US33772A - Improvement in apparatus for advertising - Google Patents

Description

UNITED STATES ACHILLE BERTHOUD,

PATENT OFFICE.

or NEw YORK, N. Y.

IMPROVEMENT IN APPARATUS FOR ADVERTISING.

Specication forming part of Letters Patent No. 33,772, dated November 26, 1861.

To all whom t may concern.

Be it known that I, ACHILLE BERTHOUD, of the city, county, and State of New York,have invented certain new and useful Improvements in Advertising; andIdo hereby declare that the following is afull and exact description thereof, reference being had to the accompanying drawings and the letters of reference marked thereon..

The nature of my invention relates to that class of advertising notices which are placed upon a traveling belt orband of cloth or other pliable material and which is caused to move by mechanical means.

My improvements consist, first, in so constructing the case that it shall inclose the entire apparatus, while the front side of the case is divided into distinct sections by proper frame-work, so as to separate the notices on the band when at rest, each advertisement being inclosed by a frame-work for itself.

My 4second improvement consists in giving Aintermittent motion to the band, so that it shall glide with a quick jerk-like motion to the distance of a section of the frame-work and which corresponds tothe length of each advertisement on the band, which then rests thirty to sixty seconds, as may be regulated, and then the band springs forward, as before.

My third improvement consists in the Inechanical contrivances with which I effect the above-named action.

In those plans where the band is made to move continuously-the eye of the reader of a notice thereon must also move with the travelingbelt, and in such contrivances, moreover, the front of ythe apparatus presents the series of advertisements to the eye without other division than may be delineated upon the band itself.

The alternate advances and stops of my apparatus aord a great attraction to the eye of those present, which is one of the most important essentials in the art and usefulness of advertising, while the distinct frame-work surrounding each advertisement aiords an advantage by indivdualizin g the notices from each other. Y

I employ two distinct mechanical movements for actuating the belt-one placed in one end of the apparatus for rotating the belt and the other placed in the opposite endffor releasing and stoppingthe belt, as before said.

In the drawings, Figure I shows a horizontal section of a part of the apparatus. Fig. II shows a Vertical front view of the apparatus complete with the band as at rest. Fig. III shows a vertical front view of one end of the apparatus, partly in section. Fig. IV shows the opposite end with the machinery exposed, and FigV shows a plan view of the let-off and stop-motion for liberating and arresting the motion of the belt.

The letters in all cases refer to like parts in the several figures.

A shows the frame-work or case; B, the belt, partly cut away in Fig. III; O D, the bandrollers; a a casings covering the mechanism in the ends of the apparatus; c c, the keypins for winding up; d, transverse bar for attaching the detaining-cords t' i; e, india-rubber spring which gives motion to the belt; f, a similar spring to actuate the releasing and stop machinery at the opposite end.

The drawings show both mechanisms wound up. The strain from the spring j' on the drum h causes it to rotate the horizontal toothed pinions l 2 3 4, which latter gives motion to tical pinion 6, on one side of which a pin 7 is fixed. Upon the same axis with the pinion 6 a small pinion is placed, which rotates the vertical pinion 8, which takes into a screw upon the shaft 9 0f the ily, which controls the Inotion of this part of the apparatus.

k is a hammer which vibrates upon a pin fixed in a standard of the frame-work.

fm, is a stud, upon the side of which the releasing-arm 'n is held by the pin o.

10 is a horizontal toothed pinion, which takes into and actuates the pinion .l1 upon the shaft of the band-roller D.

Resting above the pinion l0 is an elbowshaped plate p, vibrating upon its angle end, one leg of which extends across andbeyond the pinion to the lower end of the releasing arm or plate n. Upon the inside of the plate p is a projecting pawl or spur fr, which takes against an eccentric-cam stud s upon the axis of the pinion l0, and on the outer side of this the stud.

the yhorizontal pinion 5, which rotates the ver-v leg a spring t is made to press the leg againstl The working of the machinery at the other end of the apparatus is through the tension of the rubber spring e acting upon the bandroller C through the agency of the cord-drum gand the intermediate toothed pinionsrmwv.

In the drawings I have omitted representing any of the teeth to the several geared pinions, deeming it not essential to this description.

The action of the apparatus is as follows: The tension upon the springf, as before stated, causes the rotation of the pinion 6 until the pin 7 causes the hammer la to raise until the pin slips off the short arm of the hammer, When it falls, and, striking upon n, trips the A. BERTI-rom).

Witnesses:

J. B. HYDE, T. BRRTHOUD.

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