KR101420156B1 - Display device for providing home shopping environment by interworking with mobile device and method thereof - Google Patents

Abstract

The purpose of the present invention is to allow a display device capable of receiving broadcast signals to configure a home shopping environment by being linked with a mobile device and to provide a user with a convenient home shopping environment through the display device. More specifically, the display device receives a broadcast signal from a broadcast server, extracts shopping information by decoding the received broadcast signal, and transmits the extracted shopping information to a linked mobile device such that the extracted shopping information can be displayed on the linked mobile device, thereby enabling a user to easily perform an operation of purchasing a specific product online by an simple input while viewing video content using the display device.

Description

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a display device and a home shopping method for a home shopping environment interlocked with a mobile device. 2. Description of the Related Art [0002]

The present invention provides a home shopping environment that is convenient for a user through a home shopping environment in cooperation with a mobile device in a broadcast-capable display device.

For the type of customers who purchase goods, it is possible to directly view and select the goods. Therefore, in order to eliminate the time for visiting the shop and the sales shop, , And customers who purchase goods through telephone orders.

In addition, with respect to active implementation of digital broadcasting, various information can be inserted and transmitted in a video signal, and as the spread of smart TVs spreads, home shopping broadcasting is becoming more diversified and highly functional. Therefore, today's consumers are becoming more accustomed to purchasing products through department store, large discount stores, shopping centers around the house, and markets, rather than in-store shops. In the case of traditional shopping shopping in an offline store, consumers must pay time for visiting because they have to visit the offline store directly, and they also have to spend economic expenses such as transportation to travel. On the other hand, when shopping for watching a home shopping broadcast, it is possible not only to confirm more various information, but also to obtain a product price reduction effect due to reduction of a store rent of a business operator, so that the usability of home shopping is further increased.

However, when purchasing a product through such a home shopping, the user has to make a separate telephone call to purchase a desired product while watching the home shopping channel. In addition, There is a problem in that there is an inconvenience of using a home shopping and a limitation of a home shopping through a TV, in which a separate search must be performed even if a user wants to purchase a product exposed on a broadcasting screen.

It is an object of the present invention to provide a home shopping environment in which a mobile device is used to easily search for and purchase a product included in an image being viewed on a display device.

According to an embodiment of the present invention, a home shopping providing method of a display device that provides a home shopping environment in cooperation with a mobile device includes receiving a broadcasting signal from a broadcasting server, decoding the received broadcasting signal Extracting the shopping information from the decoded broadcast signal, and transmitting the extracted shopping information to the interworking mobile device so that the extracted shopping information can be displayed on the interlocked mobile device.

According to another aspect of the present invention, there is provided a home shopping providing method of a mobile device that provides a home shopping environment in cooperation with a display device, the method comprising: receiving a home shopping start signal; The method includes receiving data including shopping information corresponding to the transmitted shopping information request signal, displaying a home shopping screen based on the received data, and receiving a goods payment request signal, .

According to another aspect of the present invention, there is provided a display device for providing a home shopping environment in cooperation with a mobile device, including a broadcast signal receiving unit for receiving a broadcast signal from a broadcast server, a network unit for transmitting / receiving data, A decoder for decoding the received broadcast signal, a shopping information extracting unit extracting shopping information from the decoded broadcast signal, and a display unit for displaying the extracted shopping information in a mobile device connected through the network unit, And to transmit the extracted shopping information to the interlinked mobile device through the network unit.

According to another aspect of the present invention, there is provided a mobile device providing a home shopping environment interlocked with a display device, the mobile device including a user interface unit for receiving a home shopping start signal, A display unit for displaying a home shopping screen based on the received data, and a display unit for inputting a goods settlement request signal through the user interface unit And performs control to perform an operation for goods settlement.

Through the present invention, a user can easily perform an operation for purchasing a specific product online through a simple input while viewing a video content through a display device.

In addition, according to the embodiment of the present invention, since the shopping information is included in the broadcast signal and transmitted, the mobile device can omit the operation for performing a separate search operation, There is an effect that can be done.

FIG. 1 is a view showing devices and users constituting a home shopping environment according to an embodiment of the present invention.
2 is a diagram illustrating a method of providing a home shopping in a display device according to an embodiment of the present invention.
3 is a diagram illustrating a method of providing a home shopping in a mobile device according to an embodiment of the present invention.
4 is a diagram illustrating a broadcast signal including shopping information according to an embodiment of the present invention.
5 is a diagram illustrating a broadcast screen and a home shopping screen according to an embodiment of the present invention.
6 is a view illustrating a broadcast screen and a home shopping screen according to another embodiment of the present invention.
7 is a view showing a home shopping screen of a mobile device according to an embodiment of the present invention.
8 is a block diagram illustrating the structure of a display device providing a home shopping environment according to an embodiment of the present invention.
9 is a block diagram illustrating a configuration of a mobile device providing a home shopping environment according to an embodiment of the present invention.

Hereinafter, various embodiments of the present invention will be described in detail with reference to the accompanying drawings. Further, the suffixes "device", "device", and "portion" for components used in the following description are merely given in consideration of the ease of creating the present specification, Can be used in combination with each other, and can be designed in hardware or software.

BRIEF DESCRIPTION OF THE DRAWINGS The above and other features and advantages of the present invention will be more apparent from the following detailed description taken in conjunction with the accompanying drawings, in which: FIG.

