in display platform, and then reduce the selling cost of the display platform corresponding merchant.
Brief description of the drawings
Fig. 1 is the schematic flow sheet of data processing method first embodiment of the present invention；
Fig. 2 is the schematic flow sheet of data processing method second embodiment of the present invention
Fig. 3 be data processing method 3rd embodiment of the present invention in the product that active user checks is determined based on described image
Corresponding first product information, and refinement schematic flow sheet the step of obtain the facial image in described image；
Fig. 4 is the high-level schematic functional block diagram of data processing equipment first embodiment of the present invention；
Fig. 5 is the high-level schematic functional block diagram of data processing equipment second embodiment of the present invention；
Fig. 6 is the refinement high-level schematic functional block diagram of the first determining module in data processing equipment 3rd embodiment of the present invention.
The realization, functional characteristics and advantage of the object of the invention will be described further referring to the drawings in conjunction with the embodiments.
Embodiment
It should be appreciated that the specific embodiments described herein are merely illustrative of the present invention, it is not intended to limit the present invention.
The present invention provides a kind of data processing method.Reference picture 1, Fig. 1 is data processing method first embodiment of the present invention
Schematic flow sheet.
In the present embodiment, the data processing method is applied to display platform, and the display platform, which is provided with, to be used to shoot user
The camera of image.Specifically, display platform is provided with displaying portion and display part, and displaying portion can be used for displaying product, display part
Display screen can be provided with, for showing that displaying portion shows basic document of product etc., wherein, the bottom in displaying portion sets one to image
Head, the picture of the user for shooting viewing product, display part is provided with a camera.
The data processing method includes：
Step S10, obtains the image that the camera is shot in real time；
In the present embodiment, a processor can be set, on display platform on electric and processor after electricity, processor is obtained in real time
The image captured by each camera is taken, wherein, the product shown in display platform is provided with RFID, and each
Product correspondence only one RFID.
It is emphasized that in the present embodiment, the equipment such as proximity transducer can be set in display platform, to detect use
Open camera close to the display platform, and when detecting user and carry out photographing operation in family.
Step S20, determines corresponding first product information of product that active user checks, and obtain institute based on described image
State the facial image in image；
In the present embodiment, when getting the image of camera shooting, processor determines active user according to the image
The product checked, specifically, in the present embodiment, can determine the position of user by the image, then be produced according in display platform
Display location of product etc. determines the product that active user checks, in other embodiments, user can be determined by other means
Position, for example, some range sensors etc. are set in display platform, according between the user and range sensor detected
Distance determines the position of user.It is determined that active user check product when, processor obtains the corresponding RFID electronics of the product
Label information, according to the first product information of the RFID acquisition of information product, first product information may include
The information such as title, position, price and the introduction of the product.Processor obtains image by carrying out image recognition to the image
In facial image, during image is identified, the information such as the age of the user can also be obtained.
In the present embodiment, processor by the image carry out image recognition obtain face 83 characteristic points, according to
Features described above point analysis obtains age of user, sex, eye feature, the colour of skin, cephalad direction, facial characteristics, and by analysis
As a result store in presetting database.Specifically, in the present embodiment, multiple facial images are obtained carrying out recognition of face to image
When, multigroup facial image of acquisition can be analyzed and processed simultaneously, for example, 4 groups of facial images can be handled in the present embodiment simultaneously, to divide
The letter such as age, sex, eye feature, the colour of skin, cephalad direction, facial characteristics of the corresponding user of each facial image is not obtained
Breath.
Step S30, determines whether the facial image meets preparatory condition；
In the present embodiment, great amount of images can be trained by processor and obtain a face picture, obtained in identification
When facial image and the similarity of the face picture are more than preset value, the facial image meets preparatory condition, wherein, it is trained
Image including smiley image etc. user's image satisfied to the product seen, the facial image meets preparatory condition,
Represent that user is satisfied to current product, there is purchase intention.
Step S40, when the facial image meets preparatory condition, transmission includes the prompt message of the first product information extremely
Default mobile terminal.
In the present embodiment, when facial image meets preparatory condition, user is satisfied to current product, has and compares
Strong purchase intention, but may be also in hesitation, therefore, processor, which is sent, includes the prompt message of the first product information to pre-
If mobile terminal, to point out the holder of the default mobile terminal currently to have user to the corresponding product of the first product information
It is interested, so that the holder carries out the introduction of relevant information to user as early as possible, to improve the marketing efficiency of product.
