CN101267589A - System and method for realizing interactive service - Google Patents

System and method for realizing interactive service Download PDF

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Publication number
CN101267589A
CN101267589A CN 200710064404 CN200710064404A CN101267589A CN 101267589 A CN101267589 A CN 101267589A CN 200710064404 CN200710064404 CN 200710064404 CN 200710064404 A CN200710064404 A CN 200710064404A CN 101267589 A CN101267589 A CN 101267589A
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interactive
interactive service
module
service
service data
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CN 200710064404
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CN101267589B (en
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张慧媛
常嘉岳
刘聪
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China Mobile Communications Group Co Ltd
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China Mobile Communications Group Co Ltd
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Abstract

The invention relates to a system and method for realizing interactive service. The system comprises: an interactive service serving module generating an interactive service data index and interactive service data, an index transferring module and an interactive module. The method comprises that, a user terminal acquires the interactive service data via a mobile communication network according to the interactive service data index obtained from the mobile communication network; the user terminal displays information contained in the interactive service data, and sends an interactive input message inputted by a user to the interactive service serving module via the mobile communication network; the interactive service serving module returns an interactive response message to the user terminal via the mobile communication network. With the system and method, mobile multimedia broadcasting services, especially interactive services of mobile telephone television services can be realized.

Description

Realize the system and method for interactive service
Technical field
The present invention relates to a kind of system and method for realizing interactive service, relate in particular to a kind of system and method for realizing the interaction of mobile multi-media broadcasting service.
Background technology
Along with developing rapidly of the communication technology, the interactive service on the network has not only appearred, as, on network, can do various business activities and emphasize that the network user is not only acquired information, but also can import, two-way information interchange has been arranged.For example: can declare this project, on-line approval on the net.Strengthened the support of database, the user can obtain the data that need by inquiry, the analysis to database; Interactive TV service also occurred, that is, the user according to business that shows on the TV and option information, sends to the TV management system by communication equipments such as phones with the option of selecting in the process that televiews, participate in interactive TV service.
And, along with the development of mobile communication technology, the mobile multimedia terminal broadcasting service that multimedia technology and mobile communication technology merge has appearred, and as mobile phone TV services, promptly the user can pass through the mobile phone TV reception.People also no longer are satisfied with existing network interdynamic and TV interaction, have produced the demand of mobile multimedia terminal broadcasting interactive business, as mobile phone television interaction.
Summary of the invention
The objective of the invention is at the deficiencies in the prior art, propose a kind of system and method for realizing interactive service,, particularly realize the interaction of mobile phone TV services to realize the interaction of mobile multi-media broadcasting service.
For achieving the above object, the invention provides a kind of system that realizes interactive service, comprising: interactive service service module, index transit module and interactive module; Wherein, the interactive service service module is used to generate interactive service data directory and interactive service data, sends the interactive service data by mobile communications network to user terminal, and returns interactive response message according to the interaction input message of described user terminal; The index transit module is arranged on mobile communication network side, is used for the interactive service data directory that described interactive service service module generates is sent to user terminal; Interactive module is arranged on end side, be used to resolve the interactive service data directory that described index transit module sends, the interactive service data display that described interactive service service module is sent is to described user, and described user's interactive request message or interactive input message is sent to described interactive service service module by mobile communications network.
By the said system technical scheme, can realize the interaction of mobile phone TV services.
For achieving the above object, the present invention also provides a kind of method that realizes interactive service, comprising:
User terminal obtains interactive service data by described mobile communications network from radio network according to the interactive service data directory that obtains from mobile communications network;
Described user terminal is showed the information that the interactive service data comprise, and by described mobile communications network message is imported in the interaction of user's input and is sent to described interactive service service module;
Described interactive service service module returns interactive response message by described mobile communications network to described user terminal.
By the said method technical scheme, realized the interaction of mobile phone TV services.
Below by drawings and Examples, technical scheme of the present invention is described in further detail.
Description of drawings
Fig. 1 realizes the structural representation of system's preferred embodiment of interactive service for the present invention;
