JP2010015493A - Plan information delivery device and plan information delivery system - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide a plan information delivery device and a plan information delivery system capable of promoting an input of plans from advertisers and activating a plan information delivery site. <P>SOLUTION: The plan information delivery system 10 comprises: a plurality of advertiser terminals 100 for presenting plans for golf, travel and the like; a reservation server 200 as a plan information delivery device which receives the plans for golf, travel and the like proposed through the advertiser terminals, and delivers a reservation site in which these plans can be reserved; and a plurality of client terminals 300 capable of accessing the reservation server 200 and browsing the reservation site which are mutually connected through the Internet 20. <P>COPYRIGHT: (C)2010,JPO&INPIT

Description

  The present invention relates to a plan information distribution apparatus and a plan information distribution system for distributing various plans on a network.

  2. Description of the Related Art Conventionally, websites (hereinafter referred to as “reservation sites”) on which golf or travel reservations can be made on a network such as the Internet are distributed. In this reservation site, when a user logs in, a service for displaying an advertisement according to the attribute of the user or displaying an advertisement according to the reservation status of the user so far is provided (for example, Patent Documents). 1).

  In the information processing apparatus described in Patent Literature 1, an attribute value (for example, a hobby, an interest, a special skill, etc.) corresponding to a travel product is estimated, and the attribute value is associated with the customer. Is distributed, and the attribute value distribution according to the reservation state of the customer is measured, and the attribute value suitable for the travel product is re-estimated. Then, the travel product is advertised to unreserved customers associated with the attribute value.

Japanese Patent Laid-Open No. 2005-10885

However, in reservation sites such as golf and travel, advertisements according to seasons and events are often posted, and the content of advertisements to be displayed is required to be fresh. That is, it is desirable that new golf plans and travel plans are proposed one after another.
Therefore, in patent document 1, since the advertisement of the travel product according to the reservation state of the customer is displayed, an advertisement with high advertising efficiency is displayed, but a plan in which a publication period such as golf or travel is limited. Not suitable for advertising. That is, it is difficult to maintain the freshness of the advertisement to be posted.
In addition, in the reservation site, it is preferable to display an advertisement that matches the condition that the user intends to make a reservation. However, in Patent Document 1, an advertisement that does not meet the condition is displayed, which may cause a reduction in advertisement efficiency. .

  An object of the present invention is to provide a plan information distribution device and a plan information distribution system that can promote submission of a plan from an advertiser and can activate a plan information distribution site.

  The plan information distribution apparatus of the present invention is a plan that is connected to a plurality of client terminals via a network, places a plan that matches a search condition acquired from the client terminal on a plan information distribution site, and accepts a schedule reservation for the plan An information distribution device for managing plan reservation means for storing plan data including information related to the plan submitted from an advertiser terminal connected via a network together with the date and time of submission, and schedule reservation for the plan The plan management means and the plan data that meets the search condition acquired from the client terminal and has a reservation in the reservation management means are extracted from the plan storage means, and the extracted plan data is extracted from the search result list. Search result generating means for generating An advertisement plan generating unit that generates a plan data that is suitable for the search condition acquired from the client terminal and that has a new submission date and time among the plan data that is reserved for reservation by the reservation management unit; A search result page in which the search result list generated by the search result generation unit and the advertisement plan list generated by the advertisement plan generation unit are displayed in the same display area is generated and transmitted to the client terminal And a page transmission means.

Here, the search condition acquired from the client terminal is a search condition related to a schedule such as a date or an area designated by the client terminal in a reservation site for a plan such as a trip or a golf course provided by the plan information distribution apparatus.
The user operates the client terminal to access a reservation site provided by the plan information distribution apparatus, and inputs a desired schedule or area as a search condition. Then, the search condition is transmitted to the plan information distribution apparatus to request a plan that matches the search condition. The search condition is not particularly limited, and an item may be specified according to the content of the plan provided by the advertiser terminal.
When the plan information distribution device recognizes the request from the client terminal, the plan information distribution device satisfies the search condition from the client terminal and makes a reservation by the plan storage means, reservation management means, search result generation means, advertisement plan generation means and page transmission means. Extracts plan data with available space, sends the search result list and the search result page with the advertisement of the new plan at the time of submission to client terminals connected via the network, and accepts schedule reservations for each plan To manage. Here, the schedule reservation includes reservation information such as a schedule for participating in the plan.

  Note that the plan information distribution apparatus may be configured by one apparatus, but may be configured by a plurality of apparatuses. When configured by a plurality of devices, the plurality of devices may be combined to include a plan storage unit, a reservation management unit, a search result generation unit, an advertisement plan generation unit, and a page transmission unit. For example, when the plan information distribution apparatus is composed of two apparatuses, the apparatus mainly includes one of the apparatus, a plan storage unit, a search result generation unit, an advertisement plan generation unit, and a page transmission unit, and the other apparatus performs reservation management. Means.

