CN111372192B

CN111372192B - Information recommendation method and device, terminal and storage medium

Info

Publication number: CN111372192B
Application number: CN202010121114.7A
Authority: CN
Inventors: 刘善朴
Original assignee: Guangdong Oppo Mobile Telecommunications Corp Ltd
Current assignee: Guangdong Oppo Mobile Telecommunications Corp Ltd
Priority date: 2020-02-26
Filing date: 2020-02-26
Publication date: 2021-09-03
Anticipated expiration: 2040-02-26
Also published as: WO2021169741A1; CN111372192A

Abstract

The application provides an information recommendation method, an information recommendation device, a terminal and a storage medium, and belongs to the technical field of computers. The method comprises the following steps: acquiring site information of a target site which is currently moved to by a terminal, and acquiring peripheral brief introduction information of the target site according to the site information of the target site, wherein the target site is a transportation site positioned on a forward line of the terminal; acquiring a user portrait of a user corresponding to the terminal; acquiring recommended information matched with the user portrait according to the peripheral profile information of the target site; and displaying the recommendation information. Based on the peripheral profile information of the target station of the approach of the user taking the vehicle, the personalized information recommendation is carried out by combining the user portrait, and the accuracy of information recommendation can be improved.

Description

Information recommendation method and device, terminal and storage medium

Technical Field

The present application relates to the field of computer technologies, and in particular, to an information recommendation method, an information recommendation apparatus, a terminal, and a storage medium.

Background

In the information overload era, it is difficult for users to quickly acquire information needed by themselves from mass information, and when the user's demand for information is not clear, the users may receive a large amount of useless information, and the information acquisition cost is high. In order to reduce the cost of obtaining information for users, various recommendation systems are developed, information which is possibly interested by the users can be screened out from massive information through the recommendation systems, and the information which is possibly interested by the users is recommended to the users.

Disclosure of Invention

The embodiment of the application provides an information recommendation method, an information recommendation device, a terminal and a storage medium, and can improve the accuracy of information recommendation. The technical scheme is as follows:

in one aspect, an information recommendation method is provided, and the method includes:

acquiring site information of a target site which is currently moved to by a terminal, and acquiring peripheral brief introduction information of the target site according to the site information of the target site, wherein the target site is a transportation site positioned on a forward line of the terminal;

acquiring a user portrait of a user corresponding to the terminal;

acquiring recommended information matched with the user portrait according to the peripheral profile information of the target site;

and displaying the recommendation information.

In another aspect, an information recommendation apparatus is provided, the apparatus including:

the system comprises an acquisition module, a processing module and a display module, wherein the acquisition module is used for acquiring the site information of a target site which is moved to by the current terminal and acquiring the peripheral brief introduction information of the target site according to the site information of the target site, and the target site is a transportation site positioned on a forward line of the terminal; acquiring a user portrait of a user corresponding to the terminal; acquiring recommended information matched with the user portrait according to the peripheral profile information of the target site;

and the display module is used for displaying the recommendation information.

In a possible implementation manner, the obtaining module is further configured to obtain base station information of a base station currently registered by the terminal, where the base station provides a mobile communication service for the terminal, and a coverage area of the base station includes at least one transportation station; and acquiring the station information of the target station which the terminal goes to according to the base station information and the corresponding relation between the base station information and the station information of the transportation station.

In another possible implementation manner, the obtaining module is further configured to obtain, in response to the base station information, station information of at least two transportation stations corresponding to the base station information from the correspondence, and obtain station information of a first station that the terminal has arrived at last; determining a traffic route to which the first station belongs according to the station information of the first station; determining station information of a second station adjacent to the first station according to the traffic route of the first station; determining an intersection of the site information of the second site and the site information of the at least two transportation sites; and determining the intersection as the site information of the target site for the terminal.

In another possible implementation manner, the obtaining module is further configured to respond to that, according to the base station information, the station information of one transportation station corresponding to the base station information is obtained from the corresponding relationship, and determine the station information of one transportation station corresponding to the base station information as the station information of a target station for the terminal to go to.

In another possible implementation manner, the obtaining module is further configured to determine, according to the peripheral profile information of the target site and the user image, a first matching degree between the peripheral profile information and the user image; in response to the first degree of match being greater than a first threshold, determining the perimeter profile information as recommended information that matches the user representation.

In another possible implementation manner, the obtaining module is further configured to obtain keywords of the target site from the peripheral profile information, where the keywords include a condensed description of the peripheral profile information of the target site; and determining the number of keywords matched with the user label in the user picture as the first matching degree.

In another possible implementation manner, the obtaining module is further configured to determine a target location around the target site from the peripheral profile information of the target site, where the target location is located within a target range centered on the target site; determining a second matching degree of the place information and the user portrait according to the place information of the target place and the user portrait; in response to the second degree of match being greater than a second threshold, determining the location information as recommended information that matches the user representation.

In another possible implementation manner, the obtaining module is further configured to determine, according to the user portrait, an information category matched with the user portrait; and extracting recommendation information corresponding to the information type from the peripheral profile information according to the peripheral profile information and the information type.

In another possible implementation manner, the display module is further configured to display a transportation line interface in response to an operation for instructing to view station information of other transportation stations, where the transportation line interface includes a transportation line to which the target station belongs and a third station on the transportation line; responding to the triggering operation of the third site, acquiring keywords of the third site, and displaying the keywords of the third site; displaying the peripheral profile information of the third site in response to an operation for instructing to view the peripheral profile information of the third site.

In another possible implementation, the display module is further configured to determine a fourth site from the transportation link, the perimeter profile information of the fourth site being matched with the user representation; displaying the transit line interface, wherein a fourth station in the transit line interface is highlighted.

In another possible implementation manner, the obtaining module is further configured to obtain acceleration data of the terminal; and responding to the acceleration data for indicating the terminal to arrive at the target station, and acquiring peripheral profile information of the target station according to the station information of the target station.

In another possible implementation manner, the obtaining module is further configured to obtain acceleration data of the terminal; and responding to the acceleration data for indicating that the terminal has arrived at the first station and the terminal is not in a vehicle for traveling in a target time period, and acquiring the peripheral brief description information of the target station according to the station information of the target station.

In another aspect, a terminal is provided that includes a processor and a memory; the memory stores at least one instruction for execution by the processor to implement the information recommendation method of the above aspect.

In another aspect, a computer-readable storage medium is provided, the storage medium storing at least one instruction for execution by a processor to implement the information recommendation method of the above aspect.

In another aspect, a computer program product is provided, comprising at least one computer program for implementing the information recommendation method according to the above aspect when executed by a processor.

In the embodiment of the application, a target station for the current terminal to go to is determined, wherein the target station is a transportation station located on a forward line of the terminal; acquiring peripheral brief introduction information of a target site and acquiring a user portrait of a user corresponding to a terminal; and acquiring recommended information matched with the user portrait according to the peripheral profile information of the target site, and displaying the recommended information. According to the technical scheme, the current destination station can be determined in the scene that the user travels by taking a vehicle, and the recommendation information matched with the user portrait can be recommended to the user according to the peripheral profile information of the destination station. Based on the peripheral profile information of the target station of the approach of the user taking the vehicle, the personalized information recommendation is carried out by combining the user portrait, and the accuracy of information recommendation can be improved.

Drawings

FIG. 1 illustrates a schematic diagram of an implementation environment provided by an exemplary embodiment of the present application;

FIG. 2 illustrates a flow chart of a method of information recommendation shown in an exemplary embodiment of the present application;

FIG. 3 illustrates a schematic diagram of a context aware service provided by an exemplary embodiment of the present application;

FIG. 4 illustrates a schematic diagram of acceleration changes provided by an exemplary embodiment of the present application;

FIG. 5 illustrates a schematic view of a traffic line interface provided by an exemplary embodiment of the present application;

FIG. 6 illustrates an interaction flow diagram of a method for information recommendation shown in an exemplary embodiment of the present application;

fig. 7 is a flowchart illustrating an exemplary embodiment of the present application to obtain site information of a target site;

FIG. 8 illustrates a schematic diagram of building a user representation provided by an exemplary embodiment of the present application;

fig. 9 is a block diagram illustrating a structure of an information recommendation apparatus according to an exemplary embodiment of the present application;

fig. 10 shows a block diagram of a terminal provided in an exemplary embodiment of the present application;

fig. 11 shows a block diagram of a server provided in an exemplary embodiment of the present application.

