CN103702239A - Network multimedia resource data processing method and device - Google Patents

Network multimedia resource data processing method and device Download PDF

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Publication number
CN103702239A
CN103702239A CN201310739852.8A CN201310739852A CN103702239A CN 103702239 A CN103702239 A CN 103702239A CN 201310739852 A CN201310739852 A CN 201310739852A CN 103702239 A CN103702239 A CN 103702239A
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cpm
multimedia resource
total exposure
exposure number
impression
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CN201310739852.8A
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唐春磊
李志纲
冯宏
马晓季
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LeTV Information Technology Beijing Co Ltd
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LeTV Information Technology Beijing Co Ltd
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Priority to CN201310739852.8A priority Critical patent/CN103702239A/en
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Abstract

The invention discloses a network multimedia resource data processing method and a network multimedia resource data processing device, which are used for solving the problem that higher system capacity and unbalanced distribution of system resources are caused by adopting an off-line data processing way in the prior art. In other words, the method comprises the steps of receiving a data monitoring request according to a set period; obtaining the current total exposure number of each CPM multimedia resources and the total exposure number at the last appointed time when the data monitoring request is received; obtaining a stage exposure number of the relevant CPM multimedia resources between the current time and the last appointed time, searching the stage exposure number of each CPM multimedia resource sequentially, and screening the stage exposure number which does not accord with a preset condition; and carrying out alarm handling on the markers of the relevant CPM multimedia resource. By adopting the method provided by the invention, the CPM multimedia resource can be monitored in real time, and the playing amount of the CPM multimedia resources can be regulated in real time, so that the load of the system and the resource distribution are more balanced.

Description

A kind of network multimedia resource data processing method and device
Technical field
The present invention relates to network multimedia and play field, relate in particular to a kind of network multimedia resource data processing method and device.
Background technology
In recent years, along with the universal and development of network service, Internet video had become a rather effective video acquisition of information channel.Compare with traditional tv media, the multimedia form of expression of Internet video media is more various.Only take advertisement as example, before the existing video playback of advertisement in after bumper advertisements, suspend advertisement, also have the advertisement form as player background, also have picture-text advertisement outside captions advertisement, play area etc.
Network multimedia resource comprises static multimedia and active multi-media.Static multimedia major part is some static pictures etc., some unsteady advertisement windows that for example eject when Website login and webpage.Due to the limitation in network time and space, in order to make full use of time and the space resources of Internet video media, produced active multi-media, for example, the commercial breaks before the video playback of selecting user, after broadcasting neutralization broadcasting.
The multimedia system of current video network, adopts mean consumption to control exposure (Cost Per Mille, CPM) multimedia amount thousand times conventionally.Estimate the multimedia CPM total amount of broadcasting in one day, and in mean allocation to 24 hour, yet, for the multimedia input mode of this CPM, the multimedia CPM data volume that produces every day is huge, dimension is more, so all adopt the processing mode of off-line, second day is processed the multimedia CPM data of first day conventionally.Owing to cannot processing in real time multimedia CPM data, the multimedia CPM data that therefore cannot produce in real time these are monitored, and then cause more sparse or multimedia time comparatively dense of multimedia time, when the multimedia time is during comparatively dense, system load amount is higher, buffer time is longer, causes system resource allocation unbalanced.
Summary of the invention
The embodiment of the present invention provides a kind of network multimedia resource data processing method and device, in order to solve prior art, adopt the data processing method of off-line, the exposure data that cannot produce these CPM multimedia resources in real time causing is monitored, and then cause more sparse or multimedia time comparatively dense of multimedia time, when the multimedia time is during comparatively dense, system load amount is higher, and buffer time is longer, causes the unbalanced problem of system resource allocation.
The concrete technical scheme that the embodiment of the present invention provides is as follows:
First aspect, a kind of network multimedia resource data processing method, comprising:
According to setting cycle, receive in the process of data monitoring request, while receiving data monitoring request, from database, obtain the current total exposure number of each thousand times exposure CPM multimedia resources and the total exposure number of putting in a upper fixed time at every turn;
Respectively according to the current total exposure number of described each CPM multimedia resource and at the total exposure number of upper fixed time point, obtain corresponding CPM multimedia resource current point in time with on the stage impression of a fixed time between putting;
Retrieve successively the stage impression of each CPM multimedia resource, filter out and do not meet pre-conditioned stage impression;
Stage impression based on filtering out carries out alarming processing to corresponding CPM multimedia resource.
