WO2015078222A1

WO2015078222A1 - Method and device for providing search result

Info

Publication number: WO2015078222A1
Application number: PCT/CN2014/086983
Authority: WO
Inventors: 顾琛斌; 李宣; 廖毅; 叶靖
Original assignee: 百度在线网络技术（北京）有限公司
Priority date: 2013-11-29
Filing date: 2014-09-19
Publication date: 2015-06-04
Also published as: CN103699576A; CN103699576B

Abstract

A method and device for providing a search result. The method comprises: acquiring, by a provisioning device, a plurality of search results; and displaying at least one optimized search result of the plurality of search results in a first region of a result page, and displaying at least one ordinary search result of the plurality of search results in a second region of the result page. By displaying different search results in different regions on a result page, reading demands of a user are satisfied, and the efficiency of the user acquiring information and the resource utilization rate of a screen are increased, thereby improving the user's usage experience.

Description

Method and device for providing search results

This application claims priority from a Chinese patent application filed on Nov. 29, 2013, the filing number is 201310628521.7, entitled "A Method and Apparatus for Providing Search Results."

Technical field

The present invention relates to the field of Internet, and in particular to a technique for providing search results.

Background technique

Current presentations of search results, especially on mobile devices, typically simply present all search results as a holistic content area to the user on the screen; meanwhile, when the user corresponds to a search result When the result page is clicked, the presentation area of the search result does not change in the presentation form and content.

The problem of this display mode is that the search result shows a large occupied area, and the search results displayed are scattered, and the search results of different types of search results are single, consume user's traffic, increase the screening cost of the user, and affect the user experience.

Summary of the invention

It is an object of the present invention to provide a method and apparatus for providing search results.

According to an aspect of the present invention, a method for providing search results is provided, wherein the method comprises:

Get multiple search results;

At least one of the plurality of search results is displayed in a first area in the result page, and at least one of the plurality of search results is displayed in a second area in the result page.

According to another aspect of the present invention, there is also provided a providing apparatus for providing a search result, wherein the apparatus comprises:

Obtaining means for obtaining a plurality of search results;

a presentation device, configured to display at least one of the plurality of search results in a first region in the result page, at least one of the plurality of search results being displayed in the result page Second area.

Compared with the prior art, the present invention improves the user experience by displaying different search results in different regions on the result page, thereby conforming to the user's reading requirements, improving the efficiency of the user's information acquisition and the resource utilization of the screen.

Moreover, the present invention may also obtain a corresponding access page according to an access operation of the corresponding user to the search result, and float the access page on the result page; thereby realizing adjustment of the access page according to the access operation. Improve the efficiency of users' access to information and the utilization of resources on the screen, and improve the user experience.

Moreover, the present invention may further adjust a preferred search result of the plurality of search results according to an access operation of the corresponding user to the plurality of search results, and adjust the search result according to the adjusted preferred search result. The status information is displayed to update the result page; thereby adjusting the result page in real time, conforming to the user's reading requirements, improving the efficiency of the user's information acquisition and the resource utilization of the screen, and improving the user experience.

Moreover, the search result displayed by the present invention may further include content description information and/or application operation information corresponding thereto; thereby enriching the display content of the search result, facilitating the user to obtain the information in time, conforming to the reading requirement of the user, and improving the user. The efficiency of the information and the resource utilization of the screen improve the user experience.

DRAWINGS

Other features, objects, and advantages of the present invention will become more apparent from the Detailed Description of Description

1 shows a schematic diagram of a providing device for providing search results according to an aspect of the present invention;

2 shows a schematic diagram of a providing device for providing search results according to a preferred embodiment of the present invention;

3 illustrates a method for providing search results in accordance with another aspect of the present invention. flow chart;

4 shows a flow chart of a method for providing search results in accordance with a preferred embodiment of the present invention;

FIG. 5 is a schematic diagram showing a region division of a search result page according to a preferred embodiment of the present invention; FIG.

6 is a diagram showing a page unfolding state of a preferred search result in a first area according to a preferred embodiment of the present invention;

Figure 7 is a diagram showing a state of page collapse of a preferred search result in a second area in accordance with a preferred embodiment of the present invention;

FIG. 8 is a schematic diagram showing an expanded and collapsed state of a general search result and a preferred search result according to a preferred embodiment of the present invention; FIG.