The plan storage means stores plan data submitted from the advertiser terminal. The plan data includes, for example, information such as a plan name, place, price, area, and advertisement information. The plan storage means stores the date and time when the plan data was submitted as the submission date and time of each plan data.
The search result generation means extracts plan data that matches the search conditions acquired from the client terminal from the plan storage means, and creates a search result list. The search result list may be a list of plans or a list of places, and is displayed on the web page as a search result. There are various forms for displaying the search result list. Since there are usually multiple plans for one plan provision location, for example, a list of plans may be displayed, or a list of plan provision locations where all plans are organized by plan provision location may be displayed. Good.
The advertisement plan generation means creates an advertisement plan list to be displayed as an advertisement on the search result page among the plan data that matches the search conditions acquired from the client terminal. Specifically, a predetermined number of plans with a new submission date and time are arbitrarily selected from the plan data that matches the search conditions acquired from the client terminal. Although it does not specifically limit with a predetermined number, It can set suitably in the range which does not prevent the display of the above-mentioned search result list.

The page transmission means creates a search result page based on the search result list, displays the plan data in the advertisement plan list as an advertisement on the search result page, and transmits it to the client terminal. The method of displaying the advertisement is not particularly limited, such as text display, image display, banner advertisement, etc., but banner advertisement is preferable in that it can prompt the user's attention.
The reservation management means acquires and manages reservation information from the client terminal when a schedule reservation is made for the plan displayed on the search result page transmitted by the page transmission means.

In the present invention, plan data that conforms to the search condition acquired from the client terminal is displayed in the same display area, and plan data that has a new submission date and time is displayed as an advertisement among the plan data that conforms to the search condition. That is, plan data with high freshness is displayed as an advertisement.
Therefore, while the plan according to the season or event time is often limited, the plan data of the plan is displayed as an advertisement with a higher probability by submitting sequentially during that posting period. The Rukoto.
In addition, since the advertising plan is also suitable for the search conditions acquired from the client terminal, it attracts the user's attention and can obtain a high advertising effect.
Since the plan data with the old submission date and time is not displayed as an advertisement, it is possible to compete with advertisers to promote the submission of the plan data and to improve the diversity of the plan.
In this way, new plan data is sequentially submitted from a plurality of advertisers, so that the frequency of updating the advertisement placement area of the plan information distribution site provided by the plan information distribution device increases and the plan information distribution site is activated. The

  In the plan information distribution apparatus according to the present invention, the search result list is adapted to the search condition acquired from the client terminal, and the plan providing location extracted from the plan data having a reservation in the reservation management means It is preferable that it is a list.

In the present invention, the search result list is created using the plan data extracted by the search result generating means as a list of plan providing locations and displayed on the search result page. That is, a list of plan providing locations is displayed. Therefore, when the user places importance on the plan providing location rather than the contents of the plan, a search result according to the user's wish can be displayed.
In addition, when a plan providing location is listed as a search result list, when a desired plan providing location is selected, a web page displaying a plurality of plans at the plan providing location is displayed, and each plan can be reserved. ing.

  In the plan information distribution apparatus according to the present invention, it is preferable that the advertisement plan generation unit randomly extracts from the plan data submitted from the advertiser terminal within a predetermined time from the current time.

In this invention, the plan data for advertisement is randomly extracted from the plan data submitted within a certain time from the current time. Therefore, in order to increase the probability of extraction, a large amount of various plan data is submitted. do it.
Therefore, the variety of plans can be improved, and advertisers can compete to promote the submission of advertisements.
Moreover, when extracting a plurality of plan data, it is preferable not to extract the same plan data. Thereby, the diversity of a plan can be improved further.

  In the plan information distribution apparatus of the present invention, the reservation management means accesses an advertisement of an arbitrary plan in the advertisement plan list on the search result page transmitted to the client terminal, and reserves the plan. It is preferable to perform a billing process for the advertiser terminal.

In this invention, the search result page transmitted by the page transmission means is displayed on the output means or the like of the client terminal, and the advertisement plan reservation page is clicked by clicking the advertisement of the advertisement plan displayed on the search result page. Go to and make a plan reservation. As described above, when a reservation is made from an advertisement displayed on the search result page, an advertisement fee is generated, and an advertisement charging process is performed by the reservation management means.
The advertisement billing process is performed by a method according to the contract form with the advertiser.
As described above, since the reservation management means performs the billing process for the advertiser terminal every time a reservation is made, the advertisement fee can be reliably and quickly collected.

  In the plan information distribution apparatus according to the present invention, the plan information distribution device includes user information storage means for recording, for each user, an attribute of a user who operates the client terminal, and the advertisement plan generation means generates the advertisement plan list when the advertisement plan list is generated. It is preferable to add the user attribute recorded in the user information storage means as a search condition.

Information relating to the user is stored in the user storage means. For example, a user name, an attribute, a hobby, etc. are mentioned, but it is not limited to these.
In this invention, the advertisement plan generation means obtains information on the user operating the client terminal that has accessed the plan information distribution site from the user storage means, and adds conditions such as user attributes included in this information. The plan data that matches the search conditions acquired from the client terminal is acquired. As a result, plan data that matches the user's search conditions and is optimal for the user's attributes is extracted. Here, the optimal plan for the user's attributes means a plan that matches the user's preference, and means that it is most likely to lead to a reservation.
Therefore, the user can easily pay attention to the advertisement of the plan extracted under such conditions, and can easily access the advertisement and easily make a reservation. That is, a high advertising effect can be obtained.

