WO2018236169A1 - System and method for providing post-paid advertisement and vehicle maintenance cost management service linked to virtual account - Google Patents

System and method for providing post-paid advertisement and vehicle maintenance cost management service linked to virtual account Download PDF

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Publication number
WO2018236169A1
WO2018236169A1 PCT/KR2018/007043 KR2018007043W WO2018236169A1 WO 2018236169 A1 WO2018236169 A1 WO 2018236169A1 KR 2018007043 W KR2018007043 W KR 2018007043W WO 2018236169 A1 WO2018236169 A1 WO 2018236169A1
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WO
WIPO (PCT)
Prior art keywords
terminal
merchant
advertisement
payment
virtual account
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Application number
PCT/KR2018/007043
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French (fr)
Korean (ko)
Inventor
정길모
Original Assignee
주식회사클로버세븐
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Publication of WO2018236169A1 publication Critical patent/WO2018236169A1/en

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0242Determining effectiveness of advertisements
    • G06Q30/0246Traffic
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0242Determining effectiveness of advertisements
    • G06Q30/0244Optimization
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0273Determination of fees for advertising
    • G06Q50/40

Definitions

  • the present invention relates to a method of providing post-pay advertisement and a virtual account-linked vehicle maintenance fee management service.
  • the method includes analyzing customer information associated with a virtual account with the vehicle maintenance cost as big data, Provides a way to drive online customers offline.
  • the method using the O2O service is performed by using the NFC tag.
  • NFC tagging of a price tag of a product decided to be purchased by a customer is performed by NFC tagging in the smart card, And a purchase is completed by mobile payment or barcode scan for a product in the cart.
  • a consumption pattern of a customer using an unpaid account is analyzed as big data by using the vehicle maintenance cost as a virtual account, a reserve according to the vehicle maintenance cost is accumulated as a virtual account,
  • the advertisement fee is charged to the advertiser according to the effect of the advertisement, so that the advertisement fee is charged and paid only for the proved effect of the advertisement.
  • a method of providing post-pay advertisement and a virtual account-linked vehicle maintenance cost management service to prevent users from falling into spam by providing advertisement according to a timing and place suitable for consumption pattern is not limited to the above-described technical problems, and other technical problems may exist.
  • a cooperative bank server that performs settlement so that the deposit is deposited to the affiliated merchant when the deposit is used in the advertised merchant, which is an object of the advertisement, a beacon registered in the merchant that is affiliated with the merchant to use the vehicle maintenance fee Depending on the frequency, it may be woken up to run the billing program or application, A merchant terminal that scans or reads the merchant unique code of the merchant terminal, identifies affiliated merchants, requests settlement by inputting a settlement amount corresponding to the vehicle maintenance fee, uses the deposit from the advertised merchant, The affiliated merchant terminal and the advertised merchant terminal of the affiliated merchant, and registers the affiliated merchant terminal and the advertised merchant terminal of the affiliated merchant to the payment program or application of the merchant terminal, , When the payment request is transmitted from the card linked to the virtual account of the business operator to the affiliated bank server, it is determined whether or not to approve the region and amount requested for payment, and the determined approval is transmitted to the affiliated merchant terminal
  • a method for managing a virtual account comprising the steps of: mapping a virtual account that is granted and issued according to a purpose of collecting a business from at least one affiliate bank server to a business entity terminal, And registering the vehicle identification code, accumulating a reserve corresponding to the vehicle maintenance cost used in the affiliated merchant terminal in the business terminal, into a virtual account, collecting the payment event before and after using the vehicle maintenance fee at the business terminal,
  • the method comprising the steps of: collecting an advertisement for an advertised merchant, which is an advertisement object, from at least one advertiser server based on the analysis result, transmitting the advertisement to the merchant terminal, receiving a request for use of the reserve from the merchant terminal, The payment is made to be paid to the advertising merchant terminal And transmitting the settlement request to the at least one advertiser server based on the use of the reserve and the advertisement fee according to the settlement event of the business entity terminal to the affiliate merchant terminal.
  • the consumption pattern of a customer who uses an unpaid account by using the vehicle maintenance cost as a virtual account is analyzed as big data, a reserve according to the vehicle maintenance cost is accumulated as a virtual account,
  • the advertisement fee is charged to the advertiser according to the effect of the advertisement, and the advertisement fee is charged only for the proved effect of the advertisement and the payment is requested Maximize the effectiveness of the advertisement, and prevent the advertisement from becoming spam by providing the advertisement according to the timing and location according to the consumption pattern.
  • FIG. 1 is a block diagram illustrating a post-pay advertisement and a virtual account-linked vehicle maintenance cost management service providing system according to an embodiment of the present invention.
  • FIG. 2 is a configuration diagram for explaining a payment agent service providing server shown in FIG. 1.
  • FIG. 2 is a configuration diagram for explaining a payment agent service providing server shown in FIG. 1.
  • FIG. 3 is a view for explaining an embodiment in which vehicle maintenance cost is used in post-pay advertisement and virtual account-linked vehicle maintenance cost management service according to an embodiment of the present invention.
  • FIG. 4 is a view for explaining an embodiment in which a reserve according to the vehicle maintenance cost of the post-pay advertisement and the virtual account-linked vehicle maintenance cost management service according to the embodiment of the present invention is used in the advertised merchant.
  • FIG. 5 is a view for explaining an embodiment in which a vehicle maintenance cost of a post-pay advertisement and a virtual account-linked vehicle maintenance cost management service and a reserve in an ad agency are used according to an embodiment of the present invention.
  • FIG. 6 is a view for explaining the concept of a post-paid advertisement and a virtual account-linked vehicle maintenance cost management service according to an embodiment of the present invention.
  • FIG. 7 is a diagram illustrating a process in which data is transmitted and received between the respective components included in the post-paid advertisement and virtual account-linked vehicle maintenance cost management service providing system of FIG. 1 according to an embodiment of the present invention.
  • FIG. 8 is a flowchart illustrating a post-pay advertisement and a method for providing a virtual account-linked vehicle maintenance cost management service according to an embodiment of the present invention.
  • the present invention relates to a method and system for providing a virtual account by issuing a virtual account from a service provider and issuing and issuing a virtual account for each purpose of collection and, when a vehicle maintenance fee associated with the virtual account is used in a predetermined merchant, And accumulates a deposit, which is accumulated based on the advertisement and the used vehicle maintenance cost, in the virtual account when the advertisement associated with the merchant is present, and when the provider stores the deposit as an object of the advertisement
  • An affiliate bank server that performs settlement so that the deposit is deposited to the affiliated merchant when the advertisement merchant uses the advertisement;
  • the billing program or application is woken up according to the frequency of the beacon registered at the merchant affiliated to use the vehicle maintenance fee and is scanned or read by the merchant unique code of the affiliated merchant terminal, A merchant terminal for requesting settlement by inputting a settlement amount corresponding to the vehicle maintenance fee, and using the reserve at the advertised merchant;
  • a terminal registration unit for registering a terminal and a vehicle for payment of a vehicle maintenance fee or a reserve from the business entity terminal and issuing a unique code of an affiliate merchant and an affiliate merchant of the affiliated merchant store and registering an affiliated merchant terminal and an advertised merchant terminal of the affiliated merchant, Determining whether the settlement request or the payment request is transmitted to the affiliate bank server from a card linked to the virtual account of the business entity and the payment program or application of the business entity, A payment agent service providing server for transmitting approval or disapproval to the affiliated merchant terminal or the advertised merchant terminal and setting the amount used by the provider to the affiliated merchant terminal or the advertised merchant terminal;
  • step (or step) or “step” does not mean “step for. &Quot;
  • &quot part " includes a unit realized by hardware, a unit realized by software, and a unit realized by using both. Further, one unit may be implemented using two or more hardware, or two or more units may be implemented by one hardware.
  • some of the operations or functions described as being performed by a terminal, a device, or a device may be performed instead in a server connected to the terminal, device, or device.
  • some of the operations or functions described as being performed by the server may also be performed in a terminal, device or device connected to the server.
  • mapping or matching with the terminal some of the operations or functions described in the mapping or matching with the terminal are used for mapping or matching the unique number of the terminal or the identification information of the individual, which is the identification data of the terminal . ≪ / RTI >
  • FIG. 1 is a block diagram illustrating a post-pay advertisement and a virtual account-linked vehicle maintenance cost management service providing system according to an embodiment of the present invention.
  • the post-pay advertisement and virtual account-linked vehicle maintenance cost management service providing system 1 includes a business entity terminal 100, a payment agent service providing server 300, a partner bank server 400, an affiliate merchant terminal 500 A beacon 600, a unique identification code 700, an advertiser server 800, and an affiliate merchant terminal 900.
  • the post-pay advertisement and virtual account-linked vehicle maintenance cost management service providing system 1 of FIG. 1 is only an embodiment of the present invention, and thus the present invention is not limited to FIG.
  • a vendor terminal 100 may be connected to a payment agent service providing server 300 through a network 200.
  • the provider terminal 100 may be directly or indirectly connected to the affiliated bank server 400 through the payment agent service providing server 300 through the network 200.
  • the affiliate bank server 400 may be connected to the business entity terminal 100 through the payment agency service providing server 300.
  • the beacon 600 may be connected to the vendor terminal 100 through the network 200.
  • the advertiser server 800 may be connected to the payment agent service providing server 300 through the network 200 and may also be connected to the advertised merchant terminal 900 through the network 200.
  • the affiliated merchant terminal 900 may be connected to the payment agent service providing server 300 through the network 200.
  • the network 200 refers to a connection structure capable of exchanging information between nodes such as a plurality of terminals and servers.
  • a network 200 is a 3rd Generation Partnership Project (3GPP) network, A 5th Generation Partnership Project (5GPP) network, a World Interoperability for Microwave Access (WIMAX) network, an Internet, a LAN (Local Area Network), a Wireless LAN (Local Area Network) But are not limited to, a Wide Area Network (PAN), a Personal Area Network (PAN), a Bluetooth network, an NFC network, a satellite broadcast network, an analog broadcast network, a DMB (Digital Multimedia Broadcasting)
  • O2O Online to Offline
  • O2O is a business strategy that combines on / off line by combining online and offline to build new business model, expand business, service area, customer management and marketing efficiency.
  • O2O is a strategy to expand the business to a new off-line area by utilizing loyal member DB and platform or to expand the market through partnership with off-line operators.
  • offline-based operators they are focusing on securing customers and marketing by leveraging the infrastructure and technology of online operators or by entering new businesses that utilize mobile infrastructure by utilizing established offline infrastructure.
  • the post-pay advertisement and the settlement agent service associated with the virtual account can be applied to a customer who has already received a cheaper oil supply while using the vehicle maintenance fee as a virtual account,
  • By advertising and paying advertisers' advertisements it is possible to provide advertisements that match the patterns of consumption patterns of existing customers, thereby preventing the advertiser from having a sense of rejection.
  • the business entity terminal 100 may be a terminal accessing a web page, an application page, an application, or a program provided by the payment agent service providing server 300. At this time, the business entity terminal 100 may be a terminal for registering a business in the payment agency service providing server 300 and requesting a payload service for maintaining the vehicle. In addition, the merchant terminal 100 issues a virtual account to the affiliated bank server 400 for each purpose of collection, and when the merchant arrives at the merchant for vehicle management, the application is activated by the beacon 600 Terminal.
  • the vendor terminal 100 may be a terminal that scans a unique code 800 (not shown) using an application for payment, identifies a merchant, and performs settlement.
  • the vendor terminal 100 may be a terminal that executes an application only when a unique identification code 700 attached to the vehicle is scanned in order to prevent illegal use of the provider card.
  • the provider terminal 100 may be registered in plural, and may be a card using payment means associated with a virtual account of a business operator other than a business entity, or a terminal of all payer using an application.
  • the business entity terminal 100 also transmits payment information such as time, place, and business type to the payment agent service providing server 300, and transmits data, which is input as a big data, Lt; / RTI >
  • the business entity terminal 100 may be a terminal that accumulates a reserve for the vehicle maintenance expenses settlement in the virtual account.
  • the business entity terminal 100 may be a target of an advertisement for an advertised merchant that is used as a reserve fund. Then, the business entity terminal 100 can receive, through the payment agent service providing server 300, an advertised merchant shop, which is an agent using the reserve.
  • the vendor terminal 100 may be a terminal that transmits information according to usage of the reserve to the settlement service providing server 300.
  • the business entity terminal 100 may be implemented as a computer capable of connecting to a remote server or terminal through the network 200.
  • the computer may include, for example, a set-top box, a notebook equipped with a web browser (WEB Browser), a desktop, a laptop, and the like.
  • the business entity terminal 100 may be implemented as a terminal capable of connecting to a remote server or a terminal through the network 200.
  • the provider terminal 100 is a wireless communication device that is guaranteed to be portable and mobility, for example, as a navigation device, a personal communication system (PCS), a global system for mobile communications (GSM), a personal digital cellular (PDC) Handyphone System), PDA (Personal Digital Assistant), IMT (International Mobile Telecommunication) -2000, Code Division Multiple Access (CDMA) -2000, W-Code Division Multiple Access (W-CDMA), Wibro (Wireless Broadband Internet)
  • a handheld based wireless communication device such as a smartphone, a smartpad, a tablet PC, and the like.
  • the payment agent service providing server 300 may be a server directly or indirectly providing an app page, a web page, an application, a program, or the like, which provides a post-paid advertisement and a virtual account-linked vehicle maintenance cost management service.
  • the settlement agency service providing server 300 receives the information of the virtual account issued by the affiliate bank server 400 to the business entity terminal 100 or the affiliated bank server 400, May be a server that performs real-time or next-day settlement to the merchant and requests settlement to the affiliate bank server 400 when the merchant uses the merchant. At this time, you may be charged an amount that includes more fees.
  • the payment agent service providing server 300 may be a server that controls the business agent terminal 100 to wake up and activate using the beacon 600 at the affiliated merchant terminal 500.
  • the settlement agency service providing server 300 manages the unique identification code 700 attached to the vehicle of the business operator so that the settlement is activated only when the business entity terminal 100 scans the unique identification code 700 , It is possible to prevent illegal use of the vehicle maintenance cost of the vehicle by the vehicle other than the vehicle registered in the business.
  • the settlement agency service providing server 300 manages the beacon 600 and the affiliated merchant terminal 500 and issues and manages the unique code 800 and the unique identification code 700 and transmits the unique code 800 and the unique identification code 700 to the business entity 100, And can identify the payer by issuing and managing an identification code for each program or application installed in the payer.
  • the settlement agency service providing server 300 may be a server that receives a settlement event including the settlement details generated in addition to the vehicle maintenance expenses of the business entity terminal 100 in the history log.
  • the settlement agency service providing server 300 may be a server for converting billing event into big data and analyzing big data.
  • the settlement agency service providing server 300 may be a server that transmits the big data analysis result to the advertiser server 800, thereby inducing registration so that the advertised merchant, which is an object of the advertisement, is affiliated.
  • the advertiser server 800 registers the advertisement merchant in the billing agency service providing server 300 and requests the advertisement terminal 100 to output the output of the advertisement, , A location, a usage pattern, and the like, and outputs an advertisement.
  • the payment agent service providing server 300 requests the use of the reserve money of the commercial terminal 100 from the affiliated merchant terminal 900 after outputting the advertisement, And may be a server that performs settlement of the merchant terminal 900.
  • the payment agent service providing server 300 may be implemented as a computer that can access a remote server or terminal through the network 200.
  • the computer may include, for example, a notebook, a desktop, a laptop, and the like on which a WEB browser is installed.
  • the affiliate bank server 400 may be a server that receives a request for a virtual account from a provider, issues a request for issuance of a virtual account from the provider, receives a deposit from a provider to provide a charge service, and provides a service in connection with an automatic loan.
  • the affiliate bank server 400 may be a server that pays a fee including a fee when a payment is requested from the payment agency service providing server 300.
  • the affiliate bank server 400 may be a server that accumulates a deposit in a virtual account of the vendor terminal 100 when there is a reserve request for settlement of the vehicle maintenance expenses in the payment agency service providing server 300.
  • the affiliate bank server 400 may be a server for searching for an advertisement for accumulating a deposit, and for mapping an accumulation ratio or the like to an identifier for identifying the advertiser. In addition, when there is a request for use and approval of the reserve, the affiliate bank server 400 compares the accumulated reserve with the requested reserve to determine whether or not to approve the deposit, and transmits it to the settlement service providing server 300, And may be a server for determining whether to make a payment at the merchant terminal 900. [
  • the affiliate bank server 400 may be implemented as a computer capable of connecting to a remote server or terminal through the network 200.
  • the computer may include, for example, a notebook, a desktop, a laptop, and the like on which a WEB browser is installed.
  • the affiliated merchant terminal 500 may be a terminal capable of settlement of QR codes.
  • the affiliated merchant terminal 500 may be a terminal that identifies the unique identification code 700 of the vehicle and confirms the vehicle and performs settlement when the payment is received by the card.
  • the affiliated merchant terminal 500 may be associated with the beacon 600, and may activate the application of the business entity terminal 100 with the signal of the beacon 600.
  • the affiliated merchant terminal 500 may be a terminal that executes wireless communication so as to be settled at a price input by the affiliated merchant terminal 500 in an application of the provider terminal 100 that has scanned the unique code 800.
  • the affiliated merchant terminal 500 may be implemented as a computer capable of connecting to a remote server or terminal through the network 200.
  • the computer may include, for example, a POS terminal, a card terminal, a notebook equipped with a WEB Browser, a desktop, a laptop, and the like.
  • the business entity terminal 100 may be implemented as a terminal capable of connecting to a remote server or a terminal through the network 200.
  • the affiliate merchant terminal 500 is, for example, a portable communication device with guaranteed portability and mobility, such as a navigation system, a personal communication system (PCS), a global system for mobile communications (GSM), a personal digital cellular Personal Handyphone System), PDA (Personal Digital Assistant), IMT (International Mobile Telecommunication) -2000, CDMA (Code Division Multiple Access) -2000, W-CDMA (W- A handheld based wireless communication device such as a smart phone, a smartphone, a smartpad, a tablet PC, and the like.
  • a portable communication device with guaranteed portability and mobility such as a navigation system, a personal communication system (PCS), a global system for mobile communications (GSM), a personal digital cellular Personal Handyphone System), PDA (Personal Digital Assistant), IMT (International Mobile Telecommunication) -2000, CDMA (Code Division Multiple Access) -2000, W-CDMA (W- A handheld based wireless communication device such as a smart phone, a smartphone, a smartpad, a tablet PC, and the like
  • the beacon 600 may be a device that activates and executes an application of the vendor terminal 100 when the vendor terminal 100 transmits a specific frequency.
  • the unique identification code 700 and the unique code may be codes that identify the vehicle and identify the merchant. This may be a simple sticker type that does not transmit a frequency with a manual code, or an active element that provides a code or frequency for identifying itself. It should be clear that various communication methods can be used for the communication method, not limited to RFID, ultrasound, Bluetooth, and the like.
  • the advertiser server 800 is a system for providing a targeted advertisement to a customer that has already been held through a settlement agency service providing server 300, that is, a business terminal 100 that uses a vehicle maintenance fee by using a virtual account, It can be the server of the advertiser.
  • the advertiser server 800 analyzes various consumption patterns including a pattern of making a settlement with the company terminal 100 before and after using the vehicle maintenance cost, a pattern of purchasing a car, a pattern using a maintenance service, May be a server of an advertiser who wishes to perform a targeted advertisement to a customer of the settlement agency service providing server 300 by using the service.
  • the advertiser server 800 transmits the advertisement object and the information about the advertised merchant to the corresponding merchant terminal 100 , It is possible to induce the use of the reserve accumulated in the vehicle maintenance cost to be used at the advertised merchant of the advertiser.
  • the advertiser server 800 can be implemented as a computer that can access a remote server or terminal through the network 200.
  • the computer may include, for example, a notebook, a desktop, a laptop, and the like on which a WEB browser is installed.
  • the advertised merchant terminal 900 may be a terminal of an affiliate shop that sells an article or the like advertised by the advertiser server 800. [ At this time, when the merchant terminal 100 wants to use the reserve, the affiliate merchant terminal 900 receives approval or non-approval through the payment agency service providing server 300 and the affiliate bank server 400, Or may be a terminal performing the operation. In addition, the advertised merchant terminal 900 may be a terminal associated with the beacon 600 so that a beacon 600 is provided and a signal is transmitted to the commercial terminal 100. That is, the same method as that in which the merchant terminal 900 of the affiliated merchant terminal 900 performs settlement by installing the beacon 600 at the affiliated merchant terminal 500 may be applied. However, the present invention is not limited thereto, and various methods may be used.
