WO2023115807A1 - 信息处理方法及装置 - Google Patents
信息处理方法及装置 Download PDFInfo
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- WO2023115807A1 WO2023115807A1 PCT/CN2022/094945 CN2022094945W WO2023115807A1 WO 2023115807 A1 WO2023115807 A1 WO 2023115807A1 CN 2022094945 W CN2022094945 W CN 2022094945W WO 2023115807 A1 WO2023115807 A1 WO 2023115807A1
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- G—PHYSICS
- G06—COMPUTING OR CALCULATING; COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/953—Querying, e.g. by the use of web search engines
- G06F16/9535—Search customisation based on user profiles and personalisation
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- G—PHYSICS
- G06—COMPUTING OR CALCULATING; COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/953—Querying, e.g. by the use of web search engines
- G06F16/9538—Presentation of query results
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- G—PHYSICS
- G06—COMPUTING OR CALCULATING; COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/957—Browsing optimisation, e.g. caching or content distillation
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- Y—GENERAL TAGGING OF NEW TECHNOLOGICAL DEVELOPMENTS; GENERAL TAGGING OF CROSS-SECTIONAL TECHNOLOGIES SPANNING OVER SEVERAL SECTIONS OF THE IPC; TECHNICAL SUBJECTS COVERED BY FORMER USPC CROSS-REFERENCE ART COLLECTIONS [XRACs] AND DIGESTS
- Y02—TECHNOLOGIES OR APPLICATIONS FOR MITIGATION OR ADAPTATION AGAINST CLIMATE CHANGE
- Y02D—CLIMATE CHANGE MITIGATION TECHNOLOGIES IN INFORMATION AND COMMUNICATION TECHNOLOGIES [ICT], I.E. INFORMATION AND COMMUNICATION TECHNOLOGIES AIMING AT THE REDUCTION OF THEIR OWN ENERGY USE
- Y02D10/00—Energy efficient computing, e.g. low power processors, power management or thermal management
Definitions
- the present disclosure relates to the field of Internet application technology, and in particular to an information processing method, device, electronic equipment and storage medium.
- the Internet is a common way to obtain information.
- the preset operation on the page is triggered, the corresponding code or network request is triggered to carry out the information acquisition process that matches the preset operation. This response is not timely enough.
- a preloading method is selected, for example, a preloading method is selected for all scenarios based on real-time operations in an application program; or only a partial page is selected for preloading.
- the disclosure provides an information processing method, device, electronic equipment and storage medium.
- the disclosed technical scheme is as follows:
- an information processing method including:
- the determining the service indicator information of the target user account under preset services according to the current behavior information and the historical behavior information includes:
- service index information of the target user account under the preset service is determined.
- the current behavior information includes current behavior event information
- the historical behavior information includes a plurality of historical behavior event information
- the based on the plurality of preset behavior events and the event indicator information respectively determining the first event indicator information of the current behavior information and the second event indicator information of the historical behavior information, including:
- first event index information corresponding to the first target behavior event and second event index information corresponding to each of the plurality of second target behavior events are respectively determined.
- the method also includes:
- the weight information represents the degree of matching between the preset behavior events and the preset service
- the determining the first event indicator information of the current behavior information and the second event indicator information of the historical behavior information based on the plurality of preset behavior events and the event indicator information respectively includes:
- the event index information Based on the plurality of preset behavior events, the event index information, and the weight information, respectively determine first event index information of the current behavior information and second event index information of the historical behavior information.
- the acquiring historical behavior information of the target user account in the target application includes:
- the start time of the first period is the time when the target user account starts the target application, the first The end time of the time period is the current time; the end time of the second time period is the time when the target application is started;
- the historical behavior information matching the plurality of preset behavior events is filtered out.
- the method also includes:
- determining the business indicator information of the target user account under the preset business includes:
- the determining the preloading information according to the current behavior information, the preset service and the service index information includes:
- the preloading information is determined according to the current behavior information and the preset service.
- the preset service is a plurality of preset services
- the service indicator information is a plurality of service indicator information corresponding to the plurality of service indicators; the service indicator information satisfies
- the preloading information is determined according to the current behavior information and the preset service, including:
- the preloading information is determined according to the current behavior information and a target service, where the target service is a preset service corresponding to the target service index information.
- the preloading information is preloading page information; determining the preloading information according to the current behavior information and the preset service includes:
- the preloaded page information associated with the current page information is determined.
- the method also includes:
- the determining the preloading information according to the current behavior information and the preset service includes:
- the preloading information is determined according to the current behavior information and the preset service.
- the preset service is a plurality of preset services
- the service indicator information is a plurality of service indicator information corresponding to the plurality of service indicators; according to the current behavior information, The preset service and the service index information determine the preloading information, including:
- the preloading information is determined according to the current behavior information and the target service.
- an information processing device including:
- a behavior information acquisition module configured to acquire current behavior information and historical behavior information of the target user account in the target application
- the business index information determination module is configured to determine the business index information of the target user account under the preset business according to the current behavior information and the historical behavior information;
- a preloading module configured to determine preloading information according to the current behavior information, the preset service, and the service indicator information
- the sending module is configured to send the preloading information to the target terminal corresponding to the target user account.
- the business index information determination module includes:
- the first acquiring unit is configured to acquire a plurality of preset behavior events corresponding to the preset service and event indicator information of the plurality of preset behavior events, the event indicator information represents the relationship between the preset behavior event and the preset behavior event.
- the first determining unit is configured to determine first event indicator information of the current behavior information and second event indicator information of the historical behavior information based on the plurality of preset behavior events and the event indicator information, respectively.
- the second determining unit is configured to determine service index information of the target user account under the preset service according to the first event index information and the second event index information.
- the current behavior information includes current behavior event information
- the historical behavior information includes a plurality of historical behavior event information
- the first determining unit includes:
- the first determination subunit is configured to determine, from the multiple preset behavior events, the first target behavior event matching the current behavior event information and the multiple target behavior events matching the multiple historical behavior event information. a second target behavior event;
- the second determination subunit is configured to determine, based on the event indicator information, the first event indicator information corresponding to the first target behavior event and the second event corresponding to each of the plurality of second target behavior events Indicator information.
- the device also includes:
- the weight information acquisition module is configured to acquire the respective weight information of the plurality of preset behavior events; the weight information represents the matching degree of the preset behavior events and the preset business;
- the first determination unit is further configured to determine the first event index information and the history of the current behavior information based on the plurality of preset behavior events, the event index information, and the weight information, respectively.
- the second event indicator information of the behavior information is further configured to determine the first event index information and the history of the current behavior information based on the plurality of preset behavior events, the event index information, and the weight information, respectively.
- the behavior information acquisition module includes:
- the second acquiring unit is configured to acquire the first historical behavior information in the first period and the second historical behavior information in the second period;
- the start time of the first period is when the target user account starts the The time of the target application, the end time of the first period is the current time;
- the end time of the second period is the time when the target application is started;
- the screening unit is configured to screen out the historical behavior information matching the plurality of preset behavior events from the first historical behavior information and/or the second historical behavior information.
- the device also includes:
- a resource compensation information acquisition module configured to acquire preset resource compensation information
- the business indicator information determination module includes:
- the service index information determining unit is configured to determine the service index information of the target user account under the preset service according to the current behavior information, the historical behavior information, and the preset resource compensation information.
- the preloading module includes:
- the preloading unit is configured to determine the preloading information according to the current behavior information and the preset service when the service index information satisfies a preset index condition.
- the preset service is a plurality of preset services
- the service indicator information is a plurality of service indicator information corresponding to the plurality of service indicators
- the preloading unit includes:
- the target business index information determining subunit is configured to determine the target business index information that satisfies the preset index condition among the plurality of business index information;
- the first preloading subunit is configured to determine the preloading information according to the current behavior information and a target service, where the target service is a preset service corresponding to the target service index information.
- the preloading information is preloading page information; the preloading unit includes:
- the page determination subunit is configured to determine current page information according to the current behavior information
- the second preloading subunit is configured to determine the preloaded page information associated with the current page information based on the preset service.
- the device also includes:
- An associated information acquisition module configured to acquire the service associated information of the preset service and the target account associated information of the target user account;
- the preloading unit includes:
- the preload subunit is configured to determine the preload information according to the current behavior information and the preset service when the target account associated information matches the service associated information.
- the preset service is a plurality of preset services
- the service indicator information is a plurality of service indicator information corresponding to the plurality of service indicators
- the preloading module includes:
- a target service determination unit configured to determine a target service from the plurality of preset services, and the service index information corresponding to the target service is greater than that of the preset services other than the target service among the plurality of preset services. business indicator information;
- the preload information determining unit is configured to determine the preload information according to the current behavior information and the target service.
- an electronic device including: a processor; a memory for storing instructions executable by the processor; wherein the processor is configured to execute the instructions to implement A method as described in any one of the above first aspects.
- a computer-readable storage medium is provided, and when instructions in the computer-readable storage medium are executed by a processor of the electronic device, the electronic device can execute the embodiments of the present disclosure.
- a computer program product including computer instructions.
- the computer instructions When the computer instructions are executed by a processor, the computer executes the method described in any one of the first aspects of the embodiments of the present disclosure. .
- the target user account can be smoothly operated in the preset business process, even if the network environment where the target user account is located is not good or the performance of the target terminal is poor. Ensure effective preloading and timely response to the real-time behavior of user accounts.
- Fig. 1 is a schematic diagram showing an application environment according to an embodiment of the present disclosure.
- Fig. 2 is a first flowchart of an information processing method according to an embodiment of the present disclosure.
- Fig. 3 is a flowchart of a method for determining service index information of a target user account under a preset service according to current behavior information and historical behavior information according to an embodiment of the present disclosure.
- Fig. 4 is a second flowchart of an information processing method according to an embodiment of the present disclosure.
- FIG. 5 is a third flowchart of an information processing method according to an embodiment of the present disclosure.
- Fig. 6 is a block diagram of an information processing device according to an embodiment of the present disclosure.
- Fig. 7 is a block diagram of an electronic device for information processing according to an embodiment of the present disclosure.
- Fig. 8 is a block diagram showing another electronic device for information processing according to an embodiment of the present disclosure.
- FIG. 1 is a schematic diagram showing an application environment according to an embodiment of the present disclosure.
- the application environment may include a server 01 and a terminal 02 .
- the server 01 may be used for information processing in the present disclosure.
- the server 01 can be an independent physical server, or a server cluster or distributed system composed of multiple physical servers, and can also provide cloud services, cloud databases, cloud computing, cloud functions, Cloud servers for basic cloud computing services such as cloud storage, network services, cloud communications, middleware services, domain name services, security services, CDN (Content Delivery Network, content distribution network), and big data and artificial intelligence platforms.
- terminal 02 may receive preloading information.
- terminal 02 may include, but not limited to, smartphones, desktop computers, tablet computers, notebook computers, smart speakers, digital assistants, augmented reality (augmented reality, AR)/virtual reality (virtual reality, VR) ) devices, smart wearable devices and other types of electronic devices.
- the operating system running on the electronic device may include but not limited to Android system, IOS system, linux, windows and so on.
- FIG. 1 is only an application environment of the information processing method provided by the present disclosure.
- information processing may also be performed by the terminal.
- the above-mentioned server 01 and terminal 02 may be connected directly or indirectly through wired or wireless communication, which is not limited in this application.
- the user information including but not limited to user equipment information, user personal information, user behavior information, etc.
- data including but not limited to display data, training data, etc.
- Fig. 2 is a flow chart showing an information processing method according to an embodiment of the present disclosure.
- the method may be implemented by a server, a processor, a mobile device, a vehicle-mounted device, etc., which is not limited in the present disclosure.
- the following steps S201 to S207 may be included.
- step S201 current behavior information and historical behavior information of the target user account in the target application are acquired.
- the current behavior information of the target user account in the target application and the historical behavior information of the target user account may be obtained.
