JP2001209728A - Device and method for totaling merchandise or the like evaluation data and device and method for evaluating merchandise or the like and recording medium - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide a technique for effectively collecting data for valid and objective merchandise or the like evaluation, and for effectively utilizing the collected data. SOLUTION: This merchandise evaluation data totaling device is provided with an evaluation data receiving means for receiving evaluation data obtained when customers or the like evaluate merchandise or the like, a merchandise evaluation data base for storing the received evaluation data, an each merchandise totalizing means for classifying and totaling the evaluation data of the merchandise evaluation data base for each merchandise, and an evaluation data opening means for allowing a reading applicant to read the evaluation data of the merchandise evaluation data base.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a technique for utilizing consumer evaluation data for a product or service provider.

[0002]

2. Description of the Related Art Consumer's evaluation is fed back to a product or service provider for a product or service, and becomes a driving force for providing a better product or service. For example, there are media centered on magazines, such as "Living Notebook", "Specialty Town", and periodic magazines such as "Sure Eyes" issued by the National Life Center. These media evaluations also serve to prevent those who are going to purchase products from purchasing bad products, and have been an opportunity for improvements and improvements by manufacturers. And
Continuous improvement of goods or services by manufacturers,
The improvement is to elicit consumer satisfaction.

[0003] For example, merchandise sales data (so-called POS data) from merchandise stores also express consumer evaluations. On the other hand, a method of referring to evaluation of a specific product or service by a close family member or a friend without using media is quite common.

[0004]

However, the evaluation of products by media such as magazines has the following problems. First, except for NHK, the media operator has a sponsor, so that there is a problem that it is difficult to give a negative evaluation or a critical evaluation to products and services that the sponsor is involved in manufacturing, selling and the like.

[0005] In addition, even if the merchandise sales data is the same merchandise, there may be a change in sales depending on whether or not there is a sales promotion cost from a merchandise maker or the like, and the size thereof. Furthermore, the evaluation by close family members and friends only needs to be suitable for the person making the evaluation according to his / her preference (evaluation tendency), but in many cases it is not.

[0006] Now, a consumer (more precisely, a person who will be a consumer of a certain product in the future) responds to a request to refer to an objective evaluation when making a decision to purchase a certain product or service. Assuming a system, you may want to know the evaluation of people who are close to you in attributes and circumstances rather than the criticism of a famous critic. For example, if you are 30
If you are a businessman in your teens, you want to know what products the businessmen in their thirties have given a good rating, and what products they have not rated. You will not be very interested in the products made. Further, there is also a demand for knowing an evaluation of a person whose taste (evaluation tendency) is similar to that of himself / herself even if the attributes and circumstances are different.

[0007] The problem to be solved by the present invention is to provide a technique for efficiently collecting data that evaluates useful and objective products or services, and effectively utilizing the collected data. Here, claim 1 to claim 12
An object of the described invention is to provide a product etc. evaluation data totaling device which can efficiently collect, classify and aggregate product evaluation data. It is another object of the present invention to provide an apparatus, a method, and a computer program capable of efficiently collecting useful and objective data for product evaluation. It is another object of the present invention to provide a method of collecting evaluation data of products and the like, which can efficiently collect evaluation data of products and the like, and classify and use the data. It is another object of the present invention to provide a program for collecting evaluation data of commodities and the like which can efficiently collect and evaluate the evaluation data of commodities and the like by using a recording medium or the like.

[0008]

SUMMARY OF THE INVENTION The present invention achieves the above object by using, for example, a communication system technique and an information processing technique using a computer that ensure interactivity using the Internet or the like. The invention described in claims 1 to 12 and claims 16 to 28 is an invention for a site operator who can efficiently collect, classify, and aggregate evaluation data of products and the like. The invention according to claims 13 to 15 is:
This is an invention for consumers and the like who input and transmit evaluation data on products and the like.

[0009] (Claim 1) The invention according to claim 1 is an evaluation data receiving means for receiving evaluation data of a product or the like evaluated by a consumer or the like, a product evaluation database storing the received evaluation data, and the product evaluation database The present invention relates to a merchandise evaluation data totaling device provided with a merchandise evaluation data totalizing means for classifying and totaling the evaluation data of each of the merchandise and the like, and an evaluation data disclosing means capable of browsing the evaluation data of the merchandise evaluation database by a browse applicant.

(Glossary) "Commodity etc." means products and services. The “consumer” refers to a person who can evaluate the product or the like, such as a purchaser, a trial user, or a user of the product or service. "Evaluation data" means data that individual consumers subjectively evaluate for a particular product, etc., and are received through data communication or data broadcasting using communication lines such as exchange lines and dedicated lines. And In order to improve the efficiency of data processing, etc., the evaluation data is based on a scoring system that sets a perfect score (for example, a perfect score of 5) or a symbolized evaluation system (for example, ◎, ○, △, ×). I do. However, text data may be used, or a combination of a score and a text may be used. Examples of “classification and aggregation” include ranking in the order of good evaluation and ranking in the bad order.
It may be performed for each product category, or may be ranked without a product category. "Evaluation data disclosure means"
Means browsing on a PC or TV using the Internet. The evaluation data to be disclosed is not limited to data classified and totaled by the product-specific totaling means, but may be data not classified and totaled.

(Operation) First, the evaluation data receiving means receives the evaluation data obtained by the consumer or the like for the product or the like. The received evaluation data is stored in the product evaluation database. Then, the product-specific counting means classifies and totalizes the evaluation data of the product evaluation database for each product or the like. The evaluation data stored in the product evaluation database is
The desired data can be browsed by the evaluation data disclosure means.
Viewers can browse the evaluation data of ordinary consumers who do not need to compete with the sponsored media. As a result, when selecting a product or service, objective data can be obtained.

[0012] (Claim 2) The invention according to claim 2 is limited to the merchandise etc. evaluation data totaling device according to claim 1, wherein attribute data receiving means for receiving attribute data transmitted by a consumer or the like, An attribute database that accumulates and accumulates the received attribute data, and an attribute-based aggregation unit that aggregates the evaluation data of the product evaluation database for each attribute data, the evaluation data disclosure unit transmits the evaluation data aggregated by the attribute-based aggregation unit The present invention also relates to a merchandise etc. evaluation data totalizing device formed so as to be able to be browsed by a browse applicant.

