CN101847241A - Production ordering method and system based on Internet Protocol Television - Google Patents
Production ordering method and system based on Internet Protocol Television Download PDFInfo
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- CN101847241A CN101847241A CN201010187709A CN201010187709A CN101847241A CN 101847241 A CN101847241 A CN 101847241A CN 201010187709 A CN201010187709 A CN 201010187709A CN 201010187709 A CN201010187709 A CN 201010187709A CN 101847241 A CN101847241 A CN 101847241A
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Abstract
The invention discloses a production ordering method and a system based on an Internet Protocol Television. The method comprises the following steps: configuring related product information for advertisement information in the Internet Protocol Television, and setting an ordering starting message entrance in an advertisement information page frame; receiving ordering starting messages through the ordering starting message entrance in the advertisement information page frame; extracting the product information related to the advertisement information; and ordering the corresponding products according to the received ordering indicating messages. The invention can ensure that users can directly start and complete the ordering from the advertisement information, the operation is simple, and in addition, the ordering has the real-time performance. The whole ordering process is simple, convenient and fast, and the invention gives good experience to the users, can promote the consumption of the users, and can improve the income of operators.
Description
Technical field
The present invention relates to the electronic transaction field, relate in particular to a kind of based on the IPTV product subscription method and system of (Internet Protocol Television is called for short IPTV).
Background technology
Shopping of traditional CATV (cable television) or advertisement need the user to make a phone call to order or go to the market to buy, and the purchasing channel is limited, and the customer experience degree is poor, is unfavorable for the promoting service of this form.
IPTV has the double dominant of the TV and the network platform, can realize abundanter user's experience and service.But the electronic transaction scheme of the present main flow of IPTV is similar to product store pattern, and the user need enter the commodity hall, searches for the product of oneself liking.Because this pattern is a kind of trade mode of passive type, the user differs and remembers to want commodity brand and the title bought thereby the inconvenience that has caused the user to order surely.
Summary of the invention
The main technical problem to be solved in the present invention is to provide a kind of product subscription method and system based on IPTV, quickly and easily realization order in IPTV.
For solving the problems of the technologies described above, the present invention has adopted following technical scheme:
A kind of product subscription method based on IPTV comprises:
Be the advertising message configuration association product information in the IPTV, and order initiation message inlet is set in the advertising message page;
Accept to order initiation message by the inlet of the order initiation message in the described advertising message page, extract the product information that described advertising message is associated, and order corresponding product according to the order Indication message that receives.
In a kind of embodiment of the method for the invention, the product information that the described advertising message of described extraction is associated, and order corresponding product according to the order Indication message that receives and comprise:
Extract the product information that described advertising message is associated, and in product information page, show described product information, and order Indication message inlet is set in product information page with the product tabular form;
Accept to order Indication message by described order Indication message inlet, and order corresponding product according to described order Indication message.
In a kind of embodiment of the method for the invention, described product information comprises one or more in the following product information items: name of product, product price, product style, product size.
In a kind of embodiment of the method for the invention, describedly order corresponding product according to described order Indication message and comprise:
According to the sequence information of described order Indication message generation corresponding product, and the operation of deducting fees accordingly.
In a kind of embodiment of the method for the invention, described sequence information comprises one or more in the following sequence information clauses and subclauses: user login name, the true name of user, user mobile phone number, station address; Name of product, product price, product style, product size, subscription fee, order time, order status.
The present invention also provides a kind of product subscription system based on IPTV, comprising:
The subscription arrangement module is used to the advertising message configuration association product information in the IPTV, and order initiation message inlet is set in the advertising message page;
Order execution module, be used for accepting to order initiation message, extract the product information that described advertising message is associated, and order corresponding product according to the order Indication message that receives by the order initiation message inlet of the described advertising message page.
In a kind of embodiment of system of the present invention, described order execution module comprises:
Carry out dispensing unit, be used to extract the product information that described advertising message is associated, and in product information page, show described product information, and order Indication message inlet is set in product information page with the product tabular form;
Order performance element, be used for accepting to order Indication message, and order corresponding product according to described order Indication message by described order Indication message inlet.
In a kind of embodiment of system of the present invention, described product information comprises one or more in the following product information items: name of product, product price, product style, product size.
In a kind of embodiment of system of the present invention, described order performance element is ordered corresponding product according to described order Indication message and is comprised:
According to the sequence information of described order Indication message generation corresponding product, and the operation of deducting fees accordingly.
In a kind of embodiment of system of the present invention, described sequence information comprises one or more in the following sequence information clauses and subclauses: user login name, the true name of user, user mobile phone number, station address; Name of product, product price, product style, product size, subscription fee, order time, order status.