FIG. 1 is a view showing devices and users constituting a home shopping environment according to an embodiment of the present invention.

A home shopping environment according to an embodiment of the present invention may include a broadcast server 10, a display device 20, and a mobile device 30, as shown in the figure. Accordingly, the user 40 can perform an operation for purchasing a product exposed on the broadcast screen displayed on the display device 20 through the home shopping environment.

According to an embodiment, the broadcast server 10 may transmit broadcast data to be output from the display device 20 to the display device 20 through a broadcast screen and a sound. In addition, the broadcasting server 10 may perform a function of a payment server together with a payment server (not shown). The payment server is a server that performs settlement when a user wants to purchase a product exposed on a broadcast screen. Accordingly, the payment server may include information for payment of the commodity amount, such as bank account information, mobile service subscriber information, and credit card information.

According to the embodiment, the broadcast server 10 may be configured such that the broadcast server receives and stores broadcast data from another server or medium, analyzes the stored broadcast data, and stores at least one item (Not shown) for information on an on-line dealer who sells the goods based on the extracted identification information, and transmits the searched information as shopping information to the broadcast data So that the broadcast signal can be generated. That is, the broadcast server 10 can reconfigure general broadcast data as a broadcast signal including shopping information through image analysis and product search. In another embodiment, it is natural that a broadcast signal generated as a broadcast signal including shopping information can be received through another medium or a server. The broadcast signal including the shopping information will be described later in detail with reference to FIG.

In addition, according to the embodiment, the display device 20 may be, for example, a digital TV (TV), a network TV, an HBBTV, a smart T, and an IPTV receiver capable of receiving a broadcast signal and outputting a broadcast image In some cases, an operation for providing a home shopping environment according to an embodiment of the present invention may be performed in a set-top box other than the display unit.

Also, according to an embodiment, the mobile device 30 may include a smartphone. In addition, a tablet PC, an electronic book, or the like, which can be carried by a user, and includes a display unit and a communication unit, may be included.

Also, the broadcast server 10, the display device 20, and the mobile device 30 may be connected to each other through a short-range wireless communication. That is, for example, communication standards such as Bluetooth, Radio Frequency Identification (RFID), Infrared Data Association (UDA), Ultra Wideband (UWB), ZigBee, DLNA (Digital Living Network Alliance) As shown in FIG.

2 is a diagram illustrating a method of providing a home shopping in a display device according to an embodiment of the present invention.

According to an embodiment, the display device may perform operations to provide a home shopping environment of a display device that is interlocked with a mobile device and provides a home shopping environment, through the following steps.

First, a broadcast signal is received (S101).

According to an embodiment, the broadcast signal may include shopping information on at least one product included in a display screen displayed by the broadcast signal. That is, information on the products included in the broadcasting screen can be transmitted together with the display device. This can reduce the burden of performing the operation of the display device or the mobile device.

The broadcast signal is decoded (S102). The received broadcast signal can be decoded through a decoder configured in the display device.

Shopping information is extracted (S103).

The display device can determine which of the information included in the decoded broadcast signal corresponds to the shopping information, and thus the shopping information can be extracted from the broadcasting signal. That is, for example, there is a difference between the data included in the header portion of the broadcast signal portion and the data included in the header of the shopping information portion. Therefore, Programming can be done and extraction done through it.

According to the embodiment, it is determined whether the display device is in a state of being interlocked with the mobile device. As a result of the determination, the shopping information can be extracted only when the display device is in a state of interlocking with the mobile device. Therefore, it is possible to prevent the extraction operation from being performed when it is unnecessary.

The shopping information is transmitted to the mobile device (S104), and the shopping information is displayed on the mobile device (S105). That is, the extracted shopping information is transmitted to the interlocked mobile device so that the extracted shopping information can be displayed on the interlocked mobile device.

According to an embodiment, when a plurality of mobile devices are interlocked with the display device or a plurality of mobile devices are located within a certain distance from the display device, the display device senses a shopping information request signal received from the specific mobile device And transmit the shopping information to the specific mobile device that has transmitted the sensed shopping information request signal among the plurality of mobile devices. Accordingly, even when a plurality of users carry the mobile device and watch the broadcast screen, the user can perform the desired home shopping through the respective mobile devices.

In addition to the above steps, the display device may further include a step of searching for a mobile device to be linked to configure the home shopping environment, and performing a connection to be linked with the searched mobile device to configure a home shopping environment can do.

Also, the display device may be configured to receive a link request signal from a specific mobile device passively, and establish a home shopping environment by connecting to the specific mobile device in response to the link request signal.

Also, according to the embodiment, the display device may receive the goods purchase signal from the interlocked mobile device, and may transmit the goods payment information according to the received goods purchase signal to the broadcasting server. In addition, the step of transmitting the goods payment information to the broadcasting server may include searching the database for user information corresponding to the mobile device that has transmitted the goods purchase signal, and transmitting the goods payment information based on the retrieved user information to the broadcasting server Wherein the step of transmitting the goods payment information to the broadcasting server includes the steps of searching the database for user information corresponding to the mobile device that has transmitted the goods purchase signal, And transmitting the goods settlement information based on the goods settlement information to the broadcast server. In addition, the display device may include receiving a merchandise purchase signal including user payment information from the mobile device.

