CN104794232B - The recommendation method and apparatus of search result - Google Patents
The recommendation method and apparatus of search result Download PDFInfo
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Abstract
The invention discloses a kind of recommendation method and apparatus of search result, wherein method includes：S1, search term input by user is received；S2, according to search term obtain with the relevant guidance information of search term, search result and recommendation information, and guidance information, search result and recommendation information are shown on result of page searching；S3, trigger action of the user to guidance information is received；S4, the relevant next layer of guidance information of guidance information for generating and being triggered according to trigger action and the relevant search result of guidance information and recommendation information that are triggered, and the relevant search result of guidance information and recommendation information for showing next layer of guidance information on result of page searching and being triggered；S5, step S3 and S4 are repeated, until the guidance information of current presentation no longer has next layer of guidance information.The bootable user of the embodiment of the present invention successively deeply obtains deeper into, more rich demand information, improves search efficiency and quality, and then improve user's search experience.
Description
Technical field
The present invention relates to search engine technique field more particularly to a kind of recommendation method and apparatus of search result.
Background technology
With the high speed development of internet, the increase of webpage information, requirement of the user to the function of search of search engine
It is continuously improved.When user inputs search term, search engine can also provide a user and currently while providing search result
The relevant recommendation results of search term.
Currently, the search term of user's construction is based primarily upon the knowledge having learned that in itself, and it is difficult for strange field
Accurate search term is constructed, is also difficult to obtain more professional search result, user's construction can be assisted by general demand at this time
Accurate search term either shows relevant recommendation results or relevant nearly adopted search term, user is helped to obtain in more
Hold information.
But relevant nearly adopted search term is obtained based on semantic conversion, meaning and former search term are almost the same, because
This, the search result of acquisition may be more close, can not obtain more effective content informations；Relevant recommendation results, content
Information is more scattered, can solve the problems, such as limited；Although general demand, which can alleviate user, constructs precise search word problem,
Content is thin, and often clicking once will newly open a page, and user's viewing experience is poor.
Invention content
The present invention is directed to solve at least some of the technical problems in related technologies.For this purpose, the present invention
One purpose is to propose a kind of recommendation method of search result, the bootable user of this method successively deeply obtain deeper into, more
Abundant demand information improves search efficiency and quality, and then improves user's search experience.
Second object of the present invention is to propose a kind of recommendation apparatus of search result.
In order to achieve the above object, embodiment proposes a kind of recommendation method of search result according to a first aspect of the present invention, packet
It includes：S1, search term input by user is received；S2, according to described search word obtain with the relevant guidance information of described search word, search
Hitch fruit and recommendation information, and show on result of page searching the guidance information, described search result and described push away
Recommend information；S3, trigger action of the user to the guidance information is received；S4, it generates and is triggered according to the trigger action
The relevant next layer of guidance information of guidance information and the relevant search result of guidance information and recommendation information being triggered, and
Show that the next layer of guidance information, the relevant search of described and guidance information that is being triggered are tied in described search results page
Fruit and recommendation information；S5, step S3 and S4 are repeated, until no longer there is the guidance information of current presentation next layer of guiding to believe
Breath.
The recommendation method of the search result of the embodiment of the present invention, by showing guidance information on result of page searching, searching
Hitch fruit and recommendation information receive trigger action of the user to guidance information, and according to trigger action generation and quilt
The relevant next layer of guidance information of guidance information of triggering and the relevant search result of guidance information and recommendation being triggered
Breath, and show in described search results page the next layer of guidance information, described relevant with guidance information that is being triggered
Search result and recommendation information, bootable user successively deeply obtain deeper into, more rich demand information, improve search
Efficiency and quality, and then improve user's search experience.
In order to achieve the above object, embodiment proposes a kind of recommendation apparatus of search result according to a second aspect of the present invention, packet
It includes：First receiving module, for receiving search term input by user；First processing module, for being obtained according to described search word
With the relevant guidance information of described search word, search result and recommendation information, and on result of page searching displaying described in draw
Lead information, described search result and the recommendation information；Second receiving module, for receiving user to the guidance information
Trigger action；Second processing module, the relevant next layer of guidance information for generating and being triggered according to the trigger action
Guidance information and the relevant search result of guidance information and recommendation information being triggered, and in described search results page
Show the next layer of guidance information, described and the relevant search result of guidance information that is being triggered and recommendation information.