The present invention is by carrying out associated configuration with advertising message and product information, and at advertising message page setup order initiation message inlet, thereby product subscription can directly start from advertising message, and obtain the product information be associated, then accept to order Indication message, finish order by the order Indication message inlet of products obtained therefrom information.This product subscription implementation can guarantee that the user finishes order from direct startup of advertising message, and is simple to operate, and makes to order to have instantaneity.Whole subscription procedure is easy, quick, gives user's favorable experience degree, can promote customer consumption, improves operator's income.
Description of drawings
Fig. 1 is the process flow diagram of the advertisement registration of an embodiment of the present invention;
Fig. 2 is that the ordering function of an embodiment of the present invention is called out the process flow diagram of (startup);
Fig. 3 is the process flow diagram that the user of an embodiment of the present invention orders;
Fig. 4 is the process flow diagram that the order of an embodiment of the present invention is safeguarded;
Fig. 5 is the order system frame diagram of an embodiment of the present invention;
Fig. 6 is the order operational flowchart of an embodiment of the present invention.
Embodiment
In conjunction with the accompanying drawings the present invention is described in further detail below by embodiment.
The invention provides a kind of product subscription method and system based on IPTV, utilize this method and system, can order in real time when the IPTV playing advertisements, its core is: set up the promotion item storehouse and (at an advertisement, have a lot of products of different styles on IPTV.General, the product information that these can be associated with advertisement is made the product information tabulation), the user can be according to advertisement prompting, enter the order page by the function corresponding key, then ordering selection and definite desired product style in the page, the IPTV system promptly orders operation, in user balance, deduct, as Sorry, your ticket has not enough value then prompting supplement with money, and record in the commercial articles ordering relation table, finish order.
The booking method of the embodiment of the invention, its main flow process comprises:
Be the advertising message configuration association product information in the IPTV, and order initiation message inlet is set in the advertising message page;
Accept to order initiation message by the inlet of the order initiation message in the described advertising message page, extract the product information that described advertising message is associated, and order corresponding product according to the order Indication message that receives.
Referring to Fig. 1, for realizing product subscription, at first need to carry out subscription arrangement, subscription arrangement is also referred to as the advertisement registration, can carry out the advertisement registration by management platform (keeper), when advertising message is edited, for example increase advertising message or revise advertising message, can be this advertising message related product information, because related many product informations of advertising message possibility, many product information can dispose by the product tabular form, and product information can comprise one or more in the following product information items: name of product, product price, the product style, product size.When product tabulation editor finishes, the mapping relations of the stores advertisements information product information related in database with it.And, in the advertising message page, being provided with and ordering the initiation message inlet, this orders initiation message inlet is used for accepting to order initiation message, the so-called initiation message of ordering, the message that is meant when the user begins to order to be sent has shown that the user needs order.
Referring to Fig. 2, after the advertisement registration is finished, then can ordering function call out, order in other words and start, ad playing at IPTV, when the advertising message page is showed in other words, the electronic program list of IPTV (ElectronicProgrammer Guide is called for short EPG) judges whether this advertising message has bound the product information tabulation, if this advertising message is associated with product information, then can in the advertising message page, point out an ordering function key, this ordering function key is the order initiation message inlet that is provided with in the advertising message page, as long as the user has promptly sent the order initiation message by this function key, then change the order page of this advertised product over to, just product information page.In product information page, the product information that this advertising message that extracts is associated can be showed by the product tabular form, the information content of showing for example comprises name of product, product price, product style, product size, product pictorial diagram etc., be provided with in the product information page and order the Indication message inlet, just in the product information page orders options button, as long as the user orders options button by this, promptly sent the order indication information, shown that the user selects to have ordered this product.
Referring to Fig. 3, after the user had sent the order indication, then the IPTV system ordered corresponding product according to ordering Indication message, mainly comprise according to the sequence information of ordering Indication message generation corresponding product, and the operation of deducting fees accordingly.
The sequence information of product can comprise one or more in the following sequence information clauses and subclauses: user login name, the true name of user, user mobile phone number, station address; Name of product, product price, product style, product size, subscription fee, order time, order status.
Sequence information can the order table form be provided with, and the sequence information clauses and subclauses that wherein comprise can be provided with as required.After the user ordered, the IPTV system extracted required information such as user login name, the true name of user, user mobile phone number, station address, name of product, product price, subscription fee, order time, generates order, deposits order table in.The sequence information clauses and subclauses can also comprise order status, and the user can inquire about order table, check current order status.