In the present embodiment, in the facial image in getting above-mentioned image, the facial image is analyzed and processed
The correlation factors such as age, sex to obtain user, and user is classified according to the age of user, sex etc., in order to
When facial image described in associated storage and first product information are to the presetting database, classification storage is carried out.
The data processing method that the present embodiment is proposed, by obtaining the image that the camera is shot in real time, is next based on
Described image determines corresponding first product information of product that active user checks, and obtains the facial image in described image,
Then determine whether the facial image meets preparatory condition, finally when the facial image meets preparatory condition, send bag
The prompt message of the first product information is included to default mobile terminal, realizes and prompting is sent when facial image meets preparatory condition
Information is to default mobile terminal so that holder of the default mobile terminal can know currently to have user to first production in time
The corresponding product of product information is interested, so that the holder carries out the introduction of relevant information to user as early as possible, and then improves product
Marketing efficiency, while can reduce display platform set sales force quantity, and then reduce the display platform correspondence
The selling cost of businessman.
The second embodiment of data processing method of the present invention, reference picture 2, in the present embodiment are proposed based on first embodiment
In, after step S30, the data processing method also includes：
Whether step S50, when the facial image is unsatisfactory for preparatory condition, determine to be stored with presetting database described
Facial image；
Wherein, can be by corresponding first production of the product when user checks the Related product in display platform for the first time
The associated storages such as the facial image of product information and user may include that user checks together in presetting database in the data storage
The number of times of one product.
In the present embodiment, when the facial image is unsatisfactory for preparatory condition, it may be possible to due to the facial expression of the user
What situations such as change is big obvious was caused, it may be determined that whether the facial image, if presetting database if being stored with presetting database
In be stored with the facial image, then the product had been checked before active user.
Step S60, be stored with the presetting database facial image when, obtain the facial image corresponding
Second product information；
In the present embodiment, be stored with the presetting database facial image when, obtain the facial image
Corresponding second product information, wherein, the second product information includes the information for all products that user has checked.
Step S70, when second product information includes first product information, output includes the first product information
Prompt message to default mobile terminal.
In the present embodiment, when second product information includes first product information, facial image correspondence
User before checked the product, the prompt message for including the first product information is sent to default mobile terminal, to carry
Showing the holder of the default mobile terminal currently has user interested in the corresponding product of the first product information, so that this is held
Person carries out the introduction of relevant information to user as early as possible, to improve the marketing efficiency of product.
In the present embodiment, after user enters a certain shops for the first time, camera automatic data collection user images, and carry out
Head portrait identification obtains the facial image of the facial characteristics comprising user and stored, after user is subsequently again introduced into shops,
Camera gathers user images again, and wardrobe picture of going forward side by side identification obtains the facial image of the facial characteristics comprising user, then will
The data of the facial image and database are compared, and in order to be quickly found out corresponding second product information of this user, that is, are used
The historical record of family product interested.
Further, in one embodiment, after step S50, the data processing method also includes：In the present count
When not including first product information according to be not stored with the storehouse facial image or second product information, association is deposited
The facial image and first product information are stored up to the presetting database.
In the present embodiment, if currently flat in the display platform or the displaying associated with the display platform for the first time for user
The user corresponding facial image is not stored when platform checks corresponding product, in database, or second product information is not
Including first product information, i.e., be only stored with the presetting database corresponding facial image of the user and other products
Product information, thus processor by facial image and the first product information associated storage into presetting database, in order to
Follow-up calls and handles, it is emphasized that, set simultaneously in associated storage facial image and first product information
Put storage or number of times checked in upgrading products, when subsequently detecting the user every time and checking the product, update this and check number of times,
Will this check that number of times plus 1, and after user buys the product, this is checked that number of times is reset.
Further, in another embodiment, be stored with the facial image and first production in the presetting database
Product information checks number of times, and after the step s 70, the data processing method also includes：Number of times is checked described in updating.
In the present embodiment, associated storage has the facial image, the first product information and checked in presetting database
During number of times, send prompt message after, this checks number of times to update processor, will this check that number of times plus 1, certainly, in user
Buy after the product, this is checked that number of times is reset by processor.