(Explanation of Terms) The “attribute data” refers to the sex, age or age, occupation, etc. of the consumer. Also, broadly, it may include data that can be independently input by consumers or the like, such as hobbies. (Operation) The consumer or the like transmits the attribute data, and the attribute data receiving means receives it. The received attribute data is accumulated in the attribute database and counted. On the other hand, the evaluation data is totalized for each attribute data by the attribute-based totaling means. Applicants are not limited to just evaluation data,
The evaluation data tabulated by the attribute tabulation means can also be viewed.

(Claim 3) The invention according to claim 3 limits the evaluation data totaling device for commodities etc. according to claim 1 or 2, wherein the evaluation data disclosing means is a device for evaluating evaluation data by a consumer or the like. The present invention relates to a merchandise etc. evaluation data totaling device formed so that the consumer or the like can view the evaluation data on condition that the evaluation data is received. (Operation) Unless the evaluation data is input, the browsing applicant cannot browse the accumulated or totaled evaluation data of others.
Reflectively, it also facilitates the input of evaluation data by consumers and the like, and contributes to efficient collection of evaluation data.

(Claim 4) The invention according to claim 4 limits the evaluation data compiling device for merchandise and the like according to claim 1, 2, or 3, and the evaluation data disclosing means is a consumer. The present invention relates to a merchandise etc. evaluation data totaling device formed so that the consumer or the like can view the evaluation data on condition that attribute data is received by the user. (Operation) Unless the attribute data is input, the browse applicant cannot browse the accumulated or totaled evaluation data of others.
Reflectively, it also facilitates the input of evaluation data and attribute data by consumers and the like, which contributes to efficient data collection.

(Claim 5) The invention according to claim 5 limits the evaluation data totaling device for goods etc. according to any one of claims 1 to 4, and the evaluation data by the evaluation data disclosing means. The present invention relates to a product etc. evaluation data totaling apparatus provided with a product etc. data browsing means capable of browsing product etc. basic data on a product etc. related to the evaluation data at the time of browsing.

(Explanation of terms) "Basic data of products etc."
The information includes the performance, price, and quality of the product, and in the case of a service, the content, location, and time. (Operation) If the viewer uses the data browsing means such as products,
It is possible to know the contents of a product or the like related to the evaluation data being viewed when browsing the evaluation data.

(Claim 6) The invention according to claim 6 limits the evaluation data compiling device for merchandise and the like according to any one of claims 1 to 5, wherein the evaluation data is disclosed by an evaluation data disclosing means. The present invention relates to a merchandise etc. evaluation data totaling device having a link function to a site where the merchandise or the like can be purchased at the time of browsing. (Operation) On the screen of the product being viewed by the viewer, on the screen of the product or the like being viewed, the purchase of the product or the like pertaining to the browsing can be considered with reference to the evaluation. Furthermore, since a site where a product or the like can be purchased can be browsed immediately after the examination, the convenience of purchasing the product is enhanced.

(Claim 7) The invention according to claim 7 is a limitation of the merchandise etc. evaluation data totaling device according to any one of claims 3 to 6, and the evaluation received from a consumer or the like. An individual evaluation database that accumulates data for each consumer, and an evaluation tendency similar person selecting unit that selects a consumer or the like having a high ratio of matching evaluation data from among individual evaluation databases related to a plurality of other consumers and the like. The evaluation data disclosure means relates to a product etc. evaluation data totaling device formed so that the evaluation data of consumers and the like selected by the evaluation tendency similar person selection means can be browsed.

(Operation) Evaluation data input and transmitted by a consumer or the like is stored in an individual evaluation database for each consumer. Then, the evaluation tendency similar person selecting means selects a consumer or the like who has a high ratio of the evaluation data to one consumer or the like. When consumers who have entered evaluation data browse the evaluation data using the evaluation data disclosure means,
It is possible to browse evaluation data of consumers and the like selected by the evaluation tendency similar person selection means.

(Claim 8) The invention according to claim 8 limits the evaluation data totaling device for merchandise and the like according to any one of claims 1 to 7, wherein the evaluation data disclosing means includes: The present invention relates to a merchandise etc. evaluation data totaling apparatus provided with re-evaluation data input means formed so that another consumer or the like can input re-evaluation data with respect to evaluation data of one consumer or the like.

(Explanation of terms) The term "re-evaluation data" refers to a score system (for example, a three-point scale out of three points) or a symbolized evaluation system (for example, a three-point scale for efficient data processing). , ○ or ×). However, text data may be used, or a combination of a score and a text may be used. (Operation) When a consumer or the like who has viewed certain evaluation data wishes to express an opinion such as approval or disapproval of the evaluation data, the opinion can be expressed using a re-evaluation data input unit. As a result, the evaluation data disclosed by the evaluation data disclosure means is further objectiveized.

(Claim 9) The invention according to claim 9 is limited to the merchandise etc. evaluation data totaling device according to any one of claims 1 to 8, and each evaluation data is stored in the evaluation database. A product comprising a counting means for counting the number of times a consumer has referred to the evaluation data by another consumer, and a high-sensitivity consumer extracting means for extracting consumers having a large number counted by the counting means. It relates to an equal evaluation data totaling device. (Explanation of terms) The "number of times the other consumer refers to the evaluation data" counted by the "counting means" is the number of times the evaluation data disclosed by the evaluation data disclosure means is browsed, and is referred to in claim 8. This refers to the number of times re-evaluation data is input, the number of times for each type of re-evaluation data, or the number of combinations of these. For example, when counting the re-evaluation data, only the evaluation of ○ may be counted, or the evaluation of × may be subtracted from the evaluation of ○ to count. (Action) When the consumer refers to the evaluation data,
The counting means counts the number of times referred.
Then, the high-sensitivity consumer extracting means extracts the consumers having a large number counted by the counting means. The extracted high-sensitivity consumers can determine that they have the ability to input evaluation data that attracts the interest of other consumers, and serve as an objective indicator that the ability to evaluate products and the like is high, for example.

