CN101150702B - Realization method for standard interaction TV website - Google Patents

Realization method for standard interaction TV website Download PDF

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Publication number
CN101150702B
CN101150702B CN2007101242652A CN200710124265A CN101150702B CN 101150702 B CN101150702 B CN 101150702B CN 2007101242652 A CN2007101242652 A CN 2007101242652A CN 200710124265 A CN200710124265 A CN 200710124265A CN 101150702 B CN101150702 B CN 101150702B
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digital
column
website
user
broadcast
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CN101150702A (en
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欧阳世杰
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Abstract

The invention provides a method for realizing quasi-alternative television net station, utilizing a play server of the television net station to synthesize a net station which is a syncretic multimedia network page, a play gateway codes the syncretic multimedia network page and packages into digital television transmission stream TS of the digital television transmission system, which is transmitted through a digital television transmission network, a browser is started by a user digital television set-top box, which is used for receiving network page data and presenting the page on the TV. The invention utilizes the internet technology, the digital television technology to alternate and syncretize audio and video, images and data information through the net station, and realizes alternation in a one-way cable TV, a ground digital TV and a digital TV transmission network, enriches TV functions greatly, can be used in various occasions widely, supports various operation modes.

Description

The standard interaction TV website implementation method
Technical field
The present invention relates to a kind of implementation method of TV network station.
Background technology
In the one-way digital television network, though audio frequency and video, image, literal, data message can be utilized digital coding, digital transmission technology carry out Unified coding, transmission, but because technical sophistication, program source, digital TV network operation system, digital termination system are not often supported audio frequency and video, image, corresponding literal, data are carried out Unified coding, transmit and presented at present, therefore, carry out not extensive based on the enhancing TV applications business of audio frequency and video, image, literal, data message.Simultaneously, for unidirectional TV network, service application lacks interactivity.And the direction of digital television business development just the fusion of audio frequency and video, image, literal, data message present and interaction characteristic.
Summary of the invention
The objective of the invention is to the problems referred to above at present unidirectional TV network existence, a kind of Internet technology and digital television techniques of utilizing is provided, realization has certain interaction characteristic, the standard interaction TV website implementation method that the fusion of information such as audio frequency and video, image, literal, data presents on unidirectional TV transmission network.
The present invention includes following steps:
(1) utilizes broadcasting server that material is carried out the website and synthesize, make the multimedia page of fusion;
(2) broadcast gateway the multimedia page that merges is encoded, the digital TV transmission stream that is packaged into digital television transmission system is a TS stream, transmits by digital television transmission;
(3) user's digital TV set-top box starts browser, receives web data and presents webpage on TV.
Described material in (1) step of the present invention comprises audio frequency and video, image, literal, data message etc., and material can be collected by the material uploading system, and the user uploads, and the Typical Disposition of material uploading system is based on the WEB website of the Internet; Material carries out the consolidation form transcoding by information editing, auditing system, content is examined, finish the corresponding relation of setting up audio/video information, word information relates, data message, pictorial information simultaneously, the Typical Disposition of information editing, auditing system is the non-linear editing system.Material e-file and associated user's information on services are stored in the storage system.
The Typical Disposition of the broadcasting server among the present invention is a multimedia WEB server.
Broadcast gateway among the present invention can be that IPQAM equipment is formed by IP encoder and the transport stream equipment that IP-based transport stream is converted to based on radio frequency QAM modulation specifically.
Digital TV set-top box among the present invention has the W3C of meeting standard browser function, and present domestic most digital TV set-top box all possess.
As better scheme of the present invention, the TV network station that the inventive method realizes is made of the navigation main page with menu function and each column webpage, the navigation main page comprises each column of TV network station, help and prompting webpage, main effect is column navigation, help and prompting, the TV network station staff utilizes broadcasting server to make navigation main page and each column webpage, and issue the navigation main page by the mode of data carousel, each column has all comprised the uniform resource locator (URL) of a service ID (service ID) that points to corresponding column TS stream or the html file that column is introduced in the navigation main page, the html file of navigation main page and column introduction is periodically broadcasted in the digital television transfer net by broadcast data server, when guaranteeing that the user enters TV network station, in a broadcast cycle, can intactly receive navigation main page data; The multimedia page of column webpage for merging, it is a kind of fusion webpage of playing automatically with form web page, and webpage can be divided into the video area, corresponding literal and data area, the broadcast gateway forms a plurality of TS streams according to the broadcast strategy of TV network station with different columns, simultaneously, gives the one-way digital television network with a plurality of TS flow transmission, and distributed different service ID by digital-TV operator, this different service ID URL of main page that navigated as column navigation; Digital TV set-top box is controlled by webpage, and the column on the navigation main page that the user is chosen spreads to put with corresponding column TS and forms a whole webpage, presents on TV.The Typical Disposition of described broadcast data server is the baling press that the digital TV data wheel is broadcast.