In this manner, the display device can provide a home shopping environment through the steps described above. However, the order in which the steps are listed is not fixed, and the order may be different from case to case.

3 is a diagram illustrating a method of providing a home shopping in a mobile device according to an embodiment of the present invention.

According to an embodiment, a mobile device that is interlocked with a display device and provides a home shopping environment can provide home shopping through the following steps.

First, the mobile device performs an operation for interfacing with a first device, that is, a display device that displays a broadcast screen providing home shopping (S201). Accordingly, a home shopping start signal is input to the mobile device, and the mobile device can perform an operation for interlocking with the display device according to the input.

According to an embodiment, when the home shopping start signal is input as a hot key input or a specific menu item selection signal input or a voice signal or a gesture signal to the mobile device, It is possible to search for a display device providing a home shopping environment located within a range and send an interlock request signal to the searched display device through the search. That is, the user can input the home shopping start signal in various ways, and the mobile device can search for peripheral display devices and perform interworking. Also, according to an embodiment, the mobile device may store data as to whether a display device having any identification information (ID) can provide a home shopping environment configuration, and thereby perform a search.

According to an embodiment of the present invention, when a photographing signal for photographing a screen of the display device through a camera unit is input, the mobile device transmits the photographing signal to a home shopping center for at least one item included in the image displayed on the display device It can be recognized as a start signal. That is, the user simply inputs an image pickup signal for the screen of the display device through the mobile device, thereby inputting the interlocking request signal and interlocking the interlocking request signal. To this end, the mobile device, when the photographing signal is input, performs photographing, and can determine, based on the direction of the camera unit and the position of the mobile device, the user intends to perform interlocking with a certain display device. In addition, when the mobile device is already registered in the display device, the interlocking operation can be performed immediately without making any other judgment operation according to the photographing signal.

Further, the mobile device transmits a shopping information request signal to the interlocked display device (S202). That is, the shopping information request signal can be transmitted immediately after the interlocking is performed, and after the interlocking is completed, the shopping information request signal can be transmitted based on the user input.

In addition, the mobile device receives data including shopping information corresponding to the transmitted shopping information request signal (S203). That is, the mobile device can receive data including shopping information from a display device on which a broadcast screen is output. In addition, according to the embodiment, the shopping information data extracted from the broadcasting signal can be received from the display device, and according to another embodiment, the broadcasting signal itself including the shopping information can be received.

Therefore, according to the embodiment, the mobile device can perform a process of receiving a broadcast signal from the display device and extracting data on shopping information from the received broadcast signal. To this end, the mobile device may include a module capable of determining what data format the shopping information has.

Further, the home shopping screen is displayed based on the received data (S204). The mobile device may display a home shopping screen to provide a home shopping environment to the user. That is, according to the embodiment, a screen of FIGS. 5 to 7 may be displayed to allow the user to use the home shopping.

Thus, according to an embodiment, the mobile device may display a home shopping screen that includes a list of items that include at least one item included in the screen displayed on the display device, , A region where a specific commodity is displayed is cropped, and a home shopping screen including a commodity image can be displayed.

Further, it is possible to utilize a communication network of the mobile device to download a detailed image of at least one item included in a screen displayed on the display device, and to display a home shopping screen including the downloaded detailed image Can be displayed. For this purpose, the mobile device can detect identification information (ID) about a product, or can detect feature information through image search, and can perform a search using an Internet search engine to download an associated image. In addition, additional images can be requested and downloaded to the home shopping server through the Internet.

Further, the mobile device receives the payment request signal by receiving the goods payment request signal (S205). The user can input a product selection and settlement request signal using menus on the screen displayed on the mobile device. One embodiment of the above menus will be described in detail below with reference to FIG.

According to the embodiment, in addition to the above-described steps, the mobile device can transmit goods payment information to the payment server through the network of the mobile device when the goods payment request signal is input. That is, the mobile device can directly transmit the settlement request information to the settlement server, so that settlement can be performed.

According to another embodiment, in addition to the above-described steps, the mobile device may transmit a goods settlement request signal to the display device when the goods settlement request signal is input. That is, when a payment request signal is transmitted from a mobile device to a display device, a display device that outputs a broadcast screen in a home shopping environment plays a role of a main device, the display device receives the payment request signal, To perform an operation for settlement and ordering goods.

4 is a diagram illustrating a broadcast signal including shopping information according to an embodiment of the present invention.

According to an embodiment, a broadcast signal received from a broadcast server in the display device may include shopping information. That is, it may include shopping information about at least one product among the products included in the display screen displayed on the display device by the broadcasting signal received from the broadcasting server.

To this end, as shown in the figure, the broadcast signals 201, 202, and 203 may be divided into packet units, and shopping information 301, 302, and 303 may be included among the divided packets. That is, the shopping information may be included between time division multiplexed transport streams of broadcast signals.

Accordingly, the display device can simultaneously receive the shopping information while receiving the broadcast signal, so that it is not necessary to perform the operation for receiving the shopping information at the same time. In addition, since the broadcasting server includes the shopping information in the broadcasting signal, it is possible to reduce the user's feeling of rejection using the display device.

In addition, according to another embodiment, the broadcasting signal including the shopping information may be configured in another form such that the broadcasting signal and the shopping information can be encoded together and transmitted.

