JPWO2005015541A1 - Product information acquisition system, product information acquisition method, data transmission method, compact disk audition system, and compact disk displaying address - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide an in-store CD audition system capable of auditioning the contents of a CD on the spot at a CD shop via a mobile phone. SOLUTION: In a CD shop (store) 20, when a user listens to one CD displayed in the store, the address of the site where the song is recorded is displayed on the CD. A sticker is attached. The user acquires this address and causes the mobile phone user terminal 10 to recognize the address. Since this address can directly access each music, the mobile phone user terminal 10 can access the Internet 14 and listen to the music recorded on the CD on the spot. According to this system, it is possible to immediately listen to the CD on the spot on the mobile phone user terminal 10 owned by the user without carrying the CD around in the store of the CD shop or searching for it. ..

Description

  The present invention relates to a product information acquisition system for acquiring information about products, a product information acquisition method, a data transmission method for transmitting data of a URL indicating a storage location of product information, and a compact disc for listening to a CD in a store using a mobile phone. The present invention relates to a trial listening system and a compact disc in which the address of the main body of the compact disc or a site where the music inputted to the compact disc can be listened to is displayed on the package.

Generally, a listener who wants to enjoy music generally goes to a shop to purchase a compact disc (CD) containing a favorite piece of music, takes it home, and listens to it at home or in a passenger car. People who purchase such CDs may decide in advance which songs or artists they plan to purchase when they go to the shop, but they wander around the store to find out if there is an interesting CD that suits their tastes. There are also people who snoop.
In such a case, the elements of the CD selection are the jacket, the title, and the wording written on the belt wrapped around the jacket case, and it is the fact that the selection is made by relying on these.
Therefore, even if you purchase a CD, the contents are often disappointing, and as a result, the sales of the entire CD decrease, and on the other hand, the demand is concentrated on a small number of artists who are often exposed on TV etc. I was getting tired.

Therefore, many shops offer a service that allows you to listen to music before purchasing a CD by installing a listening device. However, the only songs that can be actually listened to are the selling CDs of well-known artists. Yes, it is not always possible to listen to the song you want to listen to. Moreover, when other customers use the listening device, they have to wait until the listening is over, and they have not met the user's true demand of "listening to the desired song immediately".
Further, there is a technique described in the following patent document as a system for providing music for trial listening using a barcode reader.
JP 2002-25184 A

  In this document, the bar code attached to the package of the CD that you want to audition in the shop is read by the bar code reader installed in the shop, the music corresponding to the bar code is searched from the database, and it is provided to the user. Techniques for doing so are disclosed.

In the method of identifying a music piece by using the barcode reader described in Patent Document 1 and providing it to the user, the product (CD) must be carried to a place where the barcode reader is installed, and there If you have other guests, you will have to wait. After all, the convenience of this system is the same as when using a listening device.
On the other hand, with the rapid spread of the Internet in recent years, music sites accessible from a personal computer (PC) or a mobile phone capable of accessing the Internet have also been widely used. Music sites like this have great potential in that they can be used anytime, anywhere, but when selecting a song, you have to select by artist name, song name or genre. Since a huge amount of music is recorded on such a site, it takes time to check in the order of Japanese syllabary, and after all, the music to be listened to is selected mainly from the artist and the music title known.
In addition to music media such as CDs, consumers may want to provide not only the information described in the package of the product but also more information about the product when purchasing the product.

Therefore, a first object of the present invention is to provide a product information acquisition system or a product information acquisition method capable of acquiring information about products via a mobile phone.
A second object of the present invention is to provide a product information acquisition system or a data transmission method capable of easily acquiring information about a product without performing a troublesome process such as an input process of a URL or the like. is there.
A third object of the present invention is to provide an in-store CD audition system capable of auditioning the contents of a CD on the spot at a CD shop via a mobile phone.
A fourth object of the present invention is to display an address on the case of a CD so that the CD and the site where the music is recorded are connected via a mobile phone, and the CD can be auditioned on the spot (in the store). It is to provide a compact disc that enables it.

  In the invention according to claim 1, a server device storing predetermined product information by allocating a URL for each product, a mobile phone equipped with an Internet access function, and a URL attached to the product and corresponding to the product. And a URL acquisition unit configured to acquire the data of the URL stored in the IC tag in the mobile phone, and the URL acquired by the acquisition unit. The first object is achieved by including an access unit for accessing to and a product information acquisition unit for acquiring the predetermined product information stored in the URL accessed by the access unit.

  According to a second aspect of the present invention, in the first aspect of the present invention, the URL acquisition unit uses the communication electromagnetic wave emitted by the mobile phone for communicating with a base station of the mobile phone as operating power. The second object is achieved by acquiring the data of the URL by receiving a predetermined signal transmitted from.

  In the invention according to claim 3, a server device in which predetermined product information is stored by allocating a URL for each product, a mobile phone equipped with an Internet access function, and the URL attached to the product and corresponding to the product In the product information acquisition method used for exchanging information in a product information acquisition system including: the IC tag storing the data of the item, the data of the URL stored in the IC tag is acquired. 1 step, 2nd step of accessing the URL obtained in the 1st step via the Internet, and obtaining the predetermined product information stored in the URL accessed in the 2nd step And a third step of performing the first step.

  According to the invention of claim 4, from the IC tag, which is attached to a product and stores the data of the URL indicating the storage location of the product information of the product, to the mobile phone equipped with the access function to the Internet, the URL In the data transmitting method used when transmitting the data of step 1, the first step of receiving a communication electromagnetic wave emitted from the mobile phone for communicating with the base station of the mobile phone, And a second step of activating an oscillation circuit by using the communication electromagnetic wave as operating power, and a third step of transmitting the URL data to the mobile phone via the oscillation circuit activated by the second step. This achieves the second object.

  In the invention according to claim 5, a music database in which music edited on the compact disc for trial listening of music is recorded by allocating a URL for each compact disc, and a display means for displaying the URL on each compact disc. A system for listening to a music recorded on a compact disc by using a mobile phone having a function of acquiring a URL displayed on the display means, the mobile phone being capable of accessing the Internet. After the telephone obtains the URL, the music database is accessed via the Internet, and the music edited on the compact disc for trial listening is transmitted to the mobile telephone, whereby Achieve the purpose of.