- the target user account may be any user account in the target application
- the user account may be represented by account identification information
- the account identification information may be used to uniquely identify a user account in the target application.
- the target application target application program
- the multimedia application may be, for example, a short video application, etc., which are not limited in the present disclosure.
- the current behavior information may be the behavior information of the target user account acquired at the current time; the historical behavior information may be the behavior information of the target user account before the current time.
- the current behavior information may be actively obtained by the server of the target application, or may be automatically reported by the terminal.
- terminal automatic reporting multiple preset behavior events corresponding to preset services in the target application may be delivered, and each terminal is notified of the multiple preset behavior events.
- the terminal can monitor the behavior information of the target user account in the target application based on multiple preset behavior events. When the behavior information matching any preset behavior event is detected, it can be used as the current behavior information of the target user account in the target application. , so that the current behavior information can be reported to the server.
- the multiple preset behavior events corresponding to the short video service include launching a target application, searching for a short video, watching a short video, and liking a short video. After detecting that the target user account likes the short video, the target terminal can report the like short video as current behavior information.
- the multiple preset behavior events here can be represented by event identification information, for example, the event identification information of liking a short video is event S4, so that "event S4" can be used as the current behavior information.
- the account identification information of the target user account may also be carried when reporting the current behavior information.
- the historical behavior information of the target user account can be obtained based on multiple preset behavior events to ensure that the historical behavior information Relevance to preset business. Based on this, from the behavior information of the target user account in the historical period, the behavior events matching multiple preset behavior events can be screened out as the historical behavior information.
- the end time of the history period may be the current time
- the start time of the history period may be one year ago, one month ago, the time when the target user account starts the target application, etc., which is not limited in this disclosure.
- the historical behavior information of the target user account may be obtained through the following steps:
- the start time of the first period is the time when the target user account starts the target application, and the end time of the first period can be the current Time; the end time of the second period may be the time when the target application is started, and the present disclosure does not limit the duration of the second period.
- At least two historical time periods can be set to obtain historical behavior information flexibly, for example, first historical behavior information within a first time period and second historical behavior information within a second time period can be acquired. Further, the historical behavior information matching multiple preset behavior events may be screened out from the first historical behavior information and/or the second historical behavior information.
- the first historical behavior information includes browsing the cover of the live broadcast, browsing the short video, triggering the list of items in the live broadcast room, and browsing the list of items.
- the second historical behavior information includes a list of followed anchors, a list of short videos to follow, and reservations for preset activities. Set the date to provide access to special effects, etc.
- the preset date here can be set according to actual needs, which is not limited in the present disclosure.
- the multiple preset behavior events corresponding to the preset service may include triggering an object list, viewing an object list, and booking a preset activity.
- the historical behavior information that can be filtered out from the first historical behavior information and the second historical behavior information is: triggering item list, browsing item list and booking preset activities in the live broadcast room.
- This kind of historical behavior information obtained through the first time period of the current startup target application and the second time period before the current startup makes the acquisition of historical behavior information more hierarchical and flexible; and based on multiple preset behaviors
- the event screening of the first historical behavior information and/or the second historical behavior information can effectively ensure the correlation between the historical behavior information and the preset business, and provide a basis for the accuracy of subsequent preloaded information.
- step S203 according to the current behavior information and the historical behavior information, the business index information of the target user account under the preset business is determined.
- behavior trajectory fitting can be performed on current behavior information and historical behavior information to obtain current behavior trajectory information, so that a behavior trajectory decision tree corresponding to preset services can be obtained, and further, based on the trajectory Decision tree, to find the depth information of the current behavior track information in the decision tree, which can be used as business indicator information.
- the service index information can represent the degree of matching between the current behavior track information and the preset service, and the deeper the depth information, the better the match with the preset service.
- the behavior trajectory decision tree corresponding to the preset business may include at least one operation process corresponding to the preset business, and each operation process may include multiple preset behavior events, and the multiple preset behavior events may be based on the level of the decision tree in order.
- the preset service may be one service or multiple services in the target application.
- preloading information is determined according to current behavior information, preset services, and service index information.
- a trajectory decision tree of a preset service can be obtained, so that a preset behavior event corresponding to the next in-depth information can be obtained.
- the current page information of the current behavior information can be obtained, so that the page information that needs to be preloaded can be determined as the preloading information based on the current page information and the preset behavior event corresponding to the next depth information.
- preload quantity information corresponding to service index information may be determined, such as the number of preload pages.
- the preload quantity information corresponding to different business index information can be preset. For example, if the business index information is greater than or equal to the index level threshold, the corresponding number of preloaded pages is 2; when the business index information is less than the index level threshold, The corresponding number of preloaded pages is 1.
- the index level threshold may also be a quantitative threshold, such as a numerical threshold.
- preloading information may be determined based on current behavior information, preset services, and preloading quantity information. For example, a plurality of associated page information of the current behavior information in the preset service may be determined, and the associated page information of the number of preloaded pages may be selected from the plurality of associated page information as the preloading information.
- step S207 the preloading information is sent to the target terminal corresponding to the target user account.
- the preloading information can be sent to the target terminal corresponding to the target user account, so that when the target user account triggers the preloading information, it can respond quickly, such as quickly displaying the preloading information.
- preloading notification information may be sent to the target terminal, so that the target terminal sends a preloading request.
- the server in response to the preloading request, sends the preloading information to the target terminal corresponding to the target user account.
- the target user account can be smoothly operated in the preset business process, even if the network environment where the target user account is located is not good or the performance of the target terminal is poor. Ensure effective preloading and timely response to the real-time behavior of the user account, and the user experience is better.
- Fig. 3 is a flowchart of a method for determining service index information of a target user account under a preset service according to current behavior information and historical behavior information according to an embodiment of the present disclosure.
- the above step S203 may include the following steps S301 to S305.
- step S301 a plurality of preset behavior events corresponding to the preset service and respective event indicator information of the plurality of preset behavior events are acquired, and the event indicator information may represent a matching degree of the preset behavior event and the preset service.
- a plurality of preset behavior events can form a behavior flow line of a preset business, that is, an operation process.
- the multiple preset behavior events corresponding to the preset business may be preset, and the respective event indicator information of the multiple preset behavior events may also be preset, that is, preset business, preset behavior event
- the corresponding relationship with event indicator information may be preset.
- multiple preset behavior events corresponding to the preset service and respective event index information of the multiple preset behavior events may be acquired according to the corresponding relationship.
- the multiple preset behavior events corresponding to the preset business can be obtained by statistics based on the behavioral big data of a large number of users performing the preset business. For example, the behavioral events that can effectively represent the preset business in the behavioral big data are screened out as multiple preset behavioral events corresponding to the preset business.
- the correspondence between the preset service, the preset behavior event, and the event indicator information may be shown in Table 1 below:
- the event index information is quantitative information of the event index, such as a numerical value. The higher the value, the higher the matching degree between the default behavior event and the preset business, that is, the stronger the correlation with the preset business.
- the event index information may also be event index level information, such as event index high, event index medium, and event index low.
- the steps S301-S305 may be performed for each preset service respectively, so as to obtain the service index information of the target user account under each preset service.
- step S303 based on a plurality of preset behavior events and event index information, respectively determine the first event index information of the current behavior information and the second event index information of the historical behavior information;
- the current behavior information may include current behavior event information, such as viewing an object list.
- the historical behavior information may include multiple historical behavior event information, such as starting a target application and watching a live broadcast.
- this step S303 may include:
- the first event index information corresponding to the first target behavior event and the second event index information corresponding to the plurality of second target behavior events are respectively determined.
- the first target behavior event matching the current behavior event information is: viewing the object list; multiple second target behavior events matching multiple historical behavior event information For: launch the target application, watch the live broadcast, and like the short video.
- the first event indicator information of the first target behavior event is 5; the second event indicator information of launching the target application among multiple second target behavior events is 1, and the second event indicator information of watching live broadcast for 2.
- the service index information can effectively represent the degree of matching with the preset service.
- step S305 according to the first event index information and the second event index information, determine the service index information of the target user account under the preset service.
- the first event index information of the first target behavior event is 5;
- preset services there may be at least two preset services.
- preset services include object interaction services and short video services
- the correspondence between preset services, preset behavior events, and event index information The relationship can be shown in Table 2 below:
- the current behavior information may include current behavior event information, such as viewing an object list.
- the historical behavior information may include multiple historical behavior event information, such as launching a target application, watching a live broadcast, and liking a short video A.
- the first target behavior event matching the current behavior event information is: viewing the object list; multiple second target behavior events matching multiple historical behavior event information For: launch the target application, watch the live broadcast, and like the short video.
- the first event indicator information of the first target behavior event is 5; the second event indicator information of launching the target application among multiple second target behavior events is 1, and the second event indicator information of watching live broadcast 2.
- the second event index information of liking the short video is 5.
- the probability that the target user account is conducting object interaction services is greater than the probability that it is conducting short video services, that is, the behavior track of the target user account in the target application is more consistent with object interaction services, Therefore, it can be determined that the target user account may be performing object interaction services. Based on this, subsequent preloading based on service indicator information can be closer to the real behavior of the user.
- the business index information can effectively represent and
- the matching degree of the preset business provides the basis for accurate prediction of the behavior trajectory of the target user account, thereby providing users with more accurate preloading information.
- the weight information of each preset behavior event may also be combined when determining the service index information. Based on this, the method may also include:
- the weight information can represent the matching degree of the preset behavior event and the preset business, for example, the higher the matching degree with the preset business (the more relevant or more distinguishable from other preset business), the higher the corresponding weight information.
- the above step S303 may include: respectively determining the first event indicator information of the current behavior information and the second event indicator information of the historical behavior information based on a plurality of preset behavior events, event indicator information and weight information.
- the event index information corresponding to liking a short video is 5, and if the weight information corresponding to liking a short video is K1, then the first event index information of liking a short video Can be K1*5.
- the calculation of the second event index information of the historical behavior information is similar, and will not be repeated here. By setting the weight information, the accuracy of the business indicator information can be further improved.
- the target service in the case of multiple preset services, may be determined from the multiple preset services, that is, the preset service currently matching the behavior track of the target user account may be determined.
- the target service can be determined from multiple preset services, and the service indicator information corresponding to the target service is greater than the service indicator information corresponding to preset services other than the target service among the multiple preset services; that is, the service indicator information can be Preset services larger than other service index information are taken as target services.
- the preloading information can be determined according to the current behavior information and the target business.
- the object interaction business of is used as the target business. In this way, the accuracy of preloading information can be guaranteed, unnecessary preloading can be avoided, and resource overhead can be saved.
- the service index information of the above object interactive service is 8, and the service index information of the short video service is 6.
- the two service index information are relatively close, and the service index information is not high. In this case, there may be deviations in predicting the target business.
- preset indicator conditions such as preset indicator thresholds, can be set to improve the accuracy of preloading.
- the above step S205 may include step S401.
- step S401 if the service index information satisfies the preset index condition, the preloading information is determined according to the current behavior information and the preset service. This can avoid full preloading and save resources; and can effectively realize the dynamic screening of preloading user accounts, so that user accounts that have a strong match with the target business can be smoothly operated in the preset business, especially in the user account In the case of poor network environment or poor equipment performance, it can still guarantee the user experience of the target service.
- the preset service is a plurality of preset services
- the service indicator information is a plurality of service indicator information corresponding to the plurality of service indicators.
- This step S401 may include:
- the preloading information is determined according to the current behavior information and the target service, and the target service is a preset service corresponding to the target service index information.
- the service index information satisfying the preset index condition among the plurality of service index information is the target service index information.
- the target service corresponding to the target service index information can be determined, and the preloading information can be determined according to the current behavior information and the target service.
- the preloading information as the preloading page information can be determined according to the current behavior information; and the preloading page information associated with the current page information can be determined based on the preset business, that is, the next possible Action page information.
