CN111580721A

CN111580721A - Content display method, device and equipment based on media information stream and storage medium

Info

Publication number: CN111580721A
Application number: CN202010388623.6A
Authority: CN
Inventors: 罗绮琪
Original assignee: Tencent Technology Shenzhen Co Ltd
Current assignee: Tencent Technology Shenzhen Co Ltd
Priority date: 2020-05-09
Filing date: 2020-05-09
Publication date: 2020-08-25

Abstract

The invention provides a content display method, a device, equipment and a storage medium based on a media information stream; the method comprises the following steps: presenting a media information stream and a theme corresponding to the media information stream in a view interface, wherein the media information in the media information stream is recommended based on the theme; presenting a theme editing function item for adding a theme in the view interface; presenting a theme editing interface in response to a trigger operation for the theme editing function item; and responding to the theme editing operation triggered based on the theme editing interface, presenting a target theme created by the theme editing operation in the view interface, and presenting a media information stream corresponding to the target theme. By the method and the device, the information stream theme can be edited, so that a user can browse the media information stream corresponding to the created theme.

Description

Content display method, device and equipment based on media information stream and storage medium

Technical Field

The present invention relates to mobile internet technologies, and in particular, to a content display method, device, and apparatus based on media information stream, and a storage medium.

Background

In a media information stream product, media information presented to a user is mostly obtained by screening from media information corresponding to a corresponding information stream theme based on the popularity or correlation algorithm mechanism of the media information, and the information stream theme in the related technology is basically vertical theme content defined by the side of the media information stream product, such as sports, entertainment, hot spots, science and technology, financial and the like.

Disclosure of Invention

The embodiment of the invention provides a content display method, a content display device, a content display equipment and a storage medium based on a media information stream, which can edit an information stream theme so that a user can browse a media information stream corresponding to the created theme.

The embodiment of the invention provides a content display method based on media information flow, which comprises the following steps:

presenting a media information stream and a theme corresponding to the media information stream in a view interface, wherein the media information in the media information stream is recommended based on the theme;

presenting a theme editing function item for adding a theme in the view interface;

presenting a theme editing interface in response to a trigger operation for the theme editing function item;

in response to the theme editing operation triggered based on the theme editing interface, presenting the target theme created by the theme editing operation in the view interface, and

and presenting the media information stream corresponding to the target subject.

The embodiment of the invention provides a content display device based on media information flow, which comprises:

the first presentation module is used for presenting a media information stream and a theme corresponding to the media information stream in a view interface, wherein the media information in the media information stream is recommended based on the theme;

the second presentation module is used for presenting a theme editing function item, and the theme editing function item is used for adding a theme in the view interface;

the third presentation module is used for responding to the triggering operation aiming at the theme editing function item and presenting a theme editing interface;

a fourth presentation module, configured to present, in response to a theme editing operation triggered based on the theme editing interface, a target theme created by the theme editing operation in the view interface, and to present the target theme in the view interface

In the above scheme, the first presenting module is further configured to present a theme navigation bar including at least one theme place in the view interface, and

and presenting the theme corresponding to the media information stream in the theme position of the theme navigation bar.

In the above scheme, the third presenting module is further configured to present a text editing box and text input indication information corresponding to the text editing box in the theme editing interface when the theme editing operation is a text editing operation;

wherein the text input indication information is used for indicating at least one of the following information: number of characters, text format;

and responding to a text editing operation triggered based on the text editing box and the text input indication information, presenting text content corresponding to the text editing operation, and taking the text content as the target theme.

In the above scheme, the third presenting module is further configured to present a text editing box in the theme editing interface when the theme editing operation includes a text input operation and a text selection operation;

in response to a text input operation triggered based on the text editing box, when the number of characters of input text content exceeds a number threshold, presenting a theme option containing at least two candidate themes;

the candidate theme is obtained by extracting keywords from the input text content;

and in response to a text selection operation triggered based on the theme option, presenting a candidate theme selected by the text selection operation, and taking the selected candidate theme as the target theme.

In the above scheme, the third presenting module is further configured to present a voice entry icon in the theme editing interface when the theme editing operation includes a voice entry operation and a theme selection operation;

in response to a voice entry operation triggered based on the voice entry icon, presenting text content corresponding to the voice entry operation and at least one candidate theme corresponding to the text content;

the text content is obtained by performing text conversion on the voice input based on the voice input icon;

in response to a topic selection operation for the at least one candidate topic, taking the candidate topic selected by the topic selection operation as the target topic.

In the above scheme, the third presenting module is further configured to present an image addition option in the theme editing interface when the theme editing operation includes an image addition operation and a theme selection operation;

in response to an image adding operation triggered based on the image adding option, presenting the image added by the image adding operation and at least one candidate theme corresponding to the image;

wherein the at least one candidate theme is obtained by performing image recognition on the image;

In the above scheme, the third presenting module is further configured to present, when the theme editing operation includes a keyword editing operation and a theme input operation, at least two keyword editing boxes and a theme editing box associated with the keyword editing boxes in the theme editing interface;

responding to a keyword editing operation triggered based on the at least two keyword editing boxes, and presenting at least two keywords corresponding to the keyword editing operation;

in response to a theme input operation triggered based on the theme edit box, taking a theme input by the theme input operation as the target theme;

the target subject is associated with the at least two keywords, and the at least two keywords are used for recommending to obtain a media information stream corresponding to the target subject.

In the above scheme, the fourth presenting module is further configured to present, in a theme navigation bar corresponding to the view interface, a target theme created by the theme editing operation;

and presenting a media information stream corresponding to the target theme in response to the trigger operation aiming at the target theme.

In the foregoing solution, the fourth presenting module is further configured to present, in response to a trigger operation for the target topic, a keyword option including at least two keywords;

presenting, in response to a keyword selected based on the keyword option, a media information stream recommended based on the selected keyword.

In the above scheme, the fourth presentation module is further configured to, when the target topic corresponds to at least two keywords, respectively obtain media information matched with each of the keywords;

and cross presenting the media information matched with each keyword through media information streams.

In the foregoing solution, the fourth presentation module is further configured to, when the target topic corresponds to at least two keywords, obtain media information matched with a combination of the at least two keywords;

a media information stream containing the acquired media information is presented.

In the above scheme, the fourth presenting module is further configured to obtain a plurality of pieces of media information matched with the target topic;

and sequentially presenting the target amount of the media information in the plurality of media information through the media information stream based on the release time of each media information.

An embodiment of the present invention provides an electronic device, including:

a memory for storing executable instructions;

and the processor is used for realizing the content display method based on the media information stream provided by the embodiment of the invention when the processor executes the executable instructions stored in the memory.

The embodiment of the invention provides a computer-readable storage medium, which stores executable instructions for causing a processor to execute the method for displaying content based on media information streams.