In the plan information distribution apparatus of the present invention, the plan is preferably a golf plan.
In the present invention, the reservation site provided by the plan information distribution apparatus is a golf course reservation site, and a list of golf plans or golf courses that meet the search condition is displayed as a search result list on the search result page. Therefore, the above-described effects can be achieved in a golf plan reservation site.

  The plan information distribution system of the present invention is connected to an advertiser terminal that proposes a plurality of plans via a network, and the plan data of the plan is submitted from the advertiser terminal. The plan information distribution device according to any one of claims 1 to 6, and an access means to a plan information distribution site connected to the advertiser terminal and the plan information distribution device via a network and provided by the plan information distribution device A client terminal.

In the present invention, the system includes an advertiser terminal, a plan information distribution apparatus, and a client terminal. As described above, the plan information distribution device may be configured by a plurality of devices, and the advertiser terminal may function as a part thereof. For example, the plan information distribution apparatus may include the above-described plan storage unit, search result generation unit, advertisement plan generation unit, and page transmission unit, and the advertiser terminal may include a reservation management unit.
According to the present invention, the same effects as described above can be achieved by the client terminal, the plan information distribution device, and the advertiser terminal connected via the network.

Hereinafter, embodiments of the present invention will be described with reference to the drawings.
[Outline of configuration of plan information distribution system]
FIG. 1 is a diagram showing an outline of the configuration of a plan information distribution system including a reservation server according to an embodiment of the present invention.
As shown in FIG. 1, the plan information distribution system 10 receives a plurality of advertiser terminals 100 that propose plans such as golf and travel, and plan data of plans such as golf and travel proposed by the advertiser terminals. The reservation server 200 as a plan information distribution device that distributes a reservation site that can reserve these plan data, and a plurality of client terminals 300 that can access the reservation server 200 and browse the reservation site, Connected through.

  The Internet 20 is the Internet based on a general-purpose protocol such as TCP / IP, but is not limited to this. For example, an intranet such as a LAN (Local Area Network), a network such as a communication line network or a broadcasting network in which a plurality of base stations capable of transmitting and receiving information via a wireless medium constitute a network, and a medium for directly receiving data Any configuration for transmitting and receiving data, such as the wireless medium itself, can be used.

The advertiser terminal 100 proposes various travel plans and golf plans, and these plans are submitted as plan data to the reservation server 200 via the Internet 20. That is, the advertiser terminal 100 is a travel agency that introduces a travel destination or a golf course introduction company that introduces a golf course, and submits various plan data at each plan providing location to the reservation server 200.
The reservation server 200 provides a website (hereinafter referred to as a reservation site) where various travel plans and golf plans can be reserved. In the reservation server 200, the plan data submitted from the advertiser terminal 100 is accumulated, and a search result page in which plan data matching the search conditions acquired from the client terminal 300 is displayed as a search result list is distributed to the client terminal 300. Is done.
The client terminal 300 has access means for accessing the reservation server 200 via the Internet 20, requests a reservation site to be browsed by the access means, and displays the reservation site received from the reservation server 200 by display means such as a screen. .

[Details of plan information distribution system configuration]
FIG. 2 is a block diagram showing details of the configuration of the plan information distribution system including the reservation server according to the embodiment of the present invention.
The advertiser terminal 100 is connected to the reservation server 200 and the client terminal 300 via a network, and includes a storage unit and a calculation processing unit. In the present embodiment, the advertiser terminal 100 is a golf course introduction company, submits golf plan plan data to the reservation server 200, transmits a golf plan reservation page in response to a request from the client terminal 300, and Reservation information is received from the terminal 300 and reservation processing is performed.
Although not shown, the advertiser terminal 100 includes an output unit that outputs a web page as a screen display or prints out, an input unit such as a keyboard input or a file input, and the like.

As storage means, a plan database 110 for storing plan data registered in the advertiser terminal 100 and a reservation ledger database 120 for storing user reservation contents for each plan are provided.
In the plan database 110, for example, as shown in Table 1 below, a golf course ID of each plan, a plan name for each plan ID, a play style, a price, a target period, an area, advertisement information, and the like are stored as one record. It has a table structure. The play style can be selected from self, preferably with caddy, with caddy, etc. The advertisement information may be text or other data such as voice or image. Further, the information stored in the plan database 110 is not limited to these, and for example, information on a golf course (name of an expressway to be used, nearest IC, etc.) may be stored.

  For example, as shown in Table 2 below, the reservation ledger database 120 has a table structure in which the plan ID of each plan and the reservation date, play date, reservation price, etc. for each user ID of the reservation user are stored as one record. It has become. Note that the information stored in the reservation ledger database 120 is not limited thereto, and for example, information related to the user (address, telephone number, etc.) may be stored in addition to information such as the number of reservations, start time, and comments.

  On the other hand, as the arithmetic processing means, a plan registration unit 151 for registering various plans in each golf course proposed by the advertiser as plan data in the plan database 110, and the plan data accumulated in the plan database 110 as the reservation server 200. A plan submission unit 152 for submitting to the client, a page request receiving unit 161 for receiving a reserved page request from the client terminal 300, a page creating unit 162 for creating the requested reserved page, and the created page as the client terminal 300. A page transmission unit 163 to be distributed to the client, a reservation receiving unit 171 that receives reservation information from the client terminal 300, and a user information acquisition unit 172 that acquires user information from the reservation server 200 based on the reservation information.