- the accuracy of the preloaded page information can be improved by determining the preloaded page information through the current behavior information and preset services.
- Preloading the target business to the target user account can improve the correlation between the preloading information and the target user account, ensure the validity of the preloading information on the terminal side, and avoid the resource waste of the preloading information.
- FIG. 5 is a third flowchart of an information processing method according to an embodiment of the present disclosure. As shown in Figure 5, the method may further include: in step S501, acquiring preset resource compensation information; correspondingly, the above step S203 may include:
- step S503 according to the current behavior information, historical behavior information and preset resource compensation information, the service index information of the target user account under the preset service is determined.
- the preset resource compensation information may be the information of resource compensation in the preset time period in the target application, for example, it may include coupon information, resource rollback information when the resource threshold is reached, and resources for watching short videos for 10 minutes compensation information, etc.
- the resources here may include multimedia resources, coupons, special effect resources, and the like.
- the preset time period may be set by the target application, such as a holiday, a time period for periodic resource compensation, and the like.
- the duration of the preset period may be one day, which is not limited in the present disclosure.
- the initial indicator information may be determined according to the above-mentioned current behavior information and historical behavior information, and reference may be made to the above-mentioned content in S203 and FIG. 3 .
- the resource compensation index information corresponding to the preset resource compensation information may be determined based on the preset time period and the current time.
- the resource compensation index information may be quantitative information, such as a value of 5.
- matching the current time with the preset time period may mean that the current time is within the preset time period.
- the initial index information of the target user account under the object interaction service is 8.
- the business index information can be determined in combination with the resource compensation activities within the preset period in the target application, so that the follow-up behavior of the target user account can be predicted more flexibly and accurately, making the judgment of preloading more accurate. precise.
- the method may further include: acquiring service association information of the preset service and target account association information of the target user account.
- step S205 may include: in the case that the target account associated information matches the service associated information, determining the preloading information according to the current behavior information and the preset service.
- the service association information may refer to association object information of preset services, such as at least one of multimedia content category information, object category information of objects displayed in the live broadcast room, and preset account attribute information corresponding to the object category information.
- the target account associated information may be the target account attribute information of the target user account, the path information of the target user account entering the target application (such as the page information before entering the target application), such as age information, gender information, education level information, etc.
- the preset account attribute information corresponding to the object H is older than 50 years old.
- the target service index information of the target user account Q under the target business is 20, although 20 is higher than the preset index threshold (such as 15), it is necessary to further determine whether the age of the target user account Q is greater than 50 years old, If you are not older than 50 years old, it means that the target account related information does not match the business related information, it is determined not to perform preloading processing; if you are older than 50 years old, it means that the target account related information matches the business related information, you can determine Perform preloading processing, so that the preloading information can be determined according to current behavior information and preset services.
- the preloading information reference may be made to the corresponding content above, and details are not repeated here.
- Fig. 6 is a block diagram of an information processing device according to an embodiment of the present disclosure.
- the device may include:
- the behavior information acquisition module 601 is configured to acquire the current behavior information and historical behavior information of the target user account in the target application;
- the business index information determination module 603 is configured to determine the business index information of the target user account under the preset business according to the current behavior information and historical behavior information;
- the preloading module 605 is configured to determine preloading information according to current behavior information, preset services, and service index information;
- the sending module 607 is configured to send the preloading information to the target terminal corresponding to the target user account.
- the above-mentioned business indicator information determining module 603 may include:
- the first acquiring unit is configured to acquire a plurality of preset behavior events corresponding to preset services and event index information of the plurality of preset behavior events, where the event index information represents the degree of matching between the preset behavior events and the preset services;
- the first determining unit is configured to determine first event indicator information of current behavior information and second event indicator information of historical behavior information based on a plurality of preset behavior events and event indicator information;
- the second determination unit is configured to determine the service index information of the target user account under the preset service according to the first event index information and the second event index information.
- the current behavior information includes current behavior event information
- the historical behavior information includes a plurality of historical behavior event information
- the first determining unit may include:
- the first determination subunit is configured to determine, from a plurality of preset behavior events, a first target behavior event matching the current behavior event information and a plurality of second target behavior events matching a plurality of historical behavior event information ;
- the second determination subunit is configured to determine first event indicator information corresponding to the first target behavior event and second event indicator information corresponding to multiple second target behavior events based on the event indicator information.
- the above-mentioned device may also include:
- the weight information acquisition module is configured to execute and acquire the respective weight information of multiple preset behavior events; the weight information represents the degree of matching between the preset behavior events and the preset business;
- the first determining unit is further configured to determine first event indicator information of current behavior information and second event indicator information of historical behavior information based on a plurality of preset behavior events, event indicator information and weight information.
- the above behavior information acquisition module 601 may include:
- the second acquiring unit is configured to acquire the first historical behavior information in the first period and the second historical behavior information in the second period;
- the starting time of the first period is the time when the target user account starts the target application, the second The end time of the first period is the current time;
- the end time of the second period is the time when the target application is started;
- the filtering unit is configured to filter out historical behavior information matching multiple preset behavior events from the first historical behavior information and/or the second historical behavior information.
- the device may also include:
- a resource compensation information acquisition module configured to acquire preset resource compensation information
- the business indicator information determination module includes:
- the service index information determination unit is configured to determine the service index information of the target user account under the preset service according to the current behavior information, historical behavior information and preset resource compensation information.
- the above-mentioned preloading module 605 may include:
- the preloading unit is configured to determine preloading information according to current behavior information and preset services when the service index information satisfies preset index conditions.
- the preset service is multiple preset services
- the service indicator information is multiple service indicator information corresponding to multiple service indicators
- the preloading unit may include:
- the target business index information determination subunit is configured to perform determination of target business index information that meets preset index conditions among the plurality of business index information
- the first preloading subunit is configured to determine preloading information according to the current behavior information and the target service, where the target service is a preset service corresponding to the target service index information.
- the preloading information is preloading page information; the above preloading unit may include:
- the page determining subunit is configured to determine the current page information according to the current behavior information
- the second preloading subunit is configured to perform preloading page information associated with current page information based on preset services.
- the device may also include:
- the associated information acquisition module is configured to acquire the service associated information of the preset service and the target account associated information of the target user account;
- Preloaded units include:
- the preloading subunit is configured to determine the preloading information according to the current behavior information and preset services when the target account associated information matches the service associated information.
- the preset service is multiple preset services
- the service indicator information is multiple service indicator information corresponding to multiple service indicators
- the preloading module includes:
- the target service determining unit is configured to determine the target service from multiple preset services, and the service indicator information corresponding to the target service is greater than the service indicator information corresponding to the preset services other than the target service among the multiple preset services;
- the preloading information determining unit is configured to determine the preloading information according to the current behavior information and the target service.
- FIG. 7 is a block diagram of an electronic device for information processing according to an embodiment of the present disclosure.
- the electronic device may be a terminal, and its internal structure may be as shown in FIG. 7 .
- the electronic device includes a processor, a memory, a network interface, a display screen and an input device connected through a system bus. Wherein, the processor of the electronic device is used to provide calculation and control capabilities.
- the memory of the electronic device includes a non-volatile storage medium and an internal memory.
- the non-volatile storage medium stores an operating system and computer programs.
- the internal memory provides an environment for the operation of the operating system and computer programs in the non-volatile storage medium.
- the network interface of the electronic device is used to communicate with an external terminal through a network connection.
- the display screen of the electronic device may be a liquid crystal display screen or an electronic ink display screen
- the input device of the electronic device may be a touch layer covered on the display screen, or a button, a trackball or a touch pad provided on the housing of the electronic device , and can also be an external keyboard, touchpad, or mouse.
- FIG. 7 is only a block diagram of a partial structure related to the disclosed solution, and does not constitute a limitation on the electronic device to which the disclosed solution is applied.
- the specific electronic device can be More or fewer components than shown in the figures may be included, or some components may be combined, or have a different arrangement of components.
- FIG. 8 is a block diagram of another electronic device for information processing according to an embodiment of the present disclosure.
- the electronic device may be a server, and its internal structure may be as shown in FIG. 8 .
- the electronic device includes a processor, memory and network interface connected by a system bus. Wherein, the processor of the electronic device is used to provide calculation and control capabilities.
- the memory of the electronic device includes a non-volatile storage medium and an internal memory.
- the non-volatile storage medium stores an operating system and computer programs.
- the internal memory provides an environment for the operation of the operating system and computer programs in the non-volatile storage medium.
- the network interface of the electronic device is used to communicate with an external terminal through a network connection. When the computer program is executed by the processor, an information processing method is realized.
- FIG. 8 is only a block diagram of a partial structure related to the disclosed solution, and does not constitute a limitation on the electronic device to which the disclosed solution is applied.
- the specific electronic device can be More or fewer components than shown in the figures may be included, or some components may be combined, or have a different arrangement of components.
- an electronic device including: a processor; a memory for storing instructions executable by the processor; wherein, the processor is configured to execute the instructions, so as to realize the The information processing method in the embodiment.
- a computer-readable storage medium is also provided.
- the instructions in the computer-readable storage medium are executed by the processor of the electronic device, the electronic device can execute the information in the embodiment of the present disclosure.
- the computer readable storage medium may be ROM, random access memory (RAM), CD-ROM, magnetic tape, floppy disk, and optical data storage device, among others.
- a computer program product containing instructions, which, when run on a computer, causes the computer to execute the information processing method in the embodiment of the present disclosure.
- Nonvolatile memory can include read only memory (ROM), programmable ROM (PROM), electrically programmable ROM (EPROM), electrically erasable programmable ROM (EEPROM), or flash memory.
- Volatile memory can include random access memory (RAM) or external cache memory.
- RAM random access memory
- RAM is available in many forms such as Static RAM (SRAM), Dynamic RAM (DRAM), Synchronous DRAM (SDRAM), Double Data Rate SDRAM (DDRSDRAM), Enhanced SDRAM (ESDRAM), Synchronous Chain Synchlink DRAM (SLDRAM), memory bus (Rambus) direct RAM (RDRAM), direct memory bus dynamic RAM (DRDRAM), and memory bus dynamic RAM (RDRAM), etc.
