KR100747688B1 - Product advertisement system and event method through event map. - Google Patents

Abstract

The present invention relates to a system and a method for providing an event map, playing a game through a map, and naturally advertising a product. The present invention provides an event map by constructing a general advertising map into a special advertisement map and provides various prizes through the event map. System and method thereof.

The present invention,

An event map database that stores information about the event map,

Prize database which stores information of prizes such as lottery ticket, gift certificate, points,

A user database that stores information about the number of users who participated in the event,

A map display module that provides an event map,

A prize-granting module that provides prizes such as prizes, gift certificates, and points,

A game progress module that manages the overall operation of the game,

An event map server including a user management module for managing a plurality of users participating in an event and managing information;

An object of the present invention is to provide a product advertisement system through an event map, comprising a plurality of user terminals participating in an event by accessing the event map server.

In addition, another object of the present invention is

When the user logs in to the game,

Member verification step to check the membership registration;

Displaying an event map selection screen for selecting an event map;

Receiving event map information selected by the user;

Providing the event map of your choice in the event map database,

Transmitting the event map data to at least one user through an event map server;

Displaying event map information on a user terminal;

Presenting the giveaway information to the user,

An object of the present invention is to provide a product advertisement method through an event map including a step of granting a prize to a user who wins a prize.

Events, maps, advertisements, giveaways, games.

Description

 Product advertising system and event method through event map. {GOODS ADVERTISEMENT SYSTEM IN USE OF EVENT MAP AND A METHOD USING THEREOF}             

1 is an overall configuration diagram of a product advertisement system through an event map according to a preferred embodiment of the present invention.

2 is a block diagram of an event map server of a product advertisement system through an event map according to a preferred embodiment of the present invention.

3 is a flowchart illustrating a product advertisement method through an event map according to the present invention.

4 is a diagram illustrating an example of a main screen of a product advertisement system through an event map according to the present invention.

5 is an exemplary view of a game progress according to an embodiment of a product advertisement system through an event map according to the present invention.

Explanation of symbols on the main parts of the drawings

100: event map server 110: advertiser server

120: user terminal 130: the Internet

200: Event map DB 210: Prize DB

220: user DB 230: advertiser DB

240: map display module 250: giveaway module

260: game progress module 270: user management module

280: connection module

The present invention relates to a system and a method for providing an event map, playing a game through a map, and naturally advertising a product. System and method thereof.

Recently, with the explosive increase in the number of Internet users, various advertising methods are being developed through the Internet.

Conventional Internet-based advertising methods include banner advertisements, database analysis, customized advertisements that send out advertisements of the customer's preferences according to the customer's age, gender, and occupation. And advertisements provided with a certain price.

However, all of the above-described advertising methods require a conscious action to see a customer's advertisement. In other words, if a customer does not see an advertisement, the intended advertisement effect cannot be obtained.

Therefore, recently, an advertisement method for obtaining a customer's attention by providing another content together with an advertisement has been utilized. For example, there is a quiz advertisement that makes the game naturally touch the advertisement while solving the game advertisement or quiz that uses the advertisement itself as a composition of the game.

Quiz advertisements or game advertisements have the advantage of diluting negative images of advertisements by approaching customers more naturally through the medium of quizzes or games. However, the quiz advertisement or game advertisement also differs from the fact that there is an intermediary quiz or game, and the advertisement itself exists as a separate object from the customer, and the advertisement effect is achieved by being shown to the customer. Stand in the context.

In other words, the customer still has a passive view of the advertisement. In other words, there is a problem that the advertising effect is dependent on the will of the customer, which makes it uncertain.

In the conventional advertising through games, a large number of advertisements via banners on a portion of the screen. However, banner advertisements using the Internet are less effective because they are passive in terms of advertising effectiveness and because they deviate from the point of interest on the screen, and are avoided because banner ads themselves are a direct cause of slowing the user's access to the site. Regardless of the user's taste, the disadvantage is that the banner ad.

Therefore, the present invention is to solve the problem of the advertising method of displaying the conventional banner advertisement and the Internet user passively, to make the method to maximize the advertising effect by actively and actively appealing to the user.