  In the invention according to claim 6, in order to access the music database in which the music edited on the compact disc for audition of the music is recorded by allocating the URL to each compact disc, the URL of the compact disc is stored. The fourth object is achieved by affixing a seal displaying “” so that it can be visually recognized.

  According to the invention of claim 7, a server device that stores predetermined product information by allocating a URL for each product, a mobile phone equipped with an Internet access function, and the URL that is incorporated in the product and corresponds to the product. And the IC tag in which the data stored in the IC tag is stored, and the mobile phone acquires the data of the URL stored in the IC tag, and the URL acquired by the acquisition unit. To access via the Internet to the access means, and the product information acquisition means for acquiring the predetermined product information stored in the URL accessed by the access means, the first object To achieve.

  In the invention according to claim 8, a server device in which predetermined product information is stored by allocating a URL for each product, and the IC tag incorporated in the product and storing the data of the URL corresponding to the product, The mobile phone is equipped with an Internet access function, and the IC tag reader that is attachable to the mobile phone and acquires the data of the URL stored in the IC tag. An access unit for accessing the URL acquired by the IC tag reader via the Internet, and a product information acquisition unit for acquiring the predetermined product information stored in the URL accessed by the access unit. This achieves the first object.

According to the invention described in claim 1, claim 3, claim 7, or claim 8, a consumer who wants to purchase a product can immediately obtain information about the product with a mobile phone that he or she owns in the store. ..
According to the second or fourth aspect of the invention, the URL data transmitted from the IC tag makes it possible to easily perform the URL input process required when acquiring the information about the product.
According to the invention of claim 5, a consumer who wants to purchase a compact disc can immediately make a trial listening in his or her own mobile phone in a CD shop.
According to the invention described in claim 6, it is possible to present to a consumer who is going to purchase a compact disc a site for listening to the music recorded on the compact disc by a mobile phone.

Hereinafter, a preferred embodiment of the present invention will be described in detail with reference to FIGS. 1 to 19.
(First embodiment)
FIG. 1 is a diagram showing a configuration of a system for previewing a CD in a store using the mobile phone according to the present embodiment.
This system includes a mobile phone user terminal 10 having a function of accessing the Internet, a mobile phone network 12, a mobile phone operator facility 13, the Internet 14, and a music data distribution terminal 15. First, the mobile phone user terminal 10 is composed of a mobile phone that can access the Internet 14, and is connected to the mobile phone line network 12 via a wireless line. This mobile phone line network 12 connects a plurality of mobile phone user terminals 10 and a mobile phone operator facility 13 via each wireless line.

The mobile phone operator facility 13 connects the plurality of mobile phone user terminals 10 to each other via the respective wireless lines and, at the same time, connects the mobile phone user terminals 10 and the Internet 14. The Internet 14 connects a large number of terminals including the mobile phone carrier facility 13 and the music data distribution terminal 15 to each other.
The music data distribution terminal 15 includes a music database 51, and distributes music data to the plurality of mobile phone user terminals 10 including the mobile phone operator facility 13 via the Internet 14.

FIG. 2 is a diagram showing an appearance of the mobile phone user terminal 10. The mobile phone user terminal 10 has a function of accessing the Internet 14.
FIG. 3 is a block diagram showing the configuration of the music data distribution terminal 15.
The music data distribution terminal 15 includes a music database 51, an internet communication section 53, and a control section 55.
The music data distribution terminal 15 has its own URL, but the URL is assigned to each of a large number of music pieces recorded in the music database 51 as a lower layer, and the mobile phone user terminal 10 connects to the Internet 14 to access the music. When accessed via, it is possible to directly access not only the music site concerned but also each music recorded therein.
FIG. 4 is a diagram showing an example of a compact disc (CD) used in this system, in which a seal 62 in which a URL for listening to the music is recorded is attached to a package 60.

FIG. 5 is a diagram showing an example of a compact disc (CD) in which the URL for previewing the music is directly described in the package 60, which is used in this system.
The position where the sticker is attached or the position where the URL is written may be on the back surface or the side surface of the case as long as it can be visually recognized by the consumer. However, since it is premised on listening before purchase, it does not make sense to put it in a position that cannot be seen unless the package is opened.

Next, the processing procedure of this system will be described.
First, in a CD shop (store) 20, it is assumed that a certain user is interested in one CD displayed in the shop and wants to listen to it once. Then, a sticker (see FIG. 4) displaying the address of the site where the music is recorded is attached to the CD. The user acquires this address and causes the mobile phone user terminal 10 to recognize the address. Since this address can directly access each music, the user can access the Internet 14 from the mobile phone user terminal 10 and listen to the music recorded on the CD on the spot. According to this system, without having to carry the CD around in the CD shop, waiting for other customers in the queue, and making no particular search, the mobile phone owned by the user immediately on the spot. The user terminal 10 can audition the CD.

Various methods can be used for the mobile phone user terminal 10 to obtain the address from the sticker 62 attached to the CD package (case). As an example, a chip is embedded in the sticker and the chip is at a close range. There is a method of transmitting packet communication to the mobile phone user terminal 10 that is close to (for example, 5 cm).
As another method, the address on the sticker 62 can be obtained by using the camera function provided in the mobile phone user terminal 10 and the address can be recognized by the mobile phone user terminal 10 by using the character recognition function. ..

Although this system has been mainly described for CD listening, it can be applied to other products. For example, if you prepare the effects and precautions for use of medicines and supplements on a predetermined site (including images), and put the address of the site on the package of the product, you can purchase the product. The consumer who is considering can determine whether to purchase after recognizing the efficacy of the product via the mobile phone user terminal 10. In particular, supplements and the like do not necessarily require pharmacists to have detailed knowledge, and they are considered to be effective when they are sold at convenience stores and the like.
In addition, it can be expected that this system will be of great help to people who are blind. That is, if the user can hear the music of the CD and the description of the product on the mobile phone user terminal 10, the product can be selected by his/her own judgment.
Furthermore, this system can of course be used for listening to CDs not only in the shop but also in other places. For example, if the URL can be acquired, the CD can be auditioned from home. In this case, the site can also be accessed using a PC (personal computer).

