WO2016107228A1

WO2016107228A1 - Method, display terminal and system for carrying hidden information in display picture

Info

Publication number: WO2016107228A1
Application number: PCT/CN2015/090337
Authority: WO
Inventors: 张春红; 冯万良; 吴艳春
Original assignee: 深圳Tcl数字技术有限公司
Priority date: 2014-12-29
Filing date: 2015-09-23
Publication date: 2016-07-07
Also published as: CN105812960B; CN105812960A

Abstract

A method for carrying hidden information in a display picture comprises: inserting preset hidden information that cannot be recognized by human eyes in a display picture, so as to form a synthesized display picture; and acquiring the inserted hidden information when the synthesized display picture is scanned via a scanning end, and parsing and acquiring digital information that corresponds to the hidden information. A display terminal and system for carrying hidden information in a display picture. The display terminal and system realize that required information is published to a user via a display picture without affecting the user in viewing and experiencing the display picture.

Description

Method, display terminal and system for carrying hidden information in display screen

Technical field

The present invention relates to the field of television technologies, and in particular, to a method, a display terminal, and a system for carrying hidden information in a display screen.

Background technique

With the continuous development of Internet technology, in order to increase the user's interest in watching video programs and interact with users in order to increase the user's interest in watching video programs, it is often necessary to release more information to the user while playing the video program. , such as the placement of advertising, the placement of promotional information, and so on.

The existing method for inserting information into a play video program generally displays the inserted information such as a two-dimensional code directly on the played video program screen, and although the purpose of distributing information to the user can be achieved, the video program screen is directly displayed. Inserting information can affect the display of the original video program and reduce the user's viewing experience of the original video program.

Summary of the invention

The main object of the present invention is to provide a method, a display terminal and a system for carrying hidden information in a display screen, and aim to release the information on the display screen without affecting the user's viewing experience on the display screen.

To achieve the above object, the present invention provides a method for carrying hidden information in a display screen, the method comprising the following steps:

Inserting a hidden information that is not recognized by the human eye in advance on the display screen to form a combined display screen;

The embedded hidden information is acquired by the scanning end when scanning the synthesized display screen, and the digital information corresponding to the hidden information is obtained by parsing.

Preferably, before the step of inserting the hidden information that is not recognized by the human eye in the display screen to form the synthesized display screen, the method further includes:

The color in the digital information that needs to be sent to the scanning end is replaced with a color that is not recognized by a predetermined human eye, and forms a hidden information that is not recognized by the human eye in advance.

Preferably, the display screen is a video program screen; the digital information is two-dimensional code information.

Preferably, the step of inserting hidden information that is not recognized by the human eye in the display screen to form the synthesized display screen comprises:

Pre-set hidden information is inserted before the video frame in the video program source is played to form an inserted video frame, and the hidden information is set by using black and white respectively in the two-dimensional code that needs to be sent to the scanning end. The first color and the second color that are not recognized by the human eye are formed after the replacement; the preset header code information is added to the inserted video frame to form a synthesized video program source.

In addition, in order to achieve the above object, the present invention further provides a display terminal that carries hidden information in a display screen, and the display terminal that carries the hidden information in the display screen includes:

Inserting a module for inserting a hidden information that is not recognized by a human eye in a display screen to form a combined display screen;

The acquiring module is configured to obtain the inserted hidden information when scanning the synthesized display screen by the scanning end, and parse and obtain the digital information corresponding to the hidden information.

Preferably, the display terminal carrying the hidden information in the display screen comprises: a replacement module, configured to replace the color in the digital information that needs to be sent to the scanning end with a color that is not recognized by a preset human eye, and form a preset Hidden information that is unrecognizable by the human eye.

