CN106157070A - Monitoring device displacement carries out the method for advertisement broadcasting - Google Patents
Monitoring device displacement carries out the method for advertisement broadcasting Download PDFInfo
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- CN106157070A CN106157070A CN201510135920.9A CN201510135920A CN106157070A CN 106157070 A CN106157070 A CN 106157070A CN 201510135920 A CN201510135920 A CN 201510135920A CN 106157070 A CN106157070 A CN 106157070A
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Abstract
A kind of method that monitoring device displacement carries out advertisement broadcasting, it is applied to a mobile device, first start a display interface and play a foundation advertisement information, whether subsequent start-up one this mobile device of displacement monitoring module monitors has produced a displacement state, if the most persistently playing this foundation advertisement information, if the pick-up lens i.e. started in this mobile device carries out image capture action, after obtaining an image, this image is made whether to comprise the identification of face characteristic, if the most persistently playing this foundation advertisement information, if then analyzing, with an identification unit, this face characteristic that this image is comprised, and play should a particular advertisement information of face characteristic on this display interface.
Description
Technical field
The present invention relates to a kind of method that advertisement is play, a kind of monitoring device displacement carries out advertisement broadcasting
Method.
Background technology
Press, along with popularizing of mobile device (such as mobile phone or panel computer etc.), the most visible mobile dress of sales exhibition
The sale strong point put, with by showing the impulsion increasing consumer's purchase.But, the exhibition of mobile device now
Show and mainly sell in the way of of short duration experience, utilize and show fully functional sample machine, it is provided that consumer in
Sell experience mobile device function of short duration in strong point, eliminate and change old machine and purchase on a barter basis the desire of new machine increasing user
Hope.To this, though the function of this mobile device is temporarily experienced by Neng Ling consumer by the way of of short duration experience, but
For many consumers, if not providing suitable ad information during of short duration experience, in experience
After end, consumer does not the most have increases the desire bought.
Therefore, if can be during consumer's this mobile device of of short duration experience, it is provided that suitable ad information,
Certainly will can increase the bandwagon effect of this mobile device.In addition, if can effectively use user of short duration
Experience the time of this mobile device, it is provided that the ad information that different industry is formed an alliance, also can increase the effect of this advertising service
Benefit.Therefore, inventor urgently thinks a kind of sales exhibition method, and it is to reach above-mentioned purpose.
Summary of the invention
The main object of the present invention, is to utilize consumer during this mobile device of of short duration experience, it is provided that
Ad information is to increase effect of advertising.
For reaching above-mentioned purpose, the present invention provides a kind of method that monitoring device displacement carries out advertisement broadcasting, application
In a mobile device, this mobile device include a display interface, a pick-up lens, one in order to judge this shifting
Whether dynamic device produces the displacement monitoring module and of a displacement state in order to be captured this pick-up lens
Image carry out the identification unit of face characteristic identification, the method includes:
Foundation advertisement plays step: starts this display interface and plays a foundation advertisement information；
Monitoring displacement step: start whether this this mobile device of displacement monitoring module monitors produces this displacement shape
State, if it is not, continuously return to this foundation advertisement to play step, if so, monitoring this displacement state i.e. enable should
Pick-up lens carries out image capture action and enters next step；
Particular advertisement plays step: whether this image analyzing the acquisition of this pick-up lens has face characteristic,
If it is not, persistently play this foundation advertisement information and return to monitor displacement step, if so, utilize this identification unit
Analyze this face characteristic in this image, and play should face characteristic one specific on this display interface
Ad information.
In an embodiment, it is to make this shifting that this foundation advertisement play step play step to divide with this particular advertisement
Dynamic device connects an advertising database and obtains this foundation advertisement information or this particular advertisement information.
In an embodiment, this particular advertisement is play step and is further included an identification step: this face of identification
It is characterized as male's face feature or female face feature, if male's face feature is i.e. play with male's demand is
This main particular advertisement information, if female face feature then plays this particular advertisement based on women demand
Information.
