SG11201602042VA - Public transport advertising using passenger demographic information - Google Patents
Public transport advertising using passenger demographic informationInfo
- Publication number
- SG11201602042VA SG11201602042VA SG11201602042VA SG11201602042VA SG11201602042VA SG 11201602042V A SG11201602042V A SG 11201602042VA SG 11201602042V A SG11201602042V A SG 11201602042VA SG 11201602042V A SG11201602042V A SG 11201602042VA SG 11201602042V A SG11201602042V A SG 11201602042VA
- Authority
- SG
- Singapore
- Prior art keywords
- public transport
- demographic information
- passenger
- advertising
- transport advertising
- Prior art date
Links
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0261—Targeted advertisements based on user location
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0267—Wireless devices
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0269—Targeted advertisements based on user profile or attribute
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q50/00—Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
- G06Q50/40—Business processes related to the transportation industry
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
- H04W4/02—Services making use of location information
- H04W4/029—Location-based management or tracking services
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
- H04W4/20—Services signaling; Auxiliary data signalling, i.e. transmitting data via a non-traffic channel
- H04W4/21—Services signaling; Auxiliary data signalling, i.e. transmitting data via a non-traffic channel for social networking applications
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
- H04W4/30—Services specially adapted for particular environments, situations or purposes
- H04W4/40—Services specially adapted for particular environments, situations or purposes for vehicles, e.g. vehicle-to-pedestrians [V2P]
Landscapes
- Business, Economics & Management (AREA)
- Engineering & Computer Science (AREA)
- Strategic Management (AREA)
- Finance (AREA)
- Accounting & Taxation (AREA)
- Development Economics (AREA)
- Economics (AREA)
- General Physics & Mathematics (AREA)
- Theoretical Computer Science (AREA)
- Marketing (AREA)
- Physics & Mathematics (AREA)
- General Business, Economics & Management (AREA)
- Game Theory and Decision Science (AREA)
- Entrepreneurship & Innovation (AREA)
- Computer Networks & Wireless Communication (AREA)
- Signal Processing (AREA)
- Health & Medical Sciences (AREA)
- General Health & Medical Sciences (AREA)
- Human Resources & Organizations (AREA)
- Primary Health Care (AREA)
- Tourism & Hospitality (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Applications Claiming Priority (2)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
US201361879367P | 2013-09-18 | 2013-09-18 | |
PCT/CA2014/050891 WO2015039242A1 (en) | 2013-09-18 | 2014-09-18 | Public transport advertising using passenger demographic information |
Publications (1)
Publication Number | Publication Date |
---|---|
SG11201602042VA true SG11201602042VA (en) | 2016-04-28 |
Family
ID=52688048
Family Applications (2)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
SG11201602042VA SG11201602042VA (en) | 2013-09-18 | 2014-09-18 | Public transport advertising using passenger demographic information |
SG10201802917SA SG10201802917SA (en) | 2013-09-18 | 2014-09-18 | Public transport advertising using passenger demographic information |
Family Applications After (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
SG10201802917SA SG10201802917SA (en) | 2013-09-18 | 2014-09-18 | Public transport advertising using passenger demographic information |
Country Status (7)
Country | Link |
---|---|
US (1) | US20160232572A1 (en) |
EP (1) | EP3047441A4 (en) |
JP (1) | JP2016531373A (en) |
CA (1) | CA2924792A1 (en) |
MX (1) | MX2016003531A (en) |
SG (2) | SG11201602042VA (en) |
WO (1) | WO2015039242A1 (en) |
Families Citing this family (9)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US20150149287A1 (en) * | 2013-11-27 | 2015-05-28 | Wendell Brown | Responding to an advertisement using a mobile computing device |
