CN106161655B - User preference analysis method based on optical labels - Google Patents
User preference analysis method based on optical labels Download PDFInfo
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- CN106161655B CN106161655B CN201610784657.0A CN201610784657A CN106161655B CN 106161655 B CN106161655 B CN 106161655B CN 201610784657 A CN201610784657 A CN 201610784657A CN 106161655 B CN106161655 B CN 106161655B
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/52—Network services specially adapted for the location of the user terminal
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06K—GRAPHICAL DATA READING; PRESENTATION OF DATA; RECORD CARRIERS; HANDLING RECORD CARRIERS
- G06K7/00—Methods or arrangements for sensing record carriers, e.g. for reading patterns
- G06K7/10—Methods or arrangements for sensing record carriers, e.g. for reading patterns by electromagnetic radiation, e.g. optical sensing; by corpuscular radiation
- G06K7/14—Methods or arrangements for sensing record carriers, e.g. for reading patterns by electromagnetic radiation, e.g. optical sensing; by corpuscular radiation using light without selection of wavelength, e.g. sensing reflected white light
- G06K7/1404—Methods for optical code recognition
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/55—Push-based network services
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Abstract
The invention discloses a user preference analysis method based on optical labels, which comprises the following steps: 1) arranging the optical label at the selected position; 2) a user reads the image information of the optical label through the handheld device, then links the server according to the read result, and forwards the position information of the user to the server, and the server pushes the service; 3) the server counts the positions of the users for obtaining the optical labels, obtains the times of the users at the positions of all the optical labels, obtains the position of the optical label with the most times of the users, obtains the preference of the users according to the characteristics of the position of the optical label with the most times of the users, counts the times of the users for reading various services pushed by the server, and pushes the services to the users according to the times of the users for reading various services pushed by the server when the users link the server again.
Description
Technical Field
The invention belongs to the technical field of optical information, and relates to a user preference analysis method based on an optical label.
Background
The use of the optical label establishes interaction between a user and a target, extends the use range of the electronic label, and also expands and strengthens the identification under different illumination conditions. In the using process of the optical label, because the action mechanism of the optical label is different from that of a common electronic label, a user can operate under the conditions of long distance, multiple angles and different illumination, then in the existing optical label identifying process, a server can only push information to the user mechanically, can not push the information according to the preference of the user, and can not count the frequently-occurring areas of the user.
Disclosure of Invention
The present invention is directed to overcome the disadvantages of the prior art, and provides a method for analyzing user preference based on optical labels, which can push services to users according to the user preference, and can count the frequently-occurring regions of the users.
In order to achieve the above object, the method for analyzing user preference based on optical labels of the present invention comprises the following steps:
1) selecting a position for arranging the optical label in a set arrangement range, and arranging the optical label at the selected position;
2) a user acquires image information of the optical label through the handheld device, reads the image information of the optical label, links the server according to the read result, and meanwhile, the handheld device forwards the position information of the handheld device to the server, and the server pushes the service to the handheld device of the user;
3) the server counts the positions of the users for obtaining the optical labels, obtains the times of the users at the positions of all the optical labels, obtains the position of the optical label with the maximum times of the users, obtains the preference of the users according to the characteristics of the position of the optical label with the maximum times of the users, counts the times of the users for reading various services pushed by the server, and pushes the services to the users according to the times of the users for reading various services pushed by the server when the users link the server again.
And 3), when the optical label with the largest occurrence frequency of the user is arranged at the bus station, the preference of the user is to take the bus.
In step 3), the server counts the times of the user viewing various services pushed by the server, and when the user links the server again, the server pushes the services to the user according to the times of the user viewing various services pushed by the server, and the specific operation of the server is as follows:
the server counts the times of the user viewing various services pushed by the server, calculates the proportion of the user viewing various services, and pushes the services to the user according to the proportion of the user viewing various services when the user links the server again.
The optical label comprises a signal array for bearing optical label information and three positioning light-emitting devices for positioning the signal array, wherein the signal array consists of a plurality of signal light-emitting devices.
The controller converts information to be carried by the optical label into a group of binary numbers, wherein one bit in the binary numbers corresponds to one signal light-emitting device in the signal array, and when any bit in the binary numbers is 0, the corresponding signal light-emitting device is turned off; when any one bit of the binary number is 1, the corresponding signal light emitting device becomes bright.
Three positioning light emitting devices are arranged around the signal array.
The invention has the following beneficial effects:
in the method for analyzing the user preference based on the optical labels, when the handheld device is linked with the server during specific operation, the position information of the handheld device is sent to the server, so that the user can know the position of the optical labels identified by the handheld device, and the server can know the frequently-appearing area of the user by counting the positions of the optical labels identified by the user. Meanwhile, the server pushes various services to the user, the user browses favorite services, the server counts the times of browsing various services by the user, and when the user links the server again, the server can push the services to the user according to the times of browsing various services by the user, so that the user can push the services according to the user preferences.
Drawings
Fig. 1 is a schematic diagram of the present invention.
