CN105550909A - Business pushing system and method - Google Patents
Business pushing system and method Download PDFInfo
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- CN105550909A CN105550909A CN201610096113.5A CN201610096113A CN105550909A CN 105550909 A CN105550909 A CN 105550909A CN 201610096113 A CN201610096113 A CN 201610096113A CN 105550909 A CN105550909 A CN 105550909A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
Abstract
The invention discloses a business pushing system and method. The system comprises at least one Bluetooth anchor point device, a mobile terminal and a server. The Bluetooth anchor point devices are used for periodically broadcasting identity label information of the Bluetooth anchor point devices. The mobile terminal comprises a Bluetooth module, an application module and a communication module. The Bluetooth module is connected with the Bluetooth anchor point devices and used for sending the received identity label information broadcast by the Bluetooth anchor point devices within a preset range with the position where the mobile terminal is located as a center to the application module. The application module is connected with the Bluetooth module and the communication module and used for periodically sending the received identity label information to the server through the communication module. The server is used for inquiring a database according to the received identity label information and sending list information corresponding to the identity label information to the mobile terminal. According to the business pushing system and method, in the business pushing process, business information of stores within the preset range with a user as a center can be selectively pushed to the user, and thus the business pushing quality is improved.
Description
Technical field
The present invention relates to communication technical field, particularly relate to the system and method that a kind of commercial affairs push.
Background technology
At present, carry computer, tablet device along with individual, popularizing of carried terminal equipment (smart mobile phone), it is a network interactive service of extensively expanding in recent years that commercial affairs push.Commercial affairs push be by commercial information (television advertising, news paper advertising, billboard etc.), in the mode of electronic medium information by transmission on Internet to consumer.Due to by transmission on Internet, this network business pushes that to have fund input few, and information updating is fast, and Message Transmission is rapid, the characteristics such as broad covered area, progressively favor by businessman miscellaneous.
But, commercial propelling movement mode of the prior art pushes a large amount of invalid commercial matters informations to user, the propelling movement of effective commercial matters information can not be carried out to specific user or consumer, both network burden was added, also easily cause the dislike of user simultaneously, cause effective Business Message to be ignored by user, the advertising input of businessman is not directly proportional to actual effect.
Summary of the invention
In view of this, the system and method that the embodiment of the present invention provides a kind of commercial affairs to push, when commercial affairs push, can be pushed to user by the commercial matters information selectivity in the shop in the preset range of customer-centric, promote the quality that commercial affairs push.
First aspect, embodiments provides a kind of commercial supplying system, comprising: at least one bluetooth anchor point device, mobile terminal and server;
Described bluetooth anchor point device, for the identification information of bluetooth anchor point device described in periodic broadcast;
Described mobile terminal comprises bluetooth module, application module and communication module;
Described bluetooth module is connected with described bluetooth anchor point device, for receiving the identification information of the bluetooth anchor point device broadcast in the preset range centered by described mobile terminal position and described identification information being sent to application module;
Described application module is connected with described bluetooth module, for receiving the described identification information that described bluetooth module sends, and described identification information is periodically sent to server by described communication module;
Described server, for receiving the described identification information that described application module sends, and according to described identification information Query Database, the list information corresponding with described identification information is sent to described mobile terminal, wherein, described list information comprises at least one list items, the unified locating resource that list items comprises major key, the shop title corresponding with major key, the favor information corresponding with major key and favor information accords with, and described major key is the character string corresponding with shop title.
Second aspect, the embodiment of the present invention additionally provides a kind of method that commercial affairs push, and comprising:
The identification information of bluetooth anchor point device periodic broadcast bluetooth anchor point device;
Mobile terminal receives the identification information of the bluetooth anchor point device broadcast in the preset range centered by described mobile terminal position, and described identification information is periodically sent to server;
The described identification information that described server mobile terminal receive sends, and according to described identification information Query Database, the list information corresponding with described identification information is sent to described mobile terminal, wherein, described list information comprises at least one list items, the unified locating resource that list items comprises major key, the shop title corresponding with major key, the favor information corresponding with major key and favor information accords with, and described major key is the character string corresponding with shop title.
