CN103927399A - Information push method and device - Google Patents
Information push method and device Download PDFInfo
- Publication number
- CN103927399A CN103927399A CN201410190339.2A CN201410190339A CN103927399A CN 103927399 A CN103927399 A CN 103927399A CN 201410190339 A CN201410190339 A CN 201410190339A CN 103927399 A CN103927399 A CN 103927399A
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- China
- Prior art keywords
- image
- information
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- theme
- pushing
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/951—Indexing; Web crawling techniques
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/40—Information retrieval; Database structures therefor; File system structures therefor of multimedia data, e.g. slideshows comprising image and additional audio data
- G06F16/43—Querying
- G06F16/432—Query formulation
- G06F16/434—Query formulation using image data, e.g. images, photos, pictures taken by a user
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- Engineering & Computer Science (AREA)
- Theoretical Computer Science (AREA)
- Physics & Mathematics (AREA)
- Databases & Information Systems (AREA)
- Data Mining & Analysis (AREA)
- General Engineering & Computer Science (AREA)
- General Physics & Mathematics (AREA)
- Mathematical Physics (AREA)
- Multimedia (AREA)
- Information Retrieval, Db Structures And Fs Structures Therefor (AREA)
Abstract
The invention discloses an information push method and device and belongs to the technical field of big data processing. The method comprises the steps of obtaining images stored in a terminal, recognizing themes contained in the images, and pushing information relevant to the themes to the terminal. The images stored in the terminal are recognized to judge themes which are concerned by a user, relevant theme information is pushed to the user, the information pushing efficiency is improved, and pushed information has more pertinence.
Description
Technical field
The present invention relates to large technical field of data processing, particularly a kind of information-pushing method and device.
Background technology
Information pushing is one and take the multi-door technology such as data mining, natural language processing and internet as basic comprehensive direction.By suitable information pushing, giving suitable people, is a job that has challenge.This process need is done to analyze fully to information, and people's interest, behavior are done to careful portraying, and both are effectively mated.
At present, network is more and more widely used in people's life, and in existing message push, the message pushing to user is more, lacks specific aim.And current propelling movement mode underaction, the relevant information of product can not be showed to user with dynamic form, make user not get more accurately sooner the relevant information of product, information pushing efficiency is not high.
Summary of the invention
In order to solve the problem of prior art, the embodiment of the present invention provides a kind of information-pushing method and device.Described technical scheme is as follows:
On the one hand, provide a kind of information-pushing method, described method comprises:
Obtain the image that terminal is stored;
Identify the theme comprising in this image;
By with the information pushing of this Topic relative connection to described terminal.
On the other hand, provide a kind of information push-delivery apparatus, described device comprises:
Image collection module, the image of storing for obtaining terminal;
Picture recognition module, the theme comprising for identifying this image;
Information pushing module, for by with the information pushing of this Topic relative connection to terminal.
The beneficial effect that the technical scheme that the embodiment of the present invention provides is brought is:
The present invention by the image of storing in identification terminal, judges the theme that user pays close attention to, and pushes relevant subject information to user, improved the efficiency of information pushing, and made pushed information have more specific aim.
Accompanying drawing explanation
In order to be illustrated more clearly in the technical scheme in the embodiment of the present invention, below the accompanying drawing of required use during embodiment is described is briefly described, apparently, accompanying drawing in the following describes is only some embodiments of the present invention, for those of ordinary skills, do not paying under the prerequisite of creative work, can also obtain according to these accompanying drawings other accompanying drawing.
Fig. 1 is the information-pushing method process flow diagram that the embodiment of the present invention provides;
Fig. 2 is the information push-delivery apparatus structural representation that the embodiment of the present invention provides.
Embodiment
For making the object, technical solutions and advantages of the present invention clearer, below in conjunction with accompanying drawing, embodiment of the present invention is described further in detail.