By this method, certain cycle is set carries out data monitoring, the multimedia resource that certain stage impression is ineligible screens, and carry out alarming processing, can realize in real time CPM multimedia resource is monitored, can realize the playback volume of real-time adjustment CPM multimedia resource, make the load of system and resource distribute more balanced.
In conjunction with first aspect, in the possible implementation of the first, described database is key-value pair storage redis memory database, or distributed memory target cache memcached database.
The impression of storing each CPM multimedia resource by these two kinds of databases can meet the Play System data communication feature of response fast.
In conjunction with first aspect, in the possible implementation of the second, according to the current total exposure number of described each CPM multimedia resource and at the total exposure number of upper fixed time point, obtain corresponding CPM multimedia resource current point in time and on stage impression between fixed time point, comprising:
According to the current total exposure number of described each CPM multimedia resource and at upper total exposure number corresponding while once receiving data monitoring request, obtain corresponding CPM multimedia resource current point in time and on once receive the stage impression between data monitoring request; Or,
According to the current total exposure number of described each CPM multimedia resource and before, set constantly corresponding total exposure number, obtain corresponding CPM multimedia resource current point in time with before set the stage impression between the moment.
In this way, can obtain each CPM multimedia resource current point in time and on stage impression between fixed time point.
In conjunction with first aspect, in the third possible implementation, retrieve successively the stage impression of each CPM multimedia resource, filter out and do not meet pre-conditioned stage impression, comprising:
The stage impression that obtains each CPM multimedia resource, filters out and is less than the first setting threshold, or is greater than the stage impression of the second setting threshold, and wherein, the first setting threshold is less than the second setting threshold.
In this way, can filter out stage impression and not meet pre-conditioned suspicious data.
In conjunction with first aspect or above any possible implementation, the stage impression based on filtering out carries out alarming processing to corresponding CPM multimedia resource, comprising:
The sign of the corresponding CPM multimedia resource of described stage impression is mail to management system by mail; Or,
The sign of the corresponding CPM multimedia resource of described stage impression is mail to management system by note.
In this way, the sign of CPM multimedia resource corresponding to the suspicious data filtering out can be mail to management system, notify staff to process.
Second aspect, a kind of network multimedia resource data processing unit, comprising:
Acquiring unit, for receive the process of data monitoring request according to setting cycle, while receiving data monitoring request, from database, obtain the current total exposure number of each thousand times exposure CPM multimedia resources and the total exposure number of putting in a upper fixed time at every turn;
Processing unit, for respectively according to the current total exposure number of described each CPM multimedia resource and at the total exposure number of upper fixed time point, obtain corresponding CPM multimedia resource current point in time with on the stage impression of a fixed time between putting;
Screening unit, does not meet pre-conditioned stage impression for retrieving successively the stage impression of each CPM multimedia resource, filtering out;
Alarm Unit, carries out alarming processing for the stage impression based on filtering out to corresponding CPM multimedia resource.
Like this, network multimedia resource data processing unit carries out data monitoring by certain cycle is set, the multimedia resource that certain stage impression is ineligible screens, and carry out alarming processing, can realize in real time CPM multimedia resource is monitored, can realize the playback volume of real-time adjustment CPM multimedia resource, make the load of system and resource distribute more balanced.
In conjunction with second aspect, in the possible implementation of the first, described database is key-value pair storage redis memory database, or distributed memory target cache memcached database.
The impression of storing each CPM multimedia resource by these two kinds of databases can meet the Play System data communication feature of response fast.
In conjunction with second aspect, in the possible implementation of the second, described processing unit, specifically for:
According to the current total exposure number of described each CPM multimedia resource and at upper total exposure number corresponding while once receiving data monitoring request, obtain corresponding CPM multimedia resource current point in time and on once receive the stage impression between data monitoring request; Or,
According to the current total exposure number of described each CPM multimedia resource and before, set constantly corresponding total exposure number, obtain corresponding CPM multimedia resource current point in time with before set the stage impression between the moment.