Figure 9 illustrates a schematic diagram of floating the access page above the results page in accordance with a preferred embodiment of the present invention.

The same or similar reference numerals in the drawings denote the same or similar components.

detailed description

The invention is further described in detail below with reference to the accompanying drawings.

1 shows a schematic diagram of a providing device for providing search results according to an aspect of the present invention; wherein the providing device includes an obtaining device 1, a presentation device 2. Specifically, the obtaining device 1 acquires a plurality of search results; the presentation device 2 displays at least one of the plurality of search results in a first region in the result page, at least one of the plurality of search results is common The search results are displayed in the second area in the results page.

Here, the providing device includes, but is not limited to, a network device, a user device, or a device that is integrated with a network device and/or a user device through a network and/or hardware. The network device includes an electronic device capable of automatically performing numerical calculation and information processing according to an instruction set or stored in advance, and the hardware includes but is not limited to a microprocessor, an application specific integrated circuit (ASIC), and a programmable gate. Arrays (FPGAs), digital processors (DSPs), embedded devices, and more. The network device includes but is not limited to a computer, a network host, and a single a cloud composed of a plurality of network servers, a plurality of network server sets, or a plurality of servers; wherein the cloud is composed of a large number of computers or network servers based on Cloud Computing, wherein the cloud computing is a type of distributed computing, A virtual supercomputer consisting of a group of loosely coupled computers. The network device is, for example, a video server, a relay server, or the like. The user equipment includes, but is not limited to, any mobile electronic product or non-mobile electronic product that can interact with a user through a keyboard, a remote controller, a touch panel, or a voice control device, such as a mobile device such as a smart phone or a PDA. The network includes, but is not limited to, the Internet, a wide area network, a metropolitan area network, a local area network, a VPN network, a wireless ad hoc network (Ad Hoc network), and the like. Those skilled in the art will appreciate that other providing devices are equally applicable to the present invention and are intended to be included within the scope of the present invention and are hereby incorporated by reference.

The above devices are continuously working. Here, those skilled in the art should understand that "continuous" means that the above devices respectively obtain the search results in real time or according to the set or real-time adjusted working mode requirements. , display of search results, etc. until the providing device stops acquiring multiple search results.

The acquisition device 1 acquires a plurality of search results.

Specifically, the acquiring apparatus 1 interacts with one or more databases or other third-party devices that store or provide the search result through various data transmission interfaces according to various communication protocols (Communications Protocol) to obtain The plurality of search results stored or provided in the database or the third-party device; or the obtaining device 1 may further query the query sequence corresponding to the search request according to the search request submitted by the user, Obtaining one or more search results corresponding to the search request.

The presentation device 2 displays at least one of the plurality of search results in a first region in the result page, at least one of the plurality of search results being displayed in a second of the result pages region.

Specifically, the presentation device 2 determines the plurality of search results by sorting the plurality of search results, classifying according to keywords corresponding to the search results, classifying according to a page type or an application type corresponding to the search result, and the like. One or more preferred search results in the search results; for example, the top three search results in the search results are preferred Select search results, or, lightly apply search results, search results generated based on the application open platform (such as searching for "Shanghai Weather", directly display the recent weather conditions in Shanghai on the search results page) or sort the top search results as The preferred search results and the like.

Here, other search results that are not the preferred search results in the search results are taken as common search results.

Here, those skilled in the art should understand that the preferred search result is opposite to the judgment of the ordinary search result, that is, the preferred search result and the common search result may be changed according to changes of different access users, different query sequences, and the like. , may also vary based on the user's result access operation; for example, when the user searches for a certain query sequence for the first time, and clicks on a common search result, the presentation device 2 may use the common search result as a preferred search result. The search result is presented in the first area in the current result page or when the user searches for the same query sequence later.

The method of determining the preferred search results described above is merely an example, and other methods that can be used to determine the preferred search results are applicable to the present invention and are also included in the scope of the present invention.

Then, the presentation device 2 displays at least one of the plurality of search results in a first region in the result page, and at least one of the plurality of search results is displayed on the result page The second region is included; the display of the preferred search result includes, but is not limited to, a normal permutation display, and may further include expanding the preferred search result to display the first region in the corresponding result page. The “expanded display” includes, but is not limited to, displaying a content body (such as a content summary, a main drawing, etc.) or all contents of the preferred search result in a first area in the corresponding result page.