The embodiment of the invention has the following beneficial effects:

editing the theme through the theme editing function items presented in the view interface to obtain a target theme created by a user, and presenting a media information stream corresponding to the target theme; therefore, the user freedom degree can be maximized, the user can create an interested target theme in the theme editing interface based on the interest and attention field of the user, and further browse the interested media information, the interested media information is not required to be manually searched repeatedly or searched in the disordered media information, and the effect of real-time follow-up on the media information such as long-term topics and event hotspots can be achieved.

Drawings

Fig. 1 is a schematic diagram of an alternative architecture of a content presentation system based on media information stream according to an embodiment of the present invention;

fig. 2 is an alternative structural schematic diagram of an electronic device according to an embodiment of the present invention;

fig. 3 is an alternative flow chart of a content presentation method based on a media information stream according to an embodiment of the present invention;

FIG. 4 is a schematic illustration of a view interface provided by an embodiment of the present invention;

FIG. 5 is a schematic illustration of a view interface provided by an embodiment of the present invention;

FIG. 6 is a schematic diagram of a display of a theme editing interface according to an embodiment of the present invention;

7A-7C are schematic display diagrams of a theme editing interface provided by an embodiment of the invention;

8A-8B are schematic display diagrams of a theme editing interface provided by an embodiment of the invention;

FIG. 9 is a schematic diagram of a display of a theme editing interface according to an embodiment of the present invention;

FIGS. 10A-10B are schematic diagrams of views of a view interface provided by an embodiment of the invention;

11A-11D are display diagrams of a view interface provided by an embodiment of the present invention;

fig. 12 is an alternative flowchart of an information displaying method based on media information stream according to an embodiment of the present invention;

fig. 13 is an alternative flowchart of an information displaying method based on a media information stream according to an embodiment of the present invention;

fig. 14 is an alternative flowchart of an information displaying method based on a media information stream according to an embodiment of the present invention;

fig. 15 is a schematic structural diagram of a content presentation apparatus based on media information stream according to an embodiment of the present invention.

Detailed Description

In order to make the objects, technical solutions and advantages of the present invention clearer, the present invention will be further described in detail with reference to the accompanying drawings, the described embodiments should not be construed as limiting the present invention, and all other embodiments obtained by a person of ordinary skill in the art without creative efforts shall fall within the protection scope of the present invention.

In the following description, reference is made to "some embodiments" which describe a subset of all possible embodiments, but it is understood that "some embodiments" may be the same subset or different subsets of all possible embodiments, and may be combined with each other without conflict.

In the description that follows, references to the terms "first \ second \ third …" merely distinguish between similar objects and do not denote a particular order or importance to the objects, and it is understood that "first \ second \ third …" may be interchanged in a particular order or sequence as appropriate to enable embodiments of the invention described herein to be practiced in other than the order illustrated or described herein.

Unless defined otherwise, all technical and scientific terms used herein have the same meaning as commonly understood by one of ordinary skill in the art to which this invention belongs. The terminology used herein is for the purpose of describing embodiments of the invention only and is not intended to be limiting of the invention.

Before further detailed description of the embodiments of the present invention, terms and expressions mentioned in the embodiments of the present invention are explained, and the terms and expressions mentioned in the embodiments of the present invention are applied to the following explanations.

1) The client, an application program running in the terminal for providing various services, such as a video playing client.

2) In response to the condition or state on which the performed operation depends, one or more of the performed operations may be in real-time or may have a set delay when the dependent condition or state is satisfied; there is no restriction on the order of execution of the operations performed unless otherwise specified.

The inventor finds that in the information flow theme of the media information flow product, the vertical theme defined for the product side is basically, and users can only subscribe and browse through actively searching contents or according to the existing theme of the product if the users want to browse certain information, so that the degree of freedom is not high. For example, users are interested in the category of "trade in the middle and the United states", and need to actively search related media information to see the most accurate related information; alternatively, a "finance" topic may be subscribed to and information may be continuously "brushed" until relevant content is brushed.

However, the above-mentioned method of searching for content requires the user to actively search for content, which delays the usage steps and reduces the user experience; for example, when a user is interested in the category of 'trade in the central beauty' by subscribing to the subject of the vertical category of 'finance and economics' to refresh the relevant information, because the media information corresponding to the subject of the finance and economics 'is mixed with other information not belonging to the trade in the central beauty' and the frequency and the updating degree of the information have no fixed rules, the user needs to constantly refresh the information, and then can see more information related to the trade in the central beauty from the disordered information. The above mode greatly reduces the freedom degree of the user for browsing the media information, and the user can not accurately and comprehensively follow up to browse long-term topics and event hotspots in real time.

In view of the above, embodiments of the present invention provide a content presentation method, device, apparatus and storage medium based on media information stream, so as to at least solve the above problems, which will be described separately below.

Referring to fig. 1, fig. 1 is an alternative architecture diagram of a content presentation system 100 based on media information flow according to an embodiment of the present invention, in order to support an exemplary application, a terminal 400 (an exemplary terminal 400-1 and a terminal 400-2 are shown) is connected to a server 200 through a network 300, where the network 300 may be a wide area network or a local area network, or a combination of the two, and data transmission is implemented using a wireless link.

In practical applications, the terminal 400 may be various types of user terminals such as a smart phone, a tablet computer, a notebook computer, and the like, and may also be a desktop computer, a game console, a television, or a combination of any two or more of these data processing devices; the server 200 may be a single server configured to support various services, may also be configured as a server cluster, may also be a cloud server, and the like.

In practical implementation, the terminal 400 is provided with a client, such as a short video client, a browser client, an instant messaging client, and the like. When a user opens a client on the terminal 400 to browse media information, the terminal 400 is used for presenting a media information stream and a theme corresponding to the media information stream in a view interface, wherein the media information in the media information stream is obtained based on theme recommendation; presenting a theme editing function item, wherein the theme editing function item is used for adding a theme in the view interface; presenting a theme editing interface in response to a trigger operation for the theme editing function item; in response to a theme editing operation triggered based on the theme editing interface, sending a theme editing request to the server 200;

the server 200 is configured to determine, based on the received theme editing request, media information corresponding to the created target theme, and return the media information to the terminal 400;

the terminal 400 is further configured to present, in the view interface, a target topic created by the topic editing operation, and present a media information stream including media information corresponding to the acquired target topic.

Referring to fig. 2, fig. 2 is an optional structural schematic diagram of an electronic device 500 according to an embodiment of the present invention, in practical applications, the electronic device 500 may be the terminal 400 or the server 200 in fig. 1, and the electronic device is the terminal 400 shown in fig. 1 as an example, so as to describe the electronic device implementing the content presentation method based on the media information stream according to the embodiment of the present invention. The electronic device 500 shown in fig. 2 includes: at least one processor 510, memory 550, at least one network interface 520, and a user interface 530. The various components in the electronic device 500 are coupled together by a bus system 540. It is understood that the bus system 540 is used to enable communications among the components. The bus system 540 includes a power bus, a control bus, and a status signal bus in addition to a data bus. For clarity of illustration, however, the various buses are labeled as bus system 540 in fig. 2.

