KR20010091373A - Multi-level electronic commerce service method - Google Patents

Abstract

PURPOSE: A method of a multi-level electronic commerce service is provided to give a part of a profit generated due to a purchase through a password as various incentives and recognize a multi-level seller in a simple manner. CONSTITUTION: A client accesses to a main menu(21) of a web server. The client moves to a product list(22) in the main menu(21). A message that the customer's ID should be inputted is displayed. At this time, if the client has no ID, he/she receives an ID in a registration block(26). A product purchase is divided into one case where there is a discount password of a pertinent product(23) and the other case where the product is purchased without password. If there exists the password of the pertinent product, the password is inputted. A certification procedure is completed in a certification block(25). Thereafter, a reduced price of the product is suggested. After the client purchases the product, he/she receives a new password and can conduct a multi-level marketing. A dividend is calculated in a payment block(24) and stored in a database.

Description

Multi-level electronic commerce service method

The present invention relates to an electronic commerce service method and a computer-readable recording medium recording a program for realizing the method. More particularly, the present invention relates to a purchaser in the multi-stage sale of goods and services through an electronic network represented by the Internet. And a multi-stage e-commerce service method for enabling electronic commerce by giving appropriate incentives to a seller and easily identifying a multi-stage seller, and a computer-readable recording medium recording a program for realizing the method.

Here, electronic commerce (EC) refers to goods and services between corporations and individuals, corporations and many individuals, corporations and enterprises, individuals and individuals, executives and enterprises, executives and individuals through electronic networks represented by the Internet. It refers to economic activities such as exchanging business information required for trading or commerce.

In addition, multi-stage sales refers to a sales method in which a consumer who uses a product sold by a multi-stage sales company becomes a salesperson and purchases the product and sells it to other consumers in a sequential and stepwise manner without going through a general distribution channel.

However, since multi-stage sales rely on direct interpersonal and ointment sales, they are often transformed into pyramid sales that cause mediocre and consumer damage. Pyramid sales are profitable in setting merchandise prices higher than quality, extorting money from people who want to be salesmen in the name of subscription fees and textbook costs, forcing salespeople to buy goods, and recruiting subordinate salespeople. By causing them to happen, there were a lot of people's business, and there was a lack of refund and quality guarantee system.

Therefore, the present invention was developed to take only the pure function of distribution channel innovation among the multi-stage sales techniques and fundamentally block the reverse function of the possibility of deterioration into paramid sales, to induce soundness of multi-stage sales and to activate commerce.

The existing technology most similar to the present invention is an Internet advertising technique of the US "Alladvantage", which will be described in detail as follows.

Subscriber 'A' enters the homepage of 'Alladvantage', records his / her details, joins as a member and is assigned an identifier (ID). And, if you download the software provided from the site and install it on a personal computer (PC), when the Internet connection (viewbar) appears at the bottom of the monitor. 'A' is paid by converting the time the advertisement column is floating into money.

In this case, 'A' may recruit members by their identifier (ID). 'A', which has received a recommendation of 'A', is required to enter an identifier (ID) of the recommender when filling out the sign-up. Then, the recommendation 'A' can be paid as 'A' during the time that 'A' floats the advertisement box. Similarly, 'A' has the same right to 'Bottle' to which 'B' is affiliated. Therefore, when the number of subscribers derived from the recommendation of 'A' increases exponentially as the members of 'A' sign up again, and the members recruit members again, 'A' is paid. The amount you receive will also increase significantly.

In the present invention, it is intended to use a multi-stage selling technique to sell a product through an electronic network represented by the Internet. However, when using the conventional Internet advertising techniques as described above for the sale of goods, several problems occur as follows.

First, in the case of merchandise sales, the same person should be able to continue to purchase the same goods, and when purchasing more than two times, a procedure should be provided to provide appropriate incentives such as discount coupons and price discounts. However, in the case of the conventional Internet advertising technique, even if the same person opens several identical advertisement columns, there is no advertising effect, so only one advertisement column is displayed per individual, and there is no procedure for purchasing the same product more than two times.

Second, in the case of merchandise sales, the buyer should be able to purchase the goods directly on the homepage as in general e-commerce on the same site, and the merchandise can be purchased through the multi-stage sales technique. . However, when purchasing a product through a multi-stage sales technique, it should be able to induce the spread of multi-stage sales by providing appropriate incentives such as discount coupons and price discounts. However, such a procedure is not provided in the conventional internet advertisement technique.

Third, the conventional Internet advertising technique is assigned one identifier (ID) per individual through the method of recruiting members, but in the multi-level sales of goods is assigned an identifier (ID) for each buyer and per product (or per product group or the entire shopping mall) ) Since the PASSORD is assigned and the products have to be multi-stage sold separately, the conventional technology cannot be used as it is.

Fourth, variables such as price discount rate, profit distribution method, and profit distribution time limit should be diverse and variable according to the type of product or the purchase method. You should be able to sell multiple levels without even buying goods. However, such a procedure is not provided in the conventional internet advertisement technique.

Fifth, the conventional Internet advertising technique uses a method of distinguishing the top sellers by entering a recommender identifier (ID) at the time of membership registration. However, if the conventional method is used to sell a product, the recommender identifier (ID) and the product are used. The cumbersome procedure of simultaneously entering a password for the service prevents the multilevel merchandise sales service from being activated. Therefore, it is most preferable to automatically identify the recommendation person only by inputting a password when purchasing an item. On the other hand, it is possible to simultaneously enter a recommender identifier (ID) and a password for a product, and to activate the multi-stage sales by allowing a higher-level seller to register and use a simple and easy-to-remember password first.

Another prior art similar to the present invention is a method of applying a traditional multi-stage sales technique to the Internet as it is, and providing a personal internet shop in an internet shopping mall.

Looking at this in detail, an Internet shopping mall company provides a personal shopping shop in a shopping mall, is in charge of product management, server management, order management, and the individual is only responsible for shopping shop sales activities. Instead, a portion of the operating profit generated by the individual's sales activities is distributed to the personal shop operator. This personal shop operator can recruit a new personal shop operator and has a certain share of the operating profit of his personal shop. This is similar to the distributor of multi-level sales, and increases the personal shopping shop through the same method of acquiring members of multi-level sales. However, this prior art also has some problems as follows.

First, as the number of personal shopping shop operators increases, the capacity of the storage device necessary for constructing the personal shopping shop increases. Therefore, the storage capacity required when this technique is applied to multistage sales increases exponentially.

Second, the process of web design is cumbersome because an individual has to set up his or her own shopping shop on the Internet.

Third, it is desirable to identify the recommender when purchasing goods without a procedure such as writing a recommender identifier (ID), but does not satisfy this.

Fourth, due to the efforts of a particular shopping shop operator, a customer who accesses the site may purchase a product at a shopping mall or another shopping shop instead of the shopping shop.

