CN104077329B - A kind of information recommendation method and system - Google Patents

A kind of information recommendation method and system Download PDF

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Publication number
CN104077329B
CN104077329B CN201310109984.2A CN201310109984A CN104077329B CN 104077329 B CN104077329 B CN 104077329B CN 201310109984 A CN201310109984 A CN 201310109984A CN 104077329 B CN104077329 B CN 104077329B
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China
Prior art keywords
information
user
recommendation
image data
described image
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CN104077329A (en
Inventor
曲秀赟
龚瑞男
孙芃
王强
王超
闫韬
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Siemens AG
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Siemens AG
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9537Spatial or temporal dependent retrieval, e.g. spatiotemporal queries
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9535Search customisation based on user profiles and personalisation

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  • Engineering & Computer Science (AREA)
  • Databases & Information Systems (AREA)
  • Theoretical Computer Science (AREA)
  • Data Mining & Analysis (AREA)
  • Physics & Mathematics (AREA)
  • General Engineering & Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Information Retrieval, Db Structures And Fs Structures Therefor (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

The present invention, which provides a kind of information recommendation method and system, methods described, to be included:Obtain the view data of user's object interested;Object is identified according to described image data;Obtain the recommendation information related to the object and be sent to the user.Using method and system provided by the invention, photo that user can be by uploading its object interested etc. directly obtains the recommendation information related to the object, facilitates user to understand unfamiliar object and its surrounding environment.