  • the advertised merchant terminal 900 may be implemented as a computer capable of connecting to a remote server or terminal through the network 200.
  • the computer may include, for example, a POS terminal, a card terminal, a notebook equipped with a WEB Browser, a desktop, a laptop, and the like.
  • the advertised merchant terminal 900 may be a POS, a PCS (Personal Communication System), a GSM (Global System for Mobile communications), a PDC (Personal Digital Cellular), a PHS Personal Digital Assistant), IMT (International Mobile Telecommunication) -2000, Code Division Multiple Access (CDMA) -2000, W-CDMA (W-CDMA), Wibro (Wireless Broadband Internet)
  • a handheld-based wireless communication device such as a smartpad, a tablet PC, and the like.
  • FIG. 2 is a block diagram illustrating the payment agent service providing server shown in FIG. 1
  • FIG. 3 is a flowchart illustrating an embodiment of a post-pay advertisement and a virtual account-linked vehicle maintenance fee management service according to an exemplary embodiment of the present invention.
  • FIG. 4 is a view for explaining an embodiment in which a reserve according to vehicle maintenance costs among post-pay advertisement and virtual account-linked vehicle maintenance cost management service according to an embodiment of the present invention is used in an advertised merchant store
  • FIG. 5 is a view for explaining an embodiment in which a vehicle maintenance fee of a post-pay advertisement and a virtual account-linked vehicle maintenance cost management service and a reserve in an advertised merchant shop are used according to an embodiment of the present invention
  • FIG. 4 is a diagram for explaining the concept of a post-pay advertisement and a virtual account-linked vehicle maintenance cost management service according to an embodiment of the present invention.
  • the payment agent service providing server 300 includes a storage unit 310, an accumulating unit 320, an analyzing unit 330, a transmitting unit 340, (350), and a settlement unit (360).
  • the billing agent service providing server 300 or the other server (not shown) operating in cooperation with the settlement agent service providing server 300 according to the embodiment of the present invention may transmit the postpaid advertisement and the virtual account-
  • the vendor terminal 100 can install or open post-pay advertisement and virtual account-linked vehicle maintenance cost management service application, program, have.
  • the service program may be executed in the business entity terminal 100 using a script executed in the web browser.
  • a web browser is a program that enables a WWW (World Wide Web) service, and is a program for receiving and displaying hypertext described in hypertext mark-up language (HTML), for example, Netscape (Netscape) An Explorer, chrome, and the like.
  • the application refers to an application on the terminal, for example, an app (app) running on a mobile terminal (smart phone).
  • connection of the network 200 is performed by the service provider 100, the payment agent service providing server 300, the affiliate bank server 400, the affiliate merchant terminal 500, the beacon 600, the advertiser server 800, It means that the advertised merchant terminal 900 generates a communication object at a communication contact for communication with a terminal connected to the network 200.
  • the payment agent service providing server 300 can exchange data with each other through a communication object.
  • a payment agent service can provide two services.
  • the first service is a service only after depositing a vehicle maintenance fee into a virtual account, processing an unpaid account, receiving a vehicle maintenance fee at a lower price, and after being authenticated such as being woken up by a beacon signal to prevent illegal use by a corporation It is a way to make payment possible.
  • the second service reserves accumulated through the use of the vehicle maintenance fee are accumulated in a virtual account so that it is available to the carrier like cash.
  • the reserve is made available only to the advertised merchant selling the object advertised by the advertiser.
  • the data included in the payment event used in conjunction with the advertiser is analyzed to provide a database in which each customer can be targeted and a reasonable advertisement is provided to the advertiser after the advertisement is effective (after the purchase of the goods) , And it is a way to make use of the reserve money useful for business owners.
  • the storage unit 310 may store a virtual account, which is given and issued for at least one vendor's banking pur- pose purpose, from the at least one affiliate bank server 400, with the business entity 100, which is a terminal of the business entity.
  • the storage unit 310 can receive the card mapped to the virtual account and the vehicle identification code from the business entity terminal 100.
  • the accumulation unit 320 may scan the unique code of the affiliated merchant terminal 500 in the business entity terminal 100 A condition that a unique code is scanned in the vendor terminal 100, a predetermined region and an amount of money are input, and when the affiliate merchant terminal 500 receives an approval request, have.
  • the condition that satisfies the predetermined area and the amount of money is a condition including the condition of being less than the stored amount mapped to the type of the vehicle maintenance cost, whether or not less than the maximum oilable amount per day is less, Lt; / RTI >
  • the condition for executing the program or application for payment of the business entity terminal 100 is limited to the case where the unique identification code of the vehicle registered by the business entity is recognized and the beacon signal associated with the affiliated merchant terminal 500 is input .
  • a user uses the vehicle maintenance cost, such as using an application or using a card.
  • the user when the user makes a settlement using the card, there is no way to confirm whether the vehicle is the owner's vehicle or the owner's vehicle.
  • the affiliated merchant terminal 500 identifies the inherent code 700 attached to the vehicle of the business operator. Through this, it is possible to prevent the abuse of the corporate card or the business card, to confirm the accurate settlement and the use place, and the settlement process can be simplified.
  • the accumulating unit 320 transmits the settlement approved amount to the affiliated bank server 400, transmits a settlement request, and performs settlement to the affiliated merchant terminal 500.
  • the vendor terminal 100 is woken up according to the frequency of the beacon registered at the merchant affiliated to use the vehicle maintenance cost registered by the vendor, executes the billing program or application, and scans or updates the merchant unique code of the merchant terminal It is possible to identify the affiliated merchant by reading and enter the payment amount corresponding to the vehicle maintenance fee to request payment.
  • the settlement agency service providing server 300 receives the registration of the terminal and the vehicle for payment of the vehicle maintenance fee from the business entity, issues the unique code of the affiliated merchant of the affiliated merchant, registers the merchant terminal of the affiliated merchant affiliated with the business terminal 100, When a payment request is transmitted from the payment program or application of the business entity terminal 100 to a partner bank server 400 in a card interlocked with a virtual account of a business entity, It is possible to transmit the determined approval or disapproval to the merchant terminal and settle the amount used by the merchant to the merchant terminal.
  • the affiliate bank server 400 requests and issues a virtual account for the purpose of collection by issuing a virtual account issuance from a business entity and when the virtual account is used in a merchant whose preliminary vehicle maintenance cost associated with the virtual account is used, , And the amount deposited from the provider may be treated as an unpaid account.
  • the partner bank server 400 can be automatically linked to the advance amount of the loan when the deposit is not made from the provider.
  • the affiliated merchant terminal 500 can also wake up and activate the payment program or the application when recognizing the vehicle identification code included in the registered vehicle from the business partner at the affiliated merchant store. At this time, when the business operator makes a payment request at the merchant terminal using the card in addition to the program or the application in the business operator terminal 100, the affiliated merchant terminal 500 recognizes the condition of recognizing the vehicle identification code disposed in the vehicle registered by the business operator And can transmit a settlement request to the settlement service providing server 300.
  • the accumulation unit 320 receives the card mapped to the virtual account and the vehicle identification code from the business entity terminal 100 and receives a deposit corresponding to the vehicle maintenance fee used in the affiliated merchant terminal 500 in the business entity terminal 100 It can be credited to a virtual account. For example, if you have 30 won per liter, you can earn 900 won for 30 liters. At this time, when the business entity terminal 100 is not a single terminal, for example, in the case of a corporation, a plurality of persons are paid out instead of one person, so that the reserve fund can be accumulated rapidly.
  • the analysis unit 330 can collect billing events before and after using the vehicle maintenance cost in the business entity terminal 100, and can make big data and analyze them.
  • the payment event occurring before and after the payment of the vehicle maintenance fee may be included in the big data collected by the payment agent service providing server 300 and analyzed by at least one big data analysis algorithm.
  • At least one big data analysis algorithm may be as follows. However, it is to be understood that various analysis algorithms can be used without being limited thereto.
  • payment events can be utilized through data collection process, data preprocessing, information storage management, information processing analysis, intelligence discovery, and visualization.
  • data is collected from various data sources, and if necessary, the unnecessary data is filtered or processed into a proper form, and then information is stored and managed, and useful information is extracted or analyzed It can be defined as a step of discovering and visualizing intelligence and utilizing it.
  • useful information may be extracted or analyzed prior to the information storage management step, and then stored and managed as needed.
  • each process from collecting data to finding and using intelligence is a big data environment and requires technical support considering big data attributes such as data size, data generation and processing speed, data diversity, and complexity of data utilization environment .
  • major technology of big data analysis platform to support big data utilization can be divided into heterogeneous data fusion technology, big data storage management technology, big data processing technology, big data analysis technology and intelligent visualization technology.
  • heterogeneous data convergence technology is a heterogeneous multi data convergence technology that supports access to various data sources, data collection and data convergence processing for big data analysis, and big data storage management technology stores various types of data It is a high-performance storage management technology that supports highly scalable distributed storage management technology and real-time analysis environment that can be managed.
  • Big data processing technology is a distributed parallel data processing technique for supporting timely analysis processing of stream data and large-scale storage data that are generated continuously.
  • Big data analysis technology is a technique for extracting the value inherent in big data Large-scale data and stream data-based statistical processing, data mining and other analytical techniques using machine learning and artificial intelligence techniques.
  • intelligent visualization technology is a technology that visualizes the analyzed results using charts, images, animations, etc. so that they can be easily understood intuitively.
  • a formal event stream processing operation may be provided according to a data model, and the processed and analyzed data may be used as an input for updating the database.
  • the processed and analyzed meaningful data can be transmitted to at least one advertiser server 800 having various customer targets. Accordingly, the advertiser of the advertiser server 800 confirms whether or not the usage pattern used by the customer layer of the settlement service providing server 300 (300) matches the target desired by the advertiser server 800, You can decide.
  • the transmitting unit 340 may collect the advertisement for the advertised merchant, which is the advertisement object, from at least one advertiser server 800 based on the analysis result, and may transmit the advertisement to the provider terminal 100.
  • the advertisement is executed according to the consumption pattern and timing of the user, thereby maximizing the probability that the advertisement leads to payment.
  • the license section 350 may withdraw the deposit from the virtual account and authorize the payment approval to be paid to the advertised merchant terminal 900.
  • the granting unit 350 can obtain a response by transmitting a query to the affiliate bank server 400.
  • the settlement unit 360 may transmit the settlement request to at least one advertiser server 800 based on the deposit fee and the advertisement fee according to the settlement event of the merchant terminal 100 to the affiliate merchant terminal 900.
  • the big data conversion and analysis is performed in the business terminal 100 using the location of the gas station using the vehicle maintenance cost, the type of the gas station, the type of the vehicle, the type of the vehicle, the number of vehicles per company, the total usage amount, Ratio, but is not limited to this.
  • data collected for big data can be added, deleted, edited or updated periodically or in real time.
  • the payment agent service providing server 300 requests the advertiser server 800 associated with the advertised merchant shop for the advertisement fee, Can receive.
  • the affiliate bank server 400 receives a virtual account issuance request from a business entity, assigns and issues a virtual account for each purpose of collection, and uses, among the money deposited from the business entity, the vehicle maintenance fee associated with the virtual account
  • the deposit is accumulated in the virtual account based on the advertisement and the used vehicle maintenance fee
  • the carrier registers the deposit as the object of the advertisement
  • a payment can be made so that the deposit is deposited into the advertising merchant.
  • the business entity terminal 100 is registered from the business operator and is woken up according to the frequency of the beacon 600 installed in the affiliated shop affiliated to use the vehicle maintenance fee to execute the payment program or the application, It is possible to identify the affiliated merchant by scanning or reading the code, input the payment amount corresponding to the vehicle maintenance fee to request payment, and use the reserve money at the advertised merchant.
  • the settlement agency service providing server 300 receives the terminal and the vehicle for payment of the vehicle maintenance cost or the reserve from the business entity terminal 100 and issues the unique code of the affiliated merchant and the affiliated merchant of the affiliated merchant store, When the terminal 500 and the affiliated merchant terminal 900 are registered and a payment request from the payment program or application of the business entity terminal 100 and a card linked to the virtual account of the business entity are transmitted to the affiliated bank server 400 And transmits the determined approval or not to the affiliated merchant terminal 500 or the affiliated merchant terminal 900.
  • the affiliated merchant terminal 500 or the affiliated merchant terminal 900) the amount used by the business operator can be settled.
  • the advertiser server 800 collects the results of analyzing the settlement events generated at the vendor terminal 100 before and after the payment of the vehicle maintenance cost from the settlement agency service providing server 300, When the settlement events match, an advertisement request is transmitted to the settlement service providing server 300, and the information of the advertised merchant, which is an object of the advertisement, is transmitted to the settlement service providing server 300, To be used by the advertised merchant.
  • a business operator registers a business, a virtual account is issued, and a monthly deposit of 1,000,000 won is made in a virtual account.
  • the payment agent service providing server 300 receives registration from the affiliated merchant terminal 500, the affiliate bank server 400, and the provider terminal 100 and shares the information.
  • the vendor terminal 100 may perform the payment by reading the card wirelessly.
  • the vendor terminal 100 receives the message that the settlement has been completed and transmits the message to another terminal of the provider interlocked with the vendor terminal 100, and performs settlement based on the history You can do it fast.
  • the amount used as the vehicle maintenance fee is accumulated in the virtual account according to the accumulation rate, and the advertised merchant of the advertiser who can use the accumulated amount can be output to the business terminal 100.
  • the advertisement of the advertiser is outputted at random according to the consumption pattern and the history log of the business entity terminal 100, rather than being outputted to the business entity terminal 100.
  • a business operator eats coffee at a gas station near the gas station at 8 o'clock in the morning, gasps at the gas station, and (c) a pattern of eating breakfast before going to work at the XX hamburger shop occurs on Mondays Let's assume.
  • the coffee shop is searched around the location where the business operator is located, the searched coffee shop is searched for whether the searched merchant's merchant's shop is located, and if the searched merchant's merchant is present,
  • the searched coffee shop is searched for whether the searched merchant's merchant's shop is located, and if the searched merchant's merchant is present.
  • the settlement service providing server 300 requests the advertiser server 800 to pay an advertisement fee by postpay, (e) when the target advertisement is required to be updated by updating the settlement pattern of the provider , And make corrections. (F) The payment agent service providing server 300 updates the accumulation amount and updates the accumulable merchant.
  • the affiliated merchant stores the customer of the settlement service providing server 300 , which can increase profits even at low prices.
  • an individual or a corporation that has paid the deposit by depositing the deposit can receive the deposit corresponding to the fuel consumption and use the deposit in the partner company (advertiser, advertiser server 800) The profit can also increase because the customer can become the customer of the advertiser.
  • FIG. 7 is a diagram illustrating a process in which data is transmitted and received between the respective components included in the post-paid advertisement and virtual account-linked vehicle maintenance cost management service providing system of FIG. 1 according to an embodiment of the present invention.
  • FIG. 7 an example of a process in which data is transmitted and received between the respective components will be described with reference to FIG. 7.
  • the present invention is not limited to such an embodiment, It is apparent to those skilled in the art that the process of transmitting and receiving data can be changed.
  • a virtual account is established in S7100, a deposit is made in S7200, and a payment agent service providing server 300 transmits a virtual account to the affiliated merchant terminal 500 (S7300), receives the account collection purpose and amount from the affiliate bank server 400, and converts the information of the business, the bank, and the merchant into a database (S7400).
  • the affiliated merchant terminal 500 requests payment from the payment agent service providing server 300 (S7500) And transmits the result to the payment proxy service providing server 300 (S7600).
  • step S7610 the settlement service providing server 300 transmits the data to the affiliate bank server 400 to accumulate the deposit in the virtual account in step S7630.
  • the payment agency service providing server 300 receives all the payment events as a history log (S7710), performs big data conversion and analysis The settlement pattern is analyzed and stored for each provider (S7730).
  • the analyzed consumption pattern is transmitted to at least one advertiser server 800 (S77500). If at least one advertiser server 800 has a target customer as its target, the payment agent service providing server 300 ) (S7770).
  • step S7810 the business entity terminal 100 outputs an advertisement according to the consumption pattern, the location, the date, and the like (S7800). If the business entity 100 makes a payment at the advertised merchant that sells the advertisement product of the advertiser after the advertisement is output (S7810) , the advertised merchant terminal 900 waits for reception of approval processing to the payment proxy service providing server 300 (S7830, S7850), depending on whether or not a reserve deposit approval request has occurred.
  • the payment agent service providing server 300 requests the advertiser server 800 to pay a fee for the advertisement to settle the payment (S7900) when the payment is completed in the advertisement shop terminal 900 (S7870) A fee is received from the server 800 (S7910).
  • FIGS. 1 through 6 are flowchart illustrating a method of providing post-paid advertisement and a virtual account-linked vehicle maintenance fee management service according to an embodiment of the present invention. Referring to FIGS. 1 through 6, And the description thereof will be omitted because they can be easily deduced from the same or described contents.
  • FIG. 8 is a flowchart illustrating a post-pay advertisement and a method for providing a virtual account-linked vehicle maintenance cost management service according to an embodiment of the present invention.
  • the settlement service providing server maps a virtual account, which is given and issued according to a purveying purpose of a business from at least one affiliated bank server, with a business terminal, which is a terminal of the business entity, and stores the virtual account (S8100).
  • the payment proxy service providing server registers the card mapped to the virtual account and the vehicle identification code from the business entity terminal, and accumulates a reserve corresponding to the vehicle maintenance fee used in the affiliated affiliate terminal at the business entity terminal in the virtual account S8200).
  • the settlement agency service providing server collects the settlement events before and after using the vehicle maintenance cost at the business entity terminal, and performs big data analysis and analysis (S8300).
  • step S8400 the payment agent service providing server collects advertisements for the advertisement merchant, which is an advertisement object, from at least one advertiser server based on the analysis result, and transmits the advertisement to the business entity terminal.
  • the payment proxy service providing server fetches the deposit from the virtual account and authorizes payment approval to be paid to the affiliated merchant terminal (S8500).
  • the settlement service providing server transmits the settlement request to at least one advertiser server based on the deposit fee and the advertisement fee according to the settlement event of the business entity terminal to the affiliate merchant terminal (S8600).
  • the method of providing post-pay advertisement and virtual account-linked vehicle maintenance fee management service of FIG. 8 is not described in detail with reference to FIG. 1 through FIG. 7, And the description thereof will be omitted because they can be easily deduced from the same or described contents.
  • the post-pay advertisement and virtual account-linked vehicle maintenance cost management service providing method according to the embodiment described with reference to FIG. 8 may be implemented in the form of a recording medium including instructions executable by a computer, such as an application executed by a computer or a program module Can also be implemented.
  • Computer readable media can be any available media that can be accessed by a computer and includes both volatile and nonvolatile media, removable and non-removable media.
  • the computer readable medium may include both computer storage media.
  • Computer storage media includes both volatile and nonvolatile, removable and non-removable media implemented in any method or technology for storage of information such as computer readable instructions, data structures, program modules or other data.
  • the postpaid advertisement and virtual account-linked vehicle maintenance cost management service providing method may include an application installed basically in a terminal (which may include a program included in a platform, ) And may be executed by an application (i.e., a program) directly installed on a master terminal by a user via an application providing server such as an application store server, an application, or a web server associated with the service.
  • an application providing server such as an application store server, an application, or a web server associated with the service.
  • the postpaid advertisement and virtual account-linked vehicle maintenance cost management service providing method is basically installed in a terminal or implemented as an application directly installed by a user (i.e., a program) Of the present invention can be recorded on a computer-readable recording medium.
  • the present invention relates to a method and system for analyzing information of a customer who interacts with a virtual account with a virtual account in the form of big data, postpaid advertisement for guiding an on-line customer offline with advertisement and reserve of an advertisement item corresponding to a consumption pattern, Service providing system and method.

Abstract

Provided is a method for providing a post-paid advertisement and a vehicle maintenance cost management service linked to a virtual account. The present invention comprises: an affiliate bank server for executing a payment to transfer, to a preconfigured member store, a vehicle maintenance cost linked to a virtual account when the cost is used at the member store, depositing, when there is an advertisement associated with the member store, an accumulated credit, which is accumulated on the basis of the used vehicle maintenance cost and the advertisement, in the virtual account, and executing a payment to transfer the accumulated credit to an advertised member store, which is an object of the advertisement, when a business operator uses the accumulated credit at the advertised member store; a business operator terminal for requesting a payment by inputting a payment amount corresponding to a vehicle maintenance cost, and using an accumulated credit at an advertised member store; and a payment agency service providing server for, when a payment request is transmitted from a card linked to a virtual account of a business operator to the affiliate bank server, checking an amount requested for payment and a region in which the payment request has been made, so as to determine approval or disapproval of the payment, transmitting the determined approval or disapproval to an affiliate member store terminal or an advertised member store terminal, and settling an amount of money used by the business operator to the affiliate member store terminal or the advertised member store terminal.