  Here, the reservation receiving unit 171 and the reservation ledger database 120 function as reservation management means of the present invention. That is, the plan information distribution system 10 of this embodiment constitutes the plan information distribution apparatus of the present invention by each calculation means of the reservation server 200 described later and the reservation management means of the advertiser terminal 100. The reservation receiving unit 171 and the reservation ledger database 120 (reservation management unit) may be provided in the reservation server 200.

In the plan registration unit 151, various plans for each golf course input by an input unit (not shown) of the advertiser terminal 100 are registered in the plan database 110 as plan data.
The plan submission unit 152 submits, to the reservation server 200, plan data that has a free reservation among the plan data stored in the plan database 110. Specifically, with reference to the reservation ledger database 120, a plan in which the number of reservations in each plan is less than a predetermined number is extracted in association with the plan data stored in the plan database 110. In addition, as a method for submitting, RSS (RDF Site Summary or Rich Site Summary) which is a content distribution format using XML can be used. In addition, although the submission is performed periodically, it may be submitted sequentially according to the season or the time of the event.

The page request receiving unit 161 receives a page request from the client terminal 300. Specifically, when any plan data is selected on the reservation site distributed by the reservation server 200, a page request is transmitted from the client terminal 300 to the advertiser terminal 100 that submitted the plan data, and the advertiser terminal The page request receiving unit 161 receives the page request 100.
The page creation unit 162 creates a page requested by the client terminal 300. As the web page created here, there are two possible cases where the plan data as the client terminal 300 is selected and when a certain golf course is selected. If the former, a web page that displays detailed information about the plan is created, and if the latter, a web page that displays a list of various plans for the golf course is created.
The page transmission unit 163 transmits the created web page to the client terminal 300.

The reservation receiving unit 171 receives the reservation information transmitted from the client terminal 300 and performs reservation processing. As the reservation processing, user information is acquired based on the reservation information transmitted from the client terminal 300, the reservation information is registered in the reservation ledger database 120, and a notification that there is a reservation is transmitted to the reservation server 200. To do.
When the reservation information is received by the reservation reception unit 171, the user information acquisition unit 172 acquires user information from the user information database 220 of the reservation server 200 based on the reservation information, and returns the user information to the reservation reception unit 171.

  The reservation server 200 is connected to the advertiser terminal 100 and the client terminal 300 via a network, and includes a storage unit and an arithmetic processing unit. The reservation server 200 accesses the advertiser terminal 100 or the client terminal 300 periodically or as necessary, and transmits / receives various data to be transmitted from these through the network.

  The storage means includes a plan database 210 as plan storage means for storing plan data submitted from a plurality of advertiser terminals 100, and a user information database 220 as user information storage means for storing user information such as user IDs. And a billing information database 230 that stores billing information for the advertiser.

  For example, as shown in Table 3 below, the plan database 210 includes an advertiser ID, golf course ID, play style, price, target period, area, advertisement for each plan data submitted from a plurality of advertiser terminals 100. It has a table structure in which information, date of submission, etc. are stored as one record. That is, data obtained by adding the advertiser ID of the advertiser terminal 100 to the data of the plan database 110 of the advertiser terminal 100 is one record of the plan database 210 in the reservation server 200. As described above, the play style can be selected from self, preferably with caddy, with caddy, etc., and the advertisement information may be text or other data such as voice or image. The target period is a period during which the plan is applied, the area is an area where the golf course is located, and the submission date / time is the date / time when the plan is submitted to the reservation server 200.

  For example, as shown in Table 4 below, the user information database 220 has a table structure in which the name, date of birth, sex, address, telephone, payment method, etc. for each user are stored as one record. Note that the information stored in the user information database 220 is not limited thereto, and for example, information related to attributes such as hobbies and preferences may be stored.

For example, as shown in Table 5 below, the charging information database 230 has a table structure in which charging information for each advertiser is stored as one record. The billing information includes a billing plan ID indicating a billing method, a billing date and time, a billing amount, and the like. There are various types of charging methods. For example, CPM (Cost per 1000) is charged every time an advertisement is displayed 1000 times, CPC (Cost per Click) is charged every time an advertisement is clicked, and one reservation is made There is a CPA (Cost per Action) that is charged every time. In addition, a billing method may be employed in which the player's play end can be input at the advertiser terminal 100, and billing is performed according to the play end. These charging methods are associated with the charging plan ID together with the charging amount.
In the present embodiment, registering billing information in the billing information database 230 is an advertisement billing process.

  On the other hand, as arithmetic processing means, a plan receiving unit 251 that receives plan data submitted from the advertiser terminal 100, a page request receiving unit 261 that receives a page request from the client terminal 300 and receives a search condition, A plan search unit 262 that extracts plan data corresponding to the search conditions from the plan database 210, a golf course list creation unit 263 that creates a golf course list based on the extracted plan data, and the extracted plan data An advertisement plan list creation unit 264 that creates a list of plan data to be displayed as an advertisement, a page creation unit 265 that creates a page requested by the client terminal 300, and a page transmission unit that transmits the created page to the client terminal 300 266 and the advertiser terminal according to the reservation status of the user The accounting processing unit 271 which performs a charging process to 00, and a.

