US2790543A - Combined display carton and easel assembly - Google Patents

Combined display carton and easel assembly Download PDF

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Publication number
US2790543A
US2790543A US567616A US56761656A US2790543A US 2790543 A US2790543 A US 2790543A US 567616 A US567616 A US 567616A US 56761656 A US56761656 A US 56761656A US 2790543 A US2790543 A US 2790543A
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United States
Prior art keywords
carton
easel
flaps
support
wall
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Expired - Lifetime
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US567616A
Inventor
Patrick A Toensmeier
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New Haven Board & Carton Co
New Haven Board & Carton Compa
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New Haven Board & Carton Compa
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Application filed by New Haven Board & Carton Compa filed Critical New Haven Board & Carton Compa
Priority to US567616A priority Critical patent/US2790543A/en
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Publication of US2790543A publication Critical patent/US2790543A/en
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Expired - Lifetime legal-status Critical Current

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    • B—PERFORMING OPERATIONS; TRANSPORTING
    • B65—CONVEYING; PACKING; STORING; HANDLING THIN OR FILAMENTARY MATERIAL
    • B65D—CONTAINERS FOR STORAGE OR TRANSPORT OF ARTICLES OR MATERIALS, e.g. BAGS, BARRELS, BOTTLES, BOXES, CANS, CARTONS, CRATES, DRUMS, JARS, TANKS, HOPPERS, FORWARDING CONTAINERS; ACCESSORIES, CLOSURES, OR FITTINGS THEREFOR; PACKAGING ELEMENTS; PACKAGES
    • B65D5/00—Rigid or semi-rigid containers of polygonal cross-section, e.g. boxes, cartons or trays, formed by folding or erecting one or more blanks made of paper
    • B65D5/42—Details of containers or of foldable or erectable container blanks
    • B65D5/44—Integral, inserted or attached portions forming internal or external fittings
    • B65D5/52—External stands or display elements for contents
    • B65D5/5206—External stands for supporting the container in display position, e.g. easels, covers forming a support for the containers in the display position