In addition, the broadcast signal including the shopping information can be transmitted as a broadcast signal from another server. On the other hand, the broadcast server may receive shopping information only from another server, and may generate the broadcast signal including the shopping information.

5 is a diagram illustrating a broadcast screen and a home shopping screen according to an embodiment of the present invention.

According to an embodiment, the display device 20 and the mobile device 30 can provide a home shopping environment through the form shown in FIG.

That is, the display device 20 can display a broadcast screen according to the broadcast signal and deliver the content to the user. For example, as shown in the figure, a drama reproduction screen can be displayed.

In addition, the mobile device 30 can receive shopping information from the display device 20 and display the shopping menu 31 based on the received shopping information. That is, as shown in the figure, detailed information such as 'Soi Hyun Dress', 'Soi Hyun Ring', 'Kim Seung Woo Suit', 'Kim Seung Woo Ta', and 'Ceramics', which are products included on the screen displayed on the display device, A shopping menu 31 containing shopping menu items for proceeding with the purchase may be displayed on the mobile device 30. [ The user can easily perform the operation for purchasing the product exposed in the current display device.

6 is a view illustrating a broadcast screen and a home shopping screen according to another embodiment of the present invention.

5, that is, the display device 20 can display the broadcast screen according to the broadcast signal and deliver the content to the user. For example, the movie playback screen can be displayed as shown in the figure.

The mobile device 30 can also receive shopping information from the display device 20 and display the shopping menu 32 based on the received shopping information. That is, as shown in the figure, the shopping menu items including the shopping menu items for confirming the detailed information of 'tasty' and 'hajeungwoo underwear' corresponding to the products included in the screen displayed on the display device, (32) may be displayed on the mobile device (30). In addition, additional information other than the shopping information may be included in the broadcast signal and transmitted from the broadcasting server to the display device 20, and the connection menu item using the other additional information may also be displayed in the shopping menu 32 have. That is, for example, as shown in this figure, if a scene in a restaurant is exposed on a movie screen, information about the restaurant may be included as additional information, and a shopping menu displayed on the mobile device 30 (32) may further include a menu item for confirming the telephone number of the restaurant. Accordingly, the user can select a menu item for confirming the telephone number, directly connect to the telephone, or confirm the actual telephone number of the restaurant.

7 is a view showing a home shopping screen of a mobile device according to an embodiment of the present invention.

According to the embodiment, a shopping menu may be displayed on the mobile device so as to perform more various operations than the forms shown in FIGS. 5 and 6. That is, as shown in FIG. 7, the menu items may include various information and allow various operations to be performed. In addition, the screen shown in FIG. 7 may be a screen displayed when the user selects a menu item for a specific item in the shopping menu shown in FIG. 5 and FIG. 6 according to the embodiment, , It may be a screen displayed immediately after receiving the shopping information from the display device without going through the shopping menu shown in FIG. 5 and FIG.

The mobile device 30 displays merchandise information 33, merchandise detail image 34, merchandise name 35, selection size and destination information 36, order confirmation menu item 38, The display screen including the menu item 37 can be provided to the user. In addition, the selected size and the destination information 36 can be edited based on a signal input from the user.

Accordingly, the user can be provided with a home shopping environment with increased convenience.

8 is a block diagram illustrating the structure of a display device providing a home shopping environment according to an embodiment of the present invention.

The display device 20 that provides a home shopping environment in cooperation with the mobile device includes a broadcast signal receiving unit 207, a decoder 204, a network unit 208, a shopping information extracting unit 205, And may include a control unit 206.

The broadcast signal receiving unit 207 receives a broadcast signal from the broadcast server.

The broadcast signal may include shopping information about at least one product included in a display screen displayed by the broadcast signal. That is, the shopping information may be included among time division multiplexed transport streams of the broadcast signal.

In addition, the broadcast server may be configured to analyze broadcast data stored in the broadcast server, to extract identification information of at least one commodity included in the broadcast data, and to store the commodity on the basis of the extracted identification information, And a broadcast server for generating the broadcast signal by merging the retrieved information with the broadcast data as shopping information.

The decoder 204 decodes the broadcast signal received through the broadcast signal receiver 207.

The network unit 208 interlocks with the mobile device and transmits and receives data. In addition, the network unit 208 may search for a mobile device to be linked to configure a home shopping environment, and may perform a connection to be linked with the searched mobile device. In addition, the network unit 208 may receive a link request signal from a specific mobile device and establish a home shopping environment by connecting to the specific mobile device in response to the received link request signal. Also, the network unit 208 can receive a merchandise purchase signal including user payment information from the mobile device.

The shopping information extracting unit 205 extracts shopping information from the broadcast signal decoded by the decoder 204. [ Also, the shopping information extracting unit 205 may determine whether the display device is in a state of being linked with the mobile device, and extract the shopping information only when the display device is in a state of being linked with the mobile device.

The control unit 206 controls the extracted shopping information to be transmitted to the interlinked mobile device through the network unit 208 so that the extracted shopping information can be displayed on the mobile device linked through the network unit .

In addition, the control unit 206 detects a shopping information request signal received from the specific mobile device to the network unit, and transmits the shopping information request signal to the specific mobile device And control the network unit to transmit the shopping information to the device.