The first area and the second area may be located on the current search result page, or may be displayed in a page according to the content corresponding to the respective area.

When the first area and the second area are located on the same page/same display screen, the positions of the first area and the second area may be determined according to default settings or user-defined settings, or may be determined according to The preferred search result is determined by the quantity or content information of the ordinary search result; for example, when the weight of the content information of the preferred search result is high (if the number of times of access is high), the position size of the first area is increased.

Here, the first area and the second area may pass different background colors, borders, and fonts. The font size, font color, etc. are divided.

FIG. 5 shows a schematic diagram of area division of a search result page in accordance with a preferred embodiment of the present invention.

As shown in FIG. 5, the providing device divides the search result page into an A zone (ie, a first zone) and a B zone (ie, a second zone); the A zone displays the first two of the search results in an expanded form. Or the first 3 search results (ie, preferred search results), and in the B area, the search results other than the first 2 or the first 3 (ie, common search results) are displayed in a collapsed form; thereby breaking the original single frame. The structure of the content area of the search result page is more stereoscopic, flexible, and adaptable.

Preferably, the first area and the second area coexist in a display window corresponding to the result page; that is, the first area and the second area are simultaneously displayed in one display window, and the user does not need to pass The page display area is adjusted by flipping the page or by pulling the scroll bar as follows, that is, the first area and the second area can be seen, which further improves the efficiency of the user acquiring information.

Preferably, the first area is located in a focus area of the result page relative to the second area; for example, the first area is located in a focus area such as an upper left corner or a center position of the result page. Here, the determination of the focus area differs according to different displays, devices, applications, etc.; and may also be determined according to the user's operating habits, such as when the user frequently touches the left middle position of the screen on the mobile device, the location is The corresponding area is used as the focus area.

Preferably, the at least one preferred search result is displayed in a corresponding sub-area in the first area; or the at least one common search result is displayed in a corresponding sub-area in the second area.

Specifically, the providing device establishes a separate manner in the first region for the preferred search result by defining a corresponding "container" in the page code, such as by using a page markup language or css. Sub-regions, for example, may display each of the preferred search results in different sub-regions in the first region, or may display preferred search results having the same or similar content in the same region in the first region a sub-area, then displaying preferred search results for different content in the other of the first regions Sub-area.

Here, the preferred search results displayed in the sub-areas can be displayed in an expanded manner.

Similarly, the common search result may also be displayed in the same sub-area in the second area in the same or similar manner as the preferred search result, which is not described here, and is herein incorporated by reference. .

Here, the sub-region and the first region, the sub-region and the second region, and the plurality of sub-regions may be divided by different background colors, borders, font sizes, font colors, and the like.

By displaying the search result in the sub-area, the result page can be kept clear and readable, thereby improving the efficiency of the user's acquisition of information.

More preferably, the corresponding sub-region in the first region is adapted to the amount of information displayed by the at least one preferred search result; that is, the size of the corresponding sub-region may be displayed according to the number of information displayed by the preferred search result. Suitably, for adaptive adjustment, if the content required to be displayed by the preferred search result is 5 lines, the size of the corresponding sub-area is a size that can display 5 lines of content, as required by the preferred search result. The content of the corresponding sub-area is a size that can display three lines of content; thereby better displaying the content to be displayed by the preferred search result expansion display.

Preferably, the providing device further includes a page displaying device (not shown), wherein the page displaying device acquires a corresponding access page according to an access operation of the corresponding user to the search result, and floats the access page Above the results page.

Specifically, the page display device interacts with the corresponding user or interacts with a third-party device that provides the access operation of the corresponding user to obtain a user's access operation such as clicking, touching, and the like on the search result; And then determining, according to the access operation, an access page corresponding to the access operation; then the page display device floats the entire content of the access page on the result page, or pages the visited page The main content (such as information such as the advertisement, the margin bar, etc.) is adjusted according to the current user's screen size, and is floated on the result page; here, the access page floating on the result page may be smaller than the The screen size corresponding to the result page. Figure 9 As shown, FIG. 9 illustrates a schematic diagram of floating the access page above the results page in accordance with a preferred embodiment of the present invention.