The present invention has been made to solve the above problems, after the password is assigned when purchasing the product through e-commerce, when the buyer enters the same password or similar products when purchasing the same password, various incentives are given, and Multi-level e-commerce service method for providing a password to others so that a portion of the profit generated by the purchase through this password can be compensated by various incentives, and a computer-readable program that records a program for realizing the method. The purpose is to provide a recording medium.

In addition, the present invention, after assigning a password when purchasing a product through e-commerce, when the buyer enters the password again when purchasing the same or similar products, various incentives are given, so that the password can be provided to others To compensate by providing various incentives for the profits generated by the purchase through this password, and to read the multi-level e-commerce service method and the program for realizing the above method to easily identify the multi-stage seller. Another purpose is to provide a record carrier.

1 is a configuration diagram of an embodiment of a multi-level e-commerce service system to which the present invention is applied.

2 is a flow diagram of an embodiment of a multi-level e-commerce service method according to the present invention.

3 is a detailed flowchart of an embodiment of a registration process according to the present invention;

4 is a detailed flowchart of one embodiment of an authentication process according to the present invention;

5 is an explanatory diagram for explaining the concept of a multi-level e-commerce service according to the present invention.

6 is a flowchart detailing one embodiment of a payment process according to the present invention.

7 is a structure diagram of one embodiment of a member's database (DB) table in accordance with the present invention.

8 is a flow chart of an embodiment of a multi-stage e-commerce service method when purchasing a large amount of various products according to the present invention.

Figure 9 is an embodiment of a shopping bag when purchasing a large amount of various products according to the present invention.

10A and 10B are flow diagrams of one embodiment of another multi-stage e-commerce service method in accordance with the present invention.

* Explanation of symbols for the main parts of the drawings

12: internet 13: web server

14: authentication server 15: payment server

The first method of the present invention for achieving the above object is a multi-stage e-commerce service method applied to a multi-stage e-commerce service system, wherein after the first purchaser purchases a product using electronic commerce, the same product or similar product Or, if you want to purchase a product in the same shopping mall, and receives the first password assigned when purchasing the existing product to perform authentication in the authentication server to pass the relevant data to the web server, the product at a discounted price from the web server A first step of making a purchase; When any second buyer, who has received the first password from the first buyer, wants to purchase a product at the same product, a similar product, or the same shopping mall, receives the first password and performs authentication at the authentication server. Recognizing that the password of the first buyer to pass the relevant data to the web server and the payment server, and the second password is assigned to the second server after the web server to purchase the product at a discounted price And a second step of paying a corresponding incentive to the upper first buyer at the payment server; And a third step of serially performing multi-stage sales according to the authentication process, product purchase process, password allocation process, payment process, etc. for any lower purchaser who has received the password of the upper purchaser. .

In addition, the second method of the present invention, in the multi-level e-commerce service method applied to the multi-level e-commerce service system, after the first purchaser purchases the goods using the e-commerce again in the same product or similar products or the same shopping mall In the case of purchasing the product collectively, after the product is collectively selected by the web server, the first passwords assigned at the time of purchase of the product are collectively received and authentication is performed in the authentication server to obtain related data from the web server. A first step of allowing the product to be purchased at a discounted price; After any second buyers who have received the first passwords from the first buyer want to purchase products in the same product, similar products, or the same shopping mall, after allowing the web server to collectively select the products, The first password is collectively received, authentication is performed in the authentication server to recognize that the password is the first buyer, and related data is transmitted to the web server and the payment server, and the web server is transmitted to the second buyers. A second step of collectively allocating second passwords after purchasing goods at a discounted price and collectively paying corresponding incentives to the first upper purchaser at the payment server; And a third step of serially performing multilevel sales according to the collective product selection process, authentication process, product purchase process, password allocation process, payment process, etc., for any lower purchaser who has received the passwords of the upper purchaser. It is characterized by including.

In addition, the third method of the present invention, in the multi-stage e-commerce service method applied to the multi-stage e-commerce server, receiving the first password assigned to the corresponding product on the substrate mash to perform authentication to recognize the identifier of the upper node First step; A second step of allocating a second password after selling the product at a discounted price according to the authentication of the first password; A third step of paying an incentive corresponding to the sale of the product for the identifier of the upper node; And a fourth step of serially performing multi-stage sales according to the authentication process, product sales process, password assignment process, payment process, etc. for any lower purchaser who has received the upper password.

In addition, according to the fourth method of the present invention, in the multi-level e-commerce service method applied to a multi-stage e-commerce server, the first passwords assigned to the corresponding products in the substrate mash are collectively received after the products to be sold are collectively selected. A first step of recognizing identifiers of the upper node by performing authentication by receiving the input; A second step of collectively allocating second passwords after collectively selling goods at a discounted price according to the authentication of the first passwords; A third step of collectively paying incentives corresponding to each sale of goods for identifiers of the upper node; And a fourth step of serially performing multi-stage sales according to the collective authentication process, product sales process, password assignment process, payment process, etc. for any lower purchasers who have received the upper passwords. .

The first to fourth methods may further include a fifth step of participating in a chain of multi-stage sales according to the authentication process and password allocation process without purchasing a product to any lower purchaser who has received the upper password. It features.

On the other hand, the fifth method of the present invention, in the multi-level e-commerce service method applied to the multi-level e-commerce service system, after the first purchaser purchases the product using the e-commerce again in the same product or similar products or the same shopping mall In order to purchase the product, the first identifier and the first password assigned when purchasing the existing product are input, authentication is performed in the authentication server, and related data is transmitted to the web server, and the product is discounted at the web server. A first step of making a purchase; If any second buyers having received the first identifier and the first password from the first buyer want to purchase a product at the same product, a similar product, or the same shopping mall, input the first identifier and the first password. Receive the authentication data from the authentication server, transfer the relevant data to the web server and the payment server, and allow the second server to purchase the product at a discounted price. A second step of allocating and paying corresponding incentives to the upper first buyer in the payment server; And a third step of serially performing multi-stage sales according to the authentication process, a product purchase process, an identifier and password assignment process, and a payment process with respect to any lower purchaser who has received the identifier and password of the upper purchaser. It is characterized by.

In addition, the sixth method of the present invention, in the multi-level e-commerce service method applied to the multi-level e-commerce service system, after the first purchaser purchases the goods using the e-commerce again in the same product or similar products or the same shopping mall If you want to purchase the product collectively, after selecting the product collectively in the web server, the first identifier and the first password assigned at the time of purchasing the product are collectively input and authentication is performed in the authentication server to perform related data. A first step of transmitting the product to the web server to purchase the corresponding product at a discounted price; When any second buyers who have received the first identifier and the first passwords from the first buyer want to purchase products in the same product, similar products, or the same shopping mall, the products are collectively selected by the web server. After the first identifier and the first password are collectively received, authentication is performed in the authentication server to transmit related data to the web server and the payment server, and the web server is discounted to the second buyers. A second step of collectively allocating a second identifier and second passwords after purchasing a product at a predetermined price, and collectively paying corresponding incentives to the first upper purchaser at the payment server; And serially performing multi-stage sales according to the collective product selection process, authentication process, product purchase process, identifier and password assignment process, payment process, etc. for any lower purchaser who has received the identifier and password of the upper purchaser. And a third step.