(Claim 10) The invention according to claim 10 is
An apparatus for summarizing evaluation data of products etc. according to any one of claims 1 to 9 is limited, and the evaluation data disclosing means includes selection condition input means for inputting selection conditions of evaluation data to be viewed. The present invention relates to a product evaluation data totaling device.

(Explanation of terms) "Selection condition input means"
There are a means for inputting conditions by a menu method, a means for inputting using a keyword, and an input means for combining them. (Operation) Since the selection condition input means is provided, the viewer can efficiently refer to the evaluation data to be viewed.

(Claim 11) The invention according to claim 11 is characterized in that
A ranking information for providing to a candidate advertiser ranking information of products and the like classified and counted by the counting means for each product, which is a limited product and other data evaluation device according to any one of claims 1 to 10. Providing means, bid receiving means for receiving the transmitted bid price by inputting the bid price when the advertiser candidate wants to place an advertisement for the ranked product, etc., and the bid price received by the bid receiving means A decision operation means for determining an advertiser from
Decision output means for notifying the advertiser candidate who transmitted the bid amount of the result of the decision operation means, and ranking / advertisement output means for outputting the advertisement information of the advertiser who has won the bid to general viewers together with the ranking information. The present invention relates to a product evaluation data totaling device.

(Explanation of terms) The "advertiser candidate" is mainly a store that sells the product if it is a product, a store that provides the service if it is a service, and the like. (Effect) Consumers are more likely to purchase products with higher rankings, and by advertising with the products,
An advertising effect of purchasing a product or the like under the advertiser can be expected.
It is also convenient for consumers, because they can easily know where to purchase the ranked products and the like. Also, for the site operator, it is possible to obtain advertising fee income.

(Claim 12) The invention according to claim 12 is
A limited product data evaluation device according to claim 11, further comprising an advertisement database for storing advertisement information relating to advertiser candidates in advance, wherein the decision operation means includes an advertisement determined by the decision operation means. The present invention relates to a merchandise evaluation data totaling device that selects main advertisement information from an advertisement database and outputs the selected advertisement information to a ranking / advertisement output unit.

(Operation) By providing an advertisement database in which advertisement information relating to an advertiser candidate is stored in advance, when an advertiser is determined by the determination calculation means, the advertisement information of the advertiser is selected from the advertisement database, and promptly. Since the information can be output to the ranking / advertisement output means, the output of the advertisement information can be promptly performed.

(Claim 13) The invention according to claim 13 is
Attribute input means for a consumer or the like to input their own attribute data, evaluation data input means for a consumer or the like to input evaluation data of a product or the like, and the input evaluation data and attribute data to the database center The present invention relates to a product etc. evaluation device including a transmission unit.

(Explanation of terms) The "evaluation data input means" may be an input device such as a keyboard or a mouse, a mobile phone or the like, or a touch panel sensor incorporated in an image output device for outputting contents. ×
For example, a dedicated device capable of performing simple button-type evaluation input such as a text input or a document input using text data may be used.
The "database center" is a facility capable of storing and organizing the transmitted evaluation data, and extracting it as needed. "Transmitting means" is a means for transmitting evaluation data to a database center through a communication line such as a telephone line or a dedicated line.
There is a communication system that secures interactivity using an Internet protocol. The “evaluation data” transmitted by the “transmitting means” includes data (product identification data) for specifying a product to be evaluated. The product identification data is used in combination with a manufacturer name, a trademark, a product number, and the like.

(Operation) The product evaluation device according to the thirteenth aspect has the following operation. First, a consumer or the like who has purchased, tried, or experienced a product or the like inputs evaluation data using the evaluation data input unit. The input evaluation data is transmitted by the transmission means to the database center. As a result, the consumer can evaluate the product and the like, and the database center can efficiently collect and accumulate useful and objective data for the product and the like for the product and the like. it can.

(Claim 14) The invention according to claim 14 is
An attribute input procedure in which a consumer or the like inputs their own attribute data, an evaluation data input procedure in which a consumer or the like inputs evaluation data of a product or the like, and the input evaluation data and attribute data are transmitted to a database center. The present invention relates to a method for evaluating products and the like including a transmission procedure.

(Claim 15) The invention according to claim 15 is
The present invention relates to a recording medium on which a computer program used by a consumer or the like is recorded. That is, an attribute input procedure in which a consumer or the like inputs their own attribute data to a computer, an evaluation data input procedure in which a consumer or the like inputs evaluation data of a product or the like, and input evaluation data and attribute data. And a transmission procedure for transmitting the program to a database center. The recording medium is a recording medium for programs such as a floppy (registered trademark) disk, a hard disk, a CD-ROM, and an MO.

(Claim 16) The invention according to claim 16 is
An evaluation data receiving procedure for receiving evaluation data evaluated by a consumer or the like for a product, a product evaluation data storing procedure for storing the received evaluation data, a product-based totaling procedure for classifying and totaling the stored evaluation data by product, and the like; The present invention relates to a method for summarizing evaluation data of products and the like, which includes an evaluation data disclosure procedure that allows a browse applicant to view accumulated evaluation data.

(Claim 17) The invention according to claim 17 is
A method for counting the evaluation data of products and the like according to claim 16, wherein an attribute data receiving step of receiving attribute data transmitted by a consumer or the like, an attribute data counting step of storing and totalizing the received attribute data, And an attribute totaling procedure for totalizing the evaluation data for each attribute data, and the evaluation data disclosure procedure includes a product formed so that the evaluation data compiled by the attribute totaling procedure can be viewed by a person who wants to view the data. It relates to the evaluation data aggregation method.

(Claim 18) The invention according to claim 18 is
The method for summarizing evaluation data of products and the like according to claim 16 or 17 is limited, and the evaluation data disclosure procedure is such that the consumer or the like evaluates the evaluation data on condition that the consumer or the like receives the evaluation data. The present invention relates to a method for summarizing evaluation data of products and the like formed so that data can be viewed.

(Claim 19) The invention according to claim 19 is
A method for counting evaluation data of products and the like according to any one of claims 16 to 18 is limited, and the procedure for disclosing evaluation data includes the steps of:
The present invention relates to a method for compiling evaluation data on products and the like formed so that the consumer or the like can view the evaluation data.

