WO2003029917A3 - Non-deterministic method and system for the optimization of targeted content delivery - Google Patents

Non-deterministic method and system for the optimization of targeted content delivery Download PDF

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Publication number
WO2003029917A3
WO2003029917A3 PCT/US2002/030714 US0230714W WO03029917A3 WO 2003029917 A3 WO2003029917 A3 WO 2003029917A3 US 0230714 W US0230714 W US 0230714W WO 03029917 A3 WO03029917 A3 WO 03029917A3
Authority
WO
WIPO (PCT)
Prior art keywords
content
items
optimization
content delivery
targeted content
Prior art date
Application number
PCT/US2002/030714
Other languages
French (fr)
Other versions
WO2003029917A2 (en
Inventor
Nathaniel Thurston
Original Assignee
Predictive Media Corp
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Predictive Media Corp filed Critical Predictive Media Corp
Priority to AU2002330114A priority Critical patent/AU2002330114A1/en
Priority to ES02766375T priority patent/ES2382372T3/en
Priority to AT02766375T priority patent/ATE551672T1/en
Priority to EP02766375A priority patent/EP1433104B1/en
Publication of WO2003029917A2 publication Critical patent/WO2003029917A2/en
Publication of WO2003029917A3 publication Critical patent/WO2003029917A3/en

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q10/00—Administration; Management
    • G06Q10/02—Reservations, e.g. for tickets, services or events
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0277—Online advertisement
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00—Network arrangements or protocols for supporting network services or applications
    • H04L67/2866—Architectures; Arrangements
    • H04L67/30—Profiles
    • H04L67/303—Terminal profiles
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00—Network arrangements or protocols for supporting network services or applications
    • H04L67/50—Network services
    • H04L67/60—Scheduling or organising the servicing of application requests, e.g. requests for application data transmissions using the analysis and optimisation of the required network resources
    • H04L67/61—Scheduling or organising the servicing of application requests, e.g. requests for application data transmissions using the analysis and optimisation of the required network resources taking into account QoS or priority requirements
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00—Network arrangements or protocols for supporting network services or applications
    • H04L67/50—Network services
    • H04L67/60—Scheduling or organising the servicing of application requests, e.g. requests for application data transmissions using the analysis and optimisation of the required network resources
    • H04L67/62—Establishing a time schedule for servicing the requests
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L69/00—Network arrangements, protocols or services independent of the application payload and not provided for in the other groups of this subclass
    • H04L69/30—Definitions, standards or architectural aspects of layered protocol stacks
    • H04L69/32—Architecture of open systems interconnection [OSI] 7-layer type protocol stacks, e.g. the interfaces between the data link level and the physical level
    • H04L69/322—Intralayer communication protocols among peer entities or protocol data unit [PDU] definitions
    • H04L69/329—Intralayer communication protocols among peer entities or protocol data unit [PDU] definitions in the application layer [OSI layer 7]
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/258—Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
    • H04N21/25808—Management of client data
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/258—Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
    • H04N21/25866—Management of end-user data
    • H04N21/25891—Management of end-user data being end-user preferences
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/262—Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/262—Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists
    • H04N21/26208—Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists the scheduling operation being performed under constraints
    • H04N21/26216—Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists the scheduling operation being performed under constraints involving the channel capacity, e.g. network bandwidth
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81—Monomedia components thereof
    • H04N21/812—Monomedia components thereof involving advertisement data
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N7/00—Television systems
    • H04N7/16—Analogue secrecy systems; Analogue subscription systems
    • H04N7/162—Authorising the user terminal, e.g. by paying; Registering the use of a subscription channel, e.g. billing
    • H04N7/165—Centralised control of user terminal ; Registering at central

Abstract

A method for scheduling delivery of items of content to a plurality of network devices. The method features generating an individual list of one or more items of content to be delivered to each network device based on profiles of the network devices and specifications for the items of content (400, 402), and determining a priority and a weight for each of the items of content, the priority and weight for each item of content determining the probability of delivery at each network device in relation to other items of content (404), wherein determining the priority and the weight for each of the items of content optimizes a delivery schedule for the items of content (408).
PCT/US2002/030714 2001-10-03 2002-09-27 Non-deterministic method and system for the optimization of targeted content delivery WO2003029917A2 (en)

Priority Applications (4)

Application Number Priority Date Filing Date Title
AU2002330114A AU2002330114A1 (en) 2001-10-03 2002-09-27 Non-deterministic method and system for the optimization of targeted content delivery
ES02766375T ES2382372T3 (en) 2001-10-03 2002-09-27 Nondeterministic method and system for optimization of meta content delivery
AT02766375T ATE551672T1 (en) 2001-10-03 2002-09-27 NON-DETERMINISTIC METHOD AND SYSTEM FOR OPTIMIZING TARGETED CONTENT DELIVERY
EP02766375A EP1433104B1 (en) 2001-10-03 2002-09-27 Non-deterministic method and system for the optimization of targeted content delivery

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US09/969,911 2001-10-03
US09/969,911 US20030130887A1 (en) 2001-10-03 2001-10-03 Non-deterministic method and system for the optimization of a targeted content delivery

Publications (2)

Publication Number Publication Date
WO2003029917A2 WO2003029917A2 (en) 2003-04-10
WO2003029917A3 true WO2003029917A3 (en) 2004-03-25

Family

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Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US2002/030714 WO2003029917A2 (en) 2001-10-03 2002-09-27 Non-deterministic method and system for the optimization of targeted content delivery

Country Status (6)

Country Link
US (1) US20030130887A1 (en)
EP (1) EP1433104B1 (en)
AT (1) ATE551672T1 (en)
AU (1) AU2002330114A1 (en)
ES (1) ES2382372T3 (en)
WO (1) WO2003029917A2 (en)

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EP1433104A2 (en) 2004-06-30
EP1433104B1 (en) 2012-03-28
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AU2002330114A1 (en) 2003-04-14
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