CN105072464B - Electric program menu methods of exhibiting based on rating duration - Google Patents

Electric program menu methods of exhibiting based on rating duration Download PDF

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Publication number
CN105072464B
CN105072464B CN201510444507.0A CN201510444507A CN105072464B CN 105072464 B CN105072464 B CN 105072464B CN 201510444507 A CN201510444507 A CN 201510444507A CN 105072464 B CN105072464 B CN 105072464B
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business
iptv
user
service
duration
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CN105072464A (en
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赵新宁
嵇正鹏
汪敏娟
李明久
乔安
吕超
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Tianyi Digital Life Technology Co Ltd
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JIANGSU PUBLIC INFORMATION CO Ltd
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/262Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists
    • H04N21/26258Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists for generating a list of items to be played back in a given order, e.g. playlist, or scheduling item distribution according to such list
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/442Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
    • H04N21/44204Monitoring of content usage, e.g. the number of times a movie has been viewed, copied or the amount which has been watched
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/466Learning process for intelligent management, e.g. learning user preferences for recommending movies
    • H04N21/4667Processing of monitored end-user data, e.g. trend analysis based on the log file of viewer selections
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/60Network structure or processes for video distribution between server and client or between remote clients; Control signalling between clients, server and network components; Transmission of management data between server and client, e.g. sending from server to client commands for recording incoming content stream; Communication details between server and client 
    • H04N21/61Network physical structure; Signal processing
    • H04N21/6106Network physical structure; Signal processing specially adapted to the downstream path of the transmission network
    • H04N21/6125Network physical structure; Signal processing specially adapted to the downstream path of the transmission network involving transmission via Internet

Abstract

The invention discloses a kind of electric program menu methods of exhibiting based on rating duration, comprise the following steps:Long vector when calculating user to the ratings of all kinds of IPTV service labels;Calculate long vector when IPTV system business corresponds to the use of each service label;The use duration matrix that each service label is corresponded to using duration vector composition IPTV system business of each service label;Electric program menu obtains rating duration ratio vector of the active user to all kinds of IPTV service labels according to ID;Calculate the IPTV service synthesis rating duration ratio of active user;The displaying business that sorts from big to small is carried out to active user's rating duration ratio.The synthesis rating time length ratio that the present invention is calculated by user's case history rating, IPTV system entirety history viewership, as being the data foundation that user shows individual business displaying in electronic program menu system, lift customer service usage experience.

