CN101730000B - Method, device and system for transmitting and receiving mobile advertisement service information - Google Patents

Method, device and system for transmitting and receiving mobile advertisement service information Download PDF

Info

Publication number
CN101730000B
CN101730000B CN200810216886.8A CN200810216886A CN101730000B CN 101730000 B CN101730000 B CN 101730000B CN 200810216886 A CN200810216886 A CN 200810216886A CN 101730000 B CN101730000 B CN 101730000B
Authority
CN
China
Prior art keywords
information
receiving terminal
mobile advertisement
advertisement service
service information
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Active
Application number
CN200810216886.8A
Other languages
Chinese (zh)
Other versions
CN101730000A (en
Inventor
董挺
范姝男
王雷
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Huawei Device Co Ltd
Huawei Device Shenzhen Co Ltd
Original Assignee
Huawei Device Co Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Huawei Device Co Ltd filed Critical Huawei Device Co Ltd
Priority to CN200810216886.8A priority Critical patent/CN101730000B/en
Priority to PCT/CN2009/074398 priority patent/WO2010043166A1/en
Publication of CN101730000A publication Critical patent/CN101730000A/en
Application granted granted Critical
Publication of CN101730000B publication Critical patent/CN101730000B/en
Active legal-status Critical Current
Anticipated expiration legal-status Critical

Links

Images

Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/50Network services
    • H04L67/53Network services using third party service providers
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/50Network services
    • H04L67/55Push-based network services

Landscapes

  • Engineering & Computer Science (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Signal Processing (AREA)
  • Mobile Radio Communication Systems (AREA)
  • Telephonic Communication Services (AREA)

Abstract

The embodiment of the invention provides a method for transmitting and receiving mobile advertisement service information, which comprises the following steps of: transmitting request information to a receiving terminal; receiving identifying information fed back by the receiving terminal; judging the identifying information; and transmitting the mobile advertisement service information if the identifying information shows that the receiving terminal allows receiving the mobile advertisement service information, or not transmitting the mobile advertisement service information if the identifying information shows that the receiving terminal refuse to receive the mobile advertisement service information, namely stopping transmission. Through the embodiment of the invention, the transmitter and the content information of the mobile advertisement can be identified so as to ensure that the content of the mobile advertisement information can be transmitted and received safely.