Description

A kind of information recommendation method and system
Technical field
The present invention relates to mobile internet technical field, more particularly to a kind of information recommendation method and system.
Background technology
With the development of society and the raising of quality of life, increasing people can go to because of the needs of tourism or commercial affairs Some strange environment.For people when facing foreign environment, many problems are also following, and for example " I am at which", " how Another place can be reached from here", " can go where to have lunch", " how to be expressed using native language" etc.. However, due to its knowledge and at hand limited material, usually requires to expend for a long time to look in the people in foreign environment To the answer of these problems.
For it is such the problem of, developed some products and platform at present and be used to be positioned and information recommendation, such as Google Goggles platforms and comment APP(Such as popular comment net).
Fig. 1 shows Google Goggles application interface, and Google Goggles are a kind of new search forms, should Search allows web-browsing person or intelligent mobile terminal(Also known as mobile device)User is retrieved by uploading pictures, should Retrieval form keys in word even without user, only need to shoot upload pictures.Google Goggles are applicable to those outfits Built-in camera and the mobile device for being mounted with Android1.6 or higher operating systems.The photo uploaded according to user, Google Goggles image recognition technology can be used to carry out identification object and return to corresponding search result, for example, can know Other product, famous road sign, shop, the art work and the popular image found online.In addition, Goggles can also in English, French, Italian, German, Spanish, Portuguese or Russian are translated.According to the Google of latest edition Goggles, the following demand of user can be achieved:Product information is obtained using Goggles scanning bar codes;Scan QR codes(Quick Response, fast reaction)To extract information;Identify famous road sign;Foreign language text on the captured photo of translation;By sweeping Name card for business or QR codes are retouched to add contact person;Use OCR(OCR)Scan text;Identify drawing, books, DVD, CD and two dimensional image;And solves number solely topic etc..But what Google Goggles can not upload according to user at present The position of the further identification object of photo.
Comment APP is the smart mobile phone application of comment net, and it can be based on geographical location information and find local restaurant, hotel And shop;Carry out GPS retrievals;Shop phone number addresses and map, comment are provided;The reward voucher of main cities is provided;And With recording and the function such as share.
The content of the invention
It is found by the applicant that the photo that existing technology all can not be uploaded directly according to user certain has to provide a user Targetedly recommendation information.
Embodiments of the invention provide a kind of information recommendation method, and this method includes:Obtain user's object interested View data;Object is identified according to described image data;Obtain the recommendation information related to the object and be sent to the user. Here it is the object near user position or object elsewhere that user's object interested, which can be,.
It is preferred that the above method further comprises:Obtain the letter for describing user object geographic location interested Breath, and object is positioned using Map Services according to the geographical location information.Here the information in geographical position can be text Information.
It is preferred that the above method also includes:Judge the object that is identified according to described image data and according to the geographical position Whether the object for putting Information locating is consistent:When the result judged as it is consistent when, with the object identified according to described image data Or the object to be positioned according to the geographical location information is defined;When the result judged as it is inconsistent when, with according to the figure The object identified as data is defined.
It is preferred that in the above-mentioned methods, obtaining the recommendation information related to the object according to the object identified includes: The information related to the object identified is searched in database;The partial information in the information searched is chosen as recommendation Breath.
It is preferred that the partial information chosen in the information searched includes as recommendation information:Customized information based on user Information is chosen in the information regarding objects searched as recommendation information.
It is preferred that being sent to the recommendation information of user can be described with any language.
Embodiments of the invention also provide a kind of information recommendation system, and the system includes:Transmission/reception module, for obtaining Take the view data of family object interested;Data analysis module, for identifying object according to described image data;And data Recommending module, obtain the recommendation information related to the object;Wherein, the transmission/reception module is additionally operable to recommendation information It is sent to the user.
It is preferred that the transmission/reception module, which is additionally operable to obtain, describes user object geographic location interested Information, and object is positioned using Map Services according to the geographical location information.
It is preferred that the data analysis module is additionally operable to judge the object identified according to described image data and according to described Whether the object of geographical location information positioning is consistent:When the result judged as it is consistent when, to be identified according to described image data Object or the object to be positioned according to geographical location information be defined;When the result judged as it is inconsistent when, with according to described in The object that view data identifies is defined.
It is preferred that the data recommendation module searches for the information related to the object identified in database;Choose search To information in partial information as recommendation information.
It is preferred that the partial information that the data recommendation module is chosen in the information searched includes as recommendation information:Base Information is chosen in the information regarding objects searched as recommendation information in the customized information of user.
The beneficial effects of the present invention are:User can be directly obtained with being somebody's turn to do by uploading the photo of its object interested The related recommendation information of photo, facilitates user to understand strange things;In addition, the geographical location information of the object uploaded with reference to user To verify the photo of upload so that obtained recommendation information is more accurate.
Brief description of the drawings
The following drawings is intended to do schematic illustration and explanation to the present invention, not delimit the scope of the invention.Wherein,
Fig. 1 is Google Goggles application interface schematic diagram;
Fig. 2 is a kind of information recommendation method flow chart according to an embodiment of the invention;
Fig. 3 is the view data of user according to an embodiment of the invention object interested.
Embodiment
In order to which technical characteristic, purpose and the effect of the present invention is more clearly understood, now control illustrates this hair Bright embodiment.
The information recommendation method of the present invention can be implemented using the system for including mobile terminal and server.Wherein, move Dynamic terminal is used to collect the view data of object and view data uploads onto the server.The following detailed description of the letter of the present invention Cease recommendation method.Fig. 2 shows three steps of this method:
Step 201:Obtain user's object interested(Or claim object)View data.
User by the mobile device with built-in camera, such as mobile phone, can shoot the photo of its object interested (Such as the photo shown in Fig. 3), then by photo upload to server.Or user can also to be found on network interested Object image.Here object is such as can be for the road sign near user, the signboard in shop, sculpture for city, the art work. Wherein, road sign is probably to use local language(Or the language that non-user uses)It is labeled.In one embodiment, may be used also To obtain the information for describing above-mentioned object geographic location.Any language performance such as Chinese, English, French letter can be used Breath.It is preferred that the geographical location information is text message.For example, user can input the position of its object interested by mobile phone Confidence ceases, and is sent to server above by internet.
Step 202:Object is identified according to above-mentioned view data.
After server receives the photo of user's upload, these photos are handled.Image recognition technology can be used The information in the photo is identified, and then identifies user's object interested.By image recognition technology, it may recognize that upload is shone The article that is included in piece, building etc..If image includes text information, for example, text message on road sign etc., server is also Text information in image can be identified by the optical character identification in image recognition technology.In one embodiment, may be used The object in image is identified by being matched with the image in image data base, the image data base can store substantial amounts of pass In the information of mark, building, the art work etc..