Referring to Fig. 4, can carry out the maintenance of order by management platform (keeper), order is safeguarded and is comprised the inquiry sequence information, revise order status according to current delivery state, for example " shipped ", " receiving ", " having notified supplier ", as shipped, it is shipped then revising order status, preserves the editing order state.
The product subscription system based on IPTV of the embodiment of the invention comprises:
The subscription arrangement module is used to the advertising message configuration association product information in the IPTV, and order initiation message inlet is set in the advertising message page;
Order execution module, be used for accepting to order initiation message, extract the product information that described advertising message is associated, and order corresponding product according to the order Indication message that receives by the order initiation message inlet of the described advertising message page.
Wherein, ordering execution module can comprise:
Carry out dispensing unit, be used to extract the product information that described advertising message is associated, and in product information page, show described product information, and order Indication message inlet is set in product information page with the product tabular form;
Order performance element, be used for accepting to order Indication message, and order corresponding product according to described order Indication message by described order Indication message inlet.
Referring to Fig. 5, the displaying that Fig. 5 is exemplary product subscription system example based on IPTV of the present invention, it mainly is to comprise electronic trading system in the IPTV system, for example connects outside electronic trading system, deducts fees to carry out settlement of transactions.Add in EPG and order the startup function, EPG comprises ad playing in showing, has the advertisement prompting of product information to order for binding, and the user sends and orders initiation message (by the ordering function key), enters the advertised product order page.Increase advertisement registering functional and order maintenance function in management platform, the advertisement Registering modules carries out the editor of advertising message and related product information, for example increases advertisement, increases related product information in a certain advertising message.Carrying out order status by the order maintenance module safeguards.In database, increase and order operating function.The database module basis is mutual with other modules, comprises that user's order generates, storage products is tabulated and advertisement mapping relations, modification order status are stored operations such as order.
Referring to Fig. 6, the groundwork flow process of system comprises:
1, the user starts and orders by the ordering function key; Order startup and can be set to not rely on ad playing,, then enter ad playing order flow process and begin to order if promptly current in playing advertisements; If there is not playing advertisements, then enters advertising listing order flow process and begin to order.
2, ad playing is ordered flow process:
21) obtain the advertisement ID of current broadcast and the product of association thereof, the product of this advertisement ID correspondence is tabulated is shown to the user;
22) user selects product, buys as determining, then generates order, and then order table can be inquired about in the operator backstage, delivers according to the station address in the order; If do not buy, then continue ad playing.
3, advertising listing is ordered flow process:
31) enter advertising listing, the user selects certain advertisement, shows the product tabulation under this advertisement;
32) user selects product, buys as determining, then generates order, and then order table can be inquired about in the operator backstage, delivers according to the station address in the order; If do not buy, then continue ad playing.
Booking method and system based on IPTV of the present invention, can directly start by advertising message and finish product subscription, in general, advertising message is that the user produces the starting point of ordering interest, the present invention can directly start from the starting point that the user orders interest and finishes order, feasible order has instantaneity, avoids the user to need to spend the plenty of time to search again after producing order interest.On the other hand, because a kind of product usually comprises different series, different style, make product information normally a large amount of and numerous and diverse, and advertising message generally is a kind of general introduction of product, with respect to product information, its quantity of information significantly reduces, therefore, obtain product information, can avoid the user in the product information of magnanimity, to search for wanting the product of ordering by advertising message, can significantly reduce the user and seek time of product of interest, improve the speed that user profile is obtained.Whole subscription procedure is convenient, fast, for the user has brought the favorable experience degree, helps promoting customer consumption, improves the income of operator.
Above content be in conjunction with concrete embodiment to further describing that the present invention did, can not assert that concrete enforcement of the present invention is confined to these explanations.For the general technical staff of the technical field of the invention, without departing from the inventive concept of the premise, can also make some simple deduction or replace, all should be considered as belonging to protection scope of the present invention.
Claims (10)
1. the product subscription method based on IPTV is characterized in that, comprising:
Be the advertising message configuration association product information in the IPTV, and order initiation message inlet is set in the advertising message page;
Accept to order initiation message by the inlet of the order initiation message in the described advertising message page, extract the product information that described advertising message is associated, and order corresponding product according to the order Indication message that receives.
2. the method for claim 1 is characterized in that, the product information that the described advertising message of described extraction is associated, and order corresponding product according to the order Indication message that receives and comprise:
Extract the product information that described advertising message is associated, and in product information page, show described product information, and order Indication message inlet is set in product information page with the product tabular form;
Accept to order Indication message by described order Indication message inlet, and order corresponding product according to described order Indication message.
3. the method for claim 1 is characterized in that, described product information comprises one or more in the following product information items: name of product, product price, product style, product size.