  In this embodiment, the plan search unit 262 and the golf course list creation unit 263 function as search result generation means of the present invention, and the advertisement plan list creation unit 264 functions as advertisement plan generation means of the present invention. The page creation unit 265 and the page transmission unit 266 function as the page transmission unit of the present invention. In addition, the billing processing unit 271 and the billing information database 230 function as part of the reservation management unit of the present invention.

The plan receiving unit 251 registers the plan data submitted from the advertiser terminal 100 in the plan database 210 for each advertiser.
The page request receiving unit 261 receives a page request from the client terminal 300. Here, there are a case where the request is for a golf course search page and a case where a search condition is received. The page request reception unit 261 determines subsequent processing according to the type of request to be received. In the former case, an instruction is issued to the page creation unit 265, and in the latter case, an instruction is issued to the plan search unit 262.

The plan search unit 262 extracts plan data that matches the search condition from the plan database 210 when the page request reception unit 261 receives the search condition.
The golf course list creation unit 263 creates a golf course list having the plan data extracted by the plan search unit 262. In a golf course search, the location conditions (prefectures, highways to be used, nearest IC, etc.) of the golf course are generally important as criteria for the user to select a golf course. Therefore, the golf course list creation unit 263 creates a list of golf courses and location conditions as search results.
The advertisement plan list creation unit 264 creates a list of plan data to be displayed as an advertisement among the plan data extracted by the plan search unit 262. The plan to be displayed as an advertisement is preferably a limited-time plan such as seasons or events, or a particularly recommended plan. Specifically, a predetermined number of plan data with the latest submission date and time is selected and used for the advertisement. Plan list.

Further, user attributes stored in the user information database 220 may be added as extraction conditions. For example, “Lady's plan” can be extracted when the user is a female, and “Plan with hot spring” can be extracted when the user is interested in a hot spring.
The predetermined number of plan data to be selected as an advertisement is not particularly limited, but is preferably 1 to 3 in order not to prevent the display of the golf course list when displaying the search result page on the client terminal 300.

The page creation unit 265 creates a page requested by the client terminal 300. As described above, when the search request is received by the page request receiving unit 261, based on the golf course list created by the golf course list creating unit 263 and the advertisement plan list created by the advertisement plan list creating unit 264. To create a search results page. For this reason, the search result page can include, as an advertisement, a plan that matches the condition that the user is trying to search in accordance with a list of golf courses that place importance on the location conditions.
On the other hand, when the client terminal 300 is requesting a golf course search page, a golf course search page is created.
The page transmission unit 266 transmits the web page created by the page creation unit 265 to the client terminal 300.

  When the plan displayed as an advertisement is reserved, the billing processing unit 271 receives a billing request from the advertiser terminal 100 and performs billing processing for the advertiser terminal 100. Specifically, the charging information corresponding to the charging plan of each advertiser terminal 100 is registered in the charging information database 230.

  The client terminal 300 includes calculation processing means for performing various calculations. Although not shown in FIG. 2, in addition to storage means for storing various forms and the like, output means for outputting a web page as a screen display or printing output, input means such as a keyboard, and the like are also provided.

As the arithmetic processing means, a page request unit 351 that requests a web page to be browsed from the reservation server, a page reception unit 352 that receives a web page distributed from the reservation server 200, and a terminal display means that displays the received web page. The page display unit 353 that displays the screen more, the search condition transmission unit 354 that transmits the search condition selected on the displayed web page to the reservation server 200, and the reservation information transmission unit 355 that transmits the reservation information to the advertiser terminal 100. And.
The page request unit 351, the page reception unit 352, the search condition transmission unit 354, and the reservation information transmission unit 355 function as an access unit of the present invention.

The page request unit 351 may request the reservation server 200 for a web page to be browsed, or may request the advertiser terminal 100 for a reservation page of a selected plan. In the former, a golf course search page distributed by the reservation server 200 is requested. At this time, user information such as a user ID may be transmitted to the reservation server 200. The latter is transmitted when the golf course or plan displayed on the golf course search result page distributed from the reservation server 200 is selected.
The page receiving unit 352 receives the web page transmitted from the reservation server 200.
The page display unit 353 displays the received web page by output means such as a screen.

The search condition transmission unit 354 transmits the search condition input by the input unit of the client terminal 300 to the reservation server 200. That is, by transmitting the search condition, a search result page that displays plan data that matches the search condition is requested.
The reservation information transmitting unit 355 transmits the reservation information input by the input unit of the client terminal 300 to the advertiser terminal 100.

  The client terminal 300 may be any device that can be connected to the advertiser terminal 100 and the reservation server 200 via the Internet, and is not particularly limited, and examples thereof include a mobile phone and a laptop computer. In FIG. 2, the configuration in which one advertiser terminal 100 and one client terminal 300 are connected to the reservation server 200 is illustrated, but in reality, the reservation server 200 includes a large number of advertiser terminals 100. The plan is accepted and a reservation site is provided to a large number of client terminals 300.

[Operation of plan information distribution system]
FIG. 3 is a flowchart of the plan information distribution system according to the embodiment of the present invention. FIG. 4 is a first explanatory diagram showing an image displayed by the output means according to the embodiment, and FIG. 5 is a second explanatory diagram showing an image displayed by the output means according to the embodiment.
The operation of the plan information distribution system 10 will be described below with reference to FIGS. 3, 4 and 5 with reference to FIG. 2 as appropriate.