Description

후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 시스템 및 방법System and method for providing post-paid advertisement and virtual account-linked vehicle maintenance management service
본 발명은 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 방법에 관한 것으로, 차량유지비를 가상계좌와 연동하는 고객의 정보를 빅데이터로 분석하고, 소비 패턴에 대응하는 피광고 물품의 광고 및 적립금으로 온라인 고객을 오프라인으로 유도하는 방법을 제공한다.The present invention relates to a method of providing post-pay advertisement and a virtual account-linked vehicle maintenance fee management service. The method includes analyzing customer information associated with a virtual account with the vehicle maintenance cost as big data, Provides a way to drive online customers offline.
최근, O2O(Online to Offline) 서비스의 확대 및 이용으로 온라인으로 구매한 상품을 오프라인에서 이용하거나, 온라인으로 오프라인의 상품을 구매하는 등의 서비스가 다수 이루어지고는 있고, 온오프라인이 유기적으로 연결되어 언제 어디서나 상호작용이 가능하고, 온라인에서 제공받았던 혜택을 오프라인에서도 함께 사용하고 있다.Recently, there have been many services such as offline purchase of products purchased online or purchase of offline goods by expanding and utilizing O2O (Online to Offline) service, They can interact anywhere, anytime, and use offline benefits together offline.
이때, O2O서비스를 이용하는 방법은 NFC 태그를 이용하는 방법으로 이루어지고 있다. 이와 관련하여, 선행기술인 한국공개특허 제2016-0118861호(2016년10월12일 공개)에는, 고객에 의해 구매 결정된 상품의 가격표를 스마트폰으로 NFC 태깅하여 해당 상품을 스마트 카트에 담은 후 상기 스마트 카트에 담은 상품에 대한 모바일 결제 또는 바코드 스캔으로 구매 완료하는 구성이 개시되어 있다.At this time, the method using the O2O service is performed by using the NFC tag. In this regard, in Korean Patent Laid-Open Publication No. 2016-0118861 (published October 12, 2016), NFC tagging of a price tag of a product decided to be purchased by a customer is performed by NFC tagging in the smart card, And a purchase is completed by mobile payment or barcode scan for a product in the cart.
다만, 초기 고객을 확보하기가 어렵고, 초기 고객을 확보하기 위하여 막대한 규모의 자본 및 광고가 투입되어야 하며, 온라인의 고객을 유입시킨다고 할지라도 온라인의 고객의 소비 패턴을 분석 및 확보하지 않는다면 여전히 스팸과 같은 광고로서 그 효용성이 투입된 자본에 비해 미미한 것이 현 실정이다.However, it is difficult to secure initial customers, huge amounts of capital and advertisements must be injected in order to secure initial customers, and even if customers are introduced online, if they do not analyze and acquire online customer consumption patterns, The same is true for advertising as it is less than the capital employed.
본 발명의 일 실시예는, 차량유지비를 가상계좌로 사용하여 미지급계정을 이용하는 고객의 소비패턴을 빅데이터로 분석하고, 차량유지비에 따른 적립금을 가상계좌로 적립하며, 광고를 원하는 광고주의 광고 객체를 판매하는 가맹점에서 적립금이 사용된 경우, 광고의 효과에 따른 광고 수수료를 광고주에게 후불로 청구하는 방식으로 광고의 효과가 입증된 건에 대해서만 광고 수수료를 책정 및 결제요청함으로써 광고에 대한 효용성을 극대화함과 동시에, 사용자에게는 소비패턴에 맞는 시기 및 장소 등에 따른 광고를 제공함으로써 광고가 스팸으로 전락하지 않도록 하는, 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 방법을 제공할 수 있다. 다만, 본 실시예가 이루고자 하는 기술적 과제는 상기된 바와 같은 기술적 과제로 한정되지 않으며, 또 다른 기술적 과제들이 존재할 수 있다.In an embodiment of the present invention, a consumption pattern of a customer using an unpaid account is analyzed as big data by using the vehicle maintenance cost as a virtual account, a reserve according to the vehicle maintenance cost is accumulated as a virtual account, When the deposit is used at the merchant selling the advertisement, the advertisement fee is charged to the advertiser according to the effect of the advertisement, so that the advertisement fee is charged and paid only for the proved effect of the advertisement. And a method of providing post-pay advertisement and a virtual account-linked vehicle maintenance cost management service to prevent users from falling into spam by providing advertisement according to a timing and place suitable for consumption pattern. It should be understood, however, that the technical scope of the present invention is not limited to the above-described technical problems, and other technical problems may exist.
상술한 기술적 과제를 달성하기 위한 기술적 수단으로서, 본 발명의 일 실시예는, 사업자로부터 가상계좌발급을 요청받아 집금목적별로 가상계좌를 부여 및 발급하고, 사업자로부터 입금되는 금액 중 가상계좌와 연계된 차량유지비가 기 설정된 가맹점에서 사용되는 경우, 가맹점에 입금처리되도록 결제를 수행하고, 가맹점과 연계된 광고가 존재하는 경우, 광고 및 사용된 차량유지비에 기초하여 적립되는 적립금을 가상계좌에 적립하고, 사업자가 적립금을 광고의 객체인 피광고 가맹점에서 사용하는 경우, 피광고 가맹점으로 적립금을 입금처리되도록 결제를 수행하는 제휴은행 서버, 사업자로부터 등록되고, 차량유지비를 사용하도록 제휴된 가맹점에 설치된 비콘의 주파수에 따라 웨이크 업되어 결제 프로그램 또는 애플리케이션을 실행되고, 제휴 가맹점 단말의 가맹점 고유 코드를 스캔 또는 리딩하여 제휴된 가맹점을 식별하고, 차량유지비에 대응하는 결제 금액을 입력하여 결제를 요청하고, 피광고 가맹점에서 적립금을 사용하는 사업자 단말, 및 사업자 단말로부터 차량유지비 또는 적립금을 결제할 단말과 차량을 등록받고, 제휴 가맹점 및 피광고 가맹점의 가맹점 고유 코드를 발급하고, 제휴된 가맹점의 제휴 가맹점 단말 및 피광고 가맹점 단말을 등록하고, 사업자 단말의 결제 프로그램 또는 애플리케이션과, 사업자의 가상계좌와 연동된 카드에서 결제 요청이 제휴은행 서버로 전송되는 경우, 결제 요청된 지역 및 금액을 확인하여 승인 여부를 결정하고, 결정된 승인 여부를 제휴 가맹점 단말 또는 피광고 가맹점 단말로 전송하고, 제휴 가맹점 단말 또는 피광고 가맹점 단말로 사업자가 사용한 금액을 정산하는 결제대행 서비스 제공 서버를 포함한다.According to an aspect of the present invention, there is provided a method of providing a virtual account for a purpose of collecting a virtual account by issuing a request for virtual account issuance from a business entity, When the vehicle maintenance cost is used in a predetermined merchant, payment is made so as to be processed at the merchant. When there is an advertisement associated with the merchant, the reserve accumulated on the basis of the advertisement and the used vehicle maintenance cost is accumulated in the virtual account, A cooperative bank server that performs settlement so that the deposit is deposited to the affiliated merchant when the deposit is used in the advertised merchant, which is an object of the advertisement, a beacon registered in the merchant that is affiliated with the merchant to use the vehicle maintenance fee Depending on the frequency, it may be woken up to run the billing program or application, A merchant terminal that scans or reads the merchant unique code of the merchant terminal, identifies affiliated merchants, requests settlement by inputting a settlement amount corresponding to the vehicle maintenance fee, uses the deposit from the advertised merchant, The affiliated merchant terminal and the advertised merchant terminal of the affiliated merchant, and registers the affiliated merchant terminal and the advertised merchant terminal of the affiliated merchant to the payment program or application of the merchant terminal, , When the payment request is transmitted from the card linked to the virtual account of the business operator to the affiliated bank server, it is determined whether or not to approve the region and amount requested for payment, and the determined approval is transmitted to the affiliated merchant terminal or the advertised merchant terminal To the affiliated merchant terminal or the affiliated merchant terminal, And a settlement agency service providing server for settlement of the used amount.
본 발명의 다른 실시예는, 적어도 하나의 제휴은행 서버로부터 사업자의 집금목적별로 부여 및 발급받은 가상계좌를 사업자의 단말인 사업자 단말과 매핑하여 저장하는 단계, 사업자 단말로부터 가상계좌와 매핑된 카드, 및 차량 식별 코드를 등록받고, 사업자 단말에서 제휴 가맹점 단말에서 사용된 차량유지비에 대응하는 적립금을 가상계좌에 적립하는 단계, 사업자 단말에서 차량유지비를 사용한 전후의 결제 이벤트를 수집하여 빅데이터화 및 분석하는 단계, 분석 결과에 기반하여 적어도 하나의 광고주 서버로부터 광고 객체인 피광고 가맹점에 대한 광고를 수집하고, 사업자 단말로 전송하는 단계, 사업자 단말로부터 피광고 가맹점에서의 적립금 사용을 요청받는 경우, 가상계좌로부터 적립금을 인출하여 피광고 가맹점 단말로 결제되도록 결제 승인을 허가하는 단계, 및 적립금 사용 및 피광고 가맹점 단말로의 사업자 단말의 결제 이벤트에 따른 광고 수수료에 기반하여, 적어도 하나의 광고주 서버로 정산 요청을 전송하는 단계를 포함한다.In another embodiment of the present invention, there is provided a method for managing a virtual account, comprising the steps of: mapping a virtual account that is granted and issued according to a purpose of collecting a business from at least one affiliate bank server to a business entity terminal, And registering the vehicle identification code, accumulating a reserve corresponding to the vehicle maintenance cost used in the affiliated merchant terminal in the business terminal, into a virtual account, collecting the payment event before and after using the vehicle maintenance fee at the business terminal, The method comprising the steps of: collecting an advertisement for an advertised merchant, which is an advertisement object, from at least one advertiser server based on the analysis result, transmitting the advertisement to the merchant terminal, receiving a request for use of the reserve from the merchant terminal, The payment is made to be paid to the advertising merchant terminal And transmitting the settlement request to the at least one advertiser server based on the use of the reserve and the advertisement fee according to the settlement event of the business entity terminal to the affiliate merchant terminal.
전술한 본 발명의 과제 해결 수단 중 어느 하나에 의하면, 차량유지비를 가상계좌로 사용하여 미지급계정을 이용하는 고객의 소비패턴을 빅데이터로 분석하고, 차량유지비에 따른 적립금을 가상계좌로 적립하며, 광고를 원하는 광고주의 광고 객체를 판매하는 가맹점에서 적립금이 사용된 경우, 광고의 효과에 따른 광고 수수료를 광고주에게 후불로 청구하는 방식으로 광고의 효과가 입증된 건에 대해서만 광고 수수료를 책정 및 결제요청함으로써 광고에 대한 효용성을 극대화함과 동시에, 사용자에게는 소비패턴에 맞는 시기 및 장소 등에 따른 광고를 제공함으로써 광고가 스팸으로 전락하지 않도록 한다.According to any one of the above-mentioned objects of the present invention, the consumption pattern of a customer who uses an unpaid account by using the vehicle maintenance cost as a virtual account is analyzed as big data, a reserve according to the vehicle maintenance cost is accumulated as a virtual account, The advertisement fee is charged to the advertiser according to the effect of the advertisement, and the advertisement fee is charged only for the proved effect of the advertisement and the payment is requested Maximize the effectiveness of the advertisement, and prevent the advertisement from becoming spam by providing the advertisement according to the timing and location according to the consumption pattern.
도 1은 본 발명의 일 실시예에 따른 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 시스템을 설명하기 위한 구성도이다.FIG. 1 is a block diagram illustrating a post-pay advertisement and a virtual account-linked vehicle maintenance cost management service providing system according to an embodiment of the present invention.
도 2는 도 1에 도시된 결제대행 서비스 제공 서버를 설명하기 위한 구성도이다.FIG. 2 is a configuration diagram for explaining a payment agent service providing server shown in FIG. 1. FIG.
도 3은 본 발명의 일 실시예에 따른 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 중 차량유지비가 사용되는 일 실시예를 설명하기 위한 도면이다.FIG. 3 is a view for explaining an embodiment in which vehicle maintenance cost is used in post-pay advertisement and virtual account-linked vehicle maintenance cost management service according to an embodiment of the present invention.
도 4는 본 발명의 일 실시예에 따른 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 중 차량유지비에 따른 적립금이 피광고 가맹점에서 사용되는 일 실시예를 설명하기 위한 도면이다.4 is a view for explaining an embodiment in which a reserve according to the vehicle maintenance cost of the post-pay advertisement and the virtual account-linked vehicle maintenance cost management service according to the embodiment of the present invention is used in the advertised merchant.
도 5는 본 발명의 일 실시예에 따른 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스의 차량유지비 사용 및 피광고 가맹점에서 적립금이 사용되는 일 실시예를 설명하기 위한 도면이다.FIG. 5 is a view for explaining an embodiment in which a vehicle maintenance cost of a post-pay advertisement and a virtual account-linked vehicle maintenance cost management service and a reserve in an ad agency are used according to an embodiment of the present invention.
도 6은 본 발명의 일 실시예에 따른 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스의 개념을 설명하기 위한 도면이다.FIG. 6 is a view for explaining the concept of a post-paid advertisement and a virtual account-linked vehicle maintenance cost management service according to an embodiment of the present invention.
도 7은 본 발명의 일 실시예에 따른 도 1의 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 시스템에 포함된 각 구성들 상호 간에 데이터가 송수신되는 과정을 나타낸 도면이다.7 is a diagram illustrating a process in which data is transmitted and received between the respective components included in the post-paid advertisement and virtual account-linked vehicle maintenance cost management service providing system of FIG. 1 according to an embodiment of the present invention.
도 8은 본 발명의 일 실시예에 따른 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 방법을 설명하기 위한 동작 흐름도이다.FIG. 8 is a flowchart illustrating a post-pay advertisement and a method for providing a virtual account-linked vehicle maintenance cost management service according to an embodiment of the present invention.
본 발명은 사업자로부터 가상계좌발급을 요청받아 집금목적별로 가상계좌를 부여 및 발급하고, 사업자로부터 입금되는 금액 중 상기 가상계좌와 연계된 차량유지비가 기 설정된 가맹점에서 사용되는 경우, 상기 가맹점에 입금처리되도록 결제를 수행하고, 상기 가맹점과 연계된 광고가 존재하는 경우, 상기 광고 및 상기 사용된 차량유지비에 기초하여 적립되는 적립금을 상기 가상계좌에 적립하고, 상기 사업자가 상기 적립금을 상기 광고의 객체인 피광고 가맹점에서 사용하는 경우, 상기 피광고 가맹점으로 상기 적립금을 입금처리되도록 결제를 수행하는 제휴은행 서버;The present invention relates to a method and system for providing a virtual account by issuing a virtual account from a service provider and issuing and issuing a virtual account for each purpose of collection and, when a vehicle maintenance fee associated with the virtual account is used in a predetermined merchant, And accumulates a deposit, which is accumulated based on the advertisement and the used vehicle maintenance cost, in the virtual account when the advertisement associated with the merchant is present, and when the provider stores the deposit as an object of the advertisement An affiliate bank server that performs settlement so that the deposit is deposited to the affiliated merchant when the advertisement merchant uses the advertisement;
상기 사업자로부터 등록되고, 상기 차량유지비를 사용하도록 제휴된 가맹점에 설치된 비콘의 주파수에 따라 웨이크 업되어 결제 프로그램 또는 애플리케이션을 실행되고, 제휴 가맹점 단말의 가맹점 고유 코드를 스캔 또는 리딩하여 상기 제휴된 가맹점을 식별하고, 상기 차량유지비에 대응하는 결제 금액을 입력하여 결제를 요청하고, 상기 피광고 가맹점에서 상기 적립금을 사용하는 사업자 단말;The billing program or application is woken up according to the frequency of the beacon registered at the merchant affiliated to use the vehicle maintenance fee and is scanned or read by the merchant unique code of the affiliated merchant terminal, A merchant terminal for requesting settlement by inputting a settlement amount corresponding to the vehicle maintenance fee, and using the reserve at the advertised merchant;
상기 사업자 단말로부터 차량유지비 또는 적립금을 결제할 단말과 차량을 등록받고, 상기 제휴 가맹점 및 피광고 가맹점의 가맹점 고유 코드를 발급하고, 상기 제휴된 가맹점의 제휴 가맹점 단말 및 피광고 가맹점 단말을 등록하고, 상기 사업자 단말의 결제 프로그램 또는 애플리케이션과, 상기 사업자의 상기 가상계좌와 연동된 카드에서 결제 요청이 상기 제휴은행 서버로 전송되는 경우, 결제 요청된 지역 및 금액을 확인하여 승인 여부를 결정하고, 상기 결정된 승인 여부를 상기 제휴 가맹점 단말 또는 피광고 가맹점 단말로 전송하고, 상기 제휴 가맹점 단말 또는 피광고 가맹점 단말로 상기 사업자가 사용한 금액을 정산하는 결제대행 서비스 제공 서버;A terminal registration unit for registering a terminal and a vehicle for payment of a vehicle maintenance fee or a reserve from the business entity terminal and issuing a unique code of an affiliate merchant and an affiliate merchant of the affiliated merchant store and registering an affiliated merchant terminal and an advertised merchant terminal of the affiliated merchant, Determining whether the settlement request or the payment request is transmitted to the affiliate bank server from a card linked to the virtual account of the business entity and the payment program or application of the business entity, A payment agent service providing server for transmitting approval or disapproval to the affiliated merchant terminal or the advertised merchant terminal and setting the amount used by the provider to the affiliated merchant terminal or the advertised merchant terminal;
를 포함하는 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 시스템을 제공하고자 하는 것이다.To provide a post-pay advertisement and a virtual account-linked vehicle maintenance cost management service providing system.
아래에서는 첨부한 도면을 참조하여 본 발명이 속하는 기술 분야에서 통상의 지식을 가진 자가 용이하게 실시할 수 있도록 본 발명의 실시예를 상세히 설명한다. 그러나 본 발명은 여러 가지 상이한 형태로 구현될 수 있으며 여기에서 설명하는 실시예에 한정되지 않는다. 그리고 도면에서 본 발명을 명확하게 설명하기 위해서 설명과 관계없는 부분은 생략하였으며, 명세서 전체를 통하여 유사한 부분에 대해서는 유사한 도면 부호를 붙였다.Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings, which will be readily apparent to those skilled in the art. The present invention may, however, be embodied in many different forms and should not be construed as limited to the embodiments set forth herein. In order to clearly illustrate the present invention, parts not related to the description are omitted, and similar parts are denoted by like reference characters throughout the specification.
명세서 전체에서, 어떤 부분이 다른 부분과 "연결"되어 있다고 할 때, 이는 "직접적으로 연결"되어 있는 경우뿐 아니라, 그 중간에 다른 소자를 사이에 두고 "전기적으로 연결"되어 있는 경우도 포함한다. 또한 어떤 부분이 어떤 구성요소를 "포함"한다고 할 때, 이는 특별히 반대되는 기재가 없는 한 다른 구성요소를 제외하는 것이 아니라 다른 구성요소를 더 포함할 수 있는 것을 의미하며, 하나 또는 그 이상의 다른 특징이나 숫자, 단계, 동작, 구성요소, 부분품 또는 이들을 조합한 것들의 존재 또는 부가 가능성을 미리 배제하지 않는 것으로 이해되어야 한다.Throughout the specification, when a part is referred to as being "connected" to another part, it includes not only "directly connected" but also "electrically connected" with another part in between . Also, when an element is referred to as " including " an element, it is to be understood that the element may include other elements as well as other elements, And does not preclude the presence or addition of one or more other features, integers, steps, operations, components, parts, or combinations thereof.