(Second embodiment)
Next, as an example of a method in which the mobile phone user terminal 10 described in the above-described first embodiment obtains an address from the sticker 62 attached to the CD package (case), an IC having an IC chip built in the sticker 62 is used. A system for acquiring information on the product 71 when the tag 72 is used will be described.
FIG. 6 is a diagram showing a configuration of an information acquisition system (hereinafter referred to as an information acquisition system) of the product 71 according to the present embodiment.
As shown in FIG. 6, the information acquisition system includes an IC tag 72, a mobile phone user terminal 73, a base station 74 of the mobile phone user terminal 73, an exchange 75 of the mobile phone user terminal 73, a network 76, and a Web server. It is composed of 79.

The IC tag 72 is a sticker-like identification tag attached to the package of the product 71 placed in the store. As the product 71, for example, a compact disc (CD), a digital versatile disc (DVD), a video tape, a medicine, a supplement, etc. are assumed. Further, the product 71 is not limited to such an actual product, and for example, a travel tour brochure or a real estate advertisement may be assumed as the product 71. The detailed configuration of the IC tag 72 will be described later. The IC tag 72 may also be used as a theft prevention tag.
The mobile phone user terminal 73 is a mobile communication terminal device having a function of connecting to a network 76 such as the Internet. The detailed configuration of the mobile phone user terminal 73 will be described later.

The base station 74 is a wireless station that controls the connection of the mobile phone user terminal 73. The base station 74 is connected to a switching center 75 at the end of the telephone network by a wired line and constitutes a wireless concentrator. The number of assignable access line channels is set in the base station 74. Therefore, the base station 74 allocates a vacant channel and executes multiple access control in response to a connection request from the user.
The exchange 75 is a mobile phone operator facility that connects a plurality of mobile phone user terminals 73 to each other via respective wireless lines and at the same time connects the mobile phone user terminals 73 and the network 76. That is, the exchange 75 has the function of a network provider for connecting to the network 76.

The network 76 is composed of a network such as the Internet. On the network 76, in addition to exchanging e-mail, it is possible to publish a home page by a system for information transmission called WWW, exchange information by newsgroups, and distribute files by FTP (File Transfer Protocol). ..
The Web server 79 is a terminal device that provides information about the products 71 provided on the network 76. The Web server 79 has a Web site 77 indicating the location (URL) of the storage destination of the information of the product 71, and a content server 78 provided on the corresponding Web site 77.
That is, the mobile phone user terminal 73 can acquire the content from the content server 78 by accessing the predetermined website 77.

Next, a detailed configuration of the IC tag 72 will be described.
FIG. 7 is a diagram showing the configuration of the IC tag 72 according to this embodiment.
As shown in FIG. 7, the IC tag 72 includes an antenna 721, a rectifier circuit 723, a power storage circuit 724, an oscillator circuit 725, and a memory 726. Note that the rectifier circuit 723, the power storage circuit 724, the oscillator circuit 725, and the memory 726 are incorporated in one IC chip 722.

The antenna 721 is a device that transmits and receives an electromagnetic wave formed by a spirally formed wire or a printed wiring. The antenna 721 is configured to generate an alternating current according to the principle of electromagnetic induction when receiving an electromagnetic wave from the outside.
The rectifier circuit 723 is a circuit that rectifies an alternating current generated in the antenna 721, and includes a rectifying element such as a diode.
The power storage circuit 724 is a circuit that stores the current rectified by the rectifier circuit 723 and is formed using a power storage element such as a capacitor or a battery.

The oscillator circuit 725 is composed of an oscillator that generates a radio frequency electromagnetic wave and a transmission circuit that transmits the data signal in the memory 726 to the electromagnetic wave and wirelessly transmits the data signal to the mobile phone user terminal 73.
The memory 726 is a storage device that stores predetermined data regarding the product 71. The memory 726 is composed of, for example, a ROM (Read Only Memory), a mask ROM, an EPROM, an EEPROM or the like. In the memory 726, as data (information) regarding the product 71, for example, URL data of a server that stores content such as description of the product 71, telephone number of a terminal device in which voice data such as description of the product 71 is stored. Also, the e-mail address of the person in charge of selling the product 71 and the like are stored (stored).
Note that the wireless transmission in the IC tag 72, that is, the wireless transmission for transferring the data in the memory 726 to the mobile phone user terminal 73 is hereinafter referred to as a specific wireless.

Next, a detailed configuration of the mobile phone user terminal 73 will be described.
FIG. 8 is a diagram showing the configuration of the mobile phone user terminal 73 according to the present embodiment.
As shown in FIG. 8, the mobile phone user terminal 73 includes an input key 731, a microphone 732, an antenna 733, a wireless circuit 734, a CPU 735, a memory 736, a speaker 737, a display 738, and a specific wireless receiving unit 739.

The input key 731 is an input device including a dial key, a multifunction key, a direction key, and the like, and characters and numbers can be input using these keys.
The microphone 732 is an input device for inputting voice, and the input voice is adapted to be converted into an electric signal and processed.
The antenna 733 is a device for transmitting and receiving electromagnetic waves when performing wireless communication with the base station 74.
The wireless circuit 734 is a circuit that transmits a wireless signal for performing wireless communication with the base station 74.

The CPU 735 is an arithmetic processing unit that is mainly composed of a microcomputer and that executes a program that operates as the mobile phone user terminal 73. The CPU 735 controls a peripheral device to receive data, calculates and processes the data, stores the data in the memory 736, and outputs a result.
The memory 736 is a storage device that stores data and programs used in the mobile phone user terminal 73 and can be retrieved when necessary. The memory 736 includes a readable/writable RAM and a read-only ROM. The RAM is a work area of the CPU 735 and temporarily stores data required when the CUP 735 executes the arithmetic processing. Various programs processed by the CPU 735 are stored in the ROM. For example, programs such as a specific wireless reception program, a memo storage program, a call program, and a recording program are stored.