In addition, the seventh method of the present invention, a multi-stage e-commerce service method applied to a multi-stage e-commerce server, comprising: a first step of performing authentication by receiving a first identifier and a first password assigned to the substrate mash; A second step of allocating a second identifier and a second password after selling the product at a discounted price according to the authentication of the first identifier and the first password; A third step of paying an incentive corresponding to the sale of the product for the identifier of the upper node; And a fourth step of serially performing multi-stage sales according to the authentication process, product sales process, identifier and password assignment process, payment process, etc., to any lower purchaser who has received the upper identifier and password. It is done.

In addition, according to the eighth method of the present invention, in the multi-level e-commerce service method applied to a multi-level e-commerce server, the first identifier and the first passwords assigned to the substrate are collectively received after collectively selecting a product to sell. A first step of receiving an input and performing authentication; A second step of collectively allocating a second identifier and second passwords after collectively selling goods at a discounted price according to the authentication of the first identifier and the first passwords; A third step of collectively paying incentives corresponding to each sale of goods for identifiers of the upper node; And a fourth step of serially performing multi-stage sales according to the collective authentication process, merchandise sales process, identifier and password assignment process, payment process, etc., to any lower purchaser who has received the upper identifier and password. It is characterized by.

On the other hand, the present invention, in the multi-stage e-commerce service system for a multi-stage e-commerce service, after the first purchaser purchases the product using the e-commerce in the multi-stage e-commerce service system, the product in the same product or similar products or the same shopping mall In the case of purchasing a product, a first password inputted when purchasing an existing product is authenticated by an authentication server, the relevant data is transmitted to a web server, and the first product is used to purchase a product at a discounted price from the web server. function; When any second buyer, who has received the first password from the first buyer, wants to purchase a product at the same product, a similar product, or the same shopping mall, receives the first password and performs authentication at the authentication server. Recognizing that the password of the first buyer to pass the relevant data to the web server and the payment server, and the second password is assigned to the second server after the web server to purchase the product at a discounted price And a second function of paying a corresponding incentive to the upper first buyer at the payment server; And a program for realizing a third function of serially performing multi-stage sales according to the authentication process, product purchase process, password allocation process, payment process, etc. for any lower purchaser who has received the password of the upper purchaser. Provide a computer readable recording medium.

In addition, the present invention, in the multi-stage e-commerce service system having a large-capacity processor for the multi-stage e-commerce service, after the first purchaser purchases the goods using the e-commerce again, the same product or similar products or goods in the same shopping mall If you want to purchase the product in bulk, the web server allows you to select products in a batch, input the first passwords assigned when purchasing the product in bulk, perform authentication in the authentication server, and send related data to the web server. A first function of delivering the product at a discounted price; After any second buyers who have received the first passwords from the first buyer want to purchase products in the same product, similar products, or the same shopping mall, after allowing the web server to collectively select the products, The first password is collectively received, authentication is performed in the authentication server to recognize that the password is the first buyer, and related data is transmitted to the web server and the payment server, and the web server is transmitted to the second buyers. A second function of collectively allocating second passwords after purchasing goods at a discounted price and collectively paying corresponding incentives to the first upper purchaser at the payment server; And a third function of serially performing multi-level sales according to the collective product selection process, authentication process, product purchase process, password allocation process, payment process, etc. for any lower purchaser who has received the passwords of the upper purchaser. A computer readable recording medium having recorded thereon a program for realization is provided.

In addition, the present invention, for the multi-level e-commerce service, a multi-stage e-commerce server having a large-capacity processor, receives a first password assigned to the product on the substrate mash, etc. to perform authentication to recognize the identifier of the upper node; 1 function; A second function of allocating a second password after selling the product at a discounted price according to the authentication of the first password; A third function of paying an incentive corresponding to the merchandise sale for the identifier of the higher node; And a program for realizing a fourth function of serially performing multi-stage sales according to the authentication process, product sales process, password assignment process, payment process, etc. for any lower purchaser who has received the upper password. Provide a readable recording medium.

In addition, the present invention, a multi-stage e-commerce server for a multi-stage e-commerce service, the first password assigned to the corresponding products in the substrate mash collectively after receiving a selection of goods to sell, etc. collectively A first function of receiving input and performing authentication to recognize identifiers of an upper node; A second function of collectively allocating second passwords after collectively selling goods at a discounted price according to the authentication of the first passwords; A third function of collectively paying incentives corresponding to the sale of each product for identifiers of the upper node; And a program for realizing a fourth function of serially performing multi-stage sales according to the collective authentication process, product sales process, password allocation process, payment process, etc., for any lower purchaser who has received the upper passwords. Provide a computer readable recording medium.

In addition, the present invention, a computer having recorded a program for further realizing a fifth function of participating in a series of multi-stage sales in accordance with the authentication process and password assignment process without purchasing goods to any lower purchaser who has received the upper password. It provides a recording medium that can be read by.

On the other hand, the present invention, in the multi-stage e-commerce service system for a multi-stage e-commerce service, after the first purchaser purchases the product using the e-commerce in the multi-stage e-commerce service system, the product in the same product or similar products or the same shopping mall In order to purchase the product, the first identifier and the first password assigned when purchasing the existing product are received, authentication is performed in the authentication server, the relevant data is transmitted to the web server, and the product is purchased at a discounted price from the web server. A first function to cause; If any second buyers having received the first identifier and the first password from the first buyer want to purchase a product at the same product, a similar product, or the same shopping mall, input the first identifier and the first password. Receive the authentication data from the authentication server, transfer the relevant data to the web server and the payment server, and allow the second buyer to purchase the product at a discounted price. A second function of allocating and paying a corresponding incentive to the upper first buyer in the payment server; And a third function of serially performing multi-stage sales according to the authentication process, product purchase process, identifier and password assignment process, payment process, etc., for any lower purchaser who has received the identifier and password of the upper purchaser. A computer readable recording medium having recorded thereon a program is provided.