Description

A kind of mobile advertisement service information sending, receiving method, Apparatus and system
Technical field
The present invention relates to moving communicating field, be specifically related to a kind of mobile advertisement service information sending, receiving method, Apparatus and system.
Background technology
Mobile advertisement service (MobAd, Mobile Advertising) is the CD group of Open Mobile Alliance (OMA, Open Mobile Alliance) started plan project in 2007 10.Moving advertising has comprised a series ofly can send the technology of advertisement to the mobile terminal device of the different abilities of user.For example, the terminal equipments such as smart card, and the advertisement packets sending has contained personalized and mutual result.By the personal settings for user and mutual, serve to create a user's service profile or report advertisement agency the impact about certain advertisement for advertisement and relevant user.
In MobAd system, can see that each network element relating to: SP (Service Provider) is service provider, specifically refer to the direct supplier of mobile internet service content application service, be responsible for according to user's requirement exploitation and provide being applicable to the service that cellphone subscriber uses.CP (Content Provider) is content supplier, and in general, some interfaces that CP offers them by SP complete the release processing of content information.SP provides mobile advertisement service by MobAd Enabler; The User Profile data of SP management MobAd Enabler, the information of these data based on such, for example user related information, content correlated information, personal interest and preference.SP also can send advertisement, by using SP App(such as streaming media service, MMS service, SP entrance or other application) and Ad App(reside in the application on equipment, for example game or other application) realization.These two kinds of application can configure alternately with MobAd Enabler a part (for example, request Ad, configuration statistics) for advertisement (Ad, the advertisement) service of being used as.SP App can configure Ad for user, for any equipment (comprising non-MobAd adapting appts).
The former data of SP management MobAd Enabler advertisement, these former data will be used to the service of moving advertising.SP improves MobAd Enabler service by usage statistics (metrics data), and SP shares statistics (metrics data) with CP or advertiser (Advertiser).SP configure and maintenance MobAd Enabler.SP can have multiple roles, and for example service provider subscribes to business etc.User is consumer personality and mutual ad content.User can revise the MobAd user profile of oneself, inserts context and parameter.User can enter and depart from mobile advertisement service.Ad App preserves advertisement and presents to user.Ad App can report that user's the communication information is to MobAd Enabler.SP App resides on network, and mutual with MobAd Enabler.SP App can advertisement be provided in the content providing to user.
In the process that realizes the embodiment of the present invention, inventor finds that in prior art, at least there are the following problems: the transmission of the content information to MobAd, prior art does not solve the trust that how to obtain content exchange in mobile advertisement service communication process, cannot guarantee the safety of MobAd information in the time carrying out content transmission and receive.
Summary of the invention
In order to solve the problems of the technologies described above; the embodiment of the present invention provides a kind of mobile advertisement service information sending method; the method comprises: the customer attribute information of inquire-receive terminal, if there is the described customer attribute information of authority inquiry, sends mobile advertisement service information to described receiving terminal; If there is no the described customer attribute information of authority inquiry, the information that sends request is to receiving terminal; Receive the identifying information of described receiving terminal feedback; Judge described identifying information, agree to receive mobile advertisement service information if described identifying information shows receiving terminal, send described advertising business information; If described identifying information shows receiving terminal rejection mobile advertisement service information, do not send described advertising business information, send and stop.
The technical scheme of the embodiment of the present invention has the following advantages: in mobile advertisement service, user passes through the embodiment of the present invention, can identify the customer attribute information of the transmitting terminal of moving advertising information and content information, thereby more guarantee transmitting terminal and the safety of receiving terminal in the time carrying out MobAd information sending and receiving.
Accompanying drawing explanation
Fig. 1 is the method flow diagram of the embodiment of the present invention one;
Fig. 2 is the method flow diagram of the embodiment of the present invention two;
Fig. 3 is the installation drawing of the embodiment of the present invention three;
Fig. 4 is the installation drawing of the embodiment of the present invention four;
Fig. 5 is the method flow diagram of the embodiment of the present invention five;
Fig. 6 is the system and device figure of the embodiment of the present invention six.
Embodiment
Below in conjunction with the accompanying drawing in the embodiment of the present invention, the technical scheme in the embodiment of the present invention is clearly and completely described, obviously, described embodiment is only a part of embodiment of the present invention, rather than whole embodiment.Transmitting terminal described in the embodiment of the present invention and receiving terminal can be the entities in MobAd system, can be terminal uses, can be also network side entities.The embodiment of the present invention includes but not limited to above several entity.
Specific embodiment one
The embodiment of the present invention one provides a kind of mobile advertisement service information sending method, and the method comprises: the information that sends request is to receiving terminal; Receive the identifying information of described receiving terminal feedback; Judge described identifying information, agree to receive mobile advertisement service information if described identifying information shows receiving terminal, send described advertising business information; If described identifying information shows receiving terminal rejection mobile advertisement service information, do not send described advertising business information, send and stop.
As shown in Figure 1, the method specifically comprises:
Step 101: the information that sends request is to receiving terminal.
