KR20140051065A - Method for proof of play in digital signage systems - Google Patents
Method for proof of play in digital signage systems Download PDFInfo
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- KR20140051065A KR20140051065A KR1020130116423A KR20130116423A KR20140051065A KR 20140051065 A KR20140051065 A KR 20140051065A KR 1020130116423 A KR1020130116423 A KR 1020130116423A KR 20130116423 A KR20130116423 A KR 20130116423A KR 20140051065 A KR20140051065 A KR 20140051065A
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- South Korea
- Prior art keywords
- reproduction
- digital signage
- information
- message
- content
- Prior art date
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Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F9/00—Arrangements for program control, e.g. control units
- G06F9/06—Arrangements for program control, e.g. control units using stored programs, i.e. using an internal store of processing equipment to receive or retain programs
- G06F9/44—Arrangements for executing specific programs
- G06F9/451—Execution arrangements for user interfaces
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0267—Wireless devices
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F9/00—Indicating arrangements for variable information in which the information is built-up on a support by selection or combination of individual elements
- G09F9/30—Indicating arrangements for variable information in which the information is built-up on a support by selection or combination of individual elements in which the desired character or characters are formed by combining individual elements
Abstract
Description
The following embodiments relate to a digital signage content reproduction proof method. Specifically, the following embodiments relate to a digital signage content playback verification method for providing credibility of playback and recording of an advertisement and a content image in providing a digital signage service.
Digital signage is a communication tool that can induce marketing, advertising, training effects and customer experience of companies. It is a digital image device that provides not only broadcast programs but also specific information in public places such as airports, hotels and hospitals. Digital signage can also provide a comprehensive set of software and management platforms that control key functionality in existing commercial digital information displays (DIDs).
If information related to the existing digital signage-based advertisement and content reproduction is transmitted to the advertiser, the advertiser should fully rely on the digital signage service provider (SP). Thus, advertisers are forced to rely entirely on digital signage service providers to provide information related to advertisement and content reproduction without assuring reliability.
Embodiments of the present invention provide a digital signage service in which a digital signage service provider or a digital signage service provider or a digital sign- And a reproduction verification method of the digital signage server.
According to an embodiment of the present invention, there is provided a method of reproducing a digital signage terminal, including: obtaining a generation policy of a digital signature and a reproduction certification message provided from a content owner; Generating log data including information on reproduction of at least one content according to the generation policy of the reproduction certification message; Generating the reproduction authentication message using signature information on the digital signature based on the generated log data; And providing the reproduction proving message to at least one of a digital signage server or the content owner.
The method for verifying reproduction of a digital signage terminal according to an exemplary embodiment may further include obtaining system state information indicating a state of a digital signage terminal.
The generating of the log data may generate the log data using the system state information.
The generating of the reproduction proof message may comprise obtaining the signature information for the digital signature from a security client.
According to an embodiment of the present invention, there is provided a method of verifying reproduction of a digital signage terminal, comprising: obtaining information for encrypting the log data from the content owner; And encrypting the log data using the information for encryption.
The generation policy of the reproduction certification message may include information on the type and format of the reproduction certification message.
The method for verifying reproduction of a digital signage terminal according to an exemplary embodiment may further include receiving information on a user's reaction to the at least one content.
The generating of the log data may generate the log data using information on the reaction of the user.
The method further includes storing at least one of information on playback of the at least one content, system state information, or information of the user's reaction on the local device, according to an exemplary embodiment of the present invention can do.
The generating of the log data may generate the log data by extracting at least one of the information on the reproduction of the at least one content from the local device, the system status information, or the information on the reaction of the user .
Wherein the providing of the reproduction certification message comprises: combining the reproduction certification messages for each of the plurality of contents when the contents owner registers a plurality of contents; And transmitting the integrated reproduction certification message to the content owner.
According to an embodiment of the present invention, there is provided a method for proving a reproduction of a digital signage server, the method comprising: receiving a reproduction certification message from a digital signage terminal; And transmitting the received reproduction certification message to the content owner.