The system and method that a kind of commercial affairs that the embodiment of the present invention provides push, the identification information of the bluetooth anchor point device broadcast in the preset range centered by position is sent to server by mobile terminal, the list information corresponding with bluetooth anchor point device identification information is sent to mobile terminal by server, checks for user; Wherein, list information comprises at least one list items, the unified locating resource that described list items comprises major key, the shop title corresponding with major key, the favor information corresponding with major key and favor information accords with, the commercial matters information selectivity in the shop in the preset range of customer-centric can be pushed to user, promote the quality that commercial affairs push.
Accompanying drawing explanation
By reading the detailed description done non-limiting example done with reference to the following drawings, other features, objects and advantages of the present invention will become more obvious:
Fig. 1 is the structured flowchart of a kind of commercial supplying system that the embodiment of the present invention one provides;
Fig. 2 is the structured flowchart of a kind of commercial supplying system that the embodiment of the present invention two provides;
Fig. 3 is the process flow diagram of a kind of commercial method for pushing that the embodiment of the present invention three provides.
Embodiment
Below in conjunction with drawings and Examples, the present invention is described in further detail.Be understandable that, specific embodiment described herein is only for explaining the present invention, but not limitation of the invention.It also should be noted that, for convenience of description, illustrate only part related to the present invention in accompanying drawing but not full content.
Embodiment one
Fig. 1 is the system architecture diagram of a kind of commercial affairs propelling movement that the invention process one provides, and as shown in Figure 1, described system, comprising: at least one bluetooth anchor point device 110, mobile terminal 120 and server 130.
Wherein, bluetooth anchor point device 110, for the identification information of periodic broadcast bluetooth anchor point device 110; Bluetooth anchor point device 110 is arranged in the shop in market, because outside power supply cannot be used, bluetooth anchor point device is powered, therefore button cell is used to realize power supply, in order to save the consumption of electric energy, bluetooth anchor point device periodically sends identification information, and cycle length can be arranged as required.In order to avoid external environment is on the impact of bluetooth anchor point device 110, bluetooth anchor point device 110 is provided with the antenna of gain effect.
Mobile terminal 120 comprises bluetooth module 121, application module 122 and communication module 123; Bluetooth module 121 is connected with bluetooth anchor point device 110, the identification information that the bluetooth anchor point device 110 for receiving in the preset range centered by mobile terminal 120 position is broadcasted, and described identification information is sent to application module 122; Application module 122 is connected with server 130, for receiving the described identification information that bluetooth module 121 sends, and identification information is periodically sent to server 130 by communication module 123.
Concrete, the identification information of bluetooth anchor point device is sent to server 130 by the form of WiFi wireless network, 2G, 3G or 4G network by communication module 123.When the mobile terminal 120 of user judges the information of user's movement, the cycle length that communication module 123 sends identification information can pre-set, and such as, can arrange communication module 123 and carry out transmission identification information at interval of 1s.When the mobile terminal 120 of user determine user there is no the information of new movement time, communication module 123 no longer repeats the identification information of the bluetooth anchor point device that transmission and reception are arrived.
Server 130, for receiving the identification information of the described bluetooth anchor point device 110 that described application module 122 sends, and according to described identification information Query Database 131, the list information corresponding with described identification information is sent to mobile terminal 120, wherein, described list information comprises at least one list items, described list items comprises major key (main key), the shop title corresponding with main key, the favor information corresponding with main key, and unified locating resource symbol (URL) of favor information, described main key is the character string corresponding with shop title.In the present embodiment, the URL of favor information is at least one, and namely the URL of favor information can be one, also can be multinomial.
In the present embodiment, the URL of the main key in list items, the shop title corresponding with main key, the favor information corresponding with main key, favor information is stored in database 131, reward voucher picture pointed by favor information URL or info web are stored in server 130, and are not stored in database 131.In the present embodiment, database 131 is stored in server 130.The URL of favor information is stored in database 131, and URL is the address designation of favor information in server 130, and server 130 stores the reward voucher picture corresponding with the URL of favor information.Reward voucher picture can be the particular picture (picture having preferential information) that shop makes, and also can be the picture of Quick Response Code.On the basis of above-described embodiment, described database also can come from high in the clouds.
In the present embodiment, as shown in Figure 1, identification information and the main key of bluetooth anchor point device 110 are one to one, wherein, the identification information of bluetooth anchor point device 110 comprises the ID be associated with the application module 122 of mobile terminal 120, the main ID characterizing store location information and characterizes point ID of shop title.In the present embodiment, when mobile terminal 120 exists application module 122, and application module 122 is when opening, the bluetooth module 121 of mobile terminal 120 could receive the identification information of bluetooth anchor point device, make the identification information that the mobile terminal 120 of specific user just can receive bluetooth anchor point device like this, to realize the propelling movement to specific user's commercial matters information.