The recommendation apparatus of the search result of the embodiment of the present invention, by showing guidance information on result of page searching, searching
Hitch fruit and recommendation information receive trigger action of the user to guidance information, and according to trigger action generation and quilt
The relevant next layer of guidance information of guidance information of triggering and the relevant search result of guidance information and recommendation being triggered
Breath, and show in described search results page the next layer of guidance information, described relevant with guidance information that is being triggered
Search result and recommendation information, bootable user successively deeply obtain deeper into, more rich demand information, improve search
Efficiency and quality, and then improve user's search experience.
Description of the drawings
Fig. 1 is the flow chart of the recommendation method of the search result of one embodiment of the invention.
Fig. 2 is the flow chart of the recommendation method of the search result of a specific embodiment of the invention.
Fig. 3 is the displaying result of page searching design sketch one of a specific embodiment of the invention.
Fig. 4 is the displaying result of page searching design sketch two of a specific embodiment of the invention.
Fig. 5 is the displaying result of page searching design sketch three of a specific embodiment of the invention.
Fig. 6 is the displaying result of page searching design sketch four of a specific embodiment of the invention.
Fig. 7 is the structural schematic diagram one of the recommendation apparatus of the search result of one embodiment of the invention.
Fig. 8 is the structural schematic diagram two of the recommendation apparatus of the search result of one embodiment of the invention.
Specific implementation mode
The embodiment of the present invention is described below in detail, examples of the embodiments are shown in the accompanying drawings, wherein from beginning to end
Same or similar label indicates same or similar element or element with the same or similar functions.Below with reference to attached
The embodiment of figure description is exemplary, it is intended to for explaining the present invention, and is not considered as limiting the invention.
Below with reference to the accompanying drawings the recommendation method and apparatus of the search result of the embodiment of the present invention are described.
Fig. 1 is the flow chart of the recommendation method of the search result of one embodiment of the invention.
As shown in Figure 1, the recommendation method of search result, includes the following steps：
S1 receives search term input by user.
Specifically, user can input search term by search box.Wherein, search term can be the words such as Chinese character, letter, number
Symbol, can also be combination thereof, such as character and digit.
S2 according to search term acquisition and the relevant guidance information of search term, search result and recommendation information, and is being searched for
Guidance information, search result and recommendation information are shown in results page.
Specifically, entity information corresponding with search term can be obtained, it is corresponding with search term to be then based on knowledge mapping acquisition
Entity information attribute information, then to attribute information carry out structuring arrangement, to generate guidance information.Wherein, knowledge graph
Spectrum is a grand knowledge network, and the inside includes the relationship between all entities, entity attributes information and each entity.
Called entity, it is believed that be people, things, event even virtual concept.It follows that search term input by user, can be abstracted
For an entity information, and the relevant information net that knowledge mapping builds an entity information corresponding with search term can be passed through
Network, the attribute information for then obtaining the corresponding entity information of the search term and the relationship between other entity informations.
For example, search term input by user is " Beijing ", can correspond to " Beijing " this entity information, according to knowing
Know collection of illustrative plates, can obtain and the relevant attribute information of " Beijing " this entity information, such as " Beijing sight spot ", " Beijing history ", " Beijing
Above-mentioned attribute information is carried out structuring arrangement, as guidance information by traffic ", " Beijing enterprise " etc..Meanwhile also can get with
" Beijing " relevant search result and recommendation information.Then, the first area on result of page searching shows above-mentioned guiding letter
Breath, the second area displaying on result of page searching and " Beijing " relevant search result, the on result of page searching
Three regions are shown and " Beijing " relevant recommendation information.Wherein, first area can be result of page searching upper area, second
Region can be the left area of result of page searching, and third region can be the right area of result of page searching.Above three area
The position in domain is merely illustrative, can be configured as the case may be by the demand of user.
S3 receives trigger action of the user to guidance information.
After first area displaying guidance information on result of page searching, triggering of the user to guidance information can receive
Operation, such as click " Beijing sight spot " and triggered.
S4, generated with the guidance information relevant next layer of guidance information being triggered according to trigger action, be triggered
The relevant search result of guidance information and recommendation information, and next layer of guidance information and quilt are shown on result of page searching
The relevant search result of guidance information and recommendation information of triggering.