This solicited message is customer attribute information and/or the content information of a request receiving terminal recognition.Wherein, this customer attribute information can be a fixing form, the user's name (can be Real Name, registered user name, the network pet name etc.) of such as transmitting terminal, address information (telephone number, Email, account etc.), and other ostensible customer attribute informations, and this customer attribute information should be able to be used for unique identification transmitting terminal user's identity.Solicited message also can comprise the description of a part of content information, identifies this content information for receiving terminal.Described content information refers to the introduction of the mobile advertisement service information to sending.Described transmitting terminal refers to the terminal that sends mobile advertisement service information, and described receiving terminal refers to identification, receives the terminal of the mobile advertisement service information of transmitting terminal transmission.It can be form as shown in table 1.
Table 1
Step 102: the identifying information that receives described receiving terminal feedback.
Described identifying information refers to that receiving terminal receiving after solicited message, after receiving terminal user identifies, and the information of generation.The form of identifying information can be form as shown in table 2, and wherein Bool parameter is used for feeding back the success or not of this solicited message identification, represents to identify solicited message success with 1, represents to deny solicited message with 0, identifies solicited message unsuccessfully.
Figure GDA0000452567300000042
Table 2
Step 103: judge described identifying information.
Transmitting terminal is receiving after identifying information, and this identifying information is judged, analyzes receiving terminal and whether agrees to receive mobile advertisement service information.Agree to receive mobile advertisement service information if described identifying information shows receiving terminal, send described advertising business information; If described identifying information shows receiving terminal rejection mobile advertisement service information, do not send described advertising business information, send and stop.
In above step, in the solicited message that transmitting terminal sends, except comprising customer attribute information, can also comprise content information, that is, the information more fully transmitting terminal being sent for recipient is identified.The transmission of various information can be passed through the message bearing in CS territory above, and such as SMS etc., also can pass through the message bearing in PS territory, such as SIP etc., and the embodiment of the present invention includes but not limited to take to carry out message bearing with upper type.
In the present embodiment, if transmitting terminal need to send mobile advertisement service information according to certain user profile of receiving terminal, before sending request information, the first customer attribute information of inquire-receive terminal in the server of network side.Described customer attribute information can be the user's name, address, E-mail address of receiving terminal etc. customer attribute information.Certainly, customer attribute information belongs to the individual privacy information of receiving terminal, can not be that full disclosure is for inquiry, so here receiving terminal can arrange various authorities by the various customer attribute informations to user in server.In the time that receiving terminal arranges certain specific customer attribute information and has open search access right, any transmitting terminal all can be inquired about this customer attribute information, and is inquiring after this customer attribute information, directly sends mobile advertisement service information to receiving terminal; In the time that receiving terminal arranges certain customer attribute information and has trust inquiry authority, the transmitting terminal of only having receiving terminal to trust just can be inquired about, if having no right inquiry, must send mobile advertisement service information by sending request information to receiving terminal.
Specific embodiment two
The embodiment of the present invention two provides a kind of mobile advertisement service information method of reseptance, and the method comprises: receive solicited message; According to setting in advance prompting user, described request information is identified, and generated identifying information; Feed back described identifying information; Receive mobile advertisement service information.
As shown in Figure 2, the method specifically comprises the following steps:
Step 201: receive solicited message.
Receiving terminal receives solicited message, and the form of this solicited message can be form as shown in table 1.This solicited message comprises customer attribute information and/or the content information of transmitting terminal, so that receiving terminal user carries out recognition and verification.
Step 202: according to setting in advance, described request information is identified, and generated identifying information.
Receiving terminal is identified solicited message according to setting in advance prompting user, and described request information is customer attribute information and/or content information.Set in advance and refer to, receiving terminal is identified the default setting of which kind of information.Receiving terminal can arrange acquiescence and point out identification to customer attribute information and content information, also can arrange a kind of information is wherein identified.For example, in the time that content information is the relevant mobile advertisement service of English, the solicited message that receiving terminal user is set to there being this content information is directly fed back, and receiving terminal acquiescence does not point out user to identify, Direct Recognition success, the identifying information that feedback pre-sets.The form of identifying information can be form as shown in table 2, and wherein Bool parameter is used for feeding back the success or not of this solicited message identification, represents to identify solicited message success with 1, represents to deny solicited message with 0, identifies solicited message unsuccessfully.The mode that prompting user identifies can be various ways, for example, ejects prompted dialog frame, shows that relevant information requires user to carry out recognition and verification, takes the method prompting user of voice message to identify.The embodiment of the present invention includes but not limited to take with upper type prompting user.
Step 203: the identifying information that feedback is described.
Step 204: receive mobile advertisement service information.
If the identifying information of feedback receives moving advertising information for agreeing to, receive mobile advertisement service information.
In above step, the transmission of various information can be passed through the message bearing in CS territory, and such as SMS etc., also can pass through the message bearing in PS territory, such as SIP etc., and the embodiment of the present invention includes but not limited to take to carry out message bearing with upper type.
Specific embodiment three
The present embodiment three provides a kind of mobile advertisement service information transmitting terminal, and as shown in Figure 3, this transmitting terminal comprises: solicited message sending module, for sending request information; Identifying information receiver module, for receiving the identifying information of feedback; Judge module, for judging according to the identifying information receiving whether receiving terminal agrees to receive mobile advertisement service information, agree to receive mobile advertisement service information if described identifying information shows receiving terminal, instruction sending module sends described mobile advertisement service information; If described identifying information shows receiving terminal rejection mobile advertisement service information, do not send described advertising business information, send and stop; Sending module, for sending mobile advertisement service information.