The Processor 510 may be an integrated circuit chip having Signal processing capabilities, such as a general purpose Processor, a Digital Signal Processor (DSP), or other programmable logic device, discrete gate or transistor logic device, discrete hardware components, or the like, wherein the general purpose Processor may be a microprocessor or any conventional Processor, or the like.

The user interface 530 includes one or more output devices 531 enabling presentation of media content, including one or more speakers and/or one or more visual display screens. The user interface 530 also includes one or more input devices 532, including user interface components to facilitate user input, such as a keyboard, mouse, microphone, touch screen display, camera, other input buttons and controls.

The memory 550 may be removable, non-removable, or a combination thereof. Exemplary hardware devices include solid state memory, hard disk drives, optical disk drives, and the like. Memory 550 optionally includes one or more storage devices physically located remote from processor 510.

The memory 550 may comprise volatile memory or nonvolatile memory, and may also comprise both volatile and nonvolatile memory. The nonvolatile Memory may be a Read Only Memory (ROM), and the volatile Memory may be a Random Access Memory (RAM). The memory 550 described in connection with embodiments of the invention is intended to comprise any suitable type of memory.

In some embodiments, memory 550 can store data to support various operations, examples of which include programs, modules, and data structures, or subsets or supersets thereof, as exemplified below.

An operating system 551 including system programs for processing various basic system services and performing hardware-related tasks, such as a framework layer, a core library layer, a driver layer, etc., for implementing various basic services and processing hardware-based tasks;

a network communication module 552 for communicating to other computing devices via one or more (wired or wireless) network interfaces 520, exemplary network interfaces 520 including: bluetooth, wireless compatibility authentication (WiFi), and Universal Serial Bus (USB), etc.;

a presentation module 553 for enabling presentation of information (e.g., a user interface for operating peripherals and displaying content and information) via one or more output devices 531 (e.g., a display screen, speakers, etc.) associated with the user interface 530;

an input processing module 554 to detect one or more user inputs or interactions from one of the one or more input devices 532 and to translate the detected inputs or interactions.

In some embodiments, the media information stream based content presentation apparatus provided by the embodiments of the present invention can be implemented in software, and fig. 2 shows a media information stream based content presentation apparatus 555 stored in a memory 550, which can be software in the form of programs and plug-ins, and includes the following software modules: the first rendering module 5551, the second rendering module 5552, the third rendering module 5553 and the fourth rendering module 5554 are logical and thus may be arbitrarily combined or further split according to the implemented functions. The functions of the respective modules will be explained below.

In other embodiments, the content presentation apparatus based on media information stream provided by the embodiments of the present invention may be implemented in hardware, for example, the content presentation apparatus based on media information stream provided by the embodiments of the present invention may be a processor in the form of a hardware decoding processor, which is programmed to execute the content presentation method based on media information stream provided by the embodiments of the present invention, for example, the processor in the form of the hardware decoding processor may employ one or more Application Specific Integrated Circuits (ASICs), DSPs, Programmable Logic Devices (PLDs), Complex Programmable Logic Devices (CPLDs), Field Programmable Gate Arrays (FPGAs), or other electronic components.

The content presentation method based on media information stream provided by the embodiment of the present invention is described next, and in practical implementation, the content presentation method based on media information stream provided by the embodiment of the present invention may be implemented by a server or a terminal alone, or may be implemented by a server and a terminal in cooperation.

Referring to fig. 3, fig. 3 is an alternative flowchart of a content presentation method based on a media information stream according to an embodiment of the present invention, which will be described with reference to the steps shown in fig. 3.

Step 101: and presenting the media information stream and the theme corresponding to the media information stream in a view interface of the terminal, wherein the media information in the media information stream is recommended based on the theme.

In practical application, a terminal is provided with a client, such as a short video client, a browser client, an instant messaging client, and the like. When a user opens a client on the terminal, the terminal responds to the trigger of the user on the client, operates the client and presents a view interface containing the media information flow.

Here, the media information in the media information stream corresponds to a topic of the information stream, such as when the user selects a "sports" topic, the media information in the media information stream presented in the view interface is sports-related information; when the user selects the "finance" theme, the media information in the media information stream presented in the view interface is information related to finance, wherein the media information includes, but is not limited to, relevant contents such as pictures, texts, videos and the like.

In some embodiments, the theme of the corresponding media information stream may be presented in the view interface of the terminal by:

and presenting a theme navigation bar containing at least one theme position in the view interface, and presenting the theme of the corresponding media information stream in the theme position of the theme navigation bar.

Here, the theme is presented in a theme place of a theme navigation bar in the view interface, the theme navigation bar includes a plurality of theme places, and each theme place corresponds to one theme. Referring to fig. 4, fig. 4 is a display schematic diagram of a view interface provided by an embodiment of the present invention, in fig. 4, a indicates a theme navigation bar, the theme navigation bar includes a plurality of theme places, a corresponding theme is presented in each theme place, and a theme of "recommendation" is presented in the theme place B.

Step 102: and presenting a theme editing function item, wherein the theme editing function item is used for adding a theme in the view interface.

Here, the view interface of the terminal directly presents the theme editing function item, and when the user triggers the theme editing function item, the theme in the view interface can be added. In practical application, a theme management function item can be further presented in the view interface of the terminal, and when a user triggers the theme management function item, a theme management interface for managing a theme is presented, wherein the theme management interface comprises the theme editing function item, that is, the theme editing function item is presented in the view interface of the terminal.

For example, if C shown in fig. 4 is a theme editing function item, when the user triggers C, theme editing may be directly performed; as shown in fig. 4, when C is a theme management function item, and when a user triggers C, a theme management interface for managing themes is presented, referring to fig. 5, fig. 5 is a display schematic diagram of a view interface provided in an embodiment of the present invention, as shown in fig. 5, a is a theme management interface, and the theme management interface a includes a plurality of theme options and a theme editing function item B (i.e., a custom function item) for editing themes.

Step 103: and presenting a theme editing interface in response to the triggering operation aiming at the theme editing function item.

Here, when the user triggers the theme editing function item, a theme editing interface for editing the theme is presented, and corresponding theme editing can be performed based on the theme editing interface.

For example, if C shown in fig. 4 is a theme editing function item, when the user triggers C, a theme editing interface as shown in fig. 6 is presented; if C shown in fig. 4 is a theme management function item, when the user triggers the theme editing function item B shown in fig. 5, the theme editing interface shown in fig. 6 is presented, fig. 6 is a display diagram of the theme editing interface provided in the embodiment of the present invention, and in fig. 6, a is a theme editing interface including a plurality of function items, such as a text function item B, an audio function item C, an image function item D, and the like.