Detailed Description

To make the objects, technical solutions and advantages of the present application more clear, embodiments of the present application will be described in further detail below with reference to the accompanying drawings.

The terms "first," "second," "third," and "fourth," etc. in the description and claims of this application and in the accompanying drawings are used for distinguishing between different objects and not for describing a particular order. Furthermore, the terms "comprising" and "having," as well as any variations thereof, are intended to cover non-exclusive inclusions. For example, a process, method, system, article, or apparatus that comprises a list of steps or elements is not limited to only those steps or elements listed, but may alternatively include other steps or elements not listed, or inherent to such process, method, article, or apparatus.

Referring to fig. 1, a schematic diagram of an implementation environment provided by an exemplary embodiment of the present application is shown, where the implementation environment includes a terminal 101 and a server 102.

The terminal 101 may be a mobile phone, a tablet computer, a wearable device, a vehicle-mounted device, a computer, or other electronic devices. The server 102 may be a server, a server cluster composed of several servers, or a cloud computing service center. The terminal 101 and the server 102 may be connected via a wireless network.

A client that the server 102 provides services may be installed on the terminal 101, and a user corresponding to the terminal 101 may implement functions such as data transmission and message interaction through the client. The client may be any client installed on the terminal 101; the client may be a client in the operating system of the terminal 101, or may be a client provided by a third party. The client has the functions of determining a target site for the terminal 101 and recommending the relevant information of the target site to the user corresponding to the terminal 101.

For example, in a scene that a user travels by taking a subway, along with the development of a city and the extension of a subway line, the user does not know the related information of the subway station that the user passes by when taking the subway, such as the historical information of the subway station, the fun of the subway station, the peripheral scenic spot information of the subway station, the peripheral dining information of the subway station, the peripheral accommodation information of the subway station, and the like; in the embodiment of the application, the terminal 101 can sense the subway trip scene, and personalized information recommendation is performed on the subway station based on the user approach. The terminal 101 may determine a target station currently going to; acquiring peripheral brief introduction information of a target site and a user image of a user corresponding to the terminal 101; determining recommendation information matched with the user portrait according to the peripheral profile information of the target site and the user portrait of the user corresponding to the terminal 101; and displaying the recommendation information.

In the related technology, information recommendation is mainly to acquire information with a certain correlation with user data from mass data according to the user data and recommend the information to a user, a specific scene where the user is currently located cannot be sensed, the information which is consistent with the current scene is recommended to the user, and the accuracy of information recommendation is limited.

Referring to fig. 2, a flowchart of an information recommendation method according to an exemplary embodiment of the present application is shown. The execution main body in the embodiment of the present application may be a terminal, or may also be a processor in the terminal or an operating system in the terminal, and the embodiment takes the execution main body as the terminal for example. The embodiment comprises the following steps:

201. the terminal acquires site information of a target site to which the current terminal goes.

The target station is a transportation station positioned on a terminal forward line. The target station may be a stop station of a public transport means in a public transport line, for example, the target station may be a subway station, a bus station, a light rail station, or the like. The target site may also be a parking point for other vehicles, for example, the target site may be a parking lot or a non-motorized parking point, etc. The target site may also be any location point based on the division of the town area. For example, a town may be divided into a plurality of mutually exclusive areas, each area is provided with a representative location point to identify the area, and the target site may be a representative location point of any area.

The site information of the target site is used to identify the target site. The site information of the target site at least comprises the name of the target site; the station information of the target station may further include one or more of a traffic line to which the target station belongs and a city name of a city in which the target station is located.

In a first possible implementation manner, the terminal may obtain, according to the base station information of the base station to which the terminal is currently registered, the station information of the target station to which the terminal is currently going. Correspondingly, the terminal can acquire the site information of the target site to which the terminal currently goes through the following steps (1) to (2):

(1) the terminal acquires base station information of a currently registered base station.

The base station provides mobile communication service for the terminal, and the coverage area of the base station comprises at least one transportation station. Different base stations respectively provide mobile communication services for terminals in different location areas, and when a terminal moves to any location area where the base station provides services, the terminal registers in the base station, and the base station provides the mobile communication services for the terminal. For example, in a subway traffic network, a plurality of base stations are usually deployed to ensure the quality of communication and internet access in subways and subway stations, and terminals register to different base stations in different subway stations. Therefore, the station information of the target station for the terminal to go to can be determined according to the base station information of the base station currently registered by the terminal and the corresponding relation between the base station information and the station information of the subway station.

It should be noted that the terminal may acquire the base station information of the currently registered base station when the base station registered by the terminal changes. The terminal may also acquire the base station information of the currently registered base station at any time between two changes of the registered base station. For example, the terminal may switch from the first base station to the second base station at the first time, and switch from the second base station to the third base station at the second time, and acquire the base station information of the currently registered second base station at the first time, or acquire the base station information of the currently registered third base station at the second time; the terminal may also acquire the base station information of the currently registered second base station at any time between the first time and the second time.

(2) And the terminal acquires the station information of the target station which the terminal goes to according to the base station information and the corresponding relation between the base station information and the station information of the transportation station.

In a possible implementation manner, only one transportation station is in the coverage area of one base station, the base station information corresponds to station information of one transportation station, and the station information of the transportation station corresponding to the base station information may be determined as station information of a target station for the terminal to go to. Correspondingly, the step of acquiring the station information of the target station, which the terminal goes to, by the terminal according to the base station information and the corresponding relationship between the base station information and the station information of the transportation station may be: and in response to the fact that the station information of one transportation station corresponding to the base station information is obtained from the corresponding relation according to the base station information, the terminal determines the station information of one transportation station corresponding to the base station information as the station information of a target station for the terminal to go to.

For example, referring to table 1, for a subway trip scene, the station information of the transportation station corresponding to the base station information "mcc-460-mnc-00-ci-25935874-pci-435-tac-6270" is "shanghai subway _12 line _ luhua middle way".

TABLE 1

Base station information	Station information of subway station
		mcc-460-mnc-00-ci-25935874-pci-435-tac-6270	(Shanghai subway _12 line _ Longhua middle road)
mcc-460-mnc-00-ci-142503585-pci-477-tac-6237	(Shanghai subway _ Ph river line _ east city)
		mcc-460-mnc-00-ci-142503585-pci-477-tac-6237	(Shanghai subway _ Ph river line _ Hui Zhen Lu)

In another possible implementation manner, the coverage area of one base station includes at least two transportation stations, and an intersection may be taken between at least two transportation stations corresponding to a base station currently registered by the terminal and an adjacent second station of a first station reached by the terminal, so as to determine a target station currently heading for the terminal. Correspondingly, the step of acquiring the station information of the target station, which the terminal goes to, by the terminal according to the base station information and the corresponding relationship between the base station information and the station information of the transportation station may be: responding to the situation that station information of at least two transportation stations corresponding to the base station information is obtained from the corresponding relation according to the base station information, and obtaining station information of a first station which arrives at the terminal; determining a traffic route to which the first station belongs according to the station information of the first station; determining station information of a second station adjacent to the first station according to the traffic route to which the first station belongs; determining the intersection of the station information of the second station and the station information of at least two transportation stations; and determining the intersection as the site information of the target site for the terminal.

