WO2007050507A3 - Improved advertisements for initiating and/or establishing user-advertiser telephone calls - Google Patents

Improved advertisements for initiating and/or establishing user-advertiser telephone calls Download PDF

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Publication number
WO2007050507A3
WO2007050507A3 PCT/US2006/041273 US2006041273W WO2007050507A3 WO 2007050507 A3 WO2007050507 A3 WO 2007050507A3 US 2006041273 W US2006041273 W US 2006041273W WO 2007050507 A3 WO2007050507 A3 WO 2007050507A3
Authority
WO
WIPO (PCT)
Prior art keywords
advertisements
initiating
improved
telephone calls
establishing user
Prior art date
Application number
PCT/US2006/041273
Other languages
French (fr)
Other versions
WO2007050507A2 (en
Inventor
Rohit Dhawan
Kosar Jaff
Scott Ludwig
Ervin Peretz
Narayanan Shivakumar
Original Assignee
Google Inc
Rohit Dhawan
Kosar Jaff
Scott Ludwig
Ervin Peretz
Narayanan Shivakumar
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Google Inc, Rohit Dhawan, Kosar Jaff, Scott Ludwig, Ervin Peretz, Narayanan Shivakumar filed Critical Google Inc
Publication of WO2007050507A2 publication Critical patent/WO2007050507A2/en
Publication of WO2007050507A3 publication Critical patent/WO2007050507A3/en

Links

Classifications

    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0273Determination of fees for advertising
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0277Online advertisement

Abstract

Advertisements that facilitate telephonic communications between users and advertisers, and which avoid perceived problems or limitations of PPC and CTC offerings, are described. These advertisements may include offer information used to score the ad and/or to assess a charge to the advertiser in the event of a call conversion.
PCT/US2006/041273 2005-10-24 2006-10-24 Improved advertisements for initiating and/or establishing user-advertiser telephone calls WO2007050507A2 (en)

Applications Claiming Priority (4)

Application Number Priority Date Filing Date Title
US72965205P 2005-10-24 2005-10-24
US60/729,652 2005-10-24
US11/323,301 2005-12-30
US11/323,301 US20070094073A1 (en) 2005-10-24 2005-12-30 Advertisements for initiating and/or establishing user-advertiser telephone calls

Publications (2)

Publication Number Publication Date
WO2007050507A2 WO2007050507A2 (en) 2007-05-03
WO2007050507A3 true WO2007050507A3 (en) 2007-10-04

Family

ID=37968431

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US2006/041273 WO2007050507A2 (en) 2005-10-24 2006-10-24 Improved advertisements for initiating and/or establishing user-advertiser telephone calls

Country Status (2)

Country Link
US (1) US20070094073A1 (en)
WO (1) WO2007050507A2 (en)

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US8582728B2 (en) 2008-05-05 2013-11-12 Freddie B. Ross Web-type audio information system using phone communication lines (audio net pages)
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DE102008052948A1 (en) * 2008-10-23 2010-04-29 Vodafone Holding Gmbh Method for communication by means of a switching device and switching device
US20100161415A1 (en) * 2008-12-19 2010-06-24 Mandel Edward W System and Method for Dynamically Changing Advertisements
US20100161421A1 (en) * 2008-12-19 2010-06-24 Mandel Edward W System and Method for Providing Advertisement Lead Interaction
US20100161429A1 (en) * 2008-12-19 2010-06-24 Mandel Edward W System and Method for Live-Interaction Advertising
US20100161420A1 (en) * 2008-12-19 2010-06-24 Nexplore Technologies, Inc. System and method for providing advertisement lead calling
US20100161430A1 (en) * 2008-12-19 2010-06-24 Nexplore Technologies, Inc. System and method for live-interaction content
US8566152B1 (en) * 2011-06-22 2013-10-22 Google Inc. Delivering content to users based on advertisement interaction type
US9256774B1 (en) 2012-05-01 2016-02-09 Noble Systems Corporation Using quick response codes to generate an electronic consent database
US8548133B1 (en) 2012-05-01 2013-10-01 Noble Systems Corporation Managing electronic consent for calling campaigns
US8532283B1 (en) 2012-05-14 2013-09-10 Noble Systems Corporation Integrating embedded links with call center operation
US8929522B2 (en) * 2012-11-14 2015-01-06 Marchex, Inc. System and method to customize a connection interface for multimodal connection to a telephone number
US9936066B1 (en) 2016-03-16 2018-04-03 Noble Systems Corporation Reviewing portions of telephone call recordings in a contact center using topic meta-data records
US9848082B1 (en) 2016-03-28 2017-12-19 Noble Systems Corporation Agent assisting system for processing customer enquiries in a contact center

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US20050209920A1 (en) * 2004-03-17 2005-09-22 Charles Stubbs Guaranteed pricing for advertising customers
US20050222908A1 (en) * 2003-10-06 2005-10-06 Ebbe Altberg Methods and apparatuses for geographic area selections in pay-per-call advertisement

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Patent Citations (3)

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US20050222908A1 (en) * 2003-10-06 2005-10-06 Ebbe Altberg Methods and apparatuses for geographic area selections in pay-per-call advertisement
US20050203799A1 (en) * 2004-03-10 2005-09-15 Scott Faber Method and apparatus to provide pay-per-call advertising and billing
US20050209920A1 (en) * 2004-03-17 2005-09-22 Charles Stubbs Guaranteed pricing for advertising customers

Also Published As

Publication number Publication date
US20070094073A1 (en) 2007-04-26
WO2007050507A2 (en) 2007-05-03

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