CN101388103A - Information investigating system and investigating method - Google Patents
Information investigating system and investigating method Download PDFInfo
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- CN101388103A CN101388103A CNA2008102334923A CN200810233492A CN101388103A CN 101388103 A CN101388103 A CN 101388103A CN A2008102334923 A CNA2008102334923 A CN A2008102334923A CN 200810233492 A CN200810233492 A CN 200810233492A CN 101388103 A CN101388103 A CN 101388103A
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Abstract
The invention relates to an information investigation system and an investigation method. A system questionnaire investigation terminal (3) is communicated with a data acquisition server (2), the data acquisition server is communicated with a database sever (1), and a user inquiry terminal (4) is communicated with the database server and the data acquisition server respectively. The system questionnaire investigation terminal utilizes an embedded intelligent device. The system is in SOCKET communication with the questionnaire investigation terminal by utilizing the TCP/IP protocol as a bottom communication protocol and utilizes a LAN port as a physical communication interface. In case of questionnaires, a client only needs to respond a questionnaire sent from the data acquisition server on the questionnaire investigation terminal, then answer information can be immediately uploaded to the data acquisition server and the database server in the background for use of analysis, and the questionnaire investigation is automatically finished. The invention can update questions in the questionnaire in real time, the investigated target user is accurate, the investigation data is real and reliable, the investigation data can be fed back in real time, the invention can carry out continuous investigation of large sample quantity, and the investigation efficiency is high along with low cost.
Description
Technical field
The invention belongs to and utilize computer information system to carry out customer information survey technical field.
Background technology
The mode of carrying out the customer information survey at present mainly contains following several: 1. entrust survey institute to carry out Project Research.2. customer manager query user's when sending a telegraph the client suggestion.3. in place of business in, service evaluation equipment or client's suggestion ballot box to the attendant are set.4. communication service provider carries out network user's survey on its portal website or survey website.5. solicit client's suggestion with simple investigation card.
More than these traditional survey modes all more or less have following problem: 1. investigate the cost height, spended time is long.Do one 10000 parts market survey report by the present market price, adopt the mode of survey to want 300,000 yuan, more than half a year control time; The mode of telephone counseling is wanted 200,000 yuan, control time some months; The most cheap online survey is also wanted 40,000 5 thousand yuan, and the time just decides according to website traffic.So high investigation economy and time cost makes enterprise be difficult to carry out the investigation of continuity, large sample amount.2. the field of investigation is difficult to comprehensively.Except that network surveying, survey and telephone counseling all can only be selected representational regional area and investigate, and the scope that is difficult to investigate extends to the All Ranges in the field of investigation.3. confidence level is lower.After the consigner gave third party's market research mechanism with the investigation task, all investigation implementation processes were all independently finished by survey institute.The consigner can only receive finding and the investigation report of being write by survey institute.These factors such as professional personal integrity of client's level of visit, age bracket, time, place, investigator, these all can't or be difficult to textual criticism for the consigner.Some research firms are participated in investigating with client's name by the company personnel, even directly finish final survey report with the data of forging.Make that some market survey report confidence levels are lower.4. confidentiality is difficult to control.After the consigner gives third party's market research mechanism with survey item, all investigation contents and investigation customer information are controlled by the third party fully, might produce secret leaks, thereby make the rival recognize the new projects of the internal information and the program launched of enterprise, may cause enormous economic loss to enterprise.5. continuity is relatively poor.Market constantly changes, and client's demand consumer psychology is also taking place to change.So understanding client's thinking in real time is very important for the marketing.And special market survey exists weakness significantly on the continuity of time, can not change user's suggestion and carry out continuous assessment and prediction, can cause operator can't obtain the dynamic monitoring data like this, to predicting and adjustment can cause very big difficulty in the market of dynamic change.6. investigate exam pool and be difficult to real-time update.Content that the user was concerned about and service are different, not only are embodied in the user's that the variation in time place causes the focus and the variation of demand, are also embodied in the user's that different products, different services cause the concern and the variation of demand.The tradition investigation method can't realize that according to different regions the variation of different time and different service of goods is in time set up different questionnaires, thereby can not be grasped up-to-date consumers' opinions, demand and variation in real time.
Summary of the invention
The objective of the invention is to provide a kind of for the deficiency that solves above-mentioned prior art existence can upgrade in real time to the survey exercise question, the targeted customer of investigation is accurate, do not need artificial participation and intervene automatically enquiry data to be fed back in real time background server for analyzing use, can carry out the investigation of continuity, large sample amount, enquiry data is genuine and believable, investigation efficient height, cost are low, and the information investigation system that is easy to safeguard of system and utilize this system to carry out the method for customer survey.
