TWI594200B - Smart Advertising Leaflet Management and Application System - Google Patents

Smart Advertising Leaflet Management and Application System Download PDF

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Publication number
TWI594200B
TWI594200B TW105118274A TW105118274A TWI594200B TW I594200 B TWI594200 B TW I594200B TW 105118274 A TW105118274 A TW 105118274A TW 105118274 A TW105118274 A TW 105118274A TW I594200 B TWI594200 B TW I594200B
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advertisement
module
advertising
leaflet
database
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TW105118274A
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TW201743259A (en
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Jen Peng Huang
Gen Ming Kuo
Kah Wei Toh
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Univ Southern Taiwan Sci & Tec
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智慧型廣告傳單管理暨應用系統 Smart Advertising Leaflet Management and Application System

本發明係有關於一種可以快速製作廣告傳單並分享,以及使消費者與廠商之間進行互動之管理應用系統。 The present invention relates to a management application system that can quickly create and share flyers and interact with consumers and vendors.

目前隨著時代科技的進步,資訊化的時代儼然來臨,廣告傳單的發送方式便不能再侷限於採用紙張印刷製作,一張一張以人工派發的方式發送,由於此種方式對於人員的需求量大,而且效率低下。再者就是將廣告傳單以E-Mail郵件傳送的方式,但大部分的郵件都會被當作垃圾郵件看待。因此傳統的廣告傳單發送方式,其廣告的效益幾乎等於零。 At present, with the advancement of the times and technology, the era of informationization is coming, and the way of sending flyers can no longer be limited to paper-based printing. One by one is sent by manual distribution, because of the demand for personnel in this way. Big and inefficient. The other is to send the flyers by E-mail, but most of the emails will be treated as spam. Therefore, the traditional way of sending flyers, the effectiveness of advertising is almost equal to zero.

例如申請人於中華民國94年6月1日所公開之發明第200517879號「產品型錄智能搜索系統及方法」專利案,其主要係包括如下步驟:提供一客戶端電腦用於顯示產品類型目錄及選定產品類型之產品目錄;下載並存儲選定產品類型之產品類型資訊;獲取選定產品之產品相關資訊;修改選定產品之產品相關資訊;接收查詢條件,生成資料庫可識別之查詢語句;查詢選定產品之產品相關資訊;圖形化顯示選定產品之產品相關資訊及其關係。藉由本發明,可進行選定產品之相關資訊之簡單查詢、組合查詢和模糊查詢,可圖形化顯示選定產品之產品相關資訊之相互關係。 For example, the applicant's invention patent No. 200517879, published in the Republic of China on June 1, 1994, "Product Catalogue Intelligent Search System and Method" patent case mainly includes the following steps: providing a client computer for displaying the product type catalogue And catalogues of selected product types; download and store product type information of selected product types; obtain product related information of selected products; modify product related information of selected products; receive query conditions, generate query statements identifiable by the database; Product related information of the product; graphical display of product related information and relationship of selected products. By means of the invention, a simple query, a combined query and a fuzzy query of relevant information of the selected product can be performed, and the relationship of the product related information of the selected product can be graphically displayed.

惟,該專利前案僅只能帶給使用者資訊,未能與其他使用者產生互動,缺乏彈性變化。因此與本發明之技術特徵與功效達成上均完全不同。 However, the patent case can only bring user information, and it can not interact with other users, and there is no flexible change. Therefore, the technical features and effects of the present invention are completely different.

另外有如中華民國101年5月21日所公告之新型第M429943號「互動式產品行銷系統」專利案,其係揭露:包含:互動式資訊平台系統商、產品提供者或廣告通路業者以及消費者三個部份,消費者拿到廣告通路業者提供之互動式廣告傳單,該互動式廣告傳單上貼有攜帶信息之晶片或條碼,經由互動式資訊平台系統商提供之資訊站之偵測或讀取器偵測或讀取該互動式廣告傳單之晶片或條碼所載之信息,依據該信息從網路連結到伺服器,以播放與該互動式廣告傳單有關之即時多媒體檔案。 In addition, there is a new type of M429943 "Interactive Product Marketing System" patent case announced by the Republic of China on May 21, 101, which reveals: including: interactive information platform system vendors, product providers or advertising channel operators and consumers. In three parts, the consumer receives an interactive advertising leaflet provided by the advertising channel. The interactive advertising leaflet is affixed with a wafer or bar code carrying information, and the information station provided by the interactive information platform system is detected or read. The device detects or reads the information contained in the wafer or bar code of the interactive advertising leaflet, and connects to the server according to the information to play the instant multimedia file related to the interactive advertising leaflet.

該專利前案僅具有廣告傳單之內容資料的提供而已,並無法提供廣告廠商之自行製作等功能,因此與本發明之技術特徵與功效達成上均完全不同。 The patent pre-existing case only has the provision of the content material of the advertising leaflet, and cannot provide functions such as self-production by the advertising manufacturer, and thus is completely different from the technical features and effects achieved by the present invention.