First described request information sending module forms the form of solicited message, then the solicited message of this kind of form is sent, and described identifying information receiver module receives the identifying information of feedback, and identifying information is sent to judge module.Judge module, according to the relevant information in identifying information, judges whether receiving terminal agrees to receive mobile advertisement service information.The basis of judgement can be the Bool parameter value in identifying information.If Bool parameter value is 1, judge module is judged receiving terminal agreement and is received moving advertising information, and instruction sending module sends mobile advertisement service information to receiving terminal; If Bool parameter value is 0, represent receiving terminal rejection moving advertising information, judge module not instruction sending module sends mobile advertisement service information, sends and stops.
Specific embodiment four
The embodiment of the present invention four provides a kind of mobile advertisement service information receiving terminal, and as shown in Figure 4, this receiving terminal comprises: solicited message receiver module, for receiving solicited message; Prompting identification module, for according to setting in advance, described request information being identified, and generates identifying information; Feedback module, for feeding back described identifying information.Mobile message receiver module, for receiving moving advertising information.
Solicited message receiver module receives after solicited message, and this solicited message is sent to prompting identification module, and prompting identification module is according to the identification kind setting in advance, and prompting user identifies solicited message.The kind that prompting user identifies has customer attribute information, content information.Certainly, user can set in advance a customer attribute information or content information are identified, and points out identification module only to point out out a customer attribute information or content information requirement user to identify.After user's identification, prompting identification module generates identifying information, and sends to feedback module.Feedback module receives after identifying information, and this identifying information is fed back to transmitting terminal.If set in advance, a certain specific customer attribute information and/or content information are directly fed back, direct feedback identifying information is to transmitting terminal.If identifying information shows receiving terminal, agreement receives mobile advertisement service information, and mobile message receiver module receives the moving advertising information from transmitting terminal.
Specific embodiment five
When transmitting terminal need to be passed through SP(Service Provider) send mobile advertisement service information to receiving terminal time, SP confirms on the one hand the legitimacy of transmitting terminal customer attribute information and sends the legitimacy of content information; On the other hand, SP also needs to confirm the legitimacy of receiving terminal customer attribute information.
Therefore, the embodiment of the present invention provides a kind of mobile advertisement service information sending method, and the method comprises:
Transmitting terminal sends the first solicited message to forwarding server;
Described forwarding server is confirmed described the first solicited message;
If confirm successfully, send the second solicited message to receiving terminal;
Receiving terminal is identified described the second solicited message, and identifying information is fed back to forwarding server;
Forwarding server judges according to described identifying information whether receiving terminal agrees to receive mobile advertisement service information, agrees to receive described mobile advertisement service information if judge receiving terminal, sends described mobile advertisement service information to receiving terminal; If judge receiving terminal rejection mobile advertisement service information, send exclude information to transmitting terminal;
If confirm unsuccessfully, feedback acknowledgment failure information is to transmitting terminal, and process of transmitting stops.
Refer to Fig. 5, the method specifically comprises:
Step 501: transmitting terminal sends the first solicited message to forwarding server.
This first solicited message is exactly ForwardRequest message.This message can be carried the customer attribute information of transmitting terminal and the customer attribute information of receiving terminal, also can comprise the brief introduction of the moving advertising information of transmission.It can be form as shown in table 3.
Figure GDA0000452567300000081
Table 3
Certainly, transmitting terminal can, according to the ability of equipment of itself, be taked the form of different ForwardRequest message.But, no matter which kind of form to send ForwardRequest message to forwarding server with, all should there be SenderInfo, ReceiverInfo parameter, show the identity of transmitting terminal and receiving terminal, so that forwarding server carries out identification.ForwardRequest message can send to forwarding server with the message bearing of HTTP, also can send to forwarding server by the Notification of sip message, can also send by the mode outside band.The embodiment of the present invention includes but not limited to by ForwardRequest message being sent to forwarding server with upper type.About the carrying of message, can use the sip message carrying in PS territory, for example Notification, also can send by the POST method of HTTP, also can use SMS short message or the multimedia message etc. in CS territory, can also send by the mode outside band.The embodiment of the present invention includes but not limited to by carrying ForwardRequest message with upper type.
Step 502: forwarding server is received after ForwardRequest message, and the SenderInfo in this message, ReceiverInfo, ContentInfo parameter are confirmed.
Forwarding server is generally SP (Service Provider), i.e. service provider.SP provides mobile advertisement service by MobAd Enabler, and manages customer attribute information (User Profile) data in MobAd Enabler database, as, personal interest and preference etc.The content of confirming comprises whether inspection transmitting terminal is the validated user of MobAd business, in customer attribute information, whether there is record of bad behavior, whether station address is reasonable etc., and also to pass through such inspection to receiving terminal, finally confirm whether transmitting terminal and receiving terminal are legal user.This checking process can be processed by " white list " in forwarding server.If a certain user is put into " white list ", this user can not be subject to the rule limits to domestic consumer in system so.Forwarding server just can think that transmitting terminal and receiving terminal are validated users as long as recognition and verification transmitting terminal and receiving terminal are all users on white list, otherwise, be disabled user.White list can be that SP obtains from the server of MobAd system, can be also that the white list of preserving in forwarding server obtains.Forwarding server, except user validation is checked, also needs the equipment of transmitting terminal to check, to guarantee that the equipment of transmitting terminal and the equipment of receiving terminal have consistent ability.Here can keep in the capacity of equipment of transmitting terminal.