The user uses the process of the TV network station that the inventive method realizes as follows: the user enters TV network station by digital TV set-top box (abbreviating STB as) homepage inlet or by number of virtual channel, STB will utilize the data description of digital television electronic program navigating (EPG) to start browser function, STB accepts navigation main page data and utilizes the STB browser to present the navigation main page of TV network station on television set, and plays corresponding column webpage at the column that the navigation main page is clicked according to the user in the navigation main page.The user carries out when mutual as ballot, sends short message, sends comment etc. according to the content of TV network station, the data of user interactions are concrete as receptions such as SMS gateway, in good time communication gates by the interactive gateway system, merge by broadcasting server calculating and with multimedia page, be transferred to digital TV network through broadcasting gateway, finally on user's TV, present.Thereby the present invention has realized the fusion of audio frequency and video, image, literal, data message and has presented, and possessed the novel TV applications and the TV network station of certain interactive function on the one-way digital television transmission network.
Technique effect of the present invention is: the present invention utilizes Internet technology, digital television techniques, realize mutual and fusion by the website audio frequency and video, image, data message, and in one-way CATV, terrestrial DTV and satellite digital TV transmission network, realize interactive application with the form of website.The present invention realizes by the fusion of audio frequency and video and corresponding character, data, has greatly enriched the function of TV, can be widely used in multiple occasion, supports multiple operation mode, for example:
1. TV shopping; When audio frequency and video were introduced the commodity performance, Word message provided price, the selling spot of commodity, in good time network selling rank, user's evaluation etc.
2. TV is made friends; In audio frequency and video introduction friend-making people image, Word message introduction friend-making people's friend-making purpose, personal information, spectators' popularity index etc.
3. TV true man select-elite; The player can submit relevant audio frequency and video material as select-elites such as singing, dancing, time to, broadcasts simultaneously, and Word message is introduced player's background context, the corresponding spectators' popularity of interactive information introduction index, comment etc.
4. TV community; The member of TV community submits the audio frequency and video material to, has Word message to introduce the comment that background context, mutual community are play corresponding member in the time of broadcast.
Multiple business operation modes such as forward direction user charge, rear line charge, advertisement charging, SP are divided into, interactive note charge are supported in the operation mode support of TV network station.
Description of drawings
Fig. 1 is the frame diagram of the TV network station system of embodiment of the invention application.
Fig. 2 is the interface composition diagram of the navigation main page of TV network station.
Embodiment
Referring to Fig. 1, the TV network station system comprises the comprehensive application system that information processing, broadcast, user present etc., by forming as the lower part:
1. material uploading system: be WEB website, collect user's materials such as multimedia audio-video material, word information relates based on the Internet.
2. information editing, auditing system: be nonlinear editing system, material is carried out the consolidation form transcoding, content is examined, finish the corresponding relation of setting up audio/video information, word information relates, data message, pictorial information simultaneously.
3. storage system: storage material e-file and associated user's information on services etc.
4. broadcasting server: be multimedia WEB server.The TV network station staff utilizes broadcasting server to make the navigation main page, the material in the storage system, user interactive data is carried out the website synthesize, and makes the fusion webpage of each column, and issue navigation main page.
5. broadcast gateway: form by IP encoder and IPQAM equipment.The column webpage of broadcasting server is encoded, be packaged into the TS stream of digital television transmission system.
6. interactive gateway system: by the SMS gateway, composition such as communication gate in good time.Accept user's note, the in good time communication information and other customer interaction information.
7. broadcast data server: be the baling press that the digital TV data wheel is broadcast, its main page periodicity of will navigate is broadcasted at digital TV network.
8. digital TV set-top box: the number television terminal has the W3C of meeting standard browser function.Column on the navigation main page that it can be chosen the user spreads to put with corresponding column TS and forms a whole webpage.
9. charge and management system: support the diverse network management and the operation support of TV network station issue.
Referring to Fig. 2, the navigation main page of TV network station is the html page that meets the W3C standard that data broadcasting issues, wherein, each column in top menu district has linked a URL who points to corresponding column TS stream service ID, when the user clicks certain column, if system has broadcasted the TS stream of corresponding column, then the control information page or leaf points to corresponding TS stream with the multimedia display district of centre, shows this column TS stream by set top box decodes and in this zone; If corresponding TS stream is not also broadcasted in the broadcast plan, the navigation main page shows corresponding prompting and navigation information in the multimedia display district.The help district of below provides corresponding key information, navigation information and advertising message etc. by the control webpage.