爰此,有鑑於目前並無針對廣告傳單提供完整的製作、分享與互動之系統。故本發明提供一種智慧型廣告傳單管理暨應用系統,包含有:一處理平台,係設有一操作介面,該操作介面係供輸入一廣告資料,以及製作、顯示一廣告傳單。一開放式平台子系統,係連線至該處理平台,該開放式平台子系統係包含一上傳廣告模組、一管理廣告模組、一統計分析模組及一上傳廣告主題模組,該上傳廣告模組係供上傳該廣告資料,該管理廣告模組係供刪除或修改該廣告資料之內容,該統計分析模組係統計分析該廣告傳單之下載量、點擊量、熱門程度、刊登時間及商品類別,該上傳廣告主題模組係供上傳一廣告傳單主題。一廣告自動產生子系統,係連線至該處理平台,該廣告自動產生子系統係包含一廣告傳單產生模組、一廣告條碼產生模組、一廣告二維條碼產生模組及一NFC資料產生模組,該廣告傳單產生模組係供輸入及上傳該廣告資料後,然後提供不同的該廣告傳單主題,以供選擇套用,並且自動製作生成該廣告傳單,該廣告條碼產生模組則依照製作完成之該廣告傳單將其轉換成為一維 條碼的格式,該廣告二維條碼產生模組則依照製作完成之該廣告傳單將其轉換成為二維條碼的格式,該NFC資料產生模組則依照製作完成之該廣告傳單將其轉換成為近距離無線通訊的格式。一廣告多元分享子系統,係連線至該處理平台,該廣告多元分享子系統係包含一廣告分享模組、一留言模組、一評分模組及一分享奬勵模組,該廣告分享模組係供傳送該廣告傳單,該留言模組係供對於該廣告傳單發表看法,該評分模組係供對於該廣告傳單進行評分,該分享奬勵模組係供計算再次分享該廣告傳單之次數。一廣告自動更新子系統,係連線至該處理平台,該廣告自動更新子系統係包含一時序性廣告模組、一跨廣告檢索模組、一廣告多元排序模組及一調閱單項商品資訊模組,該時序性廣告模組係供訂閱該廣告傳單,以及於更新該廣告傳單後而自動發出通知,該跨廣告檢索模組係供檢索該廣告傳單,該廣告多元排序模組係供將該廣告傳單進行多元排序,該調閱單項商品資訊模組係供就該廣告傳單內之單項商品進行調閱。一資料庫子系統,係連線至該處理平台,該資料庫子系統係包含一廠商資料庫、一廠商廣告資料庫、一廣告主題資料庫、一消費者行為資料庫、一消費者資料庫、一分享奬勵資料庫、一評分資料庫及一留言資料庫。 For this reason, there is currently no complete system for producing, sharing and interacting with advertising flyers. Therefore, the present invention provides a smart advertising leaflet management and application system, comprising: a processing platform, is provided with an operation interface, the operation interface is for inputting an advertisement material, and creating and displaying an advertisement leaflet. An open platform subsystem is connected to the processing platform, and the open platform subsystem comprises an upload advertising module, a management advertising module, a statistical analysis module and an upload advertising theme module, and the uploading The advertisement module is configured to upload the advertisement data, and the management advertisement module is configured to delete or modify the content of the advertisement data, and the statistical analysis module system analyzes the download amount, the click volume, the popularity degree, and the publication time of the advertisement leaflet. Product category, the uploading advertising theme module is for uploading an advertising flyer theme. An advertisement automatic generation subsystem is connected to the processing platform, and the advertisement automatic generation subsystem comprises an advertisement leaflet generation module, an advertisement barcode generation module, an advertisement two-dimensional barcode generation module and an NFC data generation a module, the advertisement leaflet generating module is configured to input and upload the advertisement material, and then provide different the theme of the advertisement leaflet for selection and application, and automatically generate and generate the advertisement leaflet, and the advertisement barcode generation module is produced according to the module. The completed flyer will convert it into a one-dimensional In the format of the barcode, the two-dimensional barcode generation module of the advertisement converts the image into a two-dimensional barcode according to the completed advertisement, and the NFC data generation module converts the advertisement into a close-range according to the finished advertisement. The format of wireless communication. An advertisement multi-share sharing subsystem is connected to the processing platform, and the advertisement multi-share sharing subsystem comprises an advertisement sharing module, a message module, a rating module and a sharing reward module, and the advertisement sharing module The advertisement module is for transmitting the advertisement for the advertisement leaflet, and the rating module is for scoring the advertisement flyer, and the sharing reward module is for calculating the number of times the advertisement flyer is shared again. An advertisement automatic update subsystem is connected to the processing platform, and the advertisement automatic update subsystem comprises a sequential advertisement module, a cross-ad search module, an advertisement multi-sorting module, and a single item information. a module, the time-series advertisement module is configured to subscribe to the advertisement leaflet and automatically issue a notification after updating the advertisement leaflet, the cross-advertising retrieval module is for searching the advertisement leaflet, and the advertisement multi-sorting module is for The advertisement leaflet is multi-ordered, and the single item information module is accessed for reading individual items in the advertisement leaflet. A database subsystem is connected to the processing platform, the database subsystem includes a vendor database, a vendor advertisement database, an advertisement theme database, a consumer behavior database, and a consumer database. , a reward database, a score database and a message database.

本發明進一步設有一防火牆子系統,該防火牆子系統係連線至該處理平台,以提供連線時的安全防護機制。 The invention further provides a firewall subsystem that is connected to the processing platform to provide a security protection mechanism when connecting.

上述廣告資料係包含一商品或一服務之文字、相片、動畫或影像之資訊,該廣告傳單則為依該廣告資料所製作完成之一廣告作品。 The advertisement data includes information on a text or a service, a photo, an animation or an image, and the advertisement leaflet is one of the advertisement works completed according to the advertisement material.

上述廣告分享模組係透過簡訊、通訊軟體、推播軟體、網頁瀏覽或E-MAIL之方式,將該廣告傳單以一維條碼的格式、以二維條碼的格式或以近距離無線通訊的格式所呈現之該廣告傳單予以傳送出去。 The above advertising sharing module uses a text message, a communication software, a push software, a web page browsing or an E-mail to format the advertising leaflet in a one-dimensional barcode format, a two-dimensional barcode format or a short-range wireless communication format. The advertisement leaflet presented is transmitted.

上述處理平台係為一桌上型電腦、一平板電腦、一筆記型電腦或一智慧型手機。 The processing platform is a desktop computer, a tablet computer, a notebook computer or a smart phone.

上述跨廣告檢索模組係供檢索該廣告傳單之該商品、折扣及歷史。 The cross-ad search module is for searching for the merchandise, discount and history of the flyer.

上述廣告多元排序模組係供將該廣告傳單依據折扣、價格和日期之項目進行多元排序。 The above-described advertisement multi-sorting module is for multi-ordering the flyer according to items of discount, price and date.

根據上述技術特徵係具有下列之優點: According to the above technical features, the following advantages are obtained:

1.係可提供廠商和消費者等使用者,可以針對廣告傳單進行管理、自動產生廣告傳單、多元化方式的廣告分享及檢索廣告資訊等功能。 1. It can provide users such as manufacturers and consumers, and can manage advertising flyers, automatically generate advertising flyers, diversified advertising sharing and search advertising information.

2.可透過統計分析尋找活躍的消費者,並且根據個人喜好排序廣告,以及使消費者可以與廠商就廣告傳單之內容進行互動。 2. Through statistical analysis to find active consumers, and sort the ads according to personal preferences, and enable consumers to interact with the manufacturers on the content of the flyers.

3.可以充分了解廠商促銷活動的方式,使消費者能藉由分享廣告,而能更加容易賺取獎勵回饋和購買折扣,而廠商之廣告傳單亦可以被廣為發送及宣傳,並達到極佳之廣告效果。 3. You can fully understand the way vendors promote their promotions, so that consumers can easily earn rewards and purchase discounts by sharing advertisements. Manufacturers' flyers can also be widely distributed and promoted. Advertising effect.