명세서 전체에서 사용되는 정도의 용어 "약", "실질적으로" 등은 언급된 의미에 고유한 제조 및 물질 허용오차가 제시될 때 그 수치에서 또는 그 수치에 근접한 의미로 사용되고, 본 발명의 이해를 돕기 위해 정확하거나 절대적인 수치가 언급된 개시 내용을 비양심적인 침해자가 부당하게 이용하는 것을 방지하기 위해 사용된다. 본 발명의 명세서 전체에서 사용되는 정도의 용어 "~(하는) 단계" 또는 "~의 단계"는 "~ 를 위한 단계"를 의미하지 않는다. The terms " about ", " substantially ", etc. used to the extent that they are used throughout the specification are used in their numerical value or in close proximity to their numerical values when the manufacturing and material tolerances inherent in the stated meanings are presented, Accurate or absolute numbers are used to help prevent unauthorized exploitation by unauthorized intruders of the referenced disclosure. The word " step (or step) " or " step " does not mean " step for. &Quot;
본 명세서에 있어서 '부(部)'란, 하드웨어에 의해 실현되는 유닛(unit), 소프트웨어에 의해 실현되는 유닛, 양방을 이용하여 실현되는 유닛을 포함한다. 또한, 1개의 유닛이 2개 이상의 하드웨어를 이용하여 실현되어도 되고, 2개 이상의 유닛이 1개의 하드웨어에 의해 실현되어도 된다. In this specification, the term " part " includes a unit realized by hardware, a unit realized by software, and a unit realized by using both. Further, one unit may be implemented using two or more hardware, or two or more units may be implemented by one hardware.
본 명세서에 있어서 단말, 장치 또는 디바이스가 수행하는 것으로 기술된 동작이나 기능 중 일부는 해당 단말, 장치 또는 디바이스와 연결된 서버에서 대신 수행될 수도 있다. 이와 마찬가지로, 서버가 수행하는 것으로 기술된 동작이나 기능 중 일부도 해당 서버와 연결된 단말, 장치 또는 디바이스에서 수행될 수도 있다. In this specification, some of the operations or functions described as being performed by a terminal, a device, or a device may be performed instead in a server connected to the terminal, device, or device. Likewise, some of the operations or functions described as being performed by the server may also be performed in a terminal, device or device connected to the server.
본 명세서에서 있어서, 단말과 매핑(Mapping) 또는 매칭(Matching)으로 기술된 동작이나 기능 중 일부는, 단말의 식별 정보(Identifying Data)인 단말기의 고유번호나 개인의 식별정보를 매핑 또는 매칭한다는 의미로 해석될 수 있다.In this specification, some of the operations or functions described in the mapping or matching with the terminal are used for mapping or matching the unique number of the terminal or the identification information of the individual, which is the identification data of the terminal . ≪ / RTI >
이하 첨부된 도면을 참고하여 본 발명을 상세히 설명하기로 한다.DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Hereinafter, the present invention will be described in detail with reference to the accompanying drawings.
도 1은 본 발명의 일 실시예에 따른 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 시스템을 설명하기 위한 구성도이다. 도 1을 참조하면, 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 시스템(1)은, 사업자 단말(100), 결제대행 서비스 제공 서버(300), 제휴은행 서버(400), 제휴 가맹점 단말(500), 비콘(600), 고유 식별 코드(700), 광고주 서버(800) 및 피광고 가맹점 단말(900)을 포함할 수 있다. 다만, 이러한 도 1의 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 시스템(1)은, 본 발명의 일 실시예에 불과하므로, 도 1을 통해 본 발명이 한정 해석되는 것은 아니다.FIG. 1 is a block diagram illustrating a post-pay advertisement and a virtual account-linked vehicle maintenance cost management service providing system according to an embodiment of the present invention. 1, the post-pay advertisement and virtual account-linked vehicle maintenance cost management service providing system 1 includes a business entity terminal 100, a payment agent service providing server 300, a partner bank server 400, an affiliate merchant terminal 500 A beacon 600, a unique identification code 700, an advertiser server 800, and an affiliate merchant terminal 900. However, the post-pay advertisement and virtual account-linked vehicle maintenance cost management service providing system 1 of FIG. 1 is only an embodiment of the present invention, and thus the present invention is not limited to FIG.
이때, 도 1의 각 구성요소들은 일반적으로 네트워크(network, 200)를 통해 연결된다. 예를 들어, 도 1에 도시된 바와 같이, 사업자 단말(100)은, 결제대행 서비스 제공 서버(300)와 네트워크(200)를 통하여 연결될 수 있다. 그리고, 사업자 단말(100)은, 네트워크(200)를 통하여 결제대행 서비스 제공 서버(300)를 통하여 제휴은행 서버(400)와 직접 또는 간접으로 연결될 수 있다. 또한, 제휴은행 서버(400)는 결제대행 서비스 제공 서버(300)를 통하여 사업자 단말(100)로 연결될 수 있다. 또한, 비콘(600)은 네트워크(200)를 통하여 사업자 단말(100)로 연결될 수 있다. 그리고, 광고주 서버(800)는, 결제대행 서비스 제공 서버(300)와 네트워크(200)로 연결될 수 있으며, 피광고 가맹점 단말(900)과도 네트워크(200)를 통하여 연결될 수 있다. 그리고, 피광고 가맹점 단말(900)은, 결제대행 서비스 제공 서버(300)와 네트워크(200)를 통하여 연결될 수 있다.At this time, the respective components of FIG. 1 are generally connected through a network 200. For example, as shown in FIG. 1, a vendor terminal 100 may be connected to a payment agent service providing server 300 through a network 200. The provider terminal 100 may be directly or indirectly connected to the affiliated bank server 400 through the payment agent service providing server 300 through the network 200. [ In addition, the affiliate bank server 400 may be connected to the business entity terminal 100 through the payment agency service providing server 300. Also, the beacon 600 may be connected to the vendor terminal 100 through the network 200. [ The advertiser server 800 may be connected to the payment agent service providing server 300 through the network 200 and may also be connected to the advertised merchant terminal 900 through the network 200. [ The affiliated merchant terminal 900 may be connected to the payment agent service providing server 300 through the network 200. [
여기서, 네트워크(200)는, 복수의 단말 및 서버들과 같은 각각의 노드 상호 간에 정보 교환이 가능한 연결 구조를 의미하는 것으로, 이러한 네트워크(200)의 일 예에는 3GPP(3rd Generation Partnership Project) 네트워크, LTE(Long Term Evolution) 네트워크, 5GPP(5rd Generation Partnership Project) 네트워크, WIMAX(World Interoperability for Microwave Access) 네트워크, 인터넷(Internet), LAN(Local Area Network), Wireless LAN(Wireless Local Area Network), WAN(Wide Area Network), PAN(Personal Area Network), 블루투스(Bluetooth) 네트워크, NFC 네트워크, 위성 방송 네트워크, 아날로그 방송 네트워크, DMB(Digital Multimedia Broadcasting) 네트워크 등이 포함되나 이에 한정되지는 않는다. Here, the network 200 refers to a connection structure capable of exchanging information between nodes such as a plurality of terminals and servers. One example of such a network 200 is a 3rd Generation Partnership Project (3GPP) network, A 5th Generation Partnership Project (5GPP) network, a World Interoperability for Microwave Access (WIMAX) network, an Internet, a LAN (Local Area Network), a Wireless LAN (Local Area Network) But are not limited to, a Wide Area Network (PAN), a Personal Area Network (PAN), a Bluetooth network, an NFC network, a satellite broadcast network, an analog broadcast network, a DMB (Digital Multimedia Broadcasting)
본 발명의 일 실시예에 따른 후불 광고 및 가상 계좌와 연계된 결제대행 서비스는, O2O(Online to Offline)에 기반한다. 이때, O2O는, 온라인(Online) 과 오프라인(Offline)이 결합되어 온/오프라인을 상호연계 하여 신규비즈니스 모델을 구축하거나 사업, 서비스 영역의 확장, 고객관리 및 마케팅 효율성을 강화하는 비즈니스 전략이다. 이때, 온라인을 기반한 사업자의 경우, 충성도 있는 회원DB 와 플랫폼(Platform)을 활용하여 신규로 오프라인영역으로 사업을 확장하거나 오프라인 사업자와 제휴를 통하여 시장을 확대하는 전략이다. 오프라인 기반의 사업자의 경우 기 구축된 오프라인 인프라를 활용하여 모바일을 활용한 신규사업에 진출하거나, 온라인 사업자의 인프라와 기술을 활용하여 고객확보 및 마케팅을 강화하는데 중점을 두고 있다.The payment agency service associated with postpaid advertisements and virtual accounts according to an embodiment of the present invention is based on O2O (Online to Offline). At this time, O2O is a business strategy that combines on / off line by combining online and offline to build new business model, expand business, service area, customer management and marketing efficiency. At this time, in the case of online-based operators, it is a strategy to expand the business to a new off-line area by utilizing loyal member DB and platform or to expand the market through partnership with off-line operators. In the case of offline-based operators, they are focusing on securing customers and marketing by leveraging the infrastructure and technology of online operators or by entering new businesses that utilize mobile infrastructure by utilizing established offline infrastructure.
이에 따라, 본 발명의 일 실시예에 따른 후불 광고 및 가상 계좌와 연계된 결제대행 서비스는, 이미 차량유지비를 가상계좌로 이용하면서 유류공급을 보다 싸게 받아온 고객을 대상으로, 플랫폼을 확장하여 신규로 광고주의 피광고 상품을 광고하고 결제하도록 함으로써, 기존 고객의 소비패턴에 맞는 광고의 제공하여 거부감이 없도록 함과 동시에, 광고주에게는 새로운 고객의 유입 및 매출확대라는 성과를 거둘 수 있도록 한다.Accordingly, the post-pay advertisement and the settlement agent service associated with the virtual account according to the embodiment of the present invention can be applied to a customer who has already received a cheaper oil supply while using the vehicle maintenance fee as a virtual account, By advertising and paying advertisers' advertisements, it is possible to provide advertisements that match the patterns of consumption patterns of existing customers, thereby preventing the advertiser from having a sense of rejection.
상술한 목적을 가지는 본 발명의 일 실시예에 따른 후불 광고 및 가상 계좌와 연계된 결제대행 서비스의 구성 요소를 이하에서 설명하기로 한다.Hereinafter, the components of the payment agent service associated with the post-paid advertisement and the virtual account according to an embodiment of the present invention will be described.
사업자 단말(100)은, 결제대행 서비스 제공 서버(300)에서 제공하는 웹 페이지, 앱 페이지, 애플리케이션 또는 프로그램에 접속하는 단말일 수 있다. 이때, 사업자 단말(100)은, 결제대행 서비스 제공 서버(300)에 사업자 등록을 하고, 차량유지를 위한 주유권 서비스를 신청하는 단말일 수 있다. 또한, 사업자 단말(100)은, 이를 위하여 제휴은행 서버(400)로 집금목적별로 가상계좌를 발급받고, 이에, 사업자가 차량관리를 위하여 가맹점에 도착한 경우, 비콘(600)에 의해 애플리케이션이 활성화되는 단말일 수 있다. 그리고, 사업자 단말(100)은, 결제를 위하여 애플리케이션을 이용하여 고유 코드(800, 미도시)를 스캔하고, 가맹점을 식별한 뒤, 결제를 수행하는 단말일 수 있다. 또한, 사업자 단말(100)은, 사업자 카드의 부정 사용을 방지하기 위하여 차량에 부착된 고유 식별 코드(700)를 스캔한 경우에만 애플리케이션을 실행하는 단말일 수 있다. 그리고, 사업자 단말(100)은 복수로 등록될 수 있고, 사업자 이외에 사업자의 가상계좌와 연계된 결제 수단을 이용하는 카드, 애플리케이션을 이용하는 모든 결제자의 단말일 수 있다. 그리고, 사업자 단말(100)은, 차량유지비의 결제 이외에도 시간, 장소, 사용 업종별 등의 결제 정보를 결제대행 서비스 제공 서버(300)로 전송하여 빅데이터화되는 입력으로써의 데이터를 히스토리 로그로 제공하는 단말일 수 있다. 또한, 사업자 단말(100)은, 차량유지비 결제에 따른 적립금을 가상계좌에 적립받는 단말일 수 있다. 그리고, 사업자 단말(100)은 적립한 적립금의 사용처인 피광고 가맹점을 광고하는 광고의 타겟일 수 있다. 그리고, 사업자 단말(100)은, 적립금을 사용하는 가맹점인 피광고 가맹점을 결제대행 서비스 제공 서버(300)를 통하여 수신할 수 있다. 또한, 사업자 단말(100)은, 적립금을 사용하는 경우, 적립금 사용에 따른 정보를 결제대행 서비스 제공 서버(300)로 전송하는 단말일 수 있다.The business entity terminal 100 may be a terminal accessing a web page, an application page, an application, or a program provided by the payment agent service providing server 300. At this time, the business entity terminal 100 may be a terminal for registering a business in the payment agency service providing server 300 and requesting a payload service for maintaining the vehicle. In addition, the merchant terminal 100 issues a virtual account to the affiliated bank server 400 for each purpose of collection, and when the merchant arrives at the merchant for vehicle management, the application is activated by the beacon 600 Terminal. The vendor terminal 100 may be a terminal that scans a unique code 800 (not shown) using an application for payment, identifies a merchant, and performs settlement. In addition, the vendor terminal 100 may be a terminal that executes an application only when a unique identification code 700 attached to the vehicle is scanned in order to prevent illegal use of the provider card. The provider terminal 100 may be registered in plural, and may be a card using payment means associated with a virtual account of a business operator other than a business entity, or a terminal of all payer using an application. In addition to payment of the vehicle maintenance fee, the business entity terminal 100 also transmits payment information such as time, place, and business type to the payment agent service providing server 300, and transmits data, which is input as a big data, Lt; / RTI > In addition, the business entity terminal 100 may be a terminal that accumulates a reserve for the vehicle maintenance expenses settlement in the virtual account. Then, the business entity terminal 100 may be a target of an advertisement for an advertised merchant that is used as a reserve fund. Then, the business entity terminal 100 can receive, through the payment agent service providing server 300, an advertised merchant shop, which is an agent using the reserve. In addition, when using the reserve, the vendor terminal 100 may be a terminal that transmits information according to usage of the reserve to the settlement service providing server 300.
여기서, 사업자 단말(100)은, 네트워크(200)를 통하여 원격지의 서버나 단말에 접속할 수 있는 컴퓨터로 구현될 수 있다. 여기서, 컴퓨터는 예를 들어, 셋탑 박스, 웹 브라우저(WEB Browser)가 탑재된 노트북, 데스크톱(Desktop), 랩톱(Laptop) 등을 포함할 수 있다. 이때, 사업자 단말(100)은, 네트워크(200)를 통해 원격지의 서버나 단말에 접속할 수 있는 단말로 구현될 수 있다. 사업자 단말(100)은, 예를 들어, 휴대성과 이동성이 보장되는 무선 통신 장치로서, 네비게이션, PCS(Personal Communication System), GSM(Global System for Mobile communications), PDC(Personal Digital Cellular), PHS(Personal Handyphone System), PDA(Personal Digital Assistant), IMT(International Mobile Telecommunication)-2000, CDMA(Code Division Multiple Access)-2000, W-CDMA(W-Code Division Multiple Access), Wibro(Wireless Broadband Internet) 단말, 스마트폰(smartphone), 스마트 패드(smartpad), 타블렛 PC(Tablet PC) 등과 같은 모든 종류의 핸드헬드(Handheld) 기반의 무선 통신 장치를 포함할 수 있다.Here, the business entity terminal 100 may be implemented as a computer capable of connecting to a remote server or terminal through the network 200. [ Here, the computer may include, for example, a set-top box, a notebook equipped with a web browser (WEB Browser), a desktop, a laptop, and the like. At this time, the business entity terminal 100 may be implemented as a terminal capable of connecting to a remote server or a terminal through the network 200. The provider terminal 100 is a wireless communication device that is guaranteed to be portable and mobility, for example, as a navigation device, a personal communication system (PCS), a global system for mobile communications (GSM), a personal digital cellular (PDC) Handyphone System), PDA (Personal Digital Assistant), IMT (International Mobile Telecommunication) -2000, Code Division Multiple Access (CDMA) -2000, W-Code Division Multiple Access (W-CDMA), Wibro (Wireless Broadband Internet) A handheld based wireless communication device such as a smartphone, a smartpad, a tablet PC, and the like.
결제대행 서비스 제공 서버(300)는, 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스를 제공하는 앱 페이지, 웹 페이지, 애플리케이션, 프로그램 등을 직접 또는 간접적으로 제공하는 서버일 수 있다. 그리고, 결제대행 서비스 제공 서버(300)는, 제휴은행 서버(400)에서 발급한 가상계좌의 정보를 사업자 단말(100) 또는 제휴은행 서버(400)로 수신하고, 사업자 단말(100)에서 차량유지비를 가맹점에서 사용한 경우, 가맹점으로의 정산을 실시간 또는 익일자로 실시하고, 제휴은행 서버(400)로 결제를 요청하는 서버일 수 있다. 이때, 수수료가 더 포함된 금액이 청구될 수 있다. 그리고, 결제대행 서비스 제공 서버(300)는, 제휴 가맹점 단말(500)에서 비콘(600)을 이용하여 사업자 단말(100)이 웨이크 업 및 활성화되도록 제어하는 서버일 수 있다. 또한, 결제대행 서비스 제공 서버(300)는, 사업자의 차량에 부착되는 고유 식별 코드(700)를 관리하고, 사업자 단말(100)에서 고유 식별 코드(700)를 스캔한 경우에만 결제가 활성화되도록 함으로써, 사업자에 등록된 차량 이외의 자가 차량으로의 사업자의 차량유지비가 부정 사용되는 것을 막을 수 있도록 한다. 또한, 결제대행 서비스 제공 서버(300)는, 비콘(600), 제휴 가맹점 단말(500)을 관리하고, 고유 코드(800)와 고유 식별 코드(700)를 발급 및 관리하고, 사업자 단말(100)에 설치된 프로그램 또는 애플리케이션마다 식별 코드를 발급 및 관리하여 결제자를 식별할 수 있도록 하는 서버일 수 있다. 그리고, 결제대행 서비스 제공 서버(300)는, 사업자 단말(100)의 차량유지비 이외에 발생하는 결제 내역을 포함한 결제 이벤트를 히스토리 로그로 수신하는 서버일 수 있다. 또한, 결제대행 서비스 제공 서버(300)는, 결제 이벤트를 빅데이터화하고, 빅데이터를 분석하는 서버일 수 있다. 그리고, 결제대행 서비스 제공 서버(300)는 빅데이터 분석 결과를 광고주 서버(800)로 전송함으로써, 광고의 객체인 피광고 가맹점이 제휴되도록 등록을 유도하는 서버일 수 있다. 또한, 결제대행 서비스 제공 서버(300)는, 광고주 서버(800)에서 피광고 가맹점을 등록하고, 광고의 출력을 사업자 단말(100)에서 출력하도록 의뢰를 한 경우, 사업자 단말(100)의 현재 위치, 장소, 사용 패턴 등을 분석하여 광고를 출력하는 서버일 수 있다. 그리고, 결제대행 서비스 제공 서버(300)는, 광고를 출력한 후 피광고 가맹점 단말(900)에서 사업자 단말(100)의 적립금 사용 요청이 있는 경우, 제휴은행 서버(400)의 승인을 얻어 피광고 가맹점 단말(900)의 결제를 수행하는 서버일 수 있다.The payment agent service providing server 300 may be a server directly or indirectly providing an app page, a web page, an application, a program, or the like, which provides a post-paid advertisement and a virtual account-linked vehicle maintenance cost management service. The settlement agency service providing server 300 receives the information of the virtual account issued by the affiliate bank server 400 to the business entity terminal 100 or the affiliated bank server 400, May be a server that performs real-time or next-day settlement to the merchant and requests settlement to the affiliate bank server 400 when the merchant uses the merchant. At this time, you may be charged an amount that includes more fees. The payment agent service providing server 300 may be a server that controls the business agent terminal 100 to wake up and activate using the beacon 600 at the affiliated merchant terminal 500. [ The settlement agency service providing server 300 manages the unique identification code 700 attached to the vehicle of the business operator so that the settlement is activated only when the business entity terminal 100 scans the unique identification code 700 , It is possible to prevent illegal use of the vehicle maintenance cost of the vehicle by the vehicle other than the vehicle registered in the business. The settlement agency service providing server 300 manages the beacon 600 and the affiliated merchant terminal 500 and issues and manages the unique code 800 and the unique identification code 700 and transmits the unique code 800 and the unique identification code 700 to the business entity 100, And can identify the payer by issuing and managing an identification code for each program or application installed in the payer. The settlement agency service providing server 300 may be a server that receives a settlement event including the settlement details generated in addition to the vehicle maintenance expenses of the business entity terminal 100 in the history log. In addition, the settlement agency service providing server 300 may be a server for converting billing event into big data and analyzing big data. The settlement agency service providing server 300 may be a server that transmits the big data analysis result to the advertiser server 800, thereby inducing registration so that the advertised merchant, which is an object of the advertisement, is affiliated. When the advertiser server 800 registers the advertisement merchant in the billing agency service providing server 300 and requests the advertisement terminal 100 to output the output of the advertisement, , A location, a usage pattern, and the like, and outputs an advertisement. If the payment agent service providing server 300 requests the use of the reserve money of the commercial terminal 100 from the affiliated merchant terminal 900 after outputting the advertisement, And may be a server that performs settlement of the merchant terminal 900.