In addition, when the goods purchase signal is received from the interlocked mobile device, the control unit 206 may transmit the goods payment information according to the received goods purchase signal to the broadcasting server through the network unit.

The display device 20 may further include a database (not shown) for storing user information corresponding to a specific mobile device, and the control unit 206 may include a user corresponding to the mobile device Information from the database, and transmits the goods payment information based on the retrieved user information to the broadcasting server.

In addition, the network unit 208 of the display device may provide an interface for connecting the display device 20 with the wired / wireless network including the Internet network. Accordingly, the network unit 208 may have an Ethernet terminal or the like for connection to a wired network and may be connected to a wireless LAN (WLAN) (Wi -Fi, Wibro (Wireless broadband), Wimax (World Interoperability for Microwave Access), and HSDPA (High Speed Downlink Packet Access) communication standards.

Further, the network unit 208 can transmit or receive data with other users or other electronic devices via the network to which it is connected or another network linked to the connected network.

9 is a block diagram illustrating a configuration of a mobile device providing a home shopping environment according to an embodiment of the present invention.

The mobile device is a mobile terminal. The mobile terminal 600 includes a network unit 610, an A / V input unit 620, a user interface unit 630, a sensing unit 640, A memory 660, an interface unit 670, a control unit 680, and a power supply unit 690, and the like. 9 are not essential, a mobile device having more or fewer components may be implemented.

Hereinafter, the components will be described in order.

The network portion 610 may include one or more modules that enable wireless communication between the mobile device 30 and the wireless communication system or between the mobile device 30 and the network in which the mobile device 30 is located. For example, the network unit 610 may include a broadcast receiving module 611, a mobile communication module 612, a wireless Internet module 613, a short range communication module 614, and a location information module 615 .

The broadcast receiving module 611 receives broadcast signals and / or broadcast-related information from an external broadcast management server through a broadcast channel.

The broadcast channel may include a satellite channel and a terrestrial channel. The broadcast management server may refer to a server for generating and transmitting broadcast signals and / or broadcast related information, or a server for receiving broadcast signals and / or broadcast related information generated by the broadcast management server and transmitting the generated broadcast signals and / or broadcast related information. The broadcast signal may include a TV broadcast signal, a radio broadcast signal, a data broadcast signal, and a broadcast signal in which a data broadcast signal is combined with a TV broadcast signal or a radio broadcast signal.

The broadcast-related information may refer to a broadcast channel, a broadcast program, or information related to a broadcast service provider. The broadcast-related information may also be provided through a mobile communication network. In this case, it may be received by the mobile communication module 612.

The mobile communication module 612 transmits and receives radio signals to at least one of a base station, an external terminal, and a server on a mobile communication network. The wireless signal may include various types of data depending on a voice call signal, a video call signal or a text / multimedia message transmission / reception.

The wireless Internet module 613 refers to a module for wireless Internet access, and may be embedded in the mobile device 30 or externally. WLAN (Wi-Fi), Wibro (Wireless broadband), Wimax (World Interoperability for Microwave Access), HSDPA (High Speed Downlink Packet Access) and the like can be used as wireless Internet technologies.

The short-range communication module 614 is a module for short-range communication. Bluetooth, Radio Frequency Identification (RFID), infrared data association (IrDA), Ultra Wideband (UWB), ZigBee, and the like can be used as a short range communication technology.

The position information module 615 is a module for obtaining the position of the mobile terminal, and a representative example thereof is a Global Position System (GPS) module.

Through this configuration, the network unit can transmit the shopping information request signal to the interlocked display device, and receive data including the shopping information corresponding to the transmitted shopping information request signal.

When a home shopping start signal is input through the user interface unit, the network unit searches for a display device providing a home shopping environment located within a predetermined distance from the mobile device, Signal can be transmitted. The various modules may be used for the search.

9, an A / V (Audio / Video) input unit 620 is for inputting an audio signal or a video signal, and may include a camera 621 and a microphone 622. The camera 621 processes image frames such as still images or moving images obtained by the image sensor in the video communication mode or the photographing mode. The processed image frame can be displayed on the display section 651. [

The image frame processed by the camera 621 may be stored in the memory 660 or may be transmitted to the outside via the network unit 610. [ More than two cameras 621 may be provided depending on the use environment.

The microphone 622 receives an external sound signal by a microphone in a communication mode, a recording mode, a voice recognition mode, or the like, and processes it as electrical voice data. The processed voice data can be converted into a form that can be transmitted to the mobile communication base station through the mobile communication module 612 and output when the voice mode is the communication mode. The microphone 622 receives a noise various noise reduction algorithms for eliminating noise can be implemented.

The user interface unit 630 generates input data for controlling the operation of the terminal. The user interface unit 630 may include a key pad dome switch, a touch pad (static / static), a jog wheel, a jog switch, and the like.

Thus, the user interface unit can receive the home shopping start signal.

When the photographing signal for photographing the screen of the display device is input through the camera unit, the photographing unit recognizes the photographing signal as a home shopping commencement signal for at least one commodity included in the image displayed on the display device, A control operation for providing a home shopping environment can be performed.