Step 104: and responding to the theme editing operation triggered on the basis of the theme editing interface, presenting a target theme created by the theme editing operation in the view interface, and presenting a media information stream corresponding to the target theme.

Here, in actual implementation, when a user triggers a function item in the theme editing interface, the terminal presents a corresponding theme editing result in the view interface in response to a theme editing operation of the user.

In some embodiments, the theme editing operation may be a text editing operation, for example, when the user triggers the text function item B shown in fig. 6, before the target theme created by the theme editing operation is presented in the view interface of the terminal, the target theme may be created as follows:

presenting a text editing box and text input indication information corresponding to the text editing box in a theme editing interface; wherein the text input indication information is used for indicating at least one of the following information: number of characters, text format; and responding to the text editing operation triggered based on the text editing box and the text input indication information, presenting text content corresponding to the text editing operation, and taking the text content as a target theme.

Referring to fig. 7A, fig. 7A is a display schematic diagram of a theme editing interface provided by an embodiment of the present invention, in fig. 7A, a1 is a text editing box, and "no more than 4 words" indicated by a2 is text input indication information, and a user can input text content meeting requirements in the text editing box a1 based on the text input indication information a2, and if "trade in the middle america" input by the user meets the input indication information, the "trade in the middle america" is taken as a target theme.

In some embodiments, the theme editing operation includes a text input operation and a text selection operation, and before the target theme created by the theme editing operation is presented in the view interface, the target theme may be created as follows:

presenting a text edit box in a theme edit interface; in response to a text input operation triggered based on a text editing box, when the number of characters of input text content exceeds a number threshold, presenting a theme option containing at least two candidate themes; the candidate theme is obtained by extracting keywords from input text content; and in response to the text selection operation triggered based on the theme option, presenting the candidate theme selected by the text selection operation, and taking the selected candidate theme as the target theme.

Here, when the number of characters of the text content input by the user in the text edit box does not satisfy the input instruction information, keyword extraction may be performed on the input text content to obtain a plurality of keywords, and the plurality of obtained keywords may be used as candidate topics from which the user may select a topic of interest as a target topic. Therefore, the text content input by the user is not limited by the number of characters, the text format and the like, and the user experience is improved.

Referring to fig. 7B, fig. 7B is a schematic display diagram of a theme editing interface provided in an embodiment of the present invention, in fig. 7B, B1 is a text editing box, B2 is a theme option, and when the number of characters of a sentence or a paragraph input by the user in the text input box B1 exceeds a number threshold, a theme option B2 including a plurality of candidate themes is presented. For example, when the text content input by the user is: when the parent love television play is very good and is a Meiting rehearsal, the terminal or the background server extracts keywords from the text content input by the user, and the obtained keywords are as follows: the parent love, the television drama and the plum are respectively used as candidate topics, namely, the candidate topic 1 is presented in the topic option B2: parent love, candidate topic 2: drama, candidate topic 3: and if the user selects the candidate theme of 'parental love', the 'parental love' is taken as the target theme.

In some embodiments, the theme editing operation includes a voice entry operation and a theme selection operation, and if the user triggers the voice function item C shown in fig. 6, before the target theme created by the theme editing operation is presented in the view interface, the target theme may be created as follows:

presenting a voice entry icon in a theme editing interface; in response to a voice entry operation triggered based on the voice entry icon, presenting text content corresponding to the voice entry operation and at least one candidate theme corresponding to the text content; the text content is obtained by performing text conversion on voice input based on the voice input icon, and the candidate theme is obtained by performing keyword extraction on the text content; and in response to the theme selection operation aiming at least one candidate theme, taking the candidate theme selected by the theme selection operation as the target theme.

Referring to fig. 7C, fig. 7C is a schematic display diagram of a theme editing interface according to an embodiment of the present invention, in fig. 7C, C1 is a speech entry icon, C2 is a theme option, and when a user enters a sentence or a passage by pressing the speech entry icon C1 for a long time, text content obtained by text conversion based on the entered speech is presented, and a theme option C2 corresponding to at least one candidate theme of the text content is presented. For example, when the speech entered by the user is: if "i want to watch news of the thank you front", the "i want to watch news of the thank you front" obtained by text conversion of the recorded voice is presented, and the terminal or the background server extracts keywords from the text content, where the obtained keywords are: the result of the title transmission front may be a candidate topic, that is, the candidate topic is presented in the topic option C2 as "transmission front", and when the user triggers the candidate topic of "transmission front", the "transmission front" is taken as the target topic.

In some embodiments, the theme editing operation includes an image adding operation and a theme selecting operation, for example, when the user triggers the image function item D shown in fig. 6, before the target theme created by the theme editing operation is presented in the view interface, the target theme may be created as follows:

presenting an image addition option in the theme editing interface; in response to an image adding operation triggered based on the image adding option, presenting the image added by the image adding operation and at least one candidate theme of the corresponding image; wherein, at least one candidate theme is obtained by carrying out image recognition on an image; and in response to the theme selection operation aiming at least one candidate theme, taking the candidate theme selected by the theme selection operation as the target theme.

Referring to fig. 8A-8B, fig. 8A-8B are schematic display diagrams of a theme editing interface provided by an embodiment of the present invention, when the user triggers the image function item D shown in fig. 6, an image list shown in fig. 8A is presented, the image list includes at least one image element, and when one image element is selected from the image list, the terminal responds to an image adding operation triggered based on the image adding option, and presents an image B2 added by the image adding operation shown in fig. 8B and a candidate theme B3 corresponding to the added image. For example, when an image of the "caucasian" avatar is selected from the image list, the added "caucasian" image B2 is presented in fig. 8B, and the terminal or the server recognizes the added "caucasian" image, resulting in the corresponding keywords: caucasian, then candidate topic B3 of "caucasian" is presented, which is presented as the target topic in target topic display box B1 when the user triggers this candidate topic of "caucasian".

The added image may be an image existing in the terminal or an image captured based on the image function item D; the added image may be an image containing the object itself or a screenshot of the text containing the object, e.g. the added image may be an image corresponding to a "cauma" avatar or an image of textual information related to cauma.

In some embodiments, the theme editing operation includes a keyword editing operation and a theme input operation, and before the target theme created by the theme editing operation is presented in the view interface, the target theme may be created by:

presenting at least two keyword edit boxes and a topic edit box associated with the keyword edit boxes in a topic edit interface; responding to a keyword editing operation triggered based on at least two keyword editing boxes, and presenting at least two keywords corresponding to the keyword editing operation; in response to a theme input operation triggered based on the theme edit box, taking a theme input by the theme input operation as a target theme; the target subject is associated with at least two keywords, and the at least two keywords are used for recommending to obtain a media information stream corresponding to the target subject.