Preferably, displaying the at least one preferred search result in the first area comprises: displaying content description information and/or application operation information corresponding to the at least one preferred search result in the first area; wherein, displaying manner Included in an expanded mode; the content description information includes, but is not limited to, a title, a tag, a keyword, one or more segments in a description paragraph, and the like; the application operation information includes, but is not limited to, expanding a current region, and retracting the current region. Recommended application page browsing, downloading, updating, etc. For example, the content description information is displayed in the content area of FIG. 5, and the application operation information is displayed in the operation area. When the user clicks the “expand current area” button of the operation area, the area is completely expanded.

More preferably, the content description information includes one or more pieces of description record information about a corresponding preferred search result, the description record information including at least the structured data, images, animations, and videos corresponding to the corresponding preferred search results. An item; wherein the structured data includes, but is not limited to, a title, a label, a keyword, a paragraph or segments in a description paragraph, and the like, the image, animation or video including but not limited to the image, animation or video Corresponding link information, thumbnail information, full map information, preview video information, video information, and the like.

2 shows a schematic diagram of a providing device for providing search results according to a preferred embodiment of the present invention; wherein the providing device includes an obtaining device 1', a presentation device 2', an adjusting device 3', and an updating device 4' . Specifically, the obtaining device 1' acquires a plurality of search results; the presentation device 2' displays at least one of the plurality of search results in a first region in the result page, at least one of the plurality of search results An ordinary search result is displayed in the second area in the result page; the adjusting device 3' adjusts the preferred search result among the plurality of search results according to the access operation of the corresponding user to the plurality of search results; the updating device 4 'Adjusting display state information of the search result according to the adjusted preferred search result to update the result page.

The obtaining device 1' and the presenting device 2' of the providing device are the same as or substantially the same as the corresponding device shown in FIG. 1, and thus are not described herein again, and are included herein by reference.

The above devices are continuously working, and here, those skilled in the art should The solution "continuation" means that each of the above devices performs the acquisition of the search result, the display of the search result, the adjustment of the preferred search result, the update of the result page, etc., in real time, or according to the set or real-time adjusted working mode requirements, until The providing device stops acquiring a plurality of search results.

The adjusting means 3' adjusts the preferred search results of the plurality of search results according to the access operation of the corresponding user to the plurality of search results.

Specifically, the adjusting device 3' interacts with the corresponding user or interacts with a third-party device that provides the access operation of the corresponding user to obtain a user's access operation such as clicking, touching, etc. on the search result. Then, the adjusting device 3' adjusts the preferred search result according to the operation type of the access operation, the operation time (such as the browsing time point after browsing, the browsing duration), the number of clicks, and the like. For example, the weight of the search result is adjusted according to the number of access operations or the duration of the user, and the preferred search result is re-determined according to the adjusted weight.

The updating means 4' adjusts the display state information of the search result based on the adjusted preferred search result to update the result page.

Specifically, for example, the updating apparatus 4 ′ displays the new preferred search result to the first area by displaying the new preferred search result in an expanded mode or the like according to the adjusted preferred search result, and displays the original display in the first The adjusted non-preferred search result of the region is displayed to the second region; or the updating device 4' displays the new preferred search result from the stowage mode in the second region according to the adjusted preferred search result The display mode is expanded to display the adjusted non-preferred search result displayed in the first area to the first area or the like in a stowed manner.

Then, the updating device 4' updates the manner in which the result page is regenerated according to the adjusted display state information; or updates one by one according to the display state corresponding to each search result, such as from the An area is updated to the second area, or vice versa.

Preferably, the update result page includes at least one of the following:

Displaying the first preferred search result in the first region in the second region, wherein the first preferred search result is adjusted out of the adjusted preferred search result fruit;

Displaying, in the second region, a second preferred search result in the first region as a normal search result, wherein the second preferred search result is adjusted out of the adjusted preferred search result;

Displaying a common search result in the second area in the first area, wherein the normal search result is adjusted into the adjusted preferred search result.

More preferably, displaying the first preferred search result in the second area comprises: displaying, in the second area, application identification information corresponding to the first preferred search result. For example, the title information and/or the summary information corresponding to the first preferred search result is displayed as the application identification information in the second area.