(Claim 20) The invention according to claim 20 is
The method for counting evaluation data of commodities, etc. according to any one of claims 16 to 19 is limited. When browsing evaluation data by an evaluation data disclosure procedure, basic data of commodities, etc. relating to commodities related to the evaluation data is referred to. The present invention relates to a method for compiling evaluation data on products and the like including a procedure for disclosing data on the products and the like that can be viewed.

(Claim 21) The invention according to claim 21 is
The method for summarizing evaluation data of commodities and the like according to any one of claims 16 to 20 is limited, and a link to a site where the commodities or the like can be purchased is possible when browsing the evaluation data by the evaluation data disclosure procedure. Pertaining to the method of compiling evaluation data for products etc.

(Claim 22) The invention according to claim 22 is as follows:
An individual evaluation data accumulation procedure for accumulating evaluation data input and transmitted by a consumer or the like for each consumer, wherein the method for counting evaluation data of products or the like according to any one of claims 18 to 21 is limited. An evaluation tendency similar person selecting procedure for selecting a consumer or the like having a high rate of matching of evaluation data from individual evaluation data of other consumers or the like stored by the individual evaluation data storage means. The disclosure procedure relates to a method for summarizing evaluation data of commodities and the like formed so that the evaluation data of consumers and the like selected by the procedure for selecting a similar person with an evaluation tendency can be viewed.

(Claim 23) The invention according to claim 23 is:
A method for summarizing evaluation data of products and the like according to any one of claims 16 to 22 is limited, and the evaluation data disclosure procedure includes a step of comparing evaluation data of one consumer with another consumer or the like. The present invention relates to a method for summarizing evaluation data of products and the like including a re-evaluation data input procedure formed so that the user can input re-evaluation data.

(Claim 24) The invention according to claim 24 is
The present invention limits the method for summarizing evaluation data of commodities, etc. according to any one of claims 16 to 23, wherein each consumer is referred to an evaluation database by another consumer for the evaluation data. The present invention relates to a product and other evaluation data totaling method including a counting procedure for counting the number of times, and a high-sensitivity consumer extracting procedure for extracting a consumer with a large number counted by the counting procedure.

(Claim 25) The invention according to claim 25 is
A method for totaling evaluation data of products etc. according to any one of claims 16 to 24 is limited, and the evaluation data disclosure procedure includes a selection condition input procedure for inputting a selection condition of evaluation data to be viewed. Pertains to the method for compiling evaluation data for products.

(Claim 26) The invention according to claim 26 is
Claims limited to the method for summarizing evaluation data of products etc. according to any one of claims 16 to 25, and provides ranking information of products etc. classified and counted by the counting procedure for each product to advertiser candidates. Providing procedure, bid receiving procedure to receive the bid price sent by entering the bid price when the advertiser candidate wants to place an advertisement for the ranked product, etc., and bid price received by the bid receiving procedure And the decision output procedure to notify the candidate of the advertiser who sent the bid amount the result of the decision operation procedure, and the advertising information of the advertiser who won the bid to the general viewer together with the ranking information The present invention relates to a method for summarizing evaluation data of products and the like including a ranking / advertisement output procedure.

(Claim 27) The invention according to claim 26 is
A method for summarizing evaluation data of products etc. according to claim 26, comprising an advertisement database in which advertisement information relating to advertiser candidates is stored in advance, wherein the determination operation procedure is an advertisement determined by the determination operation procedure. The present invention relates to a merchandise evaluation data totaling method in which main advertisement information is selected from an advertisement database and output to a ranking / advertisement output procedure.

(Claim 28) The invention according to claim 28 is characterized in that
The present invention relates to a recording medium on which a computer program is recorded. That is, for a computer, an evaluation data receiving procedure for receiving evaluation data of a product or the like evaluated by a consumer or the like,
Product evaluation data storage procedure for storing received evaluation data, product-specific aggregation procedure for classifying and totaling the evaluation data of the product evaluation database by product, etc., and disclosure of evaluation data that allows those who wish to view the product evaluation database to view the evaluation data The present invention relates to a computer-readable recording medium on which a program for executing a procedure is recorded.

The program recorded on the recording medium according to the twenty-eighth aspect of the present invention can be implemented by a consumer utilizing data communication or data broadcasting using a communication line such as a switching line or a dedicated line of a communication company. The database center operator can also build the database so that it can be downloaded to the consumer's hard disk by accessing the provider's server and clicking the button displayed on the consumer's display . That is, the operator of the database center can provide a transmission device capable of downloading the above-described program.

(Others) The merchandise etc. evaluation data summarizing method according to claims 16 to 27 can also be provided as an invention similar to the computer program according to claim 28.

[0050]

DESCRIPTION OF THE PREFERRED EMBODIMENTS Hereinafter, the present invention will be described in more detail with reference to embodiments and drawings. The drawings used here are FIGS. 1 to 15. FIG. 1 is a conceptual diagram showing the entire first embodiment of the present invention. FIG. 2 is a conceptual diagram showing the entire second embodiment of the present invention. FIG. 3 is a conceptual diagram showing the entire third embodiment of the present invention. FIG.
5 is a conceptual diagram showing the entirety of the fourth embodiment of the present invention. FIG. 6 is a conceptual diagram showing the contents of the product evaluation database. FIG. 7 to FIG. 15 show the main parts of the screen that can be browsed by a viewer through a personal computer screen or a TV terminal capable of operating an interface on the Internet.

(Summary) The embodiments of the present invention described below are achieved by using a communication system technology in which interactivity is secured by using an Internet protocol, and an information processing technology by a computer. As shown in FIG. 1, the first embodiment shows a situation where a consumer purchases a product and transmits evaluation data of the product to a site operator. Consumer A purchases a product without referring to the evaluation data of another person and transmits the evaluation data. Consumer B
Obtains evaluation data of others on a site, selects and purchases a product by referring to the evaluation data. Then, evaluation data on the purchase approval is transmitted. Consumer A,
B also inputs its own attribute data. As a site operator, the attributes of the consumers A and B are stored in association with the evaluation data and provided for browsing, thereby objectively confirming that it is not so-called "doing". In addition,
It is possible to create a site that can be browsed by consumers without inputting attribute data, and it is within the scope of the present invention.