(1)‧‧‧處理平台 (1) ‧ ‧ processing platform

(11)‧‧‧操作介面 (11) ‧‧‧Operator interface

(2)‧‧‧開放式平台子系統 (2) ‧‧‧Open Platform Subsystem

(21)‧‧‧上傳廣告模組 (21) ‧‧‧Upload advertising module

(22)‧‧‧管理廣告模組 (22) ‧‧‧Management Advertising Module

(23)‧‧‧統計分析模組 (23)‧‧‧Statistical Analysis Module

(24)‧‧‧上傳廣告主題模組 (24) ‧‧‧Upload advertising theme module

(3)‧‧‧廣告自動產生子系統 (3) ‧ ‧ advertising automatic generation subsystem

(31)‧‧‧廣告傳單產生模組 (31)‧‧‧Advertising flyer production module

(32)‧‧‧廣告條碼產生模組 (32)‧‧‧Advertising Barcode Generation Module

(33)‧‧‧廣告二維條碼產生模組 (33)‧‧‧Advertising 2D barcode generation module

(34)‧‧‧NFC資料產生模組 (34) ‧‧‧NFC data generation module

(4)‧‧‧廣告多元分享子系統 (4) ‧‧‧Advertising Multiple Sharing Subsystem

(41)‧‧‧廣告分享模組 (41)‧‧‧Ad Sharing Module

(42)‧‧‧留言模組 (42)‧‧‧Message Module

(43)‧‧‧評分模組 (43)‧‧‧Scoring Module

(44)‧‧‧分享奬勵模組 (44)‧‧‧Share reward module

(5)‧‧‧廣告自動更新子系統 (5) ‧‧‧Advertising Automatic Update Subsystem

(51)‧‧‧時序性廣告模組 (51)‧‧‧Timed advertising module

(52)‧‧‧跨廣告檢索模組 (52) ‧‧‧ Cross-Ad Search Module

(53)‧‧‧廣告多元排序模組 (53) ‧‧‧Advertising Multiple Sorting Module

(54)‧‧‧調閱單項商品資訊模組 (54)‧‧‧Review of individual product information modules

(6)‧‧‧資料庫子系統 (6) ‧ ‧ database subsystem

(61)‧‧‧廠商資料庫 (61) ‧‧‧ Vendor Database

(62)‧‧‧廠商廣告資料庫 (62) ‧‧‧ Vendor Advertising Database

(63)‧‧‧廣告主題資料庫 (63) ‧‧‧Advertising Subject Database

(64)‧‧‧消費者行為資料庫 (64) ‧‧‧ Consumer Behavior Database

(65)‧‧‧消費者資料庫 (65) ‧‧‧ Consumer Database

(66)‧‧‧分享奬勵資料庫 (66) ‧‧‧Share reward database

(67)‧‧‧評分資料庫 (67)‧‧‧Score database

(68)‧‧‧留言資料庫 (68)‧‧‧Message database

(7)‧‧‧防火牆子系統 (7) ‧‧‧Firewall subsystem

(A)‧‧‧使用者 (A) ‧‧‧ users

(A1)‧‧‧管理者 (A1) ‧ ‧ managers

(A2)‧‧‧廠商 (A2) ‧‧‧ Vendors

(A3)‧‧‧消費者 (A3) ‧ ‧ consumers

[第一圖]係為本發明之系統架構圖。 [First figure] is a system architecture diagram of the present invention.

[第二圖]係為本發明之操作流程圖。 [Second figure] is a flowchart of the operation of the present invention.

[第三圖]係為本發明管理者執行開放式平台子系統之操作流程圖。 [Third Figure] is a flow chart of the operation of the administrator of the present invention to execute an open platform subsystem.

[第四圖]係為本發明開放式平台子系統之使用配置圖。 [Fourth figure] is a configuration diagram of the use of the open platform subsystem of the present invention.

[第五圖]係為本發明廠商執行開放式平台子系統之操作流程圖。 [Fifth] is a flow chart of the operation of the open platform subsystem of the present invention.

[第六圖]係為本發明廠商執行廣告自動產生子系統之操作流程圖。 [Sixth Diagram] is a flow chart of the operation of the present invention to execute an automatic advertisement generation subsystem.

[第七圖]係為本發明廣告自動產生子系統之使用配置圖。 [Seventh figure] is a usage configuration diagram of the automatic advertisement generation subsystem of the present invention.

[第八圖]係為本發明廠商執行廣告多元分享子系統之操作流程圖。 [Eighth Graph] is a flow chart of the operation of the present invention for executing the advertisement multi-share sharing subsystem.

[第九圖]係為本發明消費者執行廣告多元分享子系統之操作流程圖。 [Ninth] is a flow chart of the operation of the consumer multi-share sharing subsystem of the present invention.

[第十圖]係為本發明廣告多元分享子系統之使用配置圖。 [Tenth Graph] is a usage configuration diagram of the advertisement multi-share sharing subsystem of the present invention.

[第十一圖]係為本發明消費者執行廣告自動更新子系統之操作流程圖。 [11th] is a flow chart showing the operation of the consumer automatic update subsystem of the present invention.

[第十二圖]係為本發明廣告自動更新子系統之使用配置圖。 [Twelfth figure] is a usage configuration diagram of the advertisement automatic update subsystem of the present invention.

請參閱第一圖所示,本發明實施例係包含有處理平台(1)、開放式平台子系統(2)、廣告自動產生子系統(3)、廣告多元分享子系統(4)、廣告自動更新子系統(5)、資料庫子系統(6)及防火牆子系統(7),其中: Referring to the first figure, the embodiment of the present invention includes a processing platform (1), an open platform subsystem (2), an automatic advertisement generation subsystem (3), an advertisement multiple sharing subsystem (4), and an advertisement automatic. Update subsystem (5), database subsystem (6) and firewall subsystem (7), where:

處理平台(1),其係可為一桌上型電腦、一平板電腦、一筆記型電腦或一智慧型手機。該處理平台(1)係設有一操作介面(11),該操作介面(11)係可供一使用者(A)輸入一廣告資料,以及製作、顯示一廣告傳單,以供該使用者(A)查閱。該使用者(A)係包含一管理者(A1)、一廠商(A2)及一消費者(A3)。該廣告資料包含一商品或一服務之文字、相片、動畫或影像等資訊。該廣告傳單則為依上述該廣告資料所製作完成之廣告作品。 The processing platform (1) can be a desktop computer, a tablet computer, a notebook computer or a smart phone. The processing platform (1) is provided with an operation interface (11) for allowing a user (A) to input an advertisement material, and to create and display an advertisement leaflet for the user (A). ) Check it out. The user (A) includes an administrator (A1), a manufacturer (A2), and a consumer (A3). The advertising material contains information such as text, photos, animations or images of a product or a service. The advertising leaflet is an advertising work completed according to the above advertising material.

開放式平台子系統(2),其係連線至該處理平台(1)。該開放式平台子系統(2)係包含一上傳廣告模組(21)、一管理廣告模組(22)、一統計分析模組(23)及一上傳廣告主題模組(24)。其中該上傳廣告模組(21)係可供該廠商(A1)上傳新增所欲刊登廣告之該商品或該服務之該廣告資料。該管理廣告模組(22)則可供刪除或修改該廣告資料之內容。該統計分析模組(23)係統計分析該廣告傳單之下載量、點擊量、熱門程度、刊登時間及商品類別等資訊,以供該廠商(A2)參考。該上傳廣告主題模組(24)係可供不同的使用者(A)上傳個人所製作的一廣告傳單主題。 An open platform subsystem (2) that is wired to the processing platform (1). The open platform subsystem (2) includes an upload advertisement module (21), a management advertisement module (22), a statistical analysis module (23), and an upload advertisement theme module (24). The uploading advertising module (21) is for the manufacturer (A1) to upload the advertisement item or the advertisement material of the service. The management advertisement module (22) is for deleting or modifying the content of the advertisement material. The statistical analysis module (23) systematically analyzes information such as download amount, click volume, popularity, publication time, and product category of the advertisement leaflet for reference by the manufacturer (A2). The uploading advertisement theme module (24) is for a different user (A) to upload an advertisement leaflet theme created by the individual.