Description

Electric program menu methods of exhibiting based on rating duration
Technical field
The present invention relates to broadband communications technologies field, and in particular to a kind of electric program menu displaying based on rating duration Method.
Background technology
IPTV service:In general, IPTV shows the business of user to include two major classes:Audiovisual class, increment class.Audiovisual Class refers to live television channel, the demand (telecommunication) service shown in conventional television;Increment class refers to the picture and text with internet feature The function sex service such as information, interaction entertainment.
Service label group:Business in IPTV system can set label in issue according to the characteristics of IPTV service content Business is described group.Label in set of tags is the type that can be considered this business.Business can be included in service label group Content type (may also include director if audiovisual class business, act the leading role personnel title).Such as:《The World Without Thieve》This audiovisual The service label group of business is:{ China, comedy, for the new year, story of a play or opera, Feng little Gang, Liu Dehua, Liu Ruoying, Wang Baoqiang };IPTV buckets ground The service label group of this value-added service of primary games is:{ game, chess and card, leisure }.
Rating duration:Refer to the time that user in IPTV system uses IPTV service.Refer to that user uses for audio-visual service The time of business;Refer to user's stop or the time used for value-added service.
At present, IPTV platforms by electric program menu show the business tine of user be according to platform operation plan into Row human-edited, the business tine for showing user are fixed.Such operation mode meets the basic rating of user and needed Ask.On the basis of basic rating demand is met, how deeper into development IPTV service, the personalization of IPTV platform service is carried out Displaying is one of current major issue urgently to be resolved hurrily.
The user watched historical data of IPTV platforms record, it is the significant data that personalized displaying is carried out to user.These View history data have recorded the duration situation that user uses all types of business, can automatically count user and use in IPTV The rating duration ratio of all types of contents, count some business rating ratio situation in same type business.By to Family individual's rating ratio situation and same type business, can be with users in the synthesis of the overall rating ratio situation of internal system Based on people's view history data, with reference to the rating duration historical data of all types of business in IPTV platforms, formed for specific Business IPTV user, being consistent with the user watched historical customs of IPTV, combining IPTV platform service synthesis service condition Comprehensive rating duration ratio, based on this value, towards different users, the synthesis rating duration according to user to each business Ratio, service display is ranked up, realizes the electric program menu displaying of personalization, lift customer service usage experience, use In IPTV precision marketings and user behavior analysis, the development strategy of support China Telecom IPTV service.
At present, IPTV platform clectronics program menu system can be provided by the mode such as manually setting and opened up by the different of user Show the mode of different business, but be not well positioned to meet the needs of accurate marketing, the setting work for carrying out arranging service by hand is numerous Trivial and workload is very huge.
The content of the invention
For the disadvantages described above or Improvement requirement of prior art, it is an object of the invention to provide one kind to be based on rating duration Electric program menu methods of exhibiting, after IPTV platforms gather user watched duration historical record, be sent to invention provide it is each Class rating ratio computing system simultaneously carries out pre-calculation process, calculates user and uses the duration ratio of all kinds of contents of IPTV, IPTV each The ratio value of contents watching duration and similar content duration, and user is whole to all kinds of business rating ratios and IPTV system business Body rating ratio merges, and obtains the synthesis rating duration ratio for active user.According to the synthesis rating of active user Duration ratio is ranked up displaying to IPTV system business.The present invention realizes the automatic acquisition of all kinds of business rating ratios of user The acquisition and calculating of rating time length ratio are integrated with calculating, user with calculating, the acquisition of IPTV system business view as a whole ratio.It is logical Individual subscriber history rating is crossed, the synthesis rating time length ratio that IPTV system entirety history viewership is calculated, as in electricity Sub- program menu system is the data foundation that user shows individual business displaying, lifts customer service usage experience, is used for IPTV precision marketings and user behavior analysis, the development strategy of support China Telecom IPTV service.
The technical scheme is that:Electric program menu methods of exhibiting based on rating duration, comprises the following steps:
Step A:IPTV system is recorded according to the history rating of user and calculated:When user uses the rating of each tag class business The long ratio value for accounting for all business of the user and using duration, is calculated each tag class ratio value and constitutes IPTV user to all kinds of The rating duration ratio vector of IPTV service label;
Step B:Calculate current business for each service label type in IPTV system is made in IPTV system Duration all business corresponding with service label are finished the service label group in IPTV system using time length ratio, calculating After the ratio of interior all labels, these ratio values constitute long vector when IPTV system business corresponds to the use of each service label;
Step C:All service labels constitute IPTV system whole business using duration vector and corresponded in IPTV system Each service label uses duration matrix;
Step D:Electronic program menu system obtains active user to all kinds of IPTV service labels automatically according to ID Rating duration ratio vector;
Step E:According to IPTV system whole business correspond to each service label using duration matrix with user to all kinds of The result of calculation of the rating duration ratio vector of IPTV service label, when obtaining the IPTV service synthesis rating for active user Long ratio;
Step F:Displaying business confession of sorting from big to small is carried out to the IPTV service synthesis rating duration ratio of active user User selects to use.
Further, the IPTV service synthesis rating duration ratio of active user is obtained as follows:
User uses the total time length M of IPTV system business, calculates user and corresponds to business using certain a kind of service label Total time length be Ti, preference ratio p of the user to certain class service labeli=Ti/ M, if M=0, pi=0;Calculate user After the preference ratio of system whole service label, obtain IPTV user to the rating duration ratios of all kinds of IPTV service labels to Measure Pm×1={ p1,p2…,pm}T, wherein, m is the total quantity of IPTV system service label;
