CN110958470A - Multimedia content processing method, device, medium and electronic equipment - Google Patents
Multimedia content processing method, device, medium and electronic equipment Download PDFInfo
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- CN110958470A CN110958470A CN201911253794.1A CN201911253794A CN110958470A CN 110958470 A CN110958470 A CN 110958470A CN 201911253794 A CN201911253794 A CN 201911253794A CN 110958470 A CN110958470 A CN 110958470A
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/472—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
- H04N21/47217—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for controlling playback functions for recorded or on-demand content, e.g. using progress bars, mode or play-point indicators or bookmarks
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/23—Processing of content or additional data; Elementary server operations; Server middleware
- H04N21/239—Interfacing the upstream path of the transmission network, e.g. prioritizing client content requests
- H04N21/2393—Interfacing the upstream path of the transmission network, e.g. prioritizing client content requests involving handling client requests
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/485—End-user interface for client configuration
Abstract
The invention provides a multimedia content processing method, a device, a medium and electronic equipment, wherein the method comprises the following steps: responding to the triggering operation of the first application program, and sending a target multimedia content acquisition request instruction comprising associated parameters to a server, wherein the associated parameters comprise an identification parameter for determining the target multimedia content and a time parameter for identifying the target multimedia content display progress; receiving target multimedia content returned by the server according to the target multimedia content acquisition request instruction; starting a second application program corresponding to the target multimedia content, and displaying the target multimedia content from the progress indicated by the time parameter; therefore, the scheme provided by the embodiment of the invention can realize that: the multimedia content is recommended accurately, and the recommendation accuracy and recommendation efficiency are improved.
Description
Technical Field
The invention relates to the technical field of computers, in particular to a multimedia content processing method, a multimedia content processing device, a multimedia content processing medium and electronic equipment.
Background
With the continuous development of mobile terminal device technology, more and more application programs are developed. Based on the increasing variety of types of applications, users cannot select their favorite applications from a large number of applications.
In order to attract more users to download the application program of the developer, various recommended contents attracting the users are introduced into the application program, for example, recommended contents with clothes discounting are introduced into the application program for women loving beauty; for example, for a food lover, recommended contents for making food are introduced in the application program.
However, when a large amount of recommended content is pushed to a new user, since the recommended content does not necessarily match the preference of the new user, even if the user sees the recommended content, the user does not see the recommended content, and further does not see an application program corresponding to the recommended content, which results in poor recommendation effect.
Disclosure of Invention
An object of the present invention is to provide a multimedia content processing method, apparatus, medium, and electronic device, which can solve at least one of the above-mentioned technical problems. The specific scheme is as follows:
according to a specific implementation manner of the present invention, in a first aspect, the present invention provides a multimedia content processing method, including:
responding to a triggering operation of a first application program, and sending a target multimedia content acquisition request instruction comprising associated parameters to a server, wherein the associated parameters comprise an identification parameter for determining target multimedia content and a time parameter for identifying the target multimedia content display progress;
receiving the target multimedia content returned by the server according to the target multimedia content acquisition request instruction;
and starting a second application program corresponding to the target multimedia content, and displaying the target multimedia content from the progress indicated by the time parameter.
According to a second aspect, the present invention provides a multimedia content processing method, including:
receiving a target multimedia content acquisition request instruction which is sent by a client and contains associated parameters, wherein the associated parameters comprise an identification parameter for determining target multimedia content and a time parameter for identifying the display progress of the target multimedia content;
searching in a multimedia library according to the identification parameters and obtaining the target multimedia content;
identifying the display progress of the target multimedia content based on the time parameter;
and sending the identified multimedia content to the client.
According to a third aspect of the present invention, there is provided a multimedia content processing apparatus including:
the acquisition request instruction sending unit is used for responding to the triggering operation of the first application program and sending a target multimedia content acquisition request instruction comprising associated parameters to the server, wherein the associated parameters comprise an identification parameter for determining the target multimedia content and a time parameter for identifying the target multimedia content display progress;
a multimedia content receiving unit, configured to receive the target multimedia content returned by the server according to the target multimedia content acquisition request instruction;
an application program starting unit, configured to start a second application program corresponding to the target multimedia content received by the multimedia content receiving unit;
and the content display unit is used for displaying the target multimedia content from the progress indicated by the time parameter.
According to a fourth aspect, the present invention provides a multimedia content processing apparatus, including:
the system comprises an acquisition request instruction receiving unit, a processing unit and a display unit, wherein the acquisition request instruction receiving unit is used for receiving a target multimedia content acquisition request instruction which is sent by a client and contains associated parameters, and the associated parameters comprise an identification parameter for determining target multimedia content and a time parameter for identifying the display progress of the target multimedia content;
the searching unit is used for searching in a multimedia library according to the identification parameters and obtaining the target multimedia content;
the identification unit is used for identifying the display progress of the target multimedia content based on the time parameter;
and the multimedia content sending unit is used for sending the target multimedia content identified by the identification unit to the client.
According to a fifth aspect thereof, the present invention provides an electronic device, comprising: a processor, a memory and a bus, the memory storing machine-readable instructions executable by the processor, the processor and the memory communicating via the bus when the electronic device is operating, the machine-readable instructions when executed by the processor performing the steps of the multimedia content processing method as described above.