Wherein the step of transmitting the received reproduction certification message to the content owner comprises the steps of: integrating the reproduction certification messages for each of the plurality of contents when the content owner registers a plurality of contents; And transmitting the integrated reproduction certification message to the content owner.
A digital signage terminal according to an embodiment includes a digital signature and generation policy acquisition unit for acquiring a digital signature and a reproduction certification message generation policy provided from a content owner; A log data generation unit for generating log data including information on reproduction of at least one content according to the generation policy of the reproduction certification message; A reproduction certification message generating unit for generating the reproduction certification message using the signature information on the digital signature based on the extracted log data; And a reproduction certification message providing unit for providing the reproduction certification message to at least one of the digital signage server and the content owner.
The digital signage terminal according to an exemplary embodiment may further include a system state information obtaining unit for obtaining system state information indicating a state of the digital signage terminal.
The log data generation unit may generate the log data using the system state information.
The reproduction certification message generating unit may include acquiring the signature information for the digital signature from a security client.
The digital signage terminal according to an embodiment includes an encryption information obtaining unit that obtains information for encrypting the log data from the content owner; And an encryption unit encrypting the log data using the information for encryption.
The generation policy of the reproduction certification message may include information on the type and format of the reproduction certification message.
The digital signage terminal according to an exemplary embodiment may further include a user reaction detection unit that receives information on a user's reaction to the at least one content.
The log data generation unit may generate the log data using information on the reaction of the user.
The digital signage terminal according to an exemplary embodiment may further include a storage unit for storing at least one of information on playback of the at least one content, system state information, or information about a reaction of the user, in a local device.
The log data generation unit may generate at least one of the information on the reproduction of the at least one content, the system state information, or the response of the user from the local device to generate the log data.
The reproduction proof message providing unit may include a reproduction proof message integrating unit that integrates the reproduction proof messages for each of the plurality of contents when the content owner registers a plurality of contents; And an integrated reproduction authentication message transmission unit for transmitting the integrated reproduction authentication message to the content owner.
A digital signage server according to an exemplary embodiment includes a reproduction proof message receiving unit for receiving a reproduction proof message from a digital signage terminal; And a reproduction certification message transmission unit for transmitting the received reproduction certification message to the content owner.
The reproduction authentication message transmission unit may include a reproduction authentication message integration unit that integrates the reproduction authentication messages for each of the plurality of contents when the content owner registers a plurality of contents. And an integrated reproduction authentication message transmission unit for transmitting the integrated reproduction authentication message to the content owner.
Embodiments of the present invention provide a digital signage service in which a digital signage service provider or a digital signage service provider or a digital sign- And a reproduction verification method of the digital signage server.
1 is a diagram illustrating a digital signage terminal according to an exemplary embodiment of the present invention.
2 is a diagram showing an example of a digital signage terminal and a digital signage server.
FIGS. 3A and 3B are diagrams for explaining a reproduction verification method of a digital signage terminal and a digital signage server according to an embodiment.
4 is a flowchart illustrating a method of verifying reproduction of a digital signage terminal according to an exemplary embodiment of the present invention.
FIG. 5 is a flow
6 is a diagram illustrating an example of a reproduction certification message according to an embodiment.
7 is a block diagram illustrating a digital signage terminal according to an exemplary embodiment of the present invention.
8 is a block diagram illustrating a digital signage server according to one embodiment.
Hereinafter, embodiments will be described in detail with reference to the accompanying drawings. However, the present invention is not limited to or limited by the embodiments. In addition, the same reference numerals shown in the drawings denote the same members.
1 is a diagram illustrating a digital signage terminal according to an exemplary embodiment of the present invention.
1, the
The
The client
The device
The
The reproduction
2 is a diagram showing an example of a digital signage terminal and a digital signage server.
Referring to FIG. 2, the
When the
In one embodiment, the
In one embodiment, the playback
The playback
If the regeneration log event is an urgent event, the
FIGS. 3A and 3B are diagrams for explaining a reproduction verification method of a digital signage terminal and a digital signage server according to an embodiment.