In an embodiment, this particular advertisement is play step and is further included an identification face characteristic quantity step: distinguish
Know whether this image comprises multiple face feature, if it is not, carry out identification for this face feature single and provide
This corresponding particular advertisement information, the most then playing public demand is this main particular advertisement information.
In an embodiment, this particular advertisement is play step and is further included a weighted analysis step: utilize this identification
Unit is weighted analysis and obtains a weighted results those face characteristics, and plays phase according to this weighted results
This corresponding particular advertisement information.
In an embodiment, this particular advertisement is play step and is further included an age level identification step: this people of identification
Face feature is to obtain the age level of consumer in this image, and provides corresponding according to age level identification result
Ad information.
In an embodiment, the method further includes one and is implemented in the identification after this particular advertisement broadcasting step
Aligning step: play in this particular advertisement information and terminate, it is provided that a questionnaire is presented on this display interface, and
The questionnaire result comprised in resolving this questionnaire after this questionnaire has been filled in, to distinguish this identification unit
Know correction.
In an embodiment, this foundation advertisement broadcasting step further includes one and utilizes a power line to this mobile device
The sub-step that electric power makes this mobile device be charged is provided.
In an embodiment, this foundation advertisement is play step and is further included a charging monitoring step: monitors this and moves
Whether normality is charged device, if so, judges that this mobile device is normally connected with this power line and is not stolen
Take and enter this monitoring displacement step, if it is not, then judge that this mobile device is stolen or this power line moves with this
Device connects abnormal and exports a caution signals.
By the above-mentioned embodiment of the present invention, have the following characteristics that compared to commonly using
The present invention is applied in mobile device, during carrying out of short duration experience in consumer, detection this disappear
This face characteristic of the person of expense, it is provided that this corresponding particular advertisement information, to increase this mobile device in exhibiting and selling
Effect of advertising in journey, additionally, the present invention removes to play this particular advertisement information relevant to this mobile device
Outside, also it is provided that this particular advertisement information of consumer's other different industry service.
Accompanying drawing explanation
Fig. 1 is that the mobile device unit of one embodiment of the invention becomes schematic diagram；
Fig. 2 is the method flow schematic diagram of one embodiment of the invention；
Fig. 3 is the method flow schematic diagram of another embodiment of the present invention.
Detailed description of the invention
Relate to the detailed description of the invention and technology contents, show and just coordinate graphic being described as follows:
Refer to Fig. 1, the method that monitoring device displacement of the present invention carries out advertisement broadcasting, be applied to one and move dress
Put 10 and can be utilize load in this mobile device 10 an application program (Mobile application, logical
Claim APP) perform.This mobile device 10 that the present invention is applied includes a calculation process module 101, and shows
Show interface 102, pick-up lens 103, displacement monitoring module 104, identification unit 105 and a communication
Module 106.Wherein, this calculation process module 101 in order to run this application program, and point connect this move
Other each parts on device 10, work with the operation enable corresponding component according to this application program, further
Ground, this calculation process module 101 must comprise a flash memory or a scratch-pad memory, to store this application program or basis
Other data needed for invention enforcement.This display interface 102 then connects this calculation process module 101 and is transported by this
Calculate the control of processing module 101, and play or show the information that this calculation process module 101 provides.Also, this
Inventing this pick-up lens 103 can be the more preposition camera lens in this mobile device 10 or a rearmounted camera lens, should
Pick-up lens 103 connects this calculation process module 101 and is controlled and is actuated for image capture action, should
The image that pick-up lens 103 is captured is back to this calculation process module 101 further to carry out follow-up step
Suddenly.Also, this displacement monitoring module 104 of the present invention can be the acceleration being assemblied in this mobile device 10
Sensor (G sensor) or a gyroscope etc., this displacement monitoring module 104 connects this calculation process module 101
And in order to judge whether this mobile device 10 produces a displacement state, this displacement state alleged i.e. refers to that this moves dress
Put 10 picked up by a user or this mobile device 10 suffer external force produce displacement state.Furthermore, the present invention
This identification unit 105 can be by the wherein software comprised in this application program, in other words, this identification list
Unit 105 is to load among this calculation process module 101 in time implementing.This identification unit 105 accepts this shooting
Camera lens 103 carries out this image of image capture action generation, and this image carries out image identification operation, solves
Analyse the presentation content that this image is comprised.For example, this identification unit 105 is able to face characteristic data
Collection, whether this image of identification comprises a face characteristic, and by identification result output for this calculation process module 101
Computing uses.Also, this mobile device 10 of the present invention has further included one in order to be connected with external device (ED) to transmit money
The communication module 106 of news, this communication module 106 obtains further according to implementing demand in a wired or wireless manner
Implement.