이때, 결제대행 서비스 제공 서버(300)는, 네트워크(200)를 통하여 원격지의 서버나 단말에 접속할 수 있는 컴퓨터로 구현될 수 있다. 여기서, 컴퓨터는 예를 들어, 웹 브라우저(WEB Browser)가 탑재된 노트북, 데스크톱(Desktop), 랩톱(Laptop) 등을 포함할 수 있다.At this time, the payment agent service providing server 300 may be implemented as a computer that can access a remote server or terminal through the network 200. [ Here, the computer may include, for example, a notebook, a desktop, a laptop, and the like on which a WEB browser is installed.
제휴은행 서버(400)는, 사업자로부터 가상계좌의 요청을 수신하여 발급하고, 주유권 서비스를 제공하도록 사업자로부터 입금을 받고, 자동대출과도 연계하여 서비스를 제공하는 서버일 수 있다. 또한, 제휴은행 서버(400)는, 결제대행 서비스 제공 서버(300)로부터 결제를 요청받는 경우, 수수료를 포함한 금액을 지급하는 서버일 수 있다. 그리고, 제휴은행 서버(400)는, 결제대행 서비스 제공 서버(300)에서 차량유지비 결제에 따른 적립금 요청이 있는 경우, 사업자 단말(100)의 가상계좌에 적립금을 적립하는 서버일 수 있다. 또한, 제휴은행 서버(400)는, 적립금을 적립해주는 광고를 검색하고, 적립비율 등을 광고주를 식별하는 식별자에 매핑하여 저장하는 서버일 수 있다. 또한, 제휴은행 서버(400)는, 적립금의 사용 및 승인요청이 존재하는 경우, 적립된 적립금과 요청된 적립금을 비교하여 승인 여부를 결정하고, 결제대행 서비스 제공 서버(300)로 전송하여 피광고 가맹점 단말(900)에서의 결제 여부를 결정하도록 하는 서버일 수 있다. The affiliate bank server 400 may be a server that receives a request for a virtual account from a provider, issues a request for issuance of a virtual account from the provider, receives a deposit from a provider to provide a charge service, and provides a service in connection with an automatic loan. In addition, the affiliate bank server 400 may be a server that pays a fee including a fee when a payment is requested from the payment agency service providing server 300. The affiliate bank server 400 may be a server that accumulates a deposit in a virtual account of the vendor terminal 100 when there is a reserve request for settlement of the vehicle maintenance expenses in the payment agency service providing server 300. [ In addition, the affiliate bank server 400 may be a server for searching for an advertisement for accumulating a deposit, and for mapping an accumulation ratio or the like to an identifier for identifying the advertiser. In addition, when there is a request for use and approval of the reserve, the affiliate bank server 400 compares the accumulated reserve with the requested reserve to determine whether or not to approve the deposit, and transmits it to the settlement service providing server 300, And may be a server for determining whether to make a payment at the merchant terminal 900. [
이때, 제휴은행 서버(400)는, 네트워크(200)를 통하여 원격지의 서버나 단말에 접속할 수 있는 컴퓨터로 구현될 수 있다. 여기서, 컴퓨터는 예를 들어, 웹 브라우저(WEB Browser)가 탑재된 노트북, 데스크톱(Desktop), 랩톱(Laptop) 등을 포함할 수 있다.At this time, the affiliate bank server 400 may be implemented as a computer capable of connecting to a remote server or terminal through the network 200. [ Here, the computer may include, for example, a notebook, a desktop, a laptop, and the like on which a WEB browser is installed.
제휴 가맹점 단말(500)은, QR 코드 결제가 가능한 단말일 수 있다. 이때, 제휴 가맹점 단말(500)은, 카드로 결제를 받는 경우, 차량의 고유 식별 코드(700)를 식별한 후, 차량을 확인하고 결제를 수행하는 단말일 수 있다. 또한, 제휴 가맹점 단말(500)은, 비콘(600)과 연계될 수 있고, 비콘(600)의 신호로 사업자 단말(100)의 애플리케이션을 활성화하도록 할 수 있다. 또한, 제휴 가맹점 단말(500)은 고유 코드(800)를 스캔한 사업자 단말(100)의 애플리케이션에서 제휴 가맹점 단말(500)에서 입력한 가격으로 결제가 되도록 무선 통신을 실행하는 단말일 수 있다.The affiliated merchant terminal 500 may be a terminal capable of settlement of QR codes. At this time, the affiliated merchant terminal 500 may be a terminal that identifies the unique identification code 700 of the vehicle and confirms the vehicle and performs settlement when the payment is received by the card. In addition, the affiliated merchant terminal 500 may be associated with the beacon 600, and may activate the application of the business entity terminal 100 with the signal of the beacon 600. [ The affiliated merchant terminal 500 may be a terminal that executes wireless communication so as to be settled at a price input by the affiliated merchant terminal 500 in an application of the provider terminal 100 that has scanned the unique code 800. [
여기서, 제휴 가맹점 단말(500)은, 네트워크(200)를 통하여 원격지의 서버나 단말에 접속할 수 있는 컴퓨터로 구현될 수 있다. 여기서, 컴퓨터는 예를 들어, POS 단말기, 카드 단말기, 웹 브라우저(WEB Browser)가 탑재된 노트북, 데스크톱(Desktop), 랩톱(Laptop) 등을 포함할 수 있다. 이때, 사업자 단말(100)은, 네트워크(200)를 통해 원격지의 서버나 단말에 접속할 수 있는 단말로 구현될 수 있다. 제휴 가맹점 단말(500)은, 예를 들어, 휴대성과 이동성이 보장되는 무선 통신 장치로서, 네비게이션, PCS(Personal Communication System), GSM(Global System for Mobile communications), PDC(Personal Digital Cellular), PHS(Personal Handyphone System), PDA(Personal Digital Assistant), IMT(International Mobile Telecommunication)-2000, CDMA(Code Division Multiple Access)-2000, W-CDMA(W-Code Division Multiple Access), Wibro(Wireless Broadband Internet) 단말, 스마트폰(smartphone), 스마트 패드(smartpad), 타블렛 PC(Tablet PC) 등과 같은 모든 종류의 핸드헬드(Handheld) 기반의 무선 통신 장치를 포함할 수 있다.Here, the affiliated merchant terminal 500 may be implemented as a computer capable of connecting to a remote server or terminal through the network 200. Here, the computer may include, for example, a POS terminal, a card terminal, a notebook equipped with a WEB Browser, a desktop, a laptop, and the like. At this time, the business entity terminal 100 may be implemented as a terminal capable of connecting to a remote server or a terminal through the network 200. The affiliate merchant terminal 500 is, for example, a portable communication device with guaranteed portability and mobility, such as a navigation system, a personal communication system (PCS), a global system for mobile communications (GSM), a personal digital cellular Personal Handyphone System), PDA (Personal Digital Assistant), IMT (International Mobile Telecommunication) -2000, CDMA (Code Division Multiple Access) -2000, W-CDMA (W- A handheld based wireless communication device such as a smart phone, a smartphone, a smartpad, a tablet PC, and the like.
비콘(600)은, 특정 주파수를 송출하여 사업자 단말(100)에서 수신하는 경우, 사업자 단말(100)의 애플리케이션을 활성화시키고 실행시키도록 하는 장치일 수 있다. The beacon 600 may be a device that activates and executes an application of the vendor terminal 100 when the vendor terminal 100 transmits a specific frequency.
고유 식별 코드(700) 및 고유 코드는, 차량을 식별하고 가맹점을 식별하도록 하는 코드일 수 있다. 이는, 수동 코드로 주파수를 송출하지 않는 단순한 스티커 형태일 수도 있고, 직접 자신을 식별하는 코드나 주파수를 제공하는 액티브 소자로 구비될 수도 있다. 통신 방식은, RFID, 초음파, 블루투스 등에 한정되지 않고 다양한 통신 방식이 이용될 수 있음은 자명하다 할 것이다.The unique identification code 700 and the unique code may be codes that identify the vehicle and identify the merchant. This may be a simple sticker type that does not transmit a frequency with a manual code, or an active element that provides a code or frequency for identifying itself. It should be clear that various communication methods can be used for the communication method, not limited to RFID, ultrasound, Bluetooth, and the like.
광고주 서버(800)는, 결제대행 서비스 제공 서버(300)를 통하여 이미 보유한 고객, 즉 차량유지비를 가상계좌를 이용하여 사용하는 사업자 단말(100)로 타겟팅 광고를 실시하여 자신의 고객으로 유입시키기 위한 광고주의 서버일 수 있다. 또한, 광고주 서버(800)는, 사업자 단말(100)에서 차량유지비를 사용하는 전후 등으로 결제를 하는 패턴, 자동차를 구매하는 패턴, 정비 서비스를 이용하는 패턴 등을 포함하는 다양한 소비 패턴을 분석한 결과를 이용하여, 결제대행 서비스 제공 서버(300)의 고객에게 타겟팅 광고를 실시하고자 하는 광고주의 서버일 수 있다. 그리고, 광고주 서버(800)는, 사업자 단말(100)가 광고주가 광고하는 광고 객체를 사용할 시기나, 장소, 시간, 패턴 등인 경우, 해당 사업자 단말(100)로 광고 객체 및 피광고 가맹점에 대한 정보를 출력하도록 함으로써, 차량유지비로 적립된 적립금의 사용을 광고주의 피광고 가맹점에서 사용하도록 유도할 수 있다. The advertiser server 800 is a system for providing a targeted advertisement to a customer that has already been held through a settlement agency service providing server 300, that is, a business terminal 100 that uses a vehicle maintenance fee by using a virtual account, It can be the server of the advertiser. In addition, the advertiser server 800 analyzes various consumption patterns including a pattern of making a settlement with the company terminal 100 before and after using the vehicle maintenance cost, a pattern of purchasing a car, a pattern using a maintenance service, May be a server of an advertiser who wishes to perform a targeted advertisement to a customer of the settlement agency service providing server 300 by using the service. When the advertiser server 100 uses the advertisement object advertised by the advertiser, the advertiser server 800 transmits the advertisement object and the information about the advertised merchant to the corresponding merchant terminal 100 , It is possible to induce the use of the reserve accumulated in the vehicle maintenance cost to be used at the advertised merchant of the advertiser.
이때, 광고주 서버(800)는, 네트워크(200)를 통하여 원격지의 서버나 단말에 접속할 수 있는 컴퓨터로 구현될 수 있다. 여기서, 컴퓨터는 예를 들어, 웹 브라우저(WEB Browser)가 탑재된 노트북, 데스크톱(Desktop), 랩톱(Laptop) 등을 포함할 수 있다.At this time, the advertiser server 800 can be implemented as a computer that can access a remote server or terminal through the network 200. Here, the computer may include, for example, a notebook, a desktop, a laptop, and the like on which a WEB browser is installed.
피광고 가맹점 단말(900)은, 광고주 서버(800)가 광고하는 물품 등을 판매하는 가맹점의 단말일 수 있다. 이때, 피광고 가맹점 단말(900)은, 사업자 단말(100)에서 적립금을 사용하고자 하는 경우, 결제대행 서비스 제공 서버(300) 및 제휴은행 서버(400)를 통하여 승인 여부를 수신하고, 결제 요청을 수행하는 단말일 수 있다. 또한, 피광고 가맹점 단말(900)은, 비콘(600)이 설치되어 사업자 단말(100)로 신호를 송출하도록 비콘(600)과 연계된 단말일 수도 있다. 즉, 피광고 가맹점 단말(900)도 제휴 가맹점 단말(500)에서 비콘(600)이 설치되어 결제를 수행했던 것과 같은 방법이 적용될 수도 있다. 다만, 이에 한정되는 것은 아니고, 다양한 방법이 이용될 수도 있다.The advertised merchant terminal 900 may be a terminal of an affiliate shop that sells an article or the like advertised by the advertiser server 800. [ At this time, when the merchant terminal 100 wants to use the reserve, the affiliate merchant terminal 900 receives approval or non-approval through the payment agency service providing server 300 and the affiliate bank server 400, Or may be a terminal performing the operation. In addition, the advertised merchant terminal 900 may be a terminal associated with the beacon 600 so that a beacon 600 is provided and a signal is transmitted to the commercial terminal 100. That is, the same method as that in which the merchant terminal 900 of the affiliated merchant terminal 900 performs settlement by installing the beacon 600 at the affiliated merchant terminal 500 may be applied. However, the present invention is not limited thereto, and various methods may be used.
여기서, 피광고 가맹점 단말(900)은, 네트워크(200)를 통하여 원격지의 서버나 단말에 접속할 수 있는 컴퓨터로 구현될 수 있다. 여기서, 컴퓨터는 예를 들어, POS 단말기, 카드 단말기, 웹 브라우저(WEB Browser)가 탑재된 노트북, 데스크톱(Desktop), 랩톱(Laptop) 등을 포함할 수 있다. 이때, 피광고 가맹점 단말(900)은, 무선 통신 장치로서, POS, PCS(Personal Communication ystem), GSM(Global System for Mobile communications), PDC(Personal Digital Cellular), PHS(Personal Handyphone System), PDA(Personal Digital Assistant), IMT(International Mobile Telecommunication)-2000, CDMA(Code Division Multiple Access)-2000, W-CDMA(W-Code Division Multiple Access), Wibro(Wireless Broadband Internet) 단말, 스마트폰(smartphone), 스마트 패드(smartpad), 타블렛 PC(Tablet PC) 등과 같은 모든 종류의 핸드헬드(Handheld) 기반의 무선 통신 장치를 포함할 수 있다.Here, the advertised merchant terminal 900 may be implemented as a computer capable of connecting to a remote server or terminal through the network 200. Here, the computer may include, for example, a POS terminal, a card terminal, a notebook equipped with a WEB Browser, a desktop, a laptop, and the like. At this time, the advertised merchant terminal 900 may be a POS, a PCS (Personal Communication System), a GSM (Global System for Mobile communications), a PDC (Personal Digital Cellular), a PHS Personal Digital Assistant), IMT (International Mobile Telecommunication) -2000, Code Division Multiple Access (CDMA) -2000, W-CDMA (W-CDMA), Wibro (Wireless Broadband Internet) A handheld-based wireless communication device such as a smartpad, a tablet PC, and the like.
도 2는 도 1에 도시된 결제대행 서비스 제공 서버를 설명하기 위한 구성도이고, 도 3은 본 발명의 일 실시예에 따른 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 중 차량유지비가 사용되는 일 실시예를 설명하기 위한 도면이고, 도 4는 본 발명의 일 실시예에 따른 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 중 차량유지비에 따른 적립금이 피광고 가맹점에서 사용되는 일 실시예를 설명하기 위한 도면이고, 도 5는 본 발명의 일 실시예에 따른 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스의 차량유지비 사용 및 피광고 가맹점에서 적립금이 사용되는 일 실시예를 설명하기 위한 도면이고, 도 6은 본 발명의 일 실시예에 따른 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스의 개념을 설명하기 위한 도면이다.FIG. 2 is a block diagram illustrating the payment agent service providing server shown in FIG. 1, and FIG. 3 is a flowchart illustrating an embodiment of a post-pay advertisement and a virtual account-linked vehicle maintenance fee management service according to an exemplary embodiment of the present invention. FIG. 4 is a view for explaining an embodiment in which a reserve according to vehicle maintenance costs among post-pay advertisement and virtual account-linked vehicle maintenance cost management service according to an embodiment of the present invention is used in an advertised merchant store And FIG. 5 is a view for explaining an embodiment in which a vehicle maintenance fee of a post-pay advertisement and a virtual account-linked vehicle maintenance cost management service and a reserve in an advertised merchant shop are used according to an embodiment of the present invention, FIG. 4 is a diagram for explaining the concept of a post-pay advertisement and a virtual account-linked vehicle maintenance cost management service according to an embodiment of the present invention.
도 2를 참조하면, 본 발명의 일 실시예에 따른 결제대행 서비스 제공 서버(300)는, 저장부(310), 적립부(320), 분석부(330), 전송부(340), 허가부(350), 정산부(360)를 포함할 수 있다.2, the payment agent service providing server 300 according to an embodiment of the present invention includes a storage unit 310, an accumulating unit 320, an analyzing unit 330, a transmitting unit 340, (350), and a settlement unit (360).
본 발명의 일 실시예에 따른 결제대행 서비스 제공 서버(300) 또는 결제대행 서비스 제공 서버(300)와 연동되어 동작하는 다른 서버(미도시)가 사업자 단말(100)로 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 애플리케이션, 프로그램, 앱 페이지, 웹 페이지 등을 전송하는 경우, 사업자 단말(100)은, 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 애플리케이션, 프로그램, 앱 페이지, 웹 페이지 등을 설치하거나 열 수 있다. 또한, 웹 브라우저에서 실행되는 스크립트를 이용하여 서비스 프로그램이 사업자 단말(100)에서 구동될 수도 있다. 여기서, 웹 브라우저는 웹(WWW: world wide web) 서비스를 이용할 수 있게 하는 프로그램으로 HTML(hyper text mark-up language)로 서술된 하이퍼 텍스트를 받아서 보여주는 프로그램을 의미하며, 예를 들어 넷스케이프(Netscape), 익스플로러(Explorer), 크롬(chrome) 등을 포함한다. 또한, 애플리케이션은 단말 상의 응용 프로그램(application)을 의미하며, 예를 들어, 모바일 단말(스마트폰)에서 실행되는 앱(app)을 포함한다.The billing agent service providing server 300 or the other server (not shown) operating in cooperation with the settlement agent service providing server 300 according to the embodiment of the present invention may transmit the postpaid advertisement and the virtual account- In the case of transmitting maintenance management service application, program, app page, web page, etc., the vendor terminal 100 can install or open post-pay advertisement and virtual account-linked vehicle maintenance cost management service application, program, have. Also, the service program may be executed in the business entity terminal 100 using a script executed in the web browser. Here, a web browser is a program that enables a WWW (World Wide Web) service, and is a program for receiving and displaying hypertext described in hypertext mark-up language (HTML), for example, Netscape (Netscape) An Explorer, chrome, and the like. Further, the application refers to an application on the terminal, for example, an app (app) running on a mobile terminal (smart phone).
이때, 네트워크(200)의 연결은, 사업자 단말(100), 결제대행 서비스 제공 서버(300), 제휴은행 서버(400), 제휴 가맹점 단말(500), 비콘(600), 광고주 서버(800) 및 피광고 가맹점 단말(900)이 네트워크(200)로 연결되어 있는 단말과 통신을 위해 통신 접점에 통신 객체를 생성하는 것을 의미한다. 결제대행 서비스 제공 서버(300)는 통신 객체를 통해 서로 데이터를 교환할 수 있다.At this time, the connection of the network 200 is performed by the service provider 100, the payment agent service providing server 300, the affiliate bank server 400, the affiliate merchant terminal 500, the beacon 600, the advertiser server 800, It means that the advertised merchant terminal 900 generates a communication object at a communication contact for communication with a terminal connected to the network 200. [ The payment agent service providing server 300 can exchange data with each other through a communication object.
우선, 본 발명의 일 실시예에 따른 결제대행 서비스는, 두 가지의 서비스를 제공할 수 있다. 첫 번째 서비스는, 차량유지비를 가상계좌에 입금하여 미지급계좌처리하고, 차량유지비를 더 싼 가격으로 공급받되, 법인 등의 부정사용을 막도록 비콘 신호에 의해 웨이크업 되는 등의 인증을 거친 이후에만 결제가 가능하도록 하는 방법이다. 두 번째 서비스는, 차량유지비의 사용으로 적립된 적립금은 가상계좌에 적립되어 현금처럼 사업자가 이용할 수 있도록 하되, 해당 적립금은 광고주가 광고하는 객체를 판매하는 피광고 가맹점에서만 이용 가능하도록 하고, 차량유지비와 함께 사용된 결제 이벤트에 포함된 데이터를 분석하여 각 광고주가 원하는 고객을 타겟팅 가능하도록 데이터베이스화시키고, 광고주에게는 광고의 효과가 난 이후(물품구매이후)에 수수료를 정산받음으로써 합리적인 광고를 제공하고, 사업자에게는 적립금을 유용하게 사용할 수 있도록 하는 방법이다.First, a payment agent service according to an embodiment of the present invention can provide two services. The first service is a service only after depositing a vehicle maintenance fee into a virtual account, processing an unpaid account, receiving a vehicle maintenance fee at a lower price, and after being authenticated such as being woken up by a beacon signal to prevent illegal use by a corporation It is a way to make payment possible. In the second service, reserves accumulated through the use of the vehicle maintenance fee are accumulated in a virtual account so that it is available to the carrier like cash. The reserve is made available only to the advertised merchant selling the object advertised by the advertiser, The data included in the payment event used in conjunction with the advertiser is analyzed to provide a database in which each customer can be targeted and a reasonable advertisement is provided to the advertiser after the advertisement is effective (after the purchase of the goods) , And it is a way to make use of the reserve money useful for business owners.