6 is a diagram showing a page unfolding state of a preferred search result in a first area according to a preferred embodiment of the present invention; as shown in FIG. 6(a), when a preferred search result is in the A area (ie, the first area) At the time, the title area, the content area, and the operation area are expanded.

As shown in FIG. 6(b), if the user searches for "Jiuzhaigou", three search results related to the tour are taken as the preferred search result (for example, the click rates of the three search results are the highest), and then The “Jiuzhaigou Travel Guide” is the title, which is displayed in the expanded status in Area A. The content area includes the title, release date and picture of the three search results, and the operation area displays “More Travel Guides” for the user to click.

Alternatively, as shown in FIG. 6(b), if the user searches for "Jiuzhaigou", the search result with the highest three click rates is used as the preferred search result, and is determined according to the keyword information corresponding to the preferred search result. The common feature is “Jiuzhaigou Tourism Raiders”, which is titled “Jiuzhaigou Tourism Raiders” and is displayed in the expanded status in Area A. The content area includes the title, release date and picture of the three search results, and the operation area displays “ More travel tips" for users to click.

7 is a diagram showing a state of page collapse of a preferred search result in a second region in accordance with a preferred embodiment of the present invention; in particular, when the preferred search result is in a second region, and the preferred search result The corresponding sub-region includes a title, a summary, a light application logo, and a resource party name, and the second region contains only plain text, and does not include multimedia information such as a picture.

Figure 8 is a diagram showing a comparison of the unfolding and stabilizing states of a general search result and a preferred search result in accordance with a preferred embodiment of the present invention. Specifically, when the normal search result is displayed in the second region in the collapsed state, and only includes the title, the profile, the source website; when the preferred search result is displayed in the collapsed state in the first region or the second region, Preferably, the sub-region corresponding to the search result includes a title, a summary, a light application logo, and a resource party name, and the second region only contains plain text, and does not include multimedia information such as a picture; when the preferred search result is displayed in an expanded state The first area or the second area includes more content, and is expanded by the title area, the content area, and the operation area, and the content in the content area includes, but is not limited to, plain text and display of other related multimedia resources.

3 shows a flow chart of a method for providing search results in accordance with another aspect of the present invention. Specifically, in step s1, the providing device acquires a plurality of search results; in step s2, the providing device displays at least one of the plurality of search results in a first region in the result page At least one of the plurality of search results is displayed in a second area in the result page.

The above steps are continuously working. Here, those skilled in the art should understand that "continuation" refers to obtaining the search results in real time according to the above steps, or according to the set or real-time adjusted working mode requirements. , display of search results, etc. until the providing device stops acquiring multiple search results.

In step s1, the providing device acquires a plurality of search results.

Specifically, in step s1, the providing device interacts with one or more databases or other third-party devices that store or provide the search result through various data transmission interfaces according to various communication protocols (Communications Protocol). Obtaining a plurality of search results stored or provided in the database or the third-party device; or, in step s1, the providing device may further query the search request according to a search request submitted by a user The corresponding query sequence is queried to obtain one or more search results corresponding to the search request.

In step s2, the providing device displays at least one of the plurality of search results in a first area in the result page, and at least one common search result of the plurality of search results is displayed in the The second area in the results page.

Specifically, in step s2, the providing device classifies the plurality of search results, classifies the keywords according to the search results, and classifies the page types or application types corresponding to the search results. Determining one or more preferred search results of the plurality of search results; for example, ranking the top three search results in the search results as a preferred search result, or lightly applying the search results, generated according to the application open platform Search results (such as searching for "Shanghai Weather", directly display Shanghai recent weather conditions on the search results page) or sorting the top search results as the preferred search results and the like.

Here, those skilled in the art should understand that the preferred search result is opposite to the judgment of the ordinary search result, that is, the preferred search result and the common search result may be changed according to changes of different access users, different query sequences, and the like. , may also be changed based on the result access operation of the user; for example, when the user searches for a certain query sequence for the first time, and clicks on a common search result, in step s2, the providing device may use the common search result as Preferably, the search result is displayed in the first region when the current query page or the user searches for the same query sequence later.