Referring to fig. 9, fig. 9 is a schematic display diagram of a theme editing interface provided in the embodiment of the present invention, when a user triggers a theme editing option "custom" shown in fig. 5, the theme editing interface shown in fig. 9 is presented, in fig. 9, a1 and a2 are keyword editing boxes, A3 is keyword addition indication information, when the user triggers a4, a new keyword editing box may be presented, and in this way, a plurality of keyword editing boxes may be presented; a4 is a topic edit box for naming a target topic by associating a plurality of keywords. For example, when the user enters "easy-to-melt qianxiang" at a1, enters "wu qianliang" at a2, and wants to add the keyword "liuhaorang", A3 may be triggered to enter "liuhaoran" in the new keyword edit box presented, and enter "idols" at a4, that is, "idols" are taken as the target topic, to present the target topic of "idols" in the view interface, and to present media information related to the three keywords "easy-to-melt qianxiang", "wu yuanxi" in the media information stream corresponding to "idols".

Through the mode, the media information summary matched with the keywords is presented in the media information stream corresponding to the user-defined target subject by inputting the keywords, so that the user can see the media information related to the keywords at the same time.

In some embodiments, the terminal may further present, in the view interface, a target topic created by the topic editing operation, and present a media information stream corresponding to the target topic, as follows:

presenting a target theme created by the theme editing operation in a theme navigation bar corresponding to the view interface; and presenting the media information stream corresponding to the target theme in response to the triggering operation aiming at the target theme.

Here, in an actual application, the number of themes corresponding to the theme positions that can be presented in the theme navigation bar may be set according to an actual media stream product, for example, the theme navigation bar has 15 theme positions in total, that is, the theme navigation bar can carry 15 themes at most, and when the product display screen can only present 5 themes, the remaining themes can be presented correspondingly by dragging the navigation bar. The target theme created by the user-defined creation can be presented in a preset theme position of the theme navigation bar, and if the target theme is presented in a third theme position of the theme navigation bar by default, the theme originally located in the third theme position and the theme position behind the third theme position can be carried forward to the subsequent theme position for presentation.

For example, the topics corresponding to the first topic bit to the fifth topic bit presented by the view interface are sequentially: concerning, recommending, entertaining, sports and cartoon, when a target theme of 'idols' is customized, themes corresponding to a first theme position to a third theme position presented by a view interface are sequentially as follows: focus on, recommend, and figure people, while entertainment, sports, caricatures, and other topics are carried forward to the fourth to sixth topics for presentation.

Usually, the number of the preset theme digits of the media information stream product is sufficient, but when all the preset theme digits of the media information stream product have corresponding themes, the customized target theme can be presented in the vacated spare theme digits by deleting the theme which is not interested by the user.

In some embodiments, when the target theme is customized, the target theme is presented in the theme navigation bar corresponding to the view interface, the media information stream corresponding to the original theme is still presented in the video interface, and when the target theme is triggered by the user, the media information stream corresponding to the target theme is presented.

For example, when the view interface presents the "recommended" media information stream as shown in fig. 4, that is, when the user browses the media information stream corresponding to the "recommended" subject, a subject editing operation is performed, the "trade in the united states" is input in a1 in fig. 7A, and after the click determination is established, referring to fig. 10A-10B, fig. 10A-10B are display diagrams of the view interface provided by the embodiment of the present invention, in fig. 10A, a indicates the target subject of the "trade in the united states" presented in the subject navigation bar, and the media information stream corresponding to the "tradein the united states" indicated by B is still presented in the view interface, and when the user triggers the target subject of the "trade in the united states" in fig. 10A, the media information stream corresponding to the "trade in the united states" as shown in fig. 10B is presented.

In some embodiments, when the target theme is customized, the media information stream corresponding to the target theme can be directly presented in the view interface. For example, when the view interface presents the "recommended" media information stream as shown in fig. 4, that is, when the user browses the media information stream corresponding to the topic of "recommended", a topic editing operation is performed, and "trade in the united states" is input in a1 in fig. 7A, and after the click determination is established, the media information stream corresponding to "trade in the united states" as shown in fig. 10B is directly presented in the view interface.

In some embodiments, the terminal may also present the media information stream corresponding to the target topic by:

presenting a keyword option containing at least two keywords in response to a trigger operation aiming at a target topic; in response to the keywords selected based on the keyword options, media information streams recommended based on the selected keywords are presented.

Here, when the user triggers a target topic corresponding to a plurality of keywords, a plurality of keyword options associated with the target topic are presented for the user to select from, and when the user selects a certain keyword from, the view interface presents a media information stream containing media information related to the selected keyword.

Referring to fig. 11A-11B, fig. 11A is a schematic display diagram of a view interface provided by an embodiment of the present invention, when a user clicks a target theme of "idols" indicated by a1 in fig. 11A, since the target theme of "idols" is associated with three keywords of "easy-to-melt thousand seals", "wu epi-xi", "liu-haan", three keyword options of "easy-to-melt thousand seals", "wu epi-xi", "liu-haan" are included in the presentation keyword selection interface a2 in fig. 11A, when the user selects the keyword of "easy-to-melt thousand seals", a media information stream as shown in fig. 11B is presented in the view interface, where media information in the media information stream is information related to "easy-to-melt thousand seals".

when the target subject corresponds to at least two keywords, respectively acquiring media information matched with the keywords; and cross presenting the media information matched with the keywords through the media information stream.

Here, when a user triggers a target topic corresponding to a plurality of keywords, the terminal obtains each keyword corresponding to the target topic, and by searching each keyword, the full-web crawler searches out media information in which titles and contents in a media database match with each keyword, and presents the media information in a media information stream of a view interface in a cross manner, where matching means that the association degree between each keyword and the media information reaches a certain degree, for example, similarity matching is performed between each keyword and the media information in the media database, and when the similarity value reaches a certain similarity threshold value, it is considered that the keywords are matched, and the similarity threshold value can be configured according to actual conditions.

Referring to fig. 11C, fig. 11C is a schematic display diagram of the view interface provided by the embodiment of the present invention, when the user clicks the target topic of "idols" in fig. 11C, since the target topic of "idols" is associated with the keywords of "easy-to-dissolve thousand seals", "wu liu yi" and "liu hao ran", the terminal searches media information matching with "easy-to-dissolve thousand seals", media information matching with "wu xi", media information matching with "liu hao ran", and media information matching with "liu hao ran" from the media information database, and presents the searched media information in a media information stream of the view interface in a crossed manner.

In some embodiments, the media information stream corresponding to the target topic presented by the terminal may include promotion information, the promotion information is obtained by screening from a promotion information base based on a keyword corresponding to the target topic, and since the keyword corresponding to the target topic is created by the user based on the preference of the user, the promotion information obtained based on the keyword matching is more easily accepted by the user, so that the precise pushing of the promotion information is realized. In practical application, the promotion information may be advertisement information. For example, when the target topic is "easy-to-melt thousand seals", the advertisement information matching with the "easy-to-melt thousand seals" is obtained, that is, the advertisement information of the "easy-to-melt thousand seals" introduction is presented in the media information stream corresponding to the "easy-to-melt thousand seals".

when the target subject corresponds to at least two keywords, media information matched with the combination of the at least two keywords is obtained; a media information stream containing the acquired media information is presented.

