CN103390233A - Order source identification method - Google Patents
Order source identification method Download PDFInfo
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- CN103390233A CN103390233A CN2013101674666A CN201310167466A CN103390233A CN 103390233 A CN103390233 A CN 103390233A CN 2013101674666 A CN2013101674666 A CN 2013101674666A CN 201310167466 A CN201310167466 A CN 201310167466A CN 103390233 A CN103390233 A CN 103390233A
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- unique identifier
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Abstract
The invention relates to an order source identification method. Order sources can be recognized by distributing different identifiers to different characters, and the identifiers can be used by consumers inevitably during merchandise sealing, so that the consumers do not need to be asked about the identifiers, and various problems caused by manually asking the identifiers can be avoided.
Description
Technical field
The present invention relates to a kind of order and carry out source discrimination, more specifically, relate to a kind of order of identifying the order source by distribute different identification to accord with for different role and carry out source discrimination.
Background technology
The consumer buys the process of commodity, in fact relates to a plurality of roles' process.For example, a plurality of advertisers carry out advertising to commodity, and a plurality of dealer sell commodity, etc.Each advertiser and each dealer all can be regarded as " role ".That is, a plurality of different role are sold for same commodity.Therefore, need to be identified each role, in order to manage and process.
For example, when employing divides account mode merchandising, namely, when at first each role (for example, while according to a certain percentage) sharing sales volume, needs to know these commodity by which role are sold according to certain rule, perhaps the consumer recognizes these commodity and then purchase (namely by which role, so-called " order source identification (order source identification, OSI) "), then could carry out follow-up minute account processing etc. according to rule.
Traditional role recognition method, can be unique identifier of each role assignments, thereby by this unique identifier, identify each role.For example, the unique identifier of media A is 001, and the unique identifier of media B is 002, etc.The method is simple, but sometimes is difficult to identification automatically and processes.
For example, media A and media B have all announced title and the telephone number of certain commodity in advertisement.After the consumer has seen this telephone number, by the mode of making a phone call, this commodity have been bought.In this case, if wonder that the consumer has seen the advertisement on which media and bought these commodity (that is, order source identification), must the inquiry consumer.But the effect of doing like this is also bad, and the consumer may forget first, moreover may make the consumer produce bad shopping experience, can't realize Computer Automatic Recognition and processing for three.
Summary of the invention
In view of this, the invention provides a kind of order and carry out source discrimination, by distribute different identification to accord with identifying the order source for different role, and this identifier is inevitably used by the consumer in the merchandise sales process, thereby need not to inquire this identifier of consumer, thereby avoided artificial inquiry identifier and the problems brought.
To achieve these goals, the invention provides a kind of order and carry out source discrimination, be included as each role assignments unique identifier, wherein, one or more as described unique identifier in the intrinsic information of commodity in use, and make same commodity, the intrinsic information that is used as unique identifier is different.。
Embodiment
In the following description, so-called " role ", refer to the related side of merchandise sales and/or in many ways.So-called " order source ", referring to the consumer is by which role recognize the information of the commodity that it is bought and buy these commodity.
For a certain commodity, the information of presenting to the consumer is varied.Wherein, some information inevitably is used to when the consumer buys commodity.For example, the contact methods such as the telephone number of commodity, note number, network address, the sales promotion number of commodity (for example, when buying commodity, inform the sales promotion number, can give a discount), marque, etc.If use one and/or a plurality of unique identifier as the role in these information, because of it, the consumer, buy in the commodity process and inevitably be used to, thereby need not initiatively to inquire the consumer, can identify role (that is, identification order source).
The present invention is based on above principle and makes.
In the first embodiment, use the unique identifier of telephone number as the role.For example, media A(namely, role A) and media B(namely, role B) advertise for same commodity, the telephone number for these commodity on media A is 1111, the telephone number for these commodity on media B is 2222.Like this, when the consumer buys these commodity by the mode of making a phone call,, if what dial is 1111, see that the advertisement of media A is bought, that is, the order source is media A; If what dial is 2222, see that the advertisement of media B is bought, that is, the order source is media B.
The second embodiment and the first embodiment are basic identical, and difference is to use the unique identifier of note number as the role.
In the 3rd embodiment, use the sales promotion number of commodity as role's unique identifier.For example, media A(namely, role A) and media B(namely, role B) advertise for same commodity, the sales promotion number for these commodity on media A is 1111, the sales promotion number for these commodity on media B is 2222.When the consumer buys commodity,, if the sales promotion number that uses is 1111, see that the advertisement of media A is bought, that is, the order source is media A; If the sales promotion number that uses is 2222, see that the advertisement of media B is bought, that is, the order source is media B.
