CA3068620A1 - Systemes et procedes de presentation d'informations supplementaires portant sur une publicite vue sur un dispositif different dans une periode de temps seuil depuis la fin d'un cr eneau temporel de publicite correspondante - Google Patents
Systemes et procedes de presentation d'informations supplementaires portant sur une publicite vue sur un dispositif different dans une periode de temps seuil depuis la fin d'un cr eneau temporel de publicite correspondante Download PDFInfo
- Publication number
- CA3068620A1 CA3068620A1 CA3068620A CA3068620A CA3068620A1 CA 3068620 A1 CA3068620 A1 CA 3068620A1 CA 3068620 A CA3068620 A CA 3068620A CA 3068620 A CA3068620 A CA 3068620A CA 3068620 A1 CA3068620 A1 CA 3068620A1
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- user
- advertisement
- time
- supplemental information
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- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Pending
Links
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Classifications
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0255—Targeted advertisements based on user history
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0261—Targeted advertisements based on user location
Landscapes
- Business, Economics & Management (AREA)
- Strategic Management (AREA)
- Engineering & Computer Science (AREA)
- Accounting & Taxation (AREA)
- Development Economics (AREA)
- Finance (AREA)
- Economics (AREA)
- Game Theory and Decision Science (AREA)
- Entrepreneurship & Innovation (AREA)
- Marketing (AREA)
- Physics & Mathematics (AREA)
- General Business, Economics & Management (AREA)
- General Physics & Mathematics (AREA)
- Theoretical Computer Science (AREA)
- Information Transfer Between Computers (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
L'invention concerne des systèmes et des procédés pour présenter des informations supplémentaires à un utilisateur portant sur une publicité vue par l'utilisateur et qui l'a intéressé. Il peut être déterminé qu'un utilisateur aimerait recevoir des informations supplémentaires sur la base de l'utilisateur commençant à utiliser un dispositif lors d'une période de temps seuil à partir de la vue de la publicité sur un dispositif différent. La période de temps seuil peut être déterminée sur la base de la longueur du créneau temporel de la publicité comprenant la publicité (par exemple, la période de temps seuil peut être de 30 secondes si la longueur du créneau temporel de publicité est de 30 secondes). En réponse à la détermination que l'utilisateur a commencé à utiliser le premier dispositif à l'intérieur de la période de temps seuil à partir de la fin de la publicité, des informations supplémentaires associées à la publicité peuvent être présentées à l'utilisateur.
Applications Claiming Priority (5)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| US15/639,639 US10789616B2 (en) | 2017-06-30 | 2017-06-30 | Systems and methods for presenting supplemental information related to an advertisement consumed on a different device within a threshold time period of an end of a corresponding advertisement slot |
| US15/639,709 | 2017-06-30 | ||
| US15/639,709 US10607260B2 (en) | 2017-06-30 | 2017-06-30 | Systems and methods for presenting supplemental information related to an advertisement consumed on a different device within a threshold time period based on historical user interactions |
| US15/639,639 | 2017-06-30 | ||
| PCT/US2018/039582 WO2019005855A1 (fr) | 2017-06-30 | 2018-06-26 | Systèmes et procédés de présentation d'informations supplémentaires portant sur une publicité vue sur un dispositif différent dans une période de temps seuil depuis la fin d'un créneau temporel de publicité correspondante |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CA3068620A1 true CA3068620A1 (fr) | 2019-01-03 |
Family
ID=62976196
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CA3068620A Pending CA3068620A1 (fr) | 2017-06-30 | 2018-06-26 | Systemes et procedes de presentation d'informations supplementaires portant sur une publicite vue sur un dispositif different dans une periode de temps seuil depuis la fin d'un cr eneau temporel de publicite correspondante |
Country Status (3)
| Country | Link |
|---|---|
| EP (1) | EP3583567A1 (fr) |
| CA (1) | CA3068620A1 (fr) |
| WO (1) | WO2019005855A1 (fr) |
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US11516277B2 (en) * | 2019-09-14 | 2022-11-29 | Oracle International Corporation | Script-based techniques for coordinating content selection across devices |
Family Cites Families (11)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US6239794B1 (en) | 1994-08-31 | 2001-05-29 | E Guide, Inc. | Method and system for simultaneously displaying a television program and information about the program |
| US6564378B1 (en) | 1997-12-08 | 2003-05-13 | United Video Properties, Inc. | Program guide system with browsing display |
| CN1867068A (zh) | 1998-07-14 | 2006-11-22 | 联合视频制品公司 | 交互式电视节目导视系统及其方法 |
| EP1986425B2 (fr) | 1998-07-17 | 2019-01-30 | Rovi Guides, Inc. | Système interactif de guide de programme de télévision disposant de plusieurs dispositifs dans un foyer |
| AR020608A1 (es) | 1998-07-17 | 2002-05-22 | United Video Properties Inc | Un metodo y una disposicion para suministrar a un usuario acceso remoto a una guia de programacion interactiva por un enlace de acceso remoto |
| US7165098B1 (en) | 1998-11-10 | 2007-01-16 | United Video Properties, Inc. | On-line schedule system with personalization features |
| AU2002250350B2 (en) | 2001-02-21 | 2007-12-20 | Rovi Guides, Inc. | Systems and methods for interactive program guides with personal video recording features |
| US20100153885A1 (en) | 2005-12-29 | 2010-06-17 | Rovi Technologies Corporation | Systems and methods for interacting with advanced displays provided by an interactive media guidance application |
| US20130124327A1 (en) * | 2011-11-11 | 2013-05-16 | Jumptap, Inc. | Identifying a same user of multiple communication devices based on web page visits |
| KR101646234B1 (ko) * | 2014-06-20 | 2016-08-08 | 주식회사 온누리디엠씨 | 모바일 디바이스에서의 인터넷 브라우저와 애플리케이션 간의 크로스 플랫폼 리타깃팅 방법 |
| US10229429B2 (en) * | 2015-06-26 | 2019-03-12 | International Business Machines Corporation | Cross-device and cross-channel advertising and remarketing |
-
2018
- 2018-06-26 CA CA3068620A patent/CA3068620A1/fr active Pending
- 2018-06-26 WO PCT/US2018/039582 patent/WO2019005855A1/fr unknown
- 2018-06-26 EP EP18743192.9A patent/EP3583567A1/fr not_active Ceased
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US11516277B2 (en) * | 2019-09-14 | 2022-11-29 | Oracle International Corporation | Script-based techniques for coordinating content selection across devices |
Also Published As
| Publication number | Publication date |
|---|---|
| WO2019005855A1 (fr) | 2019-01-03 |
| EP3583567A1 (fr) | 2019-12-25 |
| WO2019005855A8 (fr) | 2019-10-17 |
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Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| EEER | Examination request |
Effective date: 20230613 |
|
| EEER | Examination request |
Effective date: 20230613 |