The TV network station system realizes that the fusion process of audio frequency and video, picture, literal and data is as follows: comprised a large amount of audio frequency and video materials in the storage system, as merchandise news, real estate information, reality TV show etc., simultaneously, the related text information that has also comprised the diaphone video material is as background, the exchange of information of commodity price, sales information, reality TV show; Broadcasting server when broadcasting the audio frequency and video material, shows corresponding character, data message by web technologies according to figure two forms according to the plan of broadcasting, thereby has realized the fusion of audio frequency and video and corresponding literal, data message on the WEB server; Broadcast gateway the fusion webpage of broadcasting server is packaged into the TS stream of corresponding column, send in the digital television transmission and transmit.
When TV user selects for use TV network station to use by remote controller, enter or enter by the Digital Television main menu by the number of virtual channel of representing digital TV network, set-top box starts browser, EPG by Digital Television finds corresponding data broadcasting HTML page or leaf, receives the navigation main page that data also present representing digital TV network on TV.The navigation main page of TV network station is shown as subwindow of homepage with the TS stream of the column correspondence that the user chooses, and promptly the multimedia display district among Fig. 2 because TS stream also is that the web page coding that comprises audio frequency and video forms, has formed TV network station with the navigation main page.
The TV network station system realizes that mutual process is as follows: when the user is entering TV network station, according to interactive information can be that interactive gateway system and TV network station carry out interaction by third party's network, as ballot, transmission short message, send comment etc., TV network station these information are examined, statistics etc., the fusion of carrying out column webpage and interactive result on broadcasting server presents, be transferred to digital TV network through broadcasting gateway, on user's TV, presented, thereby realized the interaction of unilateral network.
With the TV friend-making is example, illustrates that the implementation method of standard interaction TV website is as follows:
1. TV friend-making user's Data acquisition: TV friend-making user uploads to the media file of individual video short-movie (as 1 fen kind) server of material uploading system, and fill in personal information, as individual's age, occupation, education background, interest, friend-making purpose, requirement, true feelings public notice etc.;
2. data editor, audit and management: the TV network station staff examines user's material according to national policy and TV network station policy, and the unification of user's material is transcoded onto the unified coded format of TV network station, as MPEG2 or AVS, H.264 wait, carry out related edit, and carry out unified catalogue to video material and literal etc., set up corresponding relation.
3. data storage: will edit, the user's material behind the transcoding, corresponding Word message etc. store.
4. navigation main page broadcasting: the TV network station personnel according to the service flow ID of digital-TV operator agreement, website column and broadcast plan is made the navigation main page, carries out periodicity with broadcast data server and takes turns and broadcast.According to main page size with rent bandwidth, wheel is broadcast periodic Control at 1-2 about second.
5. TV friend-making column webpage broadcasts: the TV network station personnel make TV friend-making broadcast plan, broadcasting server broadcasts TV friend-making webpage according to the plan of broadcast, webpage is controlled by HTML, according to accompanying drawing two forms, broadcast different friend-making users' video, corresponding literal relation and TV network station spectators comment and popularity index situation to the friend-making user that broadcasting.
6. digital TV network transmission: broadcast the transport stream format that gateway is packaged into the TV friend-making column webpage of broadcasting server broadcast corresponding digital TV network, and carry out multiplexing, modulation through multiplexing, the modulating equipment of digital TV network operator, enter in the digital TV network and transmit.
7. business presents: user's TV user enters the TV network station of TV and uses, set-top box starts browser, EPG by Digital Television finds corresponding data broadcasting HTML page or leaf, receive the navigation main page that data also present representing digital TV network on TV, enter TV friend-making column, TV shows the friend-making webpage, watches audio frequency and video that TV makes friends, literal etc., and the user can suspend, continue to watch operation to interested friend-making user by browser.
8. accurate mutual the realization: the televiewer to interested friend-making user by sending note, landing TV network station and make comments, propose the friend-making request, the interactive gateway system of TV network station accepts associated television spectators' interactive information, and broadcast at this user video through the relevant friend-making interactive information (as comment, popularity index etc.) that broadcasting server should the friend-making user and to join in real time on the friend-making column webpage, and the request that the needs that spectators submit to are made friends is continued to use ripe ISP (ISP) service mode by the service of backstage, website service is provided.Thereby realized the accurate mutual of TV network station, i.e. two-way interaction between user and the broadcasting server, the one-way transmission between broadcasting server and the TV user, TV user is by the limited interaction of browser in STB this locality.