In addition, the present invention, in the multi-stage e-commerce service system having a large-capacity processor for the multi-stage e-commerce service, after the first purchaser purchases the goods using the e-commerce again, the same product or similar products or goods in the same shopping mall If you want to purchase the product in bulk, the web server selects the product in a batch, inputs the first identifier and the first password assigned when purchasing the product collectively, performs authentication in the authentication server, and performs relevant data. A first function of transferring the product to the web server to purchase the corresponding product at a discounted price; When any second buyers who have received the first identifier and the first passwords from the first buyer want to purchase products in the same product, similar products, or the same shopping mall, the products are collectively selected by the web server. After the first identifier and the first password are collectively received, authentication is performed in the authentication server to transmit related data to the web server and the payment server, and the web server is discounted to the second buyers. A second function of collectively allocating a second identifier and second passwords after purchasing a product at a predetermined price, and collectively paying corresponding incentives to the first upper purchaser at the payment server; And serially performing multi-stage sales according to the collective product selection process, authentication process, product purchase process, identifier and password assignment process, payment process, etc. for any lower purchaser who has received the identifier and password of the upper purchaser. A computer readable recording medium having recorded thereon a program for realizing the third function is provided.

In addition, the present invention, for the multi-level e-commerce service, a multi-stage e-commerce server having a large-capacity processor, a first function for performing authentication by receiving the first identifier and the first password assigned to the substrate mash; A second function of allocating a second identifier and a second password after selling the product at a discounted price according to the authentication of the first identifier and the first password; A third function of paying an incentive corresponding to the merchandise sale for the identifier of the higher node; And a fourth function for serially performing multi-stage sales according to the authentication process, product sales process, identifier and password assignment process, payment process, etc. to any lower purchaser who has received the upper identifier and password. Provide a computer readable recording medium having recorded thereon.

In addition, the present invention, a multi-stage e-commerce server for a multi-stage e-commerce service, a batch of the first identifier and the first password assigned to the substrate mash after receiving a collective selection of goods to sell, etc. A first function of receiving an input and performing authentication; A second function of collectively allocating a second identifier and second passwords after collectively selling goods at a discounted price according to the authentication of the first identifier and the first passwords; A third function of collectively paying incentives corresponding to the sale of each product for identifiers of the upper node; And realizing a fourth function of serially performing multi-stage sales according to the collective authentication process, merchandise sales process, identifier and password assignment process, payment process, etc., for any lower purchaser who has received the upper identifier and password. A computer readable recording medium having recorded thereon a program is provided.

In addition, the present invention, to further realize a fifth function of participating in the chain of multi-stage sales according to the authentication process and the identifier and password assignment process without purchasing the product to any lower purchaser who has received the upper identifier and password. A computer readable recording medium having recorded a program is provided.

Meanwhile, the present invention has evolved a method of granting incentives such as discount coupons, price discounts, and profit payments when a purchaser who has already purchased a product through e-commerce repurchases the same product. It is characterized by using a password selling technique.

In more detail, first, the buyer 'A' connects to the homepage, selects a specific product, and enters his ID and a random password. At this time, if there is no assigned identifier (ID), the identifier (ID) is assigned by entering a resident registration number, a name, a product delivery address, a contact telephone number, a desired identifier, and the like. When 'A' pays by credit card or online transfer, the requested product is delivered. If 'A' wants to purchase the same product again, and 'A' enters the password that was entered during the last purchase, the system checks whether the password exists in the database and checks for the same product (similar product). If you have purchased, offer a discounted price. On the other hand, 'A' can tell the password to a number of people, such as. Then 'B' can use this password to buy the product at a discounted price. And, 'B' is assigned a new password. In this case, the user may participate in a multi-level sale by being assigned a password without purchasing an item. You can also tell the number of passwords you've been assigned to, such as a bottle. When the chain reaction of multi-stage sales occurs, 'A' receives a certain percentage of profits (or incentives such as discount coupons) from the operating profit of multi-stage sales generated by giving his password. In this way, the buyer can purchase the product directly from the homepage, but it is advantageous to purchase the product in the multi-stage sale since the user can purchase the product at a discounted price by knowing the password. In addition, since the password provider can receive the profits of the multi-level sales, the password provider actively participates in the sales. The purchaser does not have to intentionally inform the server of the identifier (ID) of the password provider, and the system can automatically identify the top seller in the database (DB) by using a password input when purchasing a product.

Meanwhile, in another embodiment, the recommender identifier (ID) and the password for the product are simultaneously entered, but the upper-tier seller registers and uses a simple and easy-to-remember password (for example, 12345678, 11112222, etc.), thereby providing multi-stage sales. It may also induce activation.

The above objects, features and advantages will become more apparent from the following detailed description taken in conjunction with the accompanying drawings. Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings.

1 is a configuration diagram of an embodiment of a multi-level e-commerce service system to which the present invention is applied.

As shown in FIG. 1, the multi-level e-commerce service system includes a web server 13, an authentication server 14, a payment server 15, and databases 16 and 17 connected to each server. The information is implemented to exchange information between them. However, when the e-commerce service system is small, the web server 13, the authentication server 14, and the payment server 15 may be integrated into one server, and the databases 16 and 17 may also be integrated. It can also be implemented.

Looking at an example of the configuration and operation of the present invention with reference to Figure 1, first, the buyer 'A' (5) is connected to a web server 13 through a web browser and the Internet 12 of the personal computer 10, the web The product is purchased directly from the homepage of the server 13. In this case, in order to purchase a product, an identifier (ID) of 'A' must be input. If there is no identifier (ID), a social security number, a name, a product delivery address, a contact telephone number, and a desired number are assigned to be assigned an identifier. Submit identifier (ID) name to server. This data is passed through the web server 13 or directly to the authentication server 14. Then, the authentication server 14 runs the database (DB) engine to check whether the same social security number or the same identifier (ID) exists in the database 16 so that one buyer has only one identifier (ID).

If a new identifier (ID) is successfully assigned after completion of the confirmation procedure, 'A' (5) inputs this identifier (ID) when purchasing a product. The identifier (ID) needs to be entered only once when accessing the product purchase, but the password is corresponding to each product (or per product group or the entire shopping mall). On the other hand, 'A' (5) inputs password 1 (6) arbitrarily. Then, the authentication server 14 confirms whether the password 1 (6) is used for the product (or the product group or the shopping mall) by another identifier (ID).

Subsequently, when the 'A' 5 purchases the same product (or the same product group or the same shopping mall) again after purchasing the product using the password, the password 1 (the previously assigned password when purchasing the product) Enter 6) to purchase the item at a discounted price. In addition, 'A' (5) may inform the '7' of the password 1 (6).

Then, '7' requests the purchase of goods purchased by 'A' by accessing the homepage of the web server 13 through the web browser of the personal computer 11 and the Internet 12. In this case, 'B' must input its own identifier (ID). If there is no identifier (ID), a new identifier (ID) is assigned. After entering the identifier (ID), enter the password 1 (6) received from the 'A' (5).