According to a sixth aspect thereof, the present invention provides a computer readable storage medium having stored thereon a computer program which, when being executed by a processor, performs the steps of the multimedia content processing method as described above.
Compared with the prior art, the scheme of the embodiment of the invention at least has the following beneficial effects: the embodiment of the invention provides a multimedia content processing method, a multimedia content processing device, a multimedia content processing medium and electronic equipment, wherein a target multimedia content acquisition request instruction comprising associated parameters is sent to a server in response to a trigger operation of a first application program, and the associated parameters comprise an identification parameter for determining target multimedia content and a time parameter for identifying a target multimedia content display progress; receiving target multimedia content returned by the server according to the target multimedia content acquisition request instruction; starting a second application program corresponding to the target multimedia content, and displaying the target multimedia content from the progress indicated by the time parameter; therefore, the scheme provided by the embodiment of the invention can realize that: the multimedia content is recommended accurately, and the recommendation accuracy and recommendation efficiency are improved.
Drawings
The accompanying drawings, which are incorporated in and constitute a part of this specification, illustrate embodiments consistent with the invention and together with the description, serve to explain the principles of the invention. It is obvious that the drawings in the following description are only some embodiments of the invention, and that for a person skilled in the art, other drawings can be derived from them without inventive effort. In the drawings:
fig. 1 illustrates an application scenario diagram of a multimedia content processing method according to an embodiment of the present disclosure;
FIG. 2 illustrates a method flow diagram of a multimedia content processing method according to an embodiment of the present invention;
FIG. 3 is a diagram illustrating a specific application of the present invention in which target multimedia content is played in a horizontal video tabbed page on a detail page;
FIG. 4 is a diagram illustrating a method for playing a target multimedia content in a vertical video tabbed page on a detail page according to an embodiment of the present invention;
FIG. 5 illustrates a further method flow diagram of a multimedia content processing method according to an embodiment of the invention;
FIG. 6 is a diagram illustrating an apparatus structure of a multimedia content processing apparatus according to an embodiment of the present invention;
FIG. 7 is a schematic diagram of another apparatus of a multimedia content processing apparatus according to an embodiment of the present invention;
fig. 8 shows a schematic diagram of an electronic device connection structure according to an embodiment of the invention.
Detailed Description
In order to make the objects, technical solutions and advantages of the present invention clearer, the present invention will be described in further detail with reference to the accompanying drawings, and it is apparent that the described embodiments are only a part of the embodiments of the present invention, not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
The terminology used in the embodiments of the invention is for the purpose of describing particular embodiments only and is not intended to be limiting of the invention. As used in the examples of the present invention and the appended claims, the singular forms "a", "an", and "the" are intended to include the plural forms as well, unless the context clearly indicates otherwise, and "a plurality" typically includes at least two.
It should be understood that the term "and/or" as used herein is merely one type of association that describes an associated object, meaning that three relationships may exist, e.g., a and/or B may mean: a exists alone, A and B exist simultaneously, and B exists alone. In addition, the character "/" herein generally indicates that the former and latter related objects are in an "or" relationship.
It should be understood that although the terms first, second, third, etc. may be used to describe … … in embodiments of the present invention, these … … should not be limited to these terms. These terms are used only to distinguish … …. For example, the first … … can also be referred to as the second … … and similarly the second … … can also be referred to as the first … … without departing from the scope of embodiments of the present invention.
The words "if", as used herein, may be interpreted as "at … …" or "at … …" or "in response to a determination" or "in response to a detection", depending on the context. Similarly, the phrases "if determined" or "if detected (a stated condition or event)" may be interpreted as "when determined" or "in response to a determination" or "when detected (a stated condition or event)" or "in response to a detection (a stated condition or event)", depending on the context.
It is also noted that the terms "comprises," "comprising," or any other variation thereof, are intended to cover a non-exclusive inclusion, such that an article or apparatus that comprises a list of elements does not include only those elements but may include other elements not expressly listed or inherent to such article or apparatus. Without further limitation, an element defined by the phrase "comprising an … …" does not exclude the presence of other like elements in the article or device in which the element is included.
Alternative embodiments of the present invention are described in detail below with reference to the accompanying drawings.
Example 1
As shown in fig. 1, an application scenario diagram according to an embodiment of the present disclosure is an application scenario diagram, where multiple users operate clients installed on a terminal device through the terminal device such as a mobile phone, and the clients perform data communication with a background server through a network. A specific application scenario is a processing procedure of the target multimedia content, but is not limited to the only application scenario, and any scenario that can be applied to this embodiment is included.
As shown in fig. 2, according to a specific implementation manner of the present invention, in a first aspect, an embodiment of the present invention provides a multimedia content processing method, which is applied to a client, and specifically includes the following method steps:
s202: and responding to the triggering operation of the first application program, and sending a target multimedia content acquisition request instruction comprising associated parameters to the server, wherein the associated parameters comprise an identification parameter for determining the target multimedia content and a time parameter for identifying the target multimedia content display progress.