The sensing unit 640 senses the current state of the mobile device 30, such as the open / closed state of the mobile device 30, the location of the mobile device 30, the presence or absence of user contact, the orientation of the mobile terminal, Thereby generating a sensing signal for controlling the operation of the mobile device 30. For example, when the mobile device 30 is in the form of a slide phone, it is possible to sense whether the slide phone is opened or closed. It is also possible to determine whether the power supply unit 690 is powered on, It can also sense. Meanwhile, the sensing unit 640 may include a proximity sensor 641.

The output unit 650 includes an output unit 651, an audio output module 652, an alarm unit 653, a haptic module 654, and the like, for generating output related to visual, auditory, .

The display unit 651 displays (outputs) the information processed by the mobile device 30. [ For example, when the mobile terminal is in the call mode, a UI (User Interface) or a GUI (Graphic User Interface) associated with a call is displayed. When the mobile device 30 is in the video communication mode or the photographing mode, the photographed and / or received video or UI and GUI are displayed.

The display unit 651 may be a liquid crystal display (LCD), a thin film transistor-liquid crystal display (TFT LCD), an organic light-emitting diode (OLED), a flexible display display, and a 3D display.

Some of these displays can be configured as transparent or light transmissive so that they can be viewed through the outside of them. This can be referred to as a transparent display, and a typical example of the transparent display is TOLED (Transparent OLED) and the like. The rear structure of the display unit 651 may also be configured as a light transmitting structure. By this structure, the user can see an object located behind the terminal body through the area occupied by the display unit 651 of the terminal body .

Therefore, the home shopping screen based on the received data can be displayed through the display unit 651. [ In addition, the display unit 651 can display a home shopping screen including a list of goods including at least one item included in the screen displayed on the display device, The displayed area may be cropped to display a home shopping screen including a displayed product image.

There may be two or more display units 651 depending on the implementation of the mobile device 30. [ For example, in the mobile device 30, the plurality of display portions may be spaced apart from one another or may be disposed integrally with each other, and may be disposed on different surfaces.

(Hereinafter, referred to as a 'touch screen') in which a display unit 651 and a sensor (hereinafter, referred to as 'touch sensor') that detects a touch operation form a mutual layer structure The touch sensor may be, for example, a touch film, a touch sheet, a touch pad, or the like.

The touch sensor may be configured to convert a change in a pressure applied to a specific portion of the display portion 651 or a capacitance generated in a specific portion of the display portion 651 into an electrical input signal. The touch sensor can be configured to detect not only the position and area to be touched but also the pressure at the time of touch.

If there is a touch input to the touch sensor, the corresponding signal (s) is sent to the touch controller. The touch controller processes the signal (s) and transmits the corresponding data to the control unit 680. Thus, the control unit 680 can know which area of the display unit 651 is touched or the like.

Referring to FIG. 9, a proximity sensor 641 may be disposed in an inner region of the mobile terminal or in the vicinity of the touch screen, which is surrounded by the touch screen. The proximity sensor 641 refers to a sensor that detects the presence of an object approaching a predetermined detection surface or an object existing in the vicinity of the detection surface without mechanical contact by using an electromagnetic force or an infrared ray. The proximity sensor has a longer life span than the contact sensor and its utilization is also high.

Examples of the proximity sensor 641 include a transmission type photoelectric sensor, a direct reflection type photoelectric sensor, a mirror reflection type photoelectric sensor, a high frequency oscillation type proximity sensor, a capacitive proximity sensor, a magnetic proximity sensor, and an infrared proximity sensor. And to detect the proximity of the pointer by the change of the electric field along the proximity of the pointer when the touch screen is electrostatic. In this case, the touch screen (touch sensor) may be classified as a proximity sensor.

Hereinafter, for convenience of explanation, the act of recognizing that the pointer is positioned on the touch screen while the pointer is not in contact with the touch screen is referred to as "proximity touch & The act of actually touching the pointer on the screen is called "contact touch. &Quot; The position where the pointer is proximately touched on the touch screen means a position where the pointer is vertically corresponding to the touch screen when the pointer is touched.

The proximity sensor 641 detects a proximity touch and a proximity touch pattern (for example, a proximity touch distance, a proximity touch direction, a proximity touch speed, a proximity touch time, a proximity touch position, a proximity touch movement state, and the like). Information corresponding to the detected proximity touch operation and the proximity touch pattern may be output on the touch screen.

The audio output module 652 can output audio data received from the network unit 610 or stored in the memory 660 in a call signal reception mode, a call mode or a recording mode, a voice recognition mode, a broadcast reception mode, The sound output module 652 also outputs sound signals associated with functions performed on the mobile device 30 (e.g., call signal receive tones, message receive tones, etc.). The sound output module 652 may include a receiver, a speaker, a buzzer, and the like.

The alarm unit 653 outputs a signal for notifying the occurrence of an event of the mobile device 30. Examples of events that occur in the mobile terminal include call signal reception, message reception, key signal input, touch input, and the like. The alarm unit 653 may output a signal for informing occurrence of an event in a form other than a video signal or an audio signal, for example, vibration. The video signal or the audio signal may be output through the display unit 651 or the audio output module 652 so that they may be classified as a part of the alarm unit 653. [

The haptic module 654 generates various tactile effects that the user can feel. A typical example of the haptic effect generated by the haptic module 654 is vibration. The intensity and pattern of the vibration generated by the haptic module 654 are controllable. For example, different vibrations may be synthesized and output or sequentially output.