廣告自動產生子系統(3),其係連線至該處理平台(1)。該廣告自動產生子系統(3)係包含一廣告傳單產生模組(31)、一廣告條碼產生模組(32)、一廣告二維條碼產生模組(33)及一NFC資料產生模組(34)。其中該廣告傳單產生模 組(31)係供該廠商(A2)輸入及上傳該廣告資料後,然後提供不同的該廣告傳單主題,以供該廠商(A2)選擇套用後,則會自動製作生成該廣告傳單。該廣告條碼產生模組(32)則係依照製作完成之該廣告傳單將其轉換成為一維條碼的格式,以方便傳輸及讀取。該廣告二維條碼產生模組(33)則係依照製作完成之該廣告傳單將其轉換成為二維條碼的格式,以方便傳輸及讀取。該NFC資料產生模組(34)則係依照製作完成之該廣告傳單將其轉換成為近距離無線通訊(Near Field Communication)的格式,以方便傳輸及讀取。 The advertisement automatically generates a subsystem (3) that is wired to the processing platform (1). The advertisement automatic generation subsystem (3) comprises an advertisement leaflet generation module (31), an advertisement barcode generation module (32), an advertisement two-dimensional barcode generation module (33) and an NFC data generation module ( 34). Where the advertising leaflet generates a model The group (31) is for the manufacturer (A2) to input and upload the advertisement material, and then provide different the theme of the advertisement leaflet for the manufacturer (A2) to select and apply, and then automatically generate and generate the advertisement leaflet. The advertisement barcode generation module (32) converts the advertisement barcode into a one-dimensional barcode format according to the completed advertisement flyer to facilitate transmission and reading. The advertisement two-dimensional barcode generation module (33) converts the advertisement into a two-dimensional barcode format according to the completed advertisement flyer to facilitate transmission and reading. The NFC data generation module (34) converts the NFC data generation module into a Near Field Communication format to facilitate transmission and reading.

廣告多元分享子系統(4),其係連線至該處理平台(1)。該廣告多元分享子系統(4)係包含一廣告分享模組(41)、一留言模組(42)、一評分模組(43)及一分享奬勵模組(44)。該廣告分享模組(41)係供該廠商(A2)透過簡訊、通訊軟體、推播軟體、網頁瀏覽或E-MAIL等方式,將上述該廣告傳單以一維條碼的格式、以二維條碼的格式或以近距離無線通訊的格式所呈現之該廣告傳單,傳送至該消費者(A3)的電腦、手機或平板電腦。該留言模組(42)係可供該消費者(A3)對於該廠商(A2)所提供之該廣告傳單發表個人看法,該評分模組(43)則可供該消費者(A3)對於該廠商(A2)所提供之該廣告傳單進行評分。該分享奬勵模組(44),則可供計算該消費者(A3)針對廣告傳單以簡訊、通訊軟體、推播軟體或E-MAIL等方式再次分享該廣告傳單給予其他消費者(A3)之次數,藉以於累積至一標準時,可獲得一奬勵,使該廣告傳單可以被廣為發送及宣傳,並達到廣告之極大化。 The advertising multi-share subsystem (4) is connected to the processing platform (1). The advertisement multi-share sharing subsystem (4) comprises an advertisement sharing module (41), a message module (42), a rating module (43) and a sharing reward module (44). The advertisement sharing module (41) is for the manufacturer (A2) to use the short message, communication software, push software, web browsing or E-mail to format the advertisement leaflet in a one-dimensional barcode format and a two-dimensional barcode. The advertisement format presented in the format or in the form of short-range wireless communication is transmitted to the consumer (A3) computer, mobile phone or tablet. The message module (42) is for the consumer (A3) to express a personal opinion on the advertisement leaflet provided by the manufacturer (A2), and the rating module (43) is available to the consumer (A3) for the The flyer provided by the manufacturer (A2) is scored. The sharing reward module (44) is configured to calculate that the consumer (A3) shares the advertising leaflet with other consumers (A3) for the advertising leaflet by way of newsletter, communication software, push software or E-mail. The number of times, by which a standard can be accumulated, a reward can be obtained, so that the advertisement leaflet can be widely distributed and promoted, and the advertisement is maximized.

廣告自動更新子系統(5),其係連線至該處理平台(1)。該廣告自動更新子系統(5)係包含一時序性廣告模組(51)、一跨廣告檢索模組(52)、一廣告多元排序模組(53)及一調閱單項商品資訊模組(54)。其中該時序性廣告模組(51)係可供該消費者(A3)通過訂閱該廠商(A2)之該廣告傳單,以及該廠商(A2)更新該廣告傳單後而自動通知該消費者(A3),該跨廣告檢索模組(52)係可供該消費 者(A3)檢索該廣告傳單之該商品、折扣及歷史等資訊。該廣告多元排序模組(53)則可供將該廣告傳單依據折扣、價格和日期等項目進行多元排序,以方便該消費者(A3)進行查閱。該調閱單項商品資訊模組(54)則可供該消費者(A3)就該廣告傳單內之單項商品進行調閱。 The advertisement automatic update subsystem (5) is connected to the processing platform (1). The advertisement automatic update subsystem (5) comprises a sequential advertisement module (51), a cross-advertising retrieval module (52), an advertisement multi-sorting module (53) and a single item commodity information module ( 54). The time-series advertisement module (51) is for the consumer (A3) to automatically notify the consumer after subscribing to the advertisement leaflet of the manufacturer (A2) and the manufacturer (A2) updating the advertisement leaflet (A3) ), the cross-ad search module (52) is available for consumption (A3) retrieves information such as the product, discount, and history of the advertisement leaflet. The advertisement multi-sorting module (53) is adapted to multi-order the advertising flyers according to items such as discounts, prices and dates to facilitate the consumer (A3) to consult. The single item information module (54) is available for the consumer (A3) to access the individual items in the advertisement leaflet.

資料庫子系統(6),其係連線至該處理平台(1)。該資料庫子系統係包含一廠商資料庫(61)、一廠商廣告資料庫(62)、一廣告主題資料庫(63)、一消費者行為資料庫(64)、一消費者資料庫(65)、一分享奬勵資料庫(66)、一評分資料庫(67)及一留言資料庫(68)。 A database subsystem (6) that is wired to the processing platform (1). The database subsystem includes a vendor database (61), a vendor advertisement database (62), an advertisement subject database (63), a consumer behavior database (64), and a consumer database (65). ), a reward database (66), a rating database (67), and a message database (68).