After guidance information is triggered, the relevant next layer of guidance information of guidance information that can obtain and be triggered.At this time
The guidance information being triggered can be used as an entity information, and knowledge based collection of illustrative plates can obtain the attribute letter for the guidance information being triggered
Breath, after carrying out structuring arrangement to these attribute informations, you can as next layer of guidance information.At the same time, what is be triggered draws
It leads information to scan for as new search term, the relevant search result of the guidance information being triggered and recommendation is obtained with this
Breath, and show next layer of guidance information on result of page searching, the relevant search result of guidance information that is triggered and push away
Recommend information.For example, it after " Beijing sight spot " is triggered, can obtain and " Beijing sight spot " relevant next layer of guidance information, example
Such as " historic site ", " natural views ", " museum/exhibition center ", " theme park ", " Characteristic landscape ".Meanwhile it can also obtain
With the search result and recommendation information that " Beijing sight spot " is search term.Then, the first area of result of page searching is renewable
Show next layer of guidance information, the second area of result of page searching is renewable to show the relevant search of guidance information being triggered
As a result, the relevant recommendation information of guidance information that the renewable displaying in the third region of result of page searching is triggered, without exhibition
The new page is opened to be shown.
S5, step S3 and S4 are repeated, until the guidance information of current presentation no longer has next layer of guidance information.
For example, it if user also has the demand of more depth, can also trigger " historic site " etc., obtain deeper time
Guidance information, until the guidance information that currently shows no longer has next layer of guidance information, can not interact guiding again is
Only.And search result and recommendation results can change with the variation of guidance information accordingly, that is, the guidance information being triggered is
" historic site ", you can obtain " historic site " relevant search result and recommendation information.When the guidance information of current presentation is
When the information such as " jade clothes sewn with gold thread ", " inscriptions on bones or tortoise shells ", user can trigger " jade clothes sewn with gold thread ", and then obtain " jade clothes sewn with gold thread " relevant search
As a result and recommendation information, without generating new guidance information, because " jade clothes sewn with gold thread " has been the bottom of guidance information.
It follows that above-mentioned guidance information, can be considered a tree-shaped structured message network on the whole, when user triggers
When one of node, corresponding guidance information, search result and recommendation information can be obtained so that user can be by figure rope
Thoroughbred horse guides user to obtain the information needed for oneself layer by layer.
In addition, the relevant search of guidance information for showing next layer of guidance information on result of page searching and being triggered
As a result and after recommendation information, user is also can receive to the trigger action of pre-set button such as crumbs, is then grasped according to triggering
Make, the last layer guidance information of the guidance information of current presentation is shown on result of page searching.Wherein, crumbs are that one kind chases after
Track returns to the mode of initial accession page, can clearly show that position of the page of current presentation in the overall structure of website
It sets, plays the role of guiding for user.For example, " Beijing>Beijing sight spot>Historic site>The Forbidden City " is crumbs.That is,
User can click " Beijing>Beijing sight spot>Historic site>Any one crumbs in the Forbidden City ", then the page can jump to and be clicked
The corresponding result of page searching of crumbs.
For example, current presentation is " Beijing sight spot " relevant guidance information, search result and recommendation information, is used
Family can click the crumbs in the first area upper right corner, return back to last layer, show " Beijing " relevant guidance information, " north again
The relevant search result in capital " and recommendation information.It should be understood that the position of crumbs displaying herein is merely illustrative.
The recommendation method of the search result of the embodiment of the present invention, by showing guidance information on result of page searching, searching
Hitch fruit and recommendation information receive trigger action of the user to guidance information, and generate and be triggered according to trigger action
The relevant next layer of guidance information of guidance information, with the relevant search result of guidance information and recommendation information that are triggered,
And next layer of guidance information and the relevant search result of guidance information being triggered and recommendation are shown on result of page searching
Information, bootable user successively deeply obtain deeper into, more rich demand information, improve search efficiency and quality, in turn
Improve user's search experience.
Fig. 2 is the flow chart of the recommendation method of the search result of a specific embodiment of the invention.
As shown in Fig. 2, the recommendation method of the search result, including：
S201 receives search term.
It can receive search term " Beijing " input by user.
S202 shows the relevant guidance information of search term, search result and recommendation information on result of page searching.