The 4th embodiment and the 3rd embodiment are basic identical, and difference is to use the unique identifier of marque as the role.For example, for same commodity, at media A(namely, role A) model in advertisement is 1111, at media B(namely, role B) advertisement in model be 2222.
The 5th embodiment and the first embodiment are basic identical, and difference is to use the URL(unique resource location of commodity) as role's unique identifier.For example, media A(namely, role A) and media B(namely, role B) advertise for same commodity, the URL for these commodity on media A is http://www.1111.com, the URL for these commodity on media B is http://www.2222.com.And, two URL are resolved to same IP address.When the consumer accesses the website of these commodity by different URL, because be resolved to same IP address, thereby can have access to same commodity.On the other hand, the URL by the identification consumer uses, can identify each role.
In the 6th embodiment, subsidiary each role's unique identifier after same URL.At this moment, unique identifier can be the identifier of arbitrary form.For example, the identifier of role A is A1, and the identifier of role B is B2, and the URL of commodity is http://www.aaa.com.Is the URL of announcement http://www.aaa.com in the advertisement of role A? id=A1, is the URL of announcement http://www.aaa.com in the advertisement of role B? id=B2.Like this, when the consumer inputs URL and accesses the website of these commodity,, by reading the value (that is, role's unique identifier) of parameter subsidiary after URL, can identify the role.
In the 7th embodiment, if the consumer pays payment for goods by the mode of swiping the card, the utilization information relevant with the POS machine is used as the unique identifier of role's (role at this moment is dealer), for example, and account, POS machine identifier, etc.
Above embodiment is illustrated as an example of " commodity " example, but the invention is not restricted to this, can also be used for " service ".For example, its legal services that provide are provided legal agency in the media.
Claims (2)
1. an order carrys out source discrimination, comprising:
For each role assignments unique identifier,
Wherein, one or more as described unique identifier in the intrinsic information of commodity in use, and make same commodity, the intrinsic information that is used as unique identifier is different.
2. order according to claim 1 carrys out source discrimination, it is characterized in that, described unique identifier inevitably is used to when the consumer buys commodity.
Priority Applications (1)
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CN2013101674666A CN103390233A (en) | 2012-05-08 | 2013-05-08 | Order source identification method |
Applications Claiming Priority (3)
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CN201210141441 | 2012-05-08 | ||
CN201210141441.4 | 2012-05-08 | ||
CN2013101674666A CN103390233A (en) | 2012-05-08 | 2013-05-08 | Order source identification method |
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CN2013101674666A Pending CN103390233A (en) | 2012-05-08 | 2013-05-08 | Order source identification method |
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Cited By (3)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
CN107705182A (en) * | 2017-09-30 | 2018-02-16 | 北京京东尚科信息技术有限公司 | Method and apparatus for determining order source |
CN109636514A (en) * | 2018-11-29 | 2019-04-16 | 腾讯科技(深圳)有限公司 | Business data processing method, calculates equipment and storage medium at device |
CN112307370A (en) * | 2020-10-26 | 2021-02-02 | 银盛通信有限公司 | Order source tracking method and system |
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CN101785021A (en) * | 2007-06-19 | 2010-07-21 | 奥姆尼赛尔公司 | patient-specific bin systems, methods and devices |
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CN101785021A (en) * | 2007-06-19 | 2010-07-21 | 奥姆尼赛尔公司 | patient-specific bin systems, methods and devices |
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Cited By (5)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
CN107705182A (en) * | 2017-09-30 | 2018-02-16 | 北京京东尚科信息技术有限公司 | Method and apparatus for determining order source |
CN107705182B (en) * | 2017-09-30 | 2020-11-03 | 北京京东尚科信息技术有限公司 | Method and device for determining order source |
CN109636514A (en) * | 2018-11-29 | 2019-04-16 | 腾讯科技(深圳)有限公司 | Business data processing method, calculates equipment and storage medium at device |
CN109636514B (en) * | 2018-11-29 | 2021-06-25 | 腾讯科技(深圳)有限公司 | Business data processing method and device, computing equipment and storage medium |
CN112307370A (en) * | 2020-10-26 | 2021-02-02 | 银盛通信有限公司 | Order source tracking method and system |
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Application publication date: 20131113 |