防火牆子系統(7),其係連線至該處理平台(1)。係提供該使用者(A)與該處理平台(1)之間連線時的安全防護機制。 A firewall subsystem (7) that is connected to the processing platform (1). It provides a security protection mechanism when the user (A) is connected to the processing platform (1).

使用時,如第一圖及第二圖所示,該使用者(A)連線該處理平台(1)後,則可執行使用者登入,該操作介面(11)則會顯示一管理廣告、一產生廣告傳單、一廣告分享及一檢索廣告等選項,如選擇該管理廣告之選項時,則會啟動執行該開放式平台子系統(2)。如果選擇該產生廣告傳單之選項,則會啟動執行該廣告自動產生子系統(3)。如果選擇該廣告分享之選項,則會啟動執行該廣告多元分享子系統(4)。如果選擇該檢索廣告之選項,則會啟動執行該廣告自動更新子系統(5)。 In use, as shown in the first figure and the second figure, after the user (A) connects the processing platform (1), the user login can be performed, and the operation interface (11) displays a management advertisement, An option to generate an advertisement leaflet, an advertisement sharing, and a search advertisement, such as selecting the option to manage the advertisement, initiates execution of the open platform subsystem (2). If the option to generate an advertisement leaflet is selected, the execution of the advertisement automatic generation subsystem (3) is initiated. If the option to share the ad is selected, the execution of the ad multi-share subsystem (4) will be initiated. If the option to retrieve the ad is selected, the automatic ad update subsystem (5) will be launched.

如需要上傳廣告主題時,如第三圖及第四圖所示,當該管理者(A1)連線該處理平台(1),執行使用者登入後,並且透過該操作介面(11)選擇該管理廣告之選項,則會啟動執行該開放式平台子系統(2)。然後選擇上傳廣告主題之次選項,將會啟動該上傳廣告主題模組(24),然後上傳廣告主題等資料,該廣告主題之資料將會儲存於該廣告主題資料庫(63)內。 If the advertisement theme needs to be uploaded, as shown in the third figure and the fourth figure, when the manager (A1) connects the processing platform (1), performs the user login, and selects the operation interface (11) through the operation interface (11). The option to manage the ad will launch the execution of the open platform subsystem (2). Then select the option to upload the advertisement theme, the upload advertisement theme module (24) will be launched, and then the advertisement theme and the like will be uploaded, and the information of the advertisement theme will be stored in the advertisement theme database (63).

如需要管理該廣告資料時,如第四圖及第五圖所示,當該廠商(A2)連線該處理平台(1),如果為首次登入者,該廠商(A2)將需要先申請註冊一使用 者之帳號,並透過該操作介面(11)輸入該廠商(A2)之公司或個人等資料,並將該等資料儲存於該廠商資料庫(61)內。然後該廠商(A2)則可執行使用者登入後,並且透過該操作介面(11)選擇該管理廣告之選項,則會啟動執行該開放式平台子系統(2)。然後選擇上傳廠商廣告之次選項,將會啟動該上傳廣告模組(21),然後該廠商(A2)將可以上傳該廣告資料,該廣告資料將會儲存於該廠商廣告資料庫(62)內。又如果該廠商(A2)欲編輯該廣告資料時,則可選擇廠商管理廣告之次選項,則會啟動該管理廣告模組(22),以供該廠商(A2)可以刪除或修改該廣告資料之內容,並將編輯後之該廣告資料儲存於該廠商廣告資料庫(62)內。又該廠商選擇商家統計分析廣告之次選項,將會啟動該統計分析模組(23),進行統計分析消費者(A3)對於該廣告傳單之下載量、點擊量、熱門程度、刊登時間及商品類別等資訊,藉以能找出活躍的消費者,並且將該等資訊儲存於該消費者行為資料庫(64)。 If you need to manage the advertising materials, as shown in Figure 4 and Figure 5, when the manufacturer (A2) connects to the processing platform (1), if it is the first time login, the manufacturer (A2) will need to apply for registration first. One use The account number of the user, and the company or individual information of the manufacturer (A2) is input through the operation interface (11), and the data is stored in the vendor database (61). Then the manufacturer (A2) can execute the open platform subsystem (2) after the user logs in and selects the option to manage the advertisement through the operation interface (11). Then select the option to upload the manufacturer's advertisement, the uploading advertisement module (21) will be launched, and then the manufacturer (A2) will be able to upload the advertising material, and the advertising material will be stored in the manufacturer's advertising database (62). . If the manufacturer (A2) wants to edit the advertisement material, the manufacturer can manage the advertisement option, and the management advertisement module (22) is activated, so that the manufacturer (A2) can delete or modify the advertisement data. The content is stored in the manufacturer's advertisement database (62). In addition, the manufacturer selects the secondary option of the statistical analysis advertisement of the merchant, and the statistical analysis module (23) will be started to perform statistical analysis on the download amount, click volume, popularity degree, publication time and commodity of the advertisement (A3) for the advertisement flyer. Information such as categories to identify active consumers and store such information in the consumer behavior database (64).

如需要自動產生該廣告傳單時,如第六圖及第七圖所示,當該廠商(A2)連線該處理平台(1),如果為首次登入者,該廠商(A2)同樣需要先申請註冊一使用者之帳號,並透過該操作介面(11)輸入該廠商(A2)之公司或個人等資料,並將該等資料儲存於該廠商資料庫(61)內。然後該廠商(A2)則可執行使用者登入後,並且透過該操作介面(11)選擇該產生廣告傳單之選項,則會啟動執行該廣告自動產生子系統(3)。然後選擇廠商匯入廣告資料之次選項,將會啟動該廣告傳單產生模組(31),然後經由該廣告主題資料庫(63)提供所有的該廣告主題,以供該廠商挑選合適中意的該廣告主題套用。則會經由該廣告傳單產生模組(31)自動產生出該廣告傳單,然後啟動該廣告條碼產生模組(32),以依照製作完成之該廣告傳單將其轉換成為一維條碼的格式,再啟動該廣告二維條碼產生模組(33)依照製作完成之該廣告傳單將其轉換成為二維條碼的格式,再啟動該 NFC資料產生模組(34)依照製作完成之該廣告傳單將其轉換成為近距離無線通訊的格式,並且將其全部儲存於該廠商廣告資料庫(62)內。 If the advertisement leaflet needs to be automatically generated, as shown in the sixth and seventh figures, when the manufacturer (A2) connects to the processing platform (1), if it is the first time login, the manufacturer (A2) also needs to apply first. Register a user's account number, and enter the company or personal information of the manufacturer (A2) through the operation interface (11), and store the data in the vendor database (61). Then, the manufacturer (A2) can execute the automatic creation subsystem (3) after the user logs in and selects the option to generate the advertisement flyer through the operation interface (11). Then selecting the secondary option of the manufacturer to import the advertising materials, the advertising leaflet generating module (31) will be launched, and then all the advertising themes are provided through the advertising theme database (63) for the manufacturer to select the appropriate favorite The theme of the ad is applied. The advertisement leaflet is automatically generated by the advertisement leaflet generation module (31), and then the advertisement barcode generation module (32) is activated to convert the image into a one-dimensional barcode format according to the completed advertisement flyer. Initiating the advertisement 2D barcode generation module (33) converts the advertisement into a 2D barcode format according to the completed advertisement flyer, and then starts the The NFC data generation module (34) converts the converted flyer into a format of short-range wireless communication according to the completed advertising flyer, and stores all of them in the manufacturer's advertisement database (62).