For example, continuing with table 1, the station information of the transportation station corresponding to the base station information "mcc-460-mnc-00-ci-142503585-pci-477-tac-6237" includes "shanghai subway _ purjiang line _ east city road" and "shanghai subway _ purjiang line _ confluent road"; the station information of the first station which arrives at the terminal is 'Shanghai subway _ Pujiang line _ Pupu navigation way'; the traffic route to which the first station belongs is the purlinum, and the station information of the second station adjacent to the first station includes "shanghai di-pur-purlinum _ minruit" and "shanghai di-purlinum _ eastern-city one way"; the intersection of the station information of the second station and at least two transportation stations is 'Shanghai subway _ Pujiang line _ east City one way'; and determining the Shanghai subway, the Pujiang line and the Dongcheng road as the station information of the target station.

In the embodiment of the application, if at least two transportation stations are included in the coverage area of one base station, the target station heading for the terminal can be determined according to the intersection of the adjacent station of the station which arrives at the terminal and the at least two transportation stations, so that the accuracy of determining the station information of the target station can be improved, and the accuracy of determining the target station based on the method can reach at least 95%.

It should be noted that the terminal may store a correspondence between the base station information and the station information of the transportation station in advance, and the terminal may determine the station information of the target station to which the terminal goes according to the base station information and the correspondence between the base station information and the station information of the transportation station stored in advance. And the terminal determines the corresponding relation between the base station information and the station information of the transportation station sent by the server before determining the station information of the target station which the terminal goes to according to the base station information and the corresponding relation between the pre-stored base station information and the station information of the transportation station. For example, for a user who goes to work on the same route every day, the server may issue the correspondence between the base station information on the route and the station information of the transportation station to the terminal of the user; for another example, for a user who needs to take a subway on business trip or travel, when the user arrives at a target city, the server may also issue the corresponding relationship between the base station information of the target city and the station information of the transportation station to the terminal of the user, so as to ensure that the target station which the terminal goes to can be determined when the network state is poor.

Another point to be described is that the terminal may also obtain station information of a target station to which the terminal currently moves from the server, the terminal may send base station information of a base station to which the terminal currently registers to the server, and the server determines the station information of the target station to which the terminal moves according to the base station information and a correspondence between the base station information and the station information of the transportation station. Correspondingly, the step of acquiring the station information of the target station, which the terminal goes to, by the terminal according to the base station information and the corresponding relationship between the base station information and the station information of the transportation station may be: the method comprises the steps that a terminal sends a first acquisition request to a server, the first acquisition request carries base station information of a base station which is currently registered by the terminal, the first acquisition request is used for requesting to acquire station information of a target station, the server is used for receiving the first acquisition request sent by the terminal, the station information of the target station which is moved to the terminal is determined according to the base station information carried by the first acquisition request and the corresponding relation between the base station information and the station information of a transportation station, and the station information of the target station is returned to the terminal; and the terminal receives the site information of the target site returned by the server. The server determines the station information of the target station which the terminal goes to according to the base station information carried by the first acquisition request and the corresponding relation between the base station information and the station information of the transportation station, and the server determines the station information of the target station which the terminal goes to according to the corresponding relation between the station information of the base station and the station information of the transportation station.

In a second possible implementation manner, the terminal may further determine station information of a target station to which the terminal goes according to the location information of the current terminal. Correspondingly, the step of the terminal acquiring the site information of the target site to which the terminal currently goes may be: the terminal acquires the position of the current terminal; determining a transportation station closest to the position according to the position of the current terminal; determining the transportation station closest to the position as a target station; and acquiring site information of the target site. The information of the current position of the terminal can be represented by the longitude and latitude of the current position of the terminal.

The terminal can also acquire the advancing direction of the terminal according to the position change information of the terminal, and acquire the transportation station which is matched with the current advancing direction of the terminal and is closest to the current position of the terminal based on the advancing direction of the terminal. Correspondingly, the step of the terminal acquiring the site information of the target site to which the terminal currently goes may be: the method comprises the steps that a terminal obtains position change information of the terminal in a first time period, wherein the first time period is a historical time period with the current time as a reference and preset duration; determining the advancing direction of the terminal according to the position change information of the terminal in the first time period; determining the traffic transportation station which is matched with the advancing direction and is closest to the current position of the terminal as a target station; and acquiring site information of the target site. The location change information of the terminal may include location information of the terminal at a plurality of time points within the first time period.

In the embodiment of the application, the terminal can also obtain the advancing direction of the terminal, and the transportation station which is matched with the advancing direction and is closest to the current position of the terminal is determined as the target station, so that the accuracy of determining the target station can be improved.

The terminal can also determine a vehicle where the terminal is located, determine a traffic line where the terminal is located according to traffic line information corresponding to the vehicle and a historical movement track of the terminal, and determine a target station where the terminal currently goes from traffic transportation stations of the traffic line. Correspondingly, the step of the terminal acquiring the site information of the target site to which the terminal currently goes may be: acquiring acceleration data and position change information of a terminal in a first time period; determining a current vehicle where the terminal is located according to the acceleration data of the terminal; determining traffic route information corresponding to a current terminal according to the current vehicle where the terminal is located; determining a moving track of the terminal according to the position change information of the terminal; determining a traffic line where the terminal is located according to the traffic line information and the moving track; acquiring the current position of the terminal, and determining a transportation station which is matched with the movement track of the terminal and has the closest distance with the current position of the terminal from the transportation line; determining the transportation station as a target station; and acquiring site information of the target site.

In the embodiment of the application, the terminal can also determine the vehicle where the terminal is located according to the acceleration data of the terminal, and then determine the target station where the terminal currently goes from the traffic line where the terminal is located according to the traffic line information corresponding to the vehicle, so that the efficiency of determining the target station can be improved.

Acquiring site information of a target site to which a current terminal is heading may be performed based on a context awareness service, and please refer to fig. 3, which shows a schematic diagram of a context awareness service provided in an exemplary embodiment of the present Application, where the context awareness service includes an Application display Interface module, a context mode awareness module, an inter-process Definition service (AIDL service), an event management bus (EventBus), a sensor data uploading Interface (Sensorhub API, Sensorhub Application Programming Interface), a low power consumption chip Interface, and a buried point service Interface (neurosysetserv); the method comprises the steps of obtaining a buried point service through a buried point service interface, obtaining base station information registered by a terminal from an application Framework layer (Framework) based on the buried point service, wherein the buried point service of the application Framework layer comprises a buried point for a Bluetooth service, a buried point for a WiFi (Wireless-Fidelity, a Wireless communication technology) service, a buried point for a Location obtaining (Location) service, a buried point for application program switching, a buried point for telephone communication (Telephony) service and the like. Sensor data of a terminal can be acquired through a communication interface, and a subway arrival scene is identified through a subway start-stop identification algorithm and a pedometer algorithm; identifying the subway running or door closing sound by a low-power chip in a terminal screen-saving state; and displaying a notification message, a subway line or an outbound map by the low-power chip in a terminal screen-saving state. The context awareness service further comprises a data uploading mechanism, a base station-subway inquiry mechanism and a database (base station/longitude and latitude), wherein the data uploading mechanism is used for uploading sensor data of the terminal, the database comprises a database which stores base station information, a database which stores base station longitude and latitude or a database which stores longitude and latitude of a target station, and the like, and the base station-subway inquiry mechanism is used for inquiring a subway station corresponding to the base station information from the database according to the base station information.

202. And the terminal acquires the peripheral brief introduction information of the target site according to the site information of the target site.

The peripheral profile information of the target site is used to simply describe the target site and the peripheral places of the target site. The peripheral profile information of the target site includes one or more of a simple introduction to the target site, a simple description of a peripheral location of the target site, a fun associated with the target site, and a history associated with the target site. The peripheral places of the target site can be further classified into different categories. For example, the places around the target site may be classified into accommodation, food, play, and others.