Optionally, the multimedia content processing method provided in the embodiment of the present invention further includes the following steps: responding to the trigger operation of the recommendation information in the first application program, and determining a time stamp and a recommendation information identifier of the recommendation information corresponding to the trigger operation; taking a timestamp of the recommendation information and a recommendation information identifier as associated parameters; the related parameters comprise an identification parameter for determining the target multimedia content and a time parameter for identifying the target multimedia content display progress.
In this step, a trigger operation on the recommendation information in the first application program may also be responded, so that the user can see a certain small video in the first application program, for example, a section video of a certain episode of a television series, and can see a complete recommendation video of a certain episode corresponding to the small video. Further, based on the mapping relationship between the timestamp of the recommendation information and the time parameter of the target multimedia content, the time parameter of the target multimedia content can be obtained according to the mapping relationship between the timestamp of the recommendation information and the time parameter of the target multimedia content according to the timestamp of the small video. For example, if the current small video is a video selected from the beginning of a certain episode of a certain drama and is played for 5 seconds, the time parameter corresponding to the target multimedia content is: and playing the corresponding certain set of complete recommended videos from the sixth second. For another example, if the current small video is a video excepted from the fifth minute to the seventh minute of a certain episode of a certain drama and is played for 5 seconds, the time parameters corresponding to the target multimedia content are: and playing the corresponding certain set of complete recommended videos from the fifth sixth second.
S204: and receiving the target multimedia content returned by the server according to the target multimedia content acquisition request instruction.
In this step, the target multimedia content may be video, but also novel, but also audio, etc.
Optionally, before the second application corresponding to the target multimedia content is started, the method further includes the following steps:
determining whether an application program corresponding to the target multimedia content exists or not, taking the application program as a second application program, and starting the second application program if the second application program exists; otherwise, the second application is installed and activated.
S206: and starting a second application program corresponding to the target multimedia content, and displaying the target multimedia content from the progress indicated by the time parameter.
In a specific application scenario, if a trigger operation triggers a target multimedia content that a user has viewed, the time of the target multimedia content that the user has viewed is recorded through a time parameter in an associated parameter, for example, 20 seconds have been viewed, and when a second application program corresponding to the target multimedia content is started, a schedule indicated by the time parameter is as follows: continuing to display the target multimedia content at 20 seconds; therefore, the user is prevented from repeatedly watching the watched target multimedia content, and the time of the user is saved.
Optionally, the displaying the target multimedia content from the progress indicated by the time parameter includes the following steps:
and displaying the target multimedia content at the progress indicated by the time parameter on the detail page corresponding to the target multimedia content.
Optionally, the step of presenting the target multimedia content at the progress indicated by the time parameter on the detail page includes the following steps:
and in the case that the detail page comprises a first playing page corresponding to the information unit stream, displaying the target multimedia content on the first playing page from the progress indicated by the time parameter.
Fig. 3 is a schematic diagram illustrating a specific application of the present invention in which target multimedia content is played on a detail page in a manner of crossing video paginations.
The target multimedia content 1 is played in the area a1 as shown in fig. 3, and the target multimedia content 1 is played in a manner of crossing video paginations, while the text recommendation content 1 corresponding to the target multimedia content 1 is shown in the area B1 as shown in fig. 3.
Optionally, the displaying the target multimedia content at the progress indicated by the time parameter on the detail page further includes the following steps:
and under the condition that the detail page comprises a second playing page corresponding to the target multimedia content displayed under the vertical channel, displaying the target multimedia content on the second playing page from the progress indicated by the time parameter.
Fig. 4 is a schematic diagram illustrating a specific application of the present invention in which target multimedia content is played on a detail page in a manner of crossing video paginations.
The target multimedia content 2 is played in the B1 area as shown in fig. 4, and the target multimedia content 2 is played in a manner of crossing video paginations, while the text recommendation content 2 corresponding to the target multimedia content 2 is shown in the B2 area as shown in fig. 4.
In addition to the above-described detailed case of presenting the target multimedia content at the progress indicated by the time parameter on the detail page corresponding to the target multimedia content, the target multimedia content may also be presented at the progress indicated by the time parameter on the category channel page corresponding to the category of the target multimedia content.
For example, in a specific application scenario, if the category of the target multimedia content is an animation, the target multimedia content is displayed on an animation category channel page from a progress indicated by the time parameter; the above is merely an example, the target multimedia content may also be in other categories, and the target multimedia content is displayed on the corresponding category channel page from the progress indicated by the time parameter, which is not described in detail herein.
In addition to the above-described two cases, the target multimedia content may be presented on the recommended channel page corresponding to the target multimedia content at a progress indicated by the time parameter.
For example, in a specific application scenario, if the recommended channel page corresponding to the target multimedia content is a movie channel, the target multimedia content is displayed on the movie channel page at a progress indicated by the time parameter. The above is merely an example, and the target multimedia content may also be other recommended channels, which is not described in detail herein.
Optionally, the multimedia content processing method provided in the embodiment of the present invention further includes the following steps:
determining a corresponding non-playing area of the target multimedia content on the detail page, and displaying recommended text content associated with the target multimedia content in the non-playing area; thus, when the target multimedia content is a video, the user can not only play the current target video in the playing area of the detail page of the target multimedia content, but also display the recommended text content associated with the current target video in the corresponding non-playing area.
