KR20160073769A - advertisment book for adherring handbill - Google Patents

Abstract

The present invention relates to an advertisement book having a cover equipped with a promotional leaflet attaching function. More specifically, the present invention relates to an advertisement book in which restaurants, which accept customer orders and deliver foods, attach promotional leaflets thereof to the cover of the advertisement book and pass the advertisement book to a customer together with foods so as to highlight the restaurants to the customer, so that the restaurants can be effectively advertised. The advertisement book having the cover equipped with the promotional leaflet attaching function according to the present invention includes: an inner paper part including a plurality of leaflets printed with information on restaurants which want to sell foods by delivering the foods; a front cover to cover the front surface of the inner paper part; a rear cover to cover the rear surface of the inner paper part; and a promotional leaflet attaching part formed on the front cover so that the restaurants, which accept the customer orders and deliver the foods, attach the promotional leaflet to the cover of the advertisement book in order to advertise the restaurants.

Description

An advertising book for adherring handbill with a promotional sheeting feature on the cover.

The present invention relates to an advertising booklet having a promotional sheath attachment function on a cover sheet, and more particularly, a restaurant that receives a consumer's order and attaches a promotional leaflet to a cover of an advertisement book, And thus can effectively advertise his or her own company to the consumer.

Advertising brochures are usually published regularly or irregularly by offering merchandise, information, and articles from the trading industry to consumers, thereby driving better sales for advertisers.

These advertising books are in the form of daily or monthly publications, often in the form of booklets, which specify the publisher, the region, the product line or category of the affiliated company with which the booklet is published, To promote profit through mutual economic activity.

On the other hand, in order to encourage the consumption of subscribers, these coupons are provided with separate coupons and posted on the side of the advertised contents. One example of such an advertising booklet is a coupon book.

Coupon Book is intended to provide food coupons while promoting their restaurants. Coupon books are issued in book form in cooperation with publishers in a certain area, so one coupon book will show a lot of restaurant handbills.

Coupon books are usually attached to the entrance of each household, or in the case of apartments such as apartment buildings, an advertisement box is installed and an advertisement booklet is inserted. However, these methods have a disadvantage in that it is difficult to gauge the probability of the booklet entering each family.

Therefore, various advertisement books and advertising methods are being developed to increase the advertisement effect and increase the possibility of being delivered to consumers. However, among these various advertising methods, when a customer orders food, it is most effective to distribute the advertisement booklet directly to the consumer along with the food delivery.

Despite these effective advertising methods, it is not easy for a company to actually deliver food and then receive an order call back from the consumer. Over time, consumers will find it difficult to remember the name of the company that ordered the food before, and there are many restaurants that deliver the same food when the ad book is opened to order food.

Therefore, even if the advertisement booklet is distributed directly to the consumer along with the food, there is a problem that it is difficult to advertise only the company that actually orders food and delivers it to the consumer.

1. Korean Registered Utility Model No. 20-0255193: An advertisement booklet with a sticker coupon in an advertisement book 2. Registered Utility Model No. 20-0321774 in Korea Registered Advertising Booklet with Magnet

The present invention has been made to solve the above problems, and it is an object of the present invention to provide a restaurant that receives food orders and receives food orders by attaching their own promotional leaflets on the cover of advertisement booklets, And to provide an advertisement book that can be effectively advertised.

In order to accomplish the above object, the advertising booklet having the promotional sheath attaching function on the cover of the present invention includes: a shuffling section composed of a plurality of shuffle papers printed with information of restaurants to deliver and sell food; A front cover covering the front surface of the cover; A back cover covering the rear surface of the cover; A restaurant that receives a customer's order among the restaurants and delivers a food to the restaurant may include a front cover or a publicity sheet formed on the rear cover so that a publicity front for promoting the company can be attached to the outside of the front cover or the rear cover. And an attaching portion.

And the publicity front end is formed of a sticker having an adhesive applied on the back surface thereof.

The publicity front-end attaching portion includes an area display line formed on one side of the front cover or the back cover to display an attachment region to which the publicity front end is attached.

The publicity front end attaching portion may be formed adjacent to the region display line outside the region display line and further include a cut line formed by discontinuous formation of the cut hole.

And the publicity front end attaching portion further includes a joining means for joining the publicity front end to the attachment region.

As described above, according to the present invention, a restaurant that receives a customer's order and delivers food can attach a promotional leaflet to a front cover or a rear cover of an advertisement book.

Therefore, by giving the advertisement booklet with the advertisement sheet with the food on the cover with the consumer, the advertisement effect is very high because the advertisement of the restaurant is always exposed to the consumer while emphasizing the own company to the consumer.

1 is a perspective view of an advertisement book according to an embodiment of the present invention,
Fig. 2 is a perspective view showing the use state of Fig. 1,
3 is a perspective view of an advertisement book according to another embodiment of the present invention,
Fig. 4 is a perspective view showing the use state of Fig. 3,
5 is a cross-sectional view of a front cover applied to an advertisement book according to another example of the present invention.

Hereinafter, with reference to the accompanying drawings, an advertisement book having a publicity front attachment function on a cover according to a preferred embodiment of the present invention will be described in detail.

1 and 2, the advertisement book 5 of the present invention mainly includes a shoe part 40, a front cover 10, a rear cover 17, and a PR front attachment part 20 .