As shown in figure 3, the upper right corner on result of page searching provides a guiding entrance, displaying " Beijing " is relevant such as
The guidance informations such as " Beijing sight spot ", " Beijing history ", " Traffic In Beijing ", " Beijing enterprise ", provide multiple channeling directions to the user,
Guiding user clicks oneself interested guidance information.Meanwhile the left side displaying " Beijing " on result of page searching is relevant
Search result, the right side on result of page searching show such as " Shanghai ", " Jilin ", " Shenzhen " and " Beijing " relevant recommendation
Information.
S203 receives trigger action of the user to guidance information.
It can receive trigger action of the user to " Beijing sight spot ".
S204, the relevant next layer of guidance information of guidance information and quilt for showing and being triggered on result of page searching
The relevant search result of guidance information and recommendation information of triggering.
As shown in figure 4, the layout of a page without columns displaying " Beijing sight spot " on result of page searching is relevant such as " historic site ", " oneself
The next layer of guidance information such as so scene ", " museum/exhibition center ", " theme park ", " Characteristic landscape ", in result of page searching
On left side show " Beijing sight spot " relevant search result, the right side displaying on result of page searching is such as " Harry Potter master
Topic park ", " Beijing sea floor world ", " churches Xi Shiku ", " Shichahai ice stadium " etc. and " Beijing sight spot " relevant recommendation information.
That is, user has selected " Beijing sight spot " this channeling direction, then in the layout of a page without columns can " Beijing sight spot " be the theme, carry out
More further guiding.At the same time, relevant search result and recommendation information are also updated accordingly, are updated to " Beijing
The search result and recommendation information at sight spot ".
S205 repeats step S203, S204, until the guidance information of current presentation no longer has next layer of guidance information.
As shown in figure 5, if user also has the demand of more depth, " historic site " this guidance information can trigger.Then,
It can show that " historic site " relevant such as " the Forbidden City ", " Summer Palace ", " the Temple of Heaven ", " circle is bright in the layout of a page without columns on result of page searching
The more further guidance information such as garden ", " Great Wall ", the left side on result of page searching show " historic site " relevant search
As a result, right side displaying such as " Dongjiaomin Xiang ", " Beijing courtyard ", " Prince Gong's Palace " and " history something lost on result of page searching
The relevant recommendation information of mark ".With it is upper similarly, further selection " historic site " this channeling direction of user, then in the layout of a page without columns
Can " historic site " be the theme, carry out more further guiding.At the same time, relevant search result and recommendation information also into
The corresponding update of row, is updated to the search result and recommendation information of " historic site ".
As shown in fig. 6, user also can trigger " the Forbidden City " this guidance information.Then, can be on result of page searching it is logical
Column shows " the Forbidden City " relevant such as " sight spot U.S. figure ", " main palace ", " treasure historical relic " next layer of guidance information.Wherein, " scape
The U.S. figure of point " may also include " spring scenery ", " Xia Jing ", " autumnal scenery ", " winter scape "；" main palace " may also include " Hall of Mental Cultivation ", " female peaceful
Palace ", " the Hall of Supreme Harmony ", " Imperial Garden " etc.；" treasure historical relic " may also include " Riverside Scene at the Pure Moon Festival ", " jade clothes sewn with gold thread ", " inscriptions on bones or tortoise shells " etc..
At the same time, also " the Forbidden City " relevant search result can be shown in the left side on result of page searching, on result of page searching
Right side show such as the Forbidden City map recommendation information.It should be understood that " Riverside Scene at the Pure Moon Festival ", " jade clothes sewn with gold thread ", " inscriptions on bones or tortoise shells "
Deng these guidance informations due to the bottom in structured message network, differentiation guiding can not be carried out again, and user clicks these
After guidance information, it will obtain relevant detailed results information and recommendation information.
It should be understood that in the layout of a page without columns shown in fig. 6, " Beijing>Beijing sight spot>Historic site>The Forbidden City " is crumbs.Its
In, crumbs are a kind of modes of the initial accession page of tracking return, and the page of current presentation can be clearly showed that in net
Guiding is played the role of in position in overall structure of standing for user.That is, user can click " Beijing>Beijing sight spot>It goes through
History traces>Any one crumbs in the Forbidden City ", then the page can jump to the corresponding result of page searching of the crumbs being clicked.