Preferably, the display screen is a video program screen; the digital information is two-dimensional code information; and the inserting module is specifically configured to:

The present invention further provides a system for carrying hidden information in a display screen, the system comprising: a display terminal and a scanning end, wherein

The display terminal is configured to insert a hidden information that is not recognized by a human eye in the display screen to form a combined display screen;

The scanning end is configured to acquire the inserted hidden information when scanning the synthesized display screen, and parse and obtain the digital information corresponding to the hidden information.

Preferably, the display terminal is further configured to:

Preferably, the scanning end is further configured to:

When scanning the video frame picture currently being played by the display terminal to include the header code flag information, filtering the scanned video frame picture to delete the first color and the second color in the video frame picture. For all other colors, the first color and the second color corresponding to the filtered video frame are replaced with black and white to obtain the original two-dimensional code.

The present invention provides a method, a display terminal and a system for carrying hidden information in a display screen, by inserting a hidden information that is not recognized by a human eye in a preset manner, so that the scanning end can acquire when scanning the display image. The hidden information is inserted and parsed to obtain the digital information corresponding to the hidden information. Since the hidden information that is not recognized by the human eye is inserted in the display screen, the human eye does not perceive when playing the display screen. The hidden information does not have any effect on the user viewing the display screen. At the same time, the hidden information can be scanned and recognized by the scanning end, thereby obtaining the digital information corresponding to the hidden information, so that the user can pass The digital information is obtained by the scanning end, and the required information is released to the user through the display screen without affecting the user's viewing experience on the display screen.

DRAWINGS

1 is a schematic flowchart of a first embodiment of a method for carrying hidden information in a display screen according to the present invention;

2 is a schematic flowchart of a second embodiment of a method for carrying hidden information in a display screen according to the present invention;

3 is a schematic diagram of functional modules of a first embodiment of a display terminal carrying hidden information in a display screen according to the present invention;

4 is a schematic diagram of functional modules of a second embodiment of a display terminal carrying hidden information in a display screen according to the present invention;

FIG. 5 is a schematic structural diagram of an embodiment of a system for carrying hidden information in a display screen according to the present invention.

The implementation, functional features, and advantages of the present invention will be further described in conjunction with the embodiments.

detailed description

It is understood that the specific embodiments described herein are merely illustrative of the invention and are not intended to limit the invention.

The present invention provides a method of carrying hidden information in a display screen.

Referring to FIG. 1, FIG. 1 is a schematic flowchart diagram of a first embodiment of a method for carrying hidden information in a display screen according to the present invention.

In the first embodiment, the method for carrying hidden information in the display screen includes:

Step S10, inserting hidden information that is not recognized by the human eye in advance on the display screen to form a combined display screen;

There are many colors in nature, most of the colors can be harmonized using RGB three primary colors. At present, the color gamut that the human eye can recognize is 24 bits of color, about 16M, and the hardware used to display the display for the human eye. Such as display, high color gamut display, etc. can display a higher color gamut than the color gamut recognized by the human eye, such as 32-bit color. In this embodiment, the hidden information that is not recognized by the human eye but can be displayed by hardware such as a display is used to form a preset hidden information, which may be formed by a color that cannot be recognized by a single human eye, or may be A combination of identified colors is formed. The different digital information corresponding to the color and the combination that cannot be recognized by the human eye can be set in advance with the scanning end, so that when the digital information needs to be sent to the scanning end used by the user through the display screen, the person corresponding to the digital information can be The hidden information that is not recognized by the eye is inserted into the display screen to form a combined display screen. In this embodiment, the display screen may be a video program screen, a picture, an OSD menu display screen, and the like, which are not limited herein.

Step S20: The scanned end acquires the inserted hidden information when scanning the synthesized display screen, and parses and acquires the digital information corresponding to the hidden information.

The hidden information that is not recognized by the human eye corresponding to the digital information is inserted into the display screen to form a combined display screen, and then the synthesized display screen is played, and the scan end can scan and capture the hidden image inserted in the synthesized display screen. The information is obtained, and the digital information corresponding to the hidden information is obtained according to the hidden information and the different digital information corresponding to the color and the combination that are not recognized by different human eyes, so that the scanning end releases the digital information obtained by the analysis to the user. The information you need, such as advertising information, offers, and more.