In the present embodiment, store the shop title corresponding with main key and at least one the favor information corresponding with main key in database, wherein, main key can be made up of letter and/numeral, and favor information can adopt the form of character to represent.Such as, if the identify label of bluetooth described point equipment 110 is a1_b1_c1, this bluetooth anchor point device 110 is installed on Tianjin monopolized store of Wanda Huawei, then corresponding with this bluetooth anchor point device 110 identify label in database 131 major key is tjwdhw0001.Wherein, tjwd is the positional information in shop.If honor 6 and honor 7 are made a price reduction in shop, in database 131, then store the favor information of Tianjin monopolized store of Wanda Huawei, can directly adopt " honor 6 and honor 7 are made a price reduction " to represent, the size of the favor information stored in database 131 is generally 20-30 byte.In addition, unified locating resource symbol (URL) of favor information is stored in database 131, that is " the URL record that honor 6 and honor 7 are made a price reduction, and corresponding with the URL of " honor 6 and honor 7 are made a price reduction " reward voucher picture of making a price reduction for honor 6 and honor 7 is stored in server.
On the basis of above-described embodiment, the exemplifying major key that stored by database 131 and favor information have employed the form of " tjwdhw0001 " and " honor 6 and honor 7 are made a price reduction " respectively, but the major key that database 131 stores and favor information are not limited to above-mentioned form, can also adopt other form.
In the present embodiment, after list information is sent to mobile terminal 120 by server 130, mobile terminal 120 receive server 130 send list information, list information is carried out store and display list information in shop title and the favor information corresponding with shop title.User can according to oneself need click the shop title on mobile terminal or the favor information corresponding with shop title.
Therefore, on the basis of above-described embodiment, the application module 122 in mobile terminal 120, also for obtaining the target shop title that user selects, and sends to server 130 by the main key corresponding with target shop title; Server 130, also for obtaining the main key corresponding with target shop title, and according to main key search database, sends to mobile terminal 120 by the store information be associated with main key; Wherein, the store information be associated with main key comprises the information such as phone, address in shop.
Application module 122 in mobile terminal 120, also for obtaining the targeted advantages information that user selects, and by the URL with targeted advantages information and corresponding main key sends to server 130 with targeted advantages information; Server 130, also for URL and the main key corresponding with targeted advantages information of receiving target favor information, judges whether URL and main key mates, and the reward voucher picture corresponding with URL is sent to mobile terminal 120.
In the present embodiment, because bluetooth anchor point device 110 is arranged in the shop in market, and bluetooth anchor point device 110 periodic broadcast identification information.When user enters in market, user opens the application module 122 of mobile terminal 120, the OPEN of application module 122 can activate bluetooth module 121 and the communication module 123 of mobile terminal, the identification information that the bluetooth anchor point device 110 in the preset range making the bluetooth module 121 of mobile terminal receive centered by mobile terminal 120 position is broadcasted.If the identification information that the bluetooth anchor point device 110 that bluetooth module 121 receives is broadcasted is respectively a1_b1_c1 and a2_b2_c3.Wherein corresponding with a1_b1_c1 in server 130 shop name is called Tianjin brand shop of Wanda Huawei, the main key of its correspondence is tjwdhw0001, the corresponding Tianjin Wanda's apple brand shop of a2_b2_c3, the main key of its correspondence is tjwdapl0002, and honor 6 and honor 7 are made a price reduction in the brand shop of Wanda Huawei of Tianjin, and in the Wanda's apple brand shop of Tianjin, favor information is iPhone6s price reduction.
The identification information (a1_b1_c1 and a2_b2_c3) of the bluetooth anchor point device 110 received is sent to application module 122 by bluetooth module 121, and identification information (a1_b1_c1 and a2_b2_c3) is sent to server 130 by communication module 123 by application module 122.The list information corresponding with bluetooth described point equipment 110 identification information (a1_b1_c1 and a2_b2_c3) stored is sent to the mobile terminal of user by server 130.Wherein, list information comprises two list items, and each list items comprises the URL of main key, the shop title corresponding with main key, the favor information corresponding with main key and favor information.List information is preserved by the mobile terminal 120 of user, and the shop title corresponding with main key and favor information is shown.