The total time length M that some business is used is calculated, then calculates service label group corresponding to this business respectively In type of service corresponding to each service label j use total duration Gj, some business is in all industry comprising same line of business label The ratio v used in businessji=M/GjIf Gj=0, then vji=0, it is corresponding in all service labels that calculating finishes some business Type of service in rating duration ratio value after, you can obtain IPTV system business correspond to each service label using duration to Measure Vk={ vk1,vk2…,vkm, wherein k is the numbering of business in IPTV system, and m is the total quantity of IPTV system service label;
If the number of services included in IPTV system is n, when calculating the service label use of each business after long vector, Obtain the use duration matrix Prog that IPTV system whole business corresponds to each service labeln×m={ V1,V2…,Vk…Vn}T
According to rating duration ratio vector of the IPTV user to all kinds of IPTV service labels, IPTV system whole business correspondence User IP TV service integration rating duration ratios S can be calculated using duration matrix in each service labeln×1=Progn×m× Pm×1.Another aspect of the present invention, including a kind of electric program menu display systems based on rating duration, including:User tag Rating time length ratio vector Automatic computing system, IPTV service label rating time length ratio vector computing system, user's IPTV service are comprehensive Close four rating duration ratio computing system, user individual electronic program menu system parts.
Therefore, the present invention can obtain following beneficial effect:
The present invention carries out the electronic program menu system implementation method of personalized displaying based on rating duration, realizes basis View histories situation uses IPTV user the automatic calculating of all types of business proportions, realizes in IPTV each business in similar industry By the calculating using duration ratio in business, by the rating proportion composite of individual subscriber angle and system entirety angle, improve The data range (IPTV system scope) and depth (degree of accuracy) of individual electronic program guide displaying are carried out for user.By using The synthesis rating time length ratio that family case history rating, IPTV system entirety history viewership are calculated, as in electronics section Mesh menu system is the data foundation that user shows individual business displaying, lifts customer service usage experience, for IPTV essences Quasi- marketing and user behavior analysis, the development strategy of support China Telecom IPTV service.
Brief description of the drawings
Below in conjunction with drawings and Examples, the invention will be further described, in accompanying drawing:
Fig. 1 is the schematic flow sheet of the invention of the present invention;
Fig. 2 is that system calculates the use duration matrix process signal that IPTV system whole business corresponds to each service label automatically Figure;
Fig. 3 is application scenarios schematic diagram of the present invention;
Fig. 4 is schematic diagram of the embodiment of the present invention.
Embodiment
In order to make the purpose , technical scheme and advantage of the present invention be clearer, it is right below in conjunction with drawings and Examples The present invention is further elaborated.It should be appreciated that the specific embodiments described herein are merely illustrative of the present invention, and It is not used in the restriction present invention.As long as in addition, technical characteristic involved in each embodiment of invention described below Conflict can is not formed each other to be mutually combined.
The present invention is proposed in a kind of IPTV platforms, and the electric program menu system of personalized displaying is carried out according to rating duration System implementation method.It is described as follows:
(1) implementation process of the invention
As shown in figure 1, it is the electronic program menu system proposed by the present invention that personalized displaying is carried out based on rating duration Workflow.
Step A:IPTV system is according to the rating duration historical record of user, automatic calculating:User uses each tag class industry The rating duration of business accounts for the ratio value that all business of the user use duration.Each tag class ratio value is calculated to constitute: Rating duration ratio vector of the IPTV user to all kinds of IPTV service labels.
Step B:As shown in Figure 2.For the specific business in IPTV system, for each business mark in IPTV system Type is signed, is calculated:The duration that current business is used in IPTV system all business corresponding with service label are in IPTV systems Finished in system using time length ratio, calculating in the service label group after the ratio of all labels, these ratio values constitute IPTV Long vector when system business corresponds to the use of each service label.
Step C:All service labels constitute IPTV system whole business using duration vector and corresponded in IPTV system Each service label uses duration matrix.
Step D:User opens set top box, and electronic program menu system obtains active user to all kinds of automatically according to ID The rating duration ratio vector of IPTV service label.
Step E:According to IPTV system whole business correspond to each service label using duration matrix with user to all kinds of The result of calculation of the rating duration ratio vector of IPTV service label, when obtaining the IPTV service synthesis rating for active user Long ratio.
Step F:Displaying business confession of sorting from big to small is carried out to the IPTV service synthesis rating duration ratio of active user User selects to use.
(2) application scenarios of the invention
The application scenarios of the present invention are as shown in Figure 3.By user tag rating time length ratio vector Automatic computing system, IPTV industry Business label rating time length ratio vector computing system, User IP TV service integration rating duration ratios computing system, user individual Four parts of electronic program menu system are formed.It is described as follows:
(1) user tag rating time length ratio vector Automatic computing system (referred to as " user tag is than computing system ") calculates IPTV user uses the ratio of all types of business hours, and passing ratio value reflects:User is to all types of IPTV service labels pair The rating duration ratio for the business answered, calculate gained ratio value it is more high, represent the user use a certain type service duration It is more, reflect use preference behavior of the user to all kinds of business of IPTV in quantity.
(2) (referred to as " service label calculates IPTV service label rating time length ratio vector computing system than computing system ") Total duration and same line of business that the specific business of IPTV system uses use the ratio of total duration, and this ratio can reflect the business The duration ratio being used by a user in same line of business, ratio value is more high then to be represented in IPTV system, and whole users are similar It is more using the duration of the business in business, reflect that all types of business are by the journey of user preference in IPTV system in quantity Degree.