Then, in step s2, the providing device displays at least one of the plurality of search results in a first area in the result page, at least one of the plurality of search results is displayed in a second area in the result page; where the display of the preferred search result includes, but is not limited to, a normal permutation display, and may further include expanding the preferred search result to display the first area in the corresponding result page. . The “expanded display” includes, but is not limited to, displaying a content body (such as a content summary, a main drawing, etc.) or all contents of the preferred search result in a first area in the corresponding result page.

Here, the first area and the second area may be divided by different ground colors, borders, font sizes, font colors, and the like.

Specifically, the providing device establishes a separate manner in the first region for the preferred search result by defining a corresponding "container" in the page code, such as by using a page markup language or css. Sub-regions, for example, may display each of the preferred search results in different sub-regions in the first region, or may display preferred search results having the same or similar content in the same region in the first region The sub-area then displays the preferred search results for the different content in the other sub-areas in the first area.

Preferably, the method further includes a step s5 (not shown), wherein in step s5, the providing device acquires a corresponding access page according to an access operation of the corresponding user to the search result, and the access The page floats above the results page.

Specifically, in step s5, the providing device interacts with the corresponding user, or interacts with a third-party device that provides the access operation of the corresponding user, Acquiring a user's access operation to the search result by clicking, touching, etc.; then determining an access page corresponding to the access operation according to the access operation; then, in step s5, the providing device will access the access page All the content floats on the result page, or the content of the page body of the access page (such as information such as the advertisement, the margin bar, etc.) is adjusted according to the current user's screen size, and then floated on the result page. Here, the access page floating on the result page may be smaller than the screen size corresponding to the result page. As shown in FIG. 9, FIG. 9 illustrates a schematic diagram of floating the access page above the results page in accordance with a preferred embodiment of the present invention.

4 shows a flow chart of a method for providing search results in accordance with a preferred embodiment of the present invention. Specifically, in step s1', the providing device acquires a plurality of search results; in step s2', the providing device displays at least one of the plurality of search results in the result page An area, at least one of the plurality of search results is displayed in a second area in the result page; in step s3', the providing device accesses the plurality of search results according to a corresponding user Operation, Adjusting the preferred search results of the plurality of search results; in step s4', the providing device adjusts display state information of the search results according to the adjusted preferred search results to update the result page.

The steps s1' and s2' of the method are the same as or substantially the same as the corresponding steps shown in FIG. 3, and thus are not described herein again, and are included herein by reference.

The above steps are continuously working. Here, those skilled in the art should understand that "continuation" refers to obtaining the search results in real time according to the above steps, or according to the set or real-time adjusted working mode requirements. The display of the search result, the adjustment of the preferred search result, the update of the result page, and the like until the providing device stops acquiring the plurality of search results.

In step s3', the providing device adjusts a preferred search result among the plurality of search results according to an access operation of the corresponding user to the plurality of search results.

Specifically, in step s3', the providing device interacts with the corresponding user, or interacts with a third-party device that provides the access operation of the corresponding user, to obtain a user click on the search result, Touching the access operation; then, in step s3', the providing device searches for the preferred search according to the operation type of the access operation, the operation time (such as the browsing time point after browsing, the browsing duration), the number of clicks, and the like. The results are adjusted. For example, the weight of the search result is adjusted according to the number of access operations or the duration of the user, and the preferred search result is re-determined according to the adjusted weight.

In step s4', the providing device adjusts display state information of the search result according to the adjusted preferred search result to update the result page.

Specifically, for example, in step s4', the providing device displays the new preferred search result to the first area by displaying the new preferred search result in an expanded mode or the like according to the adjusted preferred search result, and the original The adjusted non-preferred search result displayed in the first area is displayed to the second area; or, in step s4', the providing device sets the new preferred search result according to the adjusted preferred search result The second area is changed from the stowed display mode to the expanded mode display, and the original unselected search result displayed in the first area is displayed in the stowed manner to the first area or the like.

Then, in step s4', the providing device updates the manner in which the result page is regenerated according to the adjusted display state information; or updates one by one according to the display state corresponding to each search result, such as Updating from the first region to the second region, or vice versa.