Claims (7)

1. standard interaction TV website implementation method, it is characterized in that: utilize broadcasting server that material is carried out the website and synthesize, making has navigation main page and each column webpage of menu function, each column of navigation main page has all comprised the html file that column is introduced, and the html file of navigation main page and column introduction is periodically broadcasted in the digital television transfer net by broadcast data server; The multimedia page of described column webpage for merging, broadcast gateway and the column webpage of different columns is encoded that to be packaged into a plurality of digital TV transmission streams be TS stream according to the broadcast strategy of TV network station, simultaneously, give the one-way digital television network with a plurality of TS flow transmission, and distributed different service IDs by digital-TV operator, this different service ID URL of main page that navigated as column navigation; User's digital TV set-top box starts browser, receives web data and reappears on TV, and digital TV set-top box is controlled by webpage, will the TS stream corresponding with the column on the navigation main page that the user chooses be shown as a subwindow of navigation main page; The data of user interactions receive by the interactive gateway system, are calculated and fusion by broadcasting server, are transferred to digital TV network through broadcasting gateway, present on user's TV.
2. standard interaction TV website implementation method according to claim 1 is characterized in that: the baling press that described broadcast data server adopts the digital TV data wheel to broadcast.
3. standard interaction TV website implementation method according to claim 1 and 2 is characterized in that: described interactive gateway system comprises SMS gateway, communication gate in good time.
4. standard interaction TV website implementation method according to claim 1 and 2, it is characterized in that: described material is to be collected by the material uploading system, and carry out the consolidation form transcoding by information editing, auditing system, content is examined, finish the corresponding relation of setting up audio/video information, word information relates, data message, pictorial information simultaneously, be stored in the storage system then.
5. standard interaction TV website implementation method according to claim 4 is characterized in that: described material uploading system is the WEB website based on the Internet, and described information editing, auditing system are nonlinear editing system.
6. standard interaction TV website implementation method according to claim 1 and 2 is characterized in that: described broadcasting server is a multimedia WEB server.
7. standard interaction TV website implementation method according to claim 1 and 2 is characterized in that: described broadcast gateway is made up of IP encoder and Device IP QAM that IP-based transport stream is converted to based on the transport stream of radio frequency QAM modulation.
CN2007101242652A 2007-11-02 2007-11-02 Realization method for standard interaction TV website Expired - Fee Related CN101150702B (en)

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CN101951508B (en) * 2010-09-27 2012-05-23 深圳市同洲电子股份有限公司 Method for accessing internet video by digital television terminal as well as associated equipment and system
CN102137306B (en) * 2011-01-17 2013-11-13 深圳市龙视传媒有限公司 Method and device for displaying web content on television
AU2012251130A1 (en) * 2011-05-05 2013-10-10 Thomson Licensing Dynamic allocation of advertising
CN102395045A (en) * 2011-11-14 2012-03-28 中国传媒大学 System and method for providing television finance and economics integration business
CN102984465B (en) * 2012-12-20 2015-10-07 北京中科大洋科技发展股份有限公司 A kind of program synthesis system and method being applicable to network-enabled intelligent Digital Media
CN103024581A (en) * 2012-12-26 2013-04-03 Tcl集团股份有限公司 Smart television and program interaction implementation method and program interaction implementation system thereof
CN103049576A (en) * 2013-01-05 2013-04-17 北京世纪高通科技有限公司 Event acquisition method and event acquisition device
CN103929432A (en) * 2014-04-28 2014-07-16 深圳如果技术有限公司 Website packing and unpacking method
CN104063147B (en) * 2014-06-10 2018-10-19 百度在线网络技术(北京)有限公司 The control method and device of the page in mobile terminal

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