Definitions

  • This I vention relates to gartons of the type used in hifi-irhl$ lifi fhll $P13Y fi T YQ ia' etn Qt 1t a t u1a $flw th L i' Car on Havin an"attached easel for supporting thejcarton'insu'ch a position that the contents thereof and advertising" matter printed t h ereon are efieciivelydisplayed.
  • P ar ts of the I easel may b'e'folded tolie' against the "walls bf the carton and therebyprovideextra thickness of material, which affordadditional protection for the contents of the carton, and, when the carton is used forshipping fragile articles, such additional protection is highly desirable.
  • theeasel may be quickly setup info operative p on v Thelcarton and easel are made of .paper a$ ..and are formed from separate blanks secured together byg'luin-g.
  • the blanks are separate, they may be made of difierent materials, and this is advantageous, in that the easel blank may be made of a material not suitable for the carton but desirable for the easel because of its strength, low cost, etc. Also, the easel blank may be cut from the board, of which it is formed, in such manner that, in the easel blank, as applied to the carton blank, the grain of the material runs in a direction giving the maximum strength and stifiness to supporting members of the easel. This makes it possible to obtain such qualities in an easel made of less expensive board than would otherwisebe required.
  • Fig. 1 is a perspective view of the new carton and easel assembly with the easel collapsed
  • Fig. 2 is a perspective view of the assembly of Fig. l with parts broken away and with the easel in operative position;
  • Fig. 3 is a plan view showing the blanks from which the carton and easel are formed.
  • the carton of the new assembly is made from a blank of paperboard or similar material, which comprises a bottom wall 11, side walls 12, 13, pairs of end wall flaps 14, 15, and end walls 16, 17.
  • the side and end walls 12, 13 and 16, 17 are hinged to the side and end edges of the bottom wall 11 along crease lines, and the end wall flaps 14, are hinged to the opposite ends of side walls 12, 13 along crease lines.
  • the flaps 14, 15 have tabs 14a, 15a at their free ends, which may be interlocked to connect the flaps of each pair together to vform the outer wall of a double end wall;
  • the end wall 16 is hinged to one end edge of the bottom wall 11 along a crease line and is adapted to be folded at right angles to the bottom 11 to lie inside the interlocked end flaps 15 and form the inner wall of the double end wall at that end of the carton.
  • a similar end wall 17 is hinged at the opposite end of the bottom wall 11 and is arranged to lie inside interlocked flaps 14 to form the inner end wall at that :end of the carton.
  • a cover 18 is hinged along the free edge of the end wall 17 and is of a size to close the carton.
  • the cover is provided along its side and end edges with tuck flaps 2,790,543 Bahama-A r- 30 2 19- an d 20, connected .ttrthe, cover along crease lines.-
  • a scored line-21 in the cover 18 near its root end divides the coveilin'to two portions. .
  • the portion of thecover betwee the'fscored'line 21.,and the end wall .17 may be aseasja' display'fi'ap and, for that purpose, carries advertising inatte'r ur n like.
  • the easel is formed from a1b1ank2fi,which maybe of material differentinits characteristics from the matearton blank 10."
  • a foot flap 31 is secured to the bottom edge of the easel support member 25 along a crease line 32 and the foot may be bent out of the plane of the support 25 to engage the surface, upon which the carton rests, and impart rigidity to the support.
  • the easel blank 24 is attached tothe carton by gluing the flap 26 to the bottom wall 11 near one end thereof.
  • the supporting member 25 is centered with respect to 1
  • the side walls 12, 13 and end' walls 16, 17 are bent at right angles to the bottom wall 11, after which the pairs of end wall flaps 14, 15 are bent inwardly, toward each other, at right angles to the V sidewalls 12, 13 and locked together to form the outer walls of the double end walls.
  • the tie flaps 28 are then bent to lie against the side walls 12, 13 of the carton and, in this condition, the carton is ready for filling.
  • the cover 18 is closed with the tuck flaps 19, bent at right angles to the cover and inserted into the carton to lie against the inner surfaces of the side walls 12, 13 and the end tuck flap 20 inserted be tween the end wall 16 and the interlocked flaps 15.
  • the support and flaps 26 and 31 lie in a single plane against the outer surface of the bottom'wall 11 and the tie flaps 28 lie at right angles to the support 25 and against the side walls 12, 13 of the carton.
  • double thicknesses of paperboard material are provided along the bottom wall of the carton and along the center portions of its side walls.
  • the provision of the additional thicknesses of material on the bottom and side walls of the carton is advantageous and highly desirable for shipping fragile articles, such as support 25 away from the bottom wall 11 of the carton until the inner edges of the tie flaps 28 are aligned with the bottom wall 11.
  • the connecting tongues 30 on the flaps are then inserted into the slots 23 to loclcthe easel in its operative position and the foot fiap 32 is folded out of the plane of the support 25 to lie flat on the counter 'or other supporting surface, on which the carton is to be set up.
  • the flap 32 may be folded outwardly, as shown in Fig. 2, or inwardly, whichever is desired. In either case, the flap 30 prevents the lower edge of the support 22 from buckling transversely.
  • the new carton has important advantages over similar priorcartons, in that the easel member may be collapsed against the side and bottom walls of the carton, imparting substantial additional strength thereto to resist forces normally encountered during shipping. Since the easel blank is separate-from the carton blank, it may be made of a diiferent material selected for its desirable characteristics, and it is possible to orient the grain direction of the easel member in such manner that the maximum strength is derived from the material used.
  • a combined display carton and easel assembly which comprises a carton having a bottom wall and side walls connected to the side edges of the bottom wall along hinge lines, the hinge lines having openings spaced from their ends, and an easel separate from the carton and having a glue flap at one end secured to the bottom wall of the carton near one end thereof and extending transversely of the wall, a support at least as wide as the bottom wall secured to the glue flap at one end for swinging movement about an axis lengthwise of the flap from a position in contact with the bottom wall to a position at an angle thereto, the other end of the support being firee, and triangular tie flaps hinged to the side edges of the support and of an altitude substantially equal to the width of the side walls of the carton, the tie flaps being adapted to lie in contact with the outer faces of said side walls with the apices of the flaps lying close to the median line across the carton side walls, the tie flaps having free edges engageable with'the bottom wall of the carton to hold the support at an angle to that wall and tongues projecting