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Abstract
本公开关于一种信息处理方法、装置、电子设备及存储介质。该方法包括:获取目标用户账号在目标应用中的当前行为信息和历史行为信息;根据所述当前行为信息和所述历史行为信息,确定所述目标用户账号在预设业务下的业务指标信息;根据所述当前行为信息、所述预设业务以及所述业务指标信息,确定所述预加载信息;将所述预加载信息发送至所述目标用户账号对应的目标终端。
Description
相关申请的交叉引用
本公开基于申请日为2021年12月21日、申请号为202111571303.5号的中国专利申请,并要求该中国专利申请的优先权,该中国专利申请的全部内容在此引入作为参考。
本公开涉及互联网应用技术领域,尤其涉及一种信息处理方法、装置、电子设备及存储介质。
互联网作为信息获取的常用方式,一般在页面的预设操作被触发时,才触发相应的代码或网络请求以进行与预设操作匹配的信息获取过程,这种响应不够及时。为了提升信息获取的响应速度,相关技术中,选择预加载的方式,例如在应用程序中选择基于实时操作进行的全部场景的预加载方式;或者仅选择在部分页面进行预加载。
发明内容
本公开提供一种信息处理方法、装置、电子设备及存储介质。本公开的技术方案如下:
根据本公开实施例的第一方面,提供一种信息处理方法,包括:
获取目标用户账号在目标应用中的当前行为信息和历史行为信息;
根据所述当前行为信息和所述历史行为信息,确定所述目标用户账号在预设业务下的业务指标信息;
根据所述当前行为信息、所述预设业务以及所述业务指标信息,确定预加载信息;
将所述预加载信息发送至所述目标用户账号对应的目标终端。
在本公开的一些实施例中,所述根据所述当前行为信息和所述历史行为信息,确定所述目标用户账号在预设业务下的业务指标信息,包括:
获取所述预设业务对应的多个预设行为事件以及所述多个预设行为事件各自的事件指标信息,所述事件指标信息表征预设行为事件与所述预设业务的匹配程度;
基于所述多个预设行为事件以及所述事件指标信息,分别确定所述当前行为信息的第一事件指标信息以及所述历史行为信息的第二事件指标信息;
根据所述第一事件指标信息和所述第二事件指标信息,确定所述目标用户账号在所述预设业务下的业务指标信息。
在本公开的一些实施例中,所述当前行为信息包括当前行为事件信息,所述历史行为信息包括多个历史行为事件信息;所述基于所述多个预设行为事件以及所述事件指标信息,分别确定所述当前行为信息的第一事件指标信息以及所述历史行为信息的第二事件指 标信息,包括:
从所述多个预设行为事件中,确定与所述当前行为事件信息匹配的第一目标行为事件、以及与所述多个历史行为事件信息匹配的多个第二目标行为事件;
基于所述事件指标信息,分别确定所述第一目标行为事件对应的第一事件指标信息、以及所述多个第二目标行为事件各自对应的第二事件指标信息。
在本公开的一些实施例中,所述方法还包括:
获取所述多个预设行为事件各自的权重信息;所述权重信息表征预设行为事件与所述预设业务的匹配程度;
所述基于所述多个预设行为事件以及所述事件指标信息,分别确定所述当前行为信息的第一事件指标信息以及所述历史行为信息的第二事件指标信息,包括:
基于所述多个预设行为事件、所述事件指标信息以及所述权重信息,分别确定所述当前行为信息的第一事件指标信息以及所述历史行为信息的第二事件指标信息。
在本公开的一些实施例中,所述获取目标用户账号在目标应用中的历史行为信息,包括:
获取第一时段内的第一历史行为信息以及第二时段内的第二历史行为信息;所述第一时段的起始时间为所述目标用户账号启动所述目标应用的时间、所述第一时段的终止时间为当前时间;所述第二时段的终止时间为所述启动所述目标应用的时间;
从所述第一历史行为信息和/或所述第二历史行为信息中,筛选出与所述多个预设行为事件匹配的所述历史行为信息。
在本公开的一些实施例中,所述方法还包括:
获取预设资源补偿信息;
所述根据所述当前行为信息和所述历史行为信息,确定所述目标用户账号在预设业务下的业务指标信息,包括:
根据所述当前行为信息、所述历史行为信息以及所述预设资源补偿信息,确定所述目标用户账号在所述预设业务下的业务指标信息。
在本公开的一些实施例中,所述根据所述当前行为信息、所述预设业务以及所述业务指标信息,确定预加载信息,包括:
在所述业务指标信息满足预设指标条件的情况下,根据所述当前行为信息和所述预设业务,确定所述预加载信息。
在本公开的一些实施例中,所述预设业务为多个预设业务,所述业务指标信息为所述多个业务指标对应的多个业务指标信息;所述在所述业务指标信息满足预设指标条件的情况下,根据所述当前行为信息和所述预设业务,确定所述预加载信息,包括:
确定所述多个业务指标信息中满足所述预设指标条件的目标业务指标信息;
根据所述当前行为信息和目标业务,确定所述预加载信息,所述目标业务为所述目标业务指标信息对应的预设业务。
在本公开的一些实施例中,所述预加载信息为预加载页面信息;所述根据所述当前行为信息和所述预设业务,确定所述预加载信息,包括:
根据所述当前行为信息,确定当前页面信息;
基于所述预设业务,确定所述当前页面信息关联的所述预加载页面信息。
在本公开的一些实施例中,所述方法还包括:
获取所述预设业务的业务关联信息以及所述目标用户账号的目标账号关联信息;
所述根据所述当前行为信息和所述预设业务,确定所述预加载信息,包括:
在所述目标账号关联信息与所述业务关联信息匹配的情况下,根据所述当前行为信息和所述预设业务,确定所述预加载信息。
在本公开的一些实施例中,所述预设业务为多个预设业务,所述业务指标信息为所述多个业务指标对应的多个业务指标信息;所述根据所述当前行为信息、所述预设业务以及所述业务指标信息,确定所述预加载信息,包括:
从所述多个预设业务中确定目标业务,所述目标业务对应的业务指标信息大于多个预设业务中除所述目标业务之外的预设业务对应的业务指标信息;
根据所述当前行为信息和所述目标业务,确定所述预加载信息。
根据本公开实施例的第二方面,提供一种信息处理装置,包括:
行为信息获取模块,被配置为执行获取目标用户账号在目标应用中的当前行为信息和历史行为信息;
业务指标信息确定模块,被配置为执行根据所述当前行为信息和所述历史行为信息,确定所述目标用户账号在预设业务下的业务指标信息;
预加载模块,被配置为执行根据所述当前行为信息、所述预设业务以及所述业务指标信息,确定预加载信息;
发送模块,被配置为执行将所述预加载信息发送至所述目标用户账号对应的目标终端。
在本公开的一些实施例中,所述业务指标信息确定模块包括:
第一获取单元,被配置为执行获取所述预设业务对应的多个预设行为事件以及所述多个预设行为事件各自的事件指标信息,所述事件指标信息表征预设行为事件与所述预设业务的匹配程度;
第一确定单元,被配置为执行基于所述多个预设行为事件以及所述事件指标信息,分别确定所述当前行为信息的第一事件指标信息以及所述历史行为信息的第二事件指标信息;
第二确定单元,被配置为执行根据所述第一事件指标信息和所述第二事件指标信息,确定所述目标用户账号在所述预设业务下的业务指标信息。
在本公开的一些实施例中,所述当前行为信息包括当前行为事件信息,所述历史行为信息包括多个历史行为事件信息;所述第一确定单元包括:
第一确定子单元,被配置为执行从所述多个预设行为事件中,确定与所述当前行为事件信息匹配的第一目标行为事件、以及与所述多个历史行为事件信息匹配的多个第二目标行为事件;
第二确定子单元,被配置为执行基于所述事件指标信息,分别确定所述第一目标行为事件对应的第一事件指标信息、以及所述多个第二目标行为事件各自对应的第二事件指标信息。
在本公开的一些实施例中,所述装置还包括:
权重信息获取模块,被配置为执行获取所述多个预设行为事件各自的权重信息;所述权重信息表征预设行为事件与所述预设业务的匹配程度;
所述第一确定单元,还被配置为执行基于所述多个预设行为事件、所述事件指标信息以及所述权重信息,分别确定所述当前行为信息的第一事件指标信息以及所述历史行为信息的第二事件指标信息。
在本公开的一些实施例中,所述行为信息获取模块包括:
第二获取单元,被配置为执行获取第一时段内的第一历史行为信息以及第二时段内的第二历史行为信息;所述第一时段的起始时间为所述目标用户账号启动所述目标应用的时间、所述第一时段的终止时间为当前时间;所述第二时段的终止时间为所述启动所述目标应用的时间;
筛选单元,被配置为执行从所述第一历史行为信息和/或所述第二历史行为信息中,筛选出与所述多个预设行为事件匹配的所述历史行为信息。
在本公开的一些实施例中,所述装置还包括:
资源补偿信息获取模块,被配置为执行获取预设资源补偿信息;
所述业务指标信息确定模块包括:
业务指标信息确定单元,被配置为执行根据所述当前行为信息、所述历史行为信息以及所述预设资源补偿信息,确定所述目标用户账号在所述预设业务下的业务指标信息。
在本公开的一些实施例中,所述预加载模块包括:
预加载单元,被配置为执行在所述业务指标信息满足预设指标条件的情况下,根据所述当前行为信息和所述预设业务,确定所述预加载信息。
在本公开的一些实施例中,所述预设业务为多个预设业务,所述业务指标信息为所述多个业务指标对应的多个业务指标信息;所述预加载单元包括:
目标业务指标信息确定子单元,被配置为执行确定所述多个业务指标信息中满足所述预设指标条件的目标业务指标信息;
第一预加载子单元,被配置为执行根据所述当前行为信息和目标业务,确定所述预加载信息,所述目标业务为所述目标业务指标信息对应的预设业务。
在本公开的一些实施例中,所述预加载信息为预加载页面信息;所述预加载单元包括:
页面确定子单元,被配置为执行根据所述当前行为信息,确定当前页面信息;
第二预加载子单元,被配置为执行基于所述预设业务,确定所述当前页面信息关联的所述预加载页面信息。
在本公开的一些实施例中,所述装置还包括:
关联信息获取模块,被配置为执行获取所述预设业务的业务关联信息以及所述目标用户账号的目标账号关联信息;
所述预加载单元包括:
预加载子单元,被配置为执行在所述目标账号关联信息与所述业务关联信息匹配的情况下,根据所述当前行为信息和所述预设业务,确定所述预加载信息。
在本公开的一些实施例中,所述预设业务为多个预设业务,所述业务指标信息为所述多个业务指标对应的多个业务指标信息;所述预加载模块包括:
目标业务确定单元,被配置为执行从所述多个预设业务中确定目标业务,所述目标业务对应的业务指标信息大于多个预设业务中除所述目标业务之外的预设业务对应的业务指标信息;
预加载信息确定单元,被配置为执行根据所述当前行为信息和所述目标业务,确定所述预加载信息。
根据本公开实施例的第三方面,提供一种电子设备,包括:处理器;用于存储所述处理器可执行指令的存储器;其中,所述处理器被配置为执行所述指令,以实现如上述第一方面中任一项所述的方法。
根据本公开实施例的第四方面,提供一种计算机可读存储介质,当所述计算机可读存储介质中的指令由电子设备的处理器执行时,使得所述电子设备能够执行本公开实施例的第一方面中任一所述的方法。
根据本公开实施例的第五方面,提供一种计算机程序产品,包括计算机指令,所述计算机指令被处理器执行时,使得计算机执行本公开实施例的第一方面中任一项所述的方法。
通过当前行为信息结合历史行为信息,利用这些离散的用户行为进行用户账号预加载预测,得到预加载信息,不仅考虑了当前行为还考虑了历史行为,使得预加载信息的确定比较精准;进一步地结合预设业务以及预设业务下的业务指标信息,将预加载信息与预设业务对应,提升了预加载信息的精细粒度,从而更加提升了预加载的精准度,且能提升预加载的灵活性,即实现预设业务下的预加载;这种精准的预加载方式可以避免无效预加载,从而可以避免无效资源的消耗。并且通过将预加载信息发送至目标终端,使得目标用户账号在预设业务的流程中能够流畅操作,即使在目标用户账号所处的网络环境不佳或者目标终端性能较差的情况下,也可以保证有效预加载对用户账号实时行为的及时响应。