Fig. 2 realizes the flow chart of the method preferred embodiment of interactive service for the present invention.
Embodiment
Fig. 1 realizes that the system of interactive service comprises: interactive service service module S1, index transit module S2 and interactive module S3 for the structural representation that the present invention realizes system's preferred embodiment of interactive service; Wherein, interactive service service module S1 is used to generate interactive service data directory and interactive service data, sends the interactive service data by mobile communications network to user terminal ME, and returns interactive response message according to the interaction input message of user terminal ME; Index transit module S2 is arranged on mobile communication network side, is used for the interactive service data directory that interactive service service module S1 generates is sent to user terminal; Interactive service service module S1 both can be arranged on broadcast network side, provided interactive service by broadcast operator; Also can be arranged on mobile communication network side, the merchant provides interactive service by business service.Interactive module S3 is arranged on end side, be used to resolve the interactive service data directory that index transit module S2 sends, the interactive service data display that interactive service service module S1 is sent is to the user, and user's interactive request message or interactive input message is sent to interactive service service module S1 by mobile communications network.
The specific implementation process is: interactive service service module S1 generates channel or the program inventory of interactive service data directory as having interactive service; Index transit module S2 sends to user terminal ME with the interactive service data directory that interactive service service module S1 generates, in time obtain interactive service information for the ease of user terminal, generally the interactive service data directory is arranged in the business guide data, make the user when understanding TV program information, understand interactive service situation is set, index transit module S2 also can be associated the interactive service data directory with corresponding channel or program, like this, when the user selects the program of certain channel, just can learn whether this channel has interactive service, thereby participate in the interactive service of corresponding channel; Interactive module S3 resolves the interactive service data directory, when the channel of user's selection has interactive service, interactive module S3 presents to the user with analysis result, when the interactive user whether the inquiry user participates in this channel participates in the interactive service of current channel, send interactive request message to network side by interactive module S3; After interactive service service module S1 receives interactive request message, can obtain corresponding channel information according to the URL(uniform resource locator) in the interactive request message (hereinafter to be referred as URL), and when this cannel broadcast provides the program of interactive service, send the interactive service data to this user terminal ME by mobile communications network; The interactive service data display that interactive module S3 sends interactive service service module S1 is to the user, the interactive information of user's browse displays, the interactive option that input is selected, interactive module S3 sends to interactive service service module S1 with user's interaction input message by mobile communications network; Interactive service service module S1 returns interactive response message according to the interaction input message of user terminal ME, has just finished the interactive service of mobile TV, has realized the interaction of mobile TV.
In the said system, the interactive service service module can comprise: interactive service data generation module, index generation module and interaction response module; Wherein, the interactive service data generation module is used to generate the interactive service data of the interactive information that comprises the interactive service descriptor and show the user; The index generation module is used for the interactive service data according to the generation of interactive service data generation module, generates the interactive service data directory, and sends to the index transit module; The interaction response module is used to receive interactive request message or the interactive input message that interactive module sends, and find corresponding channel information by mobile communications network to interactive module according to interactive request message, send the interactive service data in this channel then, perhaps send interactive response message by mobile communications network to interactive module according to interaction input message.
Because the interactive service data can be made up of the interactive medium data cell, be provided with the set of media objects data cell in the interactive medium data cell, therefore, in the said system, the interactive service data generation module can comprise interactive medium data cell generation module and set of media objects data cell generation module; Wherein, interactive medium data cell generation module is used to generate the interactive medium data cell that comprises the interactive service descriptor, the corresponding interactive service of each interactive medium data cell; Set of media objects data cell generation module is used for the interactive medium data cell according to the generation of interactive medium data cell generation module, generation comprises the set of media objects data cell of the interactive information that shows the user, the interactive information that shows the user that comprises in the set of media objects data cell is according to interactive service service module different and different with interactive mode mobile phone terminal that set.Interactive mode can be HTTP mode, short message mode or email mode, when adopting the HTTP mode, shows user's information