CN105188032A - Internet of Vehicles WIFI advertisement push method - Google Patents
Internet of Vehicles WIFI advertisement push method Download PDFInfo
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- CN105188032A CN105188032A CN201510633337.0A CN201510633337A CN105188032A CN 105188032 A CN105188032 A CN 105188032A CN 201510633337 A CN201510633337 A CN 201510633337A CN 105188032 A CN105188032 A CN 105188032A
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- advertisement
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- wireless terminal
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Classifications
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
- H04W4/02—Services making use of location information
- H04W4/021—Services related to particular areas, e.g. point of interest [POI] services, venue services or geofences
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/01—Protocols
- H04L67/12—Protocols specially adapted for proprietary or special-purpose networking environments, e.g. medical networks, sensor networks, networks in vehicles or remote metering networks
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/55—Push-based network services
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W12/00—Security arrangements; Authentication; Protecting privacy or anonymity
- H04W12/06—Authentication
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
- H04W4/12—Messaging; Mailboxes; Announcements
Abstract
The invention discloses an Internet of Vehicles WIFI advertisement release system, which belongs to the field of Internet of Vehicles information release and is used for solving the problem of blindness in information release of an advertisement release system within a vehicle WIFI signal coverage area. The Internet of Vehicles WIFI advertisement release system has the technical essentials of comprising an advertisement release platform and a network access device, wherein the network access device is mainly composed of a modem, a mobile communication terminal and a WIFI module, the WIFI module reads a web browsing history of a wireless terminal user, and the advertisement release platform obtains the browsing history and pushes a commodity advertisement matched with the browsing history. Beneficial effect is that resistance feeling of the vehicle WIFI users to the blind advertisements is reduced.
Description
Technical field
The present invention relates to a kind of advertisement sending method, particularly relate to a kind of car networking WIFI advertisement sending method.
Background technology
Existing mobile network access generally provides network insertion service for all mobile terminal devices in its WIFI signal coverage, the input of its advertising message is the information pushing centered by advertisement operators, advertisement is only thrown in for target group WIFI position in its advertisement backstage, this advertisement putting mode can make WIFI user receive its unwanted advertising message a large amount of, thus cause dislike resentment, general, WIFI module can carry out record to the browsing information of user, and use user's browsing information can know the comparatively interested commodity of vehicle WIFI user, according to its network browsing record, Related product can be issued, thus increase client to the interest-degree of advertisement, to reduce the dislike mood of user to advertisement.
The access of existing mobile network carries out the propelling movement of advertising message for the positional information of target group, target group is constantly flowing, the specific aim of its advertisement pushed is relatively wide in range, can not for a certain individuality, and when user accesses by WIFI issuing advertisement information, after user leaves this WIFI coverage, advertisement cannot be continued.
Summary of the invention
The present invention is in order to solve in vehicle WIFI signal coverage, and advertisement distributing system information pushing exists the problem of blindness, and object is to improve user to the attention rate of vehicle user to advertisement in vehicle WIFI signal coverage.
To achieve these goals, following technical scheme is adopted:
A kind of car networking WIFI advertisement sending method, has:
Make the mobile network wireless signal of access be converted to the WIFI wireless signal of WLAN (wireless local area network), share mobile wireless network for multiple wireless terminal simultaneously, and the step of accessing Internet;
Use OBD communication mode to read vehicle-state and emm message, and this vehicle-state and emm message are uploaded to the step of ad distribution platform by mobile communication;
Ad distribution platform mates with the goods and services in this platform according to commodities purchased needed for vehicle maintenance and service, and by the link push of commodity and service with matching degree to the step in advertisement position.
Supplementing as technical scheme, described method also has wireless terminal when being connected to wireless network, and the authentication step of the login authentication page, is proved to be successful, and wireless terminal can accessing Internet.
Supplementing as technical scheme, when wireless terminal is connected to wireless network, the step that the login authentication page carries out authentication realizes in mobile phone short message verification mode.