The data processing method that the present embodiment is proposed, by when the facial image is unsatisfactory for preparatory condition, it is determined that in advance
If whether being stored with the facial image in database, be then stored with the presetting database facial image when,
Corresponding second product information of the facial image is obtained, then includes first product information in second product information
When, the prompt message for including the first product information is sent to default mobile terminal, is realized and is stored with this in presetting database
Prompt message is sent during the first product information to default mobile terminal so that the holder of the default mobile terminal can know in time
Dawn currently has user interested in the corresponding product of the first product information, so that the holder carries out related letter to user as early as possible
The introduction of breath, further improves the marketing efficiency of product, while the quantity of the sales force set in display platform can be reduced,
And then reduce the selling cost of the display platform corresponding merchant.
The 3rd embodiment of data processing method of the present invention, reference picture 3, in the present embodiment are proposed based on first embodiment
In, step S20 includes：
Step S21, obtains the corresponding product information of product in the display platform；
In the present embodiment, processor obtains the corresponding product information of product in the display platform.The product information has
Body includes the corresponding RFID information of RFID, brief introduction of product entrained by name of product, product etc..
Step S22, the product corresponding first that active user checks is determined based on described image and the product information
Product information；
When obtaining the product information corresponding to display platform, determined based on described image and the product information current
Corresponding first product information of product that user checks, specifically, in the present embodiment, can determine the position of user by the image
Put, the product that active user checks then is determined according to display location of product in display platform etc., in other embodiments, can
To determine the position of user by other means, for example, some range sensors etc. are set in display platform, according to what is detected
The distance between user and range sensor determine the position of user.It is determined that active user check product when, processor is obtained
The corresponding RFID information of the product is taken, is believed according to the first product of the RFID acquisition of information product
Breath, first product information may include the information such as title, position, price and the introduction of the product.
Step S23, carries out image recognition, to obtain the facial image in described image to described image.
In the present embodiment, processor obtains the facial image in image, right by carrying out image recognition to the image
During image is identified, the information such as sex, the age of the user can also be obtained.
The data processing method that the present embodiment is proposed, is believed by obtaining the corresponding product of the product in the display platform
Breath, is next based on described image and the product information determines corresponding first product information of product that active user checks,
Image recognition then is carried out to described image, to obtain the facial image in described image, realized according in display platform
The corresponding product information of product accurately obtains the first product information, improves the accuracy of the first product information, further carries
The marketing efficiency of high product.
The present invention further provides a kind of data processing equipment.Reference picture 4, Fig. 4 is data processing equipment first of the present invention
The high-level schematic functional block diagram of embodiment.
In the present embodiment, the data processing equipment is applied to display platform, and the display platform, which is provided with, to be used to shoot user
The camera of image, specifically, display platform are provided with displaying portion and display part, and displaying portion can be used for displaying product, display part
Display screen can be provided with, for showing that displaying portion shows basic document of product etc., wherein, the bottom in displaying portion sets one to image
Head, the picture of the user for shooting viewing product, display part is provided with a camera.
Data processing equipment includes：
First acquisition module 10, for obtaining the image that the camera is shot in real time；
In the present embodiment, a processor can be set, on display platform on electric and processor after electricity, processor is obtained in real time
The image captured by each camera is taken, wherein, the product shown in display platform is provided with RFID, and each
Product correspondence only one RFID.
It is emphasized that in the present embodiment, the equipment such as proximity transducer can be set in display platform, to detect use
Open camera close to the display platform, and when detecting user and carry out photographing operation in family.
First determining module 20, for determining that corresponding first product of product that active user checks is believed based on described image
Breath, and obtain the facial image in described image；
In the present embodiment, when getting the image of camera shooting, the first determining module 20 is determined according to the image
The product that active user checks, specifically, in the present embodiment, can determine the position of user, then according to displaying by the image
Display location of product etc. determines the product that active user checks in platform, in other embodiments, can be by other means
The position of user is determined, for example, some range sensors etc. are set in display platform, according to the user and Distance-sensing detected
The distance between device determines the position of user.It is determined that active user check product when, the first determining module 20 obtain the production
The corresponding RFID information of product, according to the first product information of the RFID acquisition of information product, this
One product information may include the information such as title, position, price and the introduction of the product.First determining module 20 passes through to the figure
As carrying out image recognition, the facial image in image is obtained, during image is identified, the user can also be obtained
The information such as age.