如需要進行該廣告傳單之分享發送時,如第七圖及第八圖所示,當該廠商(A2)連線該處理平台(1),如果為首次登入者,該廠商(A2)同樣需要先申請註冊一使用者之帳號,並透過該操作介面(11)輸入該廠商(A2)之公司或個人等資料,並將該等資料儲存於該廠商資料庫(61)內。然後該廠商(A2)則可執行使用者登入後,並且透過該操作介面(11)選擇該廣告分享之選項,則會啟動執行該廣告多元分享子系統(4),然後啟動廣告分享模組(41),並經由該消費者行為資料庫(64)提供不同消費模式之重點的消費者(A3),以供選擇做為主要分享的目標,再擷取該消費者(A3)之詳細資料,並儲存於該消費者資料庫(65)。然後透過該廣告分享模組(41)經由簡訊、通訊軟體、推播軟體、網頁瀏覽或E-MAIL等方式,將上述該廣告傳單以一維條碼的格式、以二維條碼的格式或以近距離無線通訊的格式所呈現之該廣告傳單,傳送至該消費者(A3)的電腦、手機或平板電腦,以供該消費者(A3)查閱。 If the sharing of the advertising leaflet is required, as shown in the seventh and eighth figures, when the manufacturer (A2) connects the processing platform (1), if it is the first login, the manufacturer (A2) also needs First apply for registration of a user's account, and enter the company (A2) company or individual information through the operation interface (11), and store the data in the vendor database (61). Then, the manufacturer (A2) can execute the advertisement sharing option after the user logs in, and selects the advertisement sharing option through the operation interface (11), and then starts executing the advertisement multiple sharing subsystem (4), and then starts the advertisement sharing module ( 41), and through the consumer behavior database (64) to provide consumers (A3) with different consumption patterns, in order to be selected as the main sharing target, and then to obtain the details of the consumer (A3), And stored in the consumer database (65). Then, through the advertisement sharing module (41), the advertisement flyer is in a one-dimensional barcode format, a two-dimensional barcode format or a close distance via a short message, a communication software, a push software, a webpage browsing or an E-mail. The advertising leaflet presented by the format of the wireless communication is transmitted to the consumer (A3) computer, mobile phone or tablet for viewing by the consumer (A3).

如需要查閱該廣告傳單之訊息或與其產生互動時,如第九圖及第十圖所示,該消費者(A3)連線該處理平台(1),如果為首次登入者,該消費者(A3)同樣需要先申請註冊一使用者之帳號,並透過該操作介面(11)輸入該消費者(A3)之個人資料,並將該個人資料儲存於該消費者資料庫(65)內。然後該消費者(A3)則可執行使用者登入後,並且透過該操作介面(11)選擇該廣告分享之選項,則會啟動執行該廣告多元分享子系統(4)。然後再選擇與廠商互動之次選項,如果選擇進行評分,則會啟動該評分模組(43),以供該消費者(A3)對於該廠商(A2)所提供之該廣告傳單進行評分,並將評分之資料記錄儲存於該評分資料庫(67)。又選擇留言時,則會啟動該留言模組(42),以供該消費者(A3)對於該廠商(A2)所提供之該廣告傳單發表個人看法並留言,而留言之資料則儲存於該 留言資料庫(68)。又選擇分享廣告傳單,則會啟動分享奬勵模組(44),以供該消費者(A3)針對廣告傳單以簡訊、通訊軟體、推播軟體或E-MAIL等方式再次分享該廣告傳單給予其他消費者(A3)之次數,同時將分享廣告之資料記錄儲存於該分享奬勵資料庫(66),藉以能計算該消費者分享該廣告傳單之記錄,並於累積至一標準時,即可獲得一奬勵。又選擇下載廠商廣告傳單,並將下載之資料記錄儲存於該消費者行為資料庫(64)。 If it is necessary to consult or interact with the advertisement leaflet, as shown in the ninth and tenth figures, the consumer (A3) connects to the processing platform (1), and if it is the first time registrant, the consumer ( A3) It is also necessary to apply for registration of a user's account first, and input the personal data of the consumer (A3) through the operation interface (11), and store the personal data in the consumer database (65). Then, the consumer (A3) can execute the advertisement multi-share sharing subsystem (4) after the user logs in and selects the option of the advertisement sharing through the operation interface (11). Then select the option to interact with the manufacturer, if the selection is to be scored, the rating module (43) will be launched for the consumer (A3) to rate the flyer provided by the manufacturer (A2), and The scored data record is stored in the rating database (67). When the message is selected, the message module (42) is activated for the consumer (A3) to express a personal opinion and leave a message for the advertisement leaflet provided by the manufacturer (A2), and the message information is stored in the message. Message database (68). In addition, by selecting to share the advertising flyer, the sharing reward module (44) is activated for the consumer (A3) to share the advertising leaflet with other newsletter, communication software, push software or E-mail for the advertising leaflet. The number of times of the consumer (A3), and the data record of the shared advertisement is stored in the shared reward database (66), so that the record of the consumer sharing the advertisement leaflet can be calculated, and when accumulated to a standard, a reward. Optionally, the manufacturer's flyer is downloaded and the downloaded data record is stored in the consumer behavior database (64).