Supplementing as technical scheme, realize the method using a kind of car networked advertisement delivery system based on information of vehicles, comprise ad distribution platform, network access device and OBD communication module, described network access device is primarily of modulator-demodulator, mobile communication module and WIFI module composition, the mobile network wireless signal of access is converted to the WIFI wireless signal of WLAN (wireless local area network) by modulator-demodulator, share mobile wireless network for multiple wireless terminal simultaneously, and accessing Internet, OBD communication module communicates with vehicle bus to obtain vehicle-state and emm message, ad distribution platform obtains this vehicle-state and emm message, and push the Commdity advertisement information matched with this vehicle-state and emm message.
Supplementing as technical scheme, described method also has the network browsing record reading wireless terminal user, and propelling movement browses with this step recording the Commdity advertisement information matched.
Supplementary network as technical scheme browses merchandise classification and the trade name that record is the shopping website that user browses; And mate as keyword with the commodity in ad distribution platform, will there is the link push of the commodity of matching degree in advertisement position.
Supplementing as technical scheme, described method also has acquisition wireless terminal location information, and pushes the step of position location periphery merchandise news.
Supplementing as technical scheme, in ad distribution platform, vendor location information is mated with vehicle present position, the link and address with the businessman of matching degree is pushed in the advertisement position on the login authentication page.
As technical scheme supplement, described method also has when the wireless terminal of pushed advertisement leaves wireless signal coverage, advertisement with short message mode issuing advertisement information to the step on user mobile phone.
Supplementing as technical scheme, each login authentication page of wireless terminal user of described method and identity verification success, the advertisement of the advertisement position of certification page can carry out Matching and modification again, and its Matching and modification method is any number of in technique scheme or its combination.
Beneficial effect: OBD communication of the present invention communicates to obtain information of vehicles with vehicle bus, ad distribution platform obtains this information of vehicles, and push the Commdity advertisement information matched with this information of vehicles, information for vehicle is carried out relevant advertisements coupling and issues, for vehicle WIFI user, especially car owner, its advertising results can be more remarkable.And use network access device, the mobile network signals of a mobile communication equipment is converted to wireless signal supply multiple stage wireless terminal and uses, widened the audient group of Web vector graphic and advertisement promotion.
WIFI module of the present invention reads the network browsing record of wireless terminal user, ad distribution platform obtains this and browses record, and propelling movement browses with this Commdity advertisement information recording and match, improve the correlation of ad distribution, namely solve the blindness of existing car networking WIFI advertisement sending method releasing advertisements, slow down the resentment of vehicle WIFI user to blind advertisement.
Authentication module checking of the present invention has the mobile communication terminal device of WIFI function, advertisement pushing is carried out by the advertisement position of login authentication page, without the need to independent down load application program, compatible strong, be applicable to the various network-termination device with WIFI function, be applicable to the network-termination device of various operating system.And verification mode have recorded subscriber phone number, the wireless terminal achieving pushed advertisement still continues as the function of pushes customer advertisement after leaving the wireless signal coverage of WIFI module.
Accompanying drawing explanation
Fig. 1 is the schematic flow sheet of the inventive method;
Fig. 2 is the structural scheme of mechanism of the car networked advertisement delivery system based on information of vehicles of the present invention;
Fig. 3 is the software flow pattern of embodiment 7.
Embodiment
In order to more clearly set forth the invention, the present invention is further described in conjunction with the embodiments.
Embodiment 1:
A kind of car networked advertisement delivery system based on information of vehicles, comprise ad distribution platform, network access device and OBD communication module, described network access device is primarily of modulator-demodulator, mobile communication module and WIFI module composition, the mobile network wireless signal of access is converted to the WIFI wireless signal of WLAN (wireless local area network) by modulator-demodulator, share mobile wireless network for multiple wireless terminal simultaneously, and accessing Internet, OBD communication module communicates with vehicle bus to obtain vehicle-state and emm message, ad distribution platform obtains this vehicle-state and emm message, and push the Commdity advertisement information matched with this vehicle-state and emm message.