In practical application, under the detail page, after the user finishes viewing the recommended associated text content, the user can click a return touch area on a display screen of the mobile terminal, and after receiving a return touch instruction of the user through a return touch operation of the user, the user returns the viewed associated text content to the original recommended page.
Optionally, the multimedia content processing method provided in the embodiment of the present invention further includes the following steps:
determining a non-playing area corresponding to the target multimedia content on the category channel page, and displaying recommended text content associated with the target multimedia content in the non-playing area; thus, when the target multimedia content is a video, the user can not only play the current target video in the non-playing area of the category channel page of the target multimedia content, but also display the recommended text content associated with the current target video in the corresponding non-playing area.
Optionally, the multimedia content processing method provided in the embodiment of the present invention further includes the following steps:
determining a non-playing area corresponding to the target multimedia content on the recommended channel page, and displaying recommended text content associated with the target multimedia content in the non-playing area; therefore, when the target multimedia content is a video, the user can not only play the current target video in the non-playing area of the recommended channel page of the target multimedia content, but also display the recommended text content associated with the current video in the corresponding non-playing area.
Optionally, the multimedia content processing method provided in the embodiment of the present invention further includes the following steps:
recommending multimedia content associated with the target multimedia content according to at least one key element extracted from the target multimedia content;
wherein the key elements at least comprise one of the following items:
video names corresponding to the multimedia contents and characteristic information corresponding to the multimedia contents; the feature information corresponding to the multimedia content may be character information of a certain drama/movie, or the feature information corresponding to the multimedia content may also be scene information of a certain drama/movie, or the feature information corresponding to the multimedia content may also be multimedia category information, for example, the current multimedia category is animation, and only the feature information corresponding to the common multimedia content is listed above, and other feature information may also be present, which is not described herein any more.
The embodiment of the invention provides a multimedia content processing method, which is characterized in that a target multimedia content acquisition request instruction comprising associated parameters is sent to a server in response to the triggering operation of a first application program, wherein the associated parameters comprise an identification parameter for determining the target multimedia content and a time parameter for identifying the display progress of the target multimedia content; receiving target multimedia content returned by the server according to the target multimedia content acquisition request instruction; starting a second application program corresponding to the target multimedia content, and displaying the target multimedia content from the progress indicated by the time parameter; therefore, the scheme provided by the embodiment of the invention can realize that: the multimedia content is recommended accurately, and the recommendation accuracy and recommendation efficiency are improved.
Example 2
As shown in fig. 1, an application scenario diagram according to an embodiment of the present disclosure is an application scenario diagram, where multiple users operate clients installed on a terminal device through the terminal device such as a mobile phone, and the clients perform data communication with a background server through a network. A specific application scenario is a processing procedure of the target multimedia content, but is not limited to the only application scenario, and any scenario that can be applied to this embodiment is included.
As shown in fig. 5, according to a specific implementation manner of the present invention, in a second aspect, an embodiment of the present invention provides a multimedia content processing method, which is applied to a server side, and specifically includes the following method steps:
s502: receiving a target multimedia content acquisition request instruction which is sent by a client and contains associated parameters, wherein the associated parameters comprise an identification parameter for determining the target multimedia content and a time parameter for identifying the target multimedia content display progress.
Optionally, the association parameter is a timestamp and a recommended information identifier corresponding to the recommended information, and the multimedia content processing method provided in the embodiment of the present invention further includes the following steps:
determining target multimedia content corresponding to the recommendation information according to the recommendation information identifier;
and determining the time parameter of the target multimedia content according to the mapping relation of the recommendation information and the target multimedia content on time and the time stamp of the recommendation information.
In a specific application scenario, a user may see a small video in a first application, for example, a excerpt video of a certain episode of a tv series, and may see a complete recommended video of a certain episode corresponding to the small video. Further, based on the mapping relationship between the timestamp of the recommendation information and the time parameter of the target multimedia content, the time parameter of the target multimedia content can be obtained according to the mapping relationship between the timestamp of the recommendation information and the time parameter of the target multimedia content according to the timestamp of the small video. For example, if the current small video is a video selected from the beginning of a certain episode of a certain drama and is played for 5 seconds, the time parameter corresponding to the target multimedia content is: and playing the corresponding certain set of complete recommended videos from the sixth second. For another example, if the current small video is a video excepted from the fifth minute to the seventh minute of a certain episode of a certain drama and is played for 5 seconds, the time parameters corresponding to the target multimedia content are: and playing the corresponding certain set of complete recommended videos from the fifth sixth second.
S504: searching in a multimedia library according to the identification parameters to obtain target multimedia content; therefore, the target multimedia content can be accurately positioned, and the searching efficiency is improved.
S506: identifying a display progress of the target multimedia content based on the time parameter; therefore, the display progress of the target multimedia content can be accurately determined, the situation that the user repeatedly watches the same partial segment of the target multimedia content is avoided, and the watching time of the user is saved.
S508: and sending the identified target multimedia content to the client.