Here, when the user triggers a target topic corresponding to a plurality of keywords, the terminal obtains each keyword corresponding to the target topic, searches out media information in which the title and content in the media database match with the combination of each keyword through a full-web crawler, and presents the media information in the media information stream of the view interface.

Referring to fig. 11D, fig. 11D is a schematic display diagram of the view interface provided by the embodiment of the present invention, when the user clicks the target theme of "idols" in fig. 11D, because the target theme of "idols" is associated with the three keywords of "easy-to-dissolve thousand seals", "wu epi-pillar", "liuhao-ran", the terminal searches for the media information simultaneously matching with the three keywords of "easy-to-dissolve thousand seals", "wu epi-pillar", and "liuhao ran" from the media information database, that is, based on this, the obtained media information simultaneously includes the three keywords of "easy-to-dissolve thousand seals", "wu epi-pillar", and "liuhao ran", or is associated with the three keywords of "easy-to-dissolve thousand seals", "wu epi-pillar", and "liuhao ran", and the searched media information is presented in the media information stream of the view interface.

acquiring a plurality of media information matched with a target theme; and sequentially presenting the target amount of the media information in the plurality of media information through the media information stream based on the release time of each media information.

The target number refers to the number of pieces of media information pulled each time, and is determined by a media information stream product side, and a plurality of pieces of acquired media information matched with the target subject are arranged in the media information stream of the view page according to the distribution time of each piece of media information and the time sequence from new to long.

Next, continuing to describe the information presentation method based on the media information stream according to the embodiment of the present invention, referring to fig. 12, fig. 12 is an optional flowchart of the information presentation method based on the media information stream according to the embodiment of the present invention, and the description will be given with reference to the steps shown in fig. 12.

Step 201: and responding to the triggering operation of the user, and presenting the media information stream and the theme corresponding to the media information stream in a view interface of the terminal.

In practical application, a client is arranged on a terminal, such as Tencent QQ, Xinfeng microblog and the like, when a user opens an application on the client, for example, the user clicks a media information stream of an entertainment theme of the application, such as 'view point' on the QQ to read media information, the media information stream corresponding to the 'entertainment' theme is presented in a view interface of the terminal, wherein the media information in the media information stream is recommended based on the 'entertainment' theme.

Step 202: and presenting the theme navigation bar and the theme management function item corresponding to the theme navigation bar on a view interface of the terminal.

The theme navigation bar comprises a plurality of theme positions, each theme position corresponds to one theme, and the theme management function item is used for managing the themes in the theme navigation bar in the view interface.

Step 203: and presenting a theme management interface containing the theme editing function item in a view interface of the terminal in response to the trigger operation aiming at the theme management function item.

Here, when the user triggers the theme management function item, a theme management interface for managing the theme is presented, wherein the theme management interface includes a theme editing function item.

For example, C shown in fig. 4 is a theme management function item, and when the user triggers C, a theme management interface for managing a theme as shown in fig. 5 is presented, in fig. 5, a is the theme management interface, and the theme management interface a includes a plurality of theme options and "customization" indicated by B, where "customization" is a theme editing function item for editing a theme.

Step 204: and in response to the triggering operation aiming at the theme editing function item, presenting a theme editing interface comprising a text editing box and text input indication information of the corresponding text editing box.

Wherein the text input indication information is used for indicating at least one of the following information: the number of characters, text format, as in the subject editing interface shown in fig. 7A, a1 is a text edit box, and "no more than 4 words" indicated by a2 is text input indication information.

Step 205: and responding to the text editing operation triggered based on the text editing box and the text input indication information, presenting text content corresponding to the text editing operation on a theme editing interface, and taking the text content as a target theme.

For example, the user inputs "trade in the middle america" in fig. 7A, and then "trade in the middle america" is taken as the target subject.

Step 206: and presenting the target theme in a theme navigation bar corresponding to the view interface of the terminal.

For example, the target subject a of "trade in the united states" presented in the subject navigation bar shown in fig. 10A.

Step 207: and responding to the trigger operation aiming at the target theme, and sending an information acquisition request to the server.

Here, when the user triggers a target topic of "trade in the united states" presented in the topic navigation bar shown in fig. 10A, the terminal generates and transmits a corresponding information acquisition request to the server.

Step 208: and the server acquires the media information corresponding to the target theme based on the information acquisition request.

Here, the server searches the media database for media information whose title and content match the target subject based on the information acquisition request, for example, the server performs similarity matching between "trade in the united states" and media information in the media database, and determines media information whose similarity value exceeds a similarity threshold value as media information corresponding to "trade in the united states".

Step 209: and the server sends the media information corresponding to the target theme to the terminal.

For example, the server sends the acquired media information corresponding to the target subject of "trade in the middle and the United states" to the terminal.

Step 210: and in a view interface of the terminal, sequentially presenting the target amount of the media information in the plurality of media information through the media information stream based on the release time of each media information.

Here, the terminal receives a plurality of media information corresponding to the target subject returned by the server. For example, the terminal receives media information corresponding to "trade in the middle and the United states".

Then, the terminal arranges the release time of each piece of media information in the media information flow of the view page according to the time sequence from new to long, for example, according to the release time sequence of the media information corresponding to the target subject of "trade in the united states", N pieces of media information matched with "trade in the united states" with the release time before are presented in the view interface of the terminal, and the value of N is determined by the media information flow product side.

In the following, an exemplary application of the embodiments of the present invention in a practical application scenario will be described.

In the information flow channels (namely the topics) of the media information flow products, the content of vertical channels, such as 'sports, entertainment, hot spots, videos' and the like, defined for the media information flow product side is basically, and users can only subscribe and browse according to the existing topics of the products, so that the degree of freedom is not high; meanwhile, the theme is not closely combined with the search, the capability of a search engine is not used, and the media information stream presented in the view interface of the terminal is recommended according to algorithm mechanisms such as popularity and relevance of articles. In order to improve the use efficiency of a search engine and more accurately perceive the content and the keywords which a user wants to know, the embodiment of the invention reversely deduces the content which the user is interested in through the theme defined by the user, more accurately and more seamlessly recommends the content which the user wants to see, increases the user viscosity and improves the brand perception of the user on media information flow products.

In practical application, a terminal is provided with a client, such as a short video client, a browser client, an instant messaging client and the like, when the client on the terminal is opened by a user, the terminal responds to the trigger of the user on the client, operates the client and presents a view interface comprising a media information stream, a theme navigation bar and theme management function items corresponding to the theme navigation bar, wherein the theme navigation bar comprises a plurality of theme positions, each theme position corresponds to one theme, media information in the media information stream is recommended and obtained based on the corresponding theme, and the theme management function items are used for managing the themes in the theme navigation bar in the view interface.