to comprise: positional information, text type, linguistic property and descriptor; Wherein, positional information is the positional information at the interactive information place that obtains of terminal, after the user clicks this positional information, can log on related web page, browses interaction content, and selects option or input content; Text type is the text type of interactive information, comprises compressed file, non-compressed file; Linguistic property is for representing the employed language of interactive information; The information of descriptor for showing before the terminal use the triggers interactive input, as: " Olympic Games in Held in Beijing in 2008 be which? "When adopting short message mode, show user's information to comprise: descriptor, option information, note receiver address and short message content; Wherein, descriptor is identical with the descriptor of HTTP mode, is the user and triggers the information that shows before the interactive input; The interactive option sign that option information can participate in for the user; The note receiver address is the note receiver address of each option correspondence; Short message content is that the note of each option correspondence sends content.When adopting the email mode, fall the user with E-mail mode and participate in interactive content and issue the interactive service service module.
In the said system, interactive module can comprise display module and interactive message transmission module; Wherein, display module is used for showing the interactive service data that the interactive service service module sends to the user; Interactive message transmission module is used for the message of user's input is sent to the interactive service service module by mobile communications network.
Fig. 2 realizes the flow chart of the method preferred embodiment of interactive service for the present invention, interaction with the football column of realization sports channel on the mobile TV is an example, the method that the present invention is realized interactive service is elaborated, and supposes that the interactive mode of the interactive service data setting that the interactive service service module generates is a short message mode.Specifically may further comprise the steps:
Step 1, user terminal are resolved the interactive service data directory that obtains from mobile communications network, during user's selective body ssd channel, terminal show interactive selection information as " participating in the interaction of this channel? " after the user clicks "Yes", when watching soccer programs, obtain the interactive service data of soccer programs from the interactive service service module by mobile communications network; Detailed process can be:
The interactive service data directory that terminal parses receives from mobile communications network, and show at the corresponding channel that the user selects and interactively to select information exhibition to give the user accordingly, behind user's selective body ssd channel, terminal shows whether interactive selection information " participates in the interaction of sports channel ", it is that terminal sends to network side with the interactive request message of soccer programs that the user clicks;
After the interactive service service module of network side receives interactive request message, asking the channel of interactive service according to the acquisition of the URL in interactive request message user is sports channel, so when each provides the playing programs of interactive service at sports channel, corresponding interactive service data are sent to user terminal by mobile communications network.If the period of user's selective body ssd channel by chance is the soccer programs time, so, just the interactive service service module sends the interactive service data to user terminal after receiving interactive request.Suppose to play this moment be world cup group choosing match China to Japan, interaction content is " who will win this match? ", the interactive service data have just comprised: " who will win this match? ", " A Japan; B China ", the note receiver address of each option correspondence and select a certain option after corresponding short message content.The interactive service service module also can regularly be pushed to user terminal with the interactive service data in the time period in soccer programs.
Step 2, user terminal show that the interactive service data comprise information " who will win this match? ", " A Japan; B China "; the interactive option sign in the user clicks on tabs information is as behind the B; the content of input is encapsulated as the messaging format of standard as " B ", the short message content of " B " option correspondence is sent to the interactive service service module of the note receiver address appointment of B option correspondence by the mobile communications network user terminal; User terminal also can be imported message in the HTTP mode with interaction and be sent to the interactive service service module according to the HTTP mode of setting in the interactive service data that receive; Perhaps, in the email mode message is imported in interaction and sent to the interactive service service module, repeat no more here according to the email mode of setting in the interactive service data.
After step 3, interactive service service module receive the interactive note " B " of user terminal transmission, resolve, obtain " China wins " information, return interactive response message by mobile communications network to user terminal, like this, the mobile phone TV services user has just participated in the interaction of mobile TV, has realized the interaction of mobile TV.
It should be noted last that, above embodiment is only unrestricted in order to technical scheme of the present invention to be described, although the present invention is had been described in detail with reference to preferred embodiment, those of ordinary skill in the art is to be understood that, can make amendment or be equal to replacement technical scheme of the present invention, and not break away from the spirit and scope of technical solution of the present invention.