The speaker 737 is a voice output device that converts an electrical signal into voice and outputs the voice, and outputs the voice of the other party during a call, a ring tone, various warning sounds (alarm sounds), and the like.
The display 738 is an output device for displaying the results of characters, figures, images, etc. processed in the mobile phone user terminal 73, and is composed of, for example, a liquid crystal display.
The specific wireless reception unit 739 is a device that receives data (signal) via a specific wireless, that is, wirelessly between the IC tags 72. The specific wireless reception unit 739 includes a reception unit 740 and a decoding unit 741. The receiver 740 receives the signal transmitted from the IC tag 72. The decoding unit 741 decodes the signal received by the reception unit 740, that is, the signal transmitted from the IC tag 72. By providing the specific wireless reception unit 739, it becomes possible to acquire the data regarding the product 71 from the IC tag 72 via the specific wireless.

Next, a processing procedure for acquiring information on the product 71 in the information acquisition system configured as described above will be described.
FIG. 9 is a flowchart showing a procedure of a process of acquiring information on the product 71 in the information acquisition system according to this embodiment.
Here, as an example of a method of using the information acquisition system, a case where a user who is considering purchasing a supplement at a store acquires detailed information of the supplement will be described.

First, the user takes out a product 71 (supplement) that is under consideration for purchase from the shelf and brings the IC tag 72 attached to the product 71 close to the mobile phone user terminal 73. Here, it is ideal that both can be brought close to each other.
FIG. 10 is a diagram showing an arrangement state of the IC tag 72 and the mobile phone user terminal 73.
As shown in FIG. 10, the rear side of the mobile phone user terminal 73, that is, the specific wireless reception unit 739 is arranged so as to face the IC tag 72. The range in which the signal transmitted from the IC tag 72 can be received, that is, the distance α to the object is preset. This distance α can be arbitrarily set by adjusting the output capacitance of the oscillation circuit 725 provided in the IC tag 72.

In addition, in order to prevent the signal transmitted from the IC tag 72 from being received by the mobile phone user terminal 73 owned by another user, that is, in order to suppress erroneous transmission and reception of the signal. , The distance α is set to approximately 5 cm at maximum.
Further, in order to suppress erroneous transmission and reception of signals, the IC tag 72 is provided with a function of detecting the specific wireless reception unit 739 and a counter function, and the specific wireless is continuously used for a predetermined period (for example, 1 second, 2 seconds) The signal may be transmitted only when the receiving unit 739 can be detected.
Further, in order to regulate erroneous reception of signals, it is possible to turn on/off the specific wireless reception refusal function of rejecting the signal transmitted from the IC tag 72 to the mobile phone user terminal 73 and the specific wireless reception function. A specific wireless reception switching function may be installed.

When the IC tag 72 and the mobile phone user terminal 73 are brought close to each other to a position where the distance between the IC tag 72 and the mobile phone user terminal 73 is smaller than the distance α, the IC tag 72 causes the electromagnetic wave emitted from the mobile phone user terminal 73 (hereinafter referred to as communication electromagnetic wave). ) Is received via the antenna 721 (step 11).
Here, communication electromagnetic waves emitted from the mobile phone user terminal 73 will be described. The mobile phone user terminal 73 always communicates with the base station 74 even during standby (non-call). Then, the electric field strength is measured at the area where the mobile phone user terminal 73 is present or at that point. Communication electromagnetic waves are used for communication with the base station 74. Therefore, even if the mobile phone user terminal 73 is present in the area outside the usage range (outside the service area), the electromagnetic wave for communication is always emitted from the mobile phone user terminal 73.

When the IC tag 72 receives a communication electromagnetic wave from the mobile phone user terminal 73, the magnetic flux passing through the coil forming the antenna 721 changes, so that an alternating current is generated by the principle of electromagnetic induction.
The IC tag 72 causes the generated alternating current to flow through the rectifier circuit 723 to perform rectification (step 12).
Then, the IC tag 72 stores the current rectified by the rectifier circuit 723 in the power storage circuit 724 (step 13).
Then, in the IC tag 72, when the electric storage circuit 724 stores a charge exceeding the starting voltage value of the oscillation circuit 725, the oscillation circuit 725 starts, converts the data stored in the memory 726 into a signal, and then the antenna 721. To the mobile phone user terminal 73 via (step 14).

Then, when the signal is transmitted from the IC tag 72, the mobile phone user terminal 73 receives this signal at the receiving unit 740 of the specific wireless reception unit 739 (step 15).
When the mobile phone user terminal 73 detects that the reception unit 740 has received the signal, the mobile phone user terminal 73 activates the specific wireless reception program stored in the memory 736 (step 16). The CPU 735 executes processing based on the specific wireless reception program.
First, the signal received by the receiving unit 740 is transferred to the decoding unit 741 and converted (decoded) into text data by the decoding unit 741. The converted text data, that is, predetermined data regarding the product 71 is stored in the memory 736.

Next, the CPU 735 reads out predetermined data regarding the product 71 from the memory 736 and displays it on the display 738 (step 17).
FIG. 11 is a diagram showing an example of a display screen of the display 738 displaying predetermined data regarding the product 71.
As shown in FIG. 11, the display 738 displays the product name of the product 71 and the URL data of the content server 78 (FIG. 6) in which the content of the description of the product 71 is stored. The server URL data can be selected and executed (accessed) on the display 738 as shown in the inversion section of the figure. The URL data can be selected by operating the direction key of the input key 731.
When the number of selection items is singular, the URL of the corresponding server may be directly accessed at the same time as the display on the display 738 or without executing the display on the display 738.

When the user selects the URL data of the server and the URL is accessed, or when the URL is automatically accessed, the network is accessed via the base station 74 and the switching center 75 described above. You are connected to 76 and access the appropriate web site 77 (step 18).
When detecting access to the website 77 from the mobile phone user terminal 73, the web server 79 reads content data from the corresponding content server 78 and delivers it to the mobile phone user terminal 73.
The mobile phone user terminal 73 downloads the content data distributed from the Web server 79 (step 19).
After the download of the content data in the mobile phone user terminal 73 is completed, the process of acquiring the information of the product 71 is ended.
Although the content data (information about the product 71) is acquired from the Web server 79 by the download method here, the content data may be acquired by the streaming method.
Also, in the IC tag 72, as in the case of the sticker 62 shown in the first embodiment, the URL indicating the storage location of the information regarding the product 71 may be written.