The present invention,

An event map database that stores information about the event map,

Prize database which stores information of prizes such as lottery ticket, gift certificate, points,

A user database that stores information about the number of users who participated in the event,

A map display module that provides an event map,

A prize granting module for providing prizes such as winning tickets, gift certificates, and points,

A game progress module that manages the overall operation of the game,

An event map server including a user management module for managing a plurality of users participating in an event and managing information;

An object of the present invention is to provide a product advertisement system through an event map, comprising a plurality of user terminals participating in an event by accessing the event map server.

In addition, another object of the present invention is

When the user logs in to the game,

Member verification step to check the membership registration;

Displaying an event map selection screen for selecting an event map;                         

Receiving event map information selected by the user;

Providing the event map of your choice in the event map database,

Transmitting the event map data to at least one user through an event map server;

Displaying event map information on a user terminal;

Presenting the giveaway information to the user,

An object of the present invention is to provide a product advertisement method through an event map including a step of granting a prize to a user who wins a prize.

In the present specification, as well as the preferred embodiment, further objects and effects will be more clearly understood through the following detailed description of the invention and the description of the embodiments with reference to the accompanying drawings.

Product advertisement system and method through the event map according to the present invention for achieving the above object,

An event map database that stores information about the event map,

Prize database which stores information of prizes such as lottery ticket, gift certificate, points,

A user database that stores information about the number of users who participated in the event,

A map display module that provides an event map,

A prize-granting module that provides prizes such as prizes, gift certificates, and points,

A game progress module that manages the overall operation of the game,

An event map server including a user management module for managing a plurality of users participating in an event and managing information;

And a plurality of user terminals participating in an event by accessing the event map server.

In addition, another object of the present invention is

When the user logs in to the game,

Member verification step to check the membership registration;

Displaying an event map selection screen for selecting an event map;

Receiving event map information selected by the user;

Providing the event map of your choice in the event map database,

Transmitting the event map data to at least one user through an event map server;

Displaying event map information on a user terminal;

Presenting the giveaway information to the user,

An object of the present invention is to provide a product advertisement method through an event map including a step of granting a prize to a user who wins a prize.

Hereinafter, with reference to the accompanying drawings will be described in detail a preferred embodiment of the product advertising system and method through the event map of the present invention.

Product advertisement system through the event map according to the present invention for achieving the above object,

An event map database that stores information about the event map,

Prize database which stores information of prizes such as lottery ticket, gift certificate, points,

A user database that stores information about the number of users who participated in the event,

A map display module that provides an event map,

A prize-granting module that provides prizes such as prizes, gift certificates, and points,

A game progress module that manages the overall operation of the game,

An event map server including a user management module for managing a plurality of users participating in an event and managing information;

And a plurality of user terminals participating in an event by accessing the event map server.

When the game is ended by the present invention will provide the relevant goods or prizes to the customer depending on whether the prize of the customer or prizes.

The event map database stores information on various event maps, and when an event map is arbitrarily selected according to a prize or prize desired by the customer, the map display module provides the event map to the customer.

The prize grant module that provides the prizes, such as the prizes, gift certificates, points, and the like to determine whether the customer has acquired the prizes, gift certificates, points, etc. according to the game result and grants the corresponding winning prizes, gift certificates, points, etc. It features.

Hereinafter, with reference to the accompanying drawings will be described in detail a preferred embodiment of the product advertising system and method through the event map of the present invention.

1 is an overall configuration diagram of a product advertisement system through an event map according to a preferred embodiment of the present invention.

As shown in FIG. 1, in the product advertisement system through the event map, a plurality of users who participate in an event participate in the corresponding event map server 100 through the Internet 130 to the corresponding terminal 120, and the user wants a winning ticket. Select a corresponding event map for obtaining a gift certificate and a point, and when the desired goal of the corresponding event map is achieved, information about the corresponding user is transmitted to the corresponding advertiser server 110, and the corresponding advertiser server 110. ) Is to give the winner, gift certificate, and points to the user who achieved the goal.