In a specific application scenario, if a trigger operation triggers a target multimedia content that a user has viewed, the time of the target multimedia content that the user has viewed is recorded through a time parameter in an associated parameter, for example, 20 seconds have been viewed, and when a second application program corresponding to the target multimedia content is started, a schedule indicated by the time parameter is as follows: continuing to display the target multimedia content at 20 seconds; therefore, the user is prevented from repeatedly watching the watched target multimedia content, and the time of the user is saved.
Optionally, before searching for the target multimedia content in the multimedia library, the method further comprises the following steps:
acquiring multimedia contents meeting preset conditions in a multimedia library, automatically synthesizing the multimedia contents into corresponding target multimedia contents according to a preset template, and marking the target multimedia contents with corresponding marking parameters; wherein the preset condition at least comprises one of the following items: the playing amount of the current multimedia content in the multimedia library is larger than or equal to a preset playing threshold, the current multimedia content accords with a preset theme, and the current multimedia content is the associated multimedia content determined based on the historical behaviors of the user.
In this step, only common preset conditions are listed, and other preset conditions may be used in addition to the fact that the playing amount in the multimedia library is greater than or equal to the preset playing threshold (for example, the preset playing threshold is set to be played ten thousand times) and the current multimedia content meets the preset theme. In the multimedia content processing method provided in the embodiment of the present invention, the preset condition is not specifically limited, and the preset condition may be adjusted according to different application scenarios, which is not described herein again.
In practical applications, the target multimedia content may be not completely edited target multimedia content, in addition to the edited target multimedia content.
For example, according to the big data technology, on a video playing platform where a certain user is active, statistics is performed on multimedia contents with top ranking, the playing amount in a multimedia library is greater than or equal to a preset playing threshold (for example, the preset playing threshold is set to play ten thousand times), or the multimedia contents with top five ranking are automatically synthesized into corresponding target multimedia contents according to a preset module, and the target multimedia contents are marked with corresponding unique identification parameters (for example, unique multimedia content numbers) and stored with the unique identification parameters (for example, unique multimedia content numbers); therefore, the existing multimedia library containing various multimedia contents is enriched, and the user can participate in the multimedia content creation process, so that the user experience is improved.
For another example, a user is interested in a certain topic, and he can search for a video most related to the topic and a video ranked in the top on a video playing platform where the user is active, so that after obtaining a target video, automatically synthesize corresponding target multimedia content according to a preset module, mark the target multimedia content with a corresponding identification parameter (e.g., a unique multimedia content number), and store the identification parameter (e.g., the unique multimedia content number); therefore, the existing multimedia library containing various multimedia contents is enriched, and the user can participate in the multimedia content creation process, so that the user experience is improved.
The embodiment of the invention provides a multimedia content processing method, which can realize that: the multimedia content is recommended accurately, and the recommendation accuracy and recommendation efficiency are improved.
Example 3
The embodiment is similar to embodiment 1 in the explanation of the method steps for implementing the method steps as described in embodiment 1 based on the same names and meanings, and has the same technical effects as embodiment 1, and thus the description thereof is omitted. With reference to fig. 6, according to a specific implementation manner of the present disclosure, in a third aspect, an embodiment of the present disclosure provides a multimedia content processing apparatus, where the apparatus includes an obtaining request instruction sending unit 602, a multimedia content receiving unit 604, an application starting unit 606, and a content presentation unit 608, and the following details are specifically provided:
an obtaining request instruction sending unit 602, configured to send, in response to a trigger operation in the first application, a target multimedia content obtaining request instruction including associated parameters to the server, where the associated parameters include an identification parameter for determining the target multimedia content and a time parameter for identifying a target multimedia content presentation progress;
a multimedia content receiving unit 604, configured to receive target multimedia content returned by the server according to the target multimedia content obtaining request instruction;
an application starting unit 606 for starting a second application corresponding to the target multimedia content received by the multimedia content receiving unit 604;
and a content presentation unit 608 for presenting the target multimedia content from the progress indicated by the time parameter.
Optionally, the apparatus further comprises:
a determining unit (not shown in fig. 6) configured to determine, in response to a trigger operation on recommendation information in the first application program, a timestamp and a recommendation information identifier of the recommendation information corresponding to the trigger operation; and taking the time stamp of the recommendation information and the recommendation information identification as the associated parameters.
Optionally, the content display unit 608 is specifically configured to:
and displaying the target multimedia content from the progress indicated by the time parameter on a detail page corresponding to the target multimedia content, or,
and displaying the target multimedia content from the progress indicated by the time parameter on a category channel page corresponding to the category of the target multimedia content, or,
and displaying the target multimedia content at the progress indicated by the time parameter on the recommended channel page corresponding to the target multimedia content.
Optionally, the apparatus further comprises:
a processing unit (not shown in fig. 6) configured to determine whether an application corresponding to the target multimedia content exists before the application starting unit 606 starts a second application corresponding to the target multimedia content, and use the application as the second application, and if the second application exists, start the second application; otherwise, the second application is installed and activated.