In the time that forwarding server confirms there is disabled user in transmitting terminal or receiving terminal, forwarding server stops sending the first solicited message to receiving terminal, and to transmitting terminal feedback ForwardResponse identification response message; In the time that forwarding server confirms transmitting terminal and receiving terminal and is validated user, forwarding server sends ForwardResponse identification response message to transmitting terminal.ForwardResponse response message can be form as shown in table 4, and by this message, forwarding server has been replied the request message that transmitting terminal is sent.
Figure GDA0000452567300000101
Table 4
Step 503: forwarding server sends the second request message to receiving terminal.
The second solicited message is ContentForwardRequest message.Forwarding server need to know whether receiving terminal is ready to accept the content information that transmitting terminal sends.The form of this message can be form as shown in table 5.
Figure GDA0000452567300000102
Table 5
Step 504: receiving terminal receives the second solicited message---after ContentForwardRequest message, customer attribute information, content information are wherein identified, then replied; This ContentInfo can be that forwarding server generates, and can be also that transmitting terminal generates, or generate by MobAd server.ContentForwardResponse form of message can be as shown in table 6 form.By ContentForwardResponse message, forwarding server just knows whether receiving terminal is ready to have accepted from the MobAd information of transmitting terminal.
Table 6
ContentForwardRequest and ContentForwardResponse message can be passed through the message in PS territory, and for example sip message carrying also can be with the carrying of HTTP method, or message by CS territory is carried as SMS.The embodiment of the present invention includes but not limited to take with upper type bearer messages.
Step 505: forwarding server is received after the ContentForwardResponse message of receiving terminal transmission, judged whether receiving terminal agrees to forward MobAd information.If disagree with forwarding, forwarding server sends ForwardResponse response message to transmitting terminal, form as shown in Table 6 above, and process of transmitting stops.If agreed to, forwarding server, finding after this MobAd information, is transmitted to receiving terminal by this information, and process of transmitting stops.
In above-mentioned steps 501, if carried ModAd information in the Forward-reques information that transmitting terminal sends, when after recipient's recognition and verification, directly this MobAd information be transmitted to receiving terminal by forwarding server, find after this information and not be used on server, then forward.Transmitting terminal and receiving terminal can be the entities in MobAd system, can be terminal uses, can be also network side entities.The embodiment of the present invention includes but not limited to above several entity.
Specific embodiment six
The embodiment of the present invention six provides a kind of mobile advertisement service information transmitting system, and as shown in Figure 6, this system comprises: transmitting terminal, receiving terminal.
Described transmitting terminal sends request information to described receiving terminal;
Described receiving terminal is identified described request information, generates identifying information, and described identifying information is fed back to transmitting terminal;
Transmitting terminal judges the identifying information of receiving, agrees to receive mobile advertisement service information if described identifying information shows receiving terminal, and transmitting terminal sends described advertising business information; If described identifying information shows receiving terminal rejection mobile advertisement service information, do not send described advertising business information, send and stop.
Specific embodiment seven
The embodiment of the present invention seven provides a kind of mobile advertisement service information transmitting system, and as shown in Figure 5, this system comprises transmitting terminal, receiving terminal, forwarding server.
Transmitting terminal, for moving advertising information is sent to receiving terminal, first sends the first solicited message to forwarding server;
Described forwarding server is confirmed described the first solicited message.
The content of confirming can be that the qualification of the customer attribute information to transmitting terminal and receiving terminal is confirmed, also can comprise the moving advertising content information to sending, i.e. the content introduction of advertisement is confirmed.
If confirm successfully, send the second solicited message to receiving terminal.
Confirm successfully to refer to the user validation of transmitting terminal, receiving terminal is confirmed successfully and/or the content information of moving advertising is confirmed successfully.
Receiving terminal is identified described the second solicited message, and identifying information is fed back to forwarding server.
Receiving terminal can be identified customer attribute information and/or the content information of transmitting terminal in the second solicited message, to determine whether to agree to receive moving advertising information.
Forwarding server judges according to described identifying information whether receiving terminal agrees to receive mobile advertisement service information, agree to receive described mobile advertisement service information if judge receiving terminal, in server, find after this MobAd information, then send to receiving terminal; If judge receiving terminal rejection mobile advertisement service information, send exclude information to transmitting terminal.
If confirm unsuccessfully, feedback acknowledgment failure information is to transmitting terminal, and process of transmitting stops.
In the present embodiment, transmitting terminal is in sending to forwarding server the first solicited message, be MobAd information if carried moving advertising information, agree to that at receiving terminal after reception information, forwarding server can directly forward this MobAd information to receiving terminal so.
Mobile advertisement service information sending, receiving method, Apparatus and system that the embodiment of the present invention provides, guaranteed the fail safe that moving advertising information sends, and makes user have higher operating experience.
The foregoing is only preferred embodiment of the present invention, in order to limit the present invention, within the spirit and principles in the present invention not all, any modification of doing, be equal to replacement, improvement etc., within all should being included in protection scope of the present invention.