이하에서, 상술한 두 가지의 서비스를 상세히 설명하기로 한다.Hereinafter, the two services described above will be described in detail.
우선, 저장부(310)는, 적어도 하나의 제휴은행 서버(400)로부터 사업자의 집금목적별로 부여 및 발급받은 가상계좌를 사업자의 단말인 사업자 단말(100)과 매핑하여 저장할 수 있다. 또한, 저장부(310)는, 사업자 단말(100)로부터 가상계좌와 매핑된 카드, 및 차량 식별 코드를 등록받을 수 있다.First, the storage unit 310 may store a virtual account, which is given and issued for at least one vendor's banking pur- pose purpose, from the at least one affiliate bank server 400, with the business entity 100, which is a terminal of the business entity. In addition, the storage unit 310 can receive the card mapped to the virtual account and the vehicle identification code from the business entity terminal 100. [
또한, 적립부(320)는, 사업자 단말(100)에 설치된 애플리케이션이 제휴 가맹점 단말(500)로부터 활성화 및 프론트 그라운드에서 동작되면, 사업자 단말(100)에서 제휴 가맹점 단말(500)의 고유 코드를 스캔하도록 할 수 있고, 사업자 단말(100)에서 고유 코드가 스캔되고, 기 설정된 지역 및 금액에 만족하는 조건이 입력되고, 제휴 가맹점 단말(500)에서 승인 요청을 수신하는 경우, 결제 승인을 허가할 수 있다. 이때, 기 설정된 지역 및 금액에 만족하는 조건은, 차량유지비의 종류에 기 매핑되어 저장된 금액 미만인지의 여부와, 1일 최대 주유 가능량 미만인지의 여부, 및 기 설정된 지역인지의 여부를 포함하는 조건일 수 있다. 또한, 사업자 단말(100)의 결제를 위한 프로그램 또는 애플리케이션을 실행하기 위한 조건은 사업자가 등록한 차량의 고유 식별 코드가 인식되고, 제휴 가맹점 단말(500)과 연동된 비콘 신호를 입력한 경우로 한정될 수 있다.When the application installed in the business entity terminal 100 is activated from the affiliated merchant terminal 500 and is operated in the front ground, the accumulation unit 320 may scan the unique code of the affiliated merchant terminal 500 in the business entity terminal 100 A condition that a unique code is scanned in the vendor terminal 100, a predetermined region and an amount of money are input, and when the affiliate merchant terminal 500 receives an approval request, have. At this time, the condition that satisfies the predetermined area and the amount of money is a condition including the condition of being less than the stored amount mapped to the type of the vehicle maintenance cost, whether or not less than the maximum oilable amount per day is less, Lt; / RTI > The condition for executing the program or application for payment of the business entity terminal 100 is limited to the case where the unique identification code of the vehicle registered by the business entity is recognized and the beacon signal associated with the affiliated merchant terminal 500 is input .
예를 들어, 사용자가 차량유지비를 사용하는 2 가지 경우는, 애플리케이션을 이용하거나, 카드를 이용하는 경우가 있을 수 있다.For example, there are two cases where a user uses the vehicle maintenance cost, such as using an application or using a card.
첫 번째 경우인, 사용자가 애플리케이션을 이용하여 결제를 하는 경우를 가정하자. 이때, 사용자가 사업자로부터 등록된 차량을 가지고 와서 차량을 고치거나, 주유를 하는 경우가 있고, 등록되지 않은 자신의 차량을 가지고 와서 차량을 고치거나 주유를 하는 경우가 있다. 후자는, 사업자의 카드를 개인적으로 사용하는 경우인데, 이러한 경우는 막을 방법이나 확인할 방법이 전혀 없다. 따라서, 애플리케이션을 이용할 때에는, 반드시 제휴된 가맹점인지(비콘(600)으로 확인), 자신이 사업자의 등록된 차량을 가지고 온 것인지(고유 식별 코드(700)로 확인)를 확인함으로써, 지역, 금액 제한에서 더 나아가, 사업자의 비용 악용을 방지하도록 할 수 있다.In the first case, suppose that a user makes a payment using an application. At this time, there are cases where a user brings a registered vehicle from a business operator to repair or oil the vehicle, or there is a case where the user brings his own unregistered vehicle to repair or refuel the vehicle. The latter is when you use your card personally, but there is no way to stop or check it. Therefore, when using the application, by confirming whether it is an affiliated merchant (confirmed by the beacon 600) and confirming whether or not the merchant has brought the registered vehicle of the business (confirmed by the unique identification code 700) To further prevent the abuse of the cost of the business operator.
두 번째 경우인, 사용자가 카드를 이용하여 결제를 하는 경우에는, 차량이 사업자의 차량인지 자가소유의 차량인지를 확인할 방법이 없다. 이러한 경우에는, 제휴 가맹점 단말(500)에서 사업자의 차량에 부착된 고유 코드(700)를 식별한 경우에만 가능할 수 있다. 이를 통하여, 법인 카드나 사업자의 카드를 악용하는 경우를 막고, 정확한 정산 및 사용처를 확인하여 정산 처리 과정이 간편해질 수 있다.In the second case, when the user makes a settlement using the card, there is no way to confirm whether the vehicle is the owner's vehicle or the owner's vehicle. In this case, it may be possible only when the affiliated merchant terminal 500 identifies the inherent code 700 attached to the vehicle of the business operator. Through this, it is possible to prevent the abuse of the corporate card or the business card, to confirm the accurate settlement and the use place, and the settlement process can be simplified.
그리고 나서, 적립부(320)는, 결제 승인된 금액을 제휴은행 서버(400)로 전송하여 정산 요청을 전송하고, 제휴 가맹점 단말(500)로 정산을 실시할 수 있다. 그리고, 사업자 단말(100)에서 고유 코드가 스캔되고, 기 설정된 지역 및 금액에 만족하는 조건이 입력되고, 제휴 가맹점 단말(500)에서 승인 요청을 수신하는 경우, 결제 승인을 허가할 때, 카드가 제휴 가맹점 단말(500)에서 인식되고, 제휴 가맹점 단말(500)에서 차량 식별 코드를 인식하고, 제휴 가맹점 단말(500)에서 승인 요청을 수신하는 경우, 결제 승인을 허가하는 단계로 대체가능하여 애플리케이션 뿐만 아니라 카드도 정당하게 사용할 수 있도록 한다.Then, the accumulating unit 320 transmits the settlement approved amount to the affiliated bank server 400, transmits a settlement request, and performs settlement to the affiliated merchant terminal 500. [ When a unique code is scanned in the business entity terminal 100, a condition satisfying predetermined region and amount is input, and an approval request is received from the affiliated merchant terminal 500, when a payment approval is granted, When recognizing the vehicle identification code from the affiliated merchant terminal 500 and receiving the approval request from the affiliated merchant terminal 500, it is possible to replace the application with the step of permitting payment approval, Make sure to use the card properly.
정리하면, 사업자 단말(100)은, 사업자로부터 등록되고, 차량유지비를 사용하도록 제휴된 가맹점에 설치된 비콘의 주파수에 따라 웨이크업 되어 결제 프로그램 또는 애플리케이션을 실행되고, 가맹점 단말의 가맹점 고유 코드를 스캔 또는 리딩하여 제휴된 가맹점을 식별하고, 차량 유지비에 대응하는 결제 금액을 입력하여 결제를 요청할 수 있다.In summary, the vendor terminal 100 is woken up according to the frequency of the beacon registered at the merchant affiliated to use the vehicle maintenance cost registered by the vendor, executes the billing program or application, and scans or updates the merchant unique code of the merchant terminal It is possible to identify the affiliated merchant by reading and enter the payment amount corresponding to the vehicle maintenance fee to request payment.
결제대행 서비스 제공 서버(300)는, 사업자로부터 차량유지비를 결제할 단말과 차량을 등록받고, 제휴 가맹점의 가맹점 고유 코드를 발급하고, 사업자 단말(100)에서 제휴된 가맹점의 가맹점 단말을 등록하고, 사업자 단말(100)의 결제 프로그램 또는 애플리케이션과, 사업자의 가상계좌와 연동된 카드에서 결제 요청이 제휴은행 서버(400)로 전송되는 경우, 결제 요청된 지역 및 금액을 확인하여 승인 여부를 결정하고, 결정된 승인 여부를 가맹점 단말로 전송하고, 가맹점 단말로 사업자가 사용한 금액을 정산할 수 있다. The settlement agency service providing server 300 receives the registration of the terminal and the vehicle for payment of the vehicle maintenance fee from the business entity, issues the unique code of the affiliated merchant of the affiliated merchant, registers the merchant terminal of the affiliated merchant affiliated with the business terminal 100, When a payment request is transmitted from the payment program or application of the business entity terminal 100 to a partner bank server 400 in a card interlocked with a virtual account of a business entity, It is possible to transmit the determined approval or disapproval to the merchant terminal and settle the amount used by the merchant to the merchant terminal.
제휴은행 서버(400)는, 사업자로부터 가상계좌발급을 요청받아 집금목적별로 가상계좌를 부여 및 발급하고, 사업자로부터 입금되는 금액 중 가상계좌와 연계된 차량유지비가 기 설정된 가맹점에서 사용되는 경우, 가맹점으로 입금처리되도록 결제를 수행하고, 사업자로부터 입금되는 금액에 대하여 미지급계정으로 처리할 수 있다. 그리고, 제휴은행 서버(400)는, 사업자로부터 입금이 되지 않을 경우, 자동으로 선불금액만큼의 대출로 연동되도록 할 수 있다.The affiliate bank server 400 requests and issues a virtual account for the purpose of collection by issuing a virtual account issuance from a business entity and when the virtual account is used in a merchant whose preliminary vehicle maintenance cost associated with the virtual account is used, , And the amount deposited from the provider may be treated as an unpaid account. The partner bank server 400 can be automatically linked to the advance amount of the loan when the deposit is not made from the provider.
또한, 제휴 가맹점 단말(500)은, 제휴 가맹점에서 사업자로부터 등록된 차량에 포함된 차량 식별 코드를 인식하는 경우, 결제 프로그램 또는 애플리케이션의 웨이크 업 및 활성화를 실시할 수 있다. 이때, 사업자가 사업자 단말(100) 내의 프로그램 또는 애플리케이션 외에, 카드로 가맹점 단말에서 결제 요청을 실시하면, 제휴 가맹점 단말(500)은 사업자가 등록한 차량에 배치된 차량 식별 코드를 인식하는 경우를 조건을 결제대행 서비스 제공 서버(300)로 결제 요청을 전송할 수 있다.The affiliated merchant terminal 500 can also wake up and activate the payment program or the application when recognizing the vehicle identification code included in the registered vehicle from the business partner at the affiliated merchant store. At this time, when the business operator makes a payment request at the merchant terminal using the card in addition to the program or the application in the business operator terminal 100, the affiliated merchant terminal 500 recognizes the condition of recognizing the vehicle identification code disposed in the vehicle registered by the business operator And can transmit a settlement request to the settlement service providing server 300.
적립부(320)는, 사업자 단말(100)로부터 가상계좌와 매핑된 카드, 및 차량 식별 코드를 등록받고, 사업자 단말(100)에서 제휴 가맹점 단말(500)에서 사용된 차량유지비에 대응하는 적립금을 가상계좌에 적립할 수 있다. 예를 들어, 1리터당 30원이 적립되었다면, 30리터 주유에 900원이 적립될 수 있다. 이때, 사업자 단말(100)이 단일 단말이 아닌 경우에는, 예를 들어, 법인과 같은 경우에는 한 명이 아닌 복수가 주유를 하게 되므로, 적립금은 빠르게 많이 쌓일 수 있다.The accumulation unit 320 receives the card mapped to the virtual account and the vehicle identification code from the business entity terminal 100 and receives a deposit corresponding to the vehicle maintenance fee used in the affiliated merchant terminal 500 in the business entity terminal 100 It can be credited to a virtual account. For example, if you have 30 won per liter, you can earn 900 won for 30 liters. At this time, when the business entity terminal 100 is not a single terminal, for example, in the case of a corporation, a plurality of persons are paid out instead of one person, so that the reserve fund can be accumulated rapidly.
한편, 분석부(330)는, 사업자 단말(100)에서 차량유지비를 사용한 전후의 결제 이벤트를 수집하여 빅데이터화 및 분석할 수 있다. 이때, 차량유지비의 결제 전후로 발생한 결제 이벤트는, 결제대행 서비스 제공 서버(300)에서 수집한 빅데이터에 포함되어 적어도 하나의 빅데이터 분석 알고리즘으로 분석될 수 있다.On the other hand, the analysis unit 330 can collect billing events before and after using the vehicle maintenance cost in the business entity terminal 100, and can make big data and analyze them. At this time, the payment event occurring before and after the payment of the vehicle maintenance fee may be included in the big data collected by the payment agent service providing server 300 and analyzed by at least one big data analysis algorithm.
이때, 적어도 하나의 빅데이터 분석 알고리즘은 이하와 같을 수 있다. 다만, 이에 한정되는 것은 아니고, 다양한 분석 알고리즘이 이용될 수 있음은 자명하다 할 것이다.At this time, at least one big data analysis algorithm may be as follows. However, it is to be understood that various analysis algorithms can be used without being limited thereto.
우선, 결제 이벤트는, 데이터 수집 과정을 거쳐, 데이터 전처리, 정보저장관리, 정보 처리 분석, 지능 발굴 및 가시화를 통하여 활용될 수 있다. 이때, 다양한 데이터 소스로부터 데이터를 수집하고, 필요한 경우 수집된 데이터로부터 필요 없는 데이터를 필터링 혹은 적절한 형태로 가공하는 전처리 단계를 거친 다음, 정보를 저장 관리하면서 이로부터 유용한 정보를 추출 혹은 분석 과정을 통해 지능을 발굴하고 이를 가시화하여 활용하는 단계로 정의할 수 있다. 경우에 따라서는 정보 저장 관리 단계 전에 유용한 정보를 추출 혹은 분석 작업이 선행된 후 필요시 저장 관리할 수도 있다. 또한, 데이터를 수집, 지능을 발굴하여 활용하기까지의 각 과정은 빅데이터 환경이 되면서 데이터 규모, 데이터 생성 및 처리 속도, 데이터 다양성, 데이터 활용 환경의 복잡성 등 빅데이터 속성을 고려한 기술 지원이 요구될 수 있다. 이때, 빅데이터 활용을 지원하기 위한 빅데이터 분석 플랫폼의 주요 기술은 크게 이기종 데이터 융합 기술, 빅데이터 저장 관리 기술, 빅데이터 처리 기술, 빅데이터 분석 기술 및 지능 가시화 기술로 나눌 수 있다.First, payment events can be utilized through data collection process, data preprocessing, information storage management, information processing analysis, intelligence discovery, and visualization. At this time, data is collected from various data sources, and if necessary, the unnecessary data is filtered or processed into a proper form, and then information is stored and managed, and useful information is extracted or analyzed It can be defined as a step of discovering and visualizing intelligence and utilizing it. In some cases, useful information may be extracted or analyzed prior to the information storage management step, and then stored and managed as needed. In addition, each process from collecting data to finding and using intelligence is a big data environment and requires technical support considering big data attributes such as data size, data generation and processing speed, data diversity, and complexity of data utilization environment . At this time, major technology of big data analysis platform to support big data utilization can be divided into heterogeneous data fusion technology, big data storage management technology, big data processing technology, big data analysis technology and intelligent visualization technology.
이때, 이기종 데이터 융합 기술은, 빅데이터 분석을 위해 다양한 데이터 소스에 접근, 데이터 수집 및 데이터 융합 처리를 지원하는 이기종 멀티데이터 융합 기술이고, 빅데이터 저장 관리 기술은, 폭증하는 다양한 형식의 데이터를 저장 관리할 수 있는 고확장성의 분산 저장 관리 기술 및 실시간 분석 환경을 지원하는 고성능 저장 관리 기술이다. 또한, 빅데이터 처리 기술은, 지속적으로 발생하는 스트림 데이터 및 대규모 저장 데이터의 적시 분석 처리를 지원하기 위한 분산 병렬 데이터 처리 기술이고, 빅데이터 분석 기술은, 빅데이터에 내재된 가치를 추출하기 위해 필요한 대규모 데이터 및 스트림 데이터기반 통계 처리, 데이터 마이닝 등 공통 분석 기술 및 기계 학습, 인공지능 기법을 적용한 분석기술이다. 또한, 지능 가시화 기술은 분석된 결과를 쉽게 직관적으로 이해할 수 있도록 도표, 이미지, 애니메이션 등을 활용하여 가시화하여 제공하는 기술이다.At this time, heterogeneous data convergence technology is a heterogeneous multi data convergence technology that supports access to various data sources, data collection and data convergence processing for big data analysis, and big data storage management technology stores various types of data It is a high-performance storage management technology that supports highly scalable distributed storage management technology and real-time analysis environment that can be managed. Big data processing technology is a distributed parallel data processing technique for supporting timely analysis processing of stream data and large-scale storage data that are generated continuously. Big data analysis technology is a technique for extracting the value inherent in big data Large-scale data and stream data-based statistical processing, data mining and other analytical techniques using machine learning and artificial intelligence techniques. In addition, intelligent visualization technology is a technology that visualizes the analyzed results using charts, images, animations, etc. so that they can be easily understood intuitively.
한편, 차량유지비용 이외의 결제 이벤트의 실시간 데이터 처리를 위하여, 데이터 모델에 따라 정형 이벤트 스트림 처리 연산을 제공할 수 있고, 이에 따라 처리 및 분석된 데이터는 데이터베이스를 업데이트하는 입력으로 이용될 수 있다. 이렇게 처리 및 분석된 의미있는 데이터는 다양한 고객 타겟을 가지고 있는 적어도 하나의 광고주 서버(800)로 전송될 수 있다. 이에 따라, 광고주 서버(800)의 광고주는 자신이 원하는 타겟과 결제대행 서비스 제공 서버(300)(300)의 고객층이 사용하는 사용 패턴이 일치하는지의 여부를 확인하고, 광고를 할 것인지의 여부를 결정할 수 있다.On the other hand, in order to process real-time data of a payment event other than the vehicle maintenance cost, a formal event stream processing operation may be provided according to a data model, and the processed and analyzed data may be used as an input for updating the database. The processed and analyzed meaningful data can be transmitted to at least one advertiser server 800 having various customer targets. Accordingly, the advertiser of the advertiser server 800 confirms whether or not the usage pattern used by the customer layer of the settlement service providing server 300 (300) matches the target desired by the advertiser server 800, You can decide.
이에 따라, 전송부(340)는, 분석 결과에 기반하여 적어도 하나의 광고주 서버(800)로부터 광고 객체인 피광고 가맹점에 대한 광고를 수집하고, 사업자 단말(100)로 전송할 수 있다. 이때, 사업자 단말(100)은, 예를 들어, 주유를 할 때 늘 커피를 마셨다면, 커피를 마실 수 있는 가맹점 광고가 나올 수도 있다. 이에 따라, 사용자의 소비 패턴 및 시기에 맞추어서 광고를 실시함으로써, 광고가 결제로 이어지는 확률을 극대화시킬 수 있다.Accordingly, the transmitting unit 340 may collect the advertisement for the advertised merchant, which is the advertisement object, from at least one advertiser server 800 based on the analysis result, and may transmit the advertisement to the provider terminal 100. At this time, for example, if the business operator terminal 100 has always drank coffee when liquified, an advertisement of an affiliate shop that can drink coffee may come out. Accordingly, the advertisement is executed according to the consumption pattern and timing of the user, thereby maximizing the probability that the advertisement leads to payment.