In the present embodiment, processor by the image carry out image recognition obtain face 83 characteristic points, according to
Features described above point analysis obtains age of user, sex, eye feature, the colour of skin, cephalad direction, facial characteristics, and by analysis
As a result store in presetting database.Specifically, in the present embodiment, multiple facial images are obtained carrying out recognition of face to image
When, multigroup facial image of acquisition can be analyzed and processed simultaneously, for example, 4 groups of facial images can be handled in the present embodiment simultaneously, to divide
The letter such as age, sex, eye feature, the colour of skin, cephalad direction, facial characteristics of the corresponding user of each facial image is not obtained
Breath.
Second determining module 30, for determining whether the facial image meets preparatory condition；
In the present embodiment, great amount of images can be trained by the second determining module 30 and obtain a face picture, known
When the facial image not obtained and the similarity of the face picture are more than preset value, the facial image meets preparatory condition, wherein,
The image the being trained user such as including the smiley image image satisfied to the product seen, the facial image meets pre-
If condition, represent that user is satisfied to current product, there is purchase intention.
First sending module 40, for when the facial image meets preparatory condition, transmission to include the first product information
Prompt message to default mobile terminal.
In the present embodiment, when facial image meets preparatory condition, user is satisfied to current product, has and compares
Strong purchase intention, but may be also in hesitation, therefore, the first sending module 40, which is sent, includes the prompting of the first product information
Information is to default mobile terminal, to point out the holder of the default mobile terminal currently to have user to first product information pair
The product answered is interested, so that the holder carries out the introduction of relevant information to user as early as possible, to improve the marketing efficiency of product.
In the present embodiment, in the facial image in getting above-mentioned image, the facial image is analyzed and processed
The correlation factors such as age, sex to obtain user, and user is classified according to the age of user, sex etc., in order to
When facial image described in associated storage and first product information are to the presetting database, classification storage is carried out.
Data processing equipment proposed by the present invention, the figure that the camera is shot is obtained by the first acquisition module 10 in real time
Picture, then the first determining module 20 corresponding first product information of product that active user checks is determined based on described image, and
The facial image in described image is obtained, then the second determining module 30 determines whether the facial image meets preparatory condition,
Finally when the facial image meets preparatory condition, the first sending module 40, which is sent, includes the prompt message of the first product information
To default mobile terminal, realize and prompt message sent when facial image meets preparatory condition to default mobile terminal so that
The holder of the default mobile terminal can know currently have user interested in the corresponding product of the first product information in time,
So that the holder carries out the introduction of relevant information to user as early as possible, and then the marketing efficiency of product is improved, while can reduce
The quantity of the sales force set in display platform, and then reduce the selling cost of the display platform corresponding merchant.
The second embodiment of data processing equipment of the present invention, reference picture 5, in the present embodiment are proposed based on first embodiment
In, data processing equipment also includes：
3rd determining module 50, be in presetting database for when the facial image is unsatisfactory for preparatory condition, determining
The no facial image that is stored with；
Wherein, can be by corresponding first production of the product when user checks the Related product in display platform for the first time
The associated storages such as the facial image of product information and user may include that user checks together in presetting database in the data storage
The number of times of one product.
In the present embodiment, when the facial image is unsatisfactory for preparatory condition, it may be possible to due to the facial expression of the user
What situations such as change is big obvious was caused, it may be determined that whether the facial image, if presetting database if being stored with presetting database
In be stored with the facial image, then the product had been checked before active user.
Second acquisition module 60, for be stored with the presetting database facial image when, obtain the people
Corresponding second product information of face image；
In the present embodiment, be stored with the presetting database facial image when, obtain the facial image
Corresponding second product information, wherein, the second product information includes the information for all products that user has checked.
Second sending module 70, for when second product information includes first product information, transmission to include
The prompt message of first product information is to default mobile terminal.
In the present embodiment, when second product information includes first product information, facial image correspondence
User before checked the product, the second sending module 70, which is sent, includes the prompt message of the first product information to default
Mobile terminal, to point out the holder of the default mobile terminal currently to have user emerging to the corresponding product sense of first product information
Interest, so that the holder carries out the introduction of relevant information to user as early as possible, to improve the marketing efficiency of product.
In the present embodiment, after user enters a certain shops for the first time, camera automatic data collection user images, and carry out
Head portrait identification obtains the facial image of the facial characteristics comprising user and stored, after user is subsequently again introduced into shops,
Camera gathers user images again, and wardrobe picture of going forward side by side identification obtains the facial image of the facial characteristics comprising user, then will
The data of the facial image and database are compared, and in order to be quickly found out corresponding second product information of this user, that is, are used
The historical record of family product interested.