For example, the target site is a "xu Jia Hui" site, and the peripheral profile information of the target site includes a simple introduction to the target site: the Xujiahui station is located in the Xujiahui district Xujiahui river north road in Shanghai city, and is an underground island type transfer station of No. 1 line, No. 9 line and No. 11 line of Shanghai rail transit. The local station is at the center of the Shanghai vice center Xujiahui area; the destination site's peripheral profile information may also include a brief description of the destination site's peripheral locale: playing class: the periphery of the department stores and office buildings, such as Pacific digital plaza, Pacific department stores, money exchange department stores, Xujiahui park, and Xuhui school district of Shanghai traffic university. Accommodation class: there are fast hotels around the world, such as family, the star of the Jinjiang, etc. Food category: guimanlong, Suzhe Hui, Hongki restaurant, Xiaonanguo Japanese barbecue, and Malachi Chucai, there are various snack shops around university. And (3) the other: international peace-woman and child health care hospital.

In one possible implementation manner, the terminal may obtain the peripheral profile information of the target site from the server according to the site information of the target site. Correspondingly, the step of the terminal obtaining the peripheral profile information of the target site according to the site information of the target site may be: the terminal sends a second acquisition request to the server according to the site information of the target site, wherein the second acquisition request carries the site information of the target site, and the second acquisition request is used for requesting to acquire the peripheral brief introduction information of the target site; and receiving the peripheral profile information returned by the server. Correspondingly, the step of the server returning the peripheral profile information of the target site to the terminal may be: the server receives a second acquisition request sent by the terminal; acquiring peripheral profile information matched with the station information of the target station from the stored peripheral profile information of the transportation station according to the station information of the target station carried by the second acquisition request; the peripheral profile information is returned to the terminal.

In another possible implementation manner, the terminal may also store the peripheral profile information of the target site in advance. The terminal may obtain the peripheral profile information of the target site according to the site information of the target site, and accordingly, the step of obtaining the peripheral profile information of the target site by the terminal according to the site information of the target site may be: and the terminal acquires the peripheral profile information matched with the station information of the target station from the stored peripheral profile information of the transportation station according to the station information of the target station. The terminal also receives the peripheral brief introduction information of the transportation site sent by the server before acquiring the peripheral brief introduction information of the target site according to the site information of the target site. For example, for a user who goes to work on the same route every day, the server may send the peripheral profile information of the transportation site on the route to the terminal of the user; for another example, for a user who needs to take a subway on a business trip or a tour, when the user arrives at a target city, the server may also send the peripheral profile information of the transportation site of the target city to the terminal of the user, so as to ensure that the peripheral profile information of the target site can be obtained even when the network status is poor.

203. The terminal obtains a user portrait of a user corresponding to the terminal.

The user representation is a virtual representation of the user, and the user representation can represent the user's preferences or the user's information demand direction. The user representation includes user tags that may indicate a preference or direction of information need of the user. For example, a user representation of a user may include a user tag indicating that the user likes food, a user tag indicating that the user likes travel, a user tag indicating that the user likes research electronics, and so on.

In one possible implementation, the terminal may obtain a user representation of the terminal corresponding to the user from the server. Correspondingly, the step of the terminal acquiring the user portrait of the user corresponding to the terminal may be: the terminal sends a third acquisition request to the server, wherein the third acquisition request carries the user identification of the user corresponding to the terminal; and receiving the user portrait returned by the server. Correspondingly, the step of the server returning the user portrait to the terminal may be: the server receives a third acquisition request sent by the terminal; according to the user identification carried by the third acquisition request, acquiring the user portrait corresponding to the user identification from the stored user portrait; the user representation is returned to the terminal.

In another possible implementation manner, the terminal stores the user portrait of the user corresponding to the terminal in advance, and the terminal can acquire the stored user portrait. Before the terminal acquires the stored user portrait, the terminal also receives the user portrait sent by the server and stores the user portrait.

It should be noted that step 202 and step 203 do not have a strict time sequence, and step 202 may be executed first, and then step 203 may be executed; step 203 may be executed first, and then step 202 may be executed; step 202 and step 203 may also be executed at the same time, and in this embodiment, the order of execution of step 203 and step 203 is not limited.

Another point to be noted is that the terminal may execute step 202 or step 203 after executing step 201; the terminal may also perform step 201, not perform step 202 or step 203, and the terminal may perform step 202 or step 203 only when the terminal reaches the target site, and correspondingly, before the terminal acquires the peripheral profile information of the target site according to the site information of the target site, the terminal further performs the following steps: the terminal acquires acceleration data of the terminal; and responding to the acceleration data for indicating the terminal to arrive at the target station, and executing the step of acquiring the peripheral profile information of the target station according to the station information of the target station.

When the terminal is in different transportation means to travel, the change rules of the acceleration data are different, so that the acceleration data of the terminal can be analyzed and processed, the transportation means in which the terminal is located is determined to be in a running state or a stop state, and when the transportation means in which the terminal is located is determined to be in the stop state, the terminal can be determined to reach the target station. The acceleration data acquired by the terminal may be acceleration data in a second time period with reference to the current time.

For example, referring to fig. 4, which shows a schematic diagram of acceleration change provided by an exemplary embodiment of the present application, when a terminal is in a subway driving scene within 800 seconds, acceleration data of the terminal within the 800 seconds is collected, a sampling frequency is 100HZ, and 80000 data points are collected in total, it can be seen that the acceleration data of the terminal in the subway driving scene has an obvious change rule, and when a subway is driven, the acceleration gradually increases and then decreases; when the subway is static, the acceleration data is very small and stable.

The terminal may locally analyze the acceleration data in the second time period, and in response to the acceleration data indicating that the terminal has reached the target site, perform the step of obtaining the peripheral profile information of the target site based on the site information of the target site. The terminal can also upload the acceleration data to the server; the server analyzes and processes the acceleration data, and when the server determines that the terminal reaches the target site, return data for indicating the arrival of the target site can be returned to the terminal; the terminal receives the return data of the server, and the step of acquiring the peripheral profile information of the target site according to the site information of the target site is executed only when the acceleration data is used for indicating that the terminal reaches the target site.

In the embodiment of the application, the terminal can acquire the user portrait of the terminal corresponding to the user when the user arrives at the target site, acquire the peripheral profile information of the target site according to the site information of the target site, further acquire the recommendation information matched with the user portrait according to the user portrait and the peripheral profile information of the target site, and display the recommendation information.

It should be noted that the terminal may also perform step 201, and perform step 202 or step 203 only when the terminal reaches the target station and the terminal is not traveling in the vehicle within the target time period. Correspondingly, before the terminal acquires the peripheral profile information of the target site according to the site information of the target site, the following steps are also executed: the terminal acquires acceleration data of the terminal; and responding to the acceleration data for indicating that the terminal has arrived at the first station and the terminal does not travel in the vehicle in the target time period, and executing the step of acquiring the peripheral brief description information of the target station according to the station information of the target station.

When the target station is a transportation station near a destination to which the user needs to go, the user usually needs to walk or ride to the destination after arriving at the target station. Therefore, the terminal may determine that the destination of the user is near the target station and recommend the relevant information of the target station to the user when the user arrives at the target station and does not continue traveling in the vehicle.

In the embodiment of the application, the acceleration data of the terminal can be analyzed, when the target station is determined to be a transportation station near the destination of the user, the user portrait of the user corresponding to the terminal is obtained, the peripheral profile information of the target station is obtained according to the station information of the target station, the recommendation information matched with the user portrait is obtained according to the user portrait and the peripheral profile information of the target station, and the recommendation information is displayed, so that the user can check the recommendation information on the terminal and obtain useful information such as food information or scenic spot information from the recommendation information.

204. And the terminal acquires recommended information matched with the user portrait according to the peripheral brief introduction information of the target site.

In one possible implementation, the terminal may determine the surrounding profile information matching the user profile as the recommendation information. Correspondingly, the step of acquiring the recommendation information matched with the user portrait by the terminal according to the peripheral profile information of the target site may be: the terminal determines a first matching degree of the peripheral profile information and the user portrait according to the peripheral profile information and the user portrait of the target site; the terminal determines the peripheral profile information as recommended information matched with the user portrait in response to the first matching degree being greater than a first threshold value; in response to the first degree of match not being greater than the first threshold, determining that the peripheral profile information for the targeted site does not match the user representation, and ceasing to display the recommendation information.