如需要對於該廣告傳單進行檢索時,如第十一圖及第十二圖所示,該消費者(A3)連線該處理平台(1),如果為首次登入者,該消費者(A3)同樣需要先申請註冊一使用者之帳號,並透過該操作介面(11)輸入該消費者(A3)之個人資料,並將該個人資料儲存於該消費者資料庫(65)內。然後該消費者(A3)則可執行使用者登入後,並且透過該操作介面(11)選擇該檢索廣告之選項,則會啟動執行該廣告自動更新子系統(5)。如選擇跨廣告檢索之次選項,則會啟動該跨廣告檢索模組(52),以供該消費者(A3)檢索該廣告傳單之該商品、折扣及歷史等資訊。如選擇廣告多元性排序之次選項,將會啟動該廣告多元排序模組(53),以供將該廣告傳單依據折扣、價格和日期等項目進行多元排序,以方便該消費者(A3)進行查閱,並且經由該廣告主題資料庫(63)產出檢索資料,並且於該操作介面(11)上顯示檢索畫面,並且啟動該調閱單項商品資訊模組(54),以供該消費者(A3)就該廣告傳單內之單項商品進行調閱,同時經由該廠商廣告資料庫(62)產出檢索資料,並且於該操作介面(11)上顯示檢索畫面。然後選擇是否訂閱廠商,再選擇所需要訂閱的廠商,並經由該廠商資料庫(61)擷取廠商的詳細資料,並將檢索後之資料儲存於該消費者行為資料庫(64)。 If a search for the advertising leaflet is required, as shown in the eleventh and twelfth figures, the consumer (A3) connects the processing platform (1), if it is the first time registrant, the consumer (A3) Similarly, it is necessary to apply for registration of a user's account, and input the personal data of the consumer (A3) through the operation interface (11), and store the personal data in the consumer database (65). The consumer (A3) then executes the user's login and selects the option to retrieve the advertisement through the operation interface (11), and then executes the automatic advertisement update subsystem (5). If the cross-ad search option is selected, the cross-ad search module (52) is launched for the consumer (A3) to retrieve the merchandise, discounts, and history of the flyer. If the option of selecting the multi-sorting of advertisements is selected, the advertisement multi-sorting module (53) will be launched for multi-ordering the advertising flyers according to items such as discounts, prices and dates, so as to facilitate the consumer (A3). Querying, and generating search data via the advertisement subject database (63), and displaying a search screen on the operation interface (11), and launching the read item commodity information module (54) for the consumer ( A3) The individual items in the advertisement leaflet are referred to, and the search data is generated through the manufacturer's advertisement database (62), and the search screen is displayed on the operation interface (11). Then select whether to subscribe to the vendor, select the vendor that needs to subscribe, and retrieve the vendor details through the vendor database (61), and store the retrieved data in the consumer behavior database (64).

如此,利用上述智慧型廣告傳單管理暨應用系統,可以方便廠商和消費者等使用者,有利於快速的製作廣告傳單、多元化的方式分享廣告和統 計分析尋找活躍的消費者,且可供消費能快速的尋找出廠商的廣告傳單或單項商品資訊,並根據個人喜好排序廣告,以及更多元的方式與廠商互動。 In this way, the above-mentioned smart advertising leaflet management and application system can facilitate users such as manufacturers and consumers, facilitate the rapid production of advertising flyers, and share advertisements and systems in a diversified manner. The analysis finds active consumers, and the available consumers can quickly find out the manufacturer's flyers or individual product information, sort the advertisements according to personal preferences, and interact with the manufacturers in a more dollar way.

惟,以上所述僅為本發明其中之一實施例,當不能以此限定本發明之申請專利保護範圍,舉凡依本發明之申請專利範圍及說明書內容所作之簡單的等效變化與替換,皆應仍屬於本發明申請專利範圍所涵蓋保護之範圍內。 However, the above description is only one of the embodiments of the present invention. When the scope of the patent application of the present invention is not limited thereto, the simple equivalent changes and substitutions made by the scope of the patent application and the contents of the specification of the present invention are It is still within the scope of the protection covered by the scope of the invention.

(1)‧‧‧處理平台 (1) ‧ ‧ processing platform

(11)‧‧‧操作介面 (11) ‧‧‧Operator interface

(2)‧‧‧開放式平台子系統 (2) ‧‧‧Open Platform Subsystem

(21)‧‧‧上傳廣告模組 (21) ‧‧‧Upload advertising module

(22)‧‧‧管理廣告模組 (22) ‧‧‧Management Advertising Module

(23)‧‧‧統計分析模組 (23)‧‧‧Statistical Analysis Module

(24)‧‧‧上傳廣告主題模組 (24) ‧‧‧Upload advertising theme module

(3)‧‧‧廣告自動產生子系統 (3) ‧ ‧ advertising automatic generation subsystem

(31)‧‧‧廣告傳單產生模組 (31)‧‧‧Advertising flyer production module

(32)‧‧‧廣告條碼產生模組 (32)‧‧‧Advertising Barcode Generation Module

(33)‧‧‧廣告二維條碼產生模組 (33)‧‧‧Advertising 2D barcode generation module

(34)‧‧‧NFC資料產生模組 (34) ‧‧‧NFC data generation module

(4)‧‧‧廣告多元分享子系統 (4) ‧‧‧Advertising Multiple Sharing Subsystem

(41)‧‧‧廣告分享模組 (41)‧‧‧Ad Sharing Module

(42)‧‧‧留言模組 (42)‧‧‧Message Module

(43)‧‧‧評分模組 (43)‧‧‧Scoring Module

(44)‧‧‧分享奬勵模組 (44)‧‧‧Share reward module

(5)‧‧‧廣告自動更新子系統 (5) ‧‧‧Advertising Automatic Update Subsystem

(51)‧‧‧時序性廣告模組 (51)‧‧‧Timed advertising module

(52)‧‧‧跨廣告檢索模組 (52) ‧‧‧ Cross-Ad Search Module

(53)‧‧‧廣告多元排序模組 (53) ‧‧‧Advertising Multiple Sorting Module

(54)‧‧‧調閱單項商品資訊模組 (54)‧‧‧Review of individual product information modules

(6)‧‧‧資料庫子系統 (6) ‧ ‧ database subsystem

(61)‧‧‧廠商資料庫 (61) ‧‧‧ Vendor Database

(62)‧‧‧廠商廣告資料庫 (62) ‧‧‧ Vendor Advertising Database

(63)‧‧‧廣告主題資料庫 (63) ‧‧‧Advertising Subject Database

(64)‧‧‧消費者行為資料庫 (64) ‧‧‧ Consumer Behavior Database

(65)‧‧‧消費者資料庫 (65) ‧‧‧ Consumer Database

(66)‧‧‧分享奬勵資料庫 (66) ‧‧‧Share reward database

(67)‧‧‧評分資料庫 (67)‧‧‧Score database

(68)‧‧‧留言資料庫 (68)‧‧‧Message database

(7)‧‧‧防火牆子系統 (7) ‧‧‧Firewall subsystem

(A)‧‧‧使用者 (A) ‧‧‧ users

(A1)‧‧‧管理者 (A1) ‧ ‧ managers

(A2)‧‧‧廠商 (A2) ‧‧‧ Vendors

(A3)‧‧‧消費者 (A3) ‧ ‧ consumers

Claims (7)