Referring to FIG. 3A, the
In one embodiment, the digital signage service provider may bill the
In one embodiment,
The playback
The replay
Also, the playback
The playback
In addition, the playback
In one embodiment, when the
Referring to FIG. 3B, the
The replay
It is necessary to check whether the
The playback
The replay
The playback
In addition, the playback
In one embodiment, when the
4 is a flowchart illustrating a method of verifying reproduction of a digital signage terminal according to an exemplary embodiment of the present invention.
Referring to FIG. 4, in the digital signature terminal's reproduction verification method according to an exemplary embodiment, the digital signage terminal can acquire a digital signature and reproduction certification message generation policy provided from the content owner (410). Here, the generation policy of the reproduction certification message may include information on the type and format of the reproduction certification message.
The content owner may register at least one content with the digital signage service provider. At this time, the content owner can transmit the generation policy of the digital signature and the reproduction proof message to the digital signage server of the digital signage service provider. In one embodiment, the content owner may send the public key needed to encrypt the log data to the digital signage server. The digital signage server may register at least one content, a generation policy of the reproduction certification message, and a public key to the digital signage terminal. In order to support various heterogeneous terminal equipment, the modules included in the digital signage terminal can be implemented based on at least one of HTML5, JavaScript, or WebKit. Here, WebKit can refer to an open source application framework that provides the basis for building a web browser.
In addition, in the reproduction certification method of the digital signage terminal according to an embodiment, the digital signage terminal may generate log data including information on reproduction of at least one content according to the generation policy of the reproduction certification message (420). The digital signage terminal can acquire system state information indicating the state of the digital signage terminal and generate log data using the acquired system state information. Also, the digital signage terminal can receive information on a user's reaction to at least one content, and can generate log data using information on the reaction of the user. In addition, the digital signage terminal may store at least one of information on reproduction of at least one content, system state information, or information of the user's reaction in the local device, and the digital signage terminal may receive at least one content The system state information, or the information about the reaction of the user, to generate log data.
In one embodiment, the log data may include at least one of log time of at least one piece of content, information about playback, system state information, and information about a user's response.
The digital signage terminal can acquire information for encrypting the log data from the content owner and can encrypt the log data using the information for encryption. For example, the digital signage terminal may obtain the public key from the content owner and may encrypt the log data using the public key cryptography.
In addition, in the reproduction certification method of the digital signage terminal according to an exemplary embodiment, the digital signage terminal may generate the reproduction certification message using the signature information on the digital signature with respect to the generated log data (430). The digital signage terminal can acquire the signature information for the digital signature from the security client and generate the reproduction proof message using the acquired signature information. In one embodiment, the secure client may use the public key to sign on the log data, and the digital signage terminal may obtain the signature information from the secure client to generate a reproduction credential message.
In order to prepare for the loss of the reproduction certification message, the digital signage terminal may include the message serial number in the reproduction certification message. Accordingly, the reproduction proving message may include a message serial number, log data, and a digital signature.
In addition, in the reproduction certification method of the digital signage terminal according to an exemplary embodiment, the digital signage terminal may provide the reproduction certification message to at least one of the digital signage server or the content owner (440).
When the digital signage terminal transmits the reproduction certificate message to the digital signage server, the digital signage server can transmit the reproduction certificate message to the content owner. At this time, when the content owner registers a plurality of contents, the digital signage server can integrate the reproduction certification messages for each of the plurality of contents, and can transmit the integrated reproduction certification message to the contents owner.
In addition, when the digital signage terminal transmits the direct reproduction authentication message to the content owner without going through the digital signage server, the reproduction authentication message can be encrypted by the public key encryption technique. At this time, the content owner can confirm the reproduction authentication message using the private key.
In one embodiment, when the digital signage terminal transmits a direct reproduction authentication message to the content owner, when the content owner registers a plurality of contents, the digital signage terminal transmits the reproduction certificate Or may transmit the integrated reproduction authentication message to the content owner by integrating the reproduction authentication messages for each of the plurality of contents.
FIG. 5 is a flow
Referring to FIG. 5, the digital signage terminal may determine whether a local log recorder exists (510). The local log recording device may be a device that stores log records related to playback of at least one content.