The terminal may determine a first degree of matching of the perimeter profile information to the user representation based on a degree of matching of the keywords extracted from the perimeter profile information to the user tags in the user representation. Accordingly, the step of the terminal determining a first degree of matching of the peripheral profile information with the user representation based on the peripheral profile information of the target site and the user representation may be: the terminal acquires keywords of the target site from the peripheral brief introduction information, wherein the keywords comprise a simplified description of the peripheral brief introduction information of the target site; and determining the number of keywords matched with the user label in the user picture as a first matching degree.

The terminal can extract the keywords of the target site from the peripheral brief introduction information; the terminal can also obtain the keywords of the target site from the server; the terminal can also obtain the stored keywords of the target site. For example, the target site may be a xu's remix site, keywords of the target site include university, park, shopping mall, office building, digital square, fast hotel, food, and the like, the user tag in the user representation includes an electronic product fan, a food fan, favorite shopping, higher consumption level, and the like, and keywords matched with the user tag of the user representation include shopping mall, digital square, and food; the first matching degree of the peripheral profile information of the target site and the user portrait is 3; the first threshold may be any value, for example, the first threshold may be 2, and the perimeter profile information may be determined as the recommendation information with a first degree of match with the user representation being greater than the first threshold.

In the embodiment of the application, the peripheral profile information of the target site matched with the user portrait can be determined as the recommended information recommended to the user, the accuracy of information recommendation can be improved based on the scene of the target site, the peripheral profile information of the target site which the user may be interested in is recommended to the user, the user can know the information around the transportation site in the way conveniently, and the experience degree of the user is improved.

In another possible implementation manner, the terminal may further acquire location information of a target location near the target site, and determine location information of the target location matched with the user portrait as the recommendation information. Correspondingly, the step of acquiring the recommendation information matched with the user portrait by the terminal according to the peripheral profile information of the target site may be: the terminal determines a target place around the target site from the peripheral profile information of the target site, wherein the target place is positioned in a target range taking the target site as a center; the terminal determines a second matching degree of the place information and the user portrait according to the place information of the target place and the user portrait; in response to the second matching degree being greater than a second threshold, determining the location information as recommended information that matches the user representation; in response to the second degree of match not being greater than the second threshold, it is determined that the venue information does not match the user representation.

The target location may be a location around the target site, for example, the target site is a xu-jia remittance station, and the target location includes restaurants, shopping malls, scenic spots, hotels, and landmark buildings around the target site; the location information of the target location may be a profile of the target location, for example, the target location is a restaurant, and the location information of the target location includes a theme style of the restaurant, a main cutting line, a signboard, a dish style, a taste, a per-person consumption, and the like. The user representation may include higher dimensional user tags, e.g., the user representation includes a user tag to indicate a user likes a taste, a user tag to indicate a user consumption level, a user tag to indicate a user likes a genre, and a user tag to indicate a user likes a spot category, etc. Location information that matches the user representation may be more accurately determined based on the user representation including higher dimensional user tags.

In the embodiment of the application, according to the place information of the target place around the target site and the user portrait, the place information matched with the user portrait is determined as the recommendation information recommended to the user, more specific and accurate recommendation can be provided for the user, the accuracy of information recommendation is improved, the selection cost of the user is reduced, and the experience of the user is improved.

In another possible implementation manner, the terminal can also determine the information category in which the user is interested according to the user portrait, and recommend the information of the information category to the user. Correspondingly, the step of acquiring the recommendation information matched with the user portrait by the terminal according to the peripheral profile information of the target site may be: the terminal determines the information category matched with the user portrait according to the user portrait; and extracting recommendation information corresponding to the information type from the peripheral profile information according to the peripheral profile information and the information type.

For example, the user representation indicates that the user likes a food, and based on the user representation, it can be determined that the information category matching the user representation includes a food category; the information of the food category can be extracted from the peripheral profile information of the target site, and the information of the food category can be determined as recommendation information.

In the embodiment of the application, the information type matched with the portrait of the user can be determined, the recommendation information corresponding to the information type is extracted from the peripheral profile information of the target site, the accuracy of information recommendation can be improved, more accurate and definite recommendation information is provided for the user, and the experience of the user is improved.

205. And the terminal displays the recommendation information.

The terminal can display recommendation information based on an application program providing information recommendation service, and can display the recommendation information on a recommendation interface of the application program; the desktop application of the terminal may include a plug-in of the application program, and the terminal may display the recommendation information in the plug-in. The terminal can also perform information recommendation based on the operating system, and the terminal can display the recommendation information in the interface for quickly acquiring information of the desktop application, for example, the interface for quickly acquiring information of the desktop application can be a negative screen of the desktop application.

The terminal may display the recommendation information in response to an operation for instructing display of the recommendation information. For example, the terminal may display recommendation information in the recommendation interface in response to an operation of opening the recommendation interface. The terminal may also pop up a prompt message before displaying the recommendation information, the prompt message is used for simply summarizing the recommendation information and prompting the user to possibly be interested in the recommendation information, for example, the prompt message may be "find your interested digital plaza in the vicinity of the xu hui station, see a bar soon". The prompt message can be displayed in the current display interface of the terminal, and when the terminal is in the screen-off state, the prompt message can also be displayed in the screen-off interface. The terminal may display the recommendation information in response to a trigger operation for the prompt information.

It should be noted that the terminal also provides a service of displaying the peripheral profile information of other transportation sites, and the user can open the transportation line interface in which the peripheral profile information of other transportation sites is viewed. Correspondingly, the step of displaying the peripheral profile information of other transportation stations by the terminal can be as follows: the terminal responds to the operation for indicating to view the station information of other transportation stations and displays a traffic line interface, wherein the traffic line interface comprises a traffic line to which the target station belongs and a third station on the traffic line; the terminal responds to the triggering operation of the third site, obtains the keywords of the third site and displays the keywords of the third site; in response to an operation for instructing to view the peripheral profile information of the third site, the peripheral profile information of the third site is displayed.

The interface of the terminal for displaying the recommendation information can comprise peripheral profile information of the target station and a button for viewing peripheral profile information of other transportation stations, and the terminal can respond to the triggering operation of the button and display a traffic line interface; the interface of the terminal for displaying the recommendation information may also include only the peripheral profile information of the target site, and the terminal may display a traffic route interface in response to a sliding operation in the interface; the terminal may further display the traffic route interface in response to a zoom-out operation in the interface displaying the recommendation information, for example, the interface displaying the recommendation information includes a circular frame including the recommendation information, and the terminal may hide the recommendation information and display the traffic route interface in response to the zoom-out operation on the circular frame. The terminal may also display the peripheral profile information of any one of the stations in the traffic line interface in response to an enlarging operation for the station.

For example, please refer to fig. 5, which shows a schematic diagram of a transportation line interface provided by an exemplary embodiment of the present application, where the third station is a central station in longhua, and the terminal displays keywords of the third station in the transportation line interface in response to a triggering operation of the third station, where the keywords of the third station include a basketball park, a riverside greenbelt and an art gallery. The display frame for displaying the keywords of the third site further comprises a detailed button, and the terminal can respond to the triggering operation of the detailed button to display the peripheral profile information of the third site.

In the embodiment of the application, the terminal can also provide peripheral profile information of other transportation sites, and the richness of information display can be improved, so that a user can check the peripheral profile information of other transportation sites according to the requirement of the user, and the experience degree of the user can be improved.

In addition, the terminal may highlight the transportation site matching the user profile in the traffic line interface. Correspondingly, the step of displaying the traffic route interface by the terminal may further be: the terminal determines a fourth station from the traffic line, and the peripheral profile information of the fourth station is matched with the user portrait; and displaying the traffic line interface, wherein the fourth station in the traffic line interface is highlighted. The terminal may highlight the fourth station in the traffic line interface, and the terminal may display the fourth station in a blinking form in the traffic line interface.