Then, the authentication server 14 retrieves the password 1 (6), recognizes that the password is 'A' (5), and transmits the relevant data to the web server 13 and the payment server 15. Then, after confirming the authentication procedure, the web server 13 presents a discount price to the '.' 'B' creates his new password, Password2 (8), after purchasing the product. The payment server 15 allocates a certain ratio (or incentives, such as a discount coupon) of the profit generated from the purchase of the product to the password provider 'A' and stores it in the database 17. 'A' can access his payment server 15 and check his reserves. In addition, the '7' may provide the password 2 (8) to any 'bottle' 9 so as to perform a multi-level sale.

In this case, the incentive may use various methods such as price reduction, profit payment, as well as an increase in the profit limit, an extension of the profit distribution time limit, and the like. In addition, if the homepage access time is longer than a certain time, it is possible to extend the profit distribution time limit.

2 is a flowchart illustrating an embodiment of a multi-level e-commerce service method according to the present invention.

First, the customer 20 accesses the main menu 21 of the web server 13. Thereafter, the customer moves from the main menu 21 to the product list 22. At this time, a message appears to input the identifier (ID) of the customer. In this case, if there is no identifier ID, the identifier ID is allocated from the registration block 26.

The product purchase can be divided into a case where there is a discount password (the password for the product received from another person) of the product 23 and a case where the product is purchased without a password. If there is a password for the product, if the password is entered, the authentication block 25 presents the discounted product price after completing the authentication verification procedure. After purchasing the product, the customer can be assigned a new password to perform a multi-level sale. For this password provider, the profit dividend is calculated in the payment block 24 and stored in the database DB.

On the other hand, a customer without a password creates a random password when purchasing a product. The authentication block 25 checks whether this password overlaps with a password of another identifier (ID). Customers can multi-stage the newly assigned password after purchasing the product. If the customer forgets the password, it can be confirmed in the authentication block 25.

3 is a detailed flowchart of an embodiment of a registration process according to the present invention.

First, by receiving an identifier (ID) input by the customer (30), it is checked in the database whether it overlaps with the existing identifier (31). As a result of the inspection, if there is a duplicate identifier (ID), a message is sent to the customer to input a new identifier (36) (36) and the new identifier is input (30).

If the duplicate identifier does not exist, the customer's social security number (social security number, etc. in case of foreigners) is received (32). Then, it is checked whether the resident registration number duplicated with the entered resident registration number exists in the database or whether the entered resident registration number satisfies the generation rule of the resident registration number (33). If this is not satisfied, a message is sent to correctly input the social security number (37) and correctly input the social security number (32). If the social security number is still incorrect, do not assign a new identifier. This is to assign a unique identifier (ID) to a user.

Then, the customer receives the information such as the product delivery address 34, telephone number 35, name and recorded in the database.

4 is a detailed flowchart of an embodiment of an authentication process according to the present invention.

First, since the purchase of the product may or may not know the password, the customer can select the two types of buttons on the screen (40). Since the 'B' already knows the password of 'A', this password is entered when purchasing a product (41). The database engine retrieves 42 whether the input password matches the password stored in the database DB.

As a result of the search, if there is no matching password, a message for inputting the password is sent again (51), and the password entered by the customer is received again (41). ), Present the discounted price to the customer and ask whether the item should be purchased (44, 45).

If a purchase occurs, 'A', the provider of this password, performs a multi-stage sale that provides its password to 'A', so that a certain percentage is calculated from the profit generated from the purchase of 'A' in the payment block. It is added to the accumulated earnings of 'A' (46).

If 'B' purchases a product 47 with a password as described above, or purchases a product immediately without a password 47 or a new password may be assigned even if the product has a password but not a purchase (48 to 53). .

In other words, if a new password entered by the customer is received (48) and the database is searched for a duplicate password (49), if the customer has purchased the product with this password (52), the new password is returned. The user is prompted to enter again (53) and the new password is entered again (48). If the password is not duplicated or if the corresponding customer has purchased the product with the password, the password is assigned to the identifier (ID) of the customer and stored (50).

Therefore, a multi-level sale can be performed by assigning a password without purchasing goods, and the password assignment can be duplicated within one identifier ID, although it must not overlap with another identifier ID. In other words, if the products are different, even if the same password is used, if the database is managed for each product, there will be no problem, but if one user purchases one product (or the same product group) multiple times with the same password, The problem of ambiguity occurs when distinguishing the identifier (ID) of the upper node (see description of FIG. 5).

However, using a single password has great advantages in terms of managing a user's password. Therefore, if a certain standard for determining a higher node is provided, a user may purchase a single product multiple times with the same password. The form of a password may prohibit repeated words, numbers, and meanings, or specify that only certain forms are possible, in order to make the password undetectable by "error and trial" techniques. Since the password must exist at least as many as 'number of subscribers-number of products (or number of product groups) + number of forbidden passwords', it is preferable to configure a password of 232 bits or more.

5 is an explanatory diagram for explaining the concept of the multi-level e-commerce service according to the present invention, which is a content of the range of multi-stage sales profit distribution.

As illustrated in FIG. 5, node 1 60 is a case where a customer directly purchases a product from a home page. The node 2 61 receives the password of the node 1 and purchases the item. The node 2 61 receives the password of the node 2 and purchases the product. When the chain reaction of multi-stage sales occurs, the password provider can receive the profit from only one node to a certain node. This is called the limit limit.

In this case, the purchaser who directly purchases the product from the home page may compensate by adjusting the limit limit because the purchase price is relatively higher than the purchaser who purchased the product by the multi-level sale. Thus, a buyer who prioritizes the profit allocation of multi-level sales would prefer to buy a product on the home page and a buyer who prioritizes the price of the goods would benefit from purchasing the product through multi-stage sales. In addition to the limit limit, a time limit for the distribution of multi-stage profits should be set. In other words, the multi-stage distribution of sales profits to the password provider is provided for a certain period of time based on the time when the product is sold on the home page.

6 is a detailed flowchart of an embodiment of a payment process according to the present invention.

If the password matches in the password confirmation process of FIG. 4, the counterpart confirms the identifier ID, and then transmits the corresponding identifier ID and related data necessary for the payment to the payment block, and receives the received ID from the payment block (70). The payment block adds 71 the profit generated by the current purchase to the accumulated reserve of the current identifier ID. The identifier ID of the upper node that provided the password to the current identifier ID is found (72), and the profit generated by the current purchase is added to the accumulated profit of the identifier ID (73). In addition, the profit is distributed by finding the higher identifier ID that provided the password to the upper node identifier ID. This procedure is repeated (depth limit) (74, 75).

The cumulative profits can be found on the main menu. In addition, it is also possible to sell only in multiple stages without purchasing a product. However, this seller is excluded from the calculation of the profits of the parent node identifier (ID) because there is no operating profit generated by the seller's purchasing behavior. However, the distribution of profits generated by the seller's multi-stage selling behavior is provided to the seller and the password provider of the higher node.

7 is a structural diagram of an embodiment of a member's database table according to the present invention.