For example, user can then be retracted by click " historic site " this crumbs to the search knot of " historic site "
Fruit displayed page.Meanwhile the search result in left side can also become the search result of " historic site ", the recommendation on right side accordingly
Breath can also become the recommendation information of " historic site " accordingly.
The recommendation method of the search result of the embodiment of the present invention allows user by figure by successively going deep into the guiding user of formula
Suo Ji can also obtain deeper into, more rich search result even the unfamiliar ken of user, improve search matter
Amount；And the direct trigger architecture guidance information on result of page searching, obtain more further search result and recommendation
Information improves search efficiency, and then improve user's search experience without initiating new search.
To realize that above-described embodiment, the present invention also propose a kind of recommendation apparatus of search result.
Fig. 7 is the structural schematic diagram of the recommendation apparatus of the search result of one embodiment of the invention.
As shown in fig. 7, the recommendation apparatus of the search result, including：First receiving module 110, first processing module 120,
Second receiving module 130 and Second processing module 140.
First receiving module 110 is for receiving search term input by user.
Wherein, search term can be the characters such as Chinese character, letter, number, can also be combination thereof, such as character and digit
Deng.
First processing module 120 be used for according to search term obtain with the relevant guidance information of search term, search result and
Recommendation information, and guidance information, search result and recommendation information are shown on result of page searching.
Specifically, first processing module 120 can obtain entity information corresponding with search term, be then based on knowledge mapping and obtain
The attribute information of entity information corresponding with search term is taken, structuring arrangement then is carried out to attribute information, to generate guiding letter
Breath.Wherein, knowledge mapping is a grand knowledge network, and the inside includes all entities, entity attributes information and each
Relationship between entity.Called entity, it is believed that be people, things, event even virtual concept.It follows that user inputs
Search term, an entity information can be abstracted as, and knowledge mapping can be passed through and build an entity letter corresponding with search term
The relevant information network of breath, then obtain the corresponding entity information of the search term attribute information and with other entity informations it
Between relationship.
For example, search term input by user is " Beijing ", can correspond to " Beijing " this entity information, according to knowing
Know collection of illustrative plates, can obtain and the relevant attribute information of " Beijing " this entity information, such as " Beijing sight spot ", " Beijing history ", " Beijing
Above-mentioned attribute information is carried out structuring arrangement, as guidance information by traffic ", " Beijing enterprise " etc..Meanwhile also can get with
" Beijing " relevant search result and recommendation information.Then, the first area on result of page searching shows above-mentioned guiding letter
Breath, the second area displaying on result of page searching and " Beijing " relevant search result, the on result of page searching
Three regions are shown and " Beijing " relevant recommendation information.Wherein, first area can be result of page searching upper area, second
Region can be the left area of result of page searching, and third region can be the right area of result of page searching.Above three area
The position in domain is merely illustrative, can be configured as the case may be by the demand of user.
Second receiving module 130 is for receiving trigger action of the user to guidance information.
After first area displaying guidance information on result of page searching, the second receiving module 130 can receive user couple
The trigger action of guidance information, such as click " Beijing sight spot " and triggered.
Second processing module 140 is used to be generated according to trigger action and be guided with relevant next layer of guidance information being triggered
Information, with the relevant search result of guidance information and recommendation information that are triggered, and show on result of page searching next
The relevant search result of guidance information and recommendation information layer guidance information and be triggered.
After guidance information is triggered, the guidance information that Second processing module 140 can obtain and be triggered is relevant next
Layer guidance information.The guidance information being triggered at this time can be used as an entity information, and knowledge based collection of illustrative plates, which can obtain, to be triggered
The attribute information of guidance information, after carrying out structuring arrangement to these attribute informations, you can as next layer of guidance information.With this
Meanwhile the guidance information being triggered is scanned for as new search term, obtains that the guidance information being triggered is relevant to be searched with this
Hitch fruit and recommendation information, and the guidance information correlation for showing next layer of guidance information on result of page searching, being triggered
Search result and recommendation information.For example, after " Beijing sight spot " is triggered, can obtain with " Beijing sight spot " it is relevant under
One layer of guidance information, such as " historic site ", " natural views ", " museum/exhibition center ", " theme park ", " Characteristic landscape "
Deng.Meanwhile can also obtain with " Beijing sight spot " be search term search result and recommendation information.Then, result of page searching
Next layer of guidance information of the renewable displaying in first area, what the renewable displaying of second area of result of page searching was triggered draws
Lead the relevant search result of information, the guidance information that the renewable displaying in third region of result of page searching is triggered is relevant to be pushed away
Information is recommended, the page without being unfolded new is shown.