Table 1 is the part list of the list information that mobile terminal obtains according to the identification information of the bluetooth anchor point sent.As shown in table 1, main key corresponding to a1_b1_c1 is tjwdhw0001, and the main key corresponding with a2_b2_c3 is tjwdapl0002.Server, by the attribute of shop title and favor information in main key (tjwdhw0001 or tjwdapl0002) search database, obtains the URL of the title in shop and favor information, favor information respectively.Wherein, the URL of shop title, favor information and the favor information corresponding with tjwdhw0001 of acquisition is respectively " Tianjin brand shop of Wanda Huawei ", " honor 6 and honor 7 are made a price reduction " and " http://xxx.xxxxx.xxx/sale1/ ".The URL of shop title, favor information and the favor information corresponding with tjwdapl0002 that obtain is respectively " Tianjin Wanda's apple brand shop ", " iPhone6s price reduction " and " http://xxx.xxxxx.xxx/sale2/ ".
Table 1
When showing information as shown in table 1 on the mobile terminal 120 of user, if user is interested in " Tianjin brand shop of Wanda Huawei ", user clicks the region of " Tianjin brand shop of Wanda Huawei " correspondence that mobile terminal 120 shows, application module 122 on mobile terminal 120, the target shop name obtaining user's selection is called " Tianjin brand shop of Wanda Huawei ", the main key (tjwdhw0001) corresponding with " Tianjin brand shop of Wanda Huawei " is sent to server 130, server 130 is according to the main key (tjwdhw0001) corresponding with " Tianjin brand shop of Wanda Huawei " received, search for the store information be associated with main key (tjwdhw0001) and send to mobile terminal 120, store information is shown to make mobile terminal 120.Wherein, the store information be associated with main key comprises the information such as telephone number, contact address in shop.Wherein, the store information be associated with main key can need to arrange according to user, realizes the commercial matters information selectivity such as store information to be pushed to user.
If when user wants the reward voucher picture obtaining " honor 6 and honor 7 are made a price reduction ", user clicks the region that on mobile terminal 120, " honor 6 and honor 7 are made a price reduction " is corresponding, the targeted advantages information that application module 122 on mobile terminal 120 obtains user's selection is " honor 6 and honor 7 are made a price reduction ", and the URL (http://xxx.xxxxx.xxx/sale1/) of the main key (tjwdhw0001) corresponding with " honor 6 and honor 7 are made a price reduction " and " honor 6 and honor 7 are made a price reduction " is sent to server 130, server 130 judges whether " tjwdhw0001 " and " http://xxx.xxxxx.xxx/sale1/ " mates, and reward voucher picture corresponding for URL is sent to mobile terminal 120, to be read reward voucher picture by mobile terminal 120 for user, such user can be enjoyed privileges by the mode of the reward voucher picture showing acquisition in corresponding shop.By above-mentioned method, the reward voucher picture stored is sent on the mobile terminal of user, homepage of server face need not be started, do not adopt the form of commodity webpage in browser access shop, save the flow of customer mobile terminal in server.
On the basis of above-described embodiment, the form of the corresponding reward voucher picture of the URL of favor information in the employing server that the embodiment of the present invention is exemplary, but in server, the URL of favor information can also other preferential form corresponding.
The system that a kind of commercial affairs that the present embodiment provides push, the identification information of the bluetooth anchor point device broadcast in the preset range centered by position is sent to server by mobile terminal, the list information corresponding with bluetooth anchor point device identification information is sent to mobile terminal by server, check for user, the commercial matters information selectivity in the shop in the predeterminable range of customer-centric can be pushed to user, promote the quality that commercial affairs push.
Embodiment two
Fig. 2 is the structural drawing of a kind of commercial supplying system that the embodiment of the present invention two provides; As shown in Figure 2, described system comprises: at least one bluetooth anchor point device 210, mobile terminal 220 and server 230, and wherein, mobile terminal comprises bluetooth module 221, application module 222 and communication module 223;
On the basis of above-described embodiment, mobile terminal also comprises GPS module 224, GPS module 224, for gathering the positional information at mobile terminal 120 place, and positional information is sent to server 230, with the cartographic information making server 230 provide corresponding market, mobile terminal 220 position.
