WO2006073794A3 - Method and system for advertising - Google Patents

Method and system for advertising Download PDF

Info

Publication number
WO2006073794A3
WO2006073794A3 PCT/US2005/046074 US2005046074W WO2006073794A3 WO 2006073794 A3 WO2006073794 A3 WO 2006073794A3 US 2005046074 W US2005046074 W US 2005046074W WO 2006073794 A3 WO2006073794 A3 WO 2006073794A3
Authority
WO
WIPO (PCT)
Prior art keywords
hard
copy
electronic media
electronic
promotional items
Prior art date
Application number
PCT/US2005/046074
Other languages
French (fr)
Other versions
WO2006073794A2 (en
Inventor
Jody L Novak-Torre
Original Assignee
Pod Digital Promotions Llc
Jody L Novak-Torre
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Pod Digital Promotions Llc, Jody L Novak-Torre filed Critical Pod Digital Promotions Llc
Publication of WO2006073794A2 publication Critical patent/WO2006073794A2/en
Publication of WO2006073794A3 publication Critical patent/WO2006073794A3/en

Links

Classifications

    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N7/00—Television systems
    • H04N7/16—Analogue secrecy systems; Analogue subscription systems
    • H04N7/173—Analogue secrecy systems; Analogue subscription systems with two-way working, e.g. subscriber sending a programme selection signal
    • H04N7/17309—Transmission or handling of upstream communications
    • H04N7/17318—Direct or substantially direct transmission and handling of requests
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/21—Server components or server architectures
    • H04N21/222—Secondary servers, e.g. proxy server, cable television Head-end
    • H04N21/2223—Secondary servers, e.g. proxy server, cable television Head-end being a public access point, e.g. for downloading to or uploading from clients
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/254—Management at additional data server, e.g. shopping server, rights management server
    • H04N21/2542—Management at additional data server, e.g. shopping server, rights management server for selling goods, e.g. TV shopping
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/41—Structure of client; Structure of client peripherals
    • H04N21/4104—Peripherals receiving signals from specially adapted client devices
    • H04N21/4122—Peripherals receiving signals from specially adapted client devices additional display device, e.g. video projector
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81—Monomedia components thereof
    • H04N21/812—Monomedia components thereof involving advertisement data

Abstract

A system and method for communicating advertisements to potential consumers by providing a combination of hard-copy and electronic media. The system and method feature a main console having a rack for displaying hard-copy promotional items, such as business cards, in visual proximity to at least one electronic display. The electronic display broadcast electronic media, such as video or still images, related to the hard-copy promotional items. The advertising system may include multiple consoles arranged in a multi-sided configuration. In addition, the advertising system may be interactive in that it allows a user to select the electronic media to be displayed. Further, the console or consoles may be sized such that they may be arranged on a table-top or mounted on a wall or other surface.
PCT/US2005/046074 2005-01-07 2005-12-19 Method and system for advertising WO2006073794A2 (en)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US64218805P 2005-01-07 2005-01-07
US60/642,188 2005-01-07

Publications (2)

Publication Number Publication Date
WO2006073794A2 WO2006073794A2 (en) 2006-07-13
WO2006073794A3 true WO2006073794A3 (en) 2007-10-11

Family

ID=36647983

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US2005/046074 WO2006073794A2 (en) 2005-01-07 2005-12-19 Method and system for advertising

Country Status (1)

Country Link
WO (1) WO2006073794A2 (en)

Citations (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US6829587B2 (en) * 2000-01-10 2004-12-07 Lucinda Stone Method of using a network of computers to facilitate and control the publishing of presentations to a plurality of print media venues

Patent Citations (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US6829587B2 (en) * 2000-01-10 2004-12-07 Lucinda Stone Method of using a network of computers to facilitate and control the publishing of presentations to a plurality of print media venues

Also Published As

Publication number Publication date
WO2006073794A2 (en) 2006-07-13

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