Optionally, the processing unit is further configured to:
determining a corresponding non-playing area of the target multimedia content on the detail page, and displaying recommended text content associated with the target multimedia content in the non-playing area; alternatively, the first and second electrodes may be,
the processing unit is further configured to:
determining a non-playing area corresponding to the target multimedia content on the category channel page, and displaying recommended text content associated with the target multimedia content in the non-playing area; alternatively, the first and second electrodes may be,
the processing unit is further configured to:
and determining a non-playing area corresponding to the target multimedia content on the recommended channel page, and displaying the recommended text content associated with the target multimedia content in the non-playing area.
Optionally, the apparatus further comprises:
an extracting unit (not shown in fig. 6) for recommending multimedia content associated with the target multimedia content according to at least one key element extracted from the target multimedia content; wherein, the key elements extracted by the extraction unit at least comprise one of the following items:
video names corresponding to the multimedia contents and characteristic information corresponding to the multimedia contents; the feature information corresponding to the multimedia content may be character information of a certain drama/movie, or the feature information corresponding to the multimedia content may also be scene information of a certain drama/movie, or the feature information corresponding to the multimedia content may also be multimedia category information, for example, the current multimedia category is animation, and only the feature information corresponding to the common multimedia content is listed above, and other feature information may also be present, which is not described herein any more.
The embodiment of the invention provides a multimedia content processing device, which can realize that: the multimedia content is recommended accurately, and the recommendation accuracy and recommendation efficiency are improved.
Example 4
The embodiment is similar to the embodiment 2 in the explanation of the embodiment 2 based on the same name and meaning, and has the same technical effect as the embodiment 2, and the method of the embodiment 2 is used for implementing the method steps as described in the embodiment 2, and is not described herein again. Referring to fig. 7, according to a fourth aspect of the present disclosure, an embodiment of the present disclosure provides a multimedia content processing apparatus, where the apparatus includes: the acquisition request instruction receiving unit 702, the searching unit 704, the identifying unit 706 and the multimedia content sending unit 708 are as follows:
an obtaining request instruction receiving unit 702, configured to receive a target multimedia content obtaining request instruction that includes associated parameters and is sent by a client, where the associated parameters include an identification parameter for determining target multimedia content and a time parameter for identifying a target multimedia content display progress;
a searching unit 704, configured to search for and obtain target multimedia content in the multimedia library according to the identification parameter;
an identifying unit 706, configured to identify a display progress of the target multimedia content based on the time parameter;
a multimedia content sending unit 708, configured to send the identified target multimedia content to the client.
Optionally, the association parameter is a timestamp and a recommendation information identifier corresponding to the recommendation information, and the apparatus further includes:
a determining unit (not shown in fig. 7) for determining the target multimedia content corresponding to the recommendation information according to the recommendation information identification; and
and determining the time parameter of the target multimedia content according to the mapping relation of the recommendation information and the target multimedia content on time and the time stamp of the recommendation information.
Optionally, the apparatus further comprises:
an obtaining unit (not shown in fig. 7) configured to obtain multimedia content satisfying a preset condition in the multimedia library before the searching unit 704 searches for the target multimedia content in the multimedia library; wherein the preset condition at least comprises one of the following items: the playing amount of the current multimedia content in the multimedia library is larger than or equal to a preset playing threshold, the current multimedia content accords with a preset theme, and the current multimedia content is the associated multimedia content determined based on the historical behaviors of the user.
And a synthesis marking unit (not shown in fig. 7) configured to automatically synthesize the multimedia content acquired by the acquisition unit into corresponding target multimedia content according to a preset template, and mark the target multimedia content with corresponding marking parameters.
The embodiment of the invention provides a multimedia content processing device, which can realize that: the multimedia content is recommended accurately, and the recommendation accuracy and recommendation efficiency are improved.
Example 5
As shown in fig. 8, the present embodiment provides an electronic device, which is a multimedia content processing method for processing multimedia content, and the electronic device includes: at least one processor; and a memory communicatively coupled to the at least one processor; wherein the content of the first and second substances,
the memory stores instructions executable by the at least one processor, the instructions being executable by the at least one processor to enable the at least one processor to perform the multimedia content processing method of embodiment 1 or embodiment 2, and to: the multimedia content is recommended accurately, and the recommendation accuracy and recommendation efficiency are improved; the electronic device in this embodiment may be a server or a terminal.
Example 6
The disclosed embodiments provide a non-volatile computer storage medium having stored thereon computer-executable instructions that can perform the method of multimedia content processing in any of the above method embodiments.
Example 7
Referring now to FIG. 8, shown is a schematic diagram of an electronic device suitable for use in implementing embodiments of the present disclosure. The terminal device in the embodiments of the present disclosure may include, but is not limited to, a mobile terminal such as a mobile phone, a notebook computer, a digital broadcast receiver, a PDA (personal digital assistant), a PAD (tablet computer), a PMP (portable multimedia player), a vehicle terminal (e.g., a car navigation terminal), and the like, and a stationary terminal such as a digital TV, a desktop computer, and the like. The electronic device shown in fig. 8 is only an example, and should not bring any limitation to the functions and the scope of use of the embodiments of the present disclosure.