In actual implementation, when a user triggers the theme management function item indicated by C in fig. 4, a theme management interface as shown in fig. 5 is presented, in fig. 5, the theme management interface includes a plurality of theme options and a custom option, where the custom option is a theme editing function item for editing a theme. When the user triggers the theme editing function item of "custom" shown in fig. 5, the theme editing interface shown in fig. 7A is presented, in fig. 7A, the user may input a keyword according to prompt information such as format or word number, and after the keyword is determined, a custom target theme may be generated and presented in the view interface and the theme management interface of the terminal, for example, if the custom target theme is "trade in the middle america", the target theme of "trade in the middle america" may be presented in the theme navigation bar shown in fig. 10A.

It should be noted that, in the process of editing the theme, the customized target theme may be deleted or modified, and the number of the customized target themes is not limited. In addition, in order to ensure the safety and the legality of the customized target theme, after a user inputs a keyword and clicks the confirmation establishment, the terminal sends the keyword input by the user to the server, and the server checks whether the keyword input by the user meets the network legal regulations or not, and if the keyword input by the user does not meet the network legal regulations, the customized theme cannot be generated.

When a customized target topic is generated, a media information stream corresponding to the target topic is presented in a view interface of a terminal, referring to fig. 13, fig. 13 is an optional flow diagram of an information presentation method based on the media information stream provided by the embodiment of the present invention, and the steps shown in fig. 13 will be described.

Step 301: and when the new user-defined target theme 'x' is successfully established, the terminal sends an information acquisition request to the server.

Step 302: the server searches for media information whose title and content match the target topic "x" from the media database based on the information acquisition request, and returns the searched media information to the terminal.

Step 303: the terminal receives a plurality of media information matched with the target subject 'x' returned by the server, and arranges the media information in the media information stream of the view page according to the time sequence from new to old based on the release time of each media information.

Step 304: judging whether the user refreshes the media information stream corresponding to the target theme 'x', and executing the step 303 when the user refreshes the media information stream corresponding to the target theme 'x'; otherwise, step 305 is performed.

Here, when the user refreshes the media information stream corresponding to the target topic "x", the server re-pulls N pieces of media information matched with the target topic "x" for display, and every time the media information is refreshed, the server equivalently searches for a related result once, and sends the searched result to the terminal for display.

Step 305: and ending the flow.

Here, when the user does not refresh the media information stream corresponding to the target topic "x", the server does not re-search for the media information stream corresponding to the target topic "x".

In practical application, when a user wants to browse media information summary of a plurality of keywords in a media information stream corresponding to a customized theme, for example, the user wants to see media information related to three keywords of "easy-to-melt qianxi", "wu qian", and "liu haan" simultaneously in the media information stream corresponding to the customized theme, a theme editing interface shown in fig. 9 is presented in a view interface of a terminal, in fig. 9, a1 and a2 are keyword editing boxes, A3 is keyword addition indication information, when the user triggers a4, a new keyword editing box can be presented, and in this way, a plurality of keyword editing boxes can be presented; a4 is a topic edit box for naming a target topic by associating a plurality of keywords.

For example, when the user enters "easy-to-melt thousand seals" at a1, "enters" wu qian "at a2, and wants to add the keyword" liuhaoran, "A3 may be triggered to enter" liuhaoran "in the new keyword edit box presented, and enter" idols "at a4, that is," idols "are used as the customized target topic, and when it is determined that the target topic is established," idols "shown in fig. 11B is presented in the topic navigation bar, and media information related to the three keywords" easy-to-melt thousand seals, "" wu xi, "and" liuhaoran "is presented in the media information stream corresponding to the" idols.

In practical implementation, referring to fig. 14, fig. 14 is an optional flowchart of the information presentation method based on the media information stream according to the embodiment of the present invention, and the step shown in fig. 14 will be described to obtain media information corresponding to a plurality of keywords.

Step 401: the terminal acquires a plurality of keywords input by a user.

Here, the terminal presents a keyword option containing at least two keywords as shown in fig. 9 in response to a trigger operation for a target topic; when the user inputs a keyword among the plurality of keyword options, the terminal acquires the plurality of keywords input based on the keyword options, for example, the terminal acquires keywords x1, x2, x3 ….

Step 402: and when the new user-defined target theme 'x' is successfully established, the terminal sends an information acquisition request to the server.

Here, a plurality of keywords input by the user are associated, for example, several keywords x1, x2, x3 … are associated with the target topic "x"; for another example, the three keywords of "easy-to-melt Qianxiang", "Wu Lei Leo" are associated with the target topic of "idols".

Step 403: the server searches media information of which the title and the content are respectively matched with a plurality of key words corresponding to the target subject 'x' from the media database based on the information acquisition request, and returns the searched media information to the terminal.

For example, the server searches media information matched with the keywords x1, x2 and x3 … at the same time to obtain search results y1, y2 and y3 …; for another example, since the target theme of the idol is associated with the three keywords of "easy-to-melt thousand seals", "wu xi li", and "liuhao ran", the server searches the media information database for the media information matching with the "easy-to-melt thousand seals", the media information matching with the "wuxi", and the media information matching with the "liuhao ran", respectively.

Step 404: the terminal receives the media information matched with the keywords corresponding to the target topic 'x' returned by the server, and arranges the media information in the media information stream of the view page according to the time sequence from new to long based on the release time of each media information.

For example, the searched media information y1, y2 and y3 … based on the keywords x1, x2 and x3 … are arranged in the media information stream of the view page from the new to the old according to the distribution time of the media information y1, y2 and y3 ….

Step 405: judging whether the user refreshes the media information stream corresponding to the target theme 'x', and executing a step 404 when the user refreshes the media information stream corresponding to the target theme 'x'; otherwise, step 406 is performed.

Here, when the user refreshes the media information stream corresponding to the target topic "x", the server simultaneously searches the media information matched with the keywords x1, x2 and x3 …, pulls N pieces of media information matched with the keywords x1, x2 and x3 … again for presentation, and once every refreshing, the server is equivalent to searching a relevant result once, and sends the searched result to the terminal for presentation.

Step 406: and ending the flow.

Here, when the user does not refresh the media information stream matching the plurality of keywords corresponding to the target topic "x", the server does not re-search the media information stream matching the plurality of keywords corresponding to the target topic "x".

Through the way, the content display method based on the media information stream provided by the embodiment of the invention is not limited to the existing theme of the media information stream product, and can be used for pertinently integrating the media information which a user wants to see, thereby laying a solid foundation for the media information stream product to know the user better. Meanwhile, a user can directionally pay attention to related media information updated every day according to personal preferences, and better information retrieval and browsing experience is provided under the environment that the information amount of the media information stream is larger and the content is more and more miscellaneous.