If building, mark, the art work in the photo uploaded etc. are unique, i.e., in image data base only There are building, mark, an art work etc. and the object matches in the photo of upload, then identified according only to view data can Or determine object.It is opposite then also need to other information to identify or determine object.Therefore, in a further embodiment, may be used also To upload the text message on above-mentioned object geographical position.Server can use third party's Map Services according to text information To position object(That is the geographical position of user, the building of user position, road sign etc.), so as to being uploaded according to user The object that view data determines is mutually authenticated, more accurately to position object.In one embodiment, uploaded when according to user The object that determines of view data it is consistent with the object determined according to the text message of upload when, then the thing that is finally determined Body;When the object that the view data uploaded according to user determines and the inconsistent object determined according to the text message of upload, The object determined by view data is defined.In this case it is also possible to give user's prompting:Photo and geographical location information are not Symbol.In one embodiment, the geographical location information of object can be determined by the positioning service of mobile terminal, such as can be led to The positioning service for crossing user mobile phone determines the geographical location information of object.
Step 203:The recommendation information related to above-mentioned object is obtained, the recommendation information is sent to user.
Server can search for the information related to the object according to the object identified in step 202 in database. Database can be any database for retrieving various separate features, Baidupedia or wikipedia etc..The retrieval Result may include many aspects of the object, so that the object in photo is a building as an example, the result of retrieval can be with Position, function, history including the building, or even movable people in the building, neighbouring infrastructure(Restaurant, trip Shop, traffic, hospital, school etc.).Because the information content of correlation may be excessive, and user is also without all these information, because And in one embodiment, server filters out some of information and returns to user according to predetermined Generalization bounds.For example, If user uploads the photo of McDonald's restaurant, and photo opporunity is 12:00am.If the strategy subscribed is according on user The time for passing photo recommends relevant information, then server judges that the uplink time is adapted for lunch, then server will be recommended More information on dining.The historical record of user's search is also based on to speculate the hobby of the user, so according to Family hobby filters out the information needed for user.In other embodiments, user can also be screened according to the customized information of user Required relevant information.For example, user customizable only looks for neighbouring restaurant, user can upload simultaneously when uploading view data Its customized information.
Returning to the recommendation information of user can be shown with any language.For example, Google can be applied The technologies such as translate carry out the translation of language.In one embodiment, the text message that server can upload according to user Judge the language that user uses, and recommendation information is returned to the language.
One embodiment of the present of invention also provides a kind of information recommendation system, and it includes transmission/reception module, for obtaining The view data of user's object interested, the transmission/reception module can be provided in the functional module in mobile terminal.On Stating system also includes data analysis module and data recommending module, and the two modules can be provided in the function mould on server Block.Data analysis module is used to identify object according to described image data;Data recommendation module obtains related to the object push away Recommend information.Above-mentioned transmission/reception module is additionally operable to recommendation information being sent to the user.
Above-mentioned server can also include a database.Database can be used for the relevant information for storing various objects, example Such as, the title of building, position, surrounding enviroment information etc..In one embodiment, third party database can be used(Such as dimension Base encyclopaedia etc.).
When the object interested of user in view data is not unique, data collection module is further adapted for allowing user's input pair The description in above-mentioned object geographical position.Such as there is the alike McDonald's of more profiles Beijing, is matched only by photo None- identified user specifically which McDonald's of family interested.User's input can be allowed to feel emerging to it in this case The geographical position of the McDonald's of interest.The data analysis module of server can also include map service module, can utilize Such as third party's Map Services such as Google Maps, object is positioned according to the geographical location information of user's input.Further Embodiment in, data analysis module is additionally operable to the object for judging to go out according to photo array and determined according to the geographical location information Whether the object of position is consistent, to be verified, so as to finally determine object.If it is judged that to be inconsistent, then with according to figure What piece determined is defined.By being mutually authenticated, it is possible to increase identify the degree of accuracy of object.
The information of the object on identifying is may search in database.But the major part in these information may be all It is not the information needed for user.Therefore, it is possible to by the data recommendation module of server section, to the various letters obtained by searching for Breath is screened, and obtains recommendation information.Predetermined Generalization bounds can be stored in data recommendation module and are used for filter information.Such as can With the information needed for judging user according to view data uplink time.In one embodiment, can be according to depositing in the server User's search history of storage is recorded to judge the hobby of user, and user's information needed is filtered out as recommendation according to user preferences Breath.In another embodiment, recommendation information can be chosen according to user customized information, the customized information can be in mobile terminal portion The transmission/reception module divided is sent in the lump when sending view data.The information that user is recommended according to Generalization bounds screening causes The information content for recommending user is reduced, and more targetedly, can better meet the demand of user.Compared with comment APP, the present invention Above-described embodiment can be according to the demand recommendation information of user, rather than recommend all letters related to a geographical position Breath.
In one embodiment, server can receive the text message described with any language, and can be by recommendation Breath is sent to user with any language.In a further embodiment, server uses the text message uploaded from mobile terminal Language think user send recommendation information.
The Siemens's center photograph shot below with mobile phone(As shown in Figure 3)Exemplified by, description uses letter provided by the invention Recommendation method is ceased to obtain the process of recommendation information:
First, user uploads onto the server the photo of the west gate subcenter by mobile terminal;
Then, server is analyzed the photo, identifies the building in figure;
The information related to above-mentioned building is obtained by searching for database, selects a portion information as recommendation Information.
Finally, following recommendation information is sent to user:
Building name:Siemens(China)Co., Ltd
Building explanation:The building is west gate subcenter, 123 meters of height, takes up an area 1500 square metres, including 30 layers of high building and 5 layers of extra podium, the building have prominent arc glass curtain wall.Investment to the building is about 100,000,000 Euros, by Siemens's real estate is responsible for the building.
Address:China, Beijing, Chaoyang District, Wangjing South Road 7,100102.
Public transport:131st, 470,677,701, fortune is logical 101, fortune logical 104, flower man ground North station ...
Neighbouring restaurant:KFC, McDonald, mansion ... of following the mandate of heaven
Neighbouring hotel:Such as quick hotel of family(With spending house branch)
Other ...
In above-mentioned steps, user can also input the geographical location information of the building by mobile phone.The present invention's is upper Geographical location information can be analyzed by stating information recommendation method, position the building.If user uploads its customization by mobile terminal Information:Public hotel's information near upload object is simply needed, then public transport above, neighbouring restaurant, server would not By information recommendations such as neighbouring hotels to user.
It can be seen that using information recommendation method provided by the invention and system so that user only passes through upload(Such as via shifting Dynamic terminal)The photo of its object interested is obtained with the information of the object and its surrounding environment(Such as restaurant information, friendship Communication breath etc.)So that user need not spend too many time and efforts with regard to that can be best understood from their objects interested and its week It the information in collarette border, can not only facilitate the trip of user, also help user to better adapt to foreign environment.
Although this specification is described according to each embodiment, not each embodiment only includes an independent skill Art scheme, this narrating mode of specification is only that those skilled in the art should be using specification as one for clarity Individual entirety, the technical solutions in the various embodiments may also be suitably combined, formed it will be appreciated by those skilled in the art that other Embodiment.
The schematical embodiment of the present invention is the foregoing is only, is not limited to the scope of the present invention.It is any Those skilled in the art, equivalent variations, modification and the combination made on the premise of the design of the present invention and principle is not departed from, The scope of protection of the invention all should be belonged to.