  First, the user performs an input operation on an input unit (not shown) of the client terminal 300 and, for example, activates a web browser and inputs an address in order to access the reservation server 200. In response to the input of this address, the client terminal 300 transmits a page request from the page request unit 351 to the reservation server 200.

  At this time, you may log in to the requested website by transmitting the user ID simultaneously with Cookie, or you may log in by displaying the login screen in a window and entering the user ID and password. If the user does not have a user ID, the reservation server 200 displays a new registration web page, inputs predetermined items such as the desired user ID, and transmits them to the reservation server 200. Registration in the information database 220 can be received. Predetermined items to be entered when newly registering a user ID include a desired user ID, password, e-mail address, name, gender, age, etc., but are not limited thereto, and can be arbitrarily set as necessary. Yes (see Table 4).

When the page request receiving unit 261 receives this page request, the reservation server 200 creates a golf course search page with the page creation unit 265 and transmits the golf course search page from the page transmission unit 266 to the client terminal 300.
When the client terminal 300 receives the golf course search page by the page receiving unit 352, the page display unit 353 displays the golf course search page on the screen by an output unit (not shown).
Various conditions for searching for a golf course can be selected on the golf course search page, and a condition can be input by operating an input unit (not shown) of the client terminal 300. The conditions include, for example, a date to play golf, a play fee, a golf course area, a nearest IC, and the like.

Hereinafter, operations of the client terminal 300, the reservation server 200, and the advertiser terminal 100 will be described with reference to FIG.
In step S <b> 1, the search condition transmission unit 354 of the client terminal 300 transmits the search condition input by the input unit on the golf course search page displayed on the screen by the output unit to the reservation server 200.

In step S2, when the page request receiving unit 261 of the reservation server 200 receives the search condition, the process proceeds to step S3.
In step S3, the plan search unit 262 extracts plan data that matches the search conditions received by the page request reception unit 261 from the plan database 210, and proceeds to step S4.
In step S4, the golf course list creation unit 263 creates a golf course list having the plan data extracted in step S3, and proceeds to step S5.
In step S5, the advertisement plan list creation unit 264 randomly selects three plan data whose submission date and time is within a certain time from the current time among the plan data extracted in step S3, and creates an advertisement plan list. Then, the process proceeds to step S6. In addition, when selecting three at random, it selects except the same plan data.
In step S6, a search result page is created based on the golf course list created in step S4 and the advertising plan list created in step S5, and the process proceeds to step S7.
In step S <b> 7, the page transmission unit 266 transmits the search result page to the client terminal 300.

The page receiving unit 352 of the client terminal 300 receives the search result page transmitted from the reservation server 200 in step S8, and proceeds to step S9.
In step S9, the page display unit 353 displays the search result page received in step S8 on the screen by an output unit (not shown). The output search result page is shown in FIG.

  As shown in FIG. 4, the search result page 500 displays a condition display area 510 in which the search conditions (play date, play fee, area) transmitted in step S1 are displayed, and a list of golf courses that match the search conditions. The golf course list display area 520 and an advertisement display area 530 in which a plan with a new submission date among the plans that meet the search condition is displayed.

In the golf course list display area 520, the name of each golf course and the means of transportation (highway name, nearest IC) are displayed, but the items to be displayed are not limited to these, such as a play fee and an introduction comment. Other information regarding the golf course may be displayed. In addition, a reservation button 521 for each golf course is provided.
The advertisement display area 530 is provided on the search result page 500 so as to display advertisements for each plan in the advertisement plan list created in step S5. The display form is appropriately adjusted according to the type of advertisement information of each plan data. For example, when advertisement information is registered as text data, text is displayed, and when registered as an advertisement banner such as an image, the size is adjusted based on the advertisement information and displayed.

Then, in step S10, if the plan displayed in the advertisement display area 530 of the search result page 500 is selected by an input means (not shown), the determination becomes Yes and the process proceeds to step S11. If nothing is selected, the answer is No and the process proceeds to step S20.
In step S11, the reservation page displaying the detailed information of the selected plan is requested to the advertiser terminal 100 that has proposed the plan data.

When the advertiser terminal 100 receives the reserved page request at the page request receiving unit 161 in step S12, the advertiser terminal 100 determines Yes and proceeds to step S13. If no reservation page request has been received, No is entered and a standby state is entered.
In step S <b> 13, the page creation unit 162 creates a reservation page for the plan requested by the client terminal 300, and the page transmission unit 163 transmits it to the client terminal 300.

  In the client terminal 300, in step S14, the page receiving unit 352 receives the reserved page, and the page display unit 353 displays the screen by the output unit. The output reservation page is shown in FIG.

  As shown in FIG. 5, the reservation page 600 displays detailed information on the plan selected in step S10. Specifically, the plan name, play date, fee, area, and other information. A reservation button 610 is provided. By pressing the reservation button 610, the user can proceed to the reservation procedure as it is. When making a reservation, the start time, play style, number of people, etc. can be specified, and a comment input field for inputting a request to the reservation destination is also provided.