As shown in fig. 8, an electronic device may include a processing means (e.g., a central processing unit, a graphics processor, etc.) 801 that may perform various appropriate actions and processes according to a program stored in a Read Only Memory (ROM)802 or a program loaded from a storage means 808 into a Random Access Memory (RAM) 803. In the RAM 803, various programs and data necessary for the operation of the electronic apparatus are also stored. The processing apparatus 801, the ROM 802, and the RAM 803 are connected to each other by a bus 804. An input/output (I/O) interface 805 is also connected to bus 804.
Generally, the following devices may be connected to the I/O interface 805: input devices 806 including, for example, a touch screen, touch pad, keyboard, mouse, camera, microphone, accelerometer, gyroscope, etc.; output devices 807 including, for example, a Liquid Crystal Display (LCD), speakers, vibrators, and the like; storage 808 including, for example, magnetic tape, hard disk, etc.; and a communication device 809. The communication means 809 may allow the electronic device to communicate with other devices wirelessly or by wire to exchange data. While fig. 8 illustrates an electronic device having various means, it is to be understood that not all illustrated means are required to be implemented or provided. More or fewer devices may alternatively be implemented or provided.
In particular, according to an embodiment of the present disclosure, the processes described above with reference to the flowcharts may be implemented as computer software programs. For example, embodiments of the present disclosure include a computer program product comprising a computer program embodied on a computer readable medium, the computer program comprising program code for performing the method illustrated in the flow chart. In such an embodiment, the computer program may be downloaded and installed from a network through the communication means 809, or installed from the storage means 808, or installed from the ROM 802. The computer program, when executed by the processing apparatus 801, performs the above-described functions defined in the methods of the embodiments of the present disclosure.
It should be noted that the computer readable medium in the present disclosure can be a computer readable signal medium or a computer readable storage medium or any combination of the two. A computer readable storage medium may be, for example, but not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination of the foregoing. More specific examples of the computer readable storage medium may include, but are not limited to: an electrical connection having one or more wires, a portable computer diskette, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing. In the present disclosure, a computer readable storage medium may be any tangible medium that can contain, or store a program for use by or in connection with an instruction execution system, apparatus, or device. In contrast, in the present disclosure, a computer readable signal medium may comprise a propagated data signal with computer readable program code embodied therein, either in baseband or as part of a carrier wave. Such a propagated data signal may take many forms, including, but not limited to, electro-magnetic, optical, or any suitable combination thereof. A computer readable signal medium may also be any computer readable medium that is not a computer readable storage medium and that can communicate, propagate, or transport a program for use by or in connection with an instruction execution system, apparatus, or device. Program code embodied on a computer readable medium may be transmitted using any appropriate medium, including but not limited to: electrical wires, optical cables, RF (radio frequency), etc., or any suitable combination of the foregoing.
The computer readable medium may be embodied in the electronic device; or may exist separately without being assembled into the electronic device.
The computer-readable medium carries one or more programs, and when the one or more programs are executed by the electronic device, the electronic device is enabled to execute the multimedia content processing method of embodiment 1 or embodiment 2, and the method can be implemented as follows: the multimedia content is recommended accurately, and the recommendation accuracy and recommendation efficiency are improved; the electronic device in this embodiment may be a server or a terminal.
Or, the computer-readable medium carries one or more programs, and when the one or more programs are executed by the electronic device, the electronic device is enabled to execute the multimedia content processing method according to embodiment 1 or embodiment 2, and the method can be implemented as follows: the multimedia content is recommended accurately, and the recommendation accuracy and recommendation efficiency are improved; the electronic device in this embodiment may be a server or a terminal.
Computer program code for carrying out operations for aspects of the present disclosure may be written in any combination of one or more programming languages, including an object oriented programming language such as Java, Smalltalk, C + +, and conventional procedural programming languages, such as the "C" programming language or similar programming languages. The program code may execute entirely on the user's computer, partly on the user's computer, as a stand-alone software package, partly on the user's computer and partly on a remote computer or entirely on the remote computer or server. In the case of a remote computer, the remote computer may be connected to the user's computer through any type of network, including a Local Area Network (LAN) or a Wide Area Network (WAN), or the connection may be made to an external computer (for example, through the Internet using an Internet service provider).
The flowchart and block diagrams in the figures illustrate the architecture, functionality, and operation of possible implementations of systems, methods and computer program products according to various embodiments of the present disclosure. In this regard, each block in the flowchart or block diagrams may represent a module, segment, or portion of code, which comprises one or more executable instructions for implementing the specified logical function(s). It should also be noted that, in some alternative implementations, the functions noted in the block may occur out of the order noted in the figures. For example, two blocks shown in succession may, in fact, be executed substantially concurrently, or the blocks may sometimes be executed in the reverse order, depending upon the functionality involved. It will also be noted that each block of the block diagrams and/or flowchart illustration, and combinations of blocks in the block diagrams and/or flowchart illustration, can be implemented by special purpose hardware-based systems which perform the specified functions or acts, or combinations of special purpose hardware and computer instructions.
The units described in the embodiments of the present disclosure may be implemented by software or hardware. Where the name of an element does not in some cases constitute a limitation on the element itself.