Preferably, the update result page includes at least one of the following:

And displaying the first preferred search result in the first area in the second area, wherein the first preferred search result is adjusted out of the adjusted preferred search result;

It is apparent to those skilled in the art that the present invention is not limited to the details of the above-described exemplary embodiments, and the present invention can be embodied in other specific forms without departing from the spirit or essential characteristics of the invention. Therefore, the present embodiments are to be considered as illustrative and not restrictive, and the scope of the invention is defined by the appended claims instead All changes in the meaning and scope of equivalent elements are included in the present invention. Any reference signs in the claims should not be construed as limiting the claim. In addition, it is to be understood that the word "comprising" does not exclude other elements or steps. A plurality of units or devices recited in the device claims may also be implemented by a unit or device by software or hardware. The first, second, etc. words are used to denote names and do not denote any particular order.

Claims

A method for providing search results, wherein the method comprises:

Get multiple search results;

At least one of the plurality of search results is displayed in a first area in the result page, and at least one of the plurality of search results is displayed in a second area in the result page.
The method of claim 1, wherein the first area and the second area coexist in a display window corresponding to the result page.
The method of claim 1 wherein the first region is located in a focus region of the result page relative to the second region.
The method according to any one of claims 1 to 3, wherein the at least one preferred search result is displayed in a corresponding sub-area in the first area; or the at least one general search result is displayed in the first The corresponding sub-area in the two regions.
The method of claim 4 wherein the corresponding sub-regions in the first region are adapted to the amount of information displayed by the at least one preferred search result.
The method according to any one of claims 1 to 5, wherein the method further comprises:

Obtaining a corresponding access page according to an access operation of the corresponding user to the search result, and floating the access page on the result page.
The method according to any one of claims 1 to 6, wherein the method further comprises:

Adjusting a preferred search result among the plurality of search results according to an access operation of the corresponding user to the plurality of search results;

And displaying the display status information of the search result according to the adjusted preferred search result to update the result page.
The method according to any one of claims 1 to 7, wherein the displaying of the at least one preferred search result in the first area comprises:

Displaying content description corresponding to the at least one preferred search result in the first area Information and/or application operational information.
The method according to claim 8, wherein the content description information comprises one or more pieces of description record information about a corresponding preferred search result, the description record information including structured data corresponding to the corresponding preferred search result, At least one of images, animations, and videos.
A providing device for providing search results, wherein the device comprises:

Obtaining means for obtaining a plurality of search results;

a presentation device, configured to display at least one of the plurality of search results in a first region in the result page, at least one of the plurality of search results being displayed in the result page Second area.
The providing apparatus according to claim 10, wherein the first area and the second area coexist in a display window corresponding to the result page.
The providing apparatus according to claim 10, wherein the first area is located in a focus area of the result page with respect to the second area.
The providing apparatus according to any one of claims 10 to 12, wherein the at least one preferred search result is displayed in a corresponding sub-area in the first area; or the at least one general search result is displayed in the The corresponding sub-area in the second area.
The providing apparatus according to claim 13, wherein the corresponding sub-areas in the first area are adapted to the amount of information displayed by the at least one preferred search result.
The providing device according to any one of claims 10 to 14, wherein the device further comprises:

The page display device is configured to obtain a corresponding access page according to an access operation of the corresponding user to the search result, and float the access page on the result page.
The providing device according to any one of claims 10 to 15, wherein the device further comprises:

And an adjusting device, configured to adjust a preferred search result of the plurality of search results according to an access operation of the corresponding user to the plurality of search results;

And an updating device, configured to adjust display state information of the search result according to the adjusted preferred search result to update the result page.
The providing apparatus according to any one of claims 10 to 16, wherein the displaying of the at least one preferred search result in the first area comprises:

Displaying content description information and/or application operation information corresponding to the at least one preferred search result in the first area.
The providing apparatus according to claim 17, wherein the content description information includes one or more pieces of description record information about a corresponding preferred search result, the description record information including structured data corresponding to the corresponding preferred search result At least one of images, animations, and videos.
A computer readable storage medium comprising computer instructions, the method of any one of claims 1 to 9 being executed when the computer instructions are executed.
A computer program product, when the computer program product is executed, the method of any one of claims 1 to 9 being performed.
A computer device comprising a memory and a processor, the memory storing computer code, the processor being configured to perform the computer code according to any one of claims 1 to 9 The method described.