一種智慧型廣告傳單管理暨應用系統,係包含:一處理平台,係設有一操作介面,該操作介面係供輸入一廣告資料,以及製作、顯示一廣告傳單;一開放式平台子系統,係連線至該處理平台,該開放式平台子系統係包含一上傳廣告模組、一管理廣告模組、一統計分析模組及一上傳廣告主題模組,該上傳廣告模組係供上傳該廣告資料,該管理廣告模組係供刪除或修改該廣告資料之內容,該統計分析模組係統計分析該廣告傳單之下載量、點擊量、熱門程度、刊登時間及商品類別,該上傳廣告主題模組係供上傳一廣告傳單主題;一廣告自動產生子系統,係連線至該處理平台,該廣告自動產生子系統係包含一廣告傳單產生模組、一廣告條碼產生模組、一廣告二維條碼產生模組及一NFC資料產生模組,該廣告傳單產生模組係供輸入及上傳該廣告資料後,然後提供不同的該廣告傳單主題,以供選擇套用,並且自動製作生成該廣告傳單,該廣告條碼產生模組則依照製作完成之該廣告傳單將其轉換成為一維條碼的格式,該廣告二維條碼產生模組則依照製作完成之該廣告傳單將其轉換成為二維條碼的格式,該NFC資料產生模組則依照製作完成之該廣告傳單將其轉換成為近距離無線通訊的格式;一廣告多元分享子系統,係連線至該處理平台,該廣告多元分享子系統係包含一廣告分享模組、一留言模組、一評分模組及一分享奬勵模組,該廣告分享模組係供傳送該廣告傳單,該留言模組係供對於該廣告傳單發表看法,該評分模組係供對於該廣告傳單進行評分,該分享奬勵模組係供計算再次分享該廣告傳單之次數;一廣告自動更新子系統,係連線至該處理平台,該廣告自動更新子系統係包含一時序性廣告模組、一跨廣告檢索模組、一廣告多元排序模組及一調閱單項商 品資訊模組,該時序性廣告模組係供訂閱該廣告傳單,以及於更新該廣告傳單後而自動發出通知,該跨廣告檢索模組係供檢索該廣告傳單,該廣告多元排序模組係供將該廣告傳單進行多元排序,該調閱單項商品資訊模組係供就該廣告傳單內之單項商品進行調閱;一資料庫子系統,係連線至該處理平台,該資料庫子系統係包含一廠商資料庫、一廠商廣告資料庫、一廣告主題資料庫、一消費者行為資料庫、一消費者資料庫、一分享奬勵資料庫、一評分資料庫及一留言資料庫。 A smart advertising leaflet management and application system comprises: a processing platform, which is provided with an operation interface for inputting an advertisement material, and for producing and displaying an advertisement leaflet; an open platform subsystem, linking To the processing platform, the open platform subsystem comprises an uploading advertising module, a management advertising module, a statistical analysis module and an uploading advertising theme module, wherein the uploading advertising module is for uploading the advertising material The management advertisement module is configured to delete or modify the content of the advertisement data, and the statistical analysis module system analyzes the download amount, the click volume, the popularity degree, the publication time, and the product category of the advertisement flyer, and the upload advertisement theme module For uploading an advertisement leaflet theme; an advertisement automatic generation subsystem is connected to the processing platform, and the advertisement automatic generation subsystem comprises an advertisement leaflet generation module, an advertisement barcode generation module, and an advertisement 2D barcode. a generating module and an NFC data generating module, the advertising leaflet generating module is for inputting and uploading the advertising material, and then Different advertising flyer themes are selected for use, and the advertising flyer is automatically generated, and the advertising barcode generating module converts the advertising barcode into a one-dimensional barcode format according to the completed advertising flyer, and the advertisement two-dimensional barcode generation The module converts the image into a two-dimensional barcode format according to the completed flyer, and the NFC data generation module converts the image into a short-range wireless communication format according to the completed advertisement leaflet; The system is connected to the processing platform, and the advertisement multi-share sharing subsystem comprises an advertisement sharing module, a message module, a rating module and a sharing reward module, wherein the advertisement sharing module is configured to transmit the advertisement a leaflet for commenting on the advertising leaflet, the rating module is for scoring the advertising leaflet, the sharing reward module is for calculating the number of times the advertising leaflet is shared again; an automatic advertising update subsystem Connected to the processing platform, the advertisement automatic update subsystem includes a sequential advertisement module and a cross-advertisement Cable module, a multi-ad Sort module and access to a single supplier a product information module, the time-series advertisement module is for subscribing to the advertising leaflet, and automatically issuing a notification after updating the advertising leaflet, the cross-advertising retrieval module is for searching the advertising leaflet, and the advertising multi-sorting module is For multi-ordering the advertising leaflets, the single item information module is used for reading individual items in the advertising leaflet; a database subsystem is connected to the processing platform, the database subsystem The system comprises a vendor database, a vendor advertisement database, an advertisement theme database, a consumer behavior database, a consumer database, a share reward database, a rating database and a message database. 如申請專利範圍第1項所述智慧型廣告傳單管理暨應用系統,進一步設有一防火牆子系統,該防火牆子系統係連線至該處理平台,以提供連線時的安全防護機制。 For example, the smart advertising leaflet management and application system described in claim 1 further includes a firewall subsystem that is connected to the processing platform to provide a security protection mechanism when connecting. 如申請專利範圍第1項所述智慧型廣告傳單管理暨應用系統,其中,該廣告資料係包含一商品或一服務之文字、相片、動畫或影像之資訊,該廣告傳單則為依該廣告資料所製作完成之一廣告作品。 The smart flyer management and application system of claim 1, wherein the advertisement data includes information of a product or a service text, photo, animation or image, and the advertisement leaflet is based on the advertisement material. One of the finished advertising works was produced. 如申請專利範圍第1項所述智慧型廣告傳單管理暨應用系統,其中,該廣告分享模組係透過簡訊、通訊軟體、推播軟體、網頁瀏覽或E-MAIL之方式,將該廣告傳單以一維條碼的格式、以二維條碼的格式或以近距離無線通訊的格式所呈現之該廣告傳單予以傳送出去。 For example, the smart flyer management and application system described in claim 1 is wherein the advertisement sharing module uses the newsletter, the communication software, the push software, the webpage browsing or the E-mail to The format of the one-dimensional barcode, the format of the two-dimensional barcode or the format of the short-range wireless communication is transmitted. 如申請專利範圍第1項所述智慧型廣告傳單管理暨應用系統,其中,該處理平台係為一桌上型電腦、一平板電腦、一筆記型電腦或一智慧型手機。 For example, the smart advertising leaflet management and application system described in claim 1 is wherein the processing platform is a desktop computer, a tablet computer, a notebook computer or a smart phone. 如申請專利範圍第1項所述智慧型廣告傳單管理暨應用系統,其中,該跨廣告檢索模組係供檢索該廣告傳單之該商品、折扣及歷史。 The smart advertisement leaflet management and application system according to claim 1, wherein the cross-advertisement search module is configured to retrieve the product, discount and history of the advertisement leaflet. 如申請專利範圍第1項所述智慧型廣告傳單管理暨應用系統,其中,該廣告多元排序模組係供將該廣告傳單依據折扣、價格和日期之項目進行多元排序。 The smart flyer management and application system according to claim 1, wherein the advertisement multi-sorting module is configured to multi-order the advertisement flyer according to items of discount, price and date.
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