The Internet 130 may also accommodate networks in other environments to accommodate an unspecified number of attempts to connect other than LAN and WAN.

2 is a block diagram of an event map server of a product advertisement system through an event map according to a preferred embodiment of the present invention.

As shown in FIG. 2, the event map server of the product advertisement system through the event map stores an event map database 200 in which data regarding various event maps is stored, and data about various winnings, gift certificates, points, and the like. The prize database 210, the user database 220 that stores the data of the registered user, and the data of various advertisers that provide various winnings, gift certificates, points, etc. to the game provider are stored. Advertiser database 230 and a connection module 280 for transmitting and receiving data to access the game is configured.

The event map database 200 basically stores program information necessary for game operation, such as text data, image data, sound data, etc. constituting a game, and the prize database 210 includes various prizes, gift certificates, and points. Data is stored, and the user database 220 stores user general information such as membership registration, ID, password, email, address, phone number, personal preference, social security number, and advertiser database 230. Various information is stored about trademarks, sponsored winning or gift certificates or points, and advertiser contact information.

The event map server 100 manages a plurality of users participating in an event and manages various types of information. The map display module may receive data from the event map database 200 and display the data on the user's terminal. 240), and a prize granting module 250 for giving a prize such as a winning prize, a gift certificate, or points to the user when the user participating in the event achieves a goal such as a winning prize, a gift certificate, or points, and the overall operation of the game. The game progress module 260 manages and proceeds, and the user management module 270 manages a plurality of users participating in the corresponding event map and manages user information.

The giveaway module 250 stores information such as winning prizes, gift certificates, points, etc. according to a game result when the corresponding event map game is ended in the corresponding user database 220. It can be decided by the game provider and the advertiser.

In one embodiment, for example, a Fortress operated by the applicant, for example, a Fortress game participant is promoted an event map through a notice board to select an event map to which a user wants to acquire a gift certificate, a gift certificate, or points. To get started. When the user accesses the corresponding event map, the map display module 240 displays the map to the corresponding user with the data extracted from the event map database 200, and the user data is accumulated in the user database 220 to later store the user's data. I can grasp tastes, and the target promotion becomes possible. When the game is started and the goal of obtaining a prize is achieved, the prize is given to the user by the giveaway module 250. That is, the advertisement through the event map can obtain the corresponding event prizes while playing a fortress game can have an advertisement promotion effect utilizing the expected exposure frequency and time of the advertisement. For example, the exposure time of the sphinx map, which is exposed more than 100,000 times per day in the fortress, is 6 minutes, so the exposure time of one sphinx map is 10,000 hours or more. If you provide event prizes by providing the user with an event map utilizing the Sphinx map, the user can be sure to promote the advertiser's product through the event map and give the user a prize that is more likely to win than a regular event product. You can enjoy a variety of advertising effects.

Next, a description of the product advertisement method through the event map will be described with reference to FIG. 3.

3 is a flowchart illustrating a product advertisement method through an event map according to the present invention.

As shown in FIG.

A step in which the user logs in to the game (S300),

Member verification step (S310) to check the membership registration;

Displaying an event map selection screen for selecting an event map (S320);

Receiving the event map information selected by the user (S330),

Providing an event map selected by the user in the event map database (S340),

Transmitting event map information to at least one user through the event map server (S350);

Displaying event map information on the user terminal (S360);

Presenting the prize information to the user (S370),

An object of the present invention is to provide a product advertisement method through an event map including a step of granting a prize to a user who has won a prize.

In other words, when a user accesses a site operated by a game provider, the user goes through a step S300 of logging in. In the case of a member, the user logs in after inputting an ID and password.

If the member is not a member, after confirming the membership registration through the membership registration process to join the member.

When the user logs in through the user authentication server (S310) of the game provider, when the user is registered, the event map selection screen for selecting an event map may be extracted from the map display module 240. The display S320 is performed. When the user selects an event map including a gift certificate, a gift certificate, and a point, among the displayed event maps, the user receives the event map information selected by the user (S330) and selects an event map. The selected event map is provided (S340).

