AR042088A1 - SYSTEM AND METHOD FOR MANAGING OFFERS WITH INCENTIVES - Google Patents
SYSTEM AND METHOD FOR MANAGING OFFERS WITH INCENTIVESInfo
- Publication number
- AR042088A1 AR042088A1 ARP030104279A AR042088A1 AR 042088 A1 AR042088 A1 AR 042088A1 AR P030104279 A ARP030104279 A AR P030104279A AR 042088 A1 AR042088 A1 AR 042088A1
- Authority
- AR
- Argentina
- Prior art keywords
- offer
- offers
- incentives
- engine
- tests
- Prior art date
Links
Abstract
La presente se refiere a un sistema y método para administrar ofertas con incentivos. Un sistema para administrar ofertas con incentivos incluye un repositorio centralizado para almacenar información de ofertas, un motor de mantenimiento para actualizar y mantener la información de la oferta en el repositorio, y un motor de recuperación para hallar y recuperar ofertas. El sistema coopera con un motor de presentación de ofertas para configurar y presentar ofertas en base a cualidades características de las personas a que se ofrece y el entorno en que la oferta va a ser presentada. Un ejemplo de sistema formula ensayos para determinar efectos de cambios en el contenido o contexto, rastrea eventos relacionados con la presentación y aceptación de ofertas, evalúa el impacto de cambios en la oferta sobre la efectividad de la oferta, y predice contenido y contexto óptimo de la oferta en base a los resultados de tales ensayos.This refers to a system and method to manage offers with incentives. A system for managing offers with incentives includes a centralized repository for storing offer information, a maintenance engine for updating and maintaining offer information in the repository, and a recovery engine for finding and retrieving offers. The system cooperates with an offer presentation engine to configure and present offers based on the characteristics of the people offered and the environment in which the offer will be presented. An example of a system formulates tests to determine effects of changes in content or context, tracks events related to the presentation and acceptance of offers, assesses the impact of changes in the offer on the effectiveness of the offer, and predicts content and optimal context of the offer based on the results of such tests.
Applications Claiming Priority (2)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
US42771502P | 2002-11-20 | 2002-11-20 | |
US10/356,895 US20030144907A1 (en) | 2001-03-05 | 2003-02-03 | System and method for administering incentive offers |
Publications (1)
Publication Number | Publication Date |
---|---|
AR042088A1 true AR042088A1 (en) | 2005-06-08 |
Family
ID=42777767
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
ARP030104279 AR042088A1 (en) | 2002-11-20 | 2003-11-19 | SYSTEM AND METHOD FOR MANAGING OFFERS WITH INCENTIVES |
Country Status (2)
Country | Link |
---|---|
AR (1) | AR042088A1 (en) |
TW (1) | TWI310524B (en) |
Families Citing this family (1)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US20070192167A1 (en) * | 2005-10-24 | 2007-08-16 | Ying Lei | Methods and systems for managing transaction card customer accounts |
-
2003
- 2003-11-19 AR ARP030104279 patent/AR042088A1/en not_active Application Discontinuation
- 2003-11-19 TW TW92132432A patent/TWI310524B/en not_active IP Right Cessation
Also Published As
Publication number | Publication date |
---|---|
TW200422901A (en) | 2004-11-01 |
TWI310524B (en) | 2009-06-01 |
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Legal Events
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FC | Refusal |