CN103065164A - Method of publishing advertisements through radio frequency identification technology - Google Patents

Method of publishing advertisements through radio frequency identification technology Download PDF

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Publication number
CN103065164A
CN103065164A CN 201110319941 CN201110319941A CN103065164A CN 103065164 A CN103065164 A CN 103065164A CN 201110319941 CN201110319941 CN 201110319941 CN 201110319941 A CN201110319941 A CN 201110319941A CN 103065164 A CN103065164 A CN 103065164A
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CN
China
Prior art keywords
card
contact
advertisements
content
information
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN 201110319941
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Chinese (zh)
Inventor
李策
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Individual
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Individual
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Publication date
Application filed by Individual filed Critical Individual
Priority to CN 201110319941 priority Critical patent/CN103065164A/en
Publication of CN103065164A publication Critical patent/CN103065164A/en
Pending legal-status Critical Current

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Abstract

The invention relates to a method of publishing advertisements through a radio frequency identification technology, in particular to a method which can finish a radio frequency identification function and publish advertisements at the same time. Three ways are used for publishing the advertisements with the help of a reader-writer and a non-contact type integrated circuit (IC) card with a display function and a communication interface. The first way is as follows. The non-contact type IC card is input the advertisements, an user notices advertisements contents by using the non-contact type IC card, so publishing of the advertisements is achieved. The second way is as follows. When information on the non-contact type IC card is read and written by the reader-writer, the advertisements contents are input. The third way is as follows. The reader-writer is controlled by an operational software of a computer, and the advertisements contents are input, when information on the non-contact type IC card is read and written by the reader-writer. The method of publishing the advertisements through the radio frequency identification technology is simple to operate and easy to popularize.

Description

Method by the REID releasing advertisements
Technical field
The present invention relates to a kind of method by the REID releasing advertisements, especially a kind of method that when finishing radio frequency recognition function, realizes ad distribution.
Background technology
The application of REID in our life is more and more wider, and we almost carry non-contact IC card based on REID.Because non-contact IC card is carried, be a kind of good advertising carrier therefore.By producing economic benefit at the non-contact IC card promulgating advertisement; Thereby reduce the cost of buying non-contact IC card.At present, market also do not have a kind of when using the non-contact IC card radio frequency recognition function method of releasing advertisements.
Summary of the invention
The object of the present invention is to provide a kind of: when the user uses non-contact IC card, realize the method for ad distribution.
The method of the present invention by the REID releasing advertisements is achieved in that it finishes by three kinds of modes by read write line and non-contact IC card; First input advertisement at non-contact IC card, the user is concerned about ad content when using non-contact IC card, realize the issue of advertisement; Input ad content in the information by read write line on the read-write non-contact IC card, the user in use is concerned about ad content, realizes the issue of advertisement; Control read write line by computer operation software, make read write line on the read-write non-contact IC card, input ad content in the information.
Described REID is that information processing is the communication technology that adopts between read write line and the non-contact IC card; RFID write a Chinese character in simplified form in English.Information processing between read write line and the non-contact IC card can also be adopted by REID and develop the near-field communication technology of coming, i.e. the NFC communication technology.
Described non-contact IC card can be the non-contact IC card of Presentation Function to be arranged or with the non-contact IC card of communication interface.The described non-contact IC that Presentation Function arranged is stuck in when the user checks on the non-contact IC information can see advertising message; Thereby realize the issue of advertisement.Described non-contact IC card with communication interface can not directly show the information on it, can show information on it by computing machine or mobile phone; When the user was connected to the non-contact IC card with communication interface on computing machine or the mobile phone, the user can see advertising message in the information on understanding non-contact IC card; Thereby realize the issue of advertisement.
The method one of described releasing advertisements is: input ad content at non-contact IC card first; When the user uses non-contact IC card, non-contact IC card near read write line, is finished radio frequency recognition function; The user in the information, can see ad content on paying close attention to non-contact IC card; Thereby realize the issue of advertisement.This method generally is used in the place that the server provides non-contact IC card, and namely the user uses non-contact IC card also needs to return to the server.The used non-contact IC card of this method is the non-contact IC card that Presentation Function is arranged.
The method two of described releasing advertisements is: input ad content by read write line.When the user used non-contact IC card, near read write line, read write line was inputted ad content when finishing radio frequency recognition function non-contact IC card; The user sees ad content in the information on paying close attention to non-contact IC card, realize the issue of advertisement.Described read write line is smart machine; Be built-in with processor, can on the read-write non-contact IC card, input ad content in the information; It is downloaded by Radio Transmission Technology and obtains ad content, perhaps by obtaining ad content from the computing machine copy.Described non-contact IC card is the non-contact IC card of Presentation Function to be arranged or with the non-contact IC card of communication interface.
The method three of described releasing advertisements is: by corresponding software is installed on computers, control read write line input ad content in the read-write non-contact IC card by software again; The user sees ad content in the information on paying close attention to non-contact IC card, realize the issue of advertisement.When the user used non-contact IC card, the server function software read and write information on the non-contact IC card by the read write line that connects software; Software writes ad content in the non-contact IC card in the information on the read-write non-contact IC card by read write line.Described software, read write line and operating process and supplement with money in the mass transit card now similar.Described non-contact IC card is the non-contact IC card of Presentation Function to be arranged or with the non-contact IC card of communication interface.
The invention has the advantages that: when checking on the non-contact IC card information by the user, the display advertisement content; Can play the advertising display effect.Simultaneously, the method for releasing advertisements is simple to operate; Be easy to promote.
Embodiment
The below further describes the specific embodiment of the present invention.
The method of the present invention by the REID releasing advertisements is by read write line and Presentation Function is arranged or can realize by following three kinds of methods with the non-contact IC card of communication interface.
Method one: on the non-contact IC card that the user takes with ad content.The server inputs first ad content in non-contact IC card; When the user needed non-contact IC card, the server provided non-contact IC card to the user again; The user can see the ad content on the non-contact IC card in the process of the radio frequency recognition function that uses non-contact IC card; Thereby realize the issue of advertisement.
Method two: input ad content by read write line.When the user used non-contact IC card, near read write line, read write line was inputted ad content when finishing radio frequency recognition function non-contact IC card; The user sees in the information on paying close attention to non-contact IC card can ad content, realizes the issue of advertisement.
Method three: by corresponding software is installed on computers, on non-contact IC card, input ad content by the software operation read write line again.When the user used non-contact IC card, the server operated the corresponding software of installing on the computing machine, by reading and writing information on the non-contact IC card with the read write line that is connected software; Software writes ad content in the non-contact IC card in the information on read write line read-write non-contact IC card.The user can see ad content in the information on paying close attention to non-contact IC card, realize the issue of advertisement.
By above-mentioned three kinds of methods, can show the user to ad content, produce economic benefit; Can reduce the cost of buying non-contact IC card and read write line by the advertisement economy benefit; Convenience also is easy to promote.