The objective of the invention is to be achieved through the following technical solutions.
Information investigation system, this system comprise database server, data acquisition server, survey terminal and user inquiring terminal; Carry out communication between survey terminal and the data acquisition server and be connected, carry out communication between data acquisition server and the database server and be connected, carry out communication between user inquiring terminal and database server and the data acquisition server and be connected; The survey terminal adopts embedded intelligent equipment, and system adopts ICP/IP protocol to carry out SOCKET as basic communication protocol and survey terminal and communicates by letter, and adopts the LAN mouth as physical communication interface.
The survey terminal of system of the present invention is more than one or one.
Utilize the investigation method step of information investigation of the present invention system as follows:
1. survey terminal sends terminal identification information to data acquisition server, waits for that database server issues exercise question;
2. data acquisition server information that the survey terminal is sent is forwarded to database server, inquires about corresponding survey exercise question;
3. database server is issued data acquisition server with the exercise question that inquires;
4. data acquisition server is transmitted to the survey terminal with exercise question;
5. survey terminal transfers duty to after receiving exercise question, and the survey service is provided;
6. investigated client passes through operation keyboard or mouse or the answer of answer device on the survey terminal;
7. finish after the survey, the survey terminal sends to data acquisition server after answer is encoded;
8. data acquisition server is forwarded to answer database server and writes database;
9. data acquisition server sends answer for the survey terminal and receives appropriate information, finishes once investigation;
10. survey terminal transfers the 5. duty of step to, waits the pending service of survey next time;
The user inquiring terminal is data in Query Database server and the data acquisition server and carry out statistical study according to demand at any time according to demand.
System of the present invention can be arranged at the survey terminal arbitrarily each business hall or survey site when utilization, when carrying out survey, the client only needs on the survey terminal by clicking the mouse or beaing keyboard and answer the questionnaire of sending from data acquisition server, data acquisition server and database server that answering information (enquiry data) just can be uploaded to the backstage at once automatically in real time use for analyzing, and finish the overall process of client's survey automatically.The present invention compared with prior art, but has survey exercise question real-time update, the target customer of investigation is extensively accurate, the investigation result feedback fast in time, being convenient to the later stage carries out advantages such as data statistic analysis, and system can automatically perform each investigation step later on formulating the survey plan, does not need the people for intervening, reach the survey terminal under exercise question is automatic, terminal does not need human intervention to upgrade exercise question automatically.And can carry out the investigation of continuity, large sample amount, save the implementation cost and the statistics cost of survey greatly.In addition, the maintenance cost of system is low, and the knowledge that investigation site staff need not specialty can manage maintenance to system.
Further set forth content of the present invention below in conjunction with Figure of description.
Description of drawings
Fig. 1 is a system schematic of the present invention;
Fig. 2 is the inventive method implementation figure.
Embodiment
As shown in Figure 1, information investigation of the present invention system comprises database server 1, data acquisition server 2, survey terminal 3 and user inquiring terminal 4; Carry out communication between survey terminal 3 and the data acquisition server 2 and be connected, carry out communication between data acquisition server 2 and the database server 1 and be connected, carry out communication between user inquiring terminal 4 and database server 1 and the data acquisition server 2 and be connected.The survey terminal 3 of native system can be arranged at each business hall or survey site arbitrarily in as required quantity and position.Background server such as database server, data acquisition server can be concentrated and be placed on company's workplace of carrying out investigation, has stored all kinds of questionnaires in database server in advance, and questionnaire and exercise question can upgrade at any time.Background server can be to survey terminal real time down questionnaire exercise question.For system upgrade and safeguard the convenience of aspect in future, the survey terminal adopts embedded intelligent equipment, have more intense data-handling capacity and network communication protocol processing power, can network and carry out survey after obtaining up-to-date survey exercise question and exercise question being kept at this locality, feed back to background server in the time of can be with the survey fructufy, the user can inquire about the investigation result of the survey of carrying out at present or having finished in real time and analyze.Terminal can also feed back to background server with the duty of oneself simultaneously, and back-stage management personnel can obtain the running status of survey terminal.Terminal maintainer only needs every day and carries out normal start and close to get final product, and need not terminal is safeguarded and disposed.For the assurance system has networking capability and expandability flexibly in the future, system adopts ICP/IP protocol to carry out SOCKET as the communication protocol of bottom with the survey terminal that is distributed in each business hall or survey site and communicates by letter, by the use of this agreement, whole system can be realized the target of system design.Aspect system hardware, adopt the LAN mouth as physical communication interface at present, also can adopt the interface of supporting that mobile communication GPRS communication and PSTN interface dial up on the telephone and communicates by letter.The hardware of database server 1 of the present invention, data acquisition server 2, survey terminal 3 and user inquiring terminal 4 all can adopt prior art equipment.