It if user also has the demand of more depth, can also trigger " historic site " etc., obtain deeper guiding letter
Breath, until the guidance information currently shown no longer has next layer of guidance information, until can not interacting guiding again.And it searches for
As a result can change accordingly with the variation of guidance information with recommendation results, that is, the guidance information being triggered is that " history is lost
Mark ", you can obtain " historic site " relevant search result and recommendation information.When the guidance information of current presentation is that " gold thread is beautiful
When the information such as clothing ", " inscriptions on bones or tortoise shells ", user can trigger " jade clothes sewn with gold thread ", so obtain " jade clothes sewn with gold thread " relevant search result and
Recommendation information, without generating new guidance information, because " jade clothes sewn with gold thread " has been the bottom of guidance information.
It follows that above-mentioned guidance information, can be considered a tree-shaped structured message network on the whole, when user triggers
When one of node, corresponding guidance information, search result and recommendation information can be obtained so that user can be by figure rope
Thoroughbred horse guides user to obtain the information needed for oneself layer by layer.
In addition, as shown in figure 8, the recommendation apparatus of search result may also include third processing module 150.
The guiding that third processing module 150 is used to show next layer of guidance information on result of page searching and be triggered
After the relevant search result of information and recommendation information, trigger action of the user to pre-set button such as crumbs is received, then
According to trigger action, the last layer guidance information of the guidance information of current presentation is shown on result of page searching.Wherein, bread
Bits are a kind of modes of the initial accession page of tracking return, can clearly show that the page of current presentation is integrally tied in website
Guiding is played the role of in position in structure for user.In the present embodiment, it may include Backward Function.
For example, current presentation is " Beijing sight spot " relevant guidance information, search result and recommendation information, is used
Family can click the crumbs in the first area upper right corner, return back to last layer, show " Beijing " relevant guidance information, " north again
The relevant search result in capital " and recommendation information.It should be understood that the position of crumbs displaying herein is merely illustrative.
The recommendation apparatus of the search result of the embodiment of the present invention, by showing guidance information on result of page searching, searching
Hitch fruit and recommendation information receive trigger action of the user to guidance information, and generate and be triggered according to trigger action
The relevant next layer of guidance information of guidance information, with the relevant search result of guidance information and recommendation information that are triggered,
And next layer of guidance information and the relevant search result of guidance information being triggered and recommendation are shown on result of page searching
Information, bootable user successively deeply obtain deeper into, more rich demand information, improve search efficiency and quality, in turn
Improve user's search experience.
In the description of this specification, reference term " one embodiment ", " some embodiments ", " example ", " specifically show
The description of example " or " some examples " etc. means specific features, structure, material or spy described in conjunction with this embodiment or example
Point is included at least one embodiment or example of the invention.In the present specification, schematic expression of the above terms are not
It must be directed to identical embodiment or example.Moreover, particular features, structures, materials, or characteristics described can be in office
It can be combined in any suitable manner in one or more embodiments or example.In addition, without conflicting with each other, the skill of this field
Art personnel can tie the feature of different embodiments or examples described in this specification and different embodiments or examples
It closes and combines.
In addition, term " first ", " second " are used for description purposes only, it is not understood to indicate or imply relative importance
Or implicitly indicate the quantity of indicated technical characteristic.Define " first " as a result, the feature of " second " can be expressed or
Implicitly include at least one this feature.In the description of the present invention, the meaning of " plurality " is at least two, such as two, three
It is a etc., unless otherwise specifically defined.
Any process described otherwise above or method description are construed as in flow chart or herein, and expression includes
It is one or more for realizing specific logical function or process the step of executable instruction code module, segment or portion
Point, and the range of the preferred embodiment of the present invention includes other realization, wherein can not press shown or discuss suitable
Sequence, include according to involved function by it is basic simultaneously in the way of or in the opposite order, to execute function, this should be of the invention
Embodiment person of ordinary skill in the field understood.