In the figure, the identifier (ID) 101 of the database table field, the personal details 106 and the like are filled in at the time of registration. Then, the discount password 102 is filled in when the discount password is input, and the self password 103 is filled in when it is assigned its own password. The upper node position field 104 is recorded when the discount password is retrieved in the authentication block (Fig. 4) and the position of the row having the discount password is found. Backtracking the parent node position by the depth limit can quickly retrieve the parent nodes for profit sharing.

And, since the multi-level sales are made in a tree structure, the field values may be the same as the upper node positions such as "SAILER" and "rambo". In addition, when a product is purchased on the site in the same manner as general electronic commerce, such as "NINANO", the discount password and the position of the upper node are entered as "none". In addition, when the password is authenticated, the current position of the lower node is recorded in the lower node position field 105 of the upper node row to form a double linked list, where a database (DB) processing is required when a product returns or ID registration is cancelled. Make it work. That is, the recognition result can be verified using the lower node position field, and the upper and lower nodes of the canceled identifier ID can be linked using the lower node position field.

On the other hand, such a password selling technique is very cumbersome to enter a password for each product or each product group when purchasing a large amount of various products. Therefore, the method of reducing inconvenience using other methods described in FIG. 8 should also be considered.

8 is a flowchart illustrating an embodiment of a multi-stage e-commerce service method when a large amount of various products according to the present invention are purchased.

First, a web server is accessed (200) with a magnetic identifier (ID) and moved to a product list (201). Depending on the type of product, a password may be assigned to each product (202) or product group (208), and a buyer may want to be assigned a password only (211) for multi-level sales without purchasing the product. It may be the situation. The purchaser purchases all the necessary products once without entering a password (202 to 204, 208 to 211).

Thereafter, when the purchase is completed, the purchaser inputs discount passwords in bulk (205), purchases a product (206), distributes profits (207) for each product and product group, and also processes a password for himself (212).

At this time, the shape of the shopping bag is the same as that of FIG. 9, and the discount password is input to the discount coupon position of FIG. 9. Since the discount passwords are most likely to be the same, this value is automatically entered in the discount coupon fields B, C, and D when the discount password is entered in the discount coupon field of A. Therefore, if another discount password exists, only the discount coupon of the shopping bag is modified, and if there is no discount password, the discount password is deleted. In addition, the method of assigning a self password is similar to the above method, and if only one self password is inputted, all of the same values are automatically entered. So, if you want to change your password, just go to the part you want to change and change it.

10A and 10B are flowcharts illustrating another exemplary multi-level e-commerce service method according to the present invention, in which an identifier (ID) and a password are provided together. This method provides a 'ID' and a password at the same time instead of the passwords 6 and 8 of FIG. As a result, the registration block (FIG. 3) and the authentication block (FIG. 4) are integrated, and some modifications are required as shown in FIG.

First of all, the purchase of goods may be made when the identifier (ID) and the password are known or not known, so that the customer selects the two types of buttons on the screen (301). Since the 'B' already knows the discount identifier (ID) and password of the 'A', when the product is purchased, the discount identifier (ID) and the password are input (308). The database engine searches for whether the input identifier ID and password match the identifier ID and password stored in the database DB (309).

As a result of the search, if there is no matching identifier (ID) and password, a message for inputting the identifier (ID) and password is sent again (317) and the discount identifier and password are input again (308). If there is a matching identifier (ID) and password, the discounted price is presented to 'a' (310) to 'a' to purchase the goods (311).

Thereafter, the payment block calculates an amount of a certain ratio from the profit generated by purchasing '310' and adds it to the accumulated profit of 'A' (312). 'I' enters a new identifier (ID) and password after purchasing the product (313). In this case, it is searched whether the input new identifier ID is duplicated with the identifier ID in the database DB (314).

As a result of the search, if duplicated, the registered buyer is asked whether to purchase the same product again (319). In case of repurchase, this process is terminated after assigning a password to this identifier (ID). If not, re-purchase a new identifier (ID) and password because there is a duplicate identifier (ID) in the database. A message is sent to the user 318, and the user identifier and password are input again (313). If not, after receiving the customer's social security number, product delivery address, e-mail, etc. (315), the password is assigned to the corresponding identifier and ends (316).

On the other hand, if the buyer does not have a discount identifier (ID) and password, enter the identifier (ID) and password (302). If there is a duplicate identifier with the input identifier in the database, it is searched (303) and if there is a duplicate identifier, a message for inputting a new identifier (ID) and a password is sent (307). ).

If there is no duplicate identifier (ID), after receiving the social security number, product delivery address, e-mail, etc. (304), the password is stored in the identifier (305) and the customer purchases the product (306). This embodiment has an advantage that a password is simple and good to use because there is a separate ID.

In addition, the batch purchase method illustrated in FIG. 8 may be applied to the multi-stage e-commerce service method illustrated in FIGS. 10A and 10B as it is.

The present invention described above is not limited to the above-described embodiments and the accompanying drawings, and various substitutions, modifications, and changes can be made in the art without departing from the technical spirit of the present invention. It will be apparent to those of ordinary knowledge.

The present invention as described above, when multi-stage sales of goods and services through the electronic network represented by the Internet, by providing appropriate incentives to buyers and sellers to activate the e-commerce, it is possible to easily identify the multi-stage sellers It works.

That is, the present invention provides appropriate incentives such as price discounts to buyers who purchase goods by multi-stage sales, so that even customers who are passive in multi-stage sales actively participate in purchasing activities, and do not have to go through cumbersome procedures such as recommender input. By identifying the identifier (ID) of the password provider, there is an effect of facilitating multi-stage sales using the Internet.

Claims (26)