In the embodiment of the application, other transportation stations matched with the user portrait can be highlighted in the transportation line interface, the information recommendation range can be enlarged, the user can quickly acquire the peripheral brief introduction information of the interested transportation station by checking the transportation line interface, and the user experience can be improved by highlighting the transportation stations matched with the user portrait.

Referring to fig. 6, an interaction flowchart of an information recommendation method according to an exemplary embodiment of the present application is shown. In this embodiment, a method for performing information recommendation by interacting between a terminal and a server is described as an example, where the embodiment includes:

601. the terminal acquires base station information of a currently registered base station.

The terminal can obtain the base station information of the base station currently registered by the terminal when the base station registered by the terminal changes based on the embedded point service of the application framework layer.

602. The terminal sends a recommendation request to the server, wherein the recommendation request at least comprises the base station information.

The terminal sends a recommendation request to the server, wherein the recommendation request at least comprises base station information of a base station currently registered by the terminal, and the recommendation request is used for requesting the server to return recommendation information related to a target station corresponding to the base station information.

603. The server receives a recommendation request sent by the terminal, and obtains the station information of the target station which the terminal goes to according to the base station information in the recommendation request and the corresponding relation between the base station information and the station information of the transportation station.

The server stores the corresponding relation between the base station information and the station information of the transportation station, and can determine the station information of the target station according to the corresponding relation and the base station information.

In a possible implementation manner, only one transportation station is in the coverage area of one base station, the base station information corresponds to station information of one transportation station, and the station information of the transportation station corresponding to the base station information may be determined as station information of a target station for the terminal to go to. Correspondingly, the step of acquiring, by the server, the station information of the target station to which the terminal is going according to the base station information and the correspondence between the base station information and the station information of the transportation station may be: and in response to the fact that the station information of one transportation station corresponding to the base station information is obtained from the corresponding relation according to the base station information, the server determines the station information of one transportation station corresponding to the base station information as the station information of a target station for the terminal to go to.

In another possible implementation manner, the coverage area of one base station includes at least two transportation stations, and an intersection may be taken between at least two transportation stations corresponding to a base station currently registered by the terminal and an adjacent second station of a first station reached by the terminal, so as to determine a target station currently heading for the terminal. Correspondingly, the step of acquiring, by the server, the station information of the target station to which the terminal is going according to the base station information and the correspondence between the base station information and the station information of the transportation station may be: responding to the situation that station information of at least two transportation stations corresponding to the base station information is obtained from the corresponding relation according to the base station information, and obtaining station information of a first station which arrives at the terminal; determining a traffic route to which the first station belongs according to the station information of the first station; determining station information of a second station adjacent to the first station according to the traffic route to which the first station belongs; determining the intersection of the station information of the second station and the station information of at least two transportation stations; and determining the intersection as the site information of the target site for the terminal.

Referring to fig. 7, which shows a flowchart of acquiring station information of a target station according to an exemplary embodiment of the present application, a server may store a correspondence relationship between base station information and station information of a transportation station in a base station database. The server acquires the base station information of the base station currently registered by the terminal, namely reads the current base station information; the server determines station information of a target station which the terminal goes to according to the base station information carried by the first acquisition request and the corresponding relation between the base station information and the station information of the transportation station, namely, queries a base station database; when the server queries the base station database, the following three possible query results may occur:

first, the server queries the base station database, and if there is no result, that is, the server does not query the station information of the target station corresponding to the base station information from the base station database according to the base station information and the correspondence between the base station information and the station information of the transportation station, the step of determining the station information of the target station heading for the terminal by the server is ended. The reason why the server queries the base station database without results may be that the base station information acquisition is incomplete or a base station is added during maintenance of an operator, and if the server queries the base station database without results, the server can feed back information of failed query to a terminal corresponding to a maintainer to prompt the maintainer to update the base station database in time.

Secondly, the station information of the transportation station corresponding to the base station information exists in the base station database, the base station information corresponds to the station information of one transportation station, and the server determines that the result is the station information of one transportation station according to the base station information, namely, the result of the inquired target station is unique, and determines that the result is the station information of the target station, namely, determines that the result is the target station.

Thirdly, the station information of the transportation station corresponding to the base station information exists in the base station database, and the base station information corresponds to the station information of at least two transportation stations, that is, the result of the server inquiring the base station database is not unique, the server can acquire the station information of the adjacent station of the previous station reached by the terminal, that is, the adjacent station of the previous station is taken; determining the intersection of the site information of the adjacent site of the previous site and the site information of at least two transportation sites, namely solving the intersection; and if the obtained station information of the transportation stations in the intersection is unique, determining that the intersection is the station information of the target station, namely determining that the intersection result is the target station.

604. The server acquires peripheral brief introduction information of the target site according to the site information of the target site.

In one possible implementation manner, the server acquires the peripheral profile information of the target station from the stored peripheral profile information of the transportation station according to the station information of the target station.

The server acquires the peripheral profile information of each transportation site and stores the peripheral profile information of each transportation site before acquiring the peripheral profile information of the destination site from the stored peripheral profile information of the transportation site according to the site information of the destination site. Accordingly, the step of the server obtaining the peripheral profile information of the transportation station and storing the peripheral profile information of each transportation station may be: the server acquires relevant information of a transportation site of a target city through the crawler; simplifying the related information of the transportation station to obtain the peripheral brief introduction information of the transportation station; peripheral profile information of the transportation site is stored. The server can also extract the keywords of the transportation station from the peripheral brief introduction information of the transportation station and store the keywords of the transportation station.

For example, referring to table 2, the server may store the link identification (line _ id) of the transit line, the link name (line _ name) of the transit line, the site name (station _ name) of the transit site belonging to the transit line, the surrounding profile information (station _ info) of the transit site, and the keyword (station _ key _ word) of the transit site in correspondence in the database.

TABLE 2

In another possible implementation manner, the server may further obtain, by the crawler, relevant information of the target site according to the site information of the target site, and perform simplification on the relevant information of the target site to obtain peripheral profile information of the target site. Correspondingly, the step of the server obtaining the peripheral profile information of the target site according to the site information of the target site may be: the server takes the site information of the target site as a crawler keyword to acquire the related information of the target site; and simplifying the related information of the target site to obtain the peripheral brief introduction information of the target site.

605. The server obtains a user portrait of a user corresponding to the terminal.

The recommendation request sent by the terminal to the server also comprises the user identification of the user corresponding to the terminal, and the server can obtain the user portrait of the user corresponding to the terminal according to the user identification in the recommendation request.

Before the server obtains the user representation corresponding to the user identifier according to the user identifier, the server also constructs the user representation and stores the user representation, or updates the stored user representation according to the currently constructed user representation.

Referring to fig. 8, which illustrates a schematic diagram of constructing a user portrait according to an exemplary embodiment of the present application, a server first performs basic data collection to obtain basic data corresponding to a user; and processing and analyzing the basic data corresponding to the user, performing behavior modeling on the user, and constructing to obtain the user portrait. The base data of the user collected by the server may include one or more of network behavior data, in-service behavior data, user content preference data, and user transaction data. The network behavior data can be behavior data generated when the user uses the Internet; the in-service behavior data may be behavior data generated when the user applies the basic service of the terminal, for example, the in-service behavior data includes location information obtained when the user applies the location acquisition service; the user content preference data may be behavior preference data generated when the user browses the content; the user transaction data may be transaction data generated when the user conducts a trade. The server may perform behavioral modeling based on one or more of techniques of text mining, techniques of natural language processing, techniques of machine learning, predictive algorithms, or clustering algorithms. The user profile constructed by the server may include feature tags for the user in terms of basic attributes, purchasing power, behavioral characteristics, hobbies, psychological characteristics, and social networks.

606. The server acquires recommendation information matched with the user portrait according to the peripheral brief introduction information of the target site.

This step is similar to step 204 and will not be described herein again.