허가부(350)는, 사업자 단말(100)로부터 피광고 가맹점에서의 적립금 사용을 요청받는 경우, 가상계좌로부터 적립금을 인출하여 피광고 가맹점 단말(900)로 결제되도록 결제 승인을 허가할 수 있다. 이때, 적립금의 사용여부 및 결제 여부를 승인하기 위하여, 허가부(350)는, 제휴은행 서버(400)로 쿼리를 전송하여 응답을 얻을 수 있다.When the dealer terminal 100 is requested to use the deposit at the advertised merchant store, the license section 350 may withdraw the deposit from the virtual account and authorize the payment approval to be paid to the advertised merchant terminal 900. [ At this time, in order to approve whether or not to use the reserve, the granting unit 350 can obtain a response by transmitting a query to the affiliate bank server 400. [
정산부(360)는, 적립금 사용 및 피광고 가맹점 단말(900)로의 사업자 단말(100)의 결제 이벤트에 따른 광고 수수료에 기반하여, 적어도 하나의 광고주 서버(800)로 정산 요청을 전송할 수 있다.The settlement unit 360 may transmit the settlement request to at least one advertiser server 800 based on the deposit fee and the advertisement fee according to the settlement event of the merchant terminal 100 to the affiliate merchant terminal 900. [
한편, 빅데이터화 및 분석은, 사업자 단말(100)에서 차량유지비를 사용한 주유소의 위치, 주유소의 종류, 차종, 유종, 사업자별 차량대수, 총 사용량, 사업자의 사업장 본사 위치, 적립금 총액수 및 적립금 사용비율 중 적어도 하나 또는 적어도 하나의 조합에 기반하여 이루어질 수 있으나, 이에 한정되지는 않는다. 또한, 빅데이터화를 위하여 수집되는 데이터는 주기적 또는 실시간으로 추가, 삭제, 편집 또는 업데이트될 수 있다.On the other hand, the big data conversion and analysis is performed in the business terminal 100 using the location of the gas station using the vehicle maintenance cost, the type of the gas station, the type of the vehicle, the type of the vehicle, the number of vehicles per company, the total usage amount, Ratio, but is not limited to this. In addition, data collected for big data can be added, deleted, edited or updated periodically or in real time.
한편, 결제대행 서비스 제공 서버(300)는, 사업자 단말(100)의 피광고 가맹점에서의 결제 이벤트 및 적립금 사용이 발생한 경우, 피광고 가맹점과 연계된 광고주 서버(800)로 광고 수수료를 요청하여 결제받을 수 있다.Meanwhile, when the payment event and the reserve are used at the merchant terminal 100 of the merchant terminal 100, the payment agent service providing server 300 requests the advertiser server 800 associated with the advertised merchant shop for the advertisement fee, Can receive.
정리하면, 제휴은행 서버(400)는, 사업자로부터 가상계좌발급을 요청받아 집금목적별로 가상계좌를 부여 및 발급하고, 사업자로부터 입금되는 금액 중 가상계좌와 연계된 차량유지비가 기 설정된 가맹점에서 사용되는 경우, 가맹점에 입금처리되도록 결제를 수행하고, 가맹점과 연계된 광고가 존재하는 경우, 광고 및 사용된 차량유지비에 기초하여 적립되는 적립금을 가상계좌에 적립하고, 사업자가 적립금을 광고의 객체인 피광고 가맹점에서 사용하는 경우, 피광고 가맹점으로 적립금을 입금처리되도록 결제를 수행할 수 있다.In summary, the affiliate bank server 400 receives a virtual account issuance request from a business entity, assigns and issues a virtual account for each purpose of collection, and uses, among the money deposited from the business entity, the vehicle maintenance fee associated with the virtual account In the case where there is an advertisement linked to the merchant, the deposit is accumulated in the virtual account based on the advertisement and the used vehicle maintenance fee, and the carrier registers the deposit as the object of the advertisement When used at an advertising merchant, a payment can be made so that the deposit is deposited into the advertising merchant.
사업자 단말(100)은, 사업자로부터 등록되고, 차량유지비를 사용하도록 제휴된 가맹점에 설치된 비콘(600)의 주파수에 따라 웨이크 업되어 결제 프로그램 또는 애플리케이션을 실행되고, 제휴 가맹점 단말(500)의 가맹점 고유 코드를 스캔 또는 리딩하여 제휴된 가맹점을 식별하고, 차량유지비에 대응하는 결제 금액을 입력하여 결제를 요청하고, 피광고 가맹점에서 적립금을 사용할 수 있다.The business entity terminal 100 is registered from the business operator and is woken up according to the frequency of the beacon 600 installed in the affiliated shop affiliated to use the vehicle maintenance fee to execute the payment program or the application, It is possible to identify the affiliated merchant by scanning or reading the code, input the payment amount corresponding to the vehicle maintenance fee to request payment, and use the reserve money at the advertised merchant.
결제대행 서비스 제공 서버(300)는, 사업자 단말(100)로부터 차량유지비 또는 적립금을 결제할 단말과 차량을 등록받고, 제휴 가맹점 및 피광고 가맹점의 가맹점 고유 코드를 발급하고, 제휴된 가맹점의 제휴 가맹점 단말(500) 및 피광고 가맹점 단말(900)을 등록하고, 사업자 단말(100)의 결제 프로그램 또는 애플리케이션과, 사업자의 가상계좌와 연동된 카드에서 결제 요청이 제휴은행 서버(400)로 전송되는 경우, 결제 요청된 지역 및 금액을 확인하여 승인 여부를 결정하고, 결정된 승인 여부를 제휴 가맹점 단말(500) 또는 피광고 가맹점 단말(900)로 전송하고, 제휴 가맹점 단말(500) 또는 피광고 가맹점 단말(900)로 사업자가 사용한 금액을 정산할 수 있다.The settlement agency service providing server 300 receives the terminal and the vehicle for payment of the vehicle maintenance cost or the reserve from the business entity terminal 100 and issues the unique code of the affiliated merchant and the affiliated merchant of the affiliated merchant store, When the terminal 500 and the affiliated merchant terminal 900 are registered and a payment request from the payment program or application of the business entity terminal 100 and a card linked to the virtual account of the business entity are transmitted to the affiliated bank server 400 And transmits the determined approval or not to the affiliated merchant terminal 500 or the affiliated merchant terminal 900. The affiliated merchant terminal 500 or the affiliated merchant terminal 900), the amount used by the business operator can be settled.
광고주 서버(800)는, 결제대행 서비스 제공 서버(300)로부터 사업자 단말(100)에서 발생하는 결제 이벤트를 차량유지비의 결제 전후로 분석한 결과를 수집하고, 수집된 결과 자신이 광고를 하는 광고 객체와 결제 이벤트가 일치하는 경우, 결제대행 서비스 제공 서버(300)로 광고 요청을 전송하며, 광고의 객체인 피광고 가맹점의 정보를 결제대행 서비스 제공 서버(300)로 전송하여 사업자 단말(100)에서 적립금을 피광고 가맹점에서 사용하도록 유도할 수 있다.The advertiser server 800 collects the results of analyzing the settlement events generated at the vendor terminal 100 before and after the payment of the vehicle maintenance cost from the settlement agency service providing server 300, When the settlement events match, an advertisement request is transmitted to the settlement service providing server 300, and the information of the advertised merchant, which is an object of the advertisement, is transmitted to the settlement service providing server 300, To be used by the advertised merchant.
이하, 상술한 구성을 가지는 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스를 도 3 및 도 4를 참조로 하여 설명하기로 한다.Hereinafter, the post-pay advertisement and the virtual account-linked vehicle maintenance cost management service having the above-described configuration will be described with reference to FIG. 3 and FIG.
도 3을 참조하면, (a) 사업자가 사업자 등록을 하면서, 가상계좌를 발급받고, 가상계좌에 월별로 100만원을 입금한다고 하자. 이때, (b) 결제대행 서비스 제공 서버(300)는 제휴 가맹점 단말(500), 제휴은행 서버(400), 사업자 단말(100)로부터 등록을 받고 정보를 공유하게 된다. 그리고 나서, (c) 사업자가 사업자 단말(100)과 등록된 차량으로 주유소에 도착하는 경우, 비콘(600)에 의해 사업자 단말(100)이 활성화 및 웨이크업 되어 실행이 시작된다.Referring to FIG. 3, (a) a business operator registers a business, a virtual account is issued, and a monthly deposit of 1,000,000 won is made in a virtual account. At this time, (b) the payment agent service providing server 300 receives registration from the affiliated merchant terminal 500, the affiliate bank server 400, and the provider terminal 100 and shares the information. (C) When the operator arrives at the gas station with the operator terminal 100 and the registered vehicle, the operator terminal 100 is activated and woken up by the beacon 600 and execution starts.
그리고, (d) 사업자 단말(100)은, 제휴 가맹점에 부착된 고유 코드(800)를 스캔하면, 금액을 입력하는 화면이 출력되고, 제휴 가맹점 단말(500)에서 입력된 금액으로 결제가 되도록 한다. 이때, 사업자 단말(100)에서 결제가 완료된 경우, 제휴 가맹점 단말(500)은 그 결과를 결제대행 서비스 제공 서버(300)로부터 수신하여 결제를 완료할 수 있다.(D) When the provider terminal 100 scans the unique code 800 attached to the affiliated merchant, the screen for inputting the amount is displayed and the payment is made with the amount input from the affiliated merchant terminal 500 . At this time, when settlement is completed in the business entity terminal 100, the affiliated merchant terminal 500 can receive the result from the settlement service providing server 300 and complete the settlement.
또는, (e) 사업자 단말(100)에서 카드를 무선으로 리딩하여 결제를 수행할 수도 있다.Alternatively, (e) the vendor terminal 100 may perform the payment by reading the card wirelessly.
그리고 나서, (f) 결제가 완료된 경우, 사업자 단말(100)은, 결제가 완료되었다는 메세지를 전송받고, 사업자 단말(100)과 연동된 사업자의 다른 단말로도 전송하게 하여 히스토리에 기반하여 정산을 빠르게 할 수 있다.Then, when the settlement is completed (f), the vendor terminal 100 receives the message that the settlement has been completed and transmits the message to another terminal of the provider interlocked with the vendor terminal 100, and performs settlement based on the history You can do it fast.
도 4를 참조하면, (a) 차량유지비로 사용된 금액은 적립률에 따라 가상계좌에 적립되고, 적립된 금액을 쓸 수 있는 광고주의 피광고 가맹점이 사업자 단말(100)에 출력될 수 있다. 이때, 광고주의 광고는 랜덤으로 사업자 단말(100)로 출력되는 것이 아니라, 사업자 단말(100)의 소비 패턴, 히스토리 로그에 따라 출력되도록 한다. (b) 예를 들어, 사업자가 차량에 주유를 하기 전 아침 8시에 XX 주유소 근처에서 커피를 마시고, 주유를 하고 난 후 (c) XX 햄버거 가게에서 출근 전 아침을 먹는 패턴이 월요일마다 발생한다고 가정하자. 이때, 월요일 아침 8시에 사업자가 위치한 위치를 중심으로 커피 전문점을 검색하고, 검색된 커피 전문점이 광고주의 피광고 가맹점인지를 검색하며, 검색된 피광고 가맹점이 존재하는 경우, 적립된 적립금과, 해당 피광고 가맹점을 소개하면서 적립된 금액만큼 할인된 가격으로 커피를 먹을 수 있다는 것을 사업자가 인지할 수 있도록 한다.Referring to FIG. 4, (a) the amount used as the vehicle maintenance fee is accumulated in the virtual account according to the accumulation rate, and the advertised merchant of the advertiser who can use the accumulated amount can be output to the business terminal 100. At this time, the advertisement of the advertiser is outputted at random according to the consumption pattern and the history log of the business entity terminal 100, rather than being outputted to the business entity terminal 100. (b) For example, a business operator eats coffee at a gas station near the gas station at 8 o'clock in the morning, gasps at the gas station, and (c) a pattern of eating breakfast before going to work at the XX hamburger shop occurs on Mondays Let's assume. At this time, at 8:00 on Monday, the coffee shop is searched around the location where the business operator is located, the searched coffee shop is searched for whether the searched merchant's merchant's shop is located, and if the searched merchant's merchant is present, When introducing an advertising franchisee, it is possible for a business operator to recognize that coffee can be eaten at a discounted price.
또한, (d) 주유를 끝낸 월요일 아침 출근 전에, 사업자의 현재 위치와, 아침을 해결할 수 있는 가게와, 광고주의 피광고 가맹점이 일치하는 경우, 해당 피광고 가맹점을 소개하고, 적립금으로 고객을 유도하여 결제를 하도록 함으로써, 광고가 결제로 이어지는 확률을 극대화시킬 수 있다. 이때, 결제가 이루어진 경우, 결제대행 서비스 제공 서버(300)는, 광고주 서버(800)로 후불로 광고 수수료를 요청하고, (e) 사업자의 결제 패턴을 업데이트하여 타겟 광고가 수정될 필요가 있는 경우, 수정을 하도록 한다. 그리고, (f) 결제대행 서비스 제공 서버(300)는, 적립금을 업데이트하고, 적립가능한 가맹점을 업데이트한다.In addition, (d) If the current location of the business operator and the shop that can resolve the morning match with the advertised merchant site of the advertiser before the work on Monday morning after the gas supply is completed, introduce the advertised merchant merchandise, Thereby making it possible to maximize the probability that the advertisement leads to settlement. In this case, when settlement is made, the settlement service providing server 300 requests the advertiser server 800 to pay an advertisement fee by postpay, (e) when the target advertisement is required to be updated by updating the settlement pattern of the provider , And make corrections. (F) The payment agent service providing server 300 updates the accumulation amount and updates the accumulable merchant.
도 5를 참조하면, 개인 또는 법인 사업자가 결제대행 서비스 제공 서버(300, 오일익스프레스)로 예치금을 예치하여 저렴한 가격에 유류를 공급받고자 하는 경우, 제휴 가맹점은 결제대행 서비스 제공 서버(300)의 고객으로 인하여 수입이 증가하여 싼 값이라도 이익을 증대시킬 수 있다. 한편, 주유를 예치금으로 결제한 개인 또는 법인 사업자는 주유비에 대응하는 적립금을 적립받고, 해당 적립금을 파트너사(광고주, 광고주 서버(800))에서 사용할 수 있으며, 결제대행 서비스 제공 서버(300)의 고객이 광고주의 고객이 될 수 있으므로 역시 이익이 증가할 수 있다.Referring to FIG. 5, when an individual or a corporation intends to deposit the deposit with the settlement service providing server 300 (Oil Express) to receive the oil at an inexpensive price, the affiliated merchant stores the customer of the settlement service providing server 300 , Which can increase profits even at low prices. On the other hand, an individual or a corporation that has paid the deposit by depositing the deposit can receive the deposit corresponding to the fuel consumption and use the deposit in the partner company (advertiser, advertiser server 800) The profit can also increase because the customer can become the customer of the advertiser.
이에 따라, 이전에는 사용자 유입(클릭)으로 광고효과가 증명된 부분에 대하여 광고 수수료를 수취하는 방법을 이용했다면, 액션(결제)이 이루어진 부분, 즉 적립금이 사용되거나, 광고로 인하여 고객이 직접 결제한 부분에 대한 수수료를 수취하므로, 광고비의 부담 및 광고 효과에 대한 의구심이 전혀 없도록 할 수 있다.Accordingly, if a method of receiving the advertisement fee for the portion where the advertisement effect has been proven by the inflow of the user (click) is used, the portion where the action (payment) is performed, that is, the reserve is used, Because you receive the commission for one section, you can make sure there is no doubt about the burden of advertising costs and advertising effectiveness.
또한, 도 6을 참조하면, 미지급계정인 가상 계좌의 회원을 빅데이터화하여 분석함으로써, 고객이 사용하는 모든 결제가 결제대행 서비스 제공 서버(300)를 통하거나, 결제대행 서비스 제공 서버(300)의 제휴사에서 이루어지도록 할 수 있다.6, by analyzing and analyzing the membership of the virtual account, which is an unpaid account, with the big data, all the settlements used by the customer are transmitted through the settlement service providing server 300 or the settlement service providing server 300 It can be done in partnership.
이와 같은 도 2 내지 도 6의 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 방법에 대해서 설명되지 아니한 사항은 앞서 도 1을 통해 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 방법에 대하여 설명된 내용과 동일하거나 설명된 내용으로부터 용이하게 유추 가능하므로 이하 설명을 생략하도록 한다.The method of providing the post-pay advertisement and the virtual account-linked vehicle maintenance fee management service shown in FIGS. 2 to 6 will now be described with reference to FIG. 1, And the description thereof will be omitted because they can be easily deduced from the same or described contents.
도 7은 본 발명의 일 실시예에 따른 도 1의 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 시스템에 포함된 각 구성들 상호 간에 데이터가 송수신되는 과정을 나타낸 도면이다. 이하, 도 7을 통해 각 구성들 상호간에 데이터가 송수신되는 과정의 일 예를 설명할 것이나, 이와 같은 실시예로 본원이 한정 해석되는 것은 아니며, 앞서 설명한 다양한 실시예들에 따라 도 4에 도시된 데이터가 송수신되는 과정이 변경될 수 있음은 기술분야에 속하는 당업자에게 자명하다.7 is a diagram illustrating a process in which data is transmitted and received between the respective components included in the post-paid advertisement and virtual account-linked vehicle maintenance cost management service providing system of FIG. 1 according to an embodiment of the present invention. Hereinafter, an example of a process in which data is transmitted and received between the respective components will be described with reference to FIG. 7. However, the present invention is not limited to such an embodiment, It is apparent to those skilled in the art that the process of transmitting and receiving data can be changed.
도 7을 참조하면, 사업자 단말(100)에서 제휴은행 서버(400)로 가상계좌를 개설하고(S7100), 입금을 하고(S7200), 결제대행 서비스 제공 서버(300)는, 제휴 가맹점 단말(500)로부터 등록을 받고(S7300), 제휴은행 서버(400)로부터 계좌집금목적 및 금액을 수신하여, 사업자, 은행, 가맹점의 정보를 데이터베이스화한다(S7400).7, a virtual account is established in S7100, a deposit is made in S7200, and a payment agent service providing server 300 transmits a virtual account to the affiliated merchant terminal 500 (S7300), receives the account collection purpose and amount from the affiliate bank server 400, and converts the information of the business, the bank, and the merchant into a database (S7400).
한편, 사업자 단말(100)에서 제휴 가맹점 단말(500)에서 공금유용목적의 사용이 아닌 것이 확인되면, 제휴 가맹점 단말(500)은 결제를 결제대행 서비스 제공 서버(300)로 요청하고(S7500), 그 결과를 결제대행 서비스 제공 서버(300)로 전송한다(S7600).Meanwhile, when it is confirmed that the merchant terminal 100 does not use the public utility terminal 500 in the affiliated merchant terminal 500, the affiliated merchant terminal 500 requests payment from the payment agent service providing server 300 (S7500) And transmits the result to the payment proxy service providing server 300 (S7600).
또한, 결제대행 서비스 제공 서버(300)는, 차량유지비 사용에 따른 적립금이 발생하면(S7610), 제휴은행 서버(400)로 해당 데이터를 전송하여 가상계좌에 적립금이 적립되도록 한다(S7630).In step S7610, the settlement service providing server 300 transmits the data to the affiliate bank server 400 to accumulate the deposit in the virtual account in step S7630.
그리고, 결제대행 서비스 제공 서버(300)는, 사업자 단말(100)에서 차량유지비 이외에 결제가 발생하는 경우(S7700), 결제 이벤트를 모두 히스토리 로그로 수신하여(S7710), 빅데이터화 및 분석을 실시하여 결제 패턴을 분석하여 사업자별로 저장한다(S7730).When payment is made in addition to the vehicle maintenance fee in the business entity terminal 100 (S7700), the payment agency service providing server 300 receives all the payment events as a history log (S7710), performs big data conversion and analysis The settlement pattern is analyzed and stored for each provider (S7730).
이때, 분석된 소비 패턴은, 적어도 하나의 광고주 서버(800)로 전송되고(S77500), 적어도 하나의 광고주 서버(800)에서 자신이 타겟으로 하는 고객이 존재하는 경우, 결제대행 서비스 제공 서버(300)로 광고 의뢰를 하게 된다(S7770).At this time, the analyzed consumption pattern is transmitted to at least one advertiser server 800 (S77500). If at least one advertiser server 800 has a target customer as its target, the payment agent service providing server 300 ) (S7770).
그리고 나서, 사업자 단말(100)은, 소비 패턴, 위치, 날짜 등에 따라 광고를 출력하고(S7800), 광고가 출력된 뒤 광고주의 광고 상품을 판매하는 피광고 가맹점에서 결제를 하는 경우에는(S7810), 피광고 가맹점 단말(900)은, 적립금 승인 요청이 발생하는지의 여부에 따라, 결제대행 서비스 제공 서버(300)로 승인 처리 수신을 대기한다(S7830, S7850).Then, in step S7810, the business entity terminal 100 outputs an advertisement according to the consumption pattern, the location, the date, and the like (S7800). If the business entity 100 makes a payment at the advertised merchant that sells the advertisement product of the advertiser after the advertisement is output (S7810) , The advertised merchant terminal 900 waits for reception of approval processing to the payment proxy service providing server 300 (S7830, S7850), depending on whether or not a reserve deposit approval request has occurred.