(3) (referred to as " user integrates rating to User IP TV service integrations rating duration ratio computing system System "), according to each service label class of the user to the rating duration ratio, some business of each service label belonging to it Rating duration ratio in type carries out vector multiplication calculating, and it is personal special with the rating duration of system to calculate combining for this business Sign ratio, ratio value from individual subscriber rating duration angle and IPTV system view as a whole duration angle reflect it is specific each Synthesis viewership of the business in all business, ratio value is more high, represents the business from personal rating, system rating angle Suitably it is presented to active user's use.
(4) user individual electronic program menu system, rating is integrated than IPTV industry that computing system provides according to user The comprehensive rating duration ratio value of business, IPTV service is proportionally worth sequence shows from high in the end, selected for user.
(3) user tag rating time length ratio vector Automatic computing system
For each user in IPTV system, user tag obtains the used institute of the user than computing system first There are service label group corresponding to business and each business, the user to use the time span data of each business.Obtaining To after above- mentioned information, 1. user tag calculates user to user in IPTV system than computing system according to formula proposed by the present invention To the rating duration ratio of each service label.
User tag calculates the total time length that user uses IPTV system business than computing system first:M, calculate and use Family uses the total time length of the business containing certain a kind of service label:Ti.Then:
Preference ratio of the user to certain class service label:pi=Ti/ M is (if M=0, pi=0) formula is 1.
After calculating finishes user to the rating duration ratio value of each service label of IPTV system, you can obtain IPTV use Rating duration ratio vector of the family to all kinds of IPTV service labels:Pm×1={ p1,p2…,pm}T(m is IPTV system service label Total quantity).
(4) IPTV service label rating time length ratio vector computing system
For each business in IPTV system, service label calculates what this business was used than computing system automatically Total time length, in the service label type corresponding to this business, total time length that other business are used.Service label Than computing system 2. the rating duration ratio that this business used in same line of business is calculated according to formula proposed by the present invention.
Service label calculates the total time length M for calculating some business first and being used than computing system, then distinguishes Calculate in service label group corresponding to this business, the total duration that type of service corresponding to each service label j is used Gj.Then:
The ratio that some business is used in all business comprising same line of business label:
vji=M/GjIf (Gj=0, then vji=0) formula is 2.
After calculating finishes rating duration ratio value of some business in type of service corresponding to all service labels, i.e., It can obtain long vector when IPTV system business corresponds to the use of each service label:Vk={ vk1,vk2…,vkm(k is IPTV system The numbering of middle business, m are the total quantity of IPTV system service label).Vectorial VkIn element representation as information:For certain One IPTV service K, element vkiRepresent this business it is all containing service label i business in by the ratio of service condition. This value is bigger, means that the time that business K is used by a user in same type business is more.
If the number of services included in IPTV system is n, then uses duration in the service label for calculating each business After vector, combination obtains the use duration matrix that IPTV system whole business corresponds to each service label:
Progn×m={ V1,V2…,Vk…Vn}T
(5) user individual electronic program menu system
1. IPTV system, user is calculated to each business in IPTV system based on the historical record that user uses according to formula The rating duration ratio of label, obtain preference quantized value of the user to all types of business of IPTV;2. calculated according to formula, group Conjunction obtains IPTV system each business in IPTV system by the quantized value of user preference degree.When a certain position IPTV user enters When entering individual electronic program menu system, 3. system calculates User IP TV service integration ratings according to formula provided by the invention Duration ratio:
User IP TV service integration rating duration ratios:Sn×1=Progn×m×Pm×1Formula is 3.
The S being 3. calculated by formulan×1In value be n business in IPTV system, each business is to active user Synthesis rating duration ratio value, this ratio value is higher, means that the business meets the personal use preference of user, simultaneously Liked in the type of user preference by more other users, therefore preferably be presented to user's use.
User individual electronic program menu system according to active user synthesis rating duration ratio value result, according to than Several service displays before example value size sequencing selection, select to use for user.
By taking certain user A individual electronic program guide displaying as an example, obtain user A and see history viewing-data:
Preference ratio vector of the user to certain class service label:P=0.189,0.189,0.811,0.811,0.703, 0.703,0.108}TRepresent user A to foreign country, animation, China, the story of a play or opera, comedy, rating for the new year, ethics type service respectively Duration ratio value.
In IPTV system, foreign country, animation, China, the story of a play or opera, comedy, overall rating for the new year, ethics type service are obtained Duration:
Tag name Platform same line of business uses total duration
Foreign country 123300 seconds
Animation 60085 seconds
China 556689 seconds
The story of a play or opera 221500 seconds
Comedy 178200 seconds
It is for the new year 42007 seconds
Ethics 62049 seconds
IPTV platforms prepare to show the business of user:
The ratio that some business is used in all business comprising same line of business label is calculated:
v1:{0,0,0.074,0.186,0,0,0.665}
v2:{0,0,0.01,0.025,0,0,0.089}
v3:{0,0.009,0.001,0,0.003,0,0}
v4:{0,0,0.004,0,0.012,0,0}
v5:{0.001,0,0,0,0,0,0}
v6:{0.011,0,0,0.006,0,0,0}
Combination forms the use duration matrix that IPTV system whole business corresponds to each service label:
Prog={ v1,v2,v3,v4,v5,v6}T
Be calculated User IP TV service integration rating durations ratio for 0.28,0.04,0.005,0.012,0.0001, 0.0002 }, so as to be defined as the order of user A progress individual business displayings according to the synthesis rating duration ratio value of each business For:Grandmother has come, the king of double faced adhesive tape, comedy, ash too wolf, the calamity of mad boa, Spider-Man full of joy.
As it will be easily appreciated by one skilled in the art that the foregoing is merely illustrative of the preferred embodiments of the present invention, not to The limitation present invention, all any modification, equivalent and improvement made within the spirit and principles of the invention etc., all should be included Within protection scope of the present invention.