In the multi-level e-commerce service method applied to a multi-level e-commerce service system, If the first purchaser wants to purchase the same product or similar product or the same shopping mall again after purchasing the product by using e-commerce, the authentication is performed in the authentication server by receiving the first password assigned when purchasing the existing product. Transmitting the related data to a web server, and purchasing the product at a discounted price from the web server; When any second buyer, who has received the first password from the first buyer, wants to purchase a product at the same product, a similar product, or the same shopping mall, receives the first password and performs authentication at the authentication server. Recognizing that the password of the first buyer to pass the relevant data to the web server and the payment server, and the second password is assigned to the second server after the web server to purchase the product at a discounted price And a second step of paying a corresponding incentive to the upper first buyer at the payment server; And A third step of serially performing a multi-stage sale according to the authentication process, product purchase process, password allocation process, payment process, etc. for any lower purchaser who has received the password of the upper purchaser Multi-level e-commerce service method comprising a. In the multi-level e-commerce service method applied to a multi-level e-commerce service system, If the first buyer wants to purchase products in the same product, similar products, or the same shopping mall again after purchasing the goods by using e-commerce, after purchasing the products at the web server after selecting the products collectively A first step of collectively receiving the assigned first passwords, performing authentication at an authentication server, and transmitting related data to the web server to purchase the corresponding product at a discounted price; After any second buyers who have received the first passwords from the first buyer want to purchase products in the same product, similar products, or the same shopping mall, after allowing the web server to collectively select the products, The first password is collectively received, authentication is performed in the authentication server to recognize that the password is the first buyer, and related data is transmitted to the web server and the payment server, and the web server is transmitted to the second buyers. A second step of collectively allocating second passwords after purchasing goods at a discounted price and collectively paying corresponding incentives to the first upper purchaser at the payment server; And A third step of serially performing multi-stage sales according to the collective product selection process, authentication process, product purchase process, password allocation process, payment process, etc. for any lower purchaser who has received the passwords of the upper purchaser Multi-level e-commerce service method comprising a. In the multi-level e-commerce service method applied to a multi-level e-commerce server, A first step of receiving a first password assigned to a corresponding product in a substrate mash and performing authentication to recognize an identifier of an upper node; A second step of allocating a second password after selling the product at a discounted price according to the authentication of the first password; A third step of paying an incentive corresponding to the sale of the product for the identifier of the upper node; And A fourth step of serially performing multi-stage sales according to the authentication process, product sales process, password assignment process, payment process, etc. for any lower purchaser who has received the upper password; Multi-level e-commerce service method comprising a. In the multi-level e-commerce service method applied to a multi-level e-commerce server, A first step of collectively receiving the first passwords assigned to the corresponding products in the substrate mash after receiving a selection of products to be sold and the like and performing authentication to recognize identifiers of the upper node; A second step of collectively allocating second passwords after collectively selling goods at a discounted price according to the authentication of the first passwords; A third step of collectively paying incentives corresponding to each sale of goods for identifiers of the upper node; And A fourth step of serially performing multi-stage sales according to the collective authentication process, product sales process, password assignment process, payment process, etc. for any lower purchasers who have received the upper passwords Multi-level e-commerce service method comprising a. The method according to claim 1, wherein A fifth step of participating in a serial multi-stage sale according to the authentication process and password assignment process without purchasing a product to any lower purchaser who has received the upper password; Multi-level e-commerce service method further comprising. The method of claim 5, The payment process, A method of multi-level e-commerce service, comprising incentive payment from a node where a sale takes place to an upper node having a predetermined limit limit. The method of claim 5, The incentive, A method for multistage e-commerce services, comprising a certain percentage of profit distribution, a price discount, an increase in the limit limit, and an extension of the profit distribution time limit. The method of claim 5, The authentication process, And searching a database including an identifier (ID) field, a discount password field, a self password field, and a higher node location field to recognize the higher identifier with the discount password. The method of claim 8, The authentication process, The database further includes a lower node location field so that the recognition result can be verified using the lower node location field, and the upper and lower nodes of the canceled identifier (ID) can be linked. Commerce service method. The method of claim 5, The password assignment process, Multi-level e-commerce service method characterized in that a password is uniquely assigned to one identifier (ID) so as not to overlap with another identifier (ID), and the same password is assigned to each product for the one identifier (ID). . In the multi-level e-commerce service method applied to a multi-level e-commerce service system, If the first purchaser wants to purchase the same product or similar product or the same shopping mall again after purchasing the product using e-commerce, the authentication server receives the first identifier and the first password assigned to the existing product. A first step of performing authentication in a step of delivering related data to a web server and purchasing the product at a discounted price in the web server; If any second buyers having received the first identifier and the first password from the first buyer want to purchase a product at the same product, a similar product, or the same shopping mall, input the first identifier and the first password. Receive the authentication data from the authentication server, transfer the relevant data to the web server and the payment server, and allow the second server to purchase the product at a discounted price. A second step of allocating and paying corresponding incentives to the upper first buyer in the payment server; And A third step of serially performing multi-stage sales according to the authentication process, product purchase process, identifier and password assignment process, and payment process for any lower purchaser who has received the identifier and password of the upper purchaser Multi-level e-commerce service method comprising a. In the multi-level e-commerce service method applied to a multi-level e-commerce service system, If the first buyer wants to purchase products in the same product, similar products, or the same shopping mall again after purchasing the goods by using e-commerce, after purchasing the products at the web server after selecting the products collectively A first step of collectively receiving the assigned first identifiers and first passwords, performing authentication at an authentication server, and transmitting relevant data to the web server to purchase the corresponding products at a discounted price; When any second buyers who have received the first identifier and the first passwords from the first buyer want to purchase products in the same product, similar products, or the same shopping mall, the products are collectively selected by the web server. After the first identifier and the first password are collectively received, authentication is performed in the authentication server to transmit related data to the web server and the payment server, and the web server is discounted to the second buyers. A second step of collectively allocating a second identifier and second passwords after purchasing a product at a predetermined price, and collectively paying corresponding incentives to the first upper purchaser at the payment server; And Performing multi-stage sales in a chain according to the collective product selection process, the authentication process, the product purchase process, the identifier and password assignment process, and the payment process with respect to any subordinate buyers who have received the identifiers and passwords of the superior buyers. 3 steps Multi-level e-commerce service method comprising a. In the multi-level e-commerce service method applied to a multi-level e-commerce server, A first step of performing authentication by receiving a first identifier and a first password allocated to the substrate mash; A second step of allocating a second identifier and a second password after selling the product at a discounted price according to the authentication of the first identifier and the first password; A third step of paying an incentive corresponding to the sale of the product for the identifier of the upper node; And A fourth step of serially performing multi-stage sales according to the authentication process, merchandise sales process, identifier and password assignment process, and payment process for any lower purchaser who has received the upper identifier and password; Multi-level e-commerce service method comprising a. In the multi-level e-commerce service method applied to a multi-level e-commerce server, A first step of collectively receiving the first identifiers and the first passwords assigned to the substrate mash and receiving authentication after collectively selecting products to be sold; A second step of collectively allocating a second identifier and second passwords after collectively selling goods at a discounted price according to the authentication of the first identifier and the first passwords; A third step of collectively paying incentives corresponding to each sale of goods for identifiers of the upper node; And A fourth step of serially performing multistage sales according to the collective authentication process, merchandise sales process, identifier and password assignment process, and payment process for any lower purchasers who have received the upper identifier and password; Multi-level e-commerce service method comprising a. The method according to claim 11, wherein The fifth step of participating in the cascaded multi-stage