4. as the arbitrary described method of claim 1-3, it is characterized in that, describedly order corresponding product according to described order Indication message and comprise:
According to the sequence information of described order Indication message generation corresponding product, and the operation of deducting fees accordingly.
5. method as claimed in claim 4 is characterized in that, described sequence information comprises one or more in the following sequence information clauses and subclauses: user login name, the true name of user, user mobile phone number, station address; Name of product, product price, product style, product size, subscription fee, order time, order status.
6. the product subscription system based on IPTV is characterized in that, comprising:
The subscription arrangement module is used to the advertising message configuration association product information in the IPTV, and order initiation message inlet is set in the advertising message page;
Order execution module, be used for accepting to order initiation message, extract the product information that described advertising message is associated, and order corresponding product according to the order Indication message that receives by the order initiation message inlet of the described advertising message page.
7. system as claimed in claim 6 is characterized in that, described order execution module comprises:
Carry out dispensing unit, be used to extract the product information that described advertising message is associated, and in product information page, show described product information, and order Indication message inlet is set in product information page with the product tabular form;
Order performance element, be used for accepting to order Indication message, and order corresponding product according to described order Indication message by described order Indication message inlet.
8. system as claimed in claim 6 is characterized in that, described product information comprises one or more in the following product information items: name of product, product price, product style, product size.
9. as the arbitrary described system of claim 6-8, it is characterized in that described order performance element is ordered corresponding product according to described order Indication message and comprised:
According to the sequence information of described order Indication message generation corresponding product, and the operation of deducting fees accordingly.
10. system as claimed in claim 9 is characterized in that, described sequence information comprises one or more in the following sequence information clauses and subclauses: user login name, the true name of user, user mobile phone number, station address; Name of product, product price, product style, product size, subscription fee, order time, order status.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201010187709A CN101847241A (en) | 2010-05-31 | 2010-05-31 | Production ordering method and system based on Internet Protocol Television |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201010187709A CN101847241A (en) | 2010-05-31 | 2010-05-31 | Production ordering method and system based on Internet Protocol Television |
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| CN101847241A true CN101847241A (en) | 2010-09-29 |
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| Application Number | Title | Priority Date | Filing Date |
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| CN201010187709A Pending CN101847241A (en) | 2010-05-31 | 2010-05-31 | Production ordering method and system based on Internet Protocol Television |
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Cited By (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN102542493A (en) * | 2012-01-18 | 2012-07-04 | 苏州壹世通科技有限公司 | Advertisement information display control method and device |
| CN103067752A (en) * | 2012-12-24 | 2013-04-24 | 江苏乐买到网络科技有限公司 | Method and device of providing interactive information |
| CN105096182A (en) * | 2015-07-31 | 2015-11-25 | 小米科技有限责任公司 | Information processing method and device |
| WO2021052180A1 (en) * | 2019-09-17 | 2021-03-25 | 中兴通讯股份有限公司 | Iptv feature product management method and device, server, and storage medium |
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| CN1448025A (en) * | 2000-07-10 | 2003-10-08 | Qvc有限公司 | System and method for enabling television commerce simultaneously for multiple channels for multiple merchants |
| US20070039020A1 (en) * | 2005-08-12 | 2007-02-15 | Sbc Knowledge Ventures, L.P. | Augmenting television content with on-screen recording, ordering, searching and VoIP calling options |
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2010
- 2010-05-31 CN CN201010187709A patent/CN101847241A/en active Pending
Patent Citations (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN1448025A (en) * | 2000-07-10 | 2003-10-08 | Qvc有限公司 | System and method for enabling television commerce simultaneously for multiple channels for multiple merchants |
| US20070039020A1 (en) * | 2005-08-12 | 2007-02-15 | Sbc Knowledge Ventures, L.P. | Augmenting television content with on-screen recording, ordering, searching and VoIP calling options |
Cited By (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN102542493A (en) * | 2012-01-18 | 2012-07-04 | 苏州壹世通科技有限公司 | Advertisement information display control method and device |
| CN102542493B (en) * | 2012-01-18 | 2016-08-03 | 苏州壹世通科技有限公司 | advertisement information display control method and device |
| CN103067752A (en) * | 2012-12-24 | 2013-04-24 | 江苏乐买到网络科技有限公司 | Method and device of providing interactive information |
| CN105096182A (en) * | 2015-07-31 | 2015-11-25 | 小米科技有限责任公司 | Information processing method and device |
| WO2021052180A1 (en) * | 2019-09-17 | 2021-03-25 | 中兴通讯股份有限公司 | Iptv feature product management method and device, server, and storage medium |
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Application publication date: 20100929 |