应当理解的是,以上的一般描述和后文的细节描述仅是示例性和解释性的,并不能限制本公开。
此处的附图被并入说明书中并构成本说明书的一部分,示出了符合本公开的实施例,并与说明书一起用于解释本公开的原理,并不构成对本公开的不当限定。
图1是根据本公开的实施例示出的一种应用环境的示意图。
图2是根据本公开的实施例示出的一种信息处理方法的流程图一。
图3是根据本公开的实施例示出的一种根据当前行为信息和历史行为信息,确定目标用户账号在预设业务下的业务指标信息的方法流程图。
图4是根据本公开的实施例示出的一种信息处理方法的流程图二。
图5是根据本公开的实施例示出的一种信息处理的方法流程图三。
图6是根据本公开的实施例示出的一种信息处理装置框图。
图7是根据本公开的实施例示出的一种用于信息处理的电子设备的框图。
图8是根据本公开的实施例示出的另一种用于信息处理的电子设备的框图。
为了使本领域普通人员更好地理解本公开的技术方案,下面将结合附图,对本公开实施例中的技术方案进行清楚、完整地描述。
需要说明的是,本公开的说明书和权利要求书及上述附图中的术语“第一”、“第二”等是用于区别类似的对象,而不必用于描述特定的顺序或先后次序。应该理解这样使用的数据在适当情况下可以互换,以便这里描述的本公开的实施例能够以除了在这里图示或描述的那些以外的顺序实施。以下示例性实施例中所描述的实施方式并不代表与本公开相一致的所有实施方式。相反,它们仅是与如所附权利要求书中所详述的、本公开的一些方面相一致的装置和方法的例子。
请参阅图1,图1是根据本公开的实施例示出的一种应用环境的示意图,如图1所示,该应用环境可以包括服务器01和终端02。
在一个可选的实施例中,服务器01可以用于本公开的信息处理。在本公开的一些实施例中,服务器01可以是独立的物理服务器,也可以是多个物理服务器构成的服务器集群或者分布式系统,还可以是提供云服务、云数据库、云计算、云函数、云存储、网络服务、云通信、中间件服务、域名服务、安全服务、CDN(Content Delivery Network,内容分发网络)、以及大数据和人工智能平台等基础云计算服务的云服务器。
在一个可选的实施例中,终端02可以接收预加载信息。在本公开的一些实施例中,终端02可以包括但不限于智能手机、台式计算机、平板电脑、笔记本电脑、智能音箱、数字助理、增强现实(augmented reality,AR)/虚拟现实(virtual reality,VR)设备、智能可穿戴设备等类型的电子设备。可选的,电子设备上运行的操作系统可以包括但不限于安卓系统、IOS系统、linux、windows等。
此外,需要说明的是,图1所示的仅仅是本公开提供的信息处理方法的一种应用环境。 可选地,也可以由终端执行信息处理。
本说明书实施例中,上述服务器01以及终端02可以通过有线或无线通信方式进行直接或间接地连接,本申请在此不做限制。
需要说明的是,以下图中示出的是一种可能的步骤顺序,实际上并不限定必须严格按照此顺序。有些步骤可以在互不依赖的情况下并行执行。本公开所涉及的用户信息(包括但不限于用户设备信息、用户个人信息、用户行为信息等)和数据(包括但不限于用于展示的数据、训练的数据等),均为经用户授权或者经过各方充分授权的信息和数据。
图2是根据本公开的实施例示出的一种信息处理方法的流程图。该方法可以由服务器、处理器、移动装置、车载装置等来实现,本公开对此不做限定。如图2所示,可以包括以下步骤S201至S207。
在步骤S201中,获取目标用户账号在目标应用中的当前行为信息和历史行为信息。
本说明书实施例中,可以获取目标用户账号在目标应用中的当前行为信息以及目标用户账号的历史行为信息。其中,目标用户账号可以是目标应用中的任一用户账号,用户账号可以用账号标识信息表示,账号标识信息可以用于在目标应用中唯一标识一个用户账号。这里的目标应用(目标应用程序)可以是多媒体应用、电商应用等,多媒体应用例如可以是短视频应用等,本公开对这些均不作限定。当前行为信息可以是当前时间获取到的、目标用户账号的行为信息;历史行为信息可以是当前时间之前的、目标用户账号的行为信息。
实际应用中,当前行为信息可以是目标应用的服务器主动获取的,也可以是终端自动上报的。以终端自动上报为例,可以下发目标应用中预设业务对应的多个预设行为事件,将该多个预设行为事件告知各终端。终端可以基于多个预设行为事件,监测目标用户账号在目标应用中的行为信息,当监测到与任一预设行为事件匹配的行为信息,可以作为目标用户账号在目标应用中的当前行为信息,从而可以将当前行为信息上报至服务器。
以预设业务为短视频业务为例,比如短视频业务对应的多个预设行为事件包括启动目标应用、搜索短视频、观看短视频和点赞短视频。目标终端在监测到目标用户账号点赞短视频,可以将点赞短视频作为当前行为信息进行上报。这里的多个预设行为事件可以利用事件标识信息表示,比如点赞短视频的事件标识信息为事件S4,从而可以将“事件S4”作为当前行为信息。可选地,在上报当前行为信息时还可以携带目标用户账号的账号标识信息。相应地,考虑用户账号在目标应用中的行为信息比较丰富,但与预设业务的相关性可能不大,可以基于多个预设行为事件获取目标用户账号的历史行为信息,以保证历史行为信息与预设业务的相关性。基于此,可以从目标用户账号在历史时段内的行为信息中,筛选出与多个预设行为事件匹配的行为事件作为历史行为信息。其中,历史时段的终止时间可以是当前时间,历史时段的起始时间可以是1年前、一个月前、目标用户账号当次启动目标应用的时间等,本公开对此不作限定。
在本公开的一些实施例中,可以通过以下步骤获取目标用户账号的历史行为信息:
获取第一时段内的第一历史行为信息以及第二时段内的第二历史行为信息;该第一时段的起始时间为目标用户账号启动目标应用的时间、第一时段的终止时间可以为当前时间;第二时段的终止时间可以为启动目标应用的时间,本公开对第二时段的时长不作限定。
从第一历史行为信息和/或第二历史行为信息中,筛选出与多个预设行为事件匹配的历史行为信息。
本说明书实施例中,可以设置至少两种历史时段以灵活获取历史行为信息,例如可以获取第一时段内的第一历史行为信息以及第二时段内的第二历史行为信息。进一步地,可以从第一历史行为信息和/或第二历史行为信息中,筛选出与多个预设行为事件匹配的历史行为信息。例如第一历史行为信息中包括浏览直播封面、浏览短视频、在直播间中触发物品清单、浏览物品清单。第二历史行为信息包括关注的主播列表、关注短视频列表、预约预设活动等,预设活动可以是指目标应用中提供预设资源补偿的活动,比如在预设日期提供优惠券、在预设日期提供特效使用权限等。这里的预设日期可以根据实际需求设置,本公开对此不作限定。作为一个示例,以预设业务为对象交互(比如物品交互)为例,该预设业务对应的多个预设行为事件可以包括触发对象清单、查看对象清单、预约预设活动。基于此,可以从第一历史行为信息和第二历史行为信息中筛选出历史行为信息为:在直播间中触发物品清单、浏览物品清单和预约预设活动。
这种通过当次启动目标应用的第一时段和当前启动之前的第二时段两种方式,获取的历史行为信息,使得历史行为信息的获取更有层次、更加灵活;且基于多个预设行为事件对第一历史行为信息和/或第二历史行为信息进行筛选,可以有效保证历史行为信息与预设业务的相关性,为后续预加载信息的精准性提供基础。
在步骤S203中,根据当前行为信息和历史行为信息,确定目标用户账号在预设业务下的业务指标信息。
在本公开的一些实施例中,可以对当前行为信息和历史行为信息进行行为轨迹拟合,得到当前行为轨迹信息,从而可以获取预设业务对应的行为轨迹决策树,进一步地,可以基于该轨迹决策树,查找当前行为轨迹信息在决策树中的深度信息,可以将该深度信息作为业务指标信息。该业务指标信息可以表征当前行为轨迹信息与预设业务的匹配程度,深度信息越深可以表示与预设业务越匹配。该预设业务对应的行为轨迹决策树可以包括该预设业务对应的至少一个操作流程,每个操作流程中可以包括多个预设行为事件,该多个预设行为事件可以按照决策树的层级顺序排列。预设业务可以是目标应用中的一个业务或多个业务。
在步骤S205中,根据当前行为信息、预设业务以及业务指标信息,确定预加载信息。
在一个示例中,在业务指标信息为深度信息的情况下,可以获取预设业务的轨迹决策树,从而可以获取下一深度信息对应的预设行为事件。基于此,可以获取当前行为信息的当前页面信息,从而可以基于当前页面信息和下一深度信息对应的预设行为事件,确定需要预加载的页面信息作为预加载信息。
在另一个示例中,可以确定业务指标信息对应的预加载数量信息,比如预加载页面数量。可以预先设置不同业务指标信息对应的预加载数量信息,例如在业务指标信息大于或等于指标等级阈值的情况下,对应的预加载页面数量为2;在业务指标信息小于指标等级阈值的情况下,对应的预加载页面数量为1。在业务指标信息为量化信息的情况下,指标等级阈值也可以是量化阈值,比如数值阈值。进一步地,可以基于当前行为信息、预设业务以及预加载数量信息,确定预加载信息。例如可以确定预设业务中当前行为信息的多个关联页面信息,并可以从多个关联页面信息中筛选出预加载页面数量的关联页面信息作为预加载信息。
在步骤S207中,将预加载信息发送至目标用户账号对应的目标终端。
本说明书实施例中,可以将预加载信息发送至目标用户账号对应的目标终端,以便在目标用户账号触发预加载信息的情况下,可以快速响应,比如快速展示预加载信息。
可选地,在S207之前可以发送预加载通知信息至目标终端,从而由目标终端发送预加载请求。相应地,服务器响应于预加载请求,将预加载信息发送至目标用户账号对应的目标终端。
通过当前行为信息结合历史行为信息,利用这些离散的用户行为进行用户账号预加载预测,得到预加载信息,不仅考虑了当前行为还考虑了历史行为,使得预加载信息的确定比较精准;进一步地结合预设业务以及预设业务下的业务指标信息,将预加载信息与预设业务对应,提升了预加载信息的精细粒度,从而更加提升了预加载的精准度,且能提升预加载的灵活性,即实现预设业务下的预加载;这种精准的预加载方式可以避免无效预加载,从而避免无效资源的消耗。并且通过将预加载信息发送至目标终端,使得目标用户账号在预设业务的流程中能够流畅操作,即使在目标用户账号所处的网络环境不佳或者目标终端性能较差的情况下,也可以保证有效预加载对用户账号实时行为的及时响应,用户体验度较好。
图3是根据本公开的实施例示出的一种根据当前行为信息和历史行为信息,确定目标用户账号在预设业务下的业务指标信息的方法流程图。如图3所示,在本公开的一些实施例中,上述步骤S203可以包括以下步骤S301至S305。
在步骤S301中,获取预设业务对应的多个预设行为事件以及多个预设行为事件各自的事件指标信息,该事件指标信息可以表征预设行为事件与预设业务的匹配程度。其中,多个预设行为事件可以组成预设业务的行为动线,即操作流程。
本说明书实施例中,预设业务对应的多个预设行为事件可以是预先设置的,多个预设行为事件各自的事件指标信息也可以是预先设置的,即预设业务、预设行为事件和事件指标信息之间的对应关系可以是预先设置的。基于此,可以根据该对应关系,获取预设业务对应的多个预设行为事件以及多个预设行为事件各自的事件指标信息。其中,预设业务对应的多个预设行为事件可以是基于大量用户执行预设业务的行为大数据,进行统计得到 的。例如将行为大数据中能够有效表征预设业务的行为事件筛选出来,作为预设业务对应的多个预设行为事件。