The site operator provides the program on the site so that a program for inputting and transmitting attribute data and evaluation data can be downloaded. Here, the “attribute data” is the sex, age or age, occupation, etc. of the consumer. Further, broadly, data that can be independently input by consumers or the like, such as hobbies, can be collected by a simple questionnaire or the like. In this case, a questionnaire sheet for the questionnaire is also included in the above-mentioned program.

Although the product related to the evaluation data is “product”, it may be a service. "Evaluation data" is the principle evaluation data based on a 5-point scale (so-called ☆ number) in 1-point increments,
Combination with supplementary evaluation data by text data input, but in principle, only the evaluation data can be transmitted.

The site is provided with evaluation data receiving means for receiving evaluation data obtained by the consumer or the like regarding the product or the like. The received evaluation data is accumulated in a product evaluation database related to the site operator. Then, the product-specific counting means classifies and totalizes the evaluation data of the product evaluation database for each product or the like. It also has a function of counting and calculating both data for sorting and calculating the data. The evaluation data stored in the product evaluation database
The desired data can be browsed by the evaluation data disclosure means.

The viewer can browse the evaluation data of ordinary consumers who do not need to compete with the sponsored media. As a result, when selecting a product or service, objective data can be obtained. In addition, among those who wish to access the evaluation database, those who have transmitted attribute data or evaluation data and those who have not transmitted it can distinguish on the site side, and have transmitted evaluation data in some cases. A data area that can only be accessed by a user is set. This means
Indirectly, it is a method of widely collecting evaluation data and attribute data of a person who inputs the evaluation data.

(FIG. 2) The embodiment shown in FIG. 2 will be described with reference to differences from FIG. The site has a provided product database provided by a product provider. This offer product database contains information on product performance, price, quality, etc.
In the case of a service, its contents, providing place, time, etc. can be browsed. In this system, evaluation data can be provided to a provider of a product or service related to the evaluation data via a site operator, and can be referred to when a next product or service is provided.

(FIG. 3) The embodiment shown in FIG. 3 will be described with reference to differences from FIG. The site includes a product purchase database provided by a product provider, and has a link function to a site where products and the like can be purchased. When the consumer B who wants to select a product with reference to the evaluation data accesses the product purchase database, the product purchase procedure can be completed. For example, an address, a name, a telephone number, and the like are input as a product purchase intention display. Then, the purchase data is transmitted to the product provider, and the product reaches the consumer B. In addition, regarding the payment of the product, in addition to bank transfer to the product provider, cash on delivery after mailing, the credit number of the credit card related to Consumer B on the site and debit with that credit etc. Good.

(FIG. 4) The fourth embodiment shown in FIG. 4 is a system for posting advertisement information of a store or the like for ranked products and the like. The site operator transmits the output ranking information of the products and the like to a plurality of advertiser candidates who may wish to insert an advertisement. The advertiser candidate who received the ranking information inputs a bid price and transmits the bid price to the site operator when the advertisement is desired. Publishers,
The advertiser is determined from the received bid price, and the result of the determination is notified to each advertiser candidate. The advertiser who has decided to publish the advertisement outputs his / her advertisement information to general viewers together with the ranking information. In this way, when the general viewer decides to purchase the product by looking at the ranking, it is considered to look at the advertising information posted together with the ranking and make a purchase at a store that issues the advertising information. In particular, when it is not known where the product can be purchased, it is effective to place an advertisement of a store where the product can be purchased.

(FIG. 5) FIG. 5 is a modification of the fourth embodiment shown in FIG. The difference from FIG. 4 is that before the site operator transmits the ranking information to the advertiser candidate, the advertisement information of the advertiser candidate is stored in advance as an advertisement database. Thus, when the advertiser is determined, the site operator can select the advertisement information of the advertiser from the advertisement database and output the advertisement information to the advertisement output means quickly, so that the advertisement information can be output quickly.

(FIG. 6) FIG. 6 conceptually shows the contents of the product evaluation database. We have a database that collects comprehensive rankings, a database that creates files for each attribute and preference, and a personal database. Each database is configured so that it can be selected in a menu format such as a pull-down menu, and can search for data to be referred by searching.

(FIG. 7) FIG. 7 is a view of a screen that can be browsed through a personal computer screen when a certain viewer selects “mobile phone” from among the product categories in the comprehensive ranking database in FIG. It shows the main part. The "product name" is specified by the manufacturer name and the product number. The “number of votes” is the sum of the number of received evaluation data. The “rating” is obtained by multiplying the number of votes by the score and dividing by the number of votes to calculate an average value. The “site where products can be purchased” is a list of icons linking to sites that handle the products. When it is desired to consider purchasing a product or the like related to browsing, a site where the product or the like can be purchased can be browsed immediately.

(FIG. 8) FIG. 8 shows a case where a certain viewer selects “mobile phone” from the product category, and also searches for attributes related to the keywords “female, 30s, OL” by AND conditions. This shows the main part of the screen that the viewer can browse through the personal computer screen. The “number of votes” is much smaller than in the case of FIG. Also, the rankings of the products are different from those in FIG.

(FIG. 9) FIG. 9 shows that a certain visitor selects “mobile phone” from the product category, and a high ratio of consumers and the like whose past evaluation data matches the visitor according to the AND condition. The main part of the screen which can be browsed through the personal computer screen by the viewer in the case where is selected is shown. A high match rate means that so-called preferences (evaluation tendencies) are similar, and is named "evaluation tendency similar person search".

In this method, the site operator creates an individual evaluation database for accumulating evaluation data input and transmitted by consumers and the like for each consumer. This is a browsing screen that is made possible by having an evaluation tendency similar person selecting means for selecting the same. A high match rate is data that cannot be determined by the viewer himself from attribute data including hobbies and the like, and is valuable data for the viewer.

The individual evaluation database may be prepared in advance by the site operator, or may be created on the spot according to the access of the viewer. In the latter case, there are two cases:
In some cases, the created individual evaluation database is left. In each case, the selection is made according to various conditions such as the performance of the hardware related to the site operator and the access frequency of the browsing applicant. In the “evaluation tendency similar person search”, a lot of evaluation data needs to be input in order for the viewer to extract satisfactory data. As a result, there is an effect for the website operator that the collection of evaluation data can be accelerated.