Description

April 30, 1957 P. A. TOENSMEIER COMBINED DISPLAY CARTON AND EASEL ASSEMBLY Filed Feb. 24, 1956 2 Shets-Sheet 1 FIG. 2
INVENTQR PATRICK A. TOENSMEIER ATTORN EYS ,cor/mnsEpmsrL-Ar, CARTON, AND EASEL ASSEMBLY a r .Toen me H m en oxm s n to h NewHaven Board sa coma Company,";New Haven,
Conn.,' acorporation"of Delaware i This I vention relates to gartons of the type used in hifi-irhl$ lifi fhll $P13Y fi T YQ ia' etn Qt 1t a t u1a $flw th L i' Car on Havin an"attached easel for supporting thejcarton'insu'ch a position that the contents thereof and advertising" matter printed t h ereon are efieciivelydisplayed. P ar ts of the I easel may b'e'folded tolie' against the "walls bf the carton and therebyprovideextra thickness of material, which affordadditional protection for the contents of the carton, and, when the carton is used forshipping fragile articles, such additional protection is highly desirable. At' the point ofuse,' theeasel may be quickly setup info operative p on v Thelcarton and easel are made of .paper a$ ..and are formed from separate blanks secured together byg'luin-g.
Since the blanks are separate, they may be made of difierent materials, and this is advantageous, in that the easel blank may be made of a material not suitable for the carton but desirable for the easel because of its strength, low cost, etc. Also, the easel blank may be cut from the board, of which it is formed, in such manner that, in the easel blank, as applied to the carton blank, the grain of the material runs in a direction giving the maximum strength and stifiness to supporting members of the easel. This makes it possible to obtain such qualities in an easel made of less expensive board than would otherwisebe required.
For a better understanding of the invention, reference may be made to the accompanying drawing, in which:
Fig. 1 is a perspective view of the new carton and easel assembly with the easel collapsed;
Fig. 2 is a perspective view of the assembly of Fig. l with parts broken away and with the easel in operative position; and
Fig. 3 is a plan view showing the blanks from which the carton and easel are formed.
The carton of the new assembly is made from a blank of paperboard or similar material, which comprises a bottom wall 11, side walls 12, 13, pairs of end wall flaps 14, 15, and end walls 16, 17. The side and end walls 12, 13 and 16, 17 are hinged to the side and end edges of the bottom wall 11 along crease lines, and the end wall flaps 14, are hinged to the opposite ends of side walls 12, 13 along crease lines. The flaps 14, 15 have tabs 14a, 15a at their free ends, which may be interlocked to connect the flaps of each pair together to vform the outer wall of a double end wall;
The end wall 16 is hinged to one end edge of the bottom wall 11 along a crease line and is adapted to be folded at right angles to the bottom 11 to lie inside the interlocked end flaps 15 and form the inner wall of the double end wall at that end of the carton. A similar end wall 17 is hinged at the opposite end of the bottom wall 11 and is arranged to lie inside interlocked flaps 14 to form the inner end wall at that :end of the carton.
A cover 18 is hinged along the free edge of the end wall 17 and is of a size to close the carton. The cover is provided along its side and end edges with tuck flaps 2,790,543 Bahama-A r- 30 2 19- an d 20, connected .ttrthe, cover along crease lines.- A scored line-21 in the cover 18 near its root end divides the coveilin'to two portions. .The portion of thecover betwee the'fscored'line 21.,and the end wall .17 may be aseasja' display'fi'ap and, for that purpose, carries advertising inatte'r ur n like.
"Thepe teiii ii all lli-isQprovided along its side edges vith sh oi'tx' Lhshaped"cu, 22 terininating atthe crease i f1gbetWnfl f 9llm dW 1. 3,3 the cuts 'to rigu'es at the lower edges of the side v '"The easel is formed from a1b1ank2fi,which maybe of material differentinits characteristics from the matearton blank 10." The easel blank-24 named "is "the comprises a support' 2 5, which is of a width at least equal to arid preferably'slightlygreater than that of the bottoniwafll' l-li f thefcar tpngand the length of the support 7 less than len'gth'of the bottom .wall. lue is. hed'fto the support '25 at its upper d g'ga crease lme 2 7', which provides a hinge conn'eeti n between"'the support and the glue flap. A air (if t r ngul'ar ie ilapsgti' areconnected to oppositeiside edges 'o' the support along'crease lines 29 and the altit lde ofthe flaps is substantially equal to .the Width of the {fatten slide 13. Each tie flap 28 has a connecting ftdnguebfii pm eaing out'w=ardly from one ,edgefhiid, 'as'fs'hown ,iifFi'glS, the tongues areposi- ,f f 'se .Q' he flan f d a h th a fl ap redges' eatrying the tongues maybe considered the upper edges of the flaps. A foot flap 31 is secured to the bottom edge of the easel support member 25 along a crease line 32 and the foot may be bent out of the plane of the support 25 to engage the surface, upon which the carton rests, and impart rigidity to the support.
The easel blank 24 is attached tothe carton by gluing the flap 26 to the bottom wall 11 near one end thereof.
The supporting member 25 is centered with respect to 1 To erect the carton, the side walls 12, 13 and end' walls 16, 17 are bent at right angles to the bottom wall 11, after which the pairs of end wall flaps 14, 15 are bent inwardly, toward each other, at right angles to the V sidewalls 12, 13 and locked together to form the outer walls of the double end walls. The tie flaps 28 are then bent to lie against the side walls 12, 13 of the carton and, in this condition, the carton is ready for filling. After filling, the cover 18 is closed with the tuck flaps 19, bent at right angles to the cover and inserted into the carton to lie against the inner surfaces of the side walls 12, 13 and the end tuck flap 20 inserted be tween the end wall 16 and the interlocked flaps 15.
When' the carton is filled and ready to be shipped, the support and flaps 26 and 31 lie in a single plane against the outer surface of the bottom'wall 11 and the tie flaps 28 lie at right angles to the support 25 and against the side walls 12, 13 of the carton. With the carton in this condition, double thicknesses of paperboard material are provided along the bottom wall of the carton and along the center portions of its side walls. The provision of the additional thicknesses of material on the bottom and side walls of the carton is advantageous and highly desirable for shipping fragile articles, such as support 25 away from the bottom wall 11 of the carton until the inner edges of the tie flaps 28 are aligned with the bottom wall 11. The connecting tongues 30 on the flaps are then inserted into the slots 23 to loclcthe easel in its operative position and the foot fiap 32 is folded out of the plane of the support 25 to lie flat on the counter 'or other supporting surface, on which the carton is to be set up. The flap 32 may be folded outwardly, as shown in Fig. 2, or inwardly, whichever is desired. In either case, the flap 30 prevents the lower edge of the support 22 from buckling transversely.
When the carton is set up for display, the free end portion of the cover 18 beyond the scored line 21, is torn away to expose the interior of the carton. The remaining portion of the cover remains and forms a display flap, as indicated in Fig. 2. s
The new carton has important advantages over similar priorcartons, in that the easel member may be collapsed against the side and bottom walls of the carton, imparting substantial additional strength thereto to resist forces normally encountered during shipping. Since the easel blank is separate-from the carton blank, it may be made of a diiferent material selected for its desirable characteristics, and it is possible to orient the grain direction of the easel member in such manner that the maximum strength is derived from the material used.
I claim:
1. A combined display carton and easel assembly which comprises a carton having a bottom wall and side walls connected to the side edges of the bottom wall along hinge lines, the hinge lines having openings spaced from their ends, and an easel separate from the carton and having a glue flap at one end secured to the bottom wall of the carton near one end thereof and extending transversely of the wall, a support at least as wide as the bottom wall secured to the glue flap at one end for swinging movement about an axis lengthwise of the flap from a position in contact with the bottom wall to a position at an angle thereto, the other end of the support being firee, and triangular tie flaps hinged to the side edges of the support and of an altitude substantially equal to the width of the side walls of the carton, the tie flaps being adapted to lie in contact with the outer faces of said side walls with the apices of the flaps lying close to the median line across the carton side walls, the tie flaps having free edges engageable with'the bottom wall of the carton to hold the support at an angle to that wall and tongues projecting from their edges and receivable in the openings in the hinge lines of the carton to retain the easel in erected condition.
2. The assembly of claim '1, in which a footflap is hinged to the tree edge of the support and adapted to be folded at an angle to the support tostrengthenthe support against transverse buckling.
References Cited in the file of this patent
US567616A 1956-02-24 1956-02-24 Combined display carton and easel assembly Expired - Lifetime US2790543A (en)