607. And the server returns the recommendation information to the terminal.

The server determines site information of a target site currently visited by the terminal according to the base station information of the base station currently registered by the terminal based on a recommendation request sent by the terminal; determining peripheral brief introduction information of the target site according to the site information of the target site; and determining recommendation information matched with the user portrait according to the peripheral profile information of the target site, and returning the recommendation information to the terminal.

608. And the terminal receives the recommendation information returned by the server and displays the recommendation information.

This step is similar to step 205 and will not be described herein again.

In the embodiment of the application, a target station for the current terminal to go to is determined, wherein the target station is a transportation station located on a forward line of the terminal; acquiring peripheral brief introduction information of a target site and acquiring a user portrait of a user corresponding to a terminal; and acquiring recommended information matched with the user portrait according to the peripheral profile information of the target site, and displaying the recommended information. According to the technical scheme, in a scene that a user travels by taking a vehicle, a target station where the user currently goes can be determined, and recommendation information matched with the user portrait can be recommended to the user according to peripheral profile information of the target station. Based on the peripheral profile information of the target station of the approach of the user taking the vehicle, the personalized information recommendation is carried out by combining the user portrait, and the accuracy of information recommendation can be improved.

All the above optional technical solutions may be combined arbitrarily to form optional embodiments of the present application, and are not described herein again.

Referring to fig. 9, a block diagram of an information recommendation apparatus according to an exemplary embodiment of the present application is shown. The information recommendation device may be implemented as all or part of the processor by software, hardware, or a combination of both. The device includes:

an obtaining module 901, configured to obtain station information of a target station that a current terminal goes to, and obtain peripheral profile information of the target station according to the station information of the target station, where the target station is a transportation station located on a forward route of the terminal; acquiring a user portrait of a user corresponding to a terminal; acquiring recommended information matched with the user portrait according to the peripheral brief introduction information of the target site;

and a display module 902, configured to display the recommendation information.

In a possible implementation manner, the obtaining module 901 is further configured to obtain base station information of a base station currently registered by the terminal, where the base station provides a mobile communication service for the terminal, and a coverage area of the base station includes at least one transportation station; and acquiring the station information of the target station which the terminal goes to according to the base station information and the corresponding relation between the base station information and the station information of the transportation station.

In another possible implementation manner, the obtaining module 901 is further configured to respond to obtaining, according to the base station information, the station information of at least two transportation stations corresponding to the base station information from the corresponding relationship, and obtain the station information of a first station that arrives at the terminal last time; determining a traffic route to which the first station belongs according to the station information of the first station; determining station information of a second station adjacent to the first station according to the traffic route to which the first station belongs; determining the intersection of the station information of the second station and the station information of at least two transportation stations; and determining the intersection as the site information of the target site for the terminal.

In another possible implementation manner, the obtaining module 901 is further configured to determine, in response to obtaining, according to the base station information, station information of one transportation station corresponding to the base station information from the corresponding relationship, the station information of the one transportation station corresponding to the base station information as station information of a target station for the terminal to go to.

In another possible implementation manner, the obtaining module 901 is further configured to determine a first matching degree between the peripheral profile information and the user representation according to the peripheral profile information of the target site and the user representation; in response to the first degree of match being greater than a first threshold, the perimeter profile information is determined as recommended information that matches the user representation.

In another possible implementation manner, the obtaining module 901 is further configured to obtain keywords of the target site from the peripheral profile information, where the keywords include a condensed description of the peripheral profile information of the target site; and determining the number of keywords matched with the user label in the user picture as a first matching degree.

In another possible implementation manner, the obtaining module 901 is further configured to determine a target location around the target site from the peripheral profile information of the target site, where the target location is located within a target range centered on the target site; determining a second matching degree of the place information and the user portrait according to the place information of the target place and the user portrait; in response to the second degree of match being greater than a second threshold, the location information is determined as recommended information that matches the user representation.

In another possible implementation manner, the obtaining module 901 is further configured to determine, according to the user portrait, an information category matching the user portrait; and extracting recommendation information corresponding to the information type from the peripheral profile information according to the peripheral profile information and the information type.

In another possible implementation manner, the display module 902 is further configured to, in response to an operation for instructing to view station information of other transportation stations, display a transportation line interface, where the transportation line interface includes a transportation line to which the target station belongs and a third station on the transportation line; responding to the triggering operation of the third site, acquiring keywords of the third site, and displaying the keywords of the third site; in response to an operation for instructing to view the peripheral profile information of the third site, the peripheral profile information of the third site is displayed.

In another possible implementation, the display module 902 is further configured to determine a fourth site from the transportation link, the perimeter profile information of the fourth site matching the user representation; and displaying the traffic line interface, wherein the fourth station in the traffic line interface is highlighted.

In another possible implementation manner, the obtaining module 901 is further configured to obtain acceleration data of the terminal; and responding to the acceleration data for indicating the terminal to reach the target station, and acquiring the peripheral brief description information of the target station according to the station information of the target station.

In another possible implementation manner, the obtaining module 901 is further configured to obtain acceleration data of the terminal; and responding to the acceleration data for indicating that the terminal has arrived at the first station and the terminal is not in the vehicle for traveling in the target time period, and acquiring the peripheral brief description information of the target station according to the station information of the target station.

Referring to fig. 10, a block diagram of a terminal 1000 according to an exemplary embodiment of the present application is shown. Terminal 1000 can be a terminal such as a smart phone, a tablet computer, a laptop computer, or a wearable device. Terminal 1000 in the present application can include one or more of the following: processor 1010, memory 1020, display 1030.

Processor 1010 may include one or more processing cores. Processor 1010 interfaces with various portions of the overall terminal 1000 using various interfaces and lines to perform various functions of terminal 1000 and process data by executing or performing at least one instruction stored in memory 1020 and invoking data stored in memory 1020. Alternatively, the processor 1010 may be implemented in hardware using at least one of Digital Signal Processing (DSP), Field-Programmable Gate Array (FPGA), and Programmable Logic Array (PLA). The processor 1010 may integrate one or more of a Central Processing Unit (CPU), a Graphics Processing Unit (GPU), a Neural-Network Processing Unit (NPU), a modem, and the like. Wherein, the CPU mainly processes an operating system, a user interface, an application program and the like; the GPU is used for rendering and drawing the content required to be displayed by the display screen 1030; the NPU is used for realizing an Artificial Intelligence (AI) function; the modem is used to handle wireless communications. It is understood that the modem may not be integrated into the processor 1010, but may be implemented by a single chip.

In a possible implementation manner, in the embodiment of the application, the process of acquiring the user portrait and the recommendation information matched with the user portrait is realized through the NPU, the rendering of the recommendation information is realized through the GPU, and the execution operation on the user interface is realized through the CPU.

The Memory 1020 may include a Random Access Memory (RAM) or a Read-Only Memory (ROM). Optionally, the memory 1020 includes a non-transitory computer-readable medium. The memory 1020 may be used to store at least one instruction. The memory 1020 may include a stored program area and a stored data area, wherein the stored program area may store instructions for implementing an operating system, instructions for at least one function (such as a touch function, a sound playing function, an image playing function, etc.), instructions for implementing the various method embodiments described above, and the like; the storage data area may store data (such as audio data, a phonebook) created according to the use of the terminal 1000, and the like.

In one possible implementation manner, in the embodiment of the present application, data such as peripheral profile information, user portrait, and the like of the target site in the terminal is stored through the memory 1020.

Display screen 1030 is a display component for displaying a user interface. Optionally, the display screen 1030 is a display screen with a touch function, and a user can perform a touch operation on the display screen 1030 by using any suitable object such as a finger, a touch pen, and the like through the touch function.

In a possible implementation manner, in this embodiment of the application, recommendation information and the like are displayed through the display screen 1030.

Display 1030 is typically disposed on a front panel of terminal 1000. The display screen 1030 may be designed as a full-face screen, curved screen, contoured screen, double-face screen, or folding screen. The display 1030 may also be designed as a combination of a full-screen and a curved-screen, a combination of a non-circular screen and a curved-screen, and the like, which is not limited in this embodiment.