In step S15, it is determined whether reservation button 610 has been pressed. When the reservation button 610 is pressed on the reservation page 600, Yes (reservation is confirmed) and the process proceeds to step S16. If the reservation button is not pressed, the process enters a standby state and proceeds to step S20.
Note that a confirmation page for confirming the reservation content may be displayed before the reservation is confirmed in step S15.
In step S16, the confirmed reservation content is transmitted to the advertiser terminal 100.

In step S <b> 17, the advertiser terminal 100 determines whether or not the reservation content is received by the reservation receiving unit 171. When the reservation receiving unit 171 receives the reservation content, the determination becomes Yes and the process proceeds to step S18. If the reservation content is not received, No is entered and the standby state is entered.
In step S18, the reservation receiving unit 171 performs a reservation process. Specifically, the reservation receiving unit 171 issues an instruction to the user information acquiring unit 172 and returns the user information acquired based on the received reservation content to the reservation receiving unit 171. Then, the reservation receiving unit 171 registers the reservation contents together with the user information in the reservation ledger database 120. At the same time, an advertisement billing request is transmitted to the reservation server 200.
In step S19, the reservation server 200 performs the advertisement billing process when the billing processing unit 271 receives the advertisement billing request. Specifically, advertisement billing processing is performed by registering advertisement billing information for each advertiser in the billing information database 230.

  In step S20, the client terminal 300 determines whether or not the search condition on the search result page is updated by a calculation unit (not shown). When the search condition is updated, the result becomes Yes, and the process proceeds to step S1 to perform the same operation as described above. If the search condition is not updated, the result is No and the process proceeds to step S21.

In step S21, the calculation means (not shown) of the client terminal 300 determines whether or not the golf course displayed in the golf course list display area 520 of the search result page 500 (not shown) is selected. That is, when the reservation button 521 is pressed, the answer is Yes and the process proceeds to Step S22. If the reservation button 521 is not pressed, the result is No and a standby state is entered.
In step S22, the search condition transmission unit 354 selects an arbitrary golf course from the list of golf courses displayed as the search result list, and requests the reservation server 200 for a plan list related to the golf course.

In step S23, the reservation server 200 proceeds to step S24 when the page request receiving unit 261 receives a plan list transmission request regarding a golf course.
In step S24, the plan search unit 262 creates a plan list of the corresponding golf course, the page creation unit 265 creates a page listing the plan list, and the page transmission unit 266 transmits the page to the client terminal 300. .

In step S25, when the page receiving unit 352 receives the page of the plan list in step S25, the page display unit 353 displays the page of the plan list on the screen by an output unit (not shown), and the process proceeds to step S26.
In step S26, if a plan on the page of the plan list is selected by an input unit (not shown), the determination becomes Yes and the process proceeds to step S11. If nothing is selected, the answer is No and the process proceeds to step S20.

[Effects of Embodiment]
In the present embodiment, the following effects can be obtained.
The advertisement of the new plan data of the submission date and time is displayed on the search result page displaying the list of golf courses having plan data that matches the search condition from the client terminal 300 as the search result list. To do. Since plan data with an old submission date / time is no longer displayed as an advertisement, the advertiser must always submit new plan data. Therefore, it is possible to improve the variety of plans and promote the submission of the advertiser's plan data, and it is possible to always display a fresh plan as an advertisement on the reservation site. In particular, in the case of a limited-time plan such as a season or an event, advertising can be intensively performed, so that a very high advertising effect can be obtained.

In the present embodiment, new plan data is sequentially submitted from a plurality of advertisers, so that the frequency of updating the advertisement display of the reservation site provided by the reservation server 200 is increased, and the reservation site can be activated.
In addition, the plan submission unit 152 submits plan data that has a reservation space out of the plan data stored in the plan database 110, so that a list of golf courses having plans that can be reserved is displayed as a search result list. can do.

  Furthermore, plan data submitted within a certain time from the current time is extracted at random. Therefore, in order to increase the probability of being displayed as an advertisement, it is necessary to submit a variety of plan data at short-term intervals, and it is possible to further promote the advertiser's submission of new plan data.

In the above-described embodiment, the advertisement plan list creation unit 264 uses the user attribute stored in the user information database 220 as an extraction condition.
Therefore, since the plan data corresponding to the attribute and interest of the user as well as the search condition is displayed as an advertisement, the user is highly likely to pay attention to the plan, and a high advertisement effect can be obtained.

  When the reservation server 200 receives a reservation notification from the advertiser terminal 100 by the charge processing unit 271, the reservation server 200 performs an advertisement charge process. In other words, the billing process is performed according to the action of the client terminal 300, so that the advertising fee can be collected reliably and quickly.

[Modification]
In addition, this invention is not limited to embodiment mentioned above, In the range which can achieve the objective of this invention, the deformation | transformation shown below is also included, for example.

  In the above-described embodiment, the advertiser terminal 100 has a reservation management unit. However, the reservation server 200 may have a reservation management unit. Further, both the advertiser terminal 100 and the reservation server 200 may have reservation management means. In this case, it is preferable to manage data in the reservation ledger DB in synchronization.