In this embodiment, by inserting a hidden information that is not recognized by the human eye in the display screen, the scanning end can acquire the inserted hidden information when scanning the display screen, and parse the obtained information to obtain the number corresponding to the hidden information. The information is inserted into the display screen as hidden information that cannot be recognized by the human eye. Therefore, when the display screen is played, the human eye does not perceive the hidden information, that is, the user does not have any influence on viewing the display screen. At the same time, the hidden information can be scanned by the scanning end and recognized, and the digital information corresponding to the hidden information is obtained, so that the user can know the digital information through the scanning end, so as to achieve the user's viewing experience on the display screen. At the same time, the required information is released to the user through the display screen.

As shown in FIG. 2, the second embodiment of the present invention provides a method for carrying hidden information in a display screen. On the basis of the foregoing first embodiment, before the step S10, the method further includes:

In step S30, the color in the digital information that needs to be sent to the scanning end is replaced with a color that is not recognized by a predetermined human eye, and a hidden information that is not recognized by the human eye is formed.

The difference between this embodiment and the above-mentioned first embodiment is that the embodiment further includes replacing the color in the digital information that needs to be sent to the scanning end with a color that is unrecognizable by a predetermined human eye to form a preset human eye. Unrecognized operation of hidden information.

In the present embodiment, before the hidden information that is not recognized by the human eye is inserted into the display screen, the color in the digital information that needs to be transmitted to the scanning end is replaced with a color that is not recognized by the human eye set in advance. The digital information that needs to be sent to the scanning end in this embodiment may be picture information, two-dimensional code information, etc., where only the digital information is two-dimensional code information, and the display screen is a video program screen as an example, and of course, The digital information and display screen are limited to other types.

When it is necessary to send the two-dimensional code information to the scanning end, the black and white colors in the two-dimensional code that need to be sent to the scanning end are respectively replaced with the first color and the second color that are not recognized by the preset human eye to form a hidden The information includes only the first color and the second color, and the distribution positions of the first color and the second color are exactly the same as the distribution positions of black and white in the original two-dimensional code. Selecting a video frame in the video program source, inserting the hidden information before the selected video frame is played to form an inserted video frame, and adding a preset header code flag information in the inserted video frame to form The synthesized video program source, so that when the synthesized video program source is played, the scanning end can scan the video frame picture currently played by the display terminal, and when the scanning end captures the current playback of the display terminal When the video frame picture includes the header code flag information, it can be known that the currently played video frame picture is a video frame after the hidden information is inserted, and the scan end filters the scanned currently played video frame picture. And deleting all the other colors except the first color and the second color in the video frame picture, and the formed filtered video frame picture is hidden information inserted in advance in the selected video frame, and further, By replacing the first color and the second color in the filtered video frame picture with black and white, the original two-dimensional code that needs to be sent to the scanning end can be obtained.The scanning end calls the standard two-dimensional code decoding software to decode the original two-dimensional code, so as to obtain the two-dimensional code information, and then obtain the information that needs to be released to the user, such as the advertisement information, the preferential information, and the like.

Further, the header code identifier information in the embodiment may further include the values of the first color and the second color, so that the scan end learns that the currently played video frame picture is inserted according to the header code flag information. When the video frame after the information is hidden, the related parameters of the color in the inserted hidden information, such as the number of bits, may be further obtained according to the values of the first color and the second color in the header code information.

The two-dimensional code has become a commonly used Internet technology, and a fast and convenient information link can be obtained through the two-dimensional code. In this embodiment, the preset human eye is carried in the played video program screen by the above solution. The unrecognized first color and the second color correspond to the hidden two-dimensional code information formed after the replacement, and the user does not have any influence on the video program picture played by the user, and the hidden two-dimensional code information can be scanned by the scanning end. And identifying the original two-dimensional code that needs to be sent to the scanning end, and then jumping to the link corresponding to the original two-dimensional code, so that the user can know the advertising information and the preferential information pointed by the hidden two-dimensional code through the scanning end, The user can release the required information to the user through the display screen without affecting the user's viewing experience on the display screen.