Claims (5)

1. method by the REID releasing advertisements, it is characterized in that: described method is finished by three kinds of modes by read write line and non-contact IC card; First input advertisement at non-contact IC card, the user is concerned about ad content when using non-contact IC card, realize the issue of advertisement; Input ad content in the information by read write line on the read-write non-contact IC card, the user in use is concerned about ad content, realizes the issue of advertisement; Control read write line by computer operation software, make read write line on the read-write non-contact IC card, input ad content in the information.
2. the method by the REID releasing advertisements according to claim 1, it is characterized in that: described non-contact IC card is the non-contact IC card that Presentation Function is arranged.
3. the method by the REID releasing advertisements according to claim 1, it is characterized in that: described non-contact IC card is the non-contact IC card that communication interface is arranged.
4. the method by the REID releasing advertisements according to claim 1 is characterized in that: the displaying of described ad content is to realize when using the radio frequency recognition function of non-contact IC card by the user.
5. the method by the REID releasing advertisements according to claim 1, it is characterized in that: canned data has comprised information and two kinds of information of ad content of radio frequency recognition reaction on the described non-contact IC card.
CN 201110319941 2011-10-20 2011-10-20 Method of publishing advertisements through radio frequency identification technology Pending CN103065164A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN 201110319941 CN103065164A (en) 2011-10-20 2011-10-20 Method of publishing advertisements through radio frequency identification technology

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN 201110319941 CN103065164A (en) 2011-10-20 2011-10-20 Method of publishing advertisements through radio frequency identification technology

Publications (1)

Publication Number Publication Date
CN103065164A true CN103065164A (en) 2013-04-24

Family

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Family Applications (1)

Application Number Title Priority Date Filing Date
CN 201110319941 Pending CN103065164A (en) 2011-10-20 2011-10-20 Method of publishing advertisements through radio frequency identification technology

Country Status (1)

Country Link
CN (1) CN103065164A (en)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN104418198A (en) * 2013-09-09 2015-03-18 李策 Method for broadcasting arriving layer of elevator

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN104418198A (en) * 2013-09-09 2015-03-18 李策 Method for broadcasting arriving layer of elevator

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Application publication date: 20130424

WD01 Invention patent application deemed withdrawn after publication