Like this, processing unit can obtain each CPM multimedia resource current point in time and on stage impression between fixed time point.
In conjunction with second aspect, in the third possible implementation, described screening unit, specifically for:
The stage impression that obtains each CPM multimedia resource, filters out and is less than the first setting threshold, or is greater than the stage impression of the second setting threshold, and wherein, the first setting threshold is less than the second setting threshold.
Like this, screening unit can filter out stage impression and not meet pre-conditioned suspicious data.
In conjunction with second aspect or above any possible implementation, described Alarm Unit, specifically for:
The sign of the corresponding CPM multimedia resource of described stage impression is mail to management system by mail; Or,
The sign of the corresponding CPM multimedia resource of described stage impression is mail to management system by note.
Like this, Alarm Unit can mail to management system by the sign of CPM multimedia resource corresponding to the suspicious data filtering out, and notifies staff to process.
Adopt technical solution of the present invention, can effectively avoid the data processing method of available technology adopting off-line, the exposure data that cannot produce these CPM multimedia resources in real time causing is monitored, and then cause more sparse or multimedia time comparatively dense of multimedia time, when the multimedia time is during comparatively dense, system load amount is higher, buffer time is longer, cause the unbalanced problem of system resource allocation, by being set, certain cycle carries out data monitoring, the multimedia resource that certain stage impression is ineligible screens, and carry out alarming processing, can realize in real time CPM multimedia resource is monitored, can realize the playback volume of real-time adjustment CPM multimedia resource, make load and the resource of system distribute more balanced.
Accompanying drawing explanation
The flow chart of a kind of network multimedia resource data processing method that Fig. 1 provides for the embodiment of the present invention;
The structure chart of a kind of network multimedia resource data processing unit that Fig. 2 provides for the embodiment of the present invention.
Embodiment
Adopt technical solution of the present invention, can effectively avoid prior art to adopt the data processing method of off-line, the exposure data that cannot produce these CPM multimedia resources in real time causing is monitored, and then cause more sparse or multimedia time comparatively dense of multimedia time, when the multimedia time is during comparatively dense, system load amount is higher, and buffer time is longer, causes the unbalanced problem of system resource allocation.
The embodiment of the present invention provides a kind of network multimedia resource data processing method, is applied to various multimedia resource data processing equipments, below in conjunction with accompanying drawing, the preferred embodiment of the present invention is elaborated.
Consult shown in Fig. 1, the concrete handling process of a kind of network multimedia resource data processing method that the embodiment of the present invention provides comprises:
Step 101: receive according to setting cycle in the process of data monitoring request, while receiving data monitoring request, obtain the current total exposure number of each CPM multimedia resource and the total exposure number of putting in a upper fixed time at every turn from database.
Wherein, network multimedia resource comprises static multimedia resource (as static images) and active multi-media resource (as video resource), network multimedia resource is the various types of resource in network, and as advertisement, news, video etc., the resource of every kind has the different forms of expression.The multimedia resource of throwing in network in the mode of CPM is called CPM multimedia resource.
System can select multitype database to be used for preserving the impression of each CPM multimedia resource, for example, relevant database, distributed memory target cache memcached database and key-value pair storage redis memory database, because Play System needs the data communication feature of response fast, and relevant database response speed can not be supported abundant data memory format not as good as redis memory database and memcached memory database, therefore, the preferred redis memory database of the present embodiment or memcached database are stored the impression of each CPM multimedia resource.
In redis memory database or memcached database, each CPM multimedia resource has corresponding sign, and the sign of each CPM multimedia resource corresponding the impression of each time, as current total exposure number, at the total exposure number of upper fixed time point.Once, in database, the current total exposure number of the sign correspondence of this CPM multimedia resource adds 1 to the every exposure of each CPM multimedia resource.Like this, the exposure data of each CPM multimedia resource can real time record in database.For example a CPM multimedia resource is a video resource, it be designated " A ", and using A as the key of this CPM multimedia resource in database, corresponding key assignments is the total exposure number of current total exposure number and upper fixed time point.When the every exposure of video A once, current total exposure number corresponding in database adds 1.