On the basis of above-described embodiment, described signal intensity also for recording the signal intensity of bluetooth anchor point device identification information, and is sent to server 230 by the application module 222 of mobile terminal 220; Server 230, also for receiving the described signal intensity of application module 222 transmission of described mobile terminal 220, the positional information at mobile terminal 220 place is obtained according to described signal intensity and the location algorithm prestored, address finger print data simultaneously in calling data storehouse 231, described positional information is mated with address finger print data, described positional information is adjusted, the positional information after adjustment is sent to described mobile terminal 220.
In the present embodiment, because user appears in different places, the cartographic information stored in the mobile terminal of user is generally the cartographic information mobile terminal last time carrying out GPS location, when user enters a market, the positional information at mobile terminal 220 place is gathered by GPS module 224, and positional information is sent server 230, with the cartographic information making server 230 provide the market at mobile terminal 220 place, the map information update guaranteeing in the mobile terminal 220 of user becomes the cartographic information in the market residing for mobile terminal 220.
Because the mode of being located by GPS locates the indoor positioning that cannot realize inside, market, therefore in the mode that inside, market adopts bluetooth anchor point device to position.Wherein, the address finger print data in database is the relation data of position in the signal intensity array of at least one bluetooth anchor point device broadcast and market.The principle of its location is: the signal intensity of the identification information at one's side of bluetooth anchor point device broadcast, in the process of spatial, can reduce along with the increase of propagation distance.Mobile terminal receives the signal intensity of the identification information of at least one bluetooth anchor point device, by the signal intensity upload server described in receiving, server positions calculating for obtained signal intensity by location algorithm, and mate with the address finger print data in server, carry out adjustment to matching result to check, just can determine the position that mobile terminal is concrete in market, and the more specific location information of mobile terminal in market is sent to mobile terminal, in the present embodiment, bluetooth anchor point device preferably at least exists 4, mobile terminal receives the signal intensity of at least 4 bluetooth anchor point device identification information.When user moves in market, by the locating information of the cartographic information that upgraded in mobile terminal and reception, the mobile route information of user can be drawn.
On the basis of above-described embodiment, also comprise: supervisory computer 240, supervisory computer 240 comprises information displaying/typing module 241, and information displaying/typing module 241 is connected with server 230; For inputting the Word message of shop trade company, and the Word message of shop trade company is sent to server 230, and show user's Word message of mobile terminal 220 transmission; Described server 230, also for the Word message between instantaneous transmission mobile terminal 220 and supervisory computer 240; The application module 222 of mobile terminal 220 comprises information displaying/typing unit 2221; Described information displaying/typing unit 2221, for inputting user's Word message, and sends to server 230 by user's Word message, and the shop trade company Word message that display management computing machine 240 sends.By above-mentioned structure, the interchange between user and shop trade company can be realized.
In the present embodiment, supervisory computer 240 also comprises control module 242; Control module 242 is connected with server 230, for store information and the favor information of database purchase in update server 242.Upgrading in time of store information in server 230 and favor information can be realized by control module 242, obtain up-to-date information to make user.
Present embodiments provide the system that a kind of commercial affairs push, on the basis of above-described embodiment, add more functional parts or module, by server according to the signal intensity of the identification information of bluetooth anchor point device and the location algorithm that prestores, obtain the positional information of mobile terminal, and use address finger print data to carry out checking adjustment, accurately can locate the mobile terminal of user, by the information displaying in the information displaying in application module/typing unit and supervisory computer/typing module, interchange between the shop commercial affairs that can realize user, by the control module in supervisory computer, can realize upgrading the store information stored in server or favor information, up-to-date information is understood to make user.
Embodiment three
Fig. 3 is the process flow diagram of a kind of commercial method for pushing that the embodiment of the present invention three provides, and the system pushed by commercial affairs is carried out commercial affairs and pushed, and as shown in Figure 3, described method comprises:
S310: the identification information of bluetooth anchor point device periodic broadcast bluetooth anchor point device.
S320: mobile terminal receives the identification information of the bluetooth anchor point device broadcast in the preset range centered by described mobile terminal position, and described identification information is periodically sent to server;
S330: the described identification information that described server mobile terminal receive sends, and according to described identification information Query Database, the list information corresponding with described identification information is sent to described mobile terminal, wherein, described list information comprises at least one list items, the unified locating resource that list items comprises major key, the shop title corresponding with major key, the favor information corresponding with major key and favor information accords with, and described major key is the character string corresponding with shop title.