When the download of the content data is completed, the explanation of the product 71 is output from the mobile phone user terminal 73 based on the acquired (provided) content data. As a method of outputting the description of the product 71 (supplement), there is a method of displaying a commentary such as the effect of the supplement, precautions for use, side effects, etc. on the display 738 or outputting it as sound from the speaker 737. is there.
If the product 71 is a CD, a DVD, a video, etc., the sample (listening) data of the music (video) stored in the product 71 is acquired as content data, and the speaker 737 of the mobile phone user terminal 73 is used as a sample listening device. May be set. Further, an artist or PR comment related to the product 71 may be displayed on the display 738, or a promotion video may be displayed.

  According to the information acquisition system as described above, when the mobile phone user terminal 73 acquires the information about the product 71, the mobile phone user terminal 73 sends the URL (or the telephone number) indicating the storage location of the information about the product 71 via the specified radio. It can be obtained from the IC tag 72. Therefore, the user can access the corresponding URL without performing a troublesome process such as inputting the URL (or telephone number). Further, this can prevent erroneous input of the URL.

(Modification)
Next, a modification of the method of using the information acquisition system according to the second embodiment described above will be described.
Here, as a modification of the information acquisition system, a case where the IC tag 72 is attached to the back surface of the business card instead of the product 71 will be described.
FIG. 12A is a diagram showing the front surface of the business card to which the IC tag 72 is attached, and FIG. 12B is a diagram showing the back surface of the business card to which the IC tag 72 is attached.
As shown in FIG. 12A, on the surface of the business card to which the IC tag 72 is attached, like a normal business card, the company name, department name, job title, name, address, telephone number, e-mail address, home page Enter the URL.
Further, in order to make the user visually recognize that the IC tag 72 is attached to the business card, a comment such as “*specific wireless transmission compatible” (wavy line portion) is described.

As shown in FIG. 12B, the IC tag 72 is attached to an arbitrary position on the back surface of the business card. Further, an instruction manual on how to use the IC tag 72 should be described.
Further, the memory 726 (FIG. 7) of the IC tag 72 stores personal data (business card data) similar to the content described on the front surface of the business card.
Then, the same processing as the procedure (FIG. 9) of the processing for acquiring the information of the product 71 in the information acquisition system according to the present embodiment described above is performed.
The mobile phone user terminal 73 is brought close to the business card to which the IC tag 72 is attached, and the business card data stored in the memory 726 of the IC tag 72 is input to the mobile phone user terminal 73 via the specified radio.

Then, the business card data input to the mobile phone user terminal 73 is displayed on the display 738.
FIG. 13 is a diagram showing an example of a display screen of the display 738 that displays business card data.
As shown in FIG. 13, on the display 738, business card data such as name, telephone number, e-mail address, and homepage URL data are displayed. The data of the telephone number, e-mail address, and homepage URL can be selected and executed (accessed) on the display 738 as shown in the inversion part of the figure. The data can be selected by operating the direction key of the input key 731.

For example, when a telephone number is selected and executed, a call program is activated and dialing (call processing) to the telephone number is started. When an e-mail address is selected and executed, the e-mail creation program is started and the e-mail address is input in a predetermined destination input field.
Further, by activating the address management program, the business card data input to the mobile phone user terminal 73 may be added to the address book stored in the memory 736 of the mobile phone user terminal 73.
By attaching the IC tag 72 to the business card in this way, the mobile phone user terminal 73 can obtain the business card data similar to the content described in the business card from the IC tag 72 via the specific radio. .. Therefore, the user can input the data (telephone number, e-mail address, etc.) described in the business card into the address book of the mobile phone user terminal 73 without performing the troublesome processing such as the input processing of the data.

(Third Embodiment)
Next, a third embodiment of the invention will be described.
In the third embodiment, a listening system for music CDs and DVDs using a non-contact type IC tag and a suppression system for the mobile terminal device 102 will be described. The non-genuine product (pirated product) refers to a product that is copied without permission of the copyright holder.
FIG. 14 is a diagram showing a configuration of a system for performing a trial listening of contents stored in a product and a regular registration of the product by using the IC tag according to the present embodiment.
Here, a system (hereinafter, referred to as a content preview/registration system) for auditing contents stored in products such as CDs and DVDs and formal registration of products will be described.

As shown in FIG. 14, the content preview/registration system according to the present embodiment includes a content maker site 100, a server 101, a mobile terminal device 102, a PC (personal computer) 105, and a product 107.
The product 107 has contents stored in a medium such as a CD or a DVD, and the product 107 has an IC tag 108 incorporated therein.
Since the IC tag 108 has the same configuration as the IC tag 72 described in the second embodiment (FIG. 7), detailed description will be omitted.
The IC tag 108 may be incorporated into a sticker attached to the package (case) of the product 107, or the IC tag 108 sealed by silk printing (screen printing) may be attached to the package of the product 107. Good.
Further, the IC tag 108 may be directly incorporated in the product 107.

FIG. 15 is a diagram showing an example of incorporating the IC tag 108 into the product 107.
As shown in FIG. 15, for example, a product 107 using an optical disk such as a CD or a DVD has a resin region 109 formed of a resin such as polycarbonate and a recording layer (reflection film) formed of aluminum or the like for recording data. Area 110).
In the product 107 using the optical disc configured as described above, the IC tag 108 can be directly incorporated in the product 107 by disposing the IC tag 108 in the resin region 109 which is not used for recording data. .. Specifically, as shown in FIG. 15, it is incorporated in the resin region 109 of the center portion (center portion) of the optical disc surface.
As described above, by directly incorporating the IC tag 108 into the product 107 using the optical disc, it is possible to prevent erroneous attachment and loss of the IC tag 108, so that the product 107 and the IC tag 108 can be associated (linked). Be certain.
Further, by directly incorporating the IC tag 108 into the product 107, it is possible to make it difficult to manufacture a duplicate product, and thus it is possible to appropriately prevent the unauthorized product (pirated product) from leaking to the market.