Data monitoring request is for what send according to the cycle of setting, and this cycle can be according to the setting that needs of actual scene and equipment, in the present embodiment, preferably be made as 10 minutes, like this, data monitoring that can CPM multimedia resource is accurate to 10 minutes, can find out fast suspicious data.While receiving data monitoring request, system is obtained the current total exposure number of each CPM multimedia printed words and the total exposure number of putting in a upper fixed time from database at every turn.
Step 102: respectively according to the current total exposure number of each CPM multimedia resource and at the total exposure number of upper fixed time point, obtain corresponding CPM multimedia resource current point in time with on the stage impression of a fixed time between putting.
Wherein, the current total exposure number that stage impression is this each CPM multimedia resource deducts the total exposure number at upper fixed time point.
Concrete, performing step at 102 o'clock, can adopt but be not limited to following two kinds of modes:
First kind of way is: according to the current total exposure number of each CPM multimedia resource and at upper total exposure number corresponding while once receiving data monitoring request, obtain corresponding CPM multimedia resource current point in time and on once receive the stage impression between data monitoring request.
Wherein, at upper total exposure number corresponding while once receiving data monitoring request, be one-period total exposure number corresponding to CPM multimedia resource when the end time puts, refer to when each end cycle, the total exposure number when total exposure number while all needing according to this end cycle and upper one-period finish calculates the stage impression increasing in this cycle.
The second way is: according to the current total exposure number of each CPM multimedia resource and before, set constantly corresponding total exposure number, obtain corresponding CPM multimedia resource current point in time with before set the stage impression between the moment.
Due to concrete application scenarios, or the difference of the feature of concrete business, above-mentioned setting constantly also can be different, for example, the moment of setting can be play the period and proceeded to the another kind of moment of playing the period by a kind of for CPM multimedia resource, or, also can be for completing the moment of certain specific business.
Only take advertisement as example, and above-mentioned setting plays for advertisement the moment that is proceeded to busy by idle constantly, or, by busy, proceeded to the moment of idle, like this, can detect CPM multimedia resource at the stage of busy or idle impression, thereby the impression of CPM multimedia resource is control effectively.
Certainly, the above-mentioned setting moment after constantly also can playing for the predetermined exposure of this advertisement.
Step 103: retrieve successively the stage impression of each CPM multimedia resource, filter out and do not meet pre-conditioned stage impression.
Concrete, performing step at 103 o'clock, can adopt but be not limited to following operation, comprising:
The stage impression that obtains each CPM multimedia resource, filters out and is less than the first setting threshold, or is greater than the stage impression of the second setting threshold, and wherein, the first setting threshold is less than the second setting threshold.
Wherein, the CPM multimedia resource that stage impression is less than the first setting threshold is the CPM multimedia resource that reproduction time is more sparse; The CPM multimedia resource that stage impression is greater than the second setting threshold is the CPM multimedia resource of reproduction time comparatively dense.The stage impression of filtering out is less than the first setting threshold or is greater than the CPM multimedia resource corresponding to stage impression of the second setting threshold, can filter out the CPM multimedia resource of the more sparse or multimedia time comparatively dense of reproduction time.Wherein, the first setting threshold and the second setting threshold can be set according to actual applicable cases, preferred, in the embodiment of the present invention, the first setting threshold are made as to 1, the second setting threshold and are made as 5000.
Like this, the stage impression of all CPM multimedia resources can be controlled in the first setting threshold and the second setting threshold.
Step 104: the stage impression based on filtering out carries out alarming processing to corresponding CPM multimedia resource.
Concrete, performing step at 104 o'clock, can be, but not limited to following two kinds of modes:
First kind of way: the sign of the corresponding CPM multimedia resource of stage impression is mail to management system by mail.
The second way: the sign of the corresponding CPM multimedia resource of stage impression is mail to management system by note.
The sign of the corresponding CPM multimedia resource of stage impression filtering out is mail to management system by mail or note or other modes, notify staff to regulate in time processing.