Holding, and refer to Fig. 1 to Fig. 3, the method that monitoring device displacement of the present invention carries out advertisement broadcasting comprises
There are following steps: a foundation advertisement is play step 20, a monitoring displacement step 21 and a particular advertisement and play
Step 22.Being more particularly described, the present invention is initial in implement, and first start-up loading is in this operation processing unit
This application program in 101, makes this operation processing unit 101 start this display interface 102, and to this display
Interface 102 provides a foundation advertisement information 30, makes this display interface 102 take turns sequence and plays this foundation advertisement information
30, this foundation advertisement information 30 can be pre-loaded ad information in this application program.Hereafter, originally
Inventive method i.e. enters this monitoring displacement step 21, while this foundation advertisement information 30 is play, and this application
Program continuously carries out and makes this displacement monitoring module 104 to start to monitor whether this mobile device 10 produces this displacement
State.If it is not, this displacement monitoring module 104 does not monitors this mobile device 10 produces this displacement state, should
Operation processing unit 101 the most persistently provides this foundation advertisement information 30, makes this display interface 102 play constantly
This foundation advertisement information.If so, this displacement monitoring module 104 monitors this mobile device 10 and produces this displacement
State, this displacement monitoring module 104 exports a monitoring signal to this operation processing unit 101 immediately, makes this fortune
Calculate this pick-up lens 103 of processing unit 101 enable immediately and carry out image capture action, and it is specific extensively to enter into this
Accuse and play step 22.This identification unit 105 is analyzed this image that this pick-up lens 103 captures and no is had this people
Face feature, if it is not, this operation processing unit 101 persistently makes this display interface 102 play this foundation advertisement information
30 and return to this monitoring displacement step 21.Holding, if so, this identification unit 105 is found to have in this image
Face characteristic, utilizes this identification unit 105 to analyze this face characteristic in this image immediately, and according to analysis
Result is play should a particular advertisement information 31 of face characteristic on this display interface 102.Furtherly
Bright, this identification unit 105 i.e. produces a feature analysis result after analyzing this face characteristic, and this calculation process
Unit 101 then exports this particular advertisement information 31 according to this feature analysis result, makes this display interface 102 show
This particular advertisement information 31.Furthermore, this particular advertisement information 31 of the present invention can be to enter according to this face characteristic
Row classification, illustrate, if this face characteristic is male, to should face characteristic this particular advertisement money
News 31 are based on the ad information of male's demand, wide such as the usefulness introduction of mobile device or other different industry
Accuse information etc.).If this face characteristic is women, to should the particular advertisement information 31 of face characteristic be
Based on the ad information of women demand, such as camera function introduction or the advertisement money of other different industry of mobile device
News etc..