The concrete grammar step of investigation is as follows:
1. survey terminal 3 sends terminal identification information to data acquisition server 2, waits for that database server 1 issues exercise question;
2. data acquisition server 2 information that survey terminal 3 is sent is forwarded to database server 1, inquires about corresponding survey exercise question;
3. database server 1 is issued data acquisition server 2 with the exercise question that inquires;
4. data acquisition server 2 is transmitted to survey terminal 3 with exercise question;
5. after survey terminal 3 is received exercise question, transfer duty to, the survey service can be provided, otherwise, show and download the exercise question mistake;
6. investigated client passes through operation keyboard or mouse or the answer of answer device on survey terminal 3;
7. finish after the survey, survey terminal 3 sends to data acquisition server 2 after answer is encoded;
8. data acquisition server 2 is forwarded to answer database server 1 and writes database;
9. after data acquisition server 2 is received appropriate answer, send into function signal, finish once investigation to survey terminal 3;
10. after survey terminal 3 is received into function signal, transfer the 5. duty of step to, wait the pending service of survey next time, otherwise, show to send the answer mistake.
User inquiring terminal 4 is data in the Query Database server 1 and carry out statistical study according to demand at any time according to demand.
Adopt the present invention, but enterprise or relevant use department log database server, the query manipulation of being correlated with, data sheet generating run and derivation operation, understand client's concept data in real time, thereby realize to obtain the dynamic monitoring data of user's thought, so that enterprise or relevant use department predict and adjust corresponding decision-making to the market or the will of the people of dynamic change.
Claims (3)
1, the information investigation system is characterized in that, this system comprises database server (1), data acquisition server (2), survey terminal (3) and user inquiring terminal (4); Carrying out communication between survey terminal (3) and the data acquisition server (2) is connected, carry out communication between data acquisition server (2) and the database server (1) and be connected, carry out communication between user inquiring terminal (4) and database server (1) and the data acquisition server (2) and be connected; The survey terminal adopts embedded intelligent equipment, and system adopts ICP/IP protocol to carry out SOCKET as basic communication protocol and survey terminal and communicates by letter, and adopts the LAN mouth as physical communication interface.
2, information investigation according to claim 1 system is characterized in that the survey terminal (3) of this system is more than one or one.
3, utilize the investigation method of claim 1 or 2 described information investigation systems, it is characterized in that method step is as follows:
1. survey terminal (3) sends terminal identification information to data acquisition server (2), waits for that database server (1) issues exercise question;
2. data acquisition server (2) information that survey terminal (3) is sent is forwarded to database server (1), inquires about corresponding survey exercise question;
3. database server (1) is issued data acquisition server (2) with the exercise question that inquires;
4. data acquisition server (2) is transmitted to survey terminal (3) with exercise question;
5. after survey terminal (3) is received exercise question, transfer duty to, the survey service is provided;
6. investigated client goes up by operation keyboard or mouse or the answer of answer device in survey terminal (3);
7. finish after the survey, send to data acquisition server (2) after survey terminal (3) is encoded answer;
8. data acquisition server (2) is forwarded to answer database server (1) and writes database;
9. data acquisition server (2) sends answer for survey terminal (3) and receives appropriate information, finishes once investigation;
10. survey terminal (3) transfers the 5. duty of step to, waits the pending service of survey next time;
User inquiring terminal (4) is data in Query Database server (1) and the data acquisition server (2) and carry out statistical study according to demand at any time according to demand.