또한, 결제대행 서비스 제공 서버(300)는, 피광고 가맹점 단말(900)에서 결제가 완료되면(S7870), 광고주 서버(800)로 광고가 결제로 이어진 것에 대한 수수료를 요청하고(S7900), 광고주 서버(800)로부터 수수료를 입금받는다(S7910).The payment agent service providing server 300 requests the advertiser server 800 to pay a fee for the advertisement to settle the payment (S7900) when the payment is completed in the advertisement shop terminal 900 (S7870) A fee is received from the server 800 (S7910).
상술한 단계들(S7100~S7910)간의 순서는 예시일 뿐, 이에 한정되지 않는다. 즉, 상술한 단계들(S7100~S7910)간의 순서는 상호 변동될 수 있으며, 이중 일부 단계들은 동시에 실행되거나 삭제될 수도 있다.The order between the above-described steps S7100 to S7910 is only an example, but is not limited thereto. That is, the order between the above-described steps S7100 to S7910 may be mutually varied, and some of the steps may be executed or deleted at the same time.
이와 같은 도 7의 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 방법에 대해서 설명되지 아니한 사항은 앞서 도 1 내지 도 6을 통해 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 방법에 대하여 설명된 내용과 동일하거나 설명된 내용으로부터 용이하게 유추 가능하므로 이하 설명을 생략하도록 한다.7 is a flowchart illustrating a method of providing post-paid advertisement and a virtual account-linked vehicle maintenance fee management service according to an embodiment of the present invention. Referring to FIGS. 1 through 6, And the description thereof will be omitted because they can be easily deduced from the same or described contents.
도 8은 본 발명의 일 실시예에 따른 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 방법을 설명하기 위한 동작 흐름도이다.FIG. 8 is a flowchart illustrating a post-pay advertisement and a method for providing a virtual account-linked vehicle maintenance cost management service according to an embodiment of the present invention.
도 8을 참조하면, 결제대행 서비스 제공 서버는, 적어도 하나의 제휴은행 서버로부터 사업자의 집금목적별로 부여 및 발급받은 가상계좌를 사업자의 단말인 사업자 단말과 매핑하여 저장한다(S8100).Referring to FIG. 8, the settlement service providing server maps a virtual account, which is given and issued according to a purveying purpose of a business from at least one affiliated bank server, with a business terminal, which is a terminal of the business entity, and stores the virtual account (S8100).
그리고 나서, 결제대행 서비스 제공 서버는, 사업자 단말로부터 가상계좌와 매핑된 카드, 및 차량 식별 코드를 등록받고, 사업자 단말에서 제휴 가맹점 단말에서 사용된 차량유지비에 대응하는 적립금을 가상계좌에 적립한다(S8200).Then, the payment proxy service providing server registers the card mapped to the virtual account and the vehicle identification code from the business entity terminal, and accumulates a reserve corresponding to the vehicle maintenance fee used in the affiliated affiliate terminal at the business entity terminal in the virtual account S8200).
또한, 결제대행 서비스 제공 서버는, 사업자 단말에서 차량유지비를 사용한 전후의 결제 이벤트를 수집하여 빅데이터화 및 분석한다(S8300).In addition, the settlement agency service providing server collects the settlement events before and after using the vehicle maintenance cost at the business entity terminal, and performs big data analysis and analysis (S8300).
여기서, 결제대행 서비스 제공 서버는, 분석 결과에 기반하여 적어도 하나의 광고주 서버로부터 광고 객체인 피광고 가맹점에 대한 광고를 수집하고, 사업자 단말로 전송한다(S8400).In step S8400, the payment agent service providing server collects advertisements for the advertisement merchant, which is an advertisement object, from at least one advertiser server based on the analysis result, and transmits the advertisement to the business entity terminal.
그리고, 결제대행 서비스 제공 서버는, 사업자 단말로부터 피광고 가맹점에서의 적립금 사용을 요청받는 경우, 가상계좌로부터 적립금을 인출하여 피광고 가맹점 단말로 결제되도록 결제 승인을 허가한다(S8500).When the payment agent service providing server receives a request for using the deposit from the merchant terminal, the payment proxy service providing server fetches the deposit from the virtual account and authorizes payment approval to be paid to the affiliated merchant terminal (S8500).
마지막으로, 결제대행 서비스 제공 서버는, 적립금 사용 및 피광고 가맹점 단말로의 사업자 단말의 결제 이벤트에 따른 광고 수수료에 기반하여, 적어도 하나의 광고주 서버로 정산 요청을 전송한다(S8600).Finally, the settlement service providing server transmits the settlement request to at least one advertiser server based on the deposit fee and the advertisement fee according to the settlement event of the business entity terminal to the affiliate merchant terminal (S8600).
이와 같은 도 8의 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 방법에 대해서 설명되지 아니한 사항은 앞서 도 1 내지 도 7을 통해 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 방법에 대하여 설명된 내용과 동일하거나 설명된 내용으로부터 용이하게 유추 가능하므로 이하 설명을 생략하도록 한다.The method of providing post-pay advertisement and virtual account-linked vehicle maintenance fee management service of FIG. 8 is not described in detail with reference to FIG. 1 through FIG. 7, And the description thereof will be omitted because they can be easily deduced from the same or described contents.
도 8을 통해 설명된 일 실시예에 따른 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 방법은, 컴퓨터에 의해 실행되는 애플리케이션이나 프로그램 모듈과 같은 컴퓨터에 의해 실행가능한 명령어를 포함하는 기록 매체의 형태로도 구현될 수 있다. 컴퓨터 판독 가능 매체는 컴퓨터에 의해 액세스될 수 있는 임의의 가용 매체일 수 있고, 휘발성 및 비휘발성 매체, 분리형 및 비분리형 매체를 모두 포함한다. 또한, 컴퓨터 판독가능 매체는 컴퓨터 저장 매체를 모두 포함할 수 있다. 컴퓨터 저장 매체는 컴퓨터 판독가능 명령어, 데이터 구조, 프로그램 모듈 또는 기타 데이터와 같은 정보의 저장을 위한 임의의 방법 또는 기술로 구현된 휘발성 및 비휘발성, 분리형 및 비분리형 매체를 모두 포함한다. The post-pay advertisement and virtual account-linked vehicle maintenance cost management service providing method according to the embodiment described with reference to FIG. 8 may be implemented in the form of a recording medium including instructions executable by a computer, such as an application executed by a computer or a program module Can also be implemented. Computer readable media can be any available media that can be accessed by a computer and includes both volatile and nonvolatile media, removable and non-removable media. In addition, the computer readable medium may include both computer storage media. Computer storage media includes both volatile and nonvolatile, removable and non-removable media implemented in any method or technology for storage of information such as computer readable instructions, data structures, program modules or other data.
전술한 본 발명의 일 실시예에 따른 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 방법은, 단말기에 기본적으로 설치된 애플리케이션(이는 단말기에 기본적으로 탑재된 플랫폼이나 운영체제 등에 포함된 프로그램을 포함할 수 있음)에 의해 실행될 수 있고, 사용자가 애플리케이션 스토어 서버, 애플리케이션 또는 해당 서비스와 관련된 웹 서버 등의 애플리케이션 제공 서버를 통해 마스터 단말기에 직접 설치한 애플리케이션(즉, 프로그램)에 의해 실행될 수도 있다. 이러한 의미에서, 전술한 본 발명의 일 실시예에 따른 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 방법은 단말기에 기본적으로 설치되거나 사용자에 의해 직접 설치된 애플리케이션(즉, 프로그램)으로 구현되고 단말기에 등의 컴퓨터로 읽을 수 있는 기록매체에 기록될 수 있다.The postpaid advertisement and virtual account-linked vehicle maintenance cost management service providing method according to an embodiment of the present invention may include an application installed basically in a terminal (which may include a program included in a platform, ) And may be executed by an application (i.e., a program) directly installed on a master terminal by a user via an application providing server such as an application store server, an application, or a web server associated with the service. In this regard, the postpaid advertisement and virtual account-linked vehicle maintenance cost management service providing method according to an embodiment of the present invention is basically installed in a terminal or implemented as an application directly installed by a user (i.e., a program) Of the present invention can be recorded on a computer-readable recording medium.
전술한 본 발명의 설명은 예시를 위한 것이며, 본 발명이 속하는 기술분야의 통상의 지식을 가진 자는 본 발명의 기술적 사상이나 필수적인 특징을 변경하지 않고서 다른 구체적인 형태로 쉽게 변형이 가능하다는 것을 이해할 수 있을 것이다. 그러므로 이상에서 기술한 실시예들은 모든 면에서 예시적인 것이며 한정적이 아닌 것으로 이해해야만 한다. 예를 들어, 단일형으로 설명되어 있는 각 구성 요소는 분산되어 실시될 수도 있으며, 마찬가지로 분산된 것으로 설명되어 있는 구성 요소들도 결합된 형태로 실시될 수 있다. It will be understood by those skilled in the art that the foregoing description of the present invention is for illustrative purposes only and that those of ordinary skill in the art can readily understand that various changes and modifications may be made without departing from the spirit or essential characteristics of the present invention. will be. It is therefore to be understood that the above-described embodiments are illustrative in all aspects and not restrictive. For example, each component described as a single entity may be distributed and implemented, and components described as being distributed may also be implemented in a combined form.
본 발명의 범위는 상기 상세한 설명보다는 후술하는 특허청구범위에 의하여 나타내어지며, 특허청구범위의 의미 및 범위 그리고 그 균등 개념으로부터 도출되는 모든 변경 또는 변형된 형태가 본 발명의 범위에 포함되는 것으로 해석되어야 한다.The scope of the present invention is defined by the appended claims rather than the detailed description and all changes or modifications derived from the meaning and scope of the claims and their equivalents are to be construed as being included within the scope of the present invention do.
본 발명은 차량유지비를 가상계좌와 연동하는 고객의 정보를 빅데이터로 분석하고, 소비 패턴에 대응하는 피광고 물품의 광고 및 적립금으로 온라인 고객을 오프라인으로 유도하는 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 시스템 및 방법 분야에 적용할 수 있다.The present invention relates to a method and system for analyzing information of a customer who interacts with a virtual account with a virtual account in the form of big data, postpaid advertisement for guiding an on-line customer offline with advertisement and reserve of an advertisement item corresponding to a consumption pattern, Service providing system and method.

Claims (7)

  1. 사업자로부터 가상계좌발급을 요청받아 집금목적별로 가상계좌를 부여 및 발급하고, 사업자로부터 입금되는 금액 중 상기 가상계좌와 연계된 차량유지비가 기 설정된 가맹점에서 사용되는 경우, 상기 가맹점에 입금처리되도록 결제를 수행하고, 상기 가맹점과 연계된 광고가 존재하는 경우, 상기 광고 및 상기 사용된 차량유지비에 기초하여 적립되는 적립금을 상기 가상계좌에 적립하고, 상기 사업자가 상기 적립금을 상기 광고의 객체인 피광고 가맹점에서 사용하는 경우, 상기 피광고 가맹점으로 상기 적립금을 입금처리되도록 결제를 수행하는 제휴은행 서버;When a virtual account is requested to be issued from a provider and a virtual account is assigned and issued for each purpose of collection, and when a vehicle maintenance fee associated with the virtual account is used at a predetermined merchant among the money deposited from the business, And accumulates a reserve accumulated on the basis of the advertisement and the used vehicle maintenance fee in the virtual account when there is an advertisement associated with the franchisee, An affiliate bank server that performs settlement so as to deposit the reserve money in the affiliated merchant store;
    상기 사업자로부터 등록되고, 상기 차량유지비를 사용하도록 제휴된 가맹점에 설치된 비콘의 주파수에 따라 웨이크 업되어 결제 프로그램 또는 애플리케이션을 실행되고, 제휴 가맹점 단말의 가맹점 고유 코드를 스캔 또는 리딩하여 상기 제휴된 가맹점을 식별하고, 상기 차량유지비에 대응하는 결제 금액을 입력하여 결제를 요청하고, 상기 피광고 가맹점에서 상기 적립금을 사용하는 사업자 단말;The billing program or application is woken up according to the frequency of the beacon registered at the merchant affiliated to use the vehicle maintenance fee and is scanned or read by the merchant unique code of the affiliated merchant terminal, A merchant terminal for requesting settlement by inputting a settlement amount corresponding to the vehicle maintenance fee, and using the reserve at the advertised merchant;
    상기 사업자 단말로부터 차량유지비 또는 적립금을 결제할 단말과 차량을 등록받고, 상기 제휴 가맹점 및 피광고 가맹점의 가맹점 고유 코드를 발급하고, 상기 제휴된 가맹점의 제휴 가맹점 단말 및 피광고 가맹점 단말을 등록하고, 상기 사업자 단말의 결제 프로그램 또는 애플리케이션과, 상기 사업자의 상기 가상계좌와 연동된 카드에서 결제 요청이 상기 제휴은행 서버로 전송되는 경우, 결제 요청된 지역 및 금액을 확인하여 승인 여부를 결정하고, 상기 결정된 승인 여부를 상기 제휴 가맹점 단말 또는 피광고 가맹점 단말로 전송하고, 상기 제휴 가맹점 단말 또는 피광고 가맹점 단말로 상기 사업자가 사용한 금액을 정산하는 결제대행 서비스 제공 서버;A terminal registration unit for registering a terminal and a vehicle for payment of a vehicle maintenance fee or a reserve from the business entity terminal and issuing a unique code of an affiliate merchant and an affiliated merchant of the affiliated merchant store and registering an affiliated merchant terminal and an advertised merchant terminal of the affiliated merchant, Determining whether the settlement request or the payment request is transmitted to the affiliate bank server from a card linked to the virtual account of the business entity and the payment program or application of the business entity, A payment agent service providing server for transmitting approval or disapproval to the affiliated merchant terminal or the advertised merchant terminal and setting the amount used by the provider to the affiliated merchant terminal or the advertised merchant terminal;
    를 포함하는 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 시스템.A posting advertisement and a virtual account-linked vehicle maintenance cost management service providing system.
  2. 제 1 항에 있어서,The method according to claim 1,
    상기 결제대행 서비스 제공 서버로부터 상기 사업자 단말에서 발생하는 결제 이벤트를 상기 차량유지비의 결제 전후로 분석한 결과를 수집하고, 상기 수집된 결과 자신이 광고를 하는 광고 객체와 상기 결제 이벤트가 일치하는 경우, 상기 결제대행 서비스 제공 서버로 광고 요청을 전송하며, 상기 광고의 객체인 피광고 가맹점의 정보를 상기 결제대행 서비스 제공 서버로 전송하여 상기 사업자 단말에서 상기 적립금을 상기 피광고 가맹점에서 사용하도록 유도하는 광고주 서버;Wherein the settlement service providing server collects a result of analyzing a settlement event occurring in the business entity terminal from the settlement service providing server before and after the settlement of the vehicle maintenance fee, and, when the collected result matches the settlement event, An advertisement server for transmitting an advertisement request to a settlement agency service providing server and transmitting information of an advertised merchant that is an object of the advertisement to the settlement agent service providing server to induce the provider terminal to use the reserve at the advertised merchant server ;
    를 더 포함하는 것을 특징으로 하는 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 시스템.Wherein the posting advertisement and the virtual account-linked vehicle maintenance cost management service provision system further comprise:
  3. 제 2 항에 있어서,3. The method of claim 2,
    상기 차량유지비의 결제 전후로 발생한 결제 이벤트는, 상기 결제대행 서비스 제공 서버에서 수집한 빅데이터에 포함되어 적어도 하나의 빅데이터 분석 알고리즘으로 분석되는 것을 특징으로 하는 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 시스템.Wherein the billing event occurring before and after the payment of the vehicle maintenance fee is analyzed by at least one big data analysis algorithm included in the big data collected by the billing agent service providing server system.
  4. 제 2 항에 있어서,3. The method of claim 2,
    상기 결제대행 서비스 제공 서버는, 상기 사업자 단말의 상기 피광고 가맹점에서의 결제 이벤트 및 적립금 사용이 발생한 경우, 상기 피광고 가맹점과 연계된 광고주 서버로 상기 광고 수수료를 요청하여 결제받는 것을 특징으로 하는 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 시스템.Wherein the payment agent service providing server requests the advertisement fee to the advertiser server associated with the advertised merchant store and receives payment when the payment event and the reserve use of the merchant terminal occur at the merchant terminal. Advertisement and virtual account linked vehicle maintenance management service provision system.
  5. 제 1 항에 있어서,The method according to claim 1,
    상기 제휴은행 서버는, 상기 사업자로부터 입금이 되지 않을 경우, 자동으로 선불금액만큼의 대출로 연동되도록 하는 것을 특징으로 하는 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 시스템.Wherein the affiliate bank server automatically interlocks with a loan of a prepaid amount when the deposit is not made from the business entity.
  6. 결제대행 서비스 제공 서버에서 실행되는 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 방법에 있어서,A method for providing post-pay advertisement and a virtual account-linked vehicle maintenance cost management service executed in a payment agent service providing server,
    적어도 하나의 제휴은행 서버로부터 사업자의 집금목적별로 부여 및 발급받은 가상계좌를 상기 사업자의 단말인 사업자 단말과 매핑하여 저장하는 단계;The method comprising the steps of: mapping a virtual account assigned and issued by at least one affiliate bank server to a provider terminal that is a terminal of the provider;
    상기 사업자 단말로부터 상기 가상계좌와 매핑된 카드, 및 차량 식별 코드를 등록받고, 상기 사업자 단말에서 제휴 가맹점 단말에서 사용된 차량유지비에 대응하는 적립금을 상기 가상계좌에 적립하는 단계;Registering a card mapped with the virtual account and a vehicle identification code from the business entity terminal and accumulating a deposit corresponding to the vehicle maintenance fee used in the affiliated merchant terminal in the business entity terminal in the virtual account;
    상기 사업자 단말에서 차량유지비를 사용한 전후의 결제 이벤트를 수집하여 빅데이터화 및 분석하는 단계;Collecting before and after settlement events using the vehicle maintenance cost in the business entity terminal, and collecting and analyzing big data;
    상기 분석 결과에 기반하여 적어도 하나의 광고주 서버로부터 광고 객체인 피광고 가맹점에 대한 광고를 수집하고, 상기 사업자 단말로 전송하는 단계;Collecting an advertisement for an advertisement merchant that is an advertisement object from at least one advertiser server based on the analysis result, and transmitting the advertisement to the business entity terminal;
    상기 사업자 단말로부터 상기 피광고 가맹점에서의 상기 적립금 사용을 요청받는 경우, 상기 가상계좌로부터 상기 적립금을 인출하여 피광고 가맹점 단말로 결제되도록 결제 승인을 허가하는 단계; 및When the use of the reserve money is requested from the business entity terminal, the reserve fund is withdrawn from the virtual account, and approval of the payment approval is made so as to be paid to the affiliate merchant terminal; And
    상기 적립금 사용 및 피광고 가맹점 단말로의 상기 사업자 단말의 결제 이벤트에 따른 광고 수수료에 기반하여, 상기 적어도 하나의 광고주 서버로 정산 요청을 전송하는 단계;Transmitting a settlement request to the at least one advertiser server based on usage of the reserve and an advertisement fee according to a payment event of the business entity terminal to the affiliate merchant terminal;
    를 포함하는 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 방법.And a method for providing a postal advertisement and a virtual account-linked vehicle maintenance cost management service.
  7. 제 6 항에 있어서,The method according to claim 6,
    상기 빅데이터화 및 분석은, 상기 사업자 단말에서 상기 차량유지비를 사용한 주유소의 위치, 주유소의 종류, 차종, 유종, 사업자별 차량대수, 총 사용량, 사업자의 사업장 본사 위치, 적립금 총액수 및 적립금 사용비율 중 적어도 하나 또는 적어도 하나의 조합에 기반하여 이루어지고,The big data conversion and analysis is performed based on the location of the gas station using the vehicle maintenance cost, the type of gas station, the type of vehicle, the type of vehicle, the type of vehicle, the number of vehicles per company, the total usage amount, the location of the head office of the business site, At least one, or at least one combination,
    상기 빅데이터화를 위하여 수집되는 데이터는 주기적 또는 실시간으로 추가, 삭제, 편집 또는 업데이트되는 것을 특징으로 하는 후불 광고 및 가상 계좌 연계 차량유지비 관리 서비스 제공 방법.Wherein the data collected for the big dataization is added, deleted, edited or updated periodically or in real time.
PCT/KR2018/007043 2017-06-21 2018-06-21 System and method for providing post-paid advertisement and vehicle maintenance cost management service linked to virtual account WO2018236169A1 (en)

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