The present invention further provides a display terminal that carries hidden information in a display screen.

Referring to FIG. 3, FIG. 3 is a schematic diagram of functional modules of a first embodiment of a display terminal carrying hidden information in a display screen according to the present invention.

In the first embodiment, the display terminal carrying the hidden information in the display screen includes: an inserting module 01 and an obtaining module 02, wherein

The insertion module 01 is configured to insert a hidden information that is not recognized by a human eye in the display screen to form a combined display screen;

The obtaining module 02 is configured to obtain the inserted hidden information when scanning the synthesized display screen by the scanning end, and parse and obtain the digital information corresponding to the hidden information.

As shown in FIG. 4, the second embodiment of the present invention provides a display terminal that carries hidden information in a display screen. The display terminal that carries the hidden information in the display screen further includes:

The replacement module 03 is configured to replace the color in the digital information that needs to be sent to the scanning end with a color that is not recognized by a predetermined human eye, and form hidden information that is not recognized by the human eye in advance.

The present invention further provides a system for carrying hidden information in a display screen.

Referring to FIG. 5, FIG. 5 is a schematic structural diagram of an embodiment of a system for carrying hidden information in a display screen according to the present invention.

In an embodiment, the system for carrying hidden information in the display screen includes: a display terminal 1 and a scanning terminal 2, wherein

The display terminal 1 is configured to insert, in the display screen, hidden information that is not recognized by a human eye, to form a combined display screen; and play the synthesized display screen;

The scanning end 2 is configured to acquire the inserted hidden information when scanning the synthesized display screen, and parse and obtain the digital information corresponding to the hidden information.

In this embodiment, the hidden information that cannot be recognized by the human eye is inserted in the display screen, so that the scanning end 2 can acquire the inserted hidden information when scanning the display image, and parse the same to obtain the hidden information. The digital information is inserted into the display screen as hidden information that cannot be recognized by the human eye. Therefore, when the display screen is played, the human eye does not perceive the hidden information, that is, the user does not have any influence on viewing the display image. At the same time, the hidden information can be scanned and recognized by the scanning end 2, and the digital information corresponding to the hidden information is obtained, so that the user can know the digital information through the scanning end 2, so as not to affect the user's display screen. The desired information is posted to the user through the display while viewing the experience.

Further, in this embodiment, when it is required to transmit the two-dimensional code information to the scanning end 2, the black and white in the two-dimensional code that needs to be sent to the scanning end 2 are respectively firstly recognized by a preset human eye. The color and the second color are replaced to form hidden information, and the hidden information includes only the first color and the second color, and the distribution positions of the first color and the second color are completely different from the distribution positions of the black and white in the original two-dimensional code. the same. Selecting a video frame in the video program source, inserting the hidden information into the selected video frame to form an inserted video frame, and adding a preset header code flag information into the inserted video frame to form a synthesized video. a program source, such that when the synthesized video program source is played, the scanning end 2 can scan the video frame picture currently played by the display terminal 1 when the scanning end 2 captures the current playback of the display terminal 1 When the video frame picture includes the header code flag information, it can be known that the currently played video frame picture is a video frame after the hidden information is inserted, and the scanning end 2 filters the scanned currently played video frame picture. Processing, deleting all the other colors except the first color and the second color in the video frame picture, and the formed filtered video frame picture is hidden information inserted in advance in the selected video frame, further The first color and the second color corresponding to the filtered video frame are replaced by black and white, and the original two-dimensional code that needs to be sent to the scanning end 2 can be acquired. The scanning end 2 calls the standard two-dimensional code decoding software to decode the original two-dimensional code, so as to obtain the two-dimensional code information, and then obtain information that needs to be released to the user, such as advertisement information, preferential information, and the like.