Claims (13)
1. A method for processing multimedia content, comprising:
responding to a triggering operation of a first application program, and sending a target multimedia content acquisition request instruction comprising associated parameters to a server, wherein the associated parameters comprise an identification parameter for determining target multimedia content and a time parameter for identifying the target multimedia content display progress;
receiving the target multimedia content returned by the server according to the target multimedia content acquisition request instruction;
and starting a second application program corresponding to the target multimedia content, and displaying the target multimedia content from the progress indicated by the time parameter.
2. The method of claim 1, further comprising:
responding to a trigger operation of recommendation information in the first application program, and determining a time stamp and a recommendation information identifier of the recommendation information corresponding to the trigger operation; and taking the timestamp of the recommendation information and the recommendation information identification as the association parameters.
3. The method of claim 1, wherein the presenting the targeted multimedia content from the progress indicated by the time parameter comprises:
displaying the target multimedia content from the progress indicated by the time parameter on a detail page corresponding to the target multimedia content, or,
displaying the target multimedia content from the progress indicated by the time parameter on a category channel page corresponding to the category of the target multimedia content, or,
and displaying the target multimedia content on a recommended channel page corresponding to the target multimedia content from the progress indicated by the time parameter.
4. The method of claim 1, wherein prior to said launching the second application corresponding to the target multimedia content, the method further comprises:
determining whether an application program corresponding to the target multimedia content exists or not, taking the application program as the second application program, and starting the second application program if the second application program exists; otherwise, installing and activating the second application program.
5. The method of claim 3, further comprising:
determining a corresponding non-playing area of the target multimedia content on the detail page, and displaying recommended text content associated with the target multimedia content in the non-playing area; alternatively, the first and second electrodes may be,
determining a non-playing area corresponding to the target multimedia content on the category channel page, and displaying recommended text content associated with the target multimedia content in the non-playing area; alternatively, the first and second electrodes may be,
and determining a non-playing area corresponding to the target multimedia content on the recommended channel page, and displaying recommended text content associated with the target multimedia content in the non-playing area.
6. The method of claim 1, further comprising:
recommending multimedia content associated with the target multimedia content according to at least one key element extracted from the target multimedia content;
wherein the key element comprises at least one of:
video names corresponding to the multimedia contents and characteristic information corresponding to the multimedia contents.
7. A method for processing multimedia content, comprising:
receiving a target multimedia content acquisition request instruction which is sent by a client and contains associated parameters, wherein the associated parameters comprise an identification parameter for determining target multimedia content and a time parameter for identifying the display progress of the target multimedia content;
searching in a multimedia library according to the identification parameters and obtaining the target multimedia content;
identifying the display progress of the target multimedia content based on the time parameter;
and sending the identified target multimedia content to the client.
8. The method according to claim 7, wherein the association parameters are a timestamp and a recommendation information identifier corresponding to the recommendation information, and the method further comprises:
determining target multimedia content corresponding to the recommendation information according to the recommendation information identifier;
and determining the time parameter of the target multimedia content according to the mapping relation of the recommendation information and the target multimedia content in time and the timestamp of the recommendation information.
9. The method of claim 7, wherein prior to searching the multimedia library for the target multimedia content, the method further comprises:
acquiring multimedia contents meeting preset conditions in the multimedia library, automatically synthesizing the multimedia contents into corresponding target multimedia contents according to a preset template, and marking the target multimedia contents with corresponding marking parameters; wherein the preset condition at least comprises one of the following items: the playing amount of the current multimedia content in the multimedia library is larger than or equal to a preset playing threshold, the current multimedia content accords with a preset theme, and the current multimedia content is the associated multimedia content determined based on the historical behavior of the user.
10. A multimedia content processing apparatus, comprising:
the acquisition request instruction sending unit is used for responding to the triggering operation of the first application program and sending a target multimedia content acquisition request instruction comprising associated parameters to the server, wherein the associated parameters comprise an identification parameter for determining the target multimedia content and a time parameter for identifying the target multimedia content display progress;
a multimedia content receiving unit, configured to receive the target multimedia content returned by the server according to the target multimedia content acquisition request instruction;
an application program starting unit, configured to start a second application program corresponding to the target multimedia content received by the multimedia content receiving unit;
and the content display unit is used for displaying the target multimedia content from the progress indicated by the time parameter.
11. A multimedia content processing apparatus, comprising:
the system comprises an acquisition request instruction receiving unit, a processing unit and a display unit, wherein the acquisition request instruction receiving unit is used for receiving a target multimedia content acquisition request instruction which is sent by a client and contains associated parameters, and the associated parameters comprise an identification parameter for determining target multimedia content and a time parameter for identifying the display progress of the target multimedia content;
the searching unit is used for searching in a multimedia library according to the identification parameters and obtaining the target multimedia content;
the identification unit is used for identifying the display progress of the target multimedia content based on the time parameter;
and the multimedia content sending unit is used for sending the target multimedia content identified by the identification unit to the client.
12. An electronic device, comprising: processor, memory and bus, the memory storing machine-readable instructions executable by the processor, the processor and the memory communicating over the bus when the electronic device is operating, the machine-readable instructions when executed by the processor performing the steps of the multimedia content processing method according to any of claims 1 to 9.
13. A computer-readable storage medium, characterized in that a computer program is stored thereon, which computer program, when being executed by a processor, performs the steps of the multimedia content processing method according to one of claims 1 to 9.
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