在一个示例中,在预设业务包括对象交互业务的情况下,预设业务、预设行为事件和事件指标信息之间的对应关系可以如下表1所示:
表1
以上仅仅是预设业务以及预设业务、预设行为事件和事件指标信息之间对应关系的示例,不对本公开进行限定。其中,事件指标信息为事件指标量化信息,比如数值。数值越高的预设行为事件与预设业务的匹配程度越高,即与预设业务的相关性越强。可选地,事件指标信息还可以是事件指标等级信息,比如事件指标高、事件指标中、事件指标低。
需要说明的是,在预设业务为多个的情况下,可以分别对每个预设业务执行该步骤S301~S305,从而可以得到目标用户账号在各预设业务下的业务指标信息。
在步骤S303中,基于多个预设行为事件以及事件指标信息,分别确定当前行为信息的第一事件指标信息以及历史行为信息的第二事件指标信息;
在本公开的一些实施例中,当前行为信息可以包括当前行为事件信息,比如查看对象清单。历史行为信息可以包括多个历史行为事件信息,例如启动目标应用、观看直播。相应地,该步骤S303可以包括:
从多个预设行为事件中,确定与当前行为事件信息匹配的第一目标行为事件、以及与多个历史行为事件信息匹配的多个第二目标行为事件;
基于事件指标信息,分别确定第一目标行为事件对应的第一事件指标信息、以及多个第二目标行为事件各自对应的第二事件指标信息。
参见上述表1,可以从多个预设行为事件中,确定与当前行为事件信息匹配的第一目标行为事件为:查看对象清单;与多个历史行为事件信息匹配的多个第二目标行为事件为:启动目标应用、观看直播、点赞短视频。参见表1,从而可以确定第一目标行为事件的第一事件指标信息为5;多个第二目标行为事件中的启动目标应用的第二事件指标信息为1、观看直播的第二事件指标信息为2。这种通过预设行为事件对应的事件指标信息,确定当前行为信息的第一事件指标信息以及历史行为信息的第二事件指标信息,在事件指标信息表征预设行为事件与预设业务的匹配程度的情况下,使得业务指标信息可以有效表征与预设业务的匹配程度。
在步骤S305中,根据第一事件指标信息和第二事件指标信息,确定目标用户账号在 预设业务下的业务指标信息。
本说明书实施例中,以上述对象交互业务为例,第一目标行为事件的第一事件指标信息为5;多个第二目标行为事件中的启动目标应用的第二事件指标信息为1、观看直播的第二事件指标信息为2。可以确定目标用户账号在对象交互业务下的业务指标信息为5+1+2=8。
可选地,预设业务可以是至少两个,在一个示例中,在预设业务包括对象交互业务和短视频业务的情况下,预设业务、预设行为事件和事件指标信息之间的对应关系可以如下表2所示:
表2
在本公开的一些实施例中,当前行为信息可以包括当前行为事件信息,比如查看对象清单。历史行为信息可以包括多个历史行为事件信息,例如启动目标应用、观看直播、点赞短视频A。
参见上述表2,可以从多个预设行为事件中,确定与当前行为事件信息匹配的第一目标行为事件为:查看对象清单;与多个历史行为事件信息匹配的多个第二目标行为事件为:启动目标应用、观看直播、点赞短视频。参见表2,从而可以确定第一目标行为事件的第一事件指标信息为5;多个第二目标行为事件中的启动目标应用的第二事件指标信息为1、观看直播的第二事件指标信息为2、点赞短视频的第二事件指标信息为5。从而可以确定:
目标用户账号在对象交互业务下的业务指标信息为5+1+2=8。
目标用户账号在短视频业务下的业务指标信息为1+5=6。
可选地,从上述两个业务指标信息可以确定目标用户账号正在进行对象交互业务的概率大于正在进行短视频业务的概率,即目标用户账号在目标应用中的行为轨迹与对象交互业务更加匹配,从而可以确定目标用户账号可能在进行对象交互业务,基于此,可以使得后续基于业务指标信息的预加载更加接近用户的真实行为。
通过设置预设业务、多个预设行为事件以及事件指标信息三者之间的对应关系,且设置事件指标信息表征预设行为事件与预设业务的匹配程度,使得业务指标信息能够有效表征与预设业务的匹配度,对于目标用户账号的行为轨迹的准确预测提供了基础,从而可以为用户提供更加精准的预加载信息。
在本公开的一些实施例中,在确定业务指标信息时还可以结合各预设行为事件的权重信息,基于此,该方法还可以包括:
获取多个预设行为事件各自的权重信息;该权重信息可以表征预设行为事件与预设业务的匹配程度,例如与预设业务的匹配程度越高(越相关或者说更能区别于其它预设业务),对应的权重信息越高。
相应地,上述步骤S303可以包括:基于多个预设行为事件、事件指标信息以及权重信息,分别确定当前行为信息的第一事件指标信息以及历史行为信息的第二事件指标信息。以当前行为信息为点赞短视频为例,点赞短视频对应的事件指标信息为5,在点赞短视频对应的权重信息为K1的情况下,则点赞短视频的第一事件指标信息可以为K1*5。历史行为信息的第二事件指标信息的计算与此类似,在此不再赘述。通过权重信息的设置,可以进一步提升业务指标信息的精准度。
在本公开的一些实施例中,在多个预设业务的情况下,可以从多个预设业务中确定目标业务,即确定当前与目标用户账号的行为轨迹匹配的预设业务。例如,可以从多个预设业务中确定目标业务,该目标业务对应的业务指标信息大于多个预设业务中除目标业务之外的预设业务对应的业务指标信息;即可以将业务指标信息大于其它业务指标信息的预设业务作为目标业务。并且可以根据当前行为信息和目标业务,确定预加载信息。以上述“目标用户账号在对象交互业务下的业务指标信息为5+1+2=8;目标用户账号在短视频业务下的业务指标信息为1+5=6”为例,可以将8对应的对象交互业务作为目标业务。这样即可以保证预加载信息的精准性,又可以避免不必要的预加载,节省资源开销。
上述对象交互业务的业务指标信息为8,短视频业务的业务指标为6,这两个业务指标信息比较接近,且业务指标信息均不高。在这种情况下预测目标业务,有可能存在偏差。基于这种考虑,可以设置预设指标条件,比如预设指标阈值,以提升预加载的准确性。基于此,在本公开的一些实施例中,如图4所示,上述步骤S205可以包括步骤S401。
在步骤S401中,在业务指标信息满足预设指标条件的情况下,根据当前行为信息和预设业务,确定预加载信息。这样可以避免全量预加载情况,节约资源;并且可以有效实现对预加载用户账号的动态筛选,使得与目标业务具有强匹配度的用户账号能够在预设业务中得到流畅操作,特别是在用户账号的网络环境或设备性能不佳的情况下,仍然可以保证用户对目标业务的体验度。
相应地,预设业务为多个预设业务,业务指标信息为多个业务指标对应的多个业务指标信息的情况下。该步骤S401可以包括:
确定多个业务指标信息中满足预设指标条件的目标业务指标信息;
根据当前行为信息和目标业务,确定预加载信息,目标业务为目标业务指标信息对应的预设业务。
本说明书实施例中,可以确定多个业务指标信息中满足预设指标条件的业务指标信息为目标业务指标信息。并且可以确定目标业务指标信息对应的目标业务,以及根据当前行为信息和目标业务,确定预加载信息。作为一个示例,以预加载信息为预加载页面信息为例,可以根据述当前行为信息,确定当前页面信息;并可以基于预设业务,确定当前页面信息关联的预加载页面信息,即下一步可能操作的页面信息。通过当前行为信息和预设业务确定预加载页面信息,可以提升预加载页面信息的准确性。
需要说明的是,在不存在业务指标信息满足预设指标条件的情况下,可以确定不对目标用户账号进行预加载操作;并且在多个预设业务的情况下,可以仅将满足预设指标条件的目标业务向目标用户账号进行预加载,从而可以提升预加载信息与目标用户账号的相关性,保证预加载信息在终端侧的有效性,避免预加载信息的资源浪费。
图5是根据本公开的实施例示出的一种信息处理的方法流程图三。如图5所示,该方法还可以包括:在步骤S501中,获取预设资源补偿信息;相应地,上述步骤S203可以包括:
在步骤S503中,根据当前行为信息、历史行为信息以及预设资源补偿信息,确定目标用户账号在预设业务下的业务指标信息。
本说明书实施例中,预设资源补偿信息可以是目标应用中在预设时段进行资源补偿的信息,例如可以包括优惠券信息、达到资源阈值的资源回退信息、观看短视频达到10分钟的资源补偿信息等。这里的资源可以包括多媒体资源、优惠券、特效资源等。预设时段可以是目标应用设置的,例如节假日、周期性资源补偿的时段等。该预设时段的时长可以是一天,本公开对此不作限定。
作为一个示例,可以根据上述当前行为信息和历史行为信息确定初始指标信息,可以参见上述S203上和图3的内容。进一步地可以基于预设时段和当前时间,确定预设资源补偿信息对应的资源补偿指标信息。资源补偿指标信息可以是量化信息,比如为数值5。这样在当前时间与预设时段匹配的情况下,可以根据初始指标信息和资源补偿指标信息,确定业务指标信息。其中,当前时间与预设时段匹配可以是指当前时间在预设时段内。举例来说,目标用户账号在对象交互业务下的初始指标信息为8。当前时间为xxxx年xx月xx日的10点,预设时段为每年的xx月xx日,通过比较,确定当前时间在预设时段内,可以在初始指标信息的基础上加上资源补偿指标信息,得到业务指标信息为8+5=13。
通过预设资源补偿信息的设置,可以结合目标应用中预设时段内的资源补偿活动进行业务指标信息的确定,从而可以更加灵活且准确地预测目标用户账号的后续行为,使得预加载的判断更加准确。
本说明书实施例中,考虑影响预加载的因素较多,在上述当前行为信息、历史行为信息的基础上,还可以结合预设业务相关的信息以及目标用户账号相关的信息。基于此,该方法还可以包括:获取预设业务的业务关联信息以及目标用户账号的目标账号关联信息。
相应地,上述步骤S205可以包括:在目标账号关联信息与业务关联信息匹配的情况下,根据当前行为信息和预设业务,确定预加载信息。
其中,业务关联信息可以是指预设业务的关联对象信息,例如多媒体内容类别信息、直播间中展示对象的对象类别信息、对象类别信息对应的预设账号属性信息中的至少一个。目标账号关联信息可以是目标用户账号的目标账号属性信息、目标用户账号进入目标应用的路径信息(比如进入目标应用前的页面信息),例如年龄信息、性别信息、教育程度信息等。
作为一个示例,比如目标用户账号Q浏览了对象H,该对象H对应的预设账号属性信息为年龄大于50岁。在确定目标用户账号Q在目标业务下的目标业务指标信息为20的情况下,虽然20高于预设指标阈值(比如15),还需要进一步地确定目标用户账号Q的年龄是否大于50岁,在不大于50岁的情况下,说明目标账号关联信息与业务关联信息不匹配,则确定不进行预加载处理;在大于50岁的情况下,说明目标账号关联信息与业务关联信息匹配,可以确定进行预加载处理,从而可以根据当前行为信息和预设业务,确定所述预加载信息。预加载信息的确定方式可以参见上述相应内容,在此不再赘述。
通过设置目标账号关联信息与业务关联信息,对是否进行预加载进行进一步地的判断,可以提升预加载信息的精准度。
图6是根据本公开的实施例示出的一种信息处理装置框图。参照图6,该装置可以包括:
行为信息获取模块601,被配置为执行获取目标用户账号在目标应用中的当前行为信息和历史行为信息;
业务指标信息确定模块603,被配置为执行根据当前行为信息和历史行为信息,确定目标用户账号在预设业务下的业务指标信息;
预加载模块605,被配置为执行根据当前行为信息、预设业务以及业务指标信息,确定预加载信息;
发送模块607,被配置为执行将预加载信息发送至目标用户账号对应的目标终端。
在本公开的一些实施例中,上述业务指标信息确定模块603可以包括:
第一获取单元,被配置为执行获取预设业务对应的多个预设行为事件以及多个预设行为事件各自的事件指标信息,事件指标信息表征预设行为事件与预设业务的匹配程度;