Further, in one embodiment, data processing equipment also includes：Memory module, in the preset data
When the facial image or second product information of not being stored with storehouse do not include first product information, associated storage
The facial image and first product information are to the presetting database.
In the present embodiment, if currently flat in the display platform or the displaying associated with the display platform for the first time for user
The user corresponding facial image is not stored when platform checks corresponding product, in database, or second product information is not
Including first product information, i.e., be only stored with the presetting database corresponding facial image of the user and other products
Product information, thus processor by facial image and the first product information associated storage into presetting database, in order to
Follow-up calls and handles, it is emphasized that, set simultaneously in associated storage facial image and first product information
Put storage or number of times checked in upgrading products, when subsequently detecting the user every time and checking the product, update this and check number of times,
Will this check that number of times plus 1, and after user buys the product, this is checked that number of times is reset.
Further, in another embodiment, be stored with the facial image and first production in the presetting database
Product information checks number of times；The data processing equipment also includes：Update module, described number of times is checked for updating.
In the present embodiment, associated storage has the facial image, the first product information and checked in presetting database
During number of times, send prompt message after, update module updates this and checks number of times, will this check that number of times plus 1, certainly, with
Family is bought after the product, and this is checked that number of times is reset by update module.
The data processing equipment that the present embodiment is proposed, by the way that when the facial image is unsatisfactory for preparatory condition, the 3rd is true
Cover half block 50 determines the facial image that whether is stored with presetting database, is then stored in the presetting database
When stating facial image, the second acquisition module 60 obtains corresponding second product information of the facial image, then described second
When product information includes first product information, the transmission of the second sending module 70 includes the prompt message of the first product information extremely
Default mobile terminal, realizes and prompt message is sent when first product information is stored with presetting database to default movement
Terminal so that the holder of the default mobile terminal can know currently there is user to the corresponding production of first product information in time
Product are interested, so that the holder carries out the introduction of relevant information to user as early as possible, further improve the marketing efficiency of product, together
When can reduce the quantity of the sales force set in display platform, and then reduce the sale of the display platform corresponding merchant into
This.
The 3rd embodiment of data processing equipment of the present invention, reference picture 6, in the present embodiment are proposed based on first embodiment
In, first determining module 20 includes：
Acquiring unit 21, for obtaining the corresponding product information of product in the display platform；
In the present embodiment, acquiring unit 21 obtains the corresponding product information of product in the display platform.The product is believed
Breath specifically includes name of product, the corresponding RFID information of RFID entrained by product, the brief introduction of product
Deng.
Determining unit 22, for determining the product correspondence that active user checks based on described image and the product information
The first product information；
When obtaining the product information corresponding to display platform, determined based on described image and the product information current
Corresponding first product information of product that user checks, specifically, in the present embodiment, can determine the position of user by the image
Put, the product that active user checks then is determined according to display location of product in display platform etc., in other embodiments, can
To determine the position of user by other means, for example, some range sensors etc. are set in display platform, according to what is detected
The distance between user and range sensor determine the position of user.It is determined that active user check product when, determining unit
22 obtain the corresponding RFID information of the product, according to the first product of the RFID acquisition of information product
Information, first product information may include the information such as title, position, price and the introduction of the product.
Recognition unit 23, for carrying out image recognition to described image, to obtain the facial image in described image.
In the present embodiment, recognition unit 23 obtains the facial image in image by carrying out image recognition to the image,
During image is identified, the information such as sex, the age of the user can also be obtained.
The data processing equipment that the present embodiment is proposed, the product correspondence in the display platform is obtained by acquiring unit 21
Product information, then determining unit 22 product pair that active user checks is determined based on described image and the product information
The first product information answered, then recognition unit 23 is to described image progress image recognition, to obtain the face in described image
Image, realizes the corresponding product information of product in display platform and accurately obtains the first product information, improves the
The accuracy of one product information, further improves the marketing efficiency of product.
The preferred embodiments of the present invention are these are only, are not intended to limit the scope of the invention, it is every to utilize this hair
Equivalent structure or equivalent flow conversion that bright specification and accompanying drawing content are made, or directly or indirectly it is used in other related skills
Art field, is included within the scope of the present invention.