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CNA2008102334923A CN101388103A (en) | 2008-10-28 | 2008-10-28 | Information investigating system and investigating method |
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Cited By (13)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
CN102117457A (en) * | 2009-12-31 | 2011-07-06 | 上海巨服信息科技有限公司 | Method for investigating customer information in real time through cell phone |
CN102708505A (en) * | 2012-05-18 | 2012-10-03 | 苏州佰思迈信息咨询有限公司 | Client survey software |
CN103188315A (en) * | 2011-12-30 | 2013-07-03 | 上海博泰悦臻电子设备制造有限公司 | Information system based on vehicle-mounted terminal information, vehicle-mounted terminal and information processing method thereof |
CN104580465A (en) * | 2015-01-09 | 2015-04-29 | 天脉聚源(北京)传媒科技有限公司 | Information feedback method, device and system |
CN104798098A (en) * | 2012-11-23 | 2015-07-22 | 克斯科株式会社 | Online response quiz gaming system and method thereof |
CN105303401A (en) * | 2015-10-10 | 2016-02-03 | 无锡康斯特科技有限公司 | Questionnaire investigation and feedback system based on communication network |
CN105550965A (en) * | 2015-12-16 | 2016-05-04 | 西安神航星云科技有限公司 | Civil affair network investigating system and method |
CN106951502A (en) * | 2017-03-16 | 2017-07-14 | 北京京润恒远科技有限公司 | A kind of investigation method and investigation apparatus |
CN107193725A (en) * | 2017-06-05 | 2017-09-22 | 桂林理工大学 | A kind of online Students ' Evaluation teaching fake method recognized based on the behavior of user's mouse |
CN109919682A (en) * | 2019-03-15 | 2019-06-21 | 中科钢研节能科技有限公司 | A kind of product and technology of utilizing parameter market adaptability automatic analysis system and method |
CN110288228A (en) * | 2019-06-24 | 2019-09-27 | 湖北省地质科学研究院(湖北省富硒产业研究院) | A kind of land quality GEOCHEMICAL SURVEY acquisition system |
CN112184055A (en) * | 2020-10-19 | 2021-01-05 | 深圳蜂巢互联科技有限公司 | Online investigation report automatic generation equipment for manufacturing industry |
CN112202887A (en) * | 2020-09-30 | 2021-01-08 | 湖南省青鸟博宇互联网有限公司 | Paperless questionnaire survey system |
-
2008
- 2008-10-28 CN CNA2008102334923A patent/CN101388103A/en active Pending
Cited By (17)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
CN102117457B (en) * | 2009-12-31 | 2014-07-23 | 上海巨服信息科技有限公司 | Method for investigating customer information in real time through cell phone |
CN102117457A (en) * | 2009-12-31 | 2011-07-06 | 上海巨服信息科技有限公司 | Method for investigating customer information in real time through cell phone |
CN103188315B (en) * | 2011-12-30 | 2018-01-23 | 上海博泰悦臻电子设备制造有限公司 | Message system, vehicle-mounted end and its message treatment method based on vehicle-mounted client information |
CN103188315A (en) * | 2011-12-30 | 2013-07-03 | 上海博泰悦臻电子设备制造有限公司 | Information system based on vehicle-mounted terminal information, vehicle-mounted terminal and information processing method thereof |
CN102708505A (en) * | 2012-05-18 | 2012-10-03 | 苏州佰思迈信息咨询有限公司 | Client survey software |
CN104798098A (en) * | 2012-11-23 | 2015-07-22 | 克斯科株式会社 | Online response quiz gaming system and method thereof |
CN104580465A (en) * | 2015-01-09 | 2015-04-29 | 天脉聚源(北京)传媒科技有限公司 | Information feedback method, device and system |
CN105303401A (en) * | 2015-10-10 | 2016-02-03 | 无锡康斯特科技有限公司 | Questionnaire investigation and feedback system based on communication network |
CN105550965A (en) * | 2015-12-16 | 2016-05-04 | 西安神航星云科技有限公司 | Civil affair network investigating system and method |
CN106951502A (en) * | 2017-03-16 | 2017-07-14 | 北京京润恒远科技有限公司 | A kind of investigation method and investigation apparatus |
CN107193725A (en) * | 2017-06-05 | 2017-09-22 | 桂林理工大学 | A kind of online Students ' Evaluation teaching fake method recognized based on the behavior of user's mouse |
CN107193725B (en) * | 2017-06-05 | 2020-07-31 | 桂林理工大学 | Online student evaluation and education pseudo-identification method based on user mouse behavior identification |
CN109919682A (en) * | 2019-03-15 | 2019-06-21 | 中科钢研节能科技有限公司 | A kind of product and technology of utilizing parameter market adaptability automatic analysis system and method |
CN109919682B (en) * | 2019-03-15 | 2022-10-18 | 中科钢研节能科技有限公司 | Automatic analysis system and method for market adaptability of new product technical parameters |
CN110288228A (en) * | 2019-06-24 | 2019-09-27 | 湖北省地质科学研究院(湖北省富硒产业研究院) | A kind of land quality GEOCHEMICAL SURVEY acquisition system |
CN112202887A (en) * | 2020-09-30 | 2021-01-08 | 湖南省青鸟博宇互联网有限公司 | Paperless questionnaire survey system |
CN112184055A (en) * | 2020-10-19 | 2021-01-05 | 深圳蜂巢互联科技有限公司 | Online investigation report automatic generation equipment for manufacturing industry |
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Open date: 20090318 |