US1387951A - Advertising-puzzle - Google Patents

Description

J. T. STANDING.

ADVERTISING PUZZLE.

APPLICATION FILED JULY 2a, was.

Patented Aug. 16, 1921.

UNITED "STATES JAMES 'TQSTANDING, or sr. LOUIS, MIssouRI."

Application filed July 28,

* ments in Advertising-Puzzles, of which the following is a specification. containing full, clear, and exact description, references being had to accompanying drawings, forming a part thereof. a

This invention relates to advertising I puzzles and has for its primary object a puzzle used in connection with advertising wherein the name of the advertiser or the name of his goods appears partially, the entire name being added to and finished in a certain length of time. r

A further object is to construct an advertising puzzle which will take .a predetermined length of time to complete, and'the attention of the public being drawn to it during its completion or evolution.

In the drawings, 7

Figure 1 is a view of my puzzle as it appears during the first period.

Fig. 2 a similar viewduring the second period.

Fig. 3 a similar view during the third period, and

Fig. 4 a view of the completed puzzle.

In carrying out my invention I make use of a blank 5. This may be either a billboard, a space in a newspaper or magazine, or may be a card such as used in railroad card advertising. On this blank is imprinted a rectangle 6, and the space inclosed within the border lines of. this rectangle is subdivided into smaller spaces 7 by means V l s a rectangular figure formed thereon by 0inof the crossing lines 8.

In each of the corner spaces is placed a letter which is the commencement ofthe puzzle. It is to be understood that this puzzle must make use of a word commenc the reading public to the puzzle and also to describe the goods, 1eaving out however Specification of Letters Patent.

ADVERTISING-PUZZLE.

1919. Serial N0. 313,907.

of the word America, although it is obvious that any other word or name or combination. of words and names commencing and ending with the same letter can be used.

I may also use two words if desirable.

In using the word America durin'g'the first period of the advertising the letter A. will appear in each one of the corners of the rectangle. After the first period has elapsed the letter R is inserted as shown in Fig. 2 and the advertising'below it may or may or not be changed, according to the advertisers inclination. The letter R Patented Aug. 16, 1921.

V the name of the goods and also of the adv VGItIS BI so as to arouse the publics curiosity. In illustrating my puzzle I have made use" thus appearing will again arouse the publics the word and making it possible to read the same in six different dlrections; that is,

two directions horizontally, two vertically and two diagonally. I

At the time of the completion ofthe last word, I find it preferable to: remove the lines 8 so that the completed word will appear only within the border, as indicated by the numeral 6. This border may be either a plain line or may be of any fanciful design as desired.

' Having fully described my invention, what I claim is:

An advertising puzzle comprising a blank,

ing perpendicular and horizontal border lines, aseries of rectangular spaces of an odd numberv formed on four sides of said rectangular figure and along the margin thereof and a series of intermediate rectangular figures formed 'on-said rectangular figure which are also ofodd numbers, cer-. tainpredetermined letters of a word begining and ending with the same letter and hav ing an odd number of letters adapted to be inserted in said spaces at predetermined times, so that when all of said letters of said In testimony whereof, I have signed my Word have been placed in said rectangular name to this specification, in the presence spaces the said Word Will be spelled out and of two subscribing Witnesses.

be arranged along the four sides of said JAMES T. STANDING. 5 rectangular figure and diagonally twice Witnesses: V V v through said figure, one of said diagonal JEAN GOLDBERG,

Words intersecting the other. 7 WALTER C. STEIN.

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