Claims (10)
1. a kind of data processing method, applied to display platform, it is characterised in that the display platform, which is provided with, to be used to shoot user
The camera of image, the data processing method comprises the following steps：
The image that the camera is shot is obtained in real time；
Corresponding first product information of product that active user checks is determined based on described image, and obtains the people in described image
Face image；
Determine whether the facial image meets preparatory condition；
When the facial image meets preparatory condition, the prompt message that transmission includes the first product information is whole to default movement
End.
2. data processing method as claimed in claim 1, it is characterised in that whether the determination facial image meets pre-
If after the step of condition, the data processing method also includes：
When the facial image is unsatisfactory for preparatory condition, the facial image that whether is stored with presetting database is determined；
Be stored with the presetting database facial image when, obtain the corresponding second product letter of the facial image
Breath；
When second product information includes first product information, transmission includes the prompt message of the first product information extremely
Default mobile terminal.
3. data processing method as claimed in claim 2, it is characterised in that the data processing method also includes：
The facial image or second product information of not being stored with the presetting database do not include described first
During product information, facial image described in associated storage and first product information to the presetting database.
4. data processing method as claimed in claim 2, it is characterised in that be stored with the face in the presetting database
Image and first product information check number of times；Described send includes the prompt message of the first product information to default movement
After the step of terminal, the data processing method also includes：
Number of times is checked described in updating.
5. the data processing method as described in any one of Claims 1-4, it is characterised in that described to be determined based on described image
Corresponding first product information of product that active user checks, and include the step of obtain the facial image in described image：
Obtain the corresponding product information of product in the display platform；
Corresponding first product information of product that active user checks is determined based on described image and the product information；
Image recognition is carried out to described image, to obtain the facial image in described image.
6. a kind of data processing equipment, applied to display platform, it is characterised in that the display platform, which is provided with, to be used to shoot user
The camera of image, the data processing equipment includes：
First acquisition module, for obtaining the image that the camera is shot in real time；
First determining module, for determining corresponding first product information of product that active user checks based on described image, and
Obtain the facial image in described image；
Second determining module, for determining whether the facial image meets preparatory condition；
First sending module, for when the facial image meets preparatory condition, transmission to include the prompting of the first product information
Information is to default mobile terminal.
7. data processing equipment as claimed in claim 6, it is characterised in that the data processing equipment also includes：
3rd determining module, for when the facial image is unsatisfactory for preparatory condition, determining whether stored in presetting database
There is the facial image；
Second acquisition module, for be stored with the presetting database facial image when, obtain the facial image
Corresponding second product information；
Second sending module, for when second product information includes first product information, transmission to include the first production
The prompt message of product information is to default mobile terminal.
8. data processing equipment as claimed in claim 7, it is characterised in that the data processing equipment also includes：
Memory module, for not being stored with the facial image or second product information in the presetting database not
During including first product information, facial image described in associated storage and first product information to the preset data
Storehouse.
9. data processing equipment as claimed in claim 7, it is characterised in that be stored with the face in the presetting database
Image and first product information check number of times；The data processing equipment also includes：
Update module, described number of times is checked for updating.
10. the data processing equipment as described in any one of claim 6 to 9, it is characterised in that the first determining module bag
Include：
Acquiring unit, for obtaining the corresponding product information of product in the display platform；
Determining unit, for determining product corresponding first that active user checks based on described image and the product information
Product information；
Recognition unit, for carrying out image recognition to described image, to obtain the facial image in described image.
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| CN201710023592.2A CN107067290A (en) | 2017-01-12 | 2017-01-12 | Data processing method and device |
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| CN201710023592.2A CN107067290A (en) | 2017-01-12 | 2017-01-12 | Data processing method and device |
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| CN201710023592.2A Pending CN107067290A (en) | 2017-01-12 | 2017-01-12 | Data processing method and device |
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| CN109767290A (en) * | 2018-12-18 | 2019-05-17 | 深圳壹账通智能科技有限公司 | Product method for pushing, device, computer equipment and storage medium |
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| CN112418983A (en) * | 2020-11-19 | 2021-02-26 | 珠海格力电器股份有限公司 | Method and device for determining purchase intention information of user |
| CN114757320A (en) * | 2022-04-07 | 2022-07-15 | 深圳市东峰盛科技有限公司 | Data processing method and device, electronic equipment and storage medium |
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Application publication date: 20170818 |