(FIG. 10) FIG. 10 is a developed version of FIG. 9 and shows a part of a screen on which designation such as “match rate 90%” can be performed.

(FIG. 11) FIG. 11 shows a configuration in which an individual or a group can be designated, and the designation can be searched by an AND condition. By using the individual database or the like shown in FIG. 6, when it becomes possible to specify a reliable individual that the user wants to refer to, data can be quickly extracted without searching for the individual each time. . If you specify multiple individuals,
Group registration. This individual or group designation
This is done on a separate screen, and the specified content is saved in the database of the individual viewer. The specified contents may be provided by the site operator so that the software is recorded on the hard disk in the viewer's personal computer. In this case, there is an effect that the burden on the hardware facilities of the site operator is reduced.

(FIG. 12) FIG. 12 shows a main part of a screen which can be browsed through the personal computer screen by the individual concerned when the evaluation tendency similar person search shown in FIG. 9 is performed by individual. It is. This is a development of FIG. 9 in which a person with a high matching rate can be designated for each individual.

(FIG. 13) FIG. 13 shows a main part of a screen which can be browsed by the viewer through a personal computer screen when he / she wants to browse all products evaluated by the individual "Hama no Daioh". It is a thing. By the way, the site operator accumulates rankings of individuals due to re-evaluation data input by another consumer with respect to evaluation data of a certain consumer, and ranking data of individuals with many designated registrations as shown in FIG. ing. The ranking serves as an index of “popular evaluators”. A mechanism that encourages general viewers to become popular evaluators, which collects a large number of healthy and high-quality evaluation data, thereby accelerating the collection of evaluation data. There is. The effect is further enhanced if the popularity evaluator and the high-sensitivity consumer are advertised to give a privilege such as giving out gift certificates by adding points.

(Extraction of High-Sensitivity Consumers) In the system described above, the evaluation data is provided to the provider of the product or service related to the evaluation data via the site operator, and is used as a reference for the next product or service. You can get it. The site operator can also construct the following highly sensitive consumer extraction system using the evaluation data and the attribute data.

For example, a consumer inputs evaluation data, and the evaluation data created as data of each consumer is used as an evaluation database, and re-evaluation data input by other consumers is totalized for each consumer. Aggregation means, extraction means for extracting the top ranking consumers aggregated by the aggregation means, and for each consumer, counting means for counting the number of times that the evaluation data is referred to by other consumers, A high-sensitivity consumer extraction system including high-sensitivity consumer extraction means for extracting consumers having a large number counted by the counting means. In addition, the high-sensitivity consumer output means capable of outputting the high-sensitivity consumers extracted by the high-sensitivity consumer extraction means is linked to the high-sensitivity consumer evaluation data output by the high-sensitivity consumer output means. And a high-sensitivity user extraction system including the link means.

According to such a high-sensitivity consumer extraction system, for example, in response to a request that a product provider wants to hear an opinion from a general consumer with reference to a product, the level is higher than that of randomly collected consumers. You can expect high and efficient opinions. In addition, the evaluation data combined with the attribute data can be used in various ways, not limited to the product provider, but when providing the data to the outside, the attribute data should not be leaked from the attribute data etc. Data is masked and processed.

(FIG. 14) FIG. 14 is an example of the top menu screen. In the top menu, first, a menu for selecting a category of a product or service to be browsed and a free keyword input field for search are displayed in the upper half of the screen. The menu is movies,
There are nine types of TV programs, music, medicine, cosmetics, hotels and travel, sports clubs, mobile phones, and books.
If there is no one corresponding to these nine types, enter it in the free keyword input box.

The lower half of the screen is for inputting what kind of viewing is desired. Here, the free keyword input field is not prepared in the first stage selection, but is selected from the menu. The menu includes a general ranking, a ranking by attribute, and a ranking of a group having a similar preference (evaluation tendency). Respectively,
When you move the cursor over the menu box, a pull-down menu appears, allowing you to select a layer below it.

There are two types of attribute-based rankings: a menu that allows up to three attribute selections to be multiplied by AND conditions, and a menu other than that. The attribute selection based on the AND condition is a screen setting that is selected from a pull-down menu. In addition, the other attribute-based rankings include the pre-registered menu "My trust", those who have the same evaluation rate,
There are three types of menus from which you can select one of the popular evaluator rankings.

(FIG. 15) FIG. 15 is an example of a screen on which comments can be referred. In the upper half of the screen, data for introducing the product are displayed, and in the lower half of the screen, the evaluation data of the product is browsed. In the center of the upper half, photo image data of the product is posted, and on the right side, the features and functions of the product are represented by character data. On the left side of the photographic image data, attributes, preferences, and the like that highly value the product are introduced by character data.

In the vicinity of the upper and lower centers, a product name, the number of votes of evaluation data and its average value, and a link button to a site where the product can be purchased are introduced. In the lower half, all of the evaluation data of three people plus "Hama's Great King", "Takachan", and "Akira Nerima" are posted. That is, the transmission date of the evaluation data, the evaluation score (the number of ☆)
In addition, a comment sentence with text data is posted. It is to be noted that a person who browses these comments has a so-called "bulletin board" function in which comments can be added to the three posted people. In the figure, "Robo-chan" has added a concurring opinion to "The Great King of Hama."

Further, at the right end of the lower half, an evaluation (either positive or negative) of the comment can be input by clicking. The viewer can input the evaluation of the comment sentence in a so-called voting format, even if it is not enough to write the text data. In addition, the voting results will include the total score and the score per day on the right side of the comment text. As described above, not only the evaluation score of the evaluation data, but also the comment text is posted, and the evaluation of the comment text can be input, so that the objectivity and neutrality of the evaluation of the product are secured. are doing.