In addition to vibration, the haptic module 654 may be configured to perform various functions such as a pin arrangement vertically moving with respect to the contact skin surface, a spraying force or suction force of the air through the injection port or the suction port, a touch on the skin surface, contact with an electrode, And various tactile effects such as an effect of reproducing a cold sensation using an endothermic or exothermic element can be generated.

The haptic module 654 can be implemented not only to transmit the tactile effect through direct contact but also to allow the user to feel the tactile effect through the muscles of the finger or arm. At least two haptic modules 654 may be provided according to the configuration of the mobile terminal 100.

The memory 660 may store a program for the operation of the controller 680 and may temporarily store input / output data (e.g., a phone book, a message, a still image, 660 may store data related to vibration and sound of various patterns output upon touch input on the touch screen.

The memory 660 may be a flash memory type, a hard disk type, a multimedia card micro type, a card type memory (e.g., SD or XD memory), a RAM (Random Access Memory), SRAM (Static Random Access Memory), ROM (Read Only Memory), EEPROM (Electrically Erasable Programmable Read-Only Memory), PROM A disk, and / or an optical disk. The mobile device 30 may operate in association with a web storage that performs the storage function of the memory 660 on the Internet.

The interface unit 670 serves as a path for communication with all the external devices connected to the mobile device 30. The interface unit 670 receives data from an external device or receives power from the external device to transfer the data to the respective components in the mobile device 30 or allows data in the mobile device 30 to be transmitted to an external device. An audio input / output (I / O) port, a video port, a memory card port, a port for connecting a device with an identification module, An input / output (I / O) port, an earphone port, and the like may be included in the interface unit 670.

The identification module is a chip for storing various information for authenticating the usage right of the mobile device 30 and includes a user identification module (UIM), a subscriber identity module (SIM), a general purpose user authentication module A Universal Subscriber Identity Module (USIM), and the like. Devices with identification modules (hereinafter referred to as "identification devices") can be manufactured in a smart card format. Accordingly, the identification device can be connected to the terminal 600 through the port.

The interface unit 670 may be a path through which power from the cradle is supplied to the mobile device 30 when the mobile device 30 is connected to an external cradle, Signal may be the path through which the mobile device 30 is communicated. The various command signals or the power source input from the cradle may operate as a signal for recognizing that the mobile device 30 is correctly mounted on the cradle.

The controller 680 typically controls the overall operation of the mobile device 30. For example, voice communication, data communication, video communication, and the like. The control unit 680 may include a multimedia module 681 for multimedia playback. The multimedia module 681 may be implemented in the control unit 680 or separately from the control unit 680.

The control unit 680 can perform a pattern recognition process for recognizing handwriting input or drawing input performed on the touch screen as characters and images, respectively.

The power supply unit 690 receives external power and internal power under the control of the controller 680 and supplies power necessary for operation of the respective components.

The various embodiments described herein may be embodied in a recording medium readable by a computer or similar device using, for example, software, hardware, or a combination thereof.

According to a hardware implementation, the embodiments described herein may be implemented as application specific integrated circuits (ASICs), digital signal processors (DSPs), digital signal processing devices (DSPDs), programmable logic devices (PLDs), field programmable gate arrays May be implemented using at least one of a processor, controllers, micro-controllers, microprocessors, and other electronic units for performing functions. In some cases, May be implemented by the control unit 680 itself.

According to a software implementation, embodiments such as the procedures and functions described herein may be implemented with separate software modules. Each of the software modules may perform one or more of the functions and operations described herein. Software code may be implemented in a software application written in a suitable programming language. The software code is stored in the memory 660 and can be executed by the control unit 680. [

Accordingly, the control unit 680 can control the commodity settlement operation based on the commodity settlement request signal input through the user interface unit.

In addition, the control unit 680 downloads a detailed image of at least one item included in the screen displayed on the display device through the network unit, The screen can be controlled to be displayed.

In addition, the control unit 680 can control to transmit the goods settlement information to the settlement server through the network unit when the goods settlement request signal is inputted through the user interface unit. Meanwhile, the control unit 680 may control to transmit the goods settlement request signal to the display device through the network unit when the goods settlement request signal is input, according to another embodiment.

In addition, a shopping information extracting unit 700 for extracting data on the shopping information from data received through the network unit may be included.

As described above, an optimal embodiment has been disclosed in the drawings and specification. Although specific terms have been employed herein, they are used for purposes of illustration only and are not intended to limit the scope of the invention as defined in the claims or the claims. Therefore, those skilled in the art will appreciate that various modifications and equivalent embodiments are possible without departing from the scope of the present invention. Accordingly, the true scope of the present invention should be determined by the technical idea of the appended claims.