第一确定单元,被配置为执行基于多个预设行为事件以及事件指标信息,分别确定当前行为信息的第一事件指标信息以及历史行为信息的第二事件指标信息;
第二确定单元,被配置为执行根据第一事件指标信息和第二事件指标信息,确定目标 用户账号在预设业务下的业务指标信息。
在本公开的一些实施例中,当前行为信息包括当前行为事件信息,历史行为信息包括多个历史行为事件信息;第一确定单元可以包括:
第一确定子单元,被配置为执行从多个预设行为事件中,确定与当前行为事件信息匹配的第一目标行为事件、以及与多个历史行为事件信息匹配的多个第二目标行为事件;
第二确定子单元,被配置为执行基于事件指标信息,分别确定第一目标行为事件对应的第一事件指标信息、以及多个第二目标行为事件各自对应的第二事件指标信息。
在本公开的一些实施例中,上述装置还可以包括:
权重信息获取模块,被配置为执行获取多个预设行为事件各自的权重信息;权重信息表征预设行为事件与预设业务的匹配程度;
第一确定单元,还被配置为执行基于多个预设行为事件、事件指标信息以及权重信息,分别确定当前行为信息的第一事件指标信息以及历史行为信息的第二事件指标信息。
在本公开的一些实施例中,上述行为信息获取模块601可以包括:
第二获取单元,被配置为执行获取第一时段内的第一历史行为信息以及第二时段内的第二历史行为信息;第一时段的起始时间为目标用户账号启动目标应用的时间、第一时段的终止时间为当前时间;第二时段的终止时间为启动目标应用的时间;
筛选单元,被配置为执行从第一历史行为信息和/或第二历史行为信息中,筛选出与多个预设行为事件匹配的历史行为信息。
在本公开的一些实施例中,该装置还可以包括:
资源补偿信息获取模块,被配置为执行获取预设资源补偿信息;
业务指标信息确定模块包括:
业务指标信息确定单元,被配置为执行根据当前行为信息、历史行为信息以及预设资源补偿信息,确定目标用户账号在预设业务下的业务指标信息。
在本公开的一些实施例中,上述预加载模块605可以包括:
预加载单元,被配置为执行在业务指标信息满足预设指标条件的情况下,根据当前行为信息和预设业务,确定预加载信息。
在本公开的一些实施例中,预设业务为多个预设业务,业务指标信息为多个业务指标对应的多个业务指标信息;预加载单元可以包括:
目标业务指标信息确定子单元,被配置为执行确定多个业务指标信息中满足预设指标条件的目标业务指标信息;
第一预加载子单元,被配置为执行根据当前行为信息和目标业务,确定预加载信息,目标业务为目标业务指标信息对应的预设业务。
在本公开的一些实施例中,预加载信息为预加载页面信息;上述预加载单元可以包括:
页面确定子单元,被配置为执行根据当前行为信息,确定当前页面信息;
第二预加载子单元,被配置为执行基于预设业务,确定当前页面信息关联的预加载页 面信息。
在本公开的一些实施例中,该装置还可以包括:
关联信息获取模块,被配置为执行获取预设业务的业务关联信息以及目标用户账号的目标账号关联信息;
预加载单元包括:
预加载子单元,被配置为执行在目标账号关联信息与业务关联信息匹配的情况下,根据当前行为信息和预设业务,确定预加载信息。
在本公开的一些实施例中,预设业务为多个预设业务,业务指标信息为多个业务指标对应的多个业务指标信息;预加载模块包括:
目标业务确定单元,被配置为执行从多个预设业务中确定目标业务,目标业务对应的业务指标信息大于多个预设业务中除目标业务之外的预设业务对应的业务指标信息;
预加载信息确定单元,被配置为执行根据当前行为信息和目标业务,确定预加载信息。
关于上述实施例中的装置,其中各个模块执行操作的具体方式已经在有关该方法的实施例中进行了详细描述,此处将不做详细阐述说明。
图7是根据本公开的实施例示出的一种用于信息处理的电子设备的框图,该电子设备可以是终端,其内部结构图可以如图7所示。该电子设备包括通过系统总线连接的处理器、存储器、网络接口、显示屏和输入装置。其中,该电子设备的处理器用于提供计算和控制能力。该电子设备的存储器包括非易失性存储介质、内存储器。该非易失性存储介质存储有操作系统和计算机程序。该内存储器为非易失性存储介质中的操作系统和计算机程序的运行提供环境。该电子设备的网络接口用于与外部的终端通过网络连接通信。该计算机程序被处理器执行时以实现一种信息处理的方法。该电子设备的显示屏可以是液晶显示屏或者电子墨水显示屏,该电子设备的输入装置可以是显示屏上覆盖的触摸层,也可以是电子设备外壳上设置的按键、轨迹球或触控板,还可以是外接的键盘、触控板或鼠标等。
本领域技术人员可以理解,图7中示出的结构,仅仅是与本公开方案相关的部分结构的框图,并不构成对本公开方案所应用于其上的电子设备的限定,具体的电子设备可以包括比图中所示更多或更少的部件,或者组合某些部件,或者具有不同的部件布置。
图8是根据本公开的实施例示出的另一种用于信息处理的电子设备的框图,该电子设备可以是服务器,其内部结构图可以如图8所示。该电子设备包括通过系统总线连接的处理器、存储器和网络接口。其中,该电子设备的处理器用于提供计算和控制能力。该电子设备的存储器包括非易失性存储介质、内存储器。该非易失性存储介质存储有操作系统和计算机程序。该内存储器为非易失性存储介质中的操作系统和计算机程序的运行提供环境。该电子设备的网络接口用于与外部的终端通过网络连接通信。该计算机程序被处理器执行时以实现一种信息处理的方法。
本领域技术人员可以理解,图8中示出的结构,仅仅是与本公开方案相关的部分结构 的框图,并不构成对本公开方案所应用于其上的电子设备的限定,具体的电子设备可以包括比图中所示更多或更少的部件,或者组合某些部件,或者具有不同的部件布置。
在本公开的实施例中,还提供了一种电子设备,包括:处理器;用于存储该处理器可执行指令的存储器;其中,该处理器被配置为执行该指令,以实现如本公开实施例中的信息处理方法。
在本公开的实施例中,还提供了一种计算机可读存储介质,当该计算机可读存储介质中的指令由电子设备的处理器执行时,使得电子设备能够执行本公开实施例中的信息处理方法。计算机可读存储介质可以是ROM、随机存取存储器(RAM)、CD-ROM、磁带、软盘和光数据存储设备等。
在本公开的实施例中,还提供了一种包含指令的计算机程序产品,当其在计算机上运行时,使得计算机执行本公开实施例中的信息处理的方法。
本领域普通技术人员可以理解实现上述实施例方法中的全部或部分流程,是可以通过计算机程序来指令相关的硬件来完成,该计算机程序可存储于一非易失性计算机可读取存储介质中,该计算机程序在执行时,可包括如上述各方法的实施例的流程。其中,本申请所提供的各实施例中所使用的对存储器、存储、数据库或其它介质的任何引用,均可包括非易失性和/或易失性存储器。非易失性存储器可包括只读存储器(ROM)、可编程ROM(PROM)、电可编程ROM(EPROM)、电可擦除可编程ROM(EEPROM)或闪存。易失性存储器可包括随机存取存储器(RAM)或者外部高速缓冲存储器。作为说明而非局限,RAM以多种形式可得,诸如静态RAM(SRAM)、动态RAM(DRAM)、同步DRAM(SDRAM)、双数据率SDRAM(DDRSDRAM)、增强型SDRAM(ESDRAM)、同步链路(Synchlink)DRAM(SLDRAM)、存储器总线(Rambus)直接RAM(RDRAM)、直接存储器总线动态RAM(DRDRAM)、以及存储器总线动态RAM(RDRAM)等。
本公开所有实施例均可以单独被执行,也可以与其他实施例相结合被执行,均视为本公开要求的保护范围。
本领域技术人员在考虑说明书及实践这里公开的技术方案后,将容易想到本公开的其它实施方案。本申请旨在涵盖本公开的任何变型、用途或者适应性变化,这些变型、用途或者适应性变化遵循本公开的一般性原理并包括本公开未公开的本技术领域中的公知常识或惯用技术手段。说明书和实施例仅被视为示例性的,本公开的真正范围和精神由下面的权利要求指出。
应当理解的是,本公开并不局限于上面已经描述并在附图中示出的精确结构,并且可以在不脱离其范围进行各种修改和改变。本公开的范围仅由所附的权利要求来限制。
Claims (35)
- 一种信息处理方法,包括:获取目标用户账号在目标应用中的当前行为信息和历史行为信息;根据所述当前行为信息和所述历史行为信息,确定所述目标用户账号在预设业务下的业务指标信息;根据所述当前行为信息、所述预设业务以及所述业务指标信息,确定预加载信息;将所述预加载信息发送至所述目标用户账号对应的目标终端。
- 根据权利要求1所述的方法,其中,所述根据所述当前行为信息和所述历史行为信息,确定所述目标用户账号在预设业务下的业务指标信息,包括:获取所述预设业务对应的多个预设行为事件以及所述多个预设行为事件各自的事件指标信息,所述事件指标信息表征预设行为事件与所述预设业务的匹配程度;基于所述多个预设行为事件以及所述事件指标信息,分别确定所述当前行为信息的第一事件指标信息以及所述历史行为信息的第二事件指标信息;根据所述第一事件指标信息和所述第二事件指标信息,确定所述目标用户账号在所述预设业务下的业务指标信息。
- 根据权利要求2所述的方法,其中,所述当前行为信息包括当前行为事件信息,所述历史行为信息包括多个历史行为事件信息;所述基于所述多个预设行为事件以及所述事件指标信息,分别确定所述当前行为信息的第一事件指标信息以及所述历史行为信息的第二事件指标信息,包括:从所述多个预设行为事件中,确定与所述当前行为事件信息匹配的第一目标行为事件、以及与所述多个历史行为事件信息匹配的多个第二目标行为事件;基于所述事件指标信息,分别确定所述第一目标行为事件对应的第一事件指标信息、以及所述多个第二目标行为事件各自对应的第二事件指标信息。
- 根据权利要求2所述的方法,其中,所述方法还包括:获取所述多个预设行为事件各自的权重信息;所述权重信息表征预设行为事件与所述预设业务的匹配程度;所述基于所述多个预设行为事件以及所述事件指标信息,分别确定所述当前行为信息的第一事件指标信息以及所述历史行为信息的第二事件指标信息,包括:基于所述多个预设行为事件、所述事件指标信息以及所述权重信息,分别确定所述当前行为信息的第一事件指标信息以及所述历史行为信息的第二事件指标信息。
- 根据权利要求2所述的方法,其中,所述获取目标用户账号在目标应用中的历史行为信息,包括:获取第一时段内的第一历史行为信息以及第二时段内的第二历史行为信息;所述第一时段的起始时间为所述目标用户账号启动所述目标应用的时间、所述第一时段的终止时间为当前时间;所述第二时段的终止时间为所述启动所述目标应用的时间;从所述第一历史行为信息和/或所述第二历史行为信息中,筛选出与所述多个预设行为事件匹配的所述历史行为信息。
- 根据权利要求1所述的方法,其中,所述方法还包括:获取预设资源补偿信息;所述根据所述当前行为信息和所述历史行为信息,确定所述目标用户账号在预设业务下的业务指标信息,包括:根据所述当前行为信息、所述历史行为信息以及所述预设资源补偿信息,确定所述目标用户账号在所述预设业务下的业务指标信息。
- 根据权利要求1所述的方法,其中,所述根据所述当前行为信息、所述预设业务以及所述业务指标信息,确定预加载信息,包括:在所述业务指标信息满足预设指标条件的情况下,根据所述当前行为信息和所述预设业务,确定所述预加载信息。
- 根据权利要求7所述的方法,其中,所述预设业务为多个预设业务,所述业务指标信息为所述多个业务指标对应的多个业务指标信息;所述在所述业务指标信息满足预设指标条件的情况下,根据所述当前行为信息和所述预设业务,确定所述预加载信息,包括:确定所述多个业务指标信息中满足所述预设指标条件的目标业务指标信息;根据所述当前行为信息和目标业务,确定所述预加载信息,所述目标业务为所述目标业务指标信息对应的预设业务。