(Request Transmitting Means) The request transmitting means can be used to input selection conditions for evaluation data to be referred to. The “selection condition” means that, for example,
If it is a male employee in his twenties, the attribute data is “salaryman in his twenties” as the selection condition. Furthermore, when it is desired to reduce the number of persons to some extent for detailed comment reference, the number of persons can be narrowed down by another selection condition, or a selection such as 10 persons can be made.
If no selection condition is input, only the overall ranking may be displayed, or the site may automatically select the ranking. For example, “people who have a high match rate between themselves and evaluation” as shown in FIG. 8 can be ranked and transmitted. The higher the matching rate is because it can be expected that the preferences are similar. Note that it is naturally possible to narrow down the conditions by appropriately combining the tastes and the attributes, and to loosen the conditions.

(Dedicated Terminal for Inputting Evaluation Data) In order to widely recruit consumers, a dedicated terminal device for inputting evaluation data may be provided. This dedicated terminal is such that even a person who cannot handle or own a computer can easily input evaluation data, such as a TV terminal capable of operating an interface on the Internet or a remote control device thereof. Although not specifically shown, the system includes a cursor key, a selection button, a cancel button, a transmission button, and the like. Other keys may be provided as needed. Further, a liquid crystal panel is also provided, and software is incorporated in the liquid crystal panel in advance so that a display for designating an item to be input is made. It is naturally possible to use an input device using a liquid crystal touch panel without using the input keys.

[0081]

According to the invention as set forth in claims 1 to 12, it is possible to provide a merchandise etc. evaluation data totaling device which can efficiently collect merchandise evaluation data, classify and accumulate the data, and utilize it. Further, according to the invention of claims 13 to 15, it is possible to provide an apparatus, a method, and a computer program capable of efficiently collecting useful and objective data for product evaluation. Claim 16
According to the twenty-seventh aspect of the present invention, it is possible to provide a method for summarizing evaluation data of commodities or the like, which can efficiently collect evaluation data of commodities or the like, and classify and accumulate the data. According to the invention described in claim 28, it is possible to provide a product and the like evaluation data totaling program which can efficiently collect and classify and evaluate the product and the like evaluation data by using a recording medium or the like.

[Brief description of the drawings]

FIG. 1 is a conceptual diagram showing the entire first embodiment of the present invention.

FIG. 2 is a conceptual diagram showing an entire second embodiment of the present invention.

FIG. 3 is a conceptual diagram showing the entirety of a third embodiment of the present invention.

FIG. 4 is a conceptual diagram showing the entirety of a fourth embodiment of the present invention.

FIG. 5 is a conceptual diagram showing an entire modified example of the fourth embodiment of the present invention.

FIG. 6 is a conceptual diagram showing the contents of a product evaluation database.

FIG. 7 shows a main part of a screen that can be viewed by a viewer through a personal computer screen or the like.

FIG. 8 shows a main part of a screen that can be browsed by a viewer through a personal computer screen or the like.

FIG. 9 shows a main part of a screen that can be browsed by a viewer through a personal computer screen or the like.

FIG. 10 shows a main part of a screen that can be browsed by a viewer through a personal computer screen or the like.

FIG. 11 shows a main part of a screen that can be browsed by a viewer through a personal computer screen or the like.

FIG. 12 shows a main part of a screen that can be browsed by a viewer through a personal computer screen or the like.

FIG. 13 shows a main part of a screen that can be browsed by a viewer through a personal computer screen or the like.

FIG. 14 shows a main part of a screen that can be viewed by a viewer through a personal computer screen or the like.

FIG. 15 shows a main part of a screen that can be browsed by a viewer through a personal computer screen or the like.

Claims (28)