sales according to the authentication process and the identifier and password allocation process without purchasing goods to any lower purchasers who have received the upper identifier and password. Multi-level e-commerce service method further comprising. The method of claim 15, The payment process, A method of multi-level e-commerce service, comprising incentive payment from a node where a sale takes place to an upper node having a predetermined limit limit. In the multi-level e-commerce service system having a large capacity processor for the multi-level e-commerce service, If the first purchaser wants to purchase the same product or similar product or the same shopping mall again after purchasing the product by using e-commerce, the authentication is performed in the authentication server by receiving the first password assigned when purchasing the existing product. A first function of transferring related data to a web server, and purchasing goods at a discounted price from the web server; When any second buyer, who has received the first password from the first buyer, wants to purchase a product at the same product, a similar product, or the same shopping mall, receives the first password and performs authentication at the authentication server. Recognizing that the password of the first buyer to pass the relevant data to the web server and the payment server, and the second password is assigned to the second server after the web server to purchase the product at a discounted price And a second function of paying a corresponding incentive to the upper first buyer at the payment server; And A third function of serially performing multi-stage sales according to the authentication process, product purchase process, password allocation process, payment process, etc. for any lower purchaser who has received the password of the upper purchaser A computer-readable recording medium having recorded thereon a program for realizing this. In the multi-level e-commerce service system having a large capacity processor for the multi-level e-commerce service, If the first buyer wants to purchase products in the same product, similar products, or the same shopping mall again after purchasing the goods by using e-commerce, after purchasing the products at the web server after selecting the products collectively A first function of collectively receiving the assigned first passwords, performing authentication at an authentication server, and transmitting related data to the web server to purchase the corresponding product at a discounted price; After any second buyers who have received the first passwords from the first buyer want to purchase products in the same product, similar products, or the same shopping mall, after allowing the web server to collectively select the products, The first password is collectively received, authentication is performed in the authentication server to recognize that the password is the first buyer, and related data is transmitted to the web server and the payment server, and the web server is transmitted to the second buyers. A second function of collectively allocating second passwords after purchasing goods at a discounted price and collectively paying corresponding incentives to the first upper purchaser at the payment server; And A third function of serially performing multi-level sales according to the collective product selection process, authentication process, product purchase process, password allocation process, payment process, etc. for any lower purchaser who has received the passwords of the upper purchaser A computer-readable recording medium having recorded thereon a program for realizing this. For a multi-level e-commerce service, multi-level e-commerce server having a large processor, A first function of recognizing an identifier of an upper node by receiving a first password assigned to a corresponding product in a substrate mash and performing authentication; A second function of allocating a second password after selling the product at a discounted price according to the authentication of the first password; A third function of paying an incentive corresponding to the merchandise sale for the identifier of the higher node; And A fourth function of serially performing multi-stage sales according to the authentication process, product sales process, password allocation process, payment process, etc. for any lower purchaser who has received the upper password; A computer-readable recording medium having recorded thereon a program for realizing this. For a multi-level e-commerce service, multi-level e-commerce server having a large processor, A first function of collectively receiving first passwords assigned to a corresponding product on a substrate mash and performing authentication to collectively receive a product to be sold and recognizing identifiers of an upper node; A second function of collectively allocating second passwords after collectively selling goods at a discounted price according to the authentication of the first passwords; A third function of collectively paying incentives corresponding to the sale of each product for identifiers of the upper node; And A fourth function of serially performing multi-level sales according to the collective authentication process, product sales process, password allocation process, payment process, etc. for any lower purchasers who have received the upper passwords A computer-readable recording medium having recorded thereon a program for realizing this. The method of claim 17, wherein A fifth function of allowing any lower purchaser who has received the upper password to participate in a series of multi-level sales according to the authentication process and password allocation process without purchasing a product; A computer-readable recording medium that records a program for further realization. In the multi-level e-commerce service system having a large capacity processor for the multi-level e-commerce service, If the first purchaser wants to purchase the same product or similar product or the same shopping mall again after purchasing the product using e-commerce, the authentication server receives the first identifier and the first password assigned to the existing product. A first function of performing authentication on the web server to transmit related data to a web server and to purchase a product at a discounted price from the web server; If any second buyers having received the first identifier and the first password from the first buyer want to purchase a product at the same product, a similar product, or the same shopping mall, input the first identifier and the first password. Receive the authentication data from the authentication server, transfer the relevant data to the web server and the payment server, and allow the second server to purchase the product at a discounted price. A second function of allocating and paying a corresponding incentive to the upper first buyer in the payment server; And A third function of serially performing multi-stage sales according to the authentication process, product purchase process, identifier and password assignment process, payment process, etc. for any lower purchaser who has received the identifier and password of the upper purchaser A computer-readable recording medium having recorded thereon a program for realizing this. In the multi-level e-commerce service system having a large capacity processor for the multi-level e-commerce service, If the first buyer wants to purchase products in the same product, similar products, or the same shopping mall again after purchasing the goods by using e-commerce, after purchasing the products at the web server after selecting the products collectively A first function of collectively receiving the assigned first identifiers and first passwords, performing authentication at an authentication server, and transmitting relevant data to the web server to purchase the corresponding product at a discounted price; When any second buyers who have received the first identifier and the first passwords from the first buyer want to purchase products in the same product, similar products, or the same shopping mall, the products are collectively selected by the web server. After the first identifier and the first password are collectively received, authentication is performed in the authentication server to transmit related data to the web server and the payment server, and the web server is discounted to the second buyers. A second function of collectively allocating a second identifier and second passwords after purchasing a product at a predetermined price, and collectively paying corresponding incentives to the first upper purchaser at the payment server; And Performing multi-stage sales in a chain according to the collective product selection process, the authentication process, the product purchase process, the identifier and password assignment process, and the payment process with respect to any subordinate buyers who have received the identifiers and passwords of the superior buyers. 3 functions A computer-readable recording medium having recorded thereon a program for realizing this. For a multi-level e-commerce service, multi-level e-commerce server having a large processor, A first function of performing authentication by receiving a first identifier assigned to the substrate and a first password; A second function of allocating a second identifier and a second password after selling the product at a discounted price according to the authentication of the first identifier and the first password; A third function of paying an incentive corresponding to the merchandise sale for the identifier of the higher node; And A fourth function of serially performing multi-stage sales according to the authentication process, merchandise sales process, identifier and password assignment process, payment process, etc. for any lower purchasers who have received the upper identifier and password; A computer-readable recording medium having recorded thereon a program for realizing this. For a multi-level e-commerce service, multi-level e-commerce server having a large processor, A first function of collectively receiving first identifiers and first passwords assigned to the substrate mash and receiving authentication after collectively selecting products to be sold; A second function of collectively allocating a second identifier and second passwords after collectively selling goods at a discounted price according to the authentication of the first identifier and the first passwords; A third function of collectively paying incentives corresponding to the sale of each product for identifiers of the upper node; And A fourth function of serially performing multi-stage sales according to the collective authentication process, product sales process, identifier and password assignment process, payment process, etc. for any lower purchasers who have received the upper identifier and passwords A computer-readable recording medium having recorded thereon a program for realizing this. The method of claim 22, wherein A fifth function of allowing any lower purchaser who has received the upper identifier and the password to participate in a series of multi-level sales according to the authentication process and the identifier and password allocation process without purchasing a product; A computer-readable recording medium that records a program for further realization.