For example, a kind of flow process of the concrete network multimedia resource data processing method that is applied to Internet video is: first in redis memory database, set up a tables of data, wherein in table, there are the sign of each video and the impression of each time in this network, wherein once, total exposure number corresponding in tables of data adds 1 in the every broadcasting of the video that is designated " A " of video; Every mistake 10 minutes, system is sent a data monitoring request, while receiving data monitoring request, by the current total exposure number of each video with at the total exposure number of upper fixed time point, from database, read, wherein, upper fixed time point is some deadline of upper one-period (upper 10 minutes); The current total exposure number of each video is deducted to the total exposure number at upper fixed time point, can obtain corresponding video current point in time with on the stage impression of a fixed time between putting; Obtain successively the stage impression of each video, filter out and be less than the first setting threshold (as 1), or be greater than the second setting threshold (as 5000), for example the stage impression that is designated " A " of video is 0, the stage exposure due to " A " is less than 1, by stage impression screening the record of " A "; Finally, the sign of video " A " is mail to management system by mail, notify staff.
Based on above-described embodiment, to consult shown in Fig. 2, the embodiment of the present invention also provides a kind of network multimedia resource data processing unit, comprising: acquiring unit 201, processing unit 202, screening unit 203 and Alarm Unit 204, wherein:
Acquiring unit 201, for receive the process of data monitoring request according to setting cycle, while receiving data monitoring request, from database, obtain the current total exposure number of each thousand times exposure CPM multimedia resources and the total exposure number of putting in a upper fixed time at every turn;
Processing unit 202, for respectively according to the current total exposure number of each CPM multimedia resource and at the total exposure number of upper fixed time point, obtain corresponding CPM multimedia resource current point in time with on the stage impression of a fixed time between putting;
Screening unit 203, does not meet pre-conditioned stage impression for retrieving successively the stage impression of each CPM multimedia resource, filtering out;
Alarm Unit 204, carries out alarming processing for the stage impression based on filtering out to corresponding CPM multimedia resource.
Database is redis memory database, or memcached database.
Processing unit 202, specifically for:
According to the current total exposure number of each CPM multimedia resource and at upper total exposure number corresponding while once receiving data monitoring request, obtain corresponding CPM multimedia resource current point in time and on once receive the stage impression between data monitoring request; Or,
According to the current total exposure number of each CPM multimedia resource and before, set constantly corresponding total exposure number, obtain corresponding CPM multimedia resource current point in time with before set the stage impression between the moment.
Screening unit 203, specifically for:
The stage impression that obtains each CPM multimedia resource, filters out and is less than the first setting threshold, or is greater than the stage impression of the second setting threshold, and wherein, the first setting threshold is less than the second setting threshold.
Alarm Unit 204, specifically for:
The sign of the corresponding CPM multimedia resource of stage impression is mail to management system by mail; Or,
The sign of the corresponding CPM multimedia resource of stage impression is mail to management system by note.
In sum, by a kind of network multimedia resource data processing method providing in the embodiment of the present invention, according to setting cycle, receive in the process of data monitoring request, while receiving data monitoring request, from database, obtain the current total exposure number of each CPM multimedia resource and the total exposure number of putting in a upper fixed time at every turn; Respectively according to the current total exposure number of each CPM multimedia resource and at the total exposure number of upper fixed time point, obtain corresponding CPM multimedia resource current point in time with on the stage impression of a fixed time between putting; Retrieve successively the stage impression of each CPM multimedia resource, filter out and do not meet pre-conditioned stage impression; Stage impression based on filtering out carries out alarming processing to the sign of corresponding CPM multimedia resource.By being set, certain cycle carries out data monitoring, the multimedia resource that certain stage impression is ineligible screens, and carry out alarming processing, can realize in real time CPM multimedia resource is monitored, can realize the playback volume of real-time adjustment CPM multimedia resource, make the load of system and resource distribute more balanced.
Although described the preferred embodiments of the present invention, once those skilled in the art obtain the basic creative concept of cicada, can make other change and modification to these embodiment.So claims are intended to all changes and the modification that are interpreted as comprising preferred embodiment and fall into the scope of the invention.
Obviously, those skilled in the art can carry out various changes and modification and not depart from the spirit and scope of the embodiment of the present invention the embodiment of the present invention.Like this, if within these of the embodiment of the present invention are revised and modification belongs to the scope of the claims in the present invention and equivalent technologies thereof, the present invention is also intended to comprise these changes and modification interior.