Further, the header code information in the embodiment may further include the values of the first color and the second color, so that the scan end 2 learns that the currently played video frame picture is based on the header code flag information. When the video frame after the hidden information is inserted, the related parameters of the color in the inserted hidden information, such as the number of bits, may be further learned according to the values of the first color and the second color in the header code information.

The two-dimensional code has become a commonly used Internet technology, and a fast and convenient information link can be obtained through the two-dimensional code. In this embodiment, the preset human eye is carried in the played video program screen by the above solution. The unrecognized first color and the second color correspond to the hidden two-dimensional code information formed after the replacement, and the user does not have any influence on the video program picture played by the user, and the hidden two-dimensional code information can be scanned by the scanning end 2 Go to and identify it, obtain the original two-dimensional code that needs to be sent to the scanning end 2, and then jump to the link corresponding to the original two-dimensional code, so that the user can know the advertising information pointed by the hidden two-dimensional code through the scanning end 2, The preferential information and the like realize the release of the required information to the user through the display screen without affecting the user's viewing experience on the display screen.

It should be noted that, in this embodiment, the scanning end 2 may be a terminal such as a mobile phone or a tablet computer.

The serial numbers of the embodiments of the present invention are merely for the description, and do not represent the advantages and disadvantages of the embodiments. Through the description of the above embodiments, those skilled in the art can clearly understand that the foregoing embodiment method can be implemented by means of software plus a necessary general hardware platform, and of course, can also be through hardware, but in many cases, the former is better. Implementation. Based on such understanding, the technical solution of the present invention, which is essential or contributes to the prior art, may be embodied in the form of a software product stored in a storage medium (such as ROM/RAM, disk, The optical disc includes a number of instructions for causing a terminal device (which may be a cell phone, a computer, a server, or a network device, etc.) to perform the methods described in various embodiments of the present invention.

The above are only the preferred embodiments of the present invention, and are not intended to limit the scope of the invention, and the equivalent structure or equivalent process transformations made by the description of the present invention and the drawings are directly or indirectly applied to other related technical fields. The same is included in the scope of patent protection of the present invention.

Claims

A method for carrying hidden information in a display screen, the method comprising the steps of:

Inserting a hidden information that is not recognized by the human eye in advance on the display screen to form a combined display screen;

The embedded hidden information is acquired by the scanning end when scanning the synthesized display screen, and the digital information corresponding to the hidden information is obtained by parsing.
The method of carrying hidden information on a display screen according to claim 1, wherein said step of inserting a hidden information that is not recognized by a human eye in advance on a display screen to form a combined display screen is further include:

The color in the digital information that needs to be sent to the scanning end is replaced with a color that is not recognized by a predetermined human eye, and forms a hidden information that is not recognized by the human eye in advance.
The method of carrying hidden information in a display screen according to claim 1, wherein the display screen is a video program screen; and the digital information is two-dimensional code information.
The method of carrying hidden information in a display screen according to claim 2, wherein the display screen is a video program screen; and the digital information is two-dimensional code information.
The method of carrying hidden information in a display screen according to claim 3, wherein the step of inserting a hidden information that is not recognized by a human eye in the display screen to form a combined display screen comprises:

Pre-set hidden information is inserted before the video frame in the video program source is played to form an inserted video frame, and the hidden information is set by using black and white respectively in the two-dimensional code that needs to be sent to the scanning end. The first color and the second color that are not recognized by the human eye are formed after the replacement; the preset header code information is added to the inserted video frame to form a synthesized video program source.
The method of carrying hidden information in a display screen according to claim 4, wherein the step of inserting a hidden information that is not recognized by a human eye in the display screen to form a combined display screen comprises:

Pre-set hidden information is inserted before the video frame in the video program source is played to form an inserted video frame, and the hidden information is set by using black and white respectively in the two-dimensional code that needs to be sent to the scanning end. The first color and the second color that are not recognized by the human eye are formed after the replacement; the preset header code information is added to the inserted video frame to form a synthesized video program source.
A display terminal that carries hidden information in a display screen, wherein the display terminal comprises:

Inserting a module for inserting a hidden information that is not recognized by a human eye in a display screen to form a combined display screen;

The acquiring module is configured to obtain the inserted hidden information when scanning the synthesized display screen by the scanning end, and parse and obtain the digital information corresponding to the hidden information.
A display terminal for carrying hidden information in a display screen according to claim 7, further comprising:

The replacement module is configured to replace the color in the digital information that needs to be sent to the scanning end with a color that is not recognized by a predetermined human eye, and form a hidden information that is not recognized by the human eye in advance.
The display terminal for carrying hidden information in a display screen according to claim 7, wherein the display screen is a video program screen; and the digital information is two-dimensional code information.
The display terminal for carrying hidden information in a display screen according to claim 8, wherein the display screen is a video program screen; and the digital information is two-dimensional code information.
The display terminal carrying the hidden information in the display screen according to claim 9, wherein the inserting module is specifically configured to:

Pre-set hidden information is inserted before the video frame in the video program source is played to form an inserted video frame, and the hidden information is set by using black and white respectively in the two-dimensional code that needs to be sent to the scanning end. The first color and the second color that are not recognized by the human eye are formed after the replacement; the preset header code information is added to the inserted video frame to form a synthesized video program source.
The display terminal carrying the hidden information in the display screen according to claim 10, wherein the insertion module is specifically configured to:

Pre-set hidden information is inserted before the video frame in the video program source is played to form an inserted video frame, and the hidden information is set by using black and white respectively in the two-dimensional code that needs to be sent to the scanning end. The first color and the second color that are not recognized by the human eye are formed after the replacement; the preset header code information is added to the inserted video frame to form a synthesized video program source.
A system for carrying hidden information in a display screen, wherein the system includes: a display terminal and a scanning end, wherein

The display terminal is configured to insert a hidden information that is not recognized by a human eye in the display screen to form a combined display screen;

The scanning end is configured to acquire the inserted hidden information when scanning the synthesized display screen, and parse and obtain the digital information corresponding to the hidden information.
A system for carrying hidden information in a display screen according to claim 13, wherein said display screen is a video program screen; and said digital information is two-dimensional code information.
The system of claim 13 wherein said display terminal is further configured to:

Pre-set hidden information is inserted before the video frame in the video program source is played to form an inserted video frame, and the hidden information is set by using black and white respectively in the two-dimensional code that needs to be sent to the scanning end. The first color and the second color that are not recognized by the human eye are formed after the replacement; the preset header code information is added to the inserted video frame to form a synthesized video program source.
The system of claim 14 wherein said display terminal is further configured to:

Pre-set hidden information is inserted before the video frame in the video program source is played to form an inserted video frame, and the hidden information is set by using black and white respectively in the two-dimensional code that needs to be sent to the scanning end. The first color and the second color that are not recognized by the human eye are formed after the replacement; the preset header code information is added to the inserted video frame to form a synthesized video program source.
The system of claim 13 wherein said scanning end is further configured to:

When scanning the video frame picture currently being played by the display terminal to include the header code flag information, filtering the scanned video frame picture to delete the first color and the second color in the video frame picture. For all other colors, the first color and the second color corresponding to the filtered video frame are replaced with black and white to obtain the original two-dimensional code.
The system of claim 14 wherein said scanning end is further configured to:

When scanning the video frame picture currently being played by the display terminal to include the header code flag information, filtering the scanned video frame picture to delete the first color and the second color in the video frame picture. For all other colors, the first color and the second color corresponding to the filtered video frame are replaced with black and white to obtain the original two-dimensional code.