Expression or logic and/or step described otherwise above herein in flow charts, for example, being considered use
In the order list for the executable instruction for realizing logic function, may be embodied in any computer-readable medium, for
Instruction execution system, device or equipment (system of such as computer based system including processor or other can be held from instruction
The instruction fetch of row system, device or equipment and the system executed instruction) it uses, or combine these instruction execution systems, device or set
It is standby and use.For the purpose of this specification, " computer-readable medium " can any can be included, store, communicating, propagating or passing
Defeated program is for instruction execution system, device or equipment or the dress used in conjunction with these instruction execution systems, device or equipment
It sets.The more specific example (non-exhaustive list) of computer-readable medium includes following：Electricity with one or more wiring
Interconnecting piece (electronic device), portable computer diskette box (magnetic device), random access memory (RAM), read-only memory
(ROM), erasable edit read-only storage (EPROM or flash memory), fiber device and portable optic disk is read-only deposits
Reservoir (CDROM).In addition, computer-readable medium can even is that the paper that can print described program on it or other are suitable
Medium, because can be for example by carrying out optical scanner to paper or other media, then into edlin, interpretation or when necessary with it
His suitable method is handled electronically to obtain described program, is then stored in computer storage.
It should be appreciated that each section of the present invention can be realized with hardware, software, firmware or combination thereof.Above-mentioned
In embodiment, software that multiple steps or method can in memory and by suitable instruction execution system be executed with storage
Or firmware is realized.It, and in another embodiment, can be under well known in the art for example, if realized with hardware
Any one of row technology or their combination are realized：With the logic gates for realizing logic function to data-signal
Discrete logic, with suitable combinational logic gate circuit application-specific integrated circuit, programmable gate array (PGA), scene
Programmable gate array (FPGA) etc..
Those skilled in the art are appreciated that realize all or part of step that above-described embodiment method carries
Suddenly it is that relevant hardware can be instructed to complete by program, the program can be stored in a kind of computer-readable storage medium
In matter, which includes the steps that one or a combination set of embodiment of the method when being executed.
In addition, each functional unit in each embodiment of the present invention can be integrated in a processing module, it can also
That each unit physically exists alone, can also two or more units be integrated in a module.Above-mentioned integrated mould
The form that hardware had both may be used in block is realized, can also be realized in the form of software function module.The integrated module is such as
Fruit is realized in the form of software function module and when sold or used as an independent product, can also be stored in a computer
In read/write memory medium.
Storage medium mentioned above can be read-only memory, disk or CD etc..Although having been shown and retouching above
The embodiment of the present invention is stated, it is to be understood that above-described embodiment is exemplary, and should not be understood as the limit to the present invention
System, those skilled in the art can be changed above-described embodiment, change, replace and become within the scope of the invention
Type.
Claims (8)
1. a kind of recommendation method of search result, which is characterized in that include the following steps：
S1, search term input by user is received；
S2, according to described search word obtain with the relevant guidance information of described search word, search result and recommendation information, and
The guidance information, described search result and the recommendation information are shown on result of page searching, wherein in search results pages
One guiding entrance is provided on face, shows the guidance information, wherein obtain entity information corresponding with described search word；Base
The attribute information of entity information corresponding with described search word is obtained in knowledge mapping；It is whole that structuring is carried out to the attribute information
Reason, to generate the guidance information, the knowledge mapping includes between all entities, entity attributes information and each entity
Relationship, described search word is abstracted as an entity information, and obtain the corresponding entity information of described search word attribute letter
Breath and the relationship between other entity informations；
S3, trigger action of the user to the guidance information is received；
S4, generated with the guidance information relevant next layer of guidance information being triggered according to the trigger action, be triggered
The relevant search result of guidance information and recommendation information, and the next layer of guiding letter is shown in described search results page
It is breath, described with the relevant search result of guidance information that is being triggered and recommendation information, wherein obtain with it is described be triggered draw
Lead the corresponding entity information of information；Knowledge based collection of illustrative plates obtains the category of entity information corresponding with the guidance information being triggered
Property information, and structuring arrangement is carried out, to generate the next layer of guidance information；
S5, step S3 and S4 are repeated, until the guidance information of current presentation no longer has next layer of guidance information, above-mentioned guiding letter
Breath is a tree-shaped structured message network on the whole can obtain corresponding guiding when user triggers one of node
Information, search result and recommendation information.