Returning to FIG. 14, the content maker site 100 (including the server 101), the mobile terminal device 102, and the PC 105 in the content audition/registration system according to the present embodiment can send and receive various data via the Internet 106.
The content maker site 100 is a service site operated by a company that manufactures and sells (provides) products 107, and provides services such as distribution of data stored in the server 101 based on an access request.
The server 101 is a computer that stores data related to services provided by the content maker site 100, and includes, for example, audio data and image data for content promotion, trial listening data, hot-selling product ranking data, and data about products to be released. It is stored.
Further, the server 101 stores data related to the IC tag 108 incorporated in the manufactured (released) product, which is necessary when performing the regular registration process. The data stored in the IC tag 108 includes, for example, ID (identifier) data indicating that it is a genuine product.

The mobile terminal device 102 includes a mobile phone 103 and an IC tag reader 104 connected to the mobile phone 103.
The mobile phone 103 has a function of connecting to the Internet 106. More specifically, the mobile phone 103 is connected to the mobile phone network via a wireless line and then connected to the mobile phone via each wireless line similarly to the mobile phone user terminal 10 used in the first embodiment. Connected with telephone operator equipment. Then, it is adapted to be connected to the Internet 106 via this mobile phone carrier facility.
The IC tag reader 104 is a reading device for a stick-shaped IC tag 108 that can be attached to and detached from the mobile phone 103. This IC tag reader 104 has the same function as the specific wireless reception unit 739 built in the mobile phone user terminal 73 used in the second embodiment.
Therefore, in the third embodiment, the data stored in the IC tag 108 can be read out to the mobile phone 103 by using the IC tag reader 104 even if the mobile phone 103 does not include the specific wireless reception unit 739. It is like this.
The detailed configuration of the IC tag reader 104 will be described later.

The PC 105 includes a CD/DVD drive (driving device) having a function of reading the IC tag 108. That is, when the product 107 is reproduced on the PC 105, the data stored in the IC tag 108 can be automatically read.
Like the mobile phone 103, the PC 105 has a function of connecting to the Internet 106, and can access the content maker site 100, the server 101, etc., and send/receive data.
In the present embodiment, the Internet 106 is used as the network, but the present invention is not limited to this, and a captain system, a LAN (local area network), a WAN (wide area network), etc. It is also possible to use a network capable of transmitting and receiving data.

Next, a detailed configuration of the IC tag reader 104 will be described.
FIG. 16 is a diagram showing a schematic configuration of the IC tag reader 104 according to the present embodiment.
As shown in FIG. 16, the IC tag reader 104 includes a control unit 111, a tag reader unit 112, and a power supply unit 113.
The control unit 111 includes a CPU (Central Processing Unit) 114, a ROM (Read Only Memory) 115, a RAM (Random Access Memory) 116, and an I/F (Interface) 117, and these devices are a bus. Connected via a line.

The CPU 114 is an arithmetic processing unit that expands the control program stored in the ROM 115 into the RAM 116 and executes processing based on various control signals.
The ROM 115 is a read-only memory that stores programs, data, parameters, and the like for performing various calculations and controls executed by the IC tag reader 104.
The RAM 116 is a writing/reading memory used as a working memory by the CPU 114. The CPU 114 can write and erase programs and data in the RAM 116. In the present embodiment, the RAM 116 can secure an area required for arithmetic processing such as the CPU 114 generating clusters. The RAM 116 also has a storage area for receiving and storing data stored in the IC tag 108, such as URL text data.
The I/F 117 is an interface for performing data communication with the mobile phone 103.

The tag reader unit 112 also includes a receiving unit 119 and a decoding unit 118.
The receiving unit 119 receives the signal transmitted from the IC tag 108.
Then, the decoding unit 118 performs the decoding process of the signal received by the receiving unit 119, that is, the signal transmitted from the IC tag 108.
The data of the IC tag 108 acquired by the tag reader unit 112 is transferred to the control unit 111 using a serial interface such as an RS232C interface and stored in the RAM 116.

The power supply unit 113 includes a battery 120 and a switch 121.
As the battery 120, for example, a button type battery having a shape (size) that can be incorporated into the IC tag reader 104 is used.
The switch 121 is a circuit switch for turning on/off the power supply to the tag reader unit 112.
The IC tag reader 104 is adapted to start supplying power from the battery 120 to the control unit 111 and the tag reader unit 112 at the timing when the IC tag reader 104 is connected to the mobile phone 103.

Then, as soon as the data reading process of the IC tag 108 in the tag reader unit 112 is completed, the switch 121 shuts off the power supply to the tag reader unit 112. For example, after the data reading process of the IC tag 108 is performed, the switching device 121 automatically shuts off the power supply circuit 2-3 seconds later.
As described above, by supplying power to the tag reader unit 112 only during the data reading process of the IC tag 108, the consumption of the battery 120 can be reduced, and the load on the tag reader unit 112 is also reduced. Therefore, the service life of the IC tag reader 104 can be dramatically extended.

Next, the operation of the content audition/registration system thus configured will be described.
FIG. 17 is a flowchart showing a procedure of a process of providing a content preview service in the content preview/registration system according to the embodiment of the present invention.
First, when a user who uses the content preview service attaches the IC tag reader 104 to the mobile phone 103, power supply from the power supply unit 113 is started, and the control unit 111 waits for reception of data transferred from the tag reader unit 112. Ready to go.
Then, the reading of the data of the IC tag 108 by the portable terminal device 102 is executed (step 21).

The data transmission process in the IC tag 108 is performed by executing the same process as steps 11 to 14 described in the second embodiment (FIG. 9).
When the signal is transmitted from the IC tag 108, the IC tag reader 104 receives the signal at the receiving unit 119 in the tag reader unit 112.
The signal received by the receiving unit 119 is transferred to the decoding unit 118, and converted (decoded) into text data by the decoding unit 118.
Then, the data converted by the decoding unit 118 is transferred to the control unit 111 and stored in the RAM 116.

Next, the IC tag reader 104 transfers the data stored in the RAM 116 to the mobile phone 103, and the mobile phone 103 accesses (connects) to the corresponding content maker site 100 based on the transferred data (URL data). (Step 22).
The content maker site 100 searches the server 101 based on the access request content from the mobile terminal device 102, reads the data that matches the request content, and downloads the read data to the mobile terminal device 102 (step 23). ..
The mobile terminal device 102, that is, the mobile phone 103 receives the data downloaded from the content maker site 100 and stores it in the storage area in the device.
Then, the reproduction processing of the downloaded data is executed using the voice reproduction function of the mobile phone 103 (step 24), and the processing ends.
In this way, the user can easily access the content maker site 100 from the mobile phone 103 by reading the data of the IC tag 108 by using the IC tag reader 104, so that the user can listen to the product 107. It is possible to save the troublesome key input operation and the like.