In the above-described embodiment, the contents of the plan database 210 are not limited to those described above. The number of items may be increased or decreased as appropriate according to the search condition to be set. For example, play style (with caddy, with passenger cart, accommodation plan, with lunch, etc.), course type (hill, forest, seaside, plateau, etc.), course shape (many fairways, less OB, etc.), highway, highway A distance from the road may be added. By increasing the conditions in this way, it is possible to extract a plan that suits the user's desires, and it is possible to perform advertisement distribution with a higher advertising effect.
Similarly, for other databases, the number of items may be appropriately increased or decreased as necessary.

  In the above-described embodiment, the user information database 220 is provided only in the reservation server 200, but may be provided in the advertiser terminal 100. According to this, since it is not necessary to access the reservation server 200 when the reservation process is performed at the advertiser terminal 100, the processing speed can be increased. In this case, it is desirable to synchronize user information existing in the advertiser terminal 100 and the reservation server 200.

  Furthermore, in the above-described embodiment, the user ID is received at the same time when the search condition is received or the user logs in from the login screen. However, even a user who has not performed user registration can use the reservation site. . In this case, when the advertisement plan list is created, it may be created without adding conditions based on user information.

  In the above-described embodiment, the charging process for the advertiser is performed when the reservation process is performed by accessing the reservation page from the advertisement display on the search result page. However, the charging method is not limited to this. For example, there are CPM charged for every 1000 times displayed, CPC charged for each click of an advertisement display, and the like. When these events exist, the client terminal 300 notifies the reservation server 200, and the billing processing unit 271 performs billing processing. According to this, various charging methods can be used.

  In the above-described embodiment, when an arbitrary golf course is selected on the search result page, the plan list of the golf course is requested from the reservation server 200, but may be requested from the advertiser terminal 100. In this case, the advertiser terminal 100 distributes the web page displaying the plan list at the golf course to the client terminal 300. According to this, since the types of web pages distributed by the reservation server 200 are reduced, a simpler configuration can be achieved.

  In the above-described embodiment, the reservation site distributed from the reservation server 200 is a site where a golf course can be reserved. However, the reservation site is not limited to this, and may be a reservation site where a schedule reservation such as a trip or an event can be made.

  The present invention can be used as a plan information distribution apparatus and a plan information distribution system that provide a reservation site on a network.

The figure which shows the outline of a structure of the plan information delivery system containing the reservation server concerning embodiment of this invention. The block diagram which shows the detail of a structure of the plan information delivery system containing the reservation server concerning embodiment of this invention. The flowchart of the plan information delivery system concerning embodiment of this invention. 1st explanatory drawing which shows the image displayed by the output means concerning the said embodiment. The 2nd explanatory view showing the picture displayed by the output means concerning the embodiment.

Explanation of symbols

DESCRIPTION OF SYMBOLS 10 Plan information delivery system 20 Internet 100 Advertiser terminal 200 Reservation server 210 Plan database 220 User information database 251 Plan reception part 262 Plan search part 263 Golf course list creation part 264 Advertisement plan list creation part 265 Page creation part 271 Charge processing part 300 Client terminal 351 Page request unit 352 Page reception unit 354 Search condition transmission unit 355 Reservation information transmission unit

Claims (7)

A plan information distribution apparatus that is connected to a plurality of client terminals via a network, publishes a plan that matches a search condition acquired from the client terminal on a plan information distribution site, and accepts a schedule reservation for the plan,
Plan storage means for storing plan data including information related to the plan submitted from an advertiser terminal connected via a network together with the submission date;
Reservation management means for managing a schedule reservation for the plan;
A search result that matches the search conditions acquired from the client terminal and that has the reservation management means extract the plan data from the plan storage means and generates the extracted plan data as a search result list Generating means;
An advertisement plan generation unit that generates, as an advertisement plan list, plan data that meets the search condition acquired from the client terminal and has a new submission date and time among the plan data that is reserved in the reservation management unit ,
A search result page in which the search result list generated by the search result generation unit and the advertisement plan list generated by the advertisement plan generation unit are displayed in the same display area is generated and transmitted to the client terminal And a page transmission means. In the plan information distribution apparatus according to claim 1,
The search result list is a list of locations where the plan is provided, which is extracted from the plan data that is reserved for reservation by the reservation management means and that matches the search condition acquired from the client terminal. Plan information distribution device. In the plan information distribution apparatus according to claim 1 or 2,
The advertisement plan generating means randomly extracts from the plan data submitted from the advertiser terminal within a predetermined time from the current time. In the plan information distribution apparatus according to any one of claims 1 to 3,
The reservation management means accesses an advertisement of an arbitrary plan in the advertisement plan list on the search result page transmitted to the client terminal, and when the plan is reserved, A plan information distribution apparatus for performing billing processing. In the plan information distribution apparatus according to any one of claims 1 to 4,
Comprising user information storage means for recording for each user the attributes of the user operating the client terminal;
The advertisement plan generation means adds the user attribute recorded in the user information storage means as a search condition when generating the advertisement plan list. In the plan information distribution apparatus in any one of Claims 1-5,
The plan information distribution device, wherein the plan is a golf plan. An advertiser terminal that offers multiple plans,
The plan information distribution apparatus according to any one of claims 1 to 6, wherein the plan information is connected to the advertiser terminal via a network and the plan data of the plan is submitted from the advertiser terminal.
A client terminal that is connected to the advertiser terminal and the plan information distribution device via a network, and has a means for accessing a plan information distribution site provided by the plan information distribution device. Information distribution system.

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