10: Broadcast server
20: Display device
30: Mobile device
40: User

Claims (40)

delete delete delete delete delete delete delete delete delete delete delete delete A home shopping providing method of a mobile device interfacing with a display device to provide a home shopping environment,
Receiving a home shopping start signal;
Transmitting a shopping information request signal to the interlocked display device;
Receiving data including shopping information corresponding to the transmitted shopping information request signal;
Displaying a home shopping screen based on the received data; And
Receiving a goods settlement request signal,
Wherein the step of receiving the home shopping start signal comprises:
Receiving a photographing signal for photographing a screen of the display device through a camera unit; And
Recognizing the photographing signal as a home shopping start signal for at least one commodity included in an image displayed on the display device
And providing the home shopping service. A home shopping providing method of a mobile device interfacing with a display device to provide a home shopping environment,
Receiving a home shopping start signal;
Transmitting a shopping information request signal to the interlocked display device;
Receiving data including shopping information corresponding to the transmitted shopping information request signal;
Displaying a home shopping screen based on the received data; And
Receiving a goods settlement request signal,
Wherein the step of receiving the home shopping start signal comprises:
Searching for a display device providing a home shopping environment located within a predetermined distance from the mobile device when the home shopping start signal is input; And
Transmitting an interworking request signal to the searched display device through the search
And providing the home shopping service. 14. The method of claim 13,
The step of receiving the shopping information comprises:
Receiving a broadcast signal from the display device; And
Extracting data on shopping information from the received broadcast signal;
And providing the home shopping service. 14. The method of claim 13,
Wherein the displaying the home shopping screen comprises:
Displaying a home shopping screen including a list of goods including at least one item included in a screen displayed on the display device
And providing the home shopping service. A home shopping providing method of a mobile device interfacing with a display device to provide a home shopping environment,
Receiving a home shopping start signal;
Transmitting a shopping information request signal to the interlocked display device;
Receiving data including shopping information corresponding to the transmitted shopping information request signal;
Displaying a home shopping screen based on the received data; And
Receiving a goods settlement request signal,
Wherein the displaying the home shopping screen comprises:
Displaying a home shopping screen including a product image displayed by cropping an area where a specific product is displayed on a screen displayed on the display device
And providing the home shopping service. 14. The method of claim 13,
Wherein the displaying the home shopping screen comprises:
Downloading a detailed image of at least one item included in a screen displayed on the display device through a communication network of the mobile device;
Displaying the home shopping screen including the downloaded detailed image
And providing the home shopping service. 14. The method of claim 13,
When the goods settlement request signal is inputted, transmitting goods settlement information to the settlement server through the network of the mobile device
Further comprising the steps of: 14. The method of claim 13,
When the goods settlement request signal is inputted, transmitting a goods settlement request signal to the display device
Further comprising the steps of: delete delete delete delete delete delete delete delete delete delete delete delete 1. A mobile device interfacing with a display device to provide a home shopping environment,
A user interface unit for receiving a home shopping start signal;
A network unit transmitting a shopping information request signal to the interlocked display device and receiving data including shopping information corresponding to the transmitted shopping information request signal;
A display unit for displaying a home shopping screen based on the received data;
A control unit receiving a goods settlement request signal through the user interface unit and performing an operation for goods settlement; And
And a camera section for photographing an image,
The user interface unit,
When the photographing signal for photographing the screen of the display device is inputted through the camera unit, the photographing signal is recognized as a home shopping commencement signal for at least one commodity included in the image displayed on the display device Mobile device. 34. The method of claim 33,
A shopping information extracting unit for extracting data on the shopping information from data received through the network unit,
Lt; RTI ID = 0.0 > 1, < / RTI > 1. A mobile device interfacing with a display device to provide a home shopping environment,
A user interface unit for receiving a home shopping start signal;
A network unit transmitting a shopping information request signal to the interlocked display device and receiving data including shopping information corresponding to the transmitted shopping information request signal;
A display unit for displaying a home shopping screen based on the received data; And
And a control unit for receiving a goods settlement request signal through the user interface unit and performing an operation for goods settlement,
The network unit includes:
When a home shopping start signal is inputted through the user interface unit, searching for a display device providing a home shopping environment located within a certain distance from the mobile device, and transmitting an interlocking request signal to the searched display device A mobile device characterized by. 1. A mobile device interfacing with a display device to provide a home shopping environment,
A user interface unit for receiving a home shopping start signal;
A network unit transmitting a shopping information request signal to the interlocked display device and receiving data including shopping information corresponding to the transmitted shopping information request signal;
A display unit for displaying a home shopping screen based on the received data; And
And a control unit for receiving a goods settlement request signal through the user interface unit and performing an operation for goods settlement,
The display unit includes:
Wherein the display device displays a home shopping screen including a list of goods including at least one item included in a screen displayed on the display device. 1. A mobile device interfacing with a display device to provide a home shopping environment,
A user interface unit for receiving a home shopping start signal;
A network unit transmitting a shopping information request signal to the interlocked display device and receiving data including shopping information corresponding to the transmitted shopping information request signal;
A display unit for displaying a home shopping screen based on the received data; And
And a control unit for receiving a goods settlement request signal through the user interface unit and performing an operation for goods settlement,
The display unit includes:
Wherein the display device displays a home shopping screen including a product image displayed by cropping an area where a specific product is displayed on a screen displayed on the display device. 34. The method of claim 33,
Wherein,
And downloading a detailed image of at least one item included in a screen displayed on the display device through the network unit and controlling the display unit to display a home shopping screen including the downloaded detailed image ≪ / RTI > 34. The method of claim 33,
Wherein,
And transmits the goods settlement information to the settlement server through the network unit when the goods settlement request signal is input. 34. The method of claim 33,
Wherein,
And transmits a goods settlement request signal to the display device through the network unit when the goods settlement request signal is input.

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