[Claims] 1. An evaluation data receiving means for receiving evaluation data of a product or the like evaluated by a consumer or the like, a product evaluation database for storing the received evaluation data, and a product for classifying and totaling the evaluation data of the product evaluation database for each product or the like. Commodity etc. evaluation data totaling device provided with separate totaling means and evaluation data disclosing means by which a browse applicant can browse evaluation data of a product evaluation database. 2. An attribute data receiving means for receiving attribute data transmitted by a consumer or the like, an attribute database for storing and totalizing the received attribute data, and an attribute for totalizing evaluation data of a product evaluation database for each attribute data. 2. The merchandise etc. evaluation data totaling device according to claim 1, further comprising a totaling unit, wherein the evaluation data disclosing unit is formed such that the evaluation data totalized by the attribute-specific totaling unit can be viewed by a person who wants to view the evaluation data. 3. An evaluation data disclosing means according to claim 1 or 2, wherein said evaluation data disclosing means is formed so that said consumer or the like can view the evaluation data on condition that the consumer or the like receives the evaluation data. Aggregation device. 4. The evaluation data disclosure means according to claim 1, 2 or 3, wherein the evaluation data disclosure means is formed so that the consumer or the like can view the evaluation data on condition that the attribute data is received by the consumer or the like. Commodity evaluation data totaling device. 5. The apparatus according to claim 1, further comprising a product data disclosure unit capable of browsing basic data of a product related to the product related to the evaluation data when the evaluation data is browsed by the evaluation data disclosure unit. Evaluation data totaling device for products etc. described in Crab. 6. A product and other evaluation data totaling apparatus according to claim 1, which has a link function to a site where the product or the like can be purchased when browsing the evaluation data by the evaluation data disclosing means. apparatus. 7. A consumer with a high rate of matching of evaluation data from an individual evaluation database for accumulating evaluation data received from a consumer or the like for each consumer and an individual evaluation database for a plurality of other consumers or the like. 7. An evaluation data dissimilarity selecting means for selecting a person or the like, wherein the evaluation data disclosing means is formed so as to be able to browse the evaluation data of the consumer or the like selected by the evaluation tendency similar person selecting means. An evaluation data totaling device for any of the products described in any of the above. 8. The evaluation data disclosing means includes re-evaluation data input means formed so that another consumer or the like can input re-evaluation data with respect to evaluation data of one consumer or the like. The evaluation data totaling device for products and the like according to any one of claims 1 to 7. 9. A counting means for counting the number of times that each consumer has referred to the evaluation data for each consumer in the evaluation database, and a consumer having a large number counted by the counting means is extracted. 9. The merchandise etc. evaluation data totaling device according to claim 1, further comprising a high-sensitivity consumer extracting means. 10. The evaluation data totaling device according to claim 1, wherein said evaluation data disclosing means includes selection condition input means for inputting a selection condition of evaluation data to be viewed. 11. A ranking information providing means for providing ranking information of products and the like classified and counted by the product-specific counting means to the advertiser candidate, and a case where the advertiser candidate wants to publish an advertisement for the ranked product and the like. Receiving the bid amount transmitted by inputting the bid amount, determining operation means for determining the advertiser from the bid amount received by the bid receiving unit, and transmitting to the advertiser candidate who transmitted the bid amount. 11. A decision output means for notifying the result of the decision operation means, and a ranking / advertisement output means for outputting advertisement information of the advertiser who has won the bid to general viewers together with the ranking information. Product evaluation data totaling device described in. 12. An advertisement database for storing advertisement information on advertiser candidates in advance, wherein the decision operation means selects the advertisement information of the advertiser determined by the decision operation means from the advertisement database, and ranks and outputs the advertisement. 12. The merchandise etc. evaluation data totaling device according to claim 11, which is output to a means. 13. An attribute input means for a consumer or the like to input his or her own attribute data, an evaluation data input means for a consumer or the like to input evaluation data of a product or the like, and an input of the evaluation data and the attribute data. A product etc. evaluation device comprising a transmission unit for transmitting to a database center. 14. An attribute input procedure in which a consumer or the like inputs his / her own attribute data, an evaluation data input procedure for a consumer or the like to input evaluation data of a product or the like, and an input of the evaluation data and the attribute data. A method for evaluating products, etc., including a transmission procedure for transmitting to a database center. 15. An attribute input procedure in which a consumer or the like inputs his or her own attribute data, an evaluation data input procedure for a consumer or the like to input evaluation data of a product or the like, and an input of the evaluation data and the attribute data. A computer-readable recording medium on which a program for causing a computer to execute a transmission procedure to be transmitted to a database center is recorded. 16. An evaluation data receiving procedure for receiving evaluation data of a product or the like evaluated by a consumer or the like, a product evaluation data storage procedure for storing the received evaluation data, a product for classifying and accumulating the stored evaluation data for each product or the like. A method for summarizing evaluation data for products and the like, comprising a separate counting procedure and a procedure for disclosing evaluation data that allows a browser to view accumulated evaluation data. 17. An attribute data receiving procedure for receiving attribute data transmitted by a consumer or the like, an attribute data totaling procedure for accumulating and totalizing the received attribute data, and an attribute totaling procedure for totalizing evaluation data for each attribute data. 17. The method for summarizing evaluation data of products and the like according to claim 16, wherein the evaluation data disclosure procedure is formed such that the evaluation data summed up by the attribute summarization procedure can be viewed by a person who wants to view the evaluation data. 18. The evaluation data disclosure procedure according to claim 16, wherein said consumer or the like can view the evaluation data on condition that the consumer or the like receives the evaluation data.
Item 7 evaluation data totaling method. 19. The evaluation data disclosure procedure according to claim 16, 17 or 18, wherein the consumer or the like can view the evaluation data on condition that the consumer or the like receives the attribute data. How to calculate evaluation data for products. 20. A method according to claim 16, further comprising the step of disclosing a commodity data, etc., capable of browsing basic data of a commodity, etc. relating to a commodity, etc. relating to the evaluation data, when browsing the evaluation data by the evaluation data disclosure procedure. Product evaluation data summarization method described in Crab. 21. The product and other evaluation data tabulation according to any one of claims 16 to 20, wherein a link to a site where the product or the like can be purchased is made possible when browsing the evaluation data by the evaluation data disclosure procedure. Method. 22. An individual evaluation data accumulation procedure for accumulating evaluation data input and transmitted by a consumer or the like for each consumer, and individual evaluation data relating to another consumer or the like accumulated by the individual evaluation data accumulation means. And a procedure for selecting a consumer with a high percentage of matching evaluation data from among the evaluation data.The evaluation data disclosure procedure refers to the evaluation data of consumers and the like selected by the evaluation tendency similar person selection procedure. 22. The method for summarizing evaluation data of products and the like according to claim 18, wherein the evaluation data is formed so as to be capable of being performed. 23. A re-evaluation data input procedure formed so that another consumer or the like can input re-evaluation data with respect to evaluation data of one consumer or the like. 23. The method for summarizing evaluation data of products etc. according to any one of claims 16 to 22. 24. A counting procedure for counting the number of times that each consumer refers to the evaluation data for each consumer in the evaluation database, and a consumer with a large number counted by the counting procedure. 24. A high-sensitivity consumer extraction procedure for extraction.
Method for summarizing evaluation data of products etc. described in any of the above. 25. The method for summarizing evaluation data of products and the like according to claim 16, wherein the evaluation data disclosure procedure includes a selection condition inputting step of inputting a selection condition of evaluation data to be viewed. 26. A procedure for providing ranking information of products and the like classified and tabulated by the product-based tabulation procedure to the advertiser candidate, and a case where the advertiser candidate desires to publish an advertisement for the ranked product and the like. A bid receiving procedure to receive the bid price sent by entering the bid price in the bid, a decision operation procedure to determine the advertiser from the bid price received by the bid receiving procedure, and to the advertiser candidate who sent the bid price 26. A method according to claim 16, comprising: a decision output procedure for notifying a result of the decision operation procedure; and a ranking / advertisement output procedure for outputting advertisement information of the advertiser who has won the bid to general viewers together with ranking information. Product and other evaluation data aggregation method described in. 27. An advertisement database for storing advertisement information relating to advertiser candidates in advance. The decision operation procedure selects the advertisement information of the advertiser determined by the decision operation procedure from the advertisement database, and ranks and outputs the advertisement. 27. The method for summarizing evaluation data of products and the like according to claim 26, wherein the method is to output to a procedure. 28. An evaluation data receiving procedure for receiving evaluation data of a product or the like evaluated by a consumer or the like, a product evaluation data storage procedure for storing the received evaluation data, and the evaluation data of the product evaluation database being transmitted to the computer. A computer-readable recording medium that stores a program for executing a product-specific totaling procedure for classifying and totaling by product, and an evaluation data disclosure procedure that allows a viewer to view evaluation data in a product evaluation database.