Detailed Description
The invention is described in further detail below with reference to the accompanying drawings:
referring to fig. 1, the method for analyzing user preference based on optical labels according to the present invention includes the following steps:
1) selecting a position for arranging the optical label in a set arrangement range, and arranging the optical label at the selected position;
2) a user acquires image information of the optical label through the handheld device, reads the image information of the optical label, links the server according to the read result, and meanwhile, the handheld device forwards the position information of the handheld device to the server, and the server pushes the service to the handheld device of the user;
3) the server counts the positions of the users for obtaining the optical labels, obtains the times of the users at the positions of all the optical labels, obtains the position of the optical label with the maximum times of the users, obtains the preference of the users according to the characteristics of the position of the optical label with the maximum times of the users, counts the times of the users for reading various services pushed by the server, and pushes the services to the users according to the times of the users for reading various services pushed by the server when the users link the server again.
And 3), when the optical label with the largest occurrence frequency of the user is arranged at the bus station, the preference of the user is to take the bus.
In step 3), the server counts the times of the user viewing various services pushed by the server, and when the user links the server again, the server pushes the services to the user according to the times of the user viewing various services pushed by the server, and the specific operation of the server is as follows:
the server counts the times of the user viewing various services pushed by the server, calculates the proportion of the user viewing various services, and pushes the services to the user according to the proportion of the user viewing various services when the user links the server again.
The optical label comprises a signal array for bearing optical label information and three positioning light-emitting devices for positioning the signal array, wherein the signal array consists of a plurality of signal light-emitting devices; the controller converts information to be carried by the optical label into a group of binary numbers, wherein one bit in the binary numbers corresponds to one signal light-emitting device in the signal array, and when any bit in the binary numbers is 0, the corresponding signal light-emitting device is turned off; when any bit in the binary number is 1, the corresponding signal light-emitting device becomes bright; three positioning light emitting devices are arranged around the signal array.
Example one
L Mr. is a working clan, often uses the optical label service around the station while waiting for the bus, Mr. L uses the nearby B service at the station A to call the nearby optical label to provide the shopping, in the shopping process, L uses the mobile phone to scan the optical label, after the optical label identification is started, the mobile phone is linked to the server, and the mobile phone forwards the position information of the mobile phone to the server, so that the server knows that the user is at the bus station A, at another bus transfer point C, Mr. L uses the nearby D service to provide the optical label to request the consultation service, the server can obtain the waiting bus at the bus transfer point C according to the same method, and based on the preference, the server pushes the optimized service scheme based on the public transport facility to Mr. L.
Claims (1)
1. A user preference analysis method based on optical labels is characterized by comprising the following steps:
1) selecting a position for arranging the optical label in a set arrangement range, and arranging the optical label at the selected position;
2) a user acquires image information of the optical label through the handheld device, reads the image information of the optical label, links the server according to the read result, and meanwhile, the handheld device forwards the position information of the handheld device to the server, and the server pushes the service to the handheld device of the user;
3) the server counts the positions of the users for acquiring the optical labels, obtains the times of the users at the positions of all the optical labels, obtains the position of the optical label with the most times of the users, obtains the preference of the users according to the characteristics of the position of the optical label with the most times of the users, counts the times of the users for reading various services pushed by the server, and pushes the services to the users according to the times of the users for reading various services pushed by the server when the users link the server again;
in the step 3), when the optical label with the largest occurrence frequency of the user is arranged at the bus station, the preference of the user is to take the bus;
in step 3), the server counts the times of the user viewing various services pushed by the server, and when the user links the server again, the server pushes the services to the user according to the times of the user viewing various services pushed by the server, and the specific operation of the server is as follows:
the server counts the times of the user viewing various services pushed by the server, calculates the proportion of the user viewing various services, and pushes the services to the user according to the proportion of the user viewing various services when the user links the server again;
the optical label comprises a signal array for bearing optical label information and three positioning light-emitting devices for positioning the signal array, wherein the signal array consists of a plurality of signal light-emitting devices;
the controller converts information to be carried by the optical label into a group of binary numbers, wherein one bit in the binary numbers corresponds to one signal light-emitting device in the signal array, and when any bit in the binary numbers is 0, the corresponding signal light-emitting device is turned off; when any bit in the binary number is 1, the corresponding signal light-emitting device becomes bright;
three positioning light emitting devices are arranged around the signal array.
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CN107886017B (en) * | 2017-11-09 | 2021-02-19 | 陕西外号信息技术有限公司 | Method and device for reading optical label sequence |
CN109936699B (en) * | 2017-12-19 | 2020-08-21 | 陕西外号信息技术有限公司 | Optical label safety judgment method and system |
CN109934319B (en) * | 2017-12-19 | 2021-06-15 | 陕西外号信息技术有限公司 | Optical communication device and corresponding anti-counterfeiting method and system |
CN109934032B (en) * | 2017-12-19 | 2020-07-24 | 陕西外号信息技术有限公司 | Optical communication device and corresponding anti-counterfeiting method and system |
CN112051943A (en) * | 2019-06-05 | 2020-12-08 | 北京外号信息技术有限公司 | Information display method based on optical communication device and corresponding electronic equipment |
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CN104463284A (en) * | 2014-12-18 | 2015-03-25 | 武汉邮电科学研究院 | Personnel location trajectory analysis system and analysis method based on WeChat public platform |
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CN104008109B (en) * | 2013-02-26 | 2017-11-14 | 南京邮电大学 | Web information Push Service system based on user interest |
US20140317659A1 (en) * | 2013-04-19 | 2014-10-23 | Datangle, Inc. | Method and apparatus for providing interactive augmented reality information corresponding to television programs |
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