Further, described method also comprises: the target shop title that described acquisition for mobile terminal user selects, and the major key corresponding with described target shop title is sent to server;
Described server obtains the major key corresponding with described target shop title, and according to described major key search database, the store information be associated with described major key is sent to described mobile terminal;
The targeted advantages information that described acquisition for mobile terminal user selects, and will to accord with the unified locating resource of described targeted advantages information and the major key corresponding with targeted advantages information sends to server;
Described server receives described unified locating resource symbol and the described major key corresponding with targeted advantages information, judge whether described unified locating resource symbol and described major key mate, and send to described mobile terminal by according with corresponding reward voucher picture with described unified locating resource.
Further, described method also comprises:
The signal intensity of bluetooth anchor point device identification information described in described mobile terminal records, and described signal intensity is sent to described server;
Described server is according to the signal intensity of the described bluetooth anchor point device identification information received and the location algorithm that prestores, obtain the positional information at described mobile terminal place, address finger print data simultaneously in calling data storehouse, described positional information is mated with address finger print data, described positional information is adjusted, the positional information after adjustment is sent to described mobile terminal.Wherein, server positions computing according to the signal intensity of location algorithm to the bluetooth anchor point device identification information received, the positional information at mobile terminal place can be obtained, the degree of accuracy of this positional information is lower, address finger print data simultaneously in server calls database, the positional information at mobile terminal place is mated with address finger print data, location information adjusts, more accurate with the positional information at the place making mobile terminal, finally, positional information after adjustment is sent to mobile terminal, mobile terminal just can obtain more accurate positional information.Further, described method also comprises:
The Word message of described supervisory computer input shop trade company, sends to described server by the Word message of described shop trade company, and shows user's Word message of described mobile terminal transmission;
Word message described in described server instantaneous transmission between mobile terminal and described supervisory computer;
Mobile terminal input user Word message, sends to described server by described user's Word message, and shows the shop trade company Word message of described supervisory computer transmission.
Further, described method also comprises:
Described mobile terminal gathers the positional information at described mobile terminal place, and described positional information is sent to described server, with the cartographic information making described server provide corresponding market, described mobile terminal position.
The method that a kind of commercial affairs that the embodiment of the present invention provides promote, the identification information of the bluetooth anchor point device broadcast in the preset range centered by position is sent to server by mobile terminal, the list information corresponding with bluetooth anchor point device identification information is sent to mobile terminal by server, check for user, the commercial matters information selectivity in the shop in the predeterminable range of customer-centric can be pushed to user, promote the quality that commercial affairs push.
Note, above are only preferred embodiment of the present invention and institute's application technology principle.Skilled person in the art will appreciate that and the invention is not restricted to specific embodiment described here, various obvious change can be carried out for a person skilled in the art, readjust and substitute and can not protection scope of the present invention be departed from.Therefore, although be described in further detail invention has been by above embodiment, the present invention is not limited only to above embodiment, when not departing from the present invention's design, can also comprise other Equivalent embodiments more, and scope of the present invention is determined by appended right.
Claims (10)
1. a commercial supplying system, is characterized in that, comprising:
At least one bluetooth anchor point device, mobile terminal and server;
Described bluetooth anchor point device, for the identification information of bluetooth anchor point device described in periodic broadcast;
Described mobile terminal comprises bluetooth module, application module and communication module;
Described bluetooth module is connected with described bluetooth anchor point device, for receiving the identification information of the bluetooth anchor point device broadcast in the preset range centered by described mobile terminal position, and described identification information is sent to application module;
Described application module is connected with described bluetooth module, for receiving the described identification information that described bluetooth module sends, and described identification information is periodically sent to server by described communication module;
Described server, for receiving the described identification information that described application module sends, and according to described identification information Query Database, the list information corresponding with described identification information is sent to described mobile terminal, wherein, described list information comprises at least one list items, the unified locating resource that list items comprises major key, the shop title corresponding with major key, the favor information corresponding with major key and favor information accords with, and described major key is the character string corresponding with shop title.