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Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
DE1197807B (en) * 1962-07-23 1965-07-29 Jllert K G Geb Arrangement for tilting a box in which loose label material is housed
US3347355A (en) * 1965-10-14 1967-10-17 Alberto Culver Co Shipping carton and mounting means therefor
US4408689A (en) * 1982-03-11 1983-10-11 State Industries, Inc. Floor merchandise display container

Citations (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US1520135A (en) * 1923-12-04 1924-12-23 Harold L Myers Box
US1976973A (en) * 1934-10-16 whitehead
US2005816A (en) * 1934-06-21 1935-06-25 Robert Gair Co Inc Knockdown tilt display carton
US2308396A (en) * 1939-12-02 1943-01-12 Morris Paper Mills Display container
US2649240A (en) * 1947-10-13 1953-08-18 Clyde L Gilbert Blank for box production
US2688396A (en) * 1951-07-16 1954-09-07 Us Printing & Lithograph Compa Single-blank display and shipping carton

Patent Citations (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US1976973A (en) * 1934-10-16 whitehead
US1520135A (en) * 1923-12-04 1924-12-23 Harold L Myers Box
US2005816A (en) * 1934-06-21 1935-06-25 Robert Gair Co Inc Knockdown tilt display carton
US2308396A (en) * 1939-12-02 1943-01-12 Morris Paper Mills Display container
US2649240A (en) * 1947-10-13 1953-08-18 Clyde L Gilbert Blank for box production
US2688396A (en) * 1951-07-16 1954-09-07 Us Printing & Lithograph Compa Single-blank display and shipping carton

Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
DE1197807B (en) * 1962-07-23 1965-07-29 Jllert K G Geb Arrangement for tilting a box in which loose label material is housed
US3347355A (en) * 1965-10-14 1967-10-17 Alberto Culver Co Shipping carton and mounting means therefor
US4408689A (en) * 1982-03-11 1983-10-11 State Industries, Inc. Floor merchandise display container

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