If a local logger exists, the digital signage terminal may request logging to the local logger (520). For example, the digital signage terminal may extract at least one of information on playback of at least one content, system state information, or information of a user's reaction from the local log recorder.
If no local logger exists, the digital signage terminal may obtain information about the playback of at least one content from the client management function module (530). In addition, the digital signage terminal may obtain system status information from the device management function module 540 and obtain information about the reaction of the user from the AM function module (550). Accordingly, the digital signage terminal can directly request information on the log data to each module without going through the local log recording device.
Also, the digital signage terminal may generate log data (560). The digital signage terminal can generate log data using at least one of information on reproduction of at least one content, system state information, or information on the reaction of the user.
6 is a diagram illustrating an example of a reproduction certification message according to an embodiment.
Referring to FIG. 6, the
The message
The
7 is a block diagram illustrating a digital signage terminal according to an exemplary embodiment of the present invention.
7, the
The digital signature and generation
The log
The reproduction certification
The reproduction certification
The digital signage terminal according to the embodiment illustrated in FIG. 7 may be applied to the digital signage terminal illustrated in FIG. 1 through FIG. 6 as it is, and thus a detailed description thereof will be omitted.
8 is a block diagram illustrating a digital signage server according to one embodiment.
Referring to FIG. 8, the
The reproduction certification
The reproduction certification
The reproduction certification
When the content owner registers a plurality of contents, the reproduction certification
The reproduction certification
The digital signage server according to the embodiment shown in FIG. 8 may be applied to the digital signage server shown in FIG. 1 through FIG. 6 as it is, so that a detailed description will be omitted.
The method according to an embodiment may be implemented in the form of a program command that can be executed through various computer means and recorded in a computer-readable medium. The computer-readable medium may include program instructions, data files, data structures, and the like, alone or in combination. The program instructions to be recorded on the medium may be those specially designed and configured for the embodiments or may be available to those skilled in the art of computer software. Examples of computer-readable media include magnetic media such as hard disks, floppy disks and magnetic tape; optical media such as CD-ROMs and DVDs; magnetic media such as floppy disks; Magneto-optical media, and hardware devices specifically configured to store and execute program instructions such as ROM, RAM, flash memory, and the like. Examples of program instructions include machine language code such as those produced by a compiler, as well as high-level language code that can be executed by a computer using an interpreter or the like. The hardware devices described above may be configured to operate as one or more software modules to perform the operations of the embodiments, and vice versa.
While the present invention has been particularly shown and described with reference to exemplary embodiments thereof, it is to be understood that the invention is not limited to the disclosed exemplary embodiments. For example, it is to be understood that the techniques described may be performed in a different order than the described methods, and / or that components of the described systems, structures, devices, circuits, Lt; / RTI > or equivalents, even if it is replaced or replaced.
Therefore, other implementations, other embodiments, and equivalents to the claims are also within the scope of the following claims.
Claims (18)
Generating log data including information on reproduction of at least one content according to the generation policy of the reproduction certification message;
Generating the reproduction authentication message using signature information on the digital signature based on the generated log data; And
Providing the reproduction certificate message to at least one of a digital signage server or the content owner
/ RTI >
A method for proving reproduction of a digital signage terminal.
Acquiring system state information indicating a state of the digital signage terminal
Further comprising:
Wherein the generating of the log data comprises:
And generating the log data using the system status information,
A method for proving reproduction of a digital signage terminal.
Wherein the generating the reproduction-
Obtaining the signature information for the digital signature from a secure client
/ RTI >
A method for proving reproduction of a digital signage terminal.
Obtaining information for encrypting the log data from the content owner; And
Encrypting the log data using the information for encryption
≪ / RTI >
A method for proving reproduction of a digital signage terminal.
The generation policy of the reproduction-
And information about the type and format of the playback-
A method for proving reproduction of a digital signage terminal.
Receiving information on a user's reaction to the at least one content
Further comprising:
Wherein the generating of the log data comprises:
And generating the log data using information on the reaction of the user,
A method for proving reproduction of a digital signage terminal.