2. system according to claim 1, is characterized in that,
Application module in described mobile terminal, also for obtaining the target shop title that user selects, and sends to server by the major key corresponding with described target shop title;
Described server, also for obtaining the major key corresponding with described target shop title, and according to described major key search database, sends to described mobile terminal by the store information be associated with described major key;
Application module in described mobile terminal, also for obtaining the targeted advantages information that user selects, and will to accord with the unified locating resource of described targeted advantages information and the major key corresponding with targeted advantages information sends to server;
Described server, also for receiving described unified locating resource symbol and the described major key corresponding with targeted advantages information, judge whether described unified locating resource symbol and described major key mate, and send to described mobile terminal by according with corresponding reward voucher picture with described unified locating resource.
3. system according to claim 1, is characterized in that, the application module of described mobile terminal, also for recording the signal intensity of described bluetooth anchor point device identification information, and described signal intensity is sent to described server;
Described server, also for receiving the described signal intensity of the application module transmission of described mobile terminal, the positional information at mobile terminal place is obtained according to described signal intensity and the location algorithm prestored, address finger print data simultaneously in calling data storehouse, described positional information is mated with address finger print data, described positional information is adjusted, the positional information after adjustment is sent to described mobile terminal.
4. system according to claim 1, is characterized in that, also comprises: supervisory computer,
Described supervisory computer comprises information displaying/typing module,
Described information displaying/typing module is connected with described server; For inputting the Word message of shop trade company, the Word message of described shop trade company is sent to described server, and show user's Word message of described mobile terminal transmission;
Described server, also for mobile terminal described in instantaneous transmission and the Word message between described supervisory computer;
The application module of mobile terminal comprises information displaying/typing unit;
Described information displaying/typing unit, for inputting user's Word message, sends to described server by described user's Word message, and shows the shop trade company Word message of described supervisory computer transmission.
5. system according to claim 1, is characterized in that,
Described supervisory computer also comprises control module; Described control module is connected with described server, for upgrading store information and the favor information of database purchase in described server.
6. system according to claim 1, is characterized in that,
Described mobile terminal also comprises GPS module,
Described GPS module, for gathering the positional information at described mobile terminal place, and sends to described server by described positional information, with the cartographic information making described server provide corresponding market, described mobile terminal position.
7. a method for commercial affairs propelling movement, is characterized in that, comprising:
The identification information of bluetooth anchor point device periodic broadcast bluetooth anchor point device;
Mobile terminal receives the identification information of the bluetooth anchor point device broadcast in the preset range centered by described mobile terminal position, and described identification information is periodically sent to server;
The described identification information that described server mobile terminal receive sends, and according to described identification information Query Database, the list information corresponding with described identification information is sent to described mobile terminal, wherein, described list information comprises at least one list items, the unified locating resource that list items comprises major key, the shop title corresponding with major key, the favor information corresponding with major key and favor information accords with, and described major key is the character string corresponding with shop title.
8. method according to claim 7, is characterized in that, also comprises:
The target shop title that described acquisition for mobile terminal user selects, and the major key corresponding with described target shop title is sent to server;
Described server obtains the major key corresponding with described target shop title, and according to described major key search database, the store information be associated with described major key is sent to described mobile terminal;
The targeted advantages information that described acquisition for mobile terminal user selects, and will to accord with the unified locating resource of described targeted advantages information and the major key corresponding with targeted advantages information sends to server;
Described server receives described unified locating resource symbol and the described major key corresponding with targeted advantages information, judge whether described unified locating resource symbol and described major key mate, and send to described mobile terminal by according with corresponding reward voucher picture with described unified locating resource.
9. method according to claim 7, is characterized in that, also comprises:
The signal intensity of bluetooth anchor point device identification information described in described mobile terminal records, and described signal intensity is sent to described server;
Described server obtains the positional information at mobile terminal place according to the signal intensity of the described bluetooth anchor point device identification information received and the location algorithm that prestores, address finger print data simultaneously in calling data storehouse, described positional information is mated with address finger print data, described positional information is adjusted, the positional information after adjustment is sent to described mobile terminal.
10. method according to claim 7, is characterized in that, also comprises:
The Word message of described supervisory computer input shop trade company, sends to described server by the Word message of described shop trade company, and shows user's Word message of described mobile terminal transmission;
Word message described in described server instantaneous transmission between mobile terminal and described supervisory computer;
Mobile terminal input user Word message, sends to described server by described user's Word message, and shows the shop trade company Word message of described supervisory computer transmission.
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