Claims (4)

1. a kind of information recommendation method, including:
Obtain the view data of user's object interested, object identified according to described image data, in database search with The information of the object correlation identified, the uplink time based on described image data select in the related information of the object searched Breath is won the confidence as recommendation information and is sent to the user;Or, obtain the view data of user's object interested and user determines Information processed, object is identified according to described image data, the information related to the object identified is searched in database, based on institute User customized information is stated to choose information as recommendation information in the related information of the object searched and be sent to the user;
Wherein, methods described further comprises:
Obtain the information for describing user object geographic location interested;
Judge whether consistent according to the object that described image data identify and the object positioned according to the geographical location information;
When the result judged as it is consistent when, with the object identified according to described image data or with according to the geographical position The object of Information locating is defined;
When the result judged as it is inconsistent when, be defined by the object identified according to described image data.
2. according to the method for claim 1, wherein, being sent to the recommendation information of user can be described with any language.
3. a kind of information recommendation system, including:
Transmission/reception module, for obtaining the view data of user's object interested;Data analysis module, for according to institute State view data identification object;Data recommendation module, the related information of object for searching for identifying in database, base Information is chosen as recommendation information in the related information of the object searched in the uplink time of described image data;Wherein institute Transmission/reception module is stated to be additionally operable to recommendation information being sent to the user;Or including:Transmission/reception module, used for obtaining The view data and user customized information of family object interested;Data analysis module, for being identified according to described image data Object;Data recommendation module, the related information of object for searching for identifying in database, is customized based on the user Information chooses information as recommendation information in the related information of the object searched;Wherein described transmission/reception module is also used In recommendation information is sent into the user;
The transmission/reception module is additionally operable to obtain the information for describing user object geographic location interested;
The data analysis module is additionally operable to:Judge the object that is identified according to described image data and according to the geographical position Whether the object of Information locating is consistent;When the result judged as it is consistent when, with the object that is identified according to described image data or Person is defined by the object positioned according to geographical location information;When the result judged as it is inconsistent when, with according to described image data The object identified is defined.
4. system according to claim 3, wherein the recommendation information that the transmission/reception module is sent to user can be used Any language is described.
CN201310109984.2A 2013-03-29 2013-03-29 A kind of information recommendation method and system Expired - Fee Related CN104077329B (en)

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CN110941739A (en) * 2018-09-22 2020-03-31 北京微播视界科技有限公司 Media file recommendation method and device, media file server and storage medium
CN109495784A (en) * 2018-11-29 2019-03-19 北京微播视界科技有限公司 Information-pushing method, device, electronic equipment and computer readable storage medium
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