Claims (4)

1. a mobile advertisement service information sending method, is characterized in that, the method comprises:
The customer attribute information of inquire-receive terminal, described customer attribute information, for the identity of unique identification receiving terminal, if there is the described customer attribute information of authority inquiry, sends mobile advertisement service information to described receiving terminal;
If there is no the described customer attribute information of authority inquiry, the information that sends request is to receiving terminal;
Receive the identifying information of described receiving terminal feedback;
Judge described identifying information, agree to receive mobile advertisement service information if described identifying information shows receiving terminal, send described advertising business information; If described identifying information shows receiving terminal rejection mobile advertisement service information, do not send described advertising business information, send and stop.
2. a kind of mobile advertisement service information sending method as claimed in claim 1, is characterized in that, disclosed if the customer attribute information of described receiving terminal is set to, and inquires after described customer attribute information, directly sends mobile advertisement service information.
3. a kind of mobile advertisement service information sending method as claimed in claim 1, is characterized in that, described solicited message is customer attribute information and/or content information.
4. a kind of mobile advertisement service information sending method as claimed in claim 1, is characterized in that, described identifying information is identified rear generation to solicited message.
CN200810216886.8A 2008-10-17 2008-10-17 Method, device and system for transmitting and receiving mobile advertisement service information Active CN101730000B (en)

Priority Applications (2)

Application Number Priority Date Filing Date Title
CN200810216886.8A CN101730000B (en) 2008-10-17 2008-10-17 Method, device and system for transmitting and receiving mobile advertisement service information
PCT/CN2009/074398 WO2010043166A1 (en) 2008-10-17 2009-10-10 Method and equipment for transmitting, receiving mobile advertising information, and system thereof

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN200810216886.8A CN101730000B (en) 2008-10-17 2008-10-17 Method, device and system for transmitting and receiving mobile advertisement service information

Publications (2)

Publication Number Publication Date
CN101730000A CN101730000A (en) 2010-06-09
CN101730000B true CN101730000B (en) 2014-06-04

Family

ID=42106239

Family Applications (1)

Application Number Title Priority Date Filing Date
CN200810216886.8A Active CN101730000B (en) 2008-10-17 2008-10-17 Method, device and system for transmitting and receiving mobile advertisement service information