In one possible implementation, the terminal 1000 further includes an acceleration sensor for acquiring acceleration data of the terminal.

In addition, those skilled in the art will appreciate that the configuration of terminal 1000 illustrated in the above-described figures is not intended to be limiting, and that terminal 1000 can include more or less components than those shown, or some of the components can be combined, or a different arrangement of components. For example, the terminal 1000 further includes a microphone, a speaker, a radio frequency circuit, an input unit, a sensor, an audio circuit, a Wireless Fidelity (Wi-Fi) module, a power supply, a bluetooth module, and other components, which are not described herein again.

Certainly, the terminal may further include other components such as a distance sensor, a camera, an acceleration sensor, an angular velocity sensor, a positioning module, and an infrared module, and the embodiment of the present application does not limit the specific structure of the terminal.

Referring to fig. 11, which shows a block diagram of a server provided in an exemplary embodiment of the present application, the server 1100 may generate a relatively large difference due to different configurations or performances, and may include one or more processors (CPUs) 1101 and one or more memories 1102, where the memory 1102 stores at least one instruction, and the at least one instruction is loaded and executed by the processors 1101 to implement the information recommendation methods provided by the above-mentioned method embodiments. Of course, the server may also have components such as a wired or wireless network interface, a keyboard, and an input/output interface, so as to perform input/output, and the server may also include other components for implementing the functions of the device, which are not described herein again.

The embodiment of the present application further provides a computer-readable storage medium, where at least one instruction is stored in the computer-readable storage medium, and the at least one instruction is executed by a processor to complete the information recommendation method shown in the foregoing embodiment.

The embodiment of the present application further provides a computer program product, where the computer program product includes at least one computer program, and when the at least one computer program is executed by a processor, the at least one computer program is configured to implement the information recommendation method provided by the above method embodiments.

Those skilled in the art will recognize that, in one or more of the examples described above, the functions described in the embodiments of the present application may be implemented in hardware, software, firmware, or any combination thereof. When implemented in software, the functions may be stored on or transmitted over as one or more instructions or code on a computer-readable medium. Computer-readable media includes both computer storage media and communication media including any medium that facilitates transfer of a computer program from one place to another. A storage media may be any available media that can be accessed by a general purpose or special purpose computer.

The above description is only exemplary of the present application and should not be taken as limiting, as any modification, equivalent replacement, or improvement made within the spirit and principle of the present application should be included in the protection scope of the present application.

Claims

1. An information recommendation method, characterized in that the method comprises:

when a base station registered by a terminal changes, acquiring base station information of the base station currently registered by the terminal, wherein the base station is one of a plurality of base stations deployed in a subway traffic network, the base station provides mobile communication service for the terminal, and the coverage area of the base station comprises at least one subway station;

responding to the situation that station information of at least two subway stations corresponding to the base station information is obtained from the corresponding relation between the base station information and the station information of the subway stations according to the base station information, and obtaining the station information of a first station which arrives at the terminal; determining a traffic route to which the first station belongs according to the station information of the first station; determining station information of a second station adjacent to the first station according to the traffic route of the first station; determining the intersection of the station information of the second station and the station information of the at least two subway stations; determining the intersection as the station information of a target station which is currently traveled by the terminal and is positioned on a terminal traveling line, wherein the station information of any subway station comprises the name of the subway station;

acquiring peripheral brief introduction information of the target site according to the site information of the target site;

acquiring a user portrait of a user corresponding to the terminal;

and displaying the recommendation information.

2. The method of claim 1, further comprising:

and responding to the situation that the station information of one transportation station corresponding to the base station information is obtained from the corresponding relation according to the base station information, and determining the station information of one transportation station corresponding to the base station information as the station information of a target station for the terminal to go to.

3. The method of claim 1, wherein obtaining recommendation information matching the user representation based on the peripheral profile information of the target site comprises:

determining a first degree of matching of the peripheral profile information to the user representation based on the peripheral profile information of the target site and the user representation;

in response to the first degree of match being greater than a first threshold, determining the perimeter profile information as recommended information that matches the user representation.

4. The method of claim 3, wherein said determining a first degree of match of said ambient profile information to said user representation based on said ambient profile information of said target site and said user representation comprises:

acquiring keywords of the target site from the peripheral profile information, wherein the keywords comprise a simplified description of the peripheral profile information of the target site;

and determining the number of keywords matched with the user label in the user picture as the first matching degree.

5. The method of claim 1, wherein obtaining recommendation information matching the user representation based on the peripheral profile information of the target site comprises:

determining target places around the target site from the peripheral profile information of the target site, wherein the target places are located in a target range taking the target site as a center;

determining a second matching degree of the place information and the user portrait according to the place information of the target place and the user portrait;

in response to the second degree of match being greater than a second threshold, determining the location information as recommended information that matches the user representation.

6. The method of claim 1, wherein obtaining recommendation information matching the user representation based on the peripheral profile information of the target site comprises:

determining an information category matching the user representation based on the user representation;

and extracting recommendation information corresponding to the information type from the peripheral profile information according to the peripheral profile information and the information type.

7. The method of claim 1, further comprising:

displaying a traffic route interface in response to an operation for instructing viewing of site information of other transportation sites, the traffic route interface including a traffic route to which the target site belongs and a third site on the traffic route;

responding to the triggering operation of the third site, acquiring keywords of the third site, and displaying the keywords of the third site;

displaying the peripheral profile information of the third site in response to an operation for instructing to view the peripheral profile information of the third site.

8. The method of claim 7, wherein the displaying the transportation line interface comprises:

determining a fourth site from the transportation link, the perimeter profile information of the fourth site matching the user representation;

displaying the transit line interface, wherein a fourth station in the transit line interface is highlighted.

9. The method according to claim 1, wherein before obtaining the peripheral profile information of the target site according to the site information of the target site, the method further comprises:

acquiring acceleration data of the terminal;

and responding to the acceleration data for indicating the terminal to arrive at the target station, and executing the step of acquiring the peripheral profile information of the target station according to the station information of the target station.

10. The method according to claim 1, wherein before obtaining the peripheral profile information of the target site according to the site information of the target site, the method further comprises:

acquiring acceleration data of the terminal;

and responding to the acceleration data for indicating that the terminal has arrived at the first station and the terminal does not travel in a vehicle in a target time period, and executing the step of acquiring the peripheral profile information of the target station according to the station information of the target station.

11. An information recommendation apparatus, characterized in that the apparatus comprises:

the system comprises an acquisition module, a processing module and a display module, wherein the acquisition module is used for acquiring base station information of a base station currently registered by a terminal when the base station registered by the terminal changes, the base station is one of a plurality of base stations deployed in a subway traffic network, the base station provides mobile communication service for the terminal, and the coverage area of the base station comprises at least one subway station; responding to the situation that station information of at least two subway stations corresponding to the base station information is obtained from the corresponding relation between the base station information and the station information of the subway stations according to the base station information, and obtaining the station information of a first station which arrives at the terminal; determining a traffic route to which the first station belongs according to the station information of the first station; determining station information of a second station adjacent to the first station according to the traffic route of the first station; determining the intersection of the station information of the second station and the station information of the at least two subway stations; determining the intersection as the station information of a target station which is currently traveled by the terminal and is positioned on a terminal traveling line, wherein the station information of any subway station comprises the name of the subway station; acquiring peripheral brief introduction information of the target site according to the site information of the target site; acquiring a user portrait of a user corresponding to the terminal; acquiring recommended information matched with the user portrait according to the peripheral profile information of the target site;

and the display module is used for displaying the recommendation information.

12. A terminal, characterized in that the terminal comprises a processor and a memory; the memory stores at least one instruction for execution by the processor to implement the information recommendation method of any of claims 1-10.

13. A computer-readable storage medium having stored therein at least one instruction for execution by a processor to implement the information recommendation method of any one of claims 1 to 10.