Hold, be more particularly described the present invention and implement process, in an embodiment, this mobile device 10 of the present invention
Can be the exhibit being placed on a sale strong point, during start is shown, this mobile device 10
Being placed at and do not produce this displacement state on a bolster, now, this displacement monitoring module 104 does not monitors
The generation of this displacement state, and make this display interface 102 play this foundation advertisement information 30 constantly.When disappearing
Expense person produces interest to this mobile device 10, and when picking up this mobile device 10, this displacement monitoring module 104
Monitor this mobile device 10 immediately and produce this displacement state, and make this pick-up lens of this mobile device 10
103 start and pick-up image.Then, this identification unit 105 analyzes this shadow that this pick-up lens 103 is captured
Picture, analyzes this face characteristic of this consumer, and exports corresponding being somebody's turn to do according to this face characteristic of this consumer
Particular advertisement information 31, thereby, to provide corresponding advertising service for this consumer each.
Referring to Fig. 3 again, further, this particular advertisement of the present invention plays step 22 more can comprise an identification
Sex step 221, during this identification sex step 221 is implemented, this identification unit 105 this shadow of identification
This face characteristic in Xiang is male's face feature or a female face feature, if this male's face feature
I.e. play this particular advertisement information 31 based on male's demand, if then play during this female face feature with
Women demand is this main particular advertisement information.In addition, the present invention is in an embodiment, and this is specific extensively
Accusing broadcasting step 22 and can include an identification face characteristic quantity step 222, this identification face characteristic quantity walks
During rapid 222 enforcement, whether this identification unit 105 this image of identification includes multiple face feature, if it is not, then
Carry out identification for this face feature single comprised in this image and corresponding this particular advertisement is provided
Information 31, the most then make this calculation process module 101 provide this display interface 102 based on public demand
This particular advertisement information 31, and this particular advertisement information 31 alleged by the present embodiment can be an exhibition activity
Ad information.Further, this particular advertisement is play step 22 and more can be comprised one and be connected in this identification face
Weighted analysis step 223 after feature quantity step 222, and this weighted analysis step 223 is with this image
Include those face characteristics multiple as the basis performed, say, that when this identification unit 105 judges
When this image includes multiple face characteristic, this weighted analysis step 223 can be entered.This weighted analysis walks
During rapid 223 enforcement, it is weighted analyzing to obtain one to those face characteristics first with this identification unit 105
Weighted results, and play this corresponding particular advertisement information 31 according to this weighted results.Illustrate, when
Those portrait features that this image is comprised are to be in the great majority with this female face feature, this identification unit 105
I.e. female face characteristic weighing is calculated, finally calculate this weighted results.Hereafter, this calculation process module
After 101 receive this weighted results, i.e. understand this weighted results, export this spy based on women demand
Determine ad information 31.In addition to the above embodiments, this particular advertisement is play step 22 and is further included layer in age one year
Identification step 224, utilizes this face characteristic in this identification unit 105 this image of identification to obtain in this image
The age level of consumer, and provide corresponding ad information according to age level identification result.For example,
In this age level identification step 224 implementation process, it is special that this identification unit 105 carries out the age to this face characteristic
The identification levied, so-called age characteristics microgroove the most on the face or on the face skin dark stain etc., it is assumed that this face in this image is special
Levying is that a child owns, and this identification unit 105 i.e. judges that this consumer's age level is child, and result is carried
For this calculation process module 101, this calculation process module 101 is made to provide this particular advertisement based on child to provide
News 31.
Referring to Fig. 3 again, from the above, the present invention can provide each consumer the most suitable for can ensure that
Advertising message, in an embodiment, the inventive method further included one be implemented in this particular advertisement play step
Identification aligning step 23 after rapid 22, when this identification aligning step 23 performs, need to first need to wait for this specific
Ad information 31 is play and is terminated, and namely needs etc. to this particular advertisement information 31 to be finished, this calculation process
Module 101 provides a questionnaire 32 and is presented on this display interface 102, and this questionnaire 32 record sex or
The problems such as age.When this questionnaire filled in by the consumer watching this particular advertisement information 31 complete after, this fortune
Calculate processing unit 101 and resolve the questionnaire result comprised on this questionnaire immediately, and return and look into this identification unit 105
For the identification result of this face characteristic of this consumer, the identification result of this identification unit 105 and questionnaire
When result is not inconsistent, i.e. this identification unit 105 is carried out identification correction.