Claims (11)

1. a system that realizes interactive service is characterized in that, comprising:
The interactive service service module is used to generate interactive service data directory and interactive service data, sends the interactive service data by mobile communications network to user terminal, and returns interactive response message according to the interaction input message of described user terminal;
The index transit module is arranged on mobile communication network side, is used for the interactive service data directory that described interactive service service module generates is sent to user terminal;
Interactive module, be arranged on end side, be used to resolve the interactive service data directory that described index transit module sends, the interactive service data display that described interactive service service module is sent is to described user, and described user's interactive request message or interactive input message is sent to described interactive service service module by mobile communications network.
2. system according to claim 1 is characterized in that, described interactive service service module comprises:
The interactive service data generation module is used to generate the interactive service data of the interactive information that comprises the interactive service descriptor and show the user;
The index generation module is used for the interactive service data according to described interactive service data generation module generation, generates the interactive service data directory, and sends to described index transit module;
The interaction response module is used to receive interactive request message or the interactive input message that described interactive module sends, and sends interactive service data or interactive response message by mobile communications network to described interactive module.
3. system according to claim 2 is characterized in that, described interactive service data generation module comprises:
Interactive medium data cell generation module is used to generate the interactive medium data cell that comprises the interactive service descriptor;
Set of media objects data cell generation module is used for the interactive medium data cell according to described interactive medium data cell generation module generation, generates the set of media objects data cell that comprises the interactive information that shows the user.
4. system according to claim 1 is characterized in that, described index transit module also is used for described interactive service data directory is associated with corresponding channel or program.
5. according to each described system of claim 1-4, it is characterized in that described interactive module comprises:
Display module is used for showing the interactive service data that described interactive service service module sends to the user;
Interactive message transmission module is used for the message of user's input is sent to described interactive service service module by mobile communications network.
6. method that realizes interactive service is characterized in that comprising:
User terminal obtains interactive service data by described mobile communications network from the interactive service service module according to the interactive service data directory that obtains from mobile communications network;
Described user terminal is showed the information that the interactive service data comprise, and by described mobile communications network message is imported in the interaction of user's input and is sent to described interactive service service module;
Described interactive service service module returns interactive response message by described mobile communications network to described user terminal.
7. method according to claim 6 is characterized in that, the process that described user terminal obtains the interactive service data is:
Described user terminal is resolved described interactive service data directory, when the user selects the channel of interactive service is provided, shows interactive selection information;
Described user terminal sends interactive request message by described mobile communications network to described interactive service service module;
Described interactive service service module sends interactive service data by described mobile communications network to described user terminal according to described interactive request message.
8. method according to claim 7 is characterized in that, described interactive service service module regularly pushes the interactive service data to described user terminal according to described interactive service request message by described mobile communications network.
9. according to each described method of claim 6-8, it is characterized in that described user terminal obtains further to comprise before the described interactive service data: described interactive service service module generates the interactive service data that comprise the interactive service information that shows the user.
10. according to each described method of claim 6-8, it is characterized in that described user terminal sends to described interactive service service module by HTTP mode, short message mode or email mode with described interactive input message.
11. method according to claim 10 is characterized in that, described user terminal by the process that short message mode sends described interactive input message is:
The interactive option sign that described user terminal is showed according to described interactive service data the user at described user terminal interactive service descriptor is selected, be packaged into the messaging format of standard, send to the interactive service service module of the note receiver address appointment of setting in the interactive service data.
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