2. the method as described in claim 1, which is characterized in that draw described in the displaying of the first area of described search results page
Information or the next layer of guidance information are led, shows described search as a result, in institute in the second area of described search results page
The third region for stating result of page searching shows the recommendation information.
3. the method as described in claim 1, which is characterized in that show the next layer of guiding in described search results page
After information, the described and relevant search result of guidance information that is being triggered and recommendation information, further include：
Receive trigger action of the user to pre-set button；
According to the trigger action, the last layer guiding letter of the guidance information of current presentation is shown in described search results page
Breath.
4. method as claimed in claim 3, which is characterized in that the pre-set button is crumbs.
5. a kind of recommendation apparatus of search result, which is characterized in that including：
First receiving module, for receiving search term input by user；
First processing module, for according to described search word obtain with the relevant guidance information of described search word, search result with
And recommendation information, and the guidance information, described search result and the recommendation information are shown on result of page searching,
In, a guiding entrance is provided on result of page searching, shows that the guidance information, the first processing module are additionally operable to：
Entity information corresponding with described search word is obtained, and knowledge based collection of illustrative plates obtains entity information corresponding with described search word
Attribute information, and structuring arrangement is carried out to the attribute information, to generate the guidance information, the knowledge mapping includes
Described search word is abstracted as an entity information by the relationship between all entities, entity attributes information and each entity,
And the attribute information for obtaining the corresponding entity information of described search word and the relationship between other entity informations；
Second receiving module, the trigger action for receiving user to the guidance information；
Second processing module is believed for being generated according to the trigger action with the relevant next layer of guiding of guidance information being triggered
Breath and the relevant search result of guidance information and recommendation information being triggered, and institute is shown in described search results page
State next layer of guidance information, be described with the relevant search result of guidance information that is being triggered and recommendation information, wherein obtain with
The corresponding entity information of the guidance information being triggered；Knowledge based collection of illustrative plates obtains corresponding with the guidance information being triggered
Entity information attribute information, and carry out structuring arrangement, to generate the next layer of guidance information, repeat described second and connect
The operation performed by module and the Second processing module is received, until the guidance information of current presentation no longer has next layer of guiding
Information；Above-mentioned guidance information is that a tree-shaped structured message network can when user triggers one of node on the whole
Obtain corresponding guidance information, search result and recommendation information.
6. device as claimed in claim 5, which is characterized in that draw described in the displaying of the first area of described search results page
Information or the next layer of guidance information are led, shows described search as a result, in institute in the second area of described search results page
The third region for stating result of page searching shows the recommendation information.
7. device as claimed in claim 5, which is characterized in that described device further includes：
Third processing module, for shown in described search results page the next layer of guidance information, it is described be triggered
The relevant search result of guidance information and recommendation information after, receive user to the trigger action of pre-set button, according to institute
Trigger action is stated, the last layer guidance information of the guidance information of current presentation is shown in described search results page.
8. device as claimed in claim 7, which is characterized in that the pre-set button is crumbs.
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| CN106909565A (en) * | 2015-12-23 | 2017-06-30 | 北京奇虎科技有限公司 | The acquisition methods and device of recommendation information |
| CN106997263B (en) * | 2016-01-25 | 2020-08-25 | 滴滴（中国）科技有限公司 | Page switching method and device for application program |
| CN106227735A (en) * | 2016-07-11 | 2016-12-14 | 苏州天梯卓越传媒有限公司 | A kind of word cloud Topic Selection for Publishing Industry and system |
| CN106354764A (en) * | 2016-08-19 | 2017-01-25 | 上海迪塔班克数据科技有限公司 | Guided search method |
| CN107688606A (en) * | 2017-07-26 | 2018-02-13 | 北京三快在线科技有限公司 | The acquisition methods and device of a kind of recommendation information, electronic equipment |
| CN114610191A (en) * | 2017-11-07 | 2022-06-10 | 阿里巴巴集团控股有限公司 | Interface information providing method and device and electronic equipment |
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| CN107992602A (en) * | 2017-12-14 | 2018-05-04 | 北京百度网讯科技有限公司 | Search result methods of exhibiting and device |
| CN111695022B (en) * | 2019-01-18 | 2023-07-04 | 创新奇智(重庆)科技有限公司 | Interest searching method based on knowledge graph visualization |
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