Use said system, realize a kind of car networking WIFI advertisement sending method, have:
Make the mobile network wireless signal of access be converted to the WIFI wireless signal of WLAN (wireless local area network), share mobile wireless network for multiple wireless terminal simultaneously, and the step of accessing Internet;
Use OBD communication mode to read vehicle-state and emm message, and this vehicle-state and emm message are uploaded to the step of ad distribution platform by mobile communication;
Ad distribution platform mates with the goods and services in this platform according to commodities purchased needed for vehicle maintenance and service, and by the link push of commodity and service with matching degree to the step in advertisement position.
In the present embodiment, information of vehicles is for reacting vehicle-state and the maintenance car status information of situation and vehicle maintenance information, and it can be the information below in example:
Car status information: engine oil level is low, windshield cleaning fluid liquid level is low.
Vehicle maintenance information: distance maintenance next time remaining mileage.
Such as, read vehicle by OBD communication module to be about to maintain, required dependent merchandise organic oil, oil filter, air filtering core, windshield cleaning fluid, automobile tire, brake fluid, brake block etc., be pushed to user and meet this car model care products used.
Embodiment 2:
There is the technical scheme identical with embodiment 1, difference is: when wireless terminal is connected to wireless network, the authentication step of the login authentication page, be proved to be successful, wireless terminal can accessing Internet, when wireless terminal is connected to wireless network, the step that the login authentication page carries out authentication realizes in mobile phone short message verification mode.
Embodiment 3:
There is the technical scheme identical with embodiment 1, difference is: also have the network browsing record reading wireless terminal user, and propelling movement browses with this step recording the Commdity advertisement information matched, network browsing record is merchandise classification and the trade name of the shopping website that user browses; And mate as keyword with the commodity in ad distribution platform, will there is the link push of the commodity of matching degree in advertisement position.
Embodiment 4:
There is the technical scheme identical with embodiment 1, difference is: also have and obtain wireless terminal location information, and push the step of position location periphery merchandise news, in ad distribution platform, vendor location information is mated with vehicle present position, the link and address with the businessman of matching degree is pushed in the advertisement position on the login authentication page.
Embodiment 5:
Have the technical scheme identical with embodiment 1, difference is: also have when the wireless terminal of pushed advertisement leaves wireless signal coverage, advertisement with short message mode issuing advertisement information to the step on user mobile phone.Car networking WIFI advertisement sending method in the present embodiment also has a SMS module, when the wireless terminal of pushed advertisement leaves the wireless signal coverage of WIFI module, advertisement with short message mode issuing advertisement information on user mobile phone.
Embodiment 6:
The each login authentication page of wireless terminal user and identity verification success, the advertisement of the advertisement position of certification page can carry out Matching and modification again, its Matching and modification method be any number of in embodiment 1-4 or its combination.
Embodiment 7:
Present embodiment discloses a kind of car networking WIFI advertisement sending method, for using software simulating, its concrete software flow is shown in Figure 3.
The above; be only the present invention's preferably embodiment; but protection scope of the present invention is not limited thereto; anyly be familiar with those skilled in the art in the technical scope that the present invention discloses; be equal to according to technical scheme of the present invention and inventive concept thereof and replace or change, all should be encompassed within protection scope of the present invention.
Claims (10)
1. a car networking WIFI advertisement sending method, is characterized in that having:
Make the mobile network wireless signal of access be converted to the WIFI wireless signal of WLAN (wireless local area network), share mobile wireless network for multiple wireless terminal simultaneously, and the step of accessing Internet;
Use OBD communication mode to read vehicle-state and emm message, and this vehicle-state and emm message are uploaded to the step of ad distribution platform by mobile communication;
Ad distribution platform mates with the goods and services in this platform according to commodities purchased needed for vehicle maintenance and service, and by the link push of commodity and service with matching degree to the step in advertisement position.