Fig. 1 is the information-pushing method process flow diagram that the embodiment of the present invention provides.Referring to Fig. 1, the method comprises:
101, obtain the image that terminal is stored;
As a preferred embodiment of the present invention, this image also comprises the cache image in browsing histories, such as by the article in browsing page, and the left vestige of browsing in terminal.
102, identify the theme comprising in this image;
In an embodiment of the present invention, the step of identifying the theme that this image comprises specifically comprises:
This image is divided into a plurality of image blocks;
The image that terminal is stored comprises the image that user uses mobile phone photograph to obtain, and its marginal portion, owing to being subject to the interference of other classification pixels, has higher uncertainty.In addition, user also often has uncertainty to the demand of the subjectivity of image cognition and retrieval.Cloud model is for uncertain transformation model between the qualitative, quantitative of the subordinate function proposition of fuzzy set theory, adopts cloud model to carry out the uncertain problem in specification and analysis image, more can reflect intuitively that pixel cluster is the ambiguity existing behind region.Embodiment of the present invention employing cloud model carries out image cuts apart to solve the uncertain problem that image is cut apart.
The plurality of image block is adjusted to predetermined angle;
In an embodiment of the present invention, server is adjusted the direction of a plurality of image blocks according to predetermined angle.
Extract the feature of image block after this adjustment angle;
As a preferred embodiment of the present invention, the feature of image block specifically comprises textural characteristics, color characteristic, shape facility.
According to the feature of this image block, determine the theme of image.
In an embodiment of the present invention, the theme of image can be the article that comprise in image, such as footwear, clothes, mobile phone, computer etc.
103, by with the information pushing of this Topic relative connection to terminal.
In an embodiment of the present invention, by the information pushing with this Topic relative connection, the step to terminal specifically comprises:
The information of statistics and this Topic relative connection;
Server is according to the theme comprising in image, captures the information with this Topic relative from the data that high in the clouds or server itself are stored, and counts the quantity with this subject correlation message.
According to matching degree, push the information of preset number.
Server counts after the information with this Topic relative, by matching degree, sorts, and before the information that matching degree is high is placed on, and to user, pushes the information of preset number.Wherein preset number can be set by user or server.
In an embodiment of the present invention, that in the theme that matching degree can be in image and information, describes themes as foundation, determines the matching degree of theme by judgement similarity degree.
The method that the embodiment of the present invention provides, by the image of storing in identification terminal, the theme that judgement user pays close attention to, and push relevant subject information to user, improved the efficiency of information pushing, and made pushed information have more specific aim.
Fig. 2 is the structural representation of the information push-delivery apparatus of embodiment of the present invention body.Referring to Fig. 2, this device comprises: image collection module 201, picture recognition module 202 and information pushing module 203.Wherein:
The image that image collection module 201 is stored for obtaining terminal; Image collection module 201 is connected with picture recognition module 202, the theme that picture recognition module 202 comprises for identifying this image; Picture recognition module 202 is connected with information pushing module 203, information pushing module 203 for by with the information pushing of this Topic relative connection to terminal.
As a preferred embodiment of the present invention, this image also comprises the cache image in browsing histories, such as by the article in browsing page, and the left vestige of browsing in terminal.
In an embodiment of the present invention, this picture recognition module 202 is also for being divided into a plurality of image blocks by this image; The plurality of image block is adjusted to predetermined angle; Extract the feature of image block after this adjustment angle; According to the feature of this image block, determine the theme of image.
In an embodiment of the present invention, this information pushing module 203 is also for adding up the information joining with this Topic relative; According to matching degree, push the information of preset number.
The device that the embodiment of the present invention provides, by the image of storing in identification terminal, the theme that judgement user pays close attention to, and push relevant subject information to user, improved the efficiency of information pushing, and made pushed information have more specific aim.
It should be noted that: the information push-delivery apparatus that above-described embodiment provides is when pushed information, only the division with above-mentioned each functional module is illustrated, in practical application, can above-mentioned functions be distributed and by different functional modules, completed as required, the inner structure that is about to device is divided into different functional modules, to complete all or part of function described above.In addition, the information push-delivery apparatus that above-described embodiment provides and information-pushing method embodiment belong to same design, and its specific implementation process refers to embodiment of the method, repeats no more here.