- 根据权利要求7所述的方法,其中,所述预加载信息为预加载页面信息;所述根据所述当前行为信息和所述预设业务,确定所述预加载信息,包括:根据所述当前行为信息,确定当前页面信息;基于所述预设业务,确定所述当前页面信息关联的所述预加载页面信息。
- 根据权利要求7所述的方法,其中,所述方法还包括:获取所述预设业务的业务关联信息以及所述目标用户账号的目标账号关联信息;所述根据所述当前行为信息和所述预设业务,确定所述预加载信息,包括:在所述目标账号关联信息与所述业务关联信息匹配的情况下,根据所述当前行为信息和所述预设业务,确定所述预加载信息。
- 根据权利要求1所述的方法,其中,所述预设业务为多个预设业务,所述业务指标信息为所述多个业务指标对应的多个业务指标信息;所述根据所述当前行为信息、所述预设业务以及所述业务指标信息,确定所述预加载信息,包括:从所述多个预设业务中确定目标业务,所述目标业务对应的业务指标信息大于多个预设业务中除所述目标业务之外的预设业务对应的业务指标信息;根据所述当前行为信息和所述目标业务,确定所述预加载信息。
- 一种信息处理装置,包括:行为信息获取模块,被配置为执行获取目标用户账号在目标应用中的当前行为信息和 历史行为信息;业务指标信息确定模块,被配置为执行根据所述当前行为信息和所述历史行为信息,确定所述目标用户账号在预设业务下的业务指标信息;预加载模块,被配置为执行根据所述当前行为信息、所述预设业务以及所述业务指标信息,确定预加载信息;发送模块,被配置为执行将所述预加载信息发送至所述目标用户账号对应的目标终端。
- 根据权利要求12所述的装置,其中,所述业务指标信息确定模块包括:第一获取单元,被配置为执行获取所述预设业务对应的多个预设行为事件以及所述多个预设行为事件各自的事件指标信息,所述事件指标信息表征预设行为事件与所述预设业务的匹配程度;第一确定单元,被配置为执行基于所述多个预设行为事件以及所述事件指标信息,分别确定所述当前行为信息的第一事件指标信息以及所述历史行为信息的第二事件指标信息;第二确定单元,被配置为执行根据所述第一事件指标信息和所述第二事件指标信息,确定所述目标用户账号在所述预设业务下的业务指标信息。
- 根据权利要求13所述的装置,其中,所述当前行为信息包括当前行为事件信息,所述历史行为信息包括多个历史行为事件信息;所述第一确定单元包括:第一确定子单元,被配置为执行从所述多个预设行为事件中,确定与所述当前行为事件信息匹配的第一目标行为事件、以及与所述多个历史行为事件信息匹配的多个第二目标行为事件;第二确定子单元,被配置为执行基于所述事件指标信息,分别确定所述第一目标行为事件对应的第一事件指标信息、以及所述多个第二目标行为事件各自对应的第二事件指标信息。
- 根据权利要求13所述的装置,其中,所述装置还包括:权重信息获取模块,被配置为执行获取所述多个预设行为事件各自的权重信息;所述权重信息表征预设行为事件与所述预设业务的匹配程度;所述第一确定单元,还被配置为执行基于所述多个预设行为事件、所述事件指标信息以及所述权重信息,分别确定所述当前行为信息的第一事件指标信息以及所述历史行为信息的第二事件指标信息。
- 根据权利要求13所述的装置,其中,所述行为信息获取模块包括:第二获取单元,被配置为执行获取第一时段内的第一历史行为信息以及第二时段内的第二历史行为信息;所述第一时段的起始时间为所述目标用户账号启动所述目标应用的时间、所述第一时段的终止时间为当前时间;所述第二时段的终止时间为所述启动所述目标应用的时间;筛选单元,被配置为执行从所述第一历史行为信息和/或所述第二历史行为信息中,筛选出与所述多个预设行为事件匹配的所述历史行为信息。
- 根据权利要求12所述的装置,其中,所述装置还包括:资源补偿信息获取模块,被配置为执行获取预设资源补偿信息;所述业务指标信息确定模块包括:业务指标信息确定单元,被配置为执行根据所述当前行为信息、所述历史行为信息以及所述预设资源补偿信息,确定所述目标用户账号在所述预设业务下的业务指标信息。
- 根据权利要求12所述的装置,其中,所述预加载模块包括:预加载单元,被配置为执行在所述业务指标信息满足预设指标条件的情况下,根据所述当前行为信息和所述预设业务,确定所述预加载信息。
- 根据权利要求18所述的装置,其中,所述预设业务为多个预设业务,所述业务指标信息为所述多个业务指标对应的多个业务指标信息;所述预加载单元包括:目标业务指标信息确定子单元,被配置为执行确定所述多个业务指标信息中满足所述预设指标条件的目标业务指标信息;第一预加载子单元,被配置为执行根据所述当前行为信息和目标业务,确定所述预加载信息,所述目标业务为所述目标业务指标信息对应的预设业务。
- 根据权利要求18所述的装置,其中,所述预加载信息为预加载页面信息;所述预加载单元包括:页面确定子单元,被配置为执行根据所述当前行为信息,确定当前页面信息;第二预加载子单元,被配置为执行基于所述预设业务,确定所述当前页面信息关联的所述预加载页面信息。
- 根据权利要求18所述的装置,其中,所述装置还包括:关联信息获取模块,被配置为执行获取所述预设业务的业务关联信息以及所述目标用户账号的目标账号关联信息;所述预加载单元包括:预加载子单元,被配置为执行在所述目标账号关联信息与所述业务关联信息匹配的情况下,根据所述当前行为信息和所述预设业务,确定所述预加载信息。
- 根据权利要求12所述的方法,其中,所述预设业务为多个预设业务,所述业务指标信息为所述多个业务指标对应的多个业务指标信息;所述预加载模块包括:目标业务确定单元,被配置为执行从所述多个预设业务中确定目标业务,所述目标业务对应的业务指标信息大于多个预设业务中除所述目标业务之外的预设业务对应的业务指标信息;预加载信息确定单元,被配置为执行根据所述当前行为信息和所述目标业务,确定所述预加载信息。
- 一种电子设备,包括:处理器;用于存储所述处理器可执行指令的存储器;其中,所述处理器被配置为执行所述指令,以实现以下步骤:获取目标用户账号在目标应用中的当前行为信息和历史行为信息;根据所述当前行为信息和所述历史行为信息,确定所述目标用户账号在预设业务下的业务指标信息;根据所述当前行为信息、所述预设业务以及所述业务指标信息,确定预加载信息;将所述预加载信息发送至所述目标用户账号对应的目标终端。
- 根据权利要求23所述的电子设备,其中,所述处理器还被配置为执行所述指令,以实现以下步骤:获取所述预设业务对应的多个预设行为事件以及所述多个预设行为事件各自的事件指标信息,所述事件指标信息表征预设行为事件与所述预设业务的匹配程度;基于所述多个预设行为事件以及所述事件指标信息,分别确定所述当前行为信息的第一事件指标信息以及所述历史行为信息的第二事件指标信息;根据所述第一事件指标信息和所述第二事件指标信息,确定所述目标用户账号在所述预设业务下的业务指标信息。
- 根据权利要求24所述的电子设备,其中,所述当前行为信息包括当前行为事件信息,所述历史行为信息包括多个历史行为事件信息;所述处理器还被配置为执行所述指令,以实现以下步骤:从所述多个预设行为事件中,确定与所述当前行为事件信息匹配的第一目标行为事件、以及与所述多个历史行为事件信息匹配的多个第二目标行为事件;基于所述事件指标信息,分别确定所述第一目标行为事件对应的第一事件指标信息、以及所述多个第二目标行为事件各自对应的第二事件指标信息。
- 根据权利要求24所述的电子设备,其中,所述处理器还被配置为执行所述指令,以实现以下步骤:获取所述多个预设行为事件各自的权重信息;所述权重信息表征预设行为事件与所述预设业务的匹配程度;以及所述处理器还被配置为执行所述指令,以实现以下步骤:基于所述多个预设行为事件、所述事件指标信息以及所述权重信息,分别确定所述当前行为信息的第一事件指标信息以及所述历史行为信息的第二事件指标信息。
- 根据权利要求24所述的方法,其中,所述处理器还被配置为执行所述指令,以实现以下步骤:获取第一时段内的第一历史行为信息以及第二时段内的第二历史行为信息;所述第一时段的起始时间为所述目标用户账号启动所述目标应用的时间、所述第一时段的终止时间为当前时间;所述第二时段的终止时间为所述启动所述目标应用的时间;从所述第一历史行为信息和/或所述第二历史行为信息中,筛选出与所述多个预设行为事件匹配的所述历史行为信息。
- 根据权利要求23所述的电子设备,其中,所述处理器还被配置为执行所述指令,以实现以下步骤:获取预设资源补偿信息;所述处理器还被配置为执行所述指令,以实现以下步骤:根据所述当前行为信息、所述历史行为信息以及所述预设资源补偿信息,确定所述目标用户账号在所述预设业务下的业务指标信息。
- 根据权利要求23所述的电子设备,其中,所述处理器还被配置为执行所述指令,以实现以下步骤:在所述业务指标信息满足预设指标条件的情况下,根据所述当前行为信息和所述预设业务,确定所述预加载信息。
- 根据权利要求29所述的电子设备,其中,所述预设业务为多个预设业务,所述业务指标信息为所述多个业务指标对应的多个业务指标信息;所述处理器还被配置为执行所述指令,以实现以下步骤:确定所述多个业务指标信息中满足所述预设指标条件的目标业务指标信息;根据所述当前行为信息和目标业务,确定所述预加载信息,所述目标业务为所述目标业务指标信息对应的预设业务。
- 根据权利要求29所述的电子设备,其中,所述处理器还被配置为执行所述指令,以实现以下步骤:根据所述当前行为信息,确定当前页面信息;基于所述预设业务,确定所述当前页面信息关联的所述预加载页面信息。
- 根据权利要求29所述的电子设备,其中,所述处理器还被配置为执行所述指令,以实现以下步骤:获取所述预设业务的业务关联信息以及所述目标用户账号的目标账号关联信息;所述处理器还被配置为执行所述指令,以实现以下步骤:在所述目标账号关联信息与所述业务关联信息匹配的情况下,根据所述当前行为信息和所述预设业务,确定所述预加载信息。
- 根据权利要求23所述的电子设备,其中,所述预设业务为多个预设业务,所述业务指标信息为所述多个业务指标对应的多个业务指标信息;所述处理器还被配置为执行所述指令,以实现以下步骤:从所述多个预设业务中确定目标业务,所述目标业务对应的业务指标信息大于多个预设业务中除所述目标业务之外的预设业务对应的业务指标信息;根据所述当前行为信息和所述目标业务,确定所述预加载信息。
- 一种计算机可读存储介质,其中,当所述计算机可读存储介质中的指令由电子设 备的处理器执行时,使得所述电子设备能够执行以下步骤:获取目标用户账号在目标应用中的当前行为信息和历史行为信息;根据所述当前行为信息和所述历史行为信息,确定所述目标用户账号在预设业务下的业务指标信息;根据所述当前行为信息、所述预设业务以及所述业务指标信息,确定预加载信息;将所述预加载信息发送至所述目标用户账号对应的目标终端。
- 一种计算机程序产品,包括计算机指令,其中,所述计算机指令被处理器执行时实现以下步骤:获取目标用户账号在目标应用中的当前行为信息和历史行为信息;根据所述当前行为信息和所述历史行为信息,确定所述目标用户账号在预设业务下的业务指标信息;根据所述当前行为信息、所述预设业务以及所述业务指标信息,确定预加载信息;将所述预加载信息发送至所述目标用户账号对应的目标终端。
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| CN118427449B (zh) * | 2024-07-05 | 2024-10-11 | 腾讯科技(深圳)有限公司 | 一种数据处理方法、装置、设备以及计算机可读存储介质 |
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