The shackle portion 40 is made up of a plurality of handbags. Each flyer has printed information on the restaurants that want to deliver the food. Examples of restaurant information include restaurants' names, menus, prices, and contacts. Information of one restaurant may be described on one side of the handbill.

The front cover 10 and the rear cover 17 are formed on the front and rear surfaces of the shackle portion 40. The front cover 10 covers the front surface of the shackle portion 40. [ And the back cover 17 is configured to cover the rear surface of the shackle portion 40.

The front cover 10 typically prints the name of the advertisement book, the distribution area, the usage period of the coupon, and the like.

The present invention is characterized in that a PR front attachment portion (20) is formed on one side of a front cover (10). The PR front attachment portion 20 may be formed on the lower or upper portion of the front cover 10.

The PR front attachment portion 20 may be formed as an area display line 23 indicating an attachment region 21 to which the PR front end 30 is attached. In the illustrated example, the PR front attachment portion 20 is formed as a rectangular area display line 23 below the front cover 10.

It goes without saying that the region display lines 23 may be formed in various shapes other than rectangular shapes. The attachment region 21 to which the publicity front end is attached can be visually distinguished from other regions of the front cover by the region display line 23. [ In addition, it is needless to say that the attachment region 23 to which the publicity front end is attached can be distinguished from other areas of the front cover by different colors.

The publicity front end attaching unit 20 is used as a space for attaching the publicity front end 30 for promoting the restaurant of the restaurant that receives the order of the consumer and delivers the food. For example, if a consumer orders food at a reciprocal restaurant A, the operator of the restaurant A handles the brochure 5 to the consumer when delivering the food to the consumer. In this case, the operator of the restaurant A hands over the advertisement front end 30 of the restaurant A to the attachment area 21 of the advertisement front attachment portion provided on the front cover 10 of the advertisement book as shown in FIG.

In this way, a publicity flyer (30) of a restaurant that orders food delivered to the outside of the front cover (10) of the advertisement book is attached and distributed to consumers, so that a publicity flyer (30) The effect is very high. Next, when a customer orders food again, the recipient (40) of the advertisement book (5) does not have to look up at the restaurant, The possibility of coming up.

In order to easily attach the publicity front end 30 to the publicity front end attaching portion 20, the publicity front end may be formed of a sticker having an adhesive on the back side. The sticker-type promotional sheeting has the advantage of being easy to attach.

3 and 4, the publicity front end attaching unit 20 may further include a cutout line 25 formed outside the area display line 23. As shown in FIG.

The cut-off line 25 is formed adjacent to the region display line 23. [ The cut line 25 is composed of a plurality of incision holes formed discontinuously.

The publicity front end attaching portion 20 can be easily cut out by the cutout line 25 described above. 4, when the PR front end attaching portion 20 is cut along the cutout line 25 in the state where the publicity front end is attached or not attached to the publicity front end attaching portion 20, Hole 35 is formed. In this case, since the advertisement 50 of the specific restaurant printed on the lower portion of the inlay 40 in the next chapter of the front cover 10 is exposed to the outside of the front cover 10, the advertisement effect can be enhanced.

As another example of the present invention, the publicity front attachment unit may further include a coupling means for coupling the publicity front end to the attachment region.

To this end, an adhesive layer coated with an adhesive agent and a backside film sheet for protecting the adhesive layer may be provided in the attachment region of the PR front end attachment portion. After the film is peeled off, a promotional shear can be attached to the adhesive layer.

As another example of the coupling means, a thin metal plate 60, which can be attached to the magnet, may be provided on the rear surface of the front cover 10 as shown in Fig. This is very easy to combine the promotional shears with the magnets attached to the front cover 10.

Meanwhile, although the above-described publicity front-end attaching portion has been described as an example formed on the front cover, it is needless to say that the publicity front attachment portion may be formed on the rear cover.

While the present invention has been particularly shown and described with reference to exemplary embodiments thereof, it will be understood by those skilled in the art that various changes and modifications may be made without departing from the scope of the invention. . Accordingly, the true scope of protection of the present invention should be determined only by the appended claims.

5: Advertising booklet 10: Front cover
20: PR front attachment part 21: Attachment area
23: area display line 30: publicity flyer
40:

Claims (5)

A shoe section made up of a plurality of handbills printed with information of restaurants to which food is to be delivered and sold;
A front cover covering the front surface of the cover;
A back cover covering the rear surface of the cover;
A restaurant that receives a customer's order among the restaurants and delivers a food to the restaurant may include a front cover or a publicity sheet formed on the rear cover so that a publicity front for promoting the company can be attached to the outside of the front cover or the rear cover. And an adhering section for adhering the advertisements to the advertisements. The advertisement booklet according to claim 1, wherein the advertisement front end is formed of a sticker having an adhesive on the back side thereof. [Claim 2] The method according to claim 1, wherein the PR front attachment portion includes an area display line formed at one side of the front cover or rear cover to display an attachment region to which the PR front end is attached, Advertising booklet. [Claim 4] The method according to claim 3, wherein the PR front attachment portion further comprises a cut-off line formed adjacent to the area display line outside the area display line and having incision holes formed discontinuously, Advertising booklet with function. The advertising booklet according to claim 3, wherein the publicity front attachment portion further comprises a coupling means for coupling the publicity front end to the attachment region.

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