Claims (1)

1. the electric program menu methods of exhibiting based on rating duration, comprises the following steps:
Step A:IPTV system is recorded according to the history rating of user and calculated:User is accounted for using the rating duration of each tag class business All business of the user use the ratio value of duration, and each tag class ratio value is calculated and constitutes IPTV user to all kinds of IPTV The rating duration ratio vector of service label;
Step B:Calculate what current business was used in IPTV system for each service label type in IPTV system Duration all business corresponding with service label are finished institute in the service label group in IPTV system using time length ratio, calculating After having the ratio of label, these ratio values constitute long vector when IPTV system business corresponds to the use of each service label;
Step C:All service labels constitute IPTV system whole business using duration vector and correspond to each industry in IPTV system Business label uses duration matrix;
Step D:Electronic program menu system obtains rating of the active user to all kinds of IPTV service labels automatically according to ID Duration ratio vector;
Step E:According to IPTV system whole business correspond to each service label using duration matrix and user to all kinds of IPTV industry The result of calculation of the rating duration ratio vector of business label, obtain the IPTV service synthesis rating time length ratio for active user Example;
Step F:Sequence displaying business supplies user from big to small for IPTV service synthesis rating duration ratio progress to active user Selection uses;
Wherein, the IPTV service synthesis rating duration ratio of active user is obtained as follows:User uses IPTV system industry The total time length M of business, it is T to calculate the total time length that user corresponds to business using certain a kind of service labeli, user is to certain class The preference ratio p of service labeli=Ti/ M, if M=0, pi=0;After user is calculated to the preference ratio of system whole service label, Obtain rating duration ratio vector P of the IPTV user to all kinds of IPTV service labelsm×1={p1,p2…,pm}T, wherein, m IPTV The total quantity of system business label;
The total time length M that some business is used is calculated, then is calculated respectively each in service label group corresponding to this business Type of service corresponding to service label j uses total duration Gj, some business is in all business comprising same line of business label The ratio v usedji=M/GjIf Gj=0, then vji=0, calculating finishes some business in business corresponding to all service labels After rating duration ratio value in type, you can obtain long vector V when IPTV system business corresponds to the use of each service labelk= {vk1,vk2…,vkm, wherein k is the numbering of business in IPTV system, and m is the total quantity of IPTV system service label;If IPTV The number of services included in system is n, and when calculating the service label use of each business after long vector, it is complete to obtain IPTV system Portion's business corresponds to the use duration matrix Prog of each service labeln×m={V1,V2…,Vk…Vn}T
Each industry is corresponded to the rating duration ratios of all kinds of IPTV service labels vector, IPTV system whole business according to IPTV user User IP TV service integration rating duration ratios S can be calculated using duration matrix in business labeln×1=Progn×m×Pm×1
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CN101681469A (en) * 2007-03-31 2010-03-24 索尼德国有限责任公司 Method and system for recommending content items
CN103546769A (en) * 2013-08-15 2014-01-29 中国联合网络通信集团有限公司 Television program menu processing method, equipment and system
CN104394471A (en) * 2014-11-19 2015-03-04 四川长虹电器股份有限公司 Method for intelligently recommending favorite program to user

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