The event map data is transmitted to one or more users who have selected the same event map through the event map server 100 (S350). The event map information is extracted through the map display module 240 to one or more user terminals. Received and displayed on the terminal screen (S360). Prize information is presented to the one or more users who have passed the above step through the prize grant module 250 (S370).

The prize grant module 250 accesses the prize database 210 to extract the prize provided from the selected advertiser and display the selected prize to the users.

One or more users who have been presented with the prize will proceed to the game to reach the goal for winning the prize and the overall progress of the game progress will be controlled by the game progress module 260. When the game is ended, the winning gift voucher or prize voucher or points are given to the user who has obtained the goal indicated by the event map (S380).

4 is a diagram illustrating an example of a main screen of a product advertisement system through an event map according to the present invention.

Referring to FIG. 4, an event map selection window may be presented to users who access the game, and the advertisement may be promoted by using a notice board so that information on a gift certificate, a gift certificate, and a point can be easily recognized on the top of the event map selection window. Will be.

By clicking on the desired event map, users can acquire company products or prizes provided by the advertiser while playing the game.

5 is an exemplary view of a game progress according to an embodiment of a product advertisement system through an event map according to the present invention.

Referring to FIG. 5, if a selected event map is provided by a game provider, an advertisement of an advertiser may be animated and exposed to users in the center or any one of the event maps. When the user adjusts a certain position during the game progress or acquires a prize that falls after a certain time on the event map, the user can display the information on the prize and the corresponding user ID in one of the event windows. For those who can maximize the chance of winning a prize.

The above-mentioned prize winning rule can be selected in advance from the advertiser and the game provider, and game users can also obtain prizes while enjoying the game according to the rule.

In conclusion, using the product advertisement system and method through the event map of the present invention described above, the game provider provides an event map to increase the reception, the advertiser to the advertising effect at a low price, the customer participates in the event It can have various effects such as prizes and prizes in accordance with the conventional banner advertising to solve the problem of the advertising method for the customer to passively see this, to actively and actively appeal to the user to the effect of advertising It can be maximized.

Although the present invention has been disclosed for purposes of illustration and description, it is not intended to be limited to the form of the foregoing embodiment. Those skilled in the art will appreciate that many variations and modifications are possible. While the present invention has been selected and disclosed with respect to the preferred embodiments described above in order to illustrate the best principles of the invention, those skilled in the art will recognize that various modifications and changes can be made without departing from the spirit and scope of the invention. .

As described above, the product advertisement system and the method through the event map according to the present invention,

The game provider can provide the event map to increase the reception, the advertiser can have the effect of advertising at a low price, and the customer can have various effects such as prizes and prizes by participating in the event. It is to provide a system and method for maximizing the advertising effect by solving the problem of the advertising method to float and the customer passively see this, active and actively appealing to the user.

Although a preferred embodiment of the present invention has been described in detail above, those skilled in the art to which the present invention pertains may make various changes without departing from the spirit and scope of the invention as defined in the appended claims. It will be appreciated that modifications or variations may be made. Therefore, changes of the embodiments of the present invention will not be able to escape the technology of the present invention.

Claims (7)

In the advertising system through online games, An event map database for storing information about the event map; A prize database for storing information on prizes such as winning tickets, gift certificates, and points; A user database for storing information of a plurality of users who participated in the event; A map display module that provides an event map and provides an advertisement anywhere in the event map, Prizes, prizes, points and other prizes are provided, and a prize-granting module that checks whether or not to win prizes, gift certificates, points, etc. according to the game results of the customers and grants the corresponding winning prizes, gift certificates, points, etc., A game progress module that manages the overall operation of the game, An event map server including a user management module for managing a plurality of users participating in an event and managing information; And a plurality of user terminals connected to the event map server to participate in the event, wherein the map display module is configured to match any position during the game or to obtain an event falling after a predetermined time on the event map. Product advertising system through the event map, characterized in that to display information about the prize and the corresponding user ID in any one place. delete delete delete The method of claim 1, The prize winning rules in the prize granting module is a product advertisement system through an event map, characterized in that the advertiser and the game provider can be set. delete delete

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