The content audition/registration system according to the present embodiment can provide (receive) a regular registration service for the content stored in the product 107 in addition to the content audition service as described above.
Here, the regular registration process of the content stored in the product 107 in the content audition/registration system according to the present embodiment will be described.
Note that, here, as shown in FIG. 15, a case where the IC tag 108 directly performs the regular registration of the content stored in the optical disc incorporated in the product 107 will be described.
First, the user inserts the product 107 into a CD/DVD drive (driving device) having a reading function of the IC tag 108 provided in the PC 105.
Then, when the CD/DVD drive is driven, the PC 105 activates the reading function of the IC tag 108 and automatically starts reading the data of the IC tag 108.

Next, the PC 105 automatically accesses the content maker site 100 via the Internet 106 based on the IC tag 108 data read by the CD/DVD drive. Then, when the content maker site 100 receives the transmitted access request (regular registration request), the content maker site 100 executes processing related to the regular use of the content stored in the product 107 based on the received data.
It should be noted that the content maker site 100 gives various benefits to the officially registered product 107. In this way, by constructing a system that gives a privilege only to the product 107 that can be officially registered, in a situation where overseas non-genuine products (pirated editions) are continuously manufactured and sold, Japanese content can be used legally. Can be popularized in the world market.

Further, when serial data unique to genuine product identification is recorded in advance in the IC tag 108 and the data of the IC tag 108 is read using the mobile terminal device 102, the “regular product” is displayed on the screen of the mobile phone 103. You may make it display that "it is a product."
As described above, by visually recognizing whether the IC tag 108 is an authentic product when the IC tag 108 is read, an individual user or an importer can easily identify an unauthorized product (pirated product). It becomes easy to prevent sales of non-genuine products (pirated products).

Next, a modified example of the above-described content audition/registration system will be described.
FIG. 18 is a diagram showing a configuration of a modified example of the content audition/registration system according to the present embodiment.
As shown in FIG. 18, in this modification, a gateway server 122 and a point management DB (database) 123 are further added to the content audition/registration system shown in FIG.
The gateway server 122 is an authentication server that controls access to a predetermined site based on the telephone number data of the mobile phone 103 and the unique ID (identifier) data stored in the IC tag reader 104.
The point management DB 123 is a database that can be used (accessed) only by a user authenticated by the gateway server 122. When the gateway server 122 completes the authentication, various services provided by the point management DB 123 (point acquisition service, etc.) can be used.

For example, points are added when a user authenticated by the gateway server 122 accesses the content maker site 100 to receive the trial listening service or when the user purchases the product after receiving the trial listening service. It is supposed to be done.
Specifically, the point data stored in the point management DB 123 is updated for each user identification ID given in advance for each mobile terminal device 102.
By managing access to a predetermined site via the gateway server 122 in this way, it becomes possible to centrally manage point data for purchasing the product 107, browsing the site, and the like, based on the unique ID stored in the IC tag reader 104. There is.
By centrally managing the various points by the IC tag reader 104 in this way, the user can easily use the point service without managing a plurality of point cards (identification IDs).

Next, the operation of the content audition/registration system (modified example) thus configured will be described.
FIG. 19 is a flowchart showing the procedure of the processing for providing the content preview service in the modification of the content preview/registration system according to the present embodiment.
First, when a user who uses the content preview service mounts the IC tag reader 104 on the mobile phone 103, power supply from the power supply unit 113 is started, and the control unit 111 waits for reception of data transferred from the tag reader unit 112. Ready to go.
Then, the reading of the data of the IC tag 108 by the mobile terminal device 102 is executed (step 31).

The data transmission process in the IC tag 108 is performed by executing the same process as steps 11 to 14 described in the second embodiment (FIG. 9).
When the signal is transmitted from the IC tag 108, the IC tag reader 104 receives the signal at the receiving unit 119 in the tag reader unit 112.
The signal received by the receiving unit 119 is transferred to the decoding unit 118, and converted (decoded) into text data by the decoding unit 118.
Then, the data converted by the decoding unit 118 is transferred to the control unit 111 and stored in the RAM 116.

Next, the IC tag reader 104 transfers the data stored in the RAM 116 and the identification ID data unique to the IC tag reader 104 stored in the ROM 115 to the mobile phone 103.
The mobile phone 103 reads the phone number data of the mobile phone 103, attaches this phone number data to the transferred data (URL data) and the identification ID data unique to the IC tag reader 104, and accesses the gateway server 122 ( Connection) (step 32). The telephone number data and the identification ID data unique to the IC tag reader 104 are preferably encrypted when they are transmitted.
The gateway server 122 performs authentication processing based on the telephone number data and the identification ID data unique to the IC tag reader 104 transmitted from the mobile terminal device 102 (step 33).
The gateway server 122 performs the authentication process by collating the data registered in advance in the database with the telephone number data and the identification ID data unique to the IC tag reader 104.

After the gateway server 122 authenticates the registered user, the gateway server 122 transmits (replies) the URL data indicating the trial listening site to the mobile terminal device 102 (mobile phone 103).
The mobile phone 103 accesses (connects) the corresponding content maker site 100 based on the data (URL data) transmitted from the gateway server 122 (step 34).
The content maker site 100 searches the server 101 based on the access request content from the mobile terminal device 102, reads the data that matches the request content, and downloads the read data to the mobile terminal device 102 (step 35). ..
The mobile terminal device 102, that is, the mobile phone 103 receives the data downloaded from the content maker site 100 and stores it in the storage area in the device.
Then, the reproduction processing of the downloaded data is executed using the voice reproduction function of the mobile phone 103 (step 36), and the processing is ended.