2. car networking WIFI advertisement sending method as claimed in claim 1, is characterized in that, also have wireless terminal when being connected to wireless network, the authentication step of the login authentication page, is proved to be successful, and wireless terminal can accessing Internet.
3. car networking WIFI advertisement sending method as claimed in claim 2, it is characterized in that, when wireless terminal is connected to wireless network, the step that the login authentication page carries out authentication realizes in mobile phone short message verification mode.
4. the car networking WIFI advertisement sending method as described in claim 1 or 2 or 3, it is characterized in that, realize the method using a kind of car networked advertisement delivery system based on information of vehicles, comprise ad distribution platform, network access device and OBD communication module, described network access device is primarily of modulator-demodulator, mobile communication module and WIFI module composition, the mobile network wireless signal of access is converted to the WIFI wireless signal of WLAN (wireless local area network) by modulator-demodulator, share mobile wireless network for multiple wireless terminal simultaneously, and accessing Internet, OBD communication module communicates with vehicle bus to obtain vehicle-state and emm message, ad distribution platform obtains this vehicle-state and emm message, and push the Commdity advertisement information matched with this vehicle-state and emm message.
5. car networking WIFI advertisement sending method as claimed in claim 1 or 2, it is characterized in that also having the network browsing record reading wireless terminal user, and propelling movement browses with this step recording the Commdity advertisement information matched.
6. car networking WIFI advertisement sending method as claimed in claim 5, it is characterized in that, network browsing record is merchandise classification and the trade name of the shopping website that user browses; And mate as keyword with the commodity in ad distribution platform, will there is the link push of the commodity of matching degree in advertisement position.
7. car networking WIFI advertisement sending method as claimed in claim 6, is characterized in that also having and obtain wireless terminal location information, and push the step of position location periphery merchandise news.
8. car networking WIFI advertisement sending method as claimed in claim 7, it is characterized in that, in ad distribution platform, vendor location information is mated with vehicle present position, the link and address with the businessman of matching degree is pushed in the advertisement position on the login authentication page.
9. as claimed in claim 2 or claim 3 car networking WIFI advertisement sending method, is characterized in that also having when the wireless terminal of pushed advertisement leaves wireless signal coverage, advertisement with short message mode issuing advertisement information to the step on user mobile phone.
10. a car networking WIFI advertisement sending method, it is characterized in that, the each login authentication page of wireless terminal user and identity verification success, the advertisement of the advertisement position of certification page can carry out Matching and modification again, its Matching and modification method be any number of in claim 1-9 or its combination.
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CN201510633337.0A CN105188032B (en) | 2015-09-29 | 2015-09-29 | Car networking WIFI advertisement sending method |
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CN201510633337.0A CN105188032B (en) | 2015-09-29 | 2015-09-29 | Car networking WIFI advertisement sending method |
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Cited By (5)
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CN106959841A (en) * | 2016-01-08 | 2017-07-18 | 阿里巴巴集团控股有限公司 | The call method and device of function in a kind of application |
CN107040556A (en) * | 2016-02-04 | 2017-08-11 | 厦门长潮易屏信息科技有限公司 | A kind of accurate information method for pushing and system based on vehicle-mounted wifi wireless networks |
CN108256902A (en) * | 2017-12-29 | 2018-07-06 | 佛山市幻云科技有限公司 | Moving advertising screen control method, device and moving advertising screen |
CN108540927A (en) * | 2018-01-17 | 2018-09-14 | 北方工业大学 | A kind of car networking ad data distribution path selection method and system |
CN112669086A (en) * | 2021-01-04 | 2021-04-16 | 深圳市华通易点信息技术有限公司 | Multi-platform commodity attribute matching processing method and system |
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Publication number | Priority date | Publication date | Assignee | Title |
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CN112669086B (en) * | 2021-01-04 | 2023-09-15 | 深圳市华通易点信息技术有限公司 | Multi-platform commodity attribute matching processing method and system |
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