One of ordinary skill in the art will appreciate that all or part of step that realizes above-described embodiment can complete by hardware, also can come the hardware that instruction is relevant to complete by program, described program can be stored in a kind of computer-readable recording medium, the above-mentioned storage medium of mentioning can be ROM (read-only memory), disk or CD etc.
The foregoing is only preferred embodiment of the present invention, in order to limit the present invention, within the spirit and principles in the present invention not all, any modification of doing, be equal to replacement, improvement etc., within all should being included in protection scope of the present invention.
Claims (8)
1. an information-pushing method, is characterized in that, described method comprises:
Obtain the image that terminal is stored;
Identify the theme comprising in described image;
By with the information pushing of described Topic relative connection to described terminal.
2. method according to claim 1, is characterized in that, described image also comprises the cache image in browsing histories.
3. method according to claim 1, is characterized in that, the step of the theme comprising in the described image of described identification specifically comprises:
Described image is divided into a plurality of image blocks;
Described a plurality of image blocks are adjusted to predetermined angle;
Extract the feature of image block after described adjustment angle;
According to the feature of described image block, determine the theme of described image.
4. method according to claim 1, is characterized in that, described by the information pushing with described Topic relative connection, the step to described terminal specifically comprises:
The information of statistics and described Topic relative connection;
According to matching degree, push the information of preset number.
5. an information push-delivery apparatus, is characterized in that, described device comprises:
Image collection module, the image of storing for obtaining terminal;
Picture recognition module, the theme comprising for identifying described image;
Information pushing module, for by with the information pushing of described Topic relative connection to described terminal.
6. device according to claim 5, is characterized in that, described image also comprises the cache image in browsing histories.
7. device according to claim 5, is characterized in that, described picture recognition module is also for being divided into a plurality of image blocks by described image; Described a plurality of image blocks are adjusted to predetermined angle; Extract the feature of image block after described adjustment angle; According to the feature of described image block, determine the theme of described image.
8. device according to claim 5, is characterized in that, described information pushing module is also for adding up the information joining with described Topic relative; According to matching degree, push the information of preset number.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201410190339.2A CN103927399A (en) | 2014-05-07 | 2014-05-07 | Information push method and device |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201410190339.2A CN103927399A (en) | 2014-05-07 | 2014-05-07 | Information push method and device |
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| Publication Number | Publication Date |
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| CN103927399A true CN103927399A (en) | 2014-07-16 |
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| Application Number | Title | Priority Date | Filing Date |
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| CN201410190339.2A Pending CN103927399A (en) | 2014-05-07 | 2014-05-07 | Information push method and device |
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Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN107292934A (en) * | 2017-06-14 | 2017-10-24 | 北京小度信息科技有限公司 | Image content recognizing method, modeling method and relevant apparatus |
| CN108900629A (en) * | 2018-07-25 | 2018-11-27 | 西安艾润物联网技术服务有限责任公司 | A kind of service push method and device |
| CN110162639A (en) * | 2019-04-16 | 2019-08-23 | 深圳壹账通智能科技有限公司 | Knowledge figure knows the method, apparatus, equipment and storage medium of meaning |
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| CN107292934A (en) * | 2017-06-14 | 2017-10-24 | 北京小度信息科技有限公司 | Image content recognizing method, modeling method and relevant apparatus |
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| CN108900629A (en) * | 2018-07-25 | 2018-11-27 | 西安艾润物联网技术服务有限责任公司 | A kind of service push method and device |
| CN108900629B (en) * | 2018-07-25 | 2021-11-30 | 西安艾润物联网技术服务有限责任公司 | Service pushing method and device |
| CN110162639A (en) * | 2019-04-16 | 2019-08-23 | 深圳壹账通智能科技有限公司 | Knowledge figure knows the method, apparatus, equipment and storage medium of meaning |
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