Storing at least one of information on the reproduction of the at least one content, the system status information or the response of the user to a local device
Further comprising:
Wherein the generating of the log data comprises:
Extracting at least one of information on reproduction of the at least one content from the local device, information on the system state information, or information on the reaction of the user,
A method for proving reproduction of a digital signage terminal.
Wherein the providing of the reproduction proving message comprises:
If the content owner has registered a plurality of contents, integrating the reproduction authentication messages for each of the plurality of contents; And
Transmitting the integrated reproduction authentication message to the content owner
/ RTI >
A method for proving reproduction of a digital signage terminal.
And transmitting the received reproduction certification message to the content owner
Lt; / RTI >
The step of transmitting the received reproduction certification message to a content owner comprises:
If the content owner has registered a plurality of contents, integrating the reproduction authentication messages for each of the plurality of contents; And
Transmitting the integrated reproduction authentication message to the content owner
/ RTI >
A method for proving reproduction of a digital signage server.
A log data generation unit for generating log data including information on reproduction of at least one content according to the generation policy of the reproduction certification message;
A reproduction certification message generating unit for generating a reproduction certification message using the signature information on the digital signature based on the extracted log data; And
The digital signage server or the content owner,
/ RTI >
Digital signage terminal.
A system state information acquiring unit for acquiring system state information indicating a state of the digital signage terminal,
Further comprising:
Wherein the log data generation unit comprises:
And generating the log data using the system status information,
Digital signage terminal.
Wherein the reproduction-
Obtaining the signature information for the digital signature from a secure client,
Digital signage terminal.
An encryption information obtaining unit for obtaining information for encrypting the log data from the content owner; And
An encryption unit for encrypting the log data using the encryption information,
≪ / RTI >
Digital signage terminal.
The generation policy of the reproduction-
And information about the type and format of the playback-
Digital signage terminal.
A user reaction detecting unit for receiving information on a user's reaction to the at least one content,
Further comprising:
Wherein the log data generation unit comprises:
And generating the log data using information on the reaction of the user,
Digital signage terminal.
A storage unit for storing at least one of information on the reproduction of the at least one content, the system status information,
Further comprising:
Wherein the log data generation unit comprises:
Extracting at least one of information on reproduction of the at least one content from the local device, information on the system state information, or information on the reaction of the user,
Digital signage terminal.
Wherein the reproduction-
A reproduction proof message integrating unit for integrating the reproduction proof messages for each of the plurality of contents when the content owner registers a plurality of contents; And
An integrated reproduction authentication message transmission unit for transmitting the integrated reproduction authentication message to the content owner,
/ RTI >
Digital signage terminal.
And transmits the received reproduction certification message to the content owner.
Lt; / RTI >
The reproduction authentication message transmission unit transmits,
A reproduction proof message integrating unit for integrating the reproduction proof messages for each of the plurality of contents when the content owner registers a plurality of contents; And
An integrated reproduction authentication message transmission unit for transmitting the integrated reproduction authentication message to the content owner,
/ RTI >
Digital signage server.
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US14/057,464 US9742576B2 (en) | 2012-10-19 | 2013-10-18 | Method for proof of play (PoP) of digital signage content |
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Cited By (3)
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KR20190008954A (en) * | 2016-05-31 | 2019-01-25 | 매뉴팩처링 리소시스 인터내셔널 인코포레이티드 | Remote image verification system and method of electronic display |
KR20200106240A (en) * | 2019-03-04 | 2020-09-14 | 베이소프트매트릭스 주식회사 | Method for outputting to external display |
US11895362B2 (en) | 2021-10-29 | 2024-02-06 | Manufacturing Resources International, Inc. | Proof of play for images displayed at electronic displays |
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KR20190008954A (en) * | 2016-05-31 | 2019-01-25 | 매뉴팩처링 리소시스 인터내셔널 인코포레이티드 | Remote image verification system and method of electronic display |
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KR20200106240A (en) * | 2019-03-04 | 2020-09-14 | 베이소프트매트릭스 주식회사 | Method for outputting to external display |
US11895362B2 (en) | 2021-10-29 | 2024-02-06 | Manufacturing Resources International, Inc. | Proof of play for images displayed at electronic displays |
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