WO2017205729A1 (en) * | 2016-05-26 | 2017-11-30 | Matthew Jay | Dynamic display network for tracking display opportunities |
US10521822B2 (en) | 2017-04-10 | 2019-12-31 | BoardActive Corporation | Platform for location and time based advertising |
US11790401B2 (en) | 2017-04-10 | 2023-10-17 | BoardActive Corporation | Platform for location and time based advertising |
SG11201909468QA (en) | 2017-04-10 | 2019-11-28 | Boardactive Corp | A platform for location and time based advertising |
US9826363B1 (en) * | 2017-07-09 | 2017-11-21 | David Quan He | Mobile media delivery system and methods of using the same |
US10855835B1 (en) | 2017-08-28 | 2020-12-01 | Wells Fargo Bank, N.A. | Predicted location offers leveraging community based cost of living recommendations |
JP6852625B2 (en) * | 2017-09-05 | 2021-03-31 | トヨタ自動車株式会社 | Information processing equipment, information processing system, information processing method, program, recording medium |
US11026044B1 (en) * | 2020-06-23 | 2021-06-01 | Firefly Systems Inc. | Determining exposure to an outdoor display unit |
Family Cites Families (12)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
JP2004005539A (en) * | 2002-04-02 | 2004-01-08 | Hiroshi Sato | Contents-related information providing device and contents-related information providing method and contents-related information providing system and portable terminal |
KR20040065057A (en) * | 2003-01-14 | 2004-07-21 | 주식회사 타스테크 | A system and method using the signal of the mobile communication system for providing the information of the population and the pattern of pedestrians and passengers in a very small area. |
JP4733358B2 (en) * | 2004-03-26 | 2011-07-27 | 西日本旅客鉄道株式会社 | Railway advertisement distribution system |
JP2006053461A (en) * | 2004-08-16 | 2006-02-23 | Fuji Photo Film Co Ltd | Advertisement display control system and advertisement display control method for transport vehicle |
KR20060124430A (en) * | 2005-05-31 | 2006-12-05 | 주식회사 하렉스인포텍 | Real-time coupon/ticket issue method and system |
US7595740B2 (en) * | 2005-10-26 | 2009-09-29 | Transspot Ltd. | Real time navigation and advertising platform for public transportation |
US9143337B2 (en) * | 2007-03-12 | 2015-09-22 | Qualcomm Incorporated | Method and system for providing enhanced broadcast advertising |
JP5266550B2 (en) * | 2007-05-23 | 2013-08-21 | シャープ株式会社 | Reference information providing apparatus, advertisement information providing system, reference information providing method, and program |
CA2599615A1 (en) * | 2007-10-01 | 2009-04-01 | Arash Afifi-Sabet | An integrated short-range wireless advertising system or method for businesses, individuals, and public places |
JP2010237305A (en) * | 2009-03-30 | 2010-10-21 | Zenrin Datacom Co Ltd | Advertising system and method |
US20130013412A1 (en) * | 2011-07-08 | 2013-01-10 | Qualcomm Incorporated | Methods and Systems for Displaying GEO-Based Offers on a Mobile Advertising Display Device |
JP5947050B2 (en) * | 2012-02-17 | 2016-07-06 | Necプラットフォームズ株式会社 | Advertising system and advertising method |
-
2014
- 2014-09-18 JP JP2016543276A patent/JP2016531373A/en active Pending
- 2014-09-18 US US15/023,260 patent/US20160232572A1/en not_active Abandoned
- 2014-09-18 WO PCT/CA2014/050891 patent/WO2015039242A1/en active Application Filing
- 2014-09-18 SG SG11201602042VA patent/SG11201602042VA/en unknown
- 2014-09-18 MX MX2016003531A patent/MX2016003531A/en unknown
- 2014-09-18 CA CA2924792A patent/CA2924792A1/en not_active Abandoned
- 2014-09-18 EP EP14846043.9A patent/EP3047441A4/en not_active Withdrawn
- 2014-09-18 SG SG10201802917SA patent/SG10201802917SA/en unknown
Also Published As
Publication number | Publication date |
---|---|
US20160232572A1 (en) | 2016-08-11 |
MX2016003531A (en) | 2016-10-13 |
CA2924792A1 (en) | 2015-03-26 |
WO2015039242A1 (en) | 2015-03-26 |
EP3047441A1 (en) | 2016-07-27 |
SG10201802917SA (en) | 2018-05-30 |
JP2016531373A (en) | 2016-10-06 |
EP3047441A4 (en) | 2017-03-01 |
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