It is the figure which showed the structure of the system which carries out the trial listening of CD in a store using the mobile telephone which concerns on this Embodiment (1st Embodiment). It is the figure which showed the example of the mobile telephone user terminal used by this embodiment (1st Embodiment). It is a block diagram showing composition of a music data distribution terminal concerning this embodiment (a 1st embodiment). It is the figure which showed the example which stuck the sticker which described the address on the package of a compact disc (1st Embodiment). It is the figure which showed the example which wrote the address directly on the package of a compact disc (1st Embodiment). It is the figure which showed the structure of the information acquisition system of the goods which concerns on this Embodiment (2nd Embodiment). It is the figure which showed the structure of the IC tag which concerns on this Embodiment (2nd Embodiment). It is the figure which showed the structure of the mobile telephone user terminal which concerns on this Embodiment (2nd Embodiment). It is the flowchart which showed the procedure of the process which acquires the information of goods in the information acquisition system which concerns on this Embodiment (2nd Embodiment). It is the figure which showed the arrangement|positioning condition of an IC tag and a mobile phone user terminal (2nd Embodiment). It is the figure which showed an example of the display screen of the display which displayed the predetermined data regarding goods (2nd Embodiment). (A) is the figure which showed the front surface of the business card which stuck the IC tag, (b) is the figure which showed the back surface of the business card which stuck the IC tag (modification). It is the figure which showed an example of the display screen of the display which displayed the business card data (modification). It is the figure which showed the structure of the system which performs the trial listening of the content stored in the goods and the regular registration of the goods using the IC tag which concerns on this Embodiment (3rd Embodiment). It is a figure showing an example of incorporating an IC tag into a product (third embodiment). It is the figure which showed schematic structure of the IC tag reader which concerns on this Embodiment (3rd Embodiment). It is the flowchart which showed the procedure of the provision process of the content preview service in the content preview / registration system which concerns on embodiment of this invention (3rd Embodiment). It is the figure which showed the structure of the modification of 3rd Embodiment of the content trial listening/registration system which concerns on this Embodiment. 9 is a flowchart showing a procedure of a process of providing a content preview service in a modification of the third embodiment of the content preview/registration system according to the present embodiment.

Explanation of symbols

10 mobile phone user terminal 12 mobile phone network 13 mobile phone operator facility 14 internet 15 music data distribution terminal 20 CD shop 51 music database 53 internet communication part 55 control part 60 compact disc package 62 seal 72 IC tag 721 antenna 722 IC chip 723 Rectifier circuit 724 Storage circuit 725 Oscillation circuit 726 Memory 100 Content maker site 101 Server 102 Mobile terminal device 103 Mobile phone 104 IC tag reader 105 PC
106 Internet 107 Product 108 IC Tag 109 Resin Area 110 Recording Layer (Reflective Film Area)
111 Control Unit 112 Tag Reader Unit 113 Power Supply Unit 114 CPU (Central Processing Unit)
115 ROM (Read Only Memory)
116 RAM (random access memory)
117 I/F (interface)
118 Decoding unit 119 Receiving unit 120 Battery 121 Switching device 122 Gateway server 123 Point management DB (database)

Claims (8)

A server device that stores predetermined product information by allocating a URL for each product,
A mobile phone equipped with an Internet access function,
And an IC tag attached to a product, in which data of the URL corresponding to the product is stored,
The mobile phone is
URL acquisition means for acquiring the data of the URL stored in the IC tag,
Access means for accessing the URL acquired by the acquisition means via the Internet;
Product information acquisition means for acquiring the predetermined product information stored in the URL accessed by the access means;
A product information acquisition system characterized by comprising: The URL acquisition means receives the predetermined signal transmitted from the IC tag by using a communication electromagnetic wave for communication with a base station of the mobile phone, which is transmitted from the IC tag, as the operating signal, to obtain the URL. The product information acquisition system according to claim 1, wherein data is acquired. A server device in which predetermined product information is stored by allocating a URL for each product, a mobile phone equipped with an Internet access function, and the data of the URL attached to the product and corresponding to the product are stored. A product information acquisition method used for exchanging information in a product information acquisition system including an IC tag,
A first step of acquiring the URL data stored in the IC tag;
A second step of accessing the URL obtained in the first step via the Internet;
A third step of obtaining the predetermined product information stored in the URL accessed by the second step;
A method for acquiring product information, comprising: Used when sending the URL data from the IC tag, which is attached to the product and stores the URL data indicating the storage location of the product information, to a mobile phone equipped with an Internet access function. Data transmission method,
A first step of receiving a communication electromagnetic wave emitted from the mobile phone for communicating with a base station of the mobile phone;
A second step of activating an oscillation circuit using the communication electromagnetic wave received in the first step as operating power;
A third step of transmitting the URL data to the mobile phone via the oscillation circuit activated in the second step;
A method for transmitting data, comprising: A music database in which music edited on a compact disc for trial listening of music is recorded by allocating a URL to each compact disc,
Display means for displaying the URL on each compact disc;
A system which has a function of acquiring the URL displayed on the display means, and which uses a mobile phone composed of a mobile phone capable of accessing the Internet to listen to music recorded on a compact disc,
After the mobile phone has acquired the URL, the mobile phone accesses the music database via the Internet and sends the music edited for trial listening of the music recorded on the compact disc to the mobile phone. A compact disc listening system that does. In order to access the music database in which the music recorded on the compact disc for trial listening of music is assigned by assigning a URL to each compact disc, the label displaying the URL is visually recognized on the package of the compact disc. A compact disc with an address that is characterized by being attached as much as possible. A server device that stores predetermined product information by allocating a URL for each product,
A mobile phone equipped with an Internet access function,
The IC tag incorporated in a product and storing the data of the URL corresponding to the product;
Consists of
The mobile phone is
URL acquisition means for acquiring the data of the URL stored in the IC tag,
Access means for accessing the URL acquired by the acquisition means via the Internet;
Product information acquisition means for acquiring the predetermined product information stored in the URL accessed by the access means;
A product information acquisition system characterized by comprising: A server device that stores predetermined product information by allocating a URL for each product,
The IC tag incorporated in a product and storing the data of the URL corresponding to the product;
A mobile phone equipped with an Internet access function,
An IC tag reader attachable to the mobile phone, which acquires data of the URL stored in the IC tag;
Consists of
The mobile phone is
Access means for accessing the URL acquired by the IC tag reader via the Internet;
Product information acquisition means for acquiring the predetermined product information stored in the URL accessed by the access means;
A product information acquisition system characterized by comprising:

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