Country Status (2)

Country Link
CN (1) CN101730000B (en)
WO (1) WO2010043166A1 (en)

Families Citing this family (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO2018023653A1 (en) * 2016-08-05 2018-02-08 汤隆初 Method for adjusting push technique according to market feedback, and push system
CN112637282B (en) * 2020-12-08 2023-02-03 平安普惠企业管理有限公司 Information pushing method and device, computer equipment and storage medium

Citations (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN1417729A (en) * 2001-11-09 2003-05-14 日本电气株式会社 Advertisement distributing method, server terminal, user's terminal and program
WO2007084246A2 (en) * 2005-12-28 2007-07-26 Global Direct Management Corp. System and method for advertising in a communication system

Family Cites Families (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JP2008040243A (en) * 2006-08-08 2008-02-21 Gunma Chuo Research Institute Advertisement information providing system

Patent Citations (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN1417729A (en) * 2001-11-09 2003-05-14 日本电气株式会社 Advertisement distributing method, server terminal, user's terminal and program
WO2007084246A2 (en) * 2005-12-28 2007-07-26 Global Direct Management Corp. System and method for advertising in a communication system

Also Published As

Publication number Publication date
CN101730000A (en) 2010-06-09
WO2010043166A1 (en) 2010-04-22

Similar Documents

Publication Publication Date Title
US9084071B2 (en) Simple mobile registration mechanism enabling automatic registration via mobile devices
EP1958401B1 (en) Message modification apparatus and method
CN101127942B (en) Method, system and management center server for providing mobile service
US9002804B2 (en) Automatically generating a customer notification file status report
CN102132550A (en) Charging for short message delivery
CN109769244B (en) Abnormal telephone card identification method, device, equipment and readable storage medium
CN103535004A (en) Anonymous signalling
US8774760B2 (en) Method and system for providing real-time alert notification
CN107734076A (en) Information push method, device and storage medium
CN105260870A (en) Identity identification method, identity identification system and identity identification terminal
CN108696831B (en) Short message sending method and device
CN106778290A (en) A kind of application software verification method and system based on wechat platform
US10044735B2 (en) System and method for authentication of electronic communications
CN102892091A (en) Scheme for acquiring own mobile phone number
US20080268883A1 (en) Spam short message blocking system using a call back short message and a method thereof
CN101730000B (en) Method, device and system for transmitting and receiving mobile advertisement service information
KR100842868B1 (en) Spam short message blocking system using call back short message and spam short message blocking method using the same
CN101272260A (en) Service authentication method and universal service order management equipment and communication system
CN102137082A (en) Method and device for filtering content
CN101257518B (en) Method and system for preventing lawless ordering without through charging gateway in WAP platform
CN101686223B (en) Feedback method of content filtering and device
CN103108316A (en) Authentication method, device and system for aerial card writing
CN102546552A (en) Authentication method, equipment and system
CN106487776B (en) Method, network entity and system for protecting machine type communication equipment
JP5730724B2 (en) SMS mail transmission system and method

Legal Events

Date Code Title Description
C06 Publication
PB01 Publication
C10 Entry into substantive examination
SE01 Entry into force of request for substantive examination
C14 Grant of patent or utility model
GR01 Patent grant
CP01 Change in the name or title of a patent holder

Address after: 518129 Building 2, B District, Bantian HUAWEI base, Longgang District, Shenzhen, Guangdong.

Patentee after: Huawei terminal (Shenzhen) Co.,Ltd.

Address before: 518129 Building 2, B District, Bantian HUAWEI base, Longgang District, Shenzhen, Guangdong.

Patentee before: HUAWEI DEVICE Co.,Ltd.

CP01 Change in the name or title of a patent holder
TR01 Transfer of patent right

Effective date of registration: 20181224

Address after: 523808 Southern Factory Building (Phase I) Project B2 Production Plant-5, New Town Avenue, Songshan Lake High-tech Industrial Development Zone, Dongguan City, Guangdong Province

Patentee after: HUAWEI DEVICE Co.,Ltd.

Address before: 518129 Building 2, B District, Bantian HUAWEI base, Longgang District, Shenzhen, Guangdong.

Patentee before: Huawei terminal (Shenzhen) Co.,Ltd.

TR01 Transfer of patent right