From the above, this foundation advertisement of the present invention is play step 20 and is play step 22 score with this particular advertisement
This mobile device 10 is made to connect an advertising database 11 to obtain this foundation advertisement information 30 or this particular advertisement
Information 31.Illustrate further, this mobile device 10 in the inventive method perform before, this calculation process module
101 must not store this foundation advertisement information 30 any or this particular advertisement information 31, and in starting this application
During program, i.e. it is connected with this advertising database 11 in the way of wired or wireless by this communication module 106,
To obtain this foundation advertisement information 30 or this particular advertisement information 31.In addition, this calculation process of the present invention
Module 101 also store this foundation advertisement information 30 or this particular advertisement information 31 in advance.Additionally, in one
In embodiment, this foundation advertisement of present invention broadcasting step 20 further includes one and utilizes a power line (this is the most not shown) right
This mobile device 10 provides electric power to make the sub-step 201 that this mobile device 10 is charged.Further illustrate,
Play the initial of step 20 execution in this foundation advertisement, need first provide electric with this power line to this mobile device 10
Power, makes this mobile device 10 can obtain electric power constantly, to perform the inventive method for a long time, constantly
Advertisement is play on ground.Furthermore, in the present embodiment, this foundation advertisement plays step 20 more can include a charging
Monitoring step 202, when this charging monitoring step 202 performs, first monitors this mobile device 10 whether normality
It is charged, if so, judges that this mobile device 10 is not stolen and take and enter this monitoring displacement step 21, if it is not,
Then judge that this mobile device 10 is stolen and export a caution signals 33.It is more particularly described, in the present embodiment, should
Calculation process module 10 further included a charged state identification unit 107, and this charged state identification unit
107 must be for the wherein software being established in this application program, and this charged state identification unit 107 moves with this
Whether device 10 is charged as basis for estimation, say, that when this charged state identification unit 107 is supervised
Survey this mobile device 10 when being in charged state, be i.e. judged as that this mobile device 10 is connected normally with this power line
And be not stolen, if being not in charged state, i.e. judge this mobile device 10 of this mobile device 10 and this power supply
Line connects abnormal, and has the possibility stolen by the unplugged line of the thieves or robbers who act under cover of night, produces this caution signals 33.Also,
This caution signals 33 is obtained and is sent to a signalisation server 12 by this communication module 106 further, with order
The salesman at this sale strong point goes to the displaying situation detecting this mobile device 10 immediately.
In sum, the method that this monitoring device displacement of the present invention carries out advertisement broadcasting, it is applied to one and moves dress
Put, first start a display interface and play a foundation advertisement information, subsequent start-up one displacement monitoring module monitors
Whether this mobile device has produced a displacement state, if the most persistently playing this foundation advertisement information, if i.e.
The pick-up lens started in this mobile device carries out image capture action, after obtaining an image, to this shadow
As carrying out the no identification including face characteristic, if the most persistently playing this foundation advertisement information, if then with
One identification unit analyzes this face characteristic that this image is comprised, and plays should people on this display interface
One particular advertisement information of face feature.Thereby, to reach consumer during this mobile device of of short duration experience,
There is provided ad information to increase effect of advertising.
Claims (9)
1. the method that monitoring device displacement carries out advertisement broadcasting, is applied to a mobile device, and this moves
Device include a display interface, a pick-up lens, one in order to judge whether this mobile device produces a displacement
The displacement monitoring module of state and one carries out face characteristic in order to the image being captured this pick-up lens and distinguishes
The identification unit known, it is characterised in that the method includes following steps:
Foundation advertisement plays step: starts this display interface and plays a foundation advertisement information；
Monitoring displacement step: start whether this this mobile device of displacement monitoring module monitors produces this displacement shape
State, if it is not, continuously return to this foundation advertisement to play step, if so, monitoring this displacement state i.e. enable should
Pick-up lens carries out image capture action and enters next step；
Particular advertisement plays step: whether this image analyzing the acquisition of this pick-up lens has face characteristic,
If it is not, persistently play this foundation advertisement information and return to monitor displacement step, if so, utilize this identification unit
Analyze this face characteristic in this image, and play should face characteristic one specific on this display interface
Ad information.