Claims (10)

1. a network multimedia resource data processing method, is characterized in that, comprising:
According to setting cycle, receive in the process of data monitoring request, while receiving data monitoring request, from database, obtain the current total exposure number of each thousand times exposure CPM multimedia resources and the total exposure number of putting in a upper fixed time at every turn;
Respectively according to the current total exposure number of described each CPM multimedia resource and at the total exposure number of upper fixed time point, obtain corresponding CPM multimedia resource current point in time with on the stage impression of a fixed time between putting;
Retrieve successively the stage impression of each CPM multimedia resource, filter out and do not meet pre-conditioned stage impression;
Stage impression based on filtering out carries out alarming processing to corresponding CPM multimedia resource.
2. the method for claim 1, is characterized in that, described database is key-value pair storage redis memory database, or distributed memory target cache memcached database.
3. the method for claim 1, it is characterized in that, according to the current total exposure number of described each CPM multimedia resource and at the total exposure number of upper fixed time point, obtain corresponding CPM multimedia resource current point in time and on stage impression between fixed time point, comprising:
According to the current total exposure number of described each CPM multimedia resource and at upper total exposure number corresponding while once receiving data monitoring request, obtain corresponding CPM multimedia resource current point in time and on once receive the stage impression between data monitoring request; Or,
According to the current total exposure number of described each CPM multimedia resource and before, set constantly corresponding total exposure number, obtain corresponding CPM multimedia resource current point in time with before set the stage impression between the moment.
4. the method for claim 1, is characterized in that, retrieves successively the stage impression of each CPM multimedia resource, filters out and does not meet pre-conditioned stage impression, comprising:
The stage impression that obtains each CPM multimedia resource, filters out and is less than the first setting threshold, or is greater than the stage impression of the second setting threshold, and wherein, the first setting threshold is less than the second setting threshold.
5. the method as described in claim 1-4 any one, is characterized in that, the stage impression based on filtering out carries out alarming processing to corresponding CPM multimedia resource, comprising:
The sign of the corresponding CPM multimedia resource of described stage impression is mail to management system by mail; Or,
The sign of the corresponding CPM multimedia resource of described stage impression is mail to management system by note.
6. a network multimedia resource data processing unit, is characterized in that, comprising:
Acquiring unit, for receive the process of data monitoring request according to setting cycle, while receiving data monitoring request, from database, obtain the current total exposure number of each thousand times exposure CPM multimedia resources and the total exposure number of putting in a upper fixed time at every turn;
Processing unit, for respectively according to the current total exposure number of described each CPM multimedia resource and at the total exposure number of upper fixed time point, obtain corresponding CPM multimedia resource current point in time with on the stage impression of a fixed time between putting;
Screening unit, does not meet pre-conditioned stage impression for retrieving successively the stage impression of each CPM multimedia resource, filtering out;
Alarm Unit, carries out alarming processing for the stage impression based on filtering out to corresponding CPM multimedia resource.
7. device as claimed in claim 6, is characterized in that, described database is key-value pair storage redis memory database, or distributed memory target cache memcached database.
8. device as claimed in claim 6, is characterized in that, described processing unit, specifically for:
According to the current total exposure number of described each CPM multimedia resource and at upper total exposure number corresponding while once receiving data monitoring request, obtain corresponding CPM multimedia resource current point in time and on once receive the stage impression between data monitoring request; Or,
According to the current total exposure number of described each CPM multimedia resource and before, set constantly corresponding total exposure number, obtain corresponding CPM multimedia resource current point in time with before set the stage impression between the moment.
9. device as claimed in claim 6, is characterized in that, described screening unit, specifically for:
The stage impression that obtains each CPM multimedia resource, filters out and is less than the first setting threshold, or is greater than the stage impression of the second setting threshold, and wherein, the first setting threshold is less than the second setting threshold.
10. the device as described in claim 6-9 any one, is characterized in that, described Alarm Unit, specifically for:
The sign of the corresponding CPM multimedia resource of described stage impression is mail to management system by mail; Or,
The sign of the corresponding CPM multimedia resource of described stage impression is mail to management system by note.
CN201310739852.8A 2013-12-26 2013-12-26 Network multimedia resource data processing method and device Pending CN103702239A (en)

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