Referring to fig. 15, fig. 15 is a schematic structural composition diagram of a content presentation device based on a media information stream according to an embodiment of the present invention, and as shown in fig. 15, a content presentation device 555 based on a media information stream for processing a bullet screen according to an embodiment of the present invention includes:

the first presentation module 5551 is configured to present, in a view interface, a media information stream and a topic corresponding to the media information stream, where media information in the media information stream is recommended based on the topic;

a second presentation module 5552, configured to present a theme editing function item, where the theme editing function item is used to add a theme in the view interface;

a third presenting module 5553, configured to present a theme editing interface in response to a trigger operation for the theme editing function item;

a fourth presenting module 5554, configured to, in response to a theme editing operation triggered based on the theme editing interface, present a target theme created by the theme editing operation in the view interface, and present the target theme

In some embodiments, the first presenting module is further configured to present a theme navigation bar including at least one theme place in the view interface, and

In some embodiments, the third presenting module is further configured to present, when the theme editing operation is a text editing operation, a text editing box and text input indication information corresponding to the text editing box in the theme editing interface;

In some embodiments, the third presenting module is further configured to present a text editing box in the theme editing interface when the theme editing operation includes a text input operation and a text selection operation;

In some embodiments, the third presenting module is further configured to present a voice entry icon in the theme editing interface when the theme editing operation includes a voice entry operation and a theme selection operation;

In some embodiments, the third presenting module is further configured to present an image addition option in the theme editing interface when the theme editing operation includes an image addition operation and a theme selection operation;

In some embodiments, the third presenting module is further configured to present at least two keyword edit boxes and a topic edit box associated with the keyword edit box in the topic editing interface when the topic editing operation includes a keyword editing operation and a topic input operation;

In some embodiments, the fourth presenting module is further configured to present, in a theme navigation bar corresponding to the view interface, a target theme created by the theme editing operation;

In some embodiments, the fourth presenting module is further configured to present a keyword option including at least two keywords in response to a triggering operation for the target topic;

In some embodiments, the fourth presentation module is further configured to, when the target topic corresponds to at least two keywords, respectively obtain media information matched with each of the keywords;

In some embodiments, the fourth presentation module is further configured to, when the target topic corresponds to at least two keywords, obtain media information matching a combination of the at least two keywords;

In some embodiments, the fourth rendering module is further configured to obtain a plurality of media information matching the target topic;

a memory for storing executable instructions;

In some embodiments, the storage medium may be memory such as FRAM, ROM, PROM, EPROM, EEPROM, flash memory, magnetic surface memory, optical disk, or CD-ROM; or may be various devices including one or any combination of the above memories.

In some embodiments, executable instructions may be written in any form of programming language (including compiled or interpreted languages), in the form of programs, software modules, scripts or code, and may be deployed in any form, including as a stand-alone program or as a module, component, subroutine, or other unit suitable for use in a computing environment.

By way of example, executable instructions may correspond, but do not necessarily have to correspond, to files in a file system, and may be stored in a portion of a file that holds other programs or data, such as in one or more scripts in a hypertext markup Language (HTML) document, in a single file dedicated to the program in question, or in multiple coordinated files (e.g., files that store one or more modules, sub-programs, or portions of code).

By way of example, executable instructions may be deployed to be executed on one computing device or on multiple computing devices at one site or distributed across multiple sites and interconnected by a communication network.

In summary, the embodiments of the present invention at least have the following technical effects:

1) the method can provide the maximum degree of freedom of the user, the user can customize the interested target theme in the theme editing interface based on the own interest and attention field, and further browse the interested media information, the user does not need to manually repeatedly search or find the interested media information in the disordered media information, and the effect of real-time follow-up on the media information such as long-term topics and event hotspots can be achieved.

2) The method is not limited to the existing theme of the media information stream product, and can be used for pertinently integrating the media information which a user wants to see, thereby laying a solid foundation for the media information stream product to know the user better. Meanwhile, a user can directionally pay attention to related media information updated every day according to personal preferences, and better information retrieval and browsing experience is provided under the environment that the information amount of the media information stream is larger and the content is more and more miscellaneous.

The above description is only an example of the present invention, and is not intended to limit the scope of the present invention. Any modification, equivalent replacement, and improvement made within the spirit and scope of the present invention are included in the protection scope of the present invention.

Claims

1. A content presentation method based on media information flow is characterized in that the method comprises the following steps:

2. The method of claim 1, wherein said presenting a topic corresponding to the media information stream in a view interface comprises:

presenting a theme navigation bar including at least one theme place in the view interface, an

3. The method of claim 1, wherein the subject editing operation is a text editing operation, and prior to presenting a target subject created by the subject editing operation in the view interface, the method further comprises:

presenting a text editing box and text input indication information corresponding to the text editing box in the theme editing interface;

4. The method of claim 1, wherein the subject editing operations include a text entry operation and a text selection operation, and wherein prior to presenting a target subject created by the subject editing operations in the view interface, the method further comprises:

presenting a text edit box in the subject editing interface;

5. The method of claim 1, wherein the subject editing operations include a voice entry operation and a subject selection operation, and wherein the method further comprises, prior to presenting a target subject created by the subject editing operations in the view interface:

presenting a voice entry icon in the theme editing interface;

6. The method of claim 1, wherein the subject editing operations include an image adding operation and a subject selecting operation, and wherein before presenting a target subject created by the subject editing operations in the view interface, the method further comprises:

presenting an image addition option in the theme editing interface;

7. The method of claim 1, wherein the subject editing operations include keyword editing operations and subject input operations, and wherein the method further comprises, prior to presenting a target subject created by the subject editing operations in the view interface:

presenting at least two keyword edit boxes and a topic edit box associated with the keyword edit boxes in the topic edit interface;

8. The method of claim 1, wherein presenting the target topic created by the topic editing operation and presenting a media information stream corresponding to the target topic in the view interface comprises:

presenting a target theme created by the theme editing operation in a theme navigation bar corresponding to the view interface;

9. The method of claim 1, wherein said presenting a media information stream corresponding to the target topic comprises:

presenting a keyword option containing at least two keywords in response to a triggering operation aiming at the target topic;

10. The method of claim 1, wherein said presenting a media information stream corresponding to the target topic comprises:

when the target theme corresponds to at least two keywords, respectively acquiring media information matched with each keyword;

11. The method of claim 1, wherein said presenting a media information stream corresponding to the target topic comprises:

when the target subject corresponds to at least two keywords, media information matched with the combination of the at least two keywords is obtained;

12. The method of claim 1, wherein said presenting a media information stream corresponding to the target topic comprises:

acquiring a plurality of media information matched with the target theme;

13. An apparatus for content presentation based on media information stream, the apparatus comprising:

14. An electronic device, comprising:

a memory for storing executable instructions;

a processor, configured to execute the executable instructions stored in the memory to implement the method for presenting content based on media information stream according to any one of claims 1 to 12.

15. A computer-readable storage medium storing executable instructions for causing a processor to perform the method for presenting content based on media information stream according to any one of claims 1 to 12 when executed.