2. the method that monitoring device displacement carries out advertisement broadcasting as claimed in claim 1, it is characterised in that should
It is to make this mobile device be connected an advertisement number that foundation advertisement play step play step to divide with this particular advertisement
This foundation advertisement information or this particular advertisement information is obtained according to storehouse.
3. the method that monitoring device displacement carries out advertisement broadcasting as claimed in claim 1, it is characterised in that should
Particular advertisement is play step and is further included an identification step: this face characteristic of identification be male's face feature or
Female face feature, if male's face feature i.e. plays this particular advertisement information based on male's demand,
If female face feature then plays this particular advertisement information based on women demand.
4. the method that monitoring device displacement carries out advertisement broadcasting as claimed in claim 1, it is characterised in that should
Particular advertisement is play step and is further included an identification face characteristic quantity step: whether this image of identification comprises multiple
Face feature, if it is not, carry out identification for this face feature single and provide this corresponding particular advertisement to provide
News, the most then playing public demand is this main particular advertisement information.
5. the method that monitoring device displacement carries out advertisement broadcasting as claimed in claim 4, it is characterised in that should
Particular advertisement is play step and is further included a weighted analysis step: utilize this identification unit to enter those face characteristics
Row weighted analysis obtains a weighted results, and plays corresponding this particular advertisement money according to this weighted results
News.
6. claim 1 or as described in the monitoring device displacement method that carries out advertisement broadcasting, it is characterised in that
This particular advertisement is play step and is further included an age level identification step: this face characteristic of identification is to obtain this image
The age level of interior consumer, and provide corresponding particular advertisement information according to age level identification result.
7. the method that monitoring device displacement carries out advertisement broadcasting as claimed in claim 1, it is characterised in that should
Method further includes one and is implemented in the identification aligning step after this particular advertisement plays step: specific extensively in this
Accuse information broadcasting to terminate, it is provided that a questionnaire is presented on this display interface, and solves after this questionnaire has been filled in
The questionnaire result comprised in analysing this questionnaire, to carry out identification correction to this identification unit.
8. the method that monitoring device displacement carries out advertisement broadcasting as claimed in claim 1, it is characterised in that should
Foundation advertisement broadcasting step further includes one and utilizes a power line to provide electric power to make this move dress this mobile device
Put the sub-step being charged.
9. the method that monitoring device displacement carries out advertisement broadcasting as claimed in claim 8, it is characterised in that should
Foundation advertisement is play step and is further included a charging monitoring step: whether normality is filled to monitor this mobile device
Electricity, if so, judges that this mobile device is normally connected with this power line and is not stolen and takes and enter this monitoring displacement
Step, if it is not, then judge that this mobile device is stolen or this power line is connected with this mobile device abnormal and exports
One caution signals.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201510135920.9A CN106157070A (en) | 2015-03-26 | 2015-03-26 | Monitoring device displacement carries out the method for advertisement broadcasting |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201510135920.9A CN106157070A (en) | 2015-03-26 | 2015-03-26 | Monitoring device displacement carries out the method for advertisement broadcasting |
Publications (1)
| Publication Number | Publication Date |
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| CN106157070A true CN106157070A (en) | 2016-11-23 |
Family
ID=57340566
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201510135920.9A Pending CN106157070A (en) | 2015-03-26 | 2015-03-26 | Monitoring device displacement carries out the method for advertisement broadcasting |
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Cited By (1)
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| CN106534347A (en) * | 2016-12-09 | 2017-03-22 | 新余市德塔投资管理中心（有限合伙） | Method for carrying out outdoor